Zenith Insight report
globaldrinks 2016 global report
GLOBALDRINKS COUNTRY REPORT - 2016
Table of Content Global Page number COUNTRY OVERVIEW ALL CATEGORIES COUNTRY OVERVIEW ALL CATEGORIES FORECAST COUNTRY OVERVIEW CATEGORY RANKING BY VOLUME COUNTRY OVERVIEW CATEGORY RANKING BY VOLUME - FORECAST COUNTRY OVERVIEW CATEGORY RANKING BY GROWTH COUNTRY OVERVIEW CATEGORY RANKING BY GROWTH - FORECAST Soft Drinks Ranking by Volume Soft Drinks Ranking by Volume - Forecast Soft Drinks Ranking by Per Capita Consumption Soft Drinks Ranking by Per Capita Consumption - Forecast Soft Drinks Ranking by Growth Soft Drinks Ranking by Growth - Forecast Soft Drinks Total Soft Drinks Total - Forecast Bottled Water (up to 10L) Bottled Water (up to 10L) - Forecast Bottled Water (over 10L) Bottled Water (over 10L) - Forecast Flavoured Water Flavoured Water - Forecast Flavoured Functional Water Flavoured Functional Water - Forecast Fruit Juice Fruit Juice - Forecast Nectars Nectars - Forecast Fruit Drinks Fruit Drinks - Forecast RTD Tea RTD Tea - Forecast RTD Coffee RTD Coffee - Forecast Sports Drinks Sports Drinks - Forecast Energy Drinks Energy Drinks - Forecast Other Functional Drinks Other Functional Drinks - Forecast Other Still Drinks Other Still Drinks - Forecast Carbonates Carbonates - Forecast Dilutables Dilutables - Forecast Milk Ranking by Volume Milk Ranking by Volume - Forecast
© Zenith Global Ltd, 2016
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4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49
GLOBALDRINKS COUNTRY REPORT - 2016
Table of Content Global Page number Milk Ranking by Per Capita Consumption Milk Ranking by Per Capita Consumption - Forecast Milk Ranking by Growth Milk Ranking by Growth - Forecast Milk Total Milk Total - Forecast White Milk White Milk - Forecast Flavoured Milk Flavoured Milk - Forecast Hot Drinks Ranking by Volume Hot Drinks Ranking by Volume - Forecast Hot Drinks Ranking by Per Capita Consumption Hot Drinks Ranking by Per Capita Consumption - Forecast Hot Drinks Ranking by Growth Hot Drinks Ranking by Growth - Forecast Hot Drinks Total Hot Drinks Total - Forecast Coffee Coffee - Forecast Tea Tea - Forecast Other Hot Other Hot - Forecast Alcohol Ranking by Volume Alcohol Ranking by Volume - Forecast Alcohol Ranking by Per Capita Consumption Alcohol Ranking by Per Capita Consumption - Forecast Alcohol Ranking by Growth Alcohol Ranking by Growth - Forecast Alcohol Total Alcohol Total - Forecast Beer Beer - Forecast Wine Wine - Forecast Spirits Spirits - Forecast Other Alcohol Other Alcohol - Forecast
Š Zenith Global Ltd, 2016
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50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89
GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW ALL CATEGORIES Volume in million litres Soft Drinks Bottled Water (up to 10L) Bottled Water (over 10L) Flavoured Water Flavoured Functional Water Fruit Juice Nectars Fruit Drinks RTD Tea RTD Coffee Sports Energy Other Functional Other Still Carbonates Dilutables Milk White Milk Flavoured Milk Hot Tea Coffee Other Hot Alcohol Beer Wine Spirits Other Alcohol
2010 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2011 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2012 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2013 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2014 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2015 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
Beverages split by category, 2015 Alcohol 17%
Hot 13%
Soft Drinks 62%
Milk 8%
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© Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW ALL CATEGORIES FORECAST Volume in million litres Soft Drinks Bottled Water (up to 10L) Bottled Water (over 10L) Flavoured Water Flavoured Functional Water Fruit Juice Nectars Fruit Drinks RTD Tea RTD Coffee Sports Energy Other Functional Other Still Carbonates Dilutables Milk White Milk Flavoured Milk Hot Tea Coffee Other Hot Alcohol Beer Wine Spirits Other Alcohol
2016f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2017f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2018f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2019f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2020f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
2021f 1,500 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 200 100 100 300 100 100 100 400 100 100 100 100
Beverages split by category, 2021f Alcohol 17%
Hot 13%
Soft Drinks 62%
Milk 8%
©
© Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW CATEGORY RANKING BY VOLUME Category ranking (mln litres) White Milk Coffee Bottled Water (up to 10L) Tea Carbonates Dilutables Flavoured Milk Beer Fruit Drinks Wine Nectars Flavoured Water Fruit Juice Other Hot Spirits Bottled Water (over 10L) Other Alcohol RTD Tea Other Still Flavoured Functional Water Energy Sports Other Functional RTD Coffee
2010 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2011 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2012 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2013 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2014 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2015 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Category ranking by volume (mln litres), 2015
© Zenith Global Ltd, 2016
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RTD Coffee
Other Functional
Sports
Energy
Flavoured Functional Water
Other Still
RTD Tea
Other Alcohol
Bottled Water (over 10L)
Spirits
Other Hot
Fruit Juice
Flavoured Water
Nectars
Wine
Fruit Drinks
Beer
Flavoured Milk
Dilutables
Carbonates
Tea
Bottled Water (up to 10L)
Coffee
White Milk
100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
© Zenith International, 2016
GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW CATEGORY RANKING BY VOLUME - FORECAST Category ranking (mln litres) White Milk Coffee Bottled Water (up to 10L) Tea Carbonates Dilutables Flavoured Milk Fruit Drinks Beer Nectars Wine Flavoured Water Fruit Juice Other Hot Bottled Water (over 10L) Spirits Other Alcohol RTD Tea Flavoured Functional Water Other Still Energy Sports Other Functional RTD Coffee
2016f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2017f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2018f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2019f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2020f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
2021f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Category ranking by volume (mln litres), 2021f
© Zenith Global Ltd, 2016
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RTD Coffee
Other Functional
Sports
Energy
Other Still
Flavoured Functional Water
RTD Tea
Other Alcohol
Spirits
Bottled Water (over 10L)
Other Hot
Fruit Juice
Flavoured Water
Wine
Nectars
Beer
Fruit Drinks
Flavoured Milk
Dilutables
Carbonates
Tea
Bottled Water (up to 10L)
Coffee
White Milk
100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
© Zenith International, 2016
GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW CATEGORY RANKING BY GROWTH Category ranking (mln litres) White Milk Bottled Water (up to 10L) Coffee Tea Carbonates Flavoured Milk Dilutables Flavoured Water Wine Nectars Fruit Juice Beer Bottled Water (over 10L) Other Hot Other Alcohol Flavoured Functional Water Spirits RTD Tea Other Still Sports Energy Other Functional RTD Coffee Fruit Drinks
Difference 2010 vs 2015 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Additional volume (mln litres), 2010 vs 2015 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
White Milk Bottled Water (up to 10L) Coffee Tea Carbonates Flavoured Milk Dilutables Flavoured Water Wine Nectars Fruit Juice Beer Bottled Water (over 10L) Other Hot Other Alcohol Flavoured Functional Water Spirits RTD Tea Other Still Sports Energy Other Functional RTD Coffee Fruit Drinks © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Global OVERVIEW CATEGORY RANKING BY GROWTH - FORECAST Category ranking (mln litres) Bottled Water (up to 10L) White Milk Coffee Carbonates Tea Flavoured Water Dilutables Nectars Fruit Drinks Flavoured Milk Wine Fruit Juice Beer Bottled Water (over 10L) Spirits Other Hot Flavoured Functional Water Other Still RTD Tea Other Alcohol Sports Energy Other Functional RTD Coffee
Difference 2016f vs 2021f
100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Additional volume (mln litres), 2016f vs 2021f 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Bottled Water (up to 10L) White Milk Coffee Carbonates Tea Flavoured Water Dilutables Nectars Fruit Drinks Flavoured Milk Wine Fruit Juice Beer Bottled Water (over 10L) Spirits Other Hot Flavoured Functional Water Other Still RTD Tea Other Alcohol Sports Energy Other Functional RTD Coffee © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Volume Soft drinks ranking (mln litres) Bottled Water (up to 10L) Carbonates Dilutables Fruit Drinks Nectars Flavoured Water Fruit Juice Bottled Water (over 10L) RTD Tea Other Still Flavoured Functional Water Energy Sports Other Functional RTD Coffee
2010 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2011 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2012 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2013 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2014 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2015 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
Soft Drinks by volume (mln litres), 2015 9% 9% 9% 4% 4% 9% 28%
4%
4%
9% 4% 4%4%
9% Bottled Water (up to 9% 10L)
9% Carbonates
Dilutables
Fruit Drinks
Nectars
Flavoured Water
Fruit Juice
Bottled Water (over 10L)
RTD Tea
Other Still
Flavoured Functional Water
Energy
Sports
Other Functional
RTD Coffee © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Volume - Forecast Soft drinks ranking (mln litres) Bottled Water (up to 10L) Carbonates Dilutables Fruit Drinks Nectars Flavoured Water Fruit Juice Bottled Water (over 10L) RTD Tea Flavoured Functional Water Other Still Energy Sports Other Functional RTD Coffee
2016f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2017f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2018f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2019f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2020f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
2021f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50
Soft Drinks by volume (mln litres), 2021f 9% 9% 9% 4% 4% 9% 28%
4% 4%
9% 4% 4% 9%
4%
Bottled Water (up to 9% 10L)
9% Carbonates
Dilutables
Fruit Drinks
Nectars
Flavoured Water
Fruit Juice
Bottled Water (over 10L)
RTD Tea
Flavoured Functional Water
Other Still
Energy
Sports
Other Functional
RTD Coffee
© Zenith Global Ltd, 2016
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© Zenith International, 2016
GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Per Capita Consumption Soft drinks ranking (pcc litres) Bottled Water (up to 10L) Carbonates Dilutables Fruit Drinks Nectars Flavoured Water Fruit Juice Bottled Water (over 10L) RTD Tea Other Still Flavoured Functional Water Energy Sports Other Functional RTD Coffee Total soft drinks pcc
2010 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2011 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2012 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2013 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2014 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2015 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
Total Soft Drinks per capita consumption (litres), 2010-2015
1,150
1,150
1,150
1,150
1,150
1,150
2010
2011
2012
2013
2014
2015
Bottled Water (up to 10L)
Carbonates
Dilutables
Fruit Drinks
Nectars
Flavoured Water
Fruit Juice
Bottled Water (over 10L)
RTD Tea
Other Still
Flavoured Functional Water
Energy
Sports
Other Functional
RTD Coffee
Total soft drinks pcc © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Per Capita Consumption - Forecast Soft drinks ranking (pcc litres) Bottled Water (up to 10L) Carbonates Dilutables Fruit Drinks Nectars Flavoured Water Fruit Juice Bottled Water (over 10L) RTD Tea Flavoured Functional Water Other Still Energy Sports Other Functional RTD Coffee Total soft drinks pcc
2016f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2017f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2018f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2019f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2020f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
2021f 100 100 100 100 100 100 100 100 50 50 50 50 50 50 50 1,150
Total Soft Drinks per capita consumption (litres), 2016f-2021f
1,150
1,150
1,150
2016f 2017f Bottled Water (up to 10L) Carbonates
1,150
2018f
2019f Dilutables
1,150
1,150
2020f
2021f Fruit Drinks
Nectars
Flavoured Water
Fruit Juice
Bottled Water (over 10L)
RTD Tea
Flavoured Functional Water
Other Still
Energy
Sports
Other Functional
RTD Coffee
© Zenith Global Ltd, 2016
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© Zenith International, 2016
GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Growth Category ranking (mln litres) Bottled Water (up to 10L) Carbonates Dilutables Flavoured Water Nectars Fruit Juice Bottled Water (over 10L) Flavoured Functional Water RTD Tea Other Still Sports Energy Other Functional RTD Coffee Fruit Drinks
Difference 2010 vs 2015 100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Additional volume (mln litres), 2010 vs 2015 100
Bottled Water (up to 10L)
100
Carbonates
100
Dilutables
100
Flavoured Water
100
Nectars
100
Fruit Juice
100
Bottled Water (over 10L)
100
Flavoured Functional Water
100
RTD Tea
100
Other Still
100
Sports
100
Energy
100
Other Functional
100
RTD Coffee
100
Fruit Drinks © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Ranking by Growth - Forecast Category ranking (mln litres) Bottled Water (up to 10L) Carbonates Flavoured Water Dilutables Nectars Fruit Drinks Fruit Juice Bottled Water (over 10L) Flavoured Functional Water Other Still RTD Tea Sports Energy Other Functional RTD Coffee
Difference 2016f vs 2021f
100 100 100 100 100 100 100 100 100 100 100 100 100 100 100
Additional volume (mln litres), 2016f vs 2021f 100
Bottled Water (up to 10L)
100
Carbonates
100
Flavoured Water
100
Dilutables
100
Nectars
100
Fruit Drinks
100
Fruit Juice
100
Bottled Water (over 10L)
100
Flavoured Functional Water
100
Other Still
100
RTD Tea
100
Sports
100
Energy
100
Other Functional
100
RTD Coffee © Zenith International, 2016
© Zenith Global Ltd, 2016
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GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Total 2010 Soft Drinks Total Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Soft Drinks Total - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Soft Drinks Total - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
10.00
10.00
10.00
10.00 5.0%
8.00
4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0% 1.0%
2.00 -
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
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1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Soft Drinks Total - Forecast 2016f Soft Drinks Total Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Soft Drinks Total - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Volume (mln litres)
2020f
2021f
% growth © Zenith International, 2016
Soft Drinks Total - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
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1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Bottled Water (up to 10L) 2010 Bottled Water (up to 10L) Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Bottled Water (up to 10l) - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Bottled Water (up to 10l) - per capita consumption, 20102015 12.00
6.0% 10.00
10.00
10.00
10.00
10.00
10.00
10.00 5.0%
5.0%
8.00
4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
18
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Bottled Water (up to 10L) - Forecast 2016f Bottled Water (up to 10L) Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Bottled Water (up to 10l) - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0% 3.0%
600
3.0% 2.0%
400
2.0% 1.0% 1.0%
200
0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Bottled Water (up to 10l) - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
19
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Bottled Water (over 10L) 2010 Bottled Water (over 10L) Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Bottled Water (over 10l) - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth
© Zenith International, 2016
Bottled Water (over 10l) - per capita consumption, 20102015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
20
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Bottled Water (over 10L) - Forecast 2016f Bottled Water (over 10L) Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Bottled Water (over 10l) - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Bottled Water (over 10l) - per capita consumption, 2016f2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
21
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Water 2010 Flavoured Water Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Flavoured Water - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Flavoured Water - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
22
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Water - Forecast 2016f Flavoured Water Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Flavoured Water - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Flavoured Water - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
23
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Functional Water 2010 Flavoured Functional Water Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Flavoured Functional Water - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Flavoured Functional Water - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
24
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Functional Water - Forecast 2016f Flavoured Functional Water Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Flavoured Functional Water - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Flavoured Functional Water - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
25
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Fruit Juice 2010
2011
2012
2013
2014
2015
Fruit Juice Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Fruit Juice - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Fruit Juice - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
26
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Fruit Juice - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Fruit Juice Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Fruit Juice - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Fruit Juice - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
27
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Nectars 2010
2011
2012
2013
2014
2015
Nectars Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Nectars - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Nectars - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00
10.00
10.00
10.00
10.00
5.0% 5.0%
8.00
4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
28
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Nectars - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Nectars Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Nectars - volume, 2016f-2021f 1,200
6.0% 1,000
1,000 5.0%
1,000 800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Volume (mln litres)
2020f
2021f
% growth © Zenith International, 2016
Nectars - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
5.0% 10.00
10.00
10.00
10.00
10.00
10.00
5.0%
8.00
4.0%
4.0% 3.0%
6.00
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
29
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Fruit Drinks 2010
2011
2012
2013
2014
2015
Fruit Drinks Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Fruit Drinks - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000
1,000
1,000
1,000
1,000 5.0%
5.0%
800
4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Fruit Drinks - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
30
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Fruit Drinks - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Fruit Drinks Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Fruit Drinks - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Fruit Drinks - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
31
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global RTD Tea 2010
2011
2012
2013
2014
2015
RTD Tea Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
RTD Tea - volume, 2010-2015 1,200
6.0% 1,000
1,000 5.0%
1,000 800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
RTD Tea - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
32
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global RTD Tea - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
RTD Tea Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
RTD Tea - volume, 2016f-2021f 1,200
6.0% 1,000
1,000 5.0%
1,000 800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
RTD Tea - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
33
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global RTD Coffee 2010
2011
2012
2013
2014
2015
RTD Coffee Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
RTD Coffee - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
RTD Coffee - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
34
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global RTD Coffee - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
RTD Coffee Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
RTD Coffee - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
RTD Coffee - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
35
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Sports Drinks 2010
2011
2012
2013
2014
2015
Sports Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Sports Drinks - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Sports Drinks - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
36
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Sports Drinks - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Sports Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Sports Drinks - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Sports Drinks - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
37
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Energy Drinks 2010
2011
2012
2013
2014
2015
Energy Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Energy Drinks - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Energy Drinks - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
38
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Energy Drinks - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Energy Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Energy Drinks - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Energy Drinks - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
39
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Functional Drinks 2010 Other Functional Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Other Functional Drinks - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Other Functional Drinks - per capita consumption, 20102015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
40
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Functional Drinks - Forecast 2016f Other Functional Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Other Functional Drinks - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Other Functional Drinks - per capita consumption, 2016f2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
41
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Still Drinks 2010
2011
2012
2013
2014
2015
Other Still Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other Still Drinks - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Other Still Drinks - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
42
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Still Drinks - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Other Still Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other Still Drinks - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Other Still Drinks - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
43
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Carbonates 2010
2011
2012
2013
2014
2015
Carbonates Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Carbonates - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Carbonates - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
44
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Carbonates - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Carbonates Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Carbonates - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Carbonates - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
45
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Dilutables 2010
2011
2012
2013
2014
2015
Dilutables Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Dilutables - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Dilutables - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
46
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Dilutables - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Dilutables Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Dilutables - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Dilutables - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
47
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Volume Milk ranking (mln litres) White Milk Flavoured Milk
2010 100 100
2011 100 100
2012 100 100
2013 100 100
2014 100 100
Milk ranking by volume (mln litres), 2015
Flavoured Milk 50%
White Milk 50%
© Zenith International, 2016
© Zenith Global Ltd, 2016
48
2015 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Volume - Forecast Milk ranking (mln litres) White Milk Flavoured Milk
2016f 100 100
2017f 100 100
2018f 100 100
2019f 100 100
2020f 100 100
Milk ranking by volume (mln litres), 2021f
Flavoured Milk 50%
White Milk 50%
© Zenith International, 2016
© Zenith Global Ltd, 2016
49
2021f 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Per Capita Consumption Milk ranking (pcc litres) White Milk Flavoured Milk Total milk pcc
2010 100 100 200
2011 100 100 200
2012 100 100 200
2013 100 100 200
2014 100 100 200
2015 100 100 200
Milk per capita consumption (litres), 2010-2015 250
200
200
200
200
200
200 200
150
100
50
2010
2011
2012
2013
White Milk
2014
2015
Flavoured Milk
© Zenith International, 2016
© Zenith Global Ltd, 2016
50
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Per Capita Consumption - Forecast Milk ranking (pcc litres) White Milk Flavoured Milk Total milk pcc
2016f 100 100 200
2017f 100 100 200
2018f 100 100 200
2019f 100 100 200
2020f 100 100 200
2021f 100 100 200
Milk per capita consumption (litres), 2016f-2021f 250
200
200
200
200
200
200 200
150
100
50
2016f
2017f
2018f
2019f
White Milk
2020f
2021f
Flavoured Milk
© Zenith International, 2016
© Zenith Global Ltd, 2016
51
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Growth Category ranking (mln litres) White Milk Flavoured Milk
Difference 2010 vs 2015 100 100
Additional volume (mln litres), 2010 vs 2015
100
Flavoured Milk
100
White Milk
© Zenith International, 2016
© Zenith Global Ltd, 2016
52
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Ranking by Growth - Forecast Category ranking (mln litres) White Milk Flavoured Milk
Difference 2016f vs 2021f 100 100
Additional volume (mln litres), 2016f vs 2021f
100
Flavoured Milk
100
White Milk
© Zenith International, 2016
© Zenith Global Ltd, 2016
53
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Total 2010
2011
2012
2013
2014
2015
Milk Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Milk Soft Total Drinks - volume, Total -2010-2015 volume 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Milk Soft Total Drinks - perTotal capita - per consumption, capita consumption 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
54
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Milk Total - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Milk Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
MilkSoft Total Drinks - volume, Total 2016f-2021f - volume 1,200
6.0% 1,000
1,000
1,000 5.0% 5.0%
1,000
1,000
1,000
1,000 5.0%
4.0% 4.0%
800
4.0% 3.0% 3.0%
600
3.0% 2.0% 2.0%
400
2.0%
200
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
2020f 2014
Volume (mln litres)
2021f 2015
% growth © Zenith International, 2016
MilkSoft Total Drinks - perTotal capita - per consumption, capita consumption 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
Per capita consumption (litres)
2020f 2014
2021f 2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
55
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global White Milk 2010
2011
2012
2013
2014
2015
White Milk Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
White Milk - volume, 2010-2015 1,200
6.0% 1,000
1,000 5.0%
1,000
1,000
1,000
1,000
1,000
5.0%
800
4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
White Milk - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00 5.0%
10.00
10.00
10.00
10.00
10.00
5.0%
8.00
4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
56
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global White Milk - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
White Milk Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
White Milk - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
White Milk - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
57
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Milk 2010 Flavoured Milk Volume (mln litres) % growth Per capita consumption (litres) % growth
2011
1,000
2012
1,000 5.0% 10.00 5.0%
10.00
2013
1,000 4.0% 10.00 4.0%
2014
1,000 3.0% 10.00 3.0%
2015
1,000 2.0% 10.00 2.0%
Flavoured Milk - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Flavoured Milk - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
58
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Flavoured Milk - Forecast 2016f Flavoured Milk Volume (mln litres) % growth Per capita consumption (litres) % growth
2017f
1,000
2018f
1,000 5.0% 10.00 5.0%
10.00
2019f
1,000 4.0% 10.00 4.0%
2020f
1,000 3.0% 10.00 3.0%
2021f
1,000 2.0% 10.00 2.0%
Flavoured Milk - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Flavoured Milk - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
59
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Volume Hot drinks ranking (mln litres) Coffee Tea Other Hot
2010 100 100 100
2011 100 100 100
2012 100 100 100
2013 100 100 100
2014 100 100 100
Hot Drinks ranking by volume (mln litres), 2015
Coffee 34%
Other Hot 33%
Tea 33%
© Zenith Global Ltd, 2016
60
© Zenith International, 2016
2015 100 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Volume - Forecast Hot drinks ranking (mln litres) Coffee Tea Other Hot
2016f 100 100 100
2017f 100 100 100
2018f 100 100 100
2019f 100 100 100
2020f 100 100 100
Hot Drinks ranking by volume (mln litres), 2021f
Coffee 34%
Other Hot 33%
Tea 33%
© Zenith Global Ltd, 2016
61
© Zenith International, 2016
2021f 100 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Per Capita Consumption Hot drinks ranking (pcc litres) Coffee Tea Other Hot Total hot drinks pcc
2010 100 100 100 300
2011 100 100 100 300
2012 100 100 100 300
2013 100 100 100 300
2014 100 100 100 300
2015 100 100 100 300
Total Hot Drinks per capita consumption (litres), 2010-2015
300
300
300
300
300
300
2010
2011
2012
2013
2014
2015
Coffee
Tea
Other Hot
© © Zenith Zenith International, International, 2016 2016
© Zenith Global Ltd, 2016
62
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Per Capita Consumption - Forecast Hot drinks ranking (pcc litres) Coffee Tea Other Hot Total hot drinks pcc
2016f 100 100 100 300
2017f 100 100 100 300
2018f 100 100 100 300
2019f 100 100 100 300
2020f 100 100 100 300
2021f 100 100 100 300
Total Hot Drinks per capita consumption (litres), 2016f-2021f
300
300
300
300
300
300
2016f
2017f
2018f
2019f
2020f
2021f
Coffee
Tea
Other Hot
© Zenith International, 2016
© Zenith Global Ltd, 2016
63
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Growth Category ranking (mln litres) Coffee Tea Other Hot
Difference 2010 vs 2015 100 100 100
Additional volume (mln litres), 2010 vs 2015
100
Other Hot
100
Tea
100
Coffee
© Zenith International, 2016
© Zenith Global Ltd, 2016
64
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Ranking by Growth - Forecast Category ranking (mln litres) Coffee Tea Other Hot
Difference 2016f vs 2021f 100 100 100
Additional volume (mln litres), 2016f vs 2021f
100
Other Hot
100
Tea
100
Coffee
© Zenith International, 2016
© Zenith Global Ltd, 2016
65
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Total 2010
2011
2012
2013
2014
2015
Hot Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Hot Drinks Soft Drinks Total -Total volume, - volume 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Hot Drinks Soft Drinks Total -Total per capita - per capita consumption, consumption 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
66
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Hot Drinks Total - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Hot Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Hot Drinks Soft Drinks Total - volume, Total - volume 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
2020f 2014
Volume (mln litres)
2021f 2015
% growth © Zenith International, 2016
Hot Drinks Soft Drinks Total - per Totalcapita - per consumption, capita consumption 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
Per capita consumption (litres)
2020f 2014
2021f 2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
67
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Coffee 2010
2011
2012
2013
2014
2015
Coffee Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Coffee - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Coffee - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
68
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Coffee - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Coffee Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Coffee - volume, 2016f-2021f 1,200
6.0% 1,000
1,000 5.0%
1,000 800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Coffee - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
69
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Tea 2010
2011
2012
2013
2014
2015
Tea Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Tea - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Tea - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
70
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Tea - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Tea Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Tea - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Tea - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
71
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Hot 2010
2011
2012
2013
2014
2015
Other Hot Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other hot - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Other hot - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
72
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Hot - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Other Hot Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other hot - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Other hot - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
73
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Volume Alcohol ranking (mln litres) Beer Wine Spirits Other Alcohol
2010 100 100 100 100
2011 100 100 100 100
2012 100 100 100 100
2013 100 100 100 100
2014 100 100 100 100
Alcohol ranking by volume (mln litres), 2015
Other Alcohol 25%
Beer 25%
Wine 25%
Spirits 25%
© Zenith International, 2016
© Zenith Global Ltd, 2016
74
2015 100 100 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Volume - Forecast Alcohol ranking (mln litres) Beer Wine Spirits Other Alcohol
2016f 100 100 100 100
2017f 100 100 100 100
2018f 100 100 100 100
2019f 100 100 100 100
2020f 100 100 100 100
Alcohol ranking by volume (mln litres), 2021f
Other Alcohol 25%
Beer 25%
Wine 25%
Spirits 25%
© Zenith International, 2016
© Zenith Global Ltd, 2016
75
2021f 100 100 100 100
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Per Capita Consumption Alcohol ranking (pcc litres) Beer Wine Spirits Other Alcohol Total alcohol pcc
2010 100 100 100 100 400
2011 100 100 100 100 400
2012 100 100 100 100 400
2013 100 100 100 100 400
2014 100 100 100 100 400
2015 100 100 100 100 400
Total alcohol per capita consumption (litres), 2010-2015 400
400
400
400
400
400
2010
2011
2012
2013
2014
2015
Beer
Wine
Spirits
Other Alcohol © © Zenith Zenith International, International, 2016 2016
© Zenith Global Ltd, 2016
76
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Per Capita Consumption - Forecast Alcohol ranking (pcc litres) Beer Wine Spirits Other Alcohol Total alcohol pcc
2016f 100 100 100 100 400
2017f 100 100 100 100 400
2018f 100 100 100 100 400
2019f 100 100 100 100 400
2020f 100 100 100 100 400
2021f 100 100 100 100 400
Total alcohol per capita consumption (litres), 2016f-2021f 400
400
400
400
400
400
2016f
2017f
2018f
2019f
2020f
2021f
Beer
Wine
Spirits
Total alcohol pcc © Zenith International, 2016
© Zenith Global Ltd, 2016
77
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Growth Category ranking (mln litres) Wine Beer Other Alcohol Spirits
Difference 2010 vs 2015 100 100 100 100
Additional volume (mln litres), 2010 vs 2015
100
Spirits
100
Other Alcohol
100
Beer
100
Wine
© Zenith International, 2016
© Zenith Global Ltd, 2016
78
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Ranking by Growth - Forecast Category ranking (mln litres) Wine Beer Spirits Other Alcohol
Difference 2016f vs 2021f 100 100 100 100
Additional volume (mln litres), 2016f vs 2021f
100
Other Alcohol
100
Spirits
100
Beer
100
Wine
© Zenith International, 2016
© Zenith Global Ltd, 2016
79
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Total 2010
2011
2012
2013
2014
2015
Alcohol Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Alcohol SoftTotal Drinks - volume, Total - volume 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Alcohol SoftTotal Drinks - per Total capita - perconsumption, capita consumption 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
80
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Alcohol Total - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Alcohol Total Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Alcohol SoftTotal Drinks - volume, Total - volume 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
2020f 2014
Volume (mln litres)
2021f 2015
% growth © Zenith International, 2016
Alcohol SoftTotal Drinks - per Total capita - per consumption, capita consumption 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f 2010
2017f 2011
2018f 2012
2019f 2013
Per capita consumption (litres)
2020f 2014
2021f 2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
81
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Beer 2010
2011
2012
2013
2014
2015
Beer Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Beer - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Beer - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
82
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Beer - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Beer Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Beer - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Beer - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
83
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Wine 2010
2011
2012
2013
2014
2015
Wine Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Wine - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Wine - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
84
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Wine - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Wine Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Wine - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Wine - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
85
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Spirits 2010
2011
2012
2013
2014
2015
Spirits Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Spirits - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
2014
Volume (mln litres)
2015
% growth © Zenith International, 2016
Spirits - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
86
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Spirits - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Spirits Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Spirits - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Spirits - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
87
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Alcohol 2010
2011
2012
2013
2014
2015
Other Alcohol Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other alcohol - volume, 2010-2015 1,200
6.0% 1,000
1,000
1,000 5.0%
1,000
1,000
1,000
1,000 5.0%
4.0% 800
4.0% 3.0%
600
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Volume (mln litres)
2014
2015
% growth © Zenith International, 2016
Other alcohol - per capita consumption, 2010-2015 12.00
6.0% 10.00
10.00
10.00 5.0%
10.00
10.00
10.00
10.00 5.0%
4.0% 8.00
4.0% 3.0%
6.00
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2010
2011
2012
2013
Per capita consumption (litres)
2014
2015
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
88
1,000 1.0% 10.00 1.0%
GLOBALDRINKS COUNTRY REPORT - 2016
Global Other Alcohol - Forecast 2016f
2017f
2018f
2019f
2020f
2021f
Other Alcohol Volume (mln litres) % growth Per capita consumption (litres) % growth
1,000
1,000 5.0% 10.00 5.0%
10.00
1,000 4.0% 10.00 4.0%
1,000 3.0% 10.00 3.0%
1,000 2.0% 10.00 2.0%
Other alcohol - volume, 2016f-2021f 1,200
6.0% 1,000
1,000
1,000 5.0%
800
1,000
1,000
1,000
1,000 5.0% 4.0%
4.0%
600
3.0%
3.0%
400
2.0%
2.0%
200
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
2020f
Volume (mln litres)
2021f
% growth © Zenith International, 2016
Other alcohol - per capita consumption, 2016f-2021f 12.00
6.0% 10.00
10.00
10.00 5.0%
8.00
10.00
10.00
10.00
10.00 5.0% 4.0%
4.0%
6.00
3.0%
3.0%
4.00
2.0%
2.0%
2.00
1.0%
-
1.0% 0.0%
2016f
2017f
2018f
2019f
Per capita consumption (litres)
2020f
2021f
% growth © Zenith International, 2016
© Zenith Global Ltd, 2016
89
1,000 1.0% 10.00 1.0%
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