Event Q & A
Accountex: worth the time? XU Magazine speaks to Alex Falcon (Soaring Falcon Accountancy), David Hassall (XU Magazine’s CEO) and James Ashford (GoProposal) about their experiences at Accountex... Alex Falcon, CEO and founder, Soaring Falcon Accountancy
XU:
Alex Falcon is the CEO and Founder of Soaring Falcon Accountancy. Alex was voted ‘Xero’s Most Valued Professional UK’ in 2017. Alex, how important is it for any accountant in the UK to attend Accountex and why?
AF:
I usually attend to find out about new products, services and most importantly to connect to people face to face. With the added bonus of CPD!
XU:
What have you learned from your time spent at Accountex and how has that helped you grow Soaring Falcon?
AF:
Alex Falcon, CEO and founder, Soaring Falcon Accountancy
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Since the vendors are there, its a key time to learn who is behind a product. Ask them questions and see if it will be a good fit for your business. Usually, they can help you with
areas you may be stuck on face to face rather than via support ticket or over the phone. Building relationships is important to any growing business. The speakers are also important for any key subjects you need more understanding on.
XU:
Do you take any of your team to Accountex and if so how has that helped your team grow and advance?
AF:
Yes of course! Again, they learn about products and the people behind them. Making staff aware of how the products are their to help improve our workflows and allowing them to build their own network. If they get stuck, speaking to someone over email /phone when you have met them, reminds people that we are humans...
XU:
What are your top tips to get the most out of the 2 days of Accountex? How
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