#44 hellozuidas.com JULY • AUGUST 2019
Christa Wiertz-Wezenbeek President Amsterdam District Court
‘When I look from my window, I feel proud’
Joining forces for efficient
WASTE PROCESSING at New Amsterdam
What do people think of the
VIJFHOEK PARK?
Special feature
HEALTH & LIFESTYLE
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THE NEXT ISSUE IS SCHEDULED FOR THE 2ND OF SEPTEMBER
OPEN TO AMSTERDAM! In all the years I’ve worked in Zuidas, I confess I
Health & Lifestyle feature for you, packed with lots
had never visited the Amsterdam Courthouse. That
of useful information and top tips sure to interest
finally changed when I got the chance to interview
readers in Zuidas.
Christa Wiertz-Wezenbeek, president of the District Court of Amsterdam, for the cover story of this
And if I can give you a tip of my own, it’s to take a
issue. We were eager to ask her about progress on
look at the calendar of events in the centre of this
the new building on Parnassusweg and her role
magazine. You’re sure to find some fun activities
as president. Though the court can seem like a
to enjoy with colleagues, friends or that special
rather closed institution, our conversation was
someone. I, for one, definitely plan to attend
exceptionally open. And that dovetails with their
several concerts in the Grachtenfestival line-up.
plans for the future, which envision a courthouse
And the Bierborrel at Strand Zuid also looks set to
that is more open to the city. What that entails? Read
be a blast.
our interview! Here’s to a fabulous, sun-filled summer! For this issue I also had an inspiring conversation with Theo Jansen, a world-renowned artist best
Happy reading!
known for his Beach creatures. One of them is
Romy Lange
currently on display on Gershwinplein as part of the
Editor-in-chief Hello Zuidas
Art Zuid Sculpture Route. We’ve also got a special
r.lange@zuidaspublishers.nl
Summer is here! Zuidas will be celebrating the start of the sunny season in culinary and athletic style, with the Zuidas Culinary Summer Party and Zuidas Run. Culture vultures also have plenty to look forward to, such as strolling past the sculptures along the ARTZUID route, which runs untill 17 September, and the ten-day Grachtenfestival in August. This is Holland’s premier summer festival for classical, jazz and world music, with line-up featuring over 250 concerts on 90 locations. One of which, a lunchtime concert on 13 August, will take place on the top floor of nhow Amsterdam RAI, which will be opening soon. From a height of 90 metres, the views over the city are spectacular. Don’t miss it! Olivier Otten, managing director of Hello Zuidas
•3
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comfort, bright spaces, attention to details and the use of the finest materials. Every building has its own specific signature and theme. For more information see our website:
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CONTENTS 07 Trending Topics Social Media #Zuidas 08 Coverstory with Christa Wiertz-Wezenbeek ‘When I look from my window, I feel proud’ 12 Building the Future Five weekends of ‘isolation’ for Zuidas 14 Finance Financial news related to the Zuidas district, Amsterdam or the Netherlands 16 Got a Minute? - Public Space What do people think of the Vijfhoek park? 18 Property Property news related to the Zuidas district, Amsterdam or the Netherlands 21 Column Greg Shapiro About Health & Lifestyle in Zuidas 22 Joining forces for efficient waste processing at New Amsterdam Mobility
24 Beach creature in Zuidas ARTZUID 27 Top Tip for Zuidas professionals Always arrive at the office looking stylish with a Rain Couture coat 28 Legal News Legal news related to the Zuidas district, Amsterdam or the Netherlands 30 Hello Zuidas Agenda 35 Grachtenfestival in Zuidas Agenda 36 Architecture Stibbe: transparency, flexibility and collaboration 39 Zuidas embraces WereldOuders 42 Submit a good idea for the competition: ‘A good home in Zuid’ 43 Sustainability News from Zuidas
45 47 48 49 51 52
• Special feature: Health & Lifestyle • Phoebe de Winter, Rob Peetoom Zuidas: ‘Just small steps can make a very big difference.’ • STRETCHZ ‘Recover harder’ • fit20 The game changer in personal fitness • Zuidas Apotheek & Zuidas Huisartsen: ‘Internationals expect routine medical checkups’ • Vrije Universiteit Giving successful startups room to grow on the VU Campus
54 New Members Hello Zuidas welcomes the new members 55 Hello You ARTZUID opening in Zuidas 56 Memo Board 58 Hello Zuidas Members List & Colophon
With an excellent business climate, world-renowned educational institutions within reach, and leading companies in many sectors from many countries, Zuidas has huge potential. The foundation Hello Zuidas contributes to Zuidas by realizing a well functioning area. The goal is to promote a district that has international appeal, and high quality working and living conditions. •5
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SOCIAL MEDIA
#TRENDING TOPICS
YOU CAN FIND ON THESE ONLINE PLATFORMS hellozuidas @HelloZuidas @hellozuidas For employees of
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•7
CHRISTA WIERTZ-WEZENBEEK • PRESIDENT OF THE AMSTERDAM DISTRICT COURT
‘When I look from my window, I feel proud’
Christa Wiertz-Wezenbeek, president of the Amsterdam District Court At the end of 2020, the Amsterdam District Court will be moving into a new building, which is currently erected on the site of the old courthouse on Parnassusweg. Construction got underway some time ago and the contours of the building are taking shape. In the meantime, the court is conducting business in temporary premises on Frederik Roeskestraat. The new courthouse is injecting a massive impetus for the further development of Zuidas as a whole. Hello Zuidas interviewed Christa Wiertz-Wezenbeek, now six months into her tenure as president of the Amsterdam District Court, about this mega-project. You have been president of the Amsterdam District
The NACH [New Amsterdam Court House, ed.] consortium is
Court for six months now. How has that been so far?
in charge of the design, construction and operation of the new
‘It has been a very positive experience. You form a picture in your
courthouse. What has it been like so far to work with them?
mind beforehand of how it will be and prepare as best you can, but
‘It's a very constructive process. I’m not in contact with them
you never know how things will really be until you start. It’s even
personally, but my colleagues are. The architects took all our wishes
more fun than I anticipated and that’s because the courthouse is
on board and also offered a lot of ideas. And, so far, everything is
such an energizing place. Colleagues enjoy working here and there’s
right on schedule.’
always something going on. Because of that, I try to eat in the canteen as often as I can, to interact with all the people who work
Can you reveal anything about the artwork
here. What also energizes me is the central hall with visitors walking
commissioned for the plaza in front of the courthouse?
in and out.’
‘Yes, we’re finally allowed to talk about that. Nicole Eisenman is the artist, and she’s working on a statue as we speak. She submitted an artist’s
Your office looks out over the construction site of the new
impression, which was approved, and now we’ve left her to develop
courthouse. What do you feel, looking out from your window?
the work. The statue will express authority and mercy at the same
‘Recently I got a tour of the building and that gave me a good sense
time. When we presented the concept to local residents, I overheard a
of what it will ultimately look like. But I’m also just plain proud. At
lady behind me say, “I’m going to take my grandkids to see it when it’s
the moment, we’re split across three locations, which is not an ideal
finished.” That was so lovely to hear. Our court serves the public, so it
situation. It will be better when we can all be together again in one
would be wonderful if this is something people can relate to. There will
gorgeous office – we’re certainly looking forward to that.
also be artworks by Femmy Otten in the seven largest courtrooms.’
What image is the new building intended to project?
Does the Amsterdam District Court see itself
‘Transparency and openness and, in terms of design, authority and
as part of Zuidas? Do you use amenities in Zuidas?
solidity. The guiding concept is “justice is public”, and that’s what
How well are you acquainted with the area?
we want to demonstrate, so the structure is open and incorporates
‘We’re located right in the centre of Zuidas and so we are part of
lots of glass. People should feel welcome, but at the same time
the local fabric. Courthouse staff often stroll out to admire the
the building should exude authority. In that respect you can see a
architecture during their breaks or go out for lunch. Our neighbouring
definite evolution from the old building to the new. Careful thought
residents are also very important to us and we’re in frequent
has gone into this. And very important, the building also has to be
communication with them. I myself took a walk through Zuidas with
functional for visitors and staff.’
one of them. I am so amazed by everything Zuidas has to offer. Even
Text Romy Lange • Photography Michael Graste • Make-Up Artist Ruby Quaedflieg (Rob Peetoom Hair + Make-up Zuidas)
•9
public housing – that’s quite striking. The Netherlands are good at working together, and that, to me, is a beautiful thing. That makes me proud. And you see that cooperation in Zuidas, too.’
In an interview with Het Parool you were quoted as saying that the district court intends to attune itself more to the city. What did you mean by that? ‘The courts mould themselves to societal developments. We look at what’s changing and how to adapt, we need to keep looking around
What makes your work special?
and asking questions to keep abreast of developments. To do that,
‘The people, without question. When we have meetings and ideas
we’re going to be doing area surveys so we can get a sense of what’s
are whizzing around, when we’re planning what to do and how to do
happening at the local level.’
it, that always makes me realize our staff is our biggest asset. Those interactions across the organization feel really special. Our work is
You have done research in the States on innovations
all about people; and we do that to the best of our ability. That also
within the court system. What in particular could be
comes down to small things like creating a pleasant atmosphere and
adopted in Amsterdam or the Netherlands?
making people feel as comfortable and welcome as possible in the
‘One thing I saw there is community court, which is about helping
circumstances they are in.’
people move forward. The judge is active in the community and tries to find long-term solutions for people with multiple legal problems.
Is there anything in particular you
That’s a concept. Although you can’t necessarily transfer the model
would like to share with our readers?
wholesale, the concept itself is very interesting. Knowing the place
‘Seeing the magazine reminded me a bit of New York. The local
and looking at how one can help people in one's specific capacity
network is fantastic and it’s clear that a close-knit community
and contribute as effectively as possible is highly important. Society
has formed here. It’s really amazing to have all that nearby and to
is complex, but that’s precisely why we need to look at how we can
participate where possible.’
work together effectively, and that’s something we are also going to be doing more in this country.’ The Amsterdam District Court hears some 135,000 cases
Do you preside over hearings?
annually, welcomes an average of 1,000 visitors a day, and
Do your duties leave time for that?
employs a staff of 1,000, including 220 judges. The court also
‘Yes, I am focusing on contact arrangements and family cases. I
facilitates educational activities for secondary school classes
genuinely love my profession, and now that I’ve been appointed as
at least twice a week.
president here, I’d like to resume working on these kinds of cases.’
10 •
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BUILDING THE FUTURE
FIVE WEEKENDS OF ‘ISOLATION’ FOR ZUIDAS
Did you see it? Over five weekends in May and June, all roads were closed and there were no train services in Zuidas. This was in connection with the placement of a concrete roof over a new passageway underneath Amsterdam Zuid Station. The few who ventured into the heart of
reopening on Monday morning as early
of some 100 metres. This was needed to
district on one of those five weekends
as 5 am. On Saturdays and Sundays, rail
screw foundation piles into the ground,
between 10 May and 10 June could
services were suspended as well. We took
which will support the roof over what will
hardly believe their eyes. On each
out the asphalt, train tracks and platforms,
ultimately become the Britten passageway
successive Friday, the A10 south motorway
effectively removing the complete traffic
underneath the completely revamped
(eastbound section) closed at 10 pm,
and transit infrastructure over a stretch
Amsterdam Zuid Station.
12 •
BUILDING THE FUTURE
THE PLATFORMS AND THE TRACKS ARE GONE
TIMELINE All the foundation piles are now in the ground. The first section of the tunnel roof was supposed to be pushed into place on the night of 8-9 June, but this proved infeasible. The massive concrete slab (70 metres long, 12 metres wide, 2 metres thick) is now killing time on Arnold Schönberglaan, behind the Streets of the World exhibition, until a date can be determined to slide this first part of the tunnel roof into place underneath the tracks. That will require another set of road and rail closures.
ADDITIONAL TUNNEL FOR CYCLISTS, PEDESTRIANS AND WILDLIFE While we’re working on this additional passageway beneath Amsterdam Zuid Station, we’re also building the Vivaldi tunnel not far away. This is an underpass for cyclists, pedestrians and wildlife that will run from Antonio Vivaldistraat to Beatrixpark. AN EMERGENCY PLATFORM ON SCAFFOLDING IS HOISTED INTO PLACE
Text Jos Moerkamp • Photography Marcel Steinbach & Ton Borsboom
Amsterdam Zuidas Information Centre Central Hall, WTC +31 (0)800 5065 contact@zuidas.nl www.zuidas.nl
Work here also included several weekends of pile-driving.
THE A10 SOUTH WAS PAVED OVER AFTER EVERY WEEKEND
zuidas • • 13
@zuidasamsterdam
BUILDING THE FUTURE
FINANCE Source: Het Financieele Dagblad Every edition of Hello Zuidas magazine features financial news related to the Zuidas district, Amsterdam or the Netherlands. Send your financial news to: hellozuidas@zuidaspublishers.nl. Photography Lotte de Graaf
ARTIST IMPRESSION OF THE DEFINITIVE NEW MAIN ENTRANCE
AMSTERDAM ZUID STATION MAIN ENTRANCE WIDENED
JUSTICE MINISTRY TO ENTRUST COMPANY
OFFICE VALUATIONS TO INCORPORATE
LAWYERS WITH FRAUD INVESTIGATIONS
SUSTAINABILITY PAYOFFS
Zuidas - In future fraud and corruption inquiries,
Zuidas - ING’s real estate arm and the ten biggest appraisal
the Public Prosecution Service intends to rely more
firms have developed a valuation model for sustainability that
on lawyers enlisted by the actual companies under
will specify for property owners exactly how investments in
investigation. This will lessen the burden on FIOD (Fiscal
solar panels, better insulation and other green measures affect
Information and Investigation Service) investigators
the value of their office buildings. ‘This was urgently needed’,
At the end of May, we started work on widening the main
and enable the Public Prosecution Service to expedite
says Peter Göbel, head of real estate financing at ING. ‘It will
entrance of Amsterdam Zuid Station, aka the Minerva
cases. For the companies themselves, cooperation may
let property investors see the actual pay-off of sustainability
passage. On the Mahlerplein side, we extended the entrance
mean lighter penalties and mitigate reputation damage.
investments.’ Often, appraisers already note certain
from 5 to 11 metres by building a second tunnel, so it is
Thomas Bosch, coordinating public prosecutor for anti-
sustainability indicators, but these had no assigned value.
now about as wide as that on the Zuidplein side, at the
fraud investigations at the Service, confirms rumours
‘To a certain extent, it's factored in, albeit mostly by intuition.
other end. The additional tunnel should help to mitigate
in the legal circuit about this development, saying, ‘It’s
Now, we’re making it objective, measurable and comparable’,
crowding during morning and evening rush hours. This is a
perfectly fine as long as it’s clear that the investigation
explains Jeroen Lokerse, CEO of Cushman & Wakefield, a
temporary measure, however, and the Zuidasdok project
was comprehensive and in-depth enough’.
company active in the sector and one of the initiators.
will eventually be rebuilding the Minerva passage entirely to be at least 40 metres wide.
Text Jos Moerkamp • Photography Marcel Steinbach • Artist Impression ZuidPlus
CONSTRUCTION OF A TEMPORARY EXTRA TUNNEL TOWARDS MAHLERPLEIN
14 •
ING SUCCEEDS ABN AS THE BEST BROKER IN BENELUX Zuidas - In this year’s Extel Awards, Bijlmer-based ING once again unseated ABN AMRO as Best Benelux Broker. The industry award is based on a survey held among clients, including analysts, asset managers and companies. ABN and ING have been trading first place in the Benelux for many years running, with ABN taking the title in 2018, and ING in 2017. Neither one of the Dutch banks is a global contenders. Exane BNP Paribas was voted Best Developed European Broker, and UBS won Best Overall Research.
‘SMES NEED TO INVEST IN INNOVATION’ Zuidas - With the current strong growth trend unlikely to hold over the mid-long term and costs looking set to continue rising over the years ahead, small and mediumsized enterprises are advised to invest in innovation, cautions accountancy firm SRA, following its annual survey into the financial position of the SME sector as a whole. ‘SMEs have built up a buffer, so now is a great time to invest in further growth’, advises SRA board member Harry Marissen. ‘IT is a part of that equation, because data are crucial for organizing processes more efficiently, staying on target and innovating.’
Text XXXX • Photography XXXXX
• 15
PUBLIC SPACE
GOT A
MINUTE? In mid-May, Zuidas celebrated the official opening of the new and improved Vijfhoek park! This pentagonally shaped park is the capstone on a long development project. Redesigned as part of construction of the underground Strawinskylaan bicycle parking facility, the park has now been given back to residents and their kids and, of course, to the Zuidas office crowd looking for a spot to relax and recharge. The municipality hopes the park will become a place that brings the Prinses Irenebuurt and Zuidas communities closer together. What do people on the street think of the results? ARJAN TOOL WITH GUIDE DOG HEBAS External clerk at the Amsterdam District Court ‘I can’t see the park, of course, but I can use it. I don’t walk my dog here though; I do that on Minervalaan, near the bridge across Stadionkade. But I do sit here when the weather is nice. The park’s redevelopment made it tricky for us, because there were different routes and new closures every week. Plus, Hebas hasn't been with me for long, so it was also a challenge for him. But it was certainly good training!’
JEROEN PONSEN Works at TD Bank N.V. in WTC Amsterdam ‘It’s sad that so many trees were chopped down, but we got something nice in return and it still looks very green. I eat my sandwich here occasionally with a colleague. It’s a pleasant spot to be. I wouldn’t change anything about it now, because it’s got just what a city needs: sun, shade and quiet.’
16 •
PUBLIC SPACE
CEES KUPPERS AND NINA FRANCOLINI Pupils at the Amsterdam International Community School Cees: ‘I live near here, so I know this spot well. Before, it was more of a football pitch, but oddly shaped. I think it looks nice now, but it’s quite grey. And will that sand actually be used? It would be cool if the square could be a bit greener, with maybe a permanent artwork in the middle. I do come here regularly during lunch, but I think the park could be made more attractive.’
KIMA ELIYO Trainee at Hartman LMH ‘I’m in my fifth month of a work placement at Hartman, a civil-law notary firm. I love being able to sit here in the park, and lots of my colleagues come here too, especially when it’s nice out! Because it’s not so busy here, it’s very restful. Our office is super hectic, so it’s a relief to be able to come here for some down time. We like to sit on the benches outside Rituals sometimes, or, if it’s raining, we seek refuge in the WTC lobby.’
Text Romy Lange • Photography Arno Stevens
• 17
PROPERTY Source: PropertyNL.com Every edition of Hello Zuidas magazine features property news related to the Zuidas district, Amsterdam or the Netherlands. Send your property news to: hellozuidas@zuidaspublishers.nl. Photography Lotte de Graaf
RJB GROUP: ‘VALLEY WAS AN OPPORTUNITY FOR US’ Zuidas - RJB Group of Company’s principal reason for acquiring the Valley building in Zuidas was less the building’s green design than the opportunity to invest in new residential stock in Amsterdam’s Financial Mile. However, it will be very much a ‘trophy building’, said RJB Board of Directors member David Beesemer during a session at PropertyNL Lounge. Valley is a new landmark in Zuidas, rising along Beethovenstraat across from the ABN AMRO head office. Designed by MVRDV, the complex has 196 apartments plus a commercial programme, including 22,000 m² for offices, 3,500 m² for restaurants and retail, and a 1,200 m² museum. Belowground there will be a 375-space car park (on 20-year lease to Q-Park) and at the very top an 800 m² sky bar. Of the office space, a lease for approximately 16,000 m² has already been sealed with John Fentener van Vlissingen’s BCD Travel.
MYRIAD SIGNS FOR 2,700 M2 IN SYMPHONY TOWER Zuidas - Myriad has signed an office lease for approximately 2,700 m2 in the Symphony Tower on Gustav Mahlerplein. The company offers pay-television services through subsidiaries in sub-Saharan Africa and is also active in e-commerce and other internet services, content-related protection technology and print media operations. Symphony Tower is owned by Deka Immobilien.
18 •
MIZUHO BANK COMING TO ATRIUM Zuidas - Mizuho Bank is relocating to the Atrium complex, where it is leasing 1,828 m2 in office space. The Atrium, which recently was fully redeveloped and renovated, is now owned by investor Amundi Real Estate. It was one of the first buildings to rise in Amsterdam’s financial district, all the way
ROGIER VAN WEEGHEL
back in 1976. Mizuho Europe Bank is a subsidiary of Mizuho Bank – one of Japan’s three megabanks – and licensed by
Age
the Dutch Central Bank. It will be moving its current premises
33
in Amsterdam Zuid to the third floor of Tower I of the now
Employer
almost wholly leased multitenant office block.
JLL Position Residential Investments
WHAT ARE NOTABLE RECENT DEVELOPMENTS IN THE ZUIDAS PROPERTY MARKET? WELL CORE & SHELL PLATINUM CERTIFICATION
Residential stock has grown considerably, relative to seven
FOR THE EDGE
years ago, when I started working in Zuidas, and there are still
Zuidas - The EDGE Olympic on Frederik Roeskestaat
more complexes in the works. Friends of mine who live here
in Zuidas has received a Well Core & Shell Platinum
now really see Zuidas as an up-and-coming residential section
Certification. Home of the EDGE Technologies headquarters,
of Amsterdam. That’s quite a change from a few years ago.
the building opened last year with an ‘A’ energy rating and
a BREEAM-NL score of 79.11%, and has also earned top
WHAT’S YOUR FAVOURITE
marks for circularity on the Madaster platform. Managed
SPOT IN ZUIDAS, AND WHY?
by Epicenter, a flexible office provider, the building has two
Either Frederik Roeskestraat or Gustav Mahlerplein. I like
levels of co-working spaces. Other tenants include Dffrnt
the intimacy of the first, coupled to the potential for further
Media, EVBox, Ebbinge and Microsoft.
urban development, versus the fully developed aspect of the other, which has successfully gotten a new lease of life.
• 19
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COLUMN
HEALTH & Lifestyle In Zuidas, a healthy lifestyle is hard to avoid.
start to finish wearing high heels. Men had to
Two even pointed it out to me as Lane
Mostly because there are big sport fields
compete in dress shoes with suits and shirts
One took off. But my job as host was to
taking up so much of Zuidas, south of the
fully buttoned - and carry a briefcase. My job
keep things going, not stop the race and
Ring A10. They’re everywhere! If you’ve never
was to host and keep things moving. But it
keep doing it over. I wondered if Lane
been a member of one of these sport clubs,
soon became clear we also needed a referee.
Two would protest. But luckily he seemed
don’t worry. You can still compete in one
After the second heat, I realized that some
perfectly happy to have come in second.
of the many public sporting events taking
of the gentlemen were clearly not sticking to
Phew! I found him afterward and told him
place all the time. I’ve hosted a couple. And if
the rules. They weren’t bothering to race fully
I appreciated his good sportsmanship.
you’re smart about it you can win big.
buttoned. A couple were even jumping the
He told me ‘Oh, the second-place prize
starting gun. Nothing better to demonstrate
is actually worth more than the first. So
I once hosted a charity event involving a
white privilege than tall Dutchmen in
I came in second on purpose.’ I learned
footrace for men in suits and women in
business suits cheating at a charity event.
a great lesson that day: if you’re going to cheat, do your homework and cheat
high heels. The race took place outdoors on Gustav Mahlerplein, with a 50-meter track
And then there was one guy who clearly
properly. Sometimes in the Netherlands,
and three lanes. Women had to race from
took off too early. The runner in Lane
Second is First.
Gregory Shapiro (b.1968) is known from Boom Chicago comedy theater and as the voice of Trump in the viral video ‘Netherlands Second.’ His solo show The Madness of King Donald: A Trump Survival Guide comes to Griffioen Theater 26 November, 2019.
Photography Davien Hulsman
ZUIDAS MOBILITY
22 •
MOBILITY
Joining forces for efficient waste processing at New Amsterdam A group of businesses in the New Amsterdam building have been working to optimize a smarter, more sustainable and more efficient approach to waste processing and disposal. The key is joining forces, thus consolidating suppliers and allowing for sustainable procurement. Calvin Choi, the owner of the Market33 food court, reached out to Hello Zuidas to ask if we could set up a case study on this initiative. That led to discussions with the Amsterdam University of Applied Sciences, which deployed research student Stijn Kuhne to tackle the project. We talked to Calvin and Stijn about their findings. SOURCE OF FRUSTRATION
logistics was raised, and that’s when we
The fundamental problem, Stijn explains,
started discussing the “waste issue in New
is that ‘The waste disposal space that
Amsterdam”, which hopefully can become
not only Market33, but also SLA and Mizu
a test case for other waste challenges in
Bar have to use is way too small. It’s not
Zuidas. That is, if we find a solution.’
designed to facilitate three restaurants, which are all located in New Amsterdam.
JOINING FORCES
All three have their own bins for different
A lot of effort is now going into that solution.
kinds of rubbish, and those bins take up
‘Ideally’, says Stijn, ‘all three restaurants
most of the space, so one can hardly even
will, in the end, have a single shared waste
get through. This also makes rubbish
processing contract for their waste disposal
collecting unnecessarily time-consuming,
site. That will get rid of the bins and make
as a consequence of which it’s not done
space to throw rubbish out as well as
properly and has become a huge source of
collect it. If that all goes to plan, it will solve
frustration for the vendors and collection
a big part of the frustrations. My research
services alike. Added to that, Hello Zuidas
has identified how big a waste flow each
wants to reduce carbon emissions ahead
business is producing as a share of the total,
of the new climate legislation. To do that,
and based on that they can then split the
This research is being conducted
we’re looking whether the food stands
costs fairly’. Calvin adds, ‘That translates to
under the supervision of Kees-
in Market33 could group their suppliers’.
fewer collection times and more room in the
Willem Rademakers (Urban
Calvin nods. ‘I’ve been in regular touch with
disposal space. The food stand owners can
Technology research programme/
Hello Zuidas about area improvements for
also get together to determine whether they
Logistics professorship at the AUAS).
business owners, visitors and residents.
can group certain suppliers to reduce the
At some point, the topic of reducing
number of transport movements and thus
transport moments and restaurant
reduce CO2 emissions into the bargain’.
Text Romy Lange
• 23
BEACH CREATURE
Walking around Zuidas, you may have noticed some large artworks on display. The sixth edition of ARTZUID, aka the Amsterdam Sculpture Biennial, recently kicked off, to continue through 15 September 2019. This larger-than-life art trail offers eighty artworks to admire along a 2.5 km route. The heart of the expo is in the tree-lined Apollolaan and Minervalaan neighbourhood, part of Berlage’s historic ‘Plan Zuid’. Set along the leafy lanes are theatrical structures with modern and contemporary figural sculptures, alternating with interactive installations. The ARTZUID Art Route is free and open to the public 24/7. A section of it runs through Zuidas, where a variety of works are on view, including one of Theo Jansen’s world-famous Beach creatures.
24 •
IN ZUIDAS THEO JANSEN
KINETIC CONSTRUCTIONS Theo Jansen, an artist who lives and works in the Netherlands, is best known for his Beach creatures – autonomous ‘walking’ kinetic constructions made mostly from PVC tubes. Theo: ‘Two of my Beach creatures are installed along the route, one on Gershwinplein in Zuidas and another on Minervalaan. They represent animals that have gone extinct and are mounted like museum pieces. I try to
BESIDES THEO JANSEN’S WORK ON GERSHWINPLEIN
forget all species currently known to us, because I don’t want to copy
THERE ARE SEVERAL MORE ON DISPLAY IN ZUIDAS:
what already exists. My aim is to create a new species in conditions as they are on the beach, which is also where I’ve done all of my
De Vijfhoek
experimenting over the past 28 years. Usually it’s very windy along
Rabbit (sitting up) by Tom Claassen
the shore, which gives the creatures the right habitat to survive. But
Outside Goede Doelen Loterijen
the beach is also meaningful to me personally, as I was practically
Mandela 27,000 pieces of life history by Jems Robert Koko Bi
born on the beach.’
Underneath Strawinskylaan viaduct Red Circles – Red Frames by Gerda Maise & Daniel Göttin
CROSSING THE EVOLUTIONARY SPECTRUM
On Zuidplein
Theo loves his creatures, but they exist at the other end of the
Three statues by Roberto Barni: Gambe in Spalla edition Rosso
evolutionary spectrum. ‘Ultimately, I want these creatures to lead
Scuro, Gambe in Spalla edition Oro, Colonna Bisbetica
autonomous lives. Conditions along the shore are good, but also
Arnold Schönberglaan
chancy. I look at how they can cope with the elements as they are.
Streets of the World by Jeroen Swolfs
How can they survive a storm? And of course the water is a constant
Gustav Mahlerplein
hazard, too. I’ve come up with several methods to deal with this and
(left to right) Ode to Mingus /Menhir Tower /Spire
hope that, by the end of my life, all those methods will be useful and
Gershwinplein
can be synthesized in one creature. Basically, they’re still on the cusp
ANIMARIS MODULARIUS extinct since 2007
of their evolutionary development and look stiff and ungainly, but
(Cerebrum epoch) by Theo Jansen
that’s because they still have so much to learn and so much farther to evolve. I have begun talking to younger artists to see if they might
For more information about ARTZUID, visit www.artzuid.nl.
want to pick up my work at some point. I’m sure someone will.’
Text Romy Lange • Photography Marco Zwinkels, Divera Jansen & Arno Stevens
• 25
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TOP TIP FOR ZUIDAS PROFESSIONALS! Always arrive at the office looking stylish with a Rain Couture coat With summer in full force, we’re
SUPER CHIC AND STYLISH
enjoying warm temps and sunny times,
After completing her MBA, Daphne found
but we all know Zuidas also has its grey
herself cycling to and from work daily in all
and stormy – and very wet! – days. As
kinds of weather. And that sparked an idea.
everyone rushes in from their morning
‘I just wanted a multifunctional product that
commute, Zuidas turns into a sea of
was 100% waterproof, breathable, suitable
ponchos and full-body rain suits. Turns
for summer and winter and also looked
out, stylish rainwear is hard to find,
super chic and stylish. But I couldn’t find it.
though it would certainly be welcome
That’s how Rain Couture was born. People
in Zuidas. Entrepreneur Daphne
who come to one of my shops in Amsterdam
Gerritse decided to fix that. Her brand
are still always surprised by the singularity
Rain Couture gets you to work looking
of this concept. It’s doing very well outside
polished and professional in every
the Netherlands, too. We’ve got lots of
season, no matter what the weather
customers in places like the US and Canada.’
throws at you. QUINTESSENTIAL ZUIDAS COME RAIN OR SHINE
Daphne has the perfect Zuidas coat for
‘We fill the gap left by other brands in
both ladies and gents: ‘For women, that’s
terms of design and functionality’, Daphne
the Trenchcoat, Waistbelt Coat or Double
explains. ‘The traditional rubber slicker,
Breasted Coat, whereas for men, we have
for example, is made of non-breathable
have a trench coat that wears very well over
material, while the classic outdoor jacket
a suit. Our coats don’t look like raincoats,
usually falls short on style, making it a
but they keep your clothes dry. Even if
RAIN COUTURE
no-go for the office. There was no such
it’s not wet outside, these are beautiful,
Utrechtsestraat 106, Amsterdam
thing as a multifunctional fashionable coat
comfortable coats to wear. With Rain
Huidenstraat 32, Amsterdam
that’s wearable in every season. So that’s
Couture, you’re assured you will always
www.rain-couture.nl
where I stepped in.’
arrive at work looking stylish.’
Text Romy Lange
DAPHNE GERRITSE
• 27
LEGAL
LEGAL NEWS
NEW COURT AMSTERDAM
DE BRAUW, LINKLATERS AND HOGAN LOVELLS HIGHEST-PAYING LAW FIRMS De Brauw Blackstone Westbroek, Linklaters, Hogan Lovells and Stek are the country’s best paying law firms, according to De Stand van de Advocatuur & het Notariaat 2019, the annual sector overview published by Sdu, which looked at the gross monthly salaries of lawyers in their first, fourth and seventh years on the job. At De Brauw, the gross monthly pay for freshmen is €4,154, for fourth-years €6,430 and for seventh-years €8,877. Linklaters shells out a slightly higher €9,047 for the last category.
28 •
LEGAL
JAAP WINTER NABS FIRST ‘GOLD HOURGLASS’ OEUVRE AWARD At the 14th edition of the prestigious annual Gouden Zandlopers Awards for outstanding law firms, lawyers and other legal professionals, the first-ever Oeuvre Award was presented to Jaap Winter. Over the course of his career, Winter was most notably a lawyer and partner at De Brauw Blackstone Westbroek, company lawyer at Unilever and executive board president at VU University Amsterdam. The jury report lauded his ‘simultaneously colourful and modest personality’.
LISANNE VAN DER VELDEN Age 26 Employer CMS Position Lawyer (Corporate/M&A Practice Group)
WHAT IS A HOT TOPIC AROUND LOYENS & LOEFF BOASTS
THE COFFEE MACHINE?
BIGGEST ONLINE VISIBILITY
That always depends on the latest series. We’ve all just
Out of all Dutch law firms, Loyens & Loeff ranks first for online
switched from Game of Thrones (everyone’s guilty pleasure) to
visibility, with Van Doorne and De Brauw Blackstone Westbroek
Ex on the Beach.
taking second and third place, respectively, says market research
agency OBI4wan in an analysis of ‘the online buzz around law firms
WHAT’S YOUR FAVOURITE
in 2019’. Loyens & Loeff rated the most mentions on news sites like
SPOT IN ZUIDAS, AND WHY?
Advocatie.nl, FD.nl, Vastgoedberichten.nl, Mr-online.nl and Ftm.nl,
That’s hard, I have so many favourites! But to eat, I would
racking up an impressive 654 mentions all together. Van Doorne got
say Dicky’s for their Parma Special, Limon for chicken
577, De Brauw 498.
sandwiches and Stach for the Smashed Avocado.
Source advocatie.nl
• 29
AGENDA
AGENDA JULY • AUGUST
July & August
July & August
Every 1st Sunday of the month
SUSHI TIME WTC 19TH
DRINKS & DELICIOUS FOOD
DICHTBIJ IN HET PARK
@ Gordal’s Rooftop Terrace
– SUMMER CONCERT SERIES
ANNIVERSARY @ Sushi Time WTC
Gordal’s rooftop terrace is a unique
@ Stadshout Pavilion Amstelpark
This July, Sushi Time celebrates 19 years
spot for quality time. Open all week,
This series of lazy Sunday afternoon
in the WTC! To mark this special occasion,
they serve up European and Spanish
concerts, staged in an idyllic spot
they’re offering an awesome 19% discount
fare, with paella and BBQ during
outdoors in the park, has been organized
on all orders in the restaurant during
weekends! Address:
by a group of music enthusiasts from
July and August. Just state the code
A.J. Ernststraat 577, 1082 LD Amsterdam.
Buitenveldert since 2016. Performers
‘Sushitime19’ at the counter!
T: +31 (0)20 517 5330.
are musicians from the neighbourhoods around Amstelpark, both professionals and hobbyists, making for fresh and delightful musical encounters. Admission is free, but a contribution in the hat afterwards is appreciated.
July & August ARTZUID ART CAMP
July & August
@ Amsterdam
SEE ALL THE WORLD’S REMBRANDT
July & August
PAINTINGS
VONDELPARK OPEN AIR THEATRE
Do you wish there were a place your child could go to get creative, make
@ RAI Amsterdam
@ Vondelpark Amsterdam
new friends, visit new places and learn
In honour of Rembrandt Year, RAI
London has Hyde Park, New York’s got
something about art as well? Then sign
Amsterdam will be mounting the
Central Park and in Amsterdam we have
them up for ARTZUID ART CAMP, the art
exhibition Discover Rembrandt – His Life
Vondelpark – with at the centre of it all
camp in Amsterdam! During ARTZUID
and All His Paintings, opening on Saturday
a beautiful open air theatre. Famous for
ART CAMP your kids will spend five days
6 July. The exhibition runs through 1
staging memorable summer performances,
working like real artists, thus developing
September and features reproductions of
this May to September the theatre is putting
their creative skills. They will learn
all Rembrandt’s 350 paintings, even those
on a varied programme of music, comedy,
something new every day about the
that were damaged, hidden or stolen. All
youth productions, dance and classical
different ways of making art and while
of the works are full-scale reproductions
concerts. With the summer sun, green
able to to experiment with different
and are presented in chronological
setting and warm vibes, there’s plenty to
shapes, outlines, colours and surfaces.
order to tell the master’s story. Catch the
please everyone! For the full programme,
More info: www.artzuid.nl/artcamp.
exhibition in RAI’s Elicium ballroom.
visit www.openluchttheater.nl.
30 •
AGENDA
Send your agenda to info@zuidaspublishers.nl.
Thursday 4 July
Friday 5 - Sunday 7 July
NATIONWIDE GBC SAFARI 2019
OVER HET IJ FESTIVAL
@ Green Business Club Rotterdam Alexander
Want a green ride to these events?
Order a Green TCA Taxi at no extra cost!
@ NDSM-Werf Now in its 27th edition, the Over het IJ
On Thursday 4 July all members and
Festival is the summer’s most happening
partners of the national and local Green
theatre festival, organized annually in
Business Clubs are cordially invited to the
early July on Amsterdam’s north bank.
annual GBC Safari, which this year be held
Cycle down or take the ferry up to the
in Rotterdam Alexander! More info:
colourful festival centre at NDSM-Werf.
www.greenbusinessclub.nl.
Friday 5 July ROOFTOP FRIDAYS X WALTER LOOKS @ Circl Rooftop Bar
Monday 8 & Tuesday 9 July
Gather your colleagues and friends to kick
MODEFABRIEK
Twice a week
off the weekend at the Circl Rooftop Bar,
@ Amsterdam RAI
FREE LUNCHTIME MEDITATION
elevating Friday happy hour to a higher
Modefabriek is a creative and inspiring
@ Clubsportive by Mindfulbizz
level – literally! Celebrate the end of another
biannual fashion event, featuring a
Business life is demanding, with
working week in good company with a
mashup of brand presentations, expos,
increasing workloads, fast-paced change
great view over Zuidas plus of course the
talks, food, drinks and music. A fun
and a wide diversity of tasks. How do
best music, cocktails and snacks. This
and friendly celebration of fashion, this
you stay centred? Press Pause: train
Friday promises to be extra special with
event is a meeting place for all industry
your mind, train your attention with
our resident DJ Walter Looks at the tables,
professionals. The ‘fashion factory’ is split
Mindfulbizz! Come join our FREE Sessions
spinning an electric mix of R&B/hip hop, Latin
into three sections, showcasing lifestyle,
every Monday and Friday. Clubsportive
and classics. Start your weekend right with
image and distribution and offering clear
membership not needed; sign up at
that TGIF feeling on our rooftop. Next-level
focal points for exhibitors and visitors
reception. More info: www.mindfulbizz.nl.
happy hour with the best views in town!
alike. More info: www.rai.nl.
• 31
AGENDA
AGENDA JULY • AUGUST
Friday 12 July
Friday 12 - Sunday 14 July
Wednesday 17 & Wednesday 24 July
BIERBORREL #2 AMSTERDAM BEER
TREK AMSTERDAM
SQUAT WORKOUT WITH ‘GYM EYES’
PONG CHAMPIONSHIPS
@ Amstelpark
@ Clubsportive
From Friday 12 to Sunday 14 July,
On 17 and 24 July, Clubsportive is
Following the success of last year’s
Amstelpark will be a Mecca for great
organizing a special squat workout with
Bierborrel #1, on Friday 12 July this beer
food, live music and theatre during the
‘Gym Eyes’. Visit us from 7 pm to 8 pm
bash returns for a new round in 2019!
festival TREK – AMSTERDAM, which is
and get your squat technique analysed
Strand Zuid is gearing up to throw another
free of charge. For this one weekend,
by Clubsportive’s custom camera,
fantastic party this year. Check out
the Amstelpark we all know and love to
specifically designed to record exercise
the event page on Facebook, and don’t
have picnic will be transformed into one
motion. During this workout, your squat
forget to let everyone know you’re ‘going’.
massive open air restaurant. From sushi
technique will be filmed and discussed
Entry to the beer bash is free. More info:
to Surinamese and from burgers to veg,
with an expert, helping you to perfect
www.facebook.com/strandzuid.
there will be plenty of tasty treats to tempt
your moves. It’s also an intensive squat
everyone’s taste buds. And to wash it all
workout session. Only eight places
down, head over to the microbrew bus,
available per class, so don’t wait! Sign up
cocktail bar or extensive wine bar!
by email to corporate@clubsportive.nl.
@ Strand Zuid
Thursday 11 & Friday 12 July WATERFRONT CHILL & GROOVE @ Het Bosch Amsterdam For the fifth year in a row, Het Bosch Thursday 18 July
is hosting its exclusive culinary Chill & Groove music event again this July in the
Sunday 14 July
ZUIDAS DRINKS BY MISURA
luxurious laid-back setting of its unique
MIXED PILOT GIG REGATTA
@ Misura Sartoria
waterfront location in Amsterdam. The
@ Bosbaan
It’s a mixer à la mode! Come to Misura
waterfront will be transformed into the
On Sunday 14 July, the Mixed Pilot
Sartoria on Thursday 18 July for the first
ultimate chill-out hotpot, complete with
Gig Regatta comes to the Bosbaan in
edition of Zuidas Drinks by Misura. Join
comfy loungers and sunbeds, a stage for
Amsterdamse Bos. Rowing pilot gigs is
the finest ladies & gents of Amsterdam
the DJs and artists and a culinary theatre
a sport filled with speed, adventure and
Zuid and Misura’s special guests for a
starring kitchen masters and celebrity
tradition. They trace their roots back to
tailored tipple! Expect anything but the
chefs. Come enjoy the mix of a gorgeous
lifeboats used in Cornwall along England’s
ordinary, with a choice spread of delicious
setting, serene water, delicious food, and
south coast in centuries past, and are the
drinks and snacks against a backdrop of
fantastic vibes!
fastest seafaring vessels of their class.
Misura bespoke suits.
32 •
AGENDA
Send your agenda to info@zuidaspublishers.nl.
Wednesday 10 & Thursday 11 August Friday 9 - Sunday 18 August
BOSFIT GAMES
Wednesday 28 August
GRACHTENFESTIVAL 2019
@ Near Amsterdamse Bos
CIRCL COLLEGE TOUR #10:
@ Amsterdam
On 10 and 11 August the first-ever Bosfit
TAX AS A FORCE FOR GOOD?
The Grachtenfestival is the premier summer
Games will be held in Amsterdamse Bos to
festival for classical, jazz and world music,
find out who is ‘The Fittest of the Forest’!
Can changes to our existing tax system
offering ten days of music in Amsterdam
Fitness centres will be sending their
propel the transition to a sustainable,
every August. Bringing together young
buffest gym rats to face off for this title in
circular economy? Find out during this
musicians from around the globe to
the Bosfit Games, to be held on the Arena
Circl College Tour lecture! This programme
share their amazing musical stories, it is a
grounds in Amsterdamse Bos. More info: www.bosfitamsterdam.nl.
of talks homes in on themes surrounding
wonderful chance to hear today’s rising stars.
@ Circl
the transition to a sustainable world.
The festival famously fuses past, present and
Each month a different expert, professor
future in a contemporary mix of musicians,
or visionary is invited to give a lecture on
genres and venues and is staged across the
scientific developments of the future.
whole of Amsterdam – from east to west and north to south. The programme includes over 250 concerts at 90 different locations.
Friday 9 - Sunday 25 August DE PARADE
Saturday 24 August
@ Martin Luther Kingpark
BOSBAANSWIM
Thursday 12th September
@ Bosbaan
100TH EDITION OF THE KLM OPEN
Travelling theatre festival De Parade has
@ The International Golfcourse
become a time-honoured tradition, making
Get ready, get set, for the annual
its final stop in Amsterdam’s Martin Luther
recreational swimming challenge for all
Some of the best golf players in the
Kingpark each year with an eagerly awaited
ages from 12 and up at the Bosbaan in
world, including Sergio Garcia, Patrick
kaleidoscope of sun-drenched terraces,
Amsterdam. During the summer months,
Reed, Lee Westwood and of course Joost
colourful entourage, surprising performances
the Bosbaan offers an ideal spot to swim
Luiten will play at the 100th edition of the
and of course the chair-o-plane! This year’s
in beautiful surroundings, but don’t you
KLM Dutch Open! Enjoy some of the best
festival features more than one hundred
dare simply dive in! To give everyone a
golf play at less than 8 km away at the
theatre, dance, mime and musical acts.
chance to swim, the Bosbaan is hired for
beautiful International Golfcourse. For
Alongside evening performances, there
public use at the end of every summer. You
this special edition also some top artists
is also the KinderParade, with a varied
decide your own start time and distance.
performing thursday and friday.
programme for children.
Guaranteed to an athletic splash!
For (VIP) tickets: klmopen.nl
• 33
Amsterdam by the water. Within the city. That’s Cruquius. The perfect place to live and work, with the entire city at your feet. Spacious homes Luxury handle-free kitchen with Quooker and built-in equipment Luxury bathroom Indoor parking Freehold (no ground lease)! 4 storeys Around 170-200 m 2 From 1,225,000 incl. transaction costs
Cruquius by the water, within the city of Amsterdam. Freehold (no ground lease)!
More information? Go to cruquius.nl or call Eefje Voogd Makelaardij +31(0)20 305 05 60
CRQ2019-007 Advertentie Sigma 2.2 F - Hello Zuidas 185x127,5_V2.indd 1
19-03-19 15:21
Grachtenfestival
ZUIDAS
OPERA DOLLEBOELJA
3VIOLAS
VIB BRASS
BOB HOVING QUARTET
Every year in August, the Grachtenfestival comes to Amsterdam for ten days. The premier summer festival for classical, jazz and world music, here you’ll hear young musicians sharing their amazing musical stories. With Amsterdam as its backdrop, the festival features a programme of over 250 concerts at 90 different locations.
OPERA DOLLEBOELJA Saturday 10 August 12:00 pm & 2:00 pm: Beatrixpark Opera Dolleboelja makes creative musical theatre productions with a generous helping of humour, actively engaging young audiences in their performances. This is a great way for kids to get acquainted with the wonderful worlds of jazz and classical music. This children’s opera is 35 minutes in length and suitable for ages 4+.
3VIOLAS Tuesday 13 August 12:30-1:30 pm: nhow Amsterdam RAI 3Violas is a trio made up of young, energetic violists Hessel Moeselaar, Floris Faber and Geerten Feller. The three met at the conservatory in Amsterdam, where they discovered a shared passion HELLO ZUIDAS EVENT
MEMBERS-ONLY
for classical, jazz, pop and film music.
3VIOLAS Tuesday 13 August - 5:30-6:00 pm: Loyens & Loeff
VIB BRASS
3Violas is a trio made up of young, energetic violists Hessel
Wednesday 14 August 12:30-1:30 pm: Vijfhoek, Zuidplein
Moeselaar, Floris Faber and Geerten Feller. The three met at the
This 16-piece wind ensemble specializes in exuberant jazz and
conservatory in Amsterdam, where they discovered a shared
film music. The young players will pluck at your heartstrings with
passion for classical, jazz, pop and film music. Their ensemble
orchestral and cinematic scores, and are masters at reviving the
has made a name for itself with upbeat arrangements of works
musical soul of New Orleans jazz.
by Rachmaninov and other grand masters. 3Violas has become a regular guest at the Grachtenfestival, having performed at venues
BOB HOVING QUARTET
throughout Amsterdam during the past several editions, from on
Thursday 15 August 12:30-1:30 pm: Botanic Garden
board the IJ ferry to Strand Zuid. On 13 August the three gents will
Inspired by his rich and kaleidoscopic musical interests, jazz guitarist
play a sparkling programme of their own arrangements of classical
Bob Hoving and his quartet give a personal twist to modern-day jazz.
composers including Shostakovich and Rachmaninov, alongside
They play a contemporary mix that honours tradition while paying
minimal, film and pop music.
tribute to harmony, lyricism and musicality.
• 35
ARCHITECTURE
ZUIDAS ARCHITECTURE Stibbe: open, transparent and embracing Amsterdam
36 •
Address
Beethovenplein 10
Main user
Stibbe
Architect:
Jo Coenen Architects
Completed in
2016
and Urbanists
Floors
9
Building owner Union Investment
Height: Approx 42 m2
Floor area
Real Estate GmbH
Approx. 14,000 m2
ARCHITECTURE
Zuidas is renowned for its pioneering
The building itself has a triangular plan,
architecture. As it matures into an
extending from a central atrium. The entrance
FACTS
international quarter of Amsterdam,
leads into the middle of the atrium, from
• The building already has a
buildings are shooting up right and
where one has an unimpeded view all the
BREEAM Excellent rating on
left in Zuidas. Amidst all these modern
way up to the black triangular pattern of
account of its sparrow houses,
skyscrapers, it may be difficult to
the roof. Frosted glazing creates the illusion
sedum roof and separated waste
imagine that only around twenty years
of daylight, while it is actually the bottom
collection, but Stibbe is currently
ago this stretch of land connecting the
of the top-floor conference rooms. This
in the process of obtaining
residential neighbourhoods of Zuid and
central space also forms the heart of the
Buitenveldert consisted mostly of tennis
building. The atrium is the place where staff
courts and football pitches. In this series,
and clients meet and where gatherings are
premises used to be a statue of
we zoom in on the architecture of Zuidas.
organized to bring them closer together. For
a bull on a plinth by artist Fons
This time, we take a closer look at Stibbe,
the building’s design, firm and architect is
Bemelmans. This statue also came
a leading independent law firm with one
the place where a Scandinavian style, with
along and can now be found at the
of its main offices located in Amsterdam.
neutral colours, light woods and natural stone to give the whole a timeless feel. Thanks to
BREEAM In-Use certification. • In the car park of the firm’s old
entrance of the building. • Aside from an auditorium, Stibbe has
Transparency, flexibility and collaboration are
its triangular configuration, the glass façades
a wealth of other facilities, including a
the key words that define the Stibbe building
offer panoramic views across the city from
library, restaurant and coffee bar, and
in Zuidas. These qualities are emphasized
every floor. Literally and figuratively, Stibbe
a covered car park and bike shed.
by the structure’s light, airy spaces, that are
embraces the city. This also carries through
• The car park is shared with Akzo
visually connected but physically separated
into the names of the conference rooms,
Nobel and the St. Nicolaaslyceum,
by glass. Stibbe’s character is reflected in
which include ‘Vondelpark’, ‘Spui’ and of
and absorbs overflow from RAI
every detail and these open spaces symbolize
course ‘Het Rokin’, Stibbe’s original address
whenever necessary.
the values of flexibility and collaboration.
in Amsterdam.
Text Eefje van den Akker
• 37
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ZUIDAS EMBRACES WERELDOUDERS We are family
PAULINE LEMBERGER
During May the Zuidas Business Ride sped through Zuidas for the annual racing cycle tour in which numerous local companies take part. Entrants once again put pedal to the medal for a worthy cause – this year, to raise money for WereldOuders. Part of the international NPH organization, this is a charity devoted to the millions of children in Latin America who grow up without a loving family and parental care. They have nowhere to call home, don’t get enough to eat, don’t attend school and have to work to survive. Their prospects are grim: a life of poverty. What these little ones need is family, and WereldOuders gives them that family. Hello Zuidas sat down with Pauline Lemberger, director of WereldOuders for eight years now, for an inspiring conversation. BREAKING THE POVERTY CYCLE
raise almost €13,000. That’s a record! These funds mean we can
Pauline and her team are the driving force behind WereldOuders.
make real strides going forward. My job as director of this charity is
‘As a charity we’re working to build our visibility in the Netherlands
incredibly fulfilling, even if it’s a constant battle and means dealing
and to spread the word about what we’re doing and why. We feel it’s
with what are often terrible situations. The ongoing support we receive
vital to do this in a way that energizes people – to not only ask for
from donors keeps giving us fresh energy to tackle new projects.’
support, but also to give back and get people acquainted with our organization in a low-key, positive way. Our mission is to provide aid to children, particularly in Latin America, and to assist them in every
Restaurant à Deauville hosted this year’s Zuidas Business Ride.
phase of their lives. Thanks to our guidance, love and care, these
Participating companies in Zuidas were citizenM, CBRE, G&S
children have a chance to break out of the poverty cycle that often
Vastgoed, Engel & Völkers and Stroeve Lemberger.
persists from generation to generation. Every day, we’re striving to improve the long-term situation for these deprived youngsters in
Interested in joining with your colleagues next year?
Latin America by bringing them into our family, providing them with a
Send an email to: monique@wereldouders.nl, or look at
stable foundation, education and medical care.’
www.inactievoorwereldouders.nl for more information.
RECORD-BREAKING DONATIONS
WERELDOUDERS CAN USE YOUR HELP!
Companies that WereldOuders has connected with are extremely
Visit www.wereldouders.nl to find out how.
committed, Pauline has found. ‘It’s really amazing. Every one of them wants to do something to help out, inviting clients to our events,
Pauline Lemberger is always willing to talk to you.
for example, and making additional donations. We are immensely
pauline@wereldouders.nl
thankful to them. During this year’s Business Ride, we managed to
Text Romy Lange • Photography Cynthia van Dijke & Fleur van der Minne
• 39
IRAQ BAGHDAD
WHAT? The car bomb exploded opposite a famous teahouse at the end of the street. The owner lost four sons and one grandson in the blast,
WHY?
but he still sells tea and talks to anyone who
Mutanabbi Street, the thousand-year-old centre for
wants to hear his story. Despite his great
bookselling where intellectuals gather, was blown
sadness, he goes on. I stumbled upon a copy
up in 2007. The street has been restored; books
of Mein Kampf next to a biography of
have beaten violence. I felt proud to be able to walk
Hillary Clinton...
around, take pictures of this recovered street and capture an Iraqi scene you don’t see that often.
40 •
(Don’t miss the Christmas tree with artificial snow).
STREETS OF THE WORLD @ Arnold Schรถnberglaan streetsoftheworld.com/amsterdam/nl
โ ข 41
SUBMIT A GOOD IDEA FOR THE COMPETITION:
‘A good home in Zuid’
Amsterdam’s Zuid district aims to help more vulnerable segments
will be selected by two jury panels, one of which is made up of
of the population to feel at home and find their way in the
professionals and another of members of the public.
community, and is looking for innovative and original ideas to give them a good home in Zuid. The best ideas could become reality!
EXAMPLES Your project proposal could be about:
Vulnerable people are those with physical or cognitive disabilities,
• How to set up a good neighbourhood network and social activities.
Or who are battling poverty, debt or mental health issues. Too often,
• How to strengthen the local social safety net.
their world is very confined. A little attention and a friendly chat can
• How to ensure that people feel welcome
make a great difference. Getting to know their neighbours may be a
and may acquire a sense of belonging.
first step towards taking a more active part in life.
• A good idea that could be offered as an additional service by healthcare institutions, care and welfare organizations or the municipality.
ROOM FOR NEW IDEAS IN YOUR NEIGHBOURHOOD Maybe you’ve been hatching a good idea for a while now, or reading this has you inspired. Now is your chance to present and implement
• A creative solution; simplifying access to regulated municipal services and facilities such as resources and support. • How to improve the physical environment.
your plan. Are you the entrepreneur we are looking for?
ENTREPRENEURS The competition ‘A good home in Zuid’ is for social entrepreneurs in Zuid. The Zuid District Office will consult with the two winners selected to put their project plan into action.
FURTHER INFORMATION AND SUBMISSIONS participation criteria and submission procedures for the
TWO WINNERS
competition are listed on on amsterdam.nl/thuisinzuid.
Project proposals will be assessed on feasibility, tangible results,
Submissions will be accepted until 16 September. If you have
reach, innovation and originality. Also important is a strong
any questions, send an email to: thuisinzuid@amsterdam.nl.
cooperative component with local residents or partners. The winners
42 •
SUSTAINABILITY
SUSTAINABILITY NEWS SUSTAINABLE BUSINESS TRAVEL The GBC Zuidas Green Business Challenge 2019 team wants companies to make business travel more sustainable, and is calling on local employers to stop, cut or green journeys. That applies particularly to choosing greener alternatives to air travel for shorter distances. Following a well-attended knowledge session on the topic earlier this year, the team will now be helping individual member companies examine and evaluate what they need and how to make their own travel
ZERO WASTE ZUIDAS 2030
policies more eco-friendly. Interested? Get in touch with
During the CEO breakfast at Goede Doelen
Lotte Gottschal at lotte@greenbusinessclub.nl.
Loterijen on 29 May, 26 companies inked the Zero Waste Zuidas agreement, committing to taking active steps to make Zuidas 100% circular and waste-free by 2030. Starting from 2020, the signatories will be jointly procuring the processing of individual waste flows, beginning with paper/cardboard, plastic and swill (organic matter), followed by all other waste flows. Ultimately, they envision a circular Zuidas where every ‘waste’ product – whether food, raw or reusable
MAKING MOBILITY VISIBLE
materials or
This year the Accessibility Task Force launched the Accessibility Dashboard
energy – feeds into
to rank and present compiled mobility data in a form that is easy for Zuidas
something new.
organizations to access. The dashboard displays both objective and subjective information, ranging from mobility survey results and traffic studies to TomTom data. The hope is that making these data available will bring mobility policy pinch points and payoffs into sharper focus, and thus to
The Zuidas Sustainability Report
adjust course where needed. See www.vanatotzuidas.nl/dashboard
is now available in English (online only). Read it at: greenbusinessclub.nl/zuidas/ sustainability-report-2018now-available-in-english/
Text Maartje Oome
Maartje Oome is communications manager for Green Business Club Zuidas, a district that has businesses cooperating in launching sustainable initiatives and achieving sustainability goals. She is also the editor-in-chief of the Zuidas Sustainability Report. As the contributing editor of the sustainability page in Hello Zuidas magazine, she reports on interesting new trends on the sustainability front in Zuidas. Got hot news on green developments in Zuidas? Send an email to: Maartje@greenbusinessclub.nl.
• 43
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HEALTH & LIFESTYLE
Special feature:
HEALTH & LIFESTYLE Health & Lifestyle are hot topics in Zuidas. These days, we’re all taking better care of ourselves, and employers are investing in all kinds of ways to keep workers fit
We’ve also got some tips for keeping fit and healthy!
and healthy. Zuidas has a wide diversity of places and providers that tie in with this topic, making it perfect for a special feature. In this issue, VU Amsterdam, fit20, Rob Peetoom Hair & Make-Up Zuidas, Tandartsenpraktijk Van de Veer, Doctor Feelgood, Dokter Frodo and PT Plus all tell us about their areas of expertise.
in Zuidas tells us, ‘Working in Zuidas
#1
means working in a high-performance
eating right and getting enough exercise;
environment. While that energizes many
it’s about making sure you get what you
people, the flip side of those environments
need to feel and function at your best as
is a high level of stress.’ So what can you do
a human. Taking good care of yourself is
to achieve balance?
crucial, because you’re the most important
Shorombo Mooij, life coach at Clubsportive
SHOROMBO MOOIJ
Take good care of yourself
Taking good care of yourself goes beyond
person in your life.
Mini-breaks are a win-win
#2
Know yourself
Don’t underestimate the power of taking a
#3
Investing in self-knowledge ought to simply
#4
The number-one cause of burnouts I see in
short time-out. It may go against your gut,
be part of what we learn growing up and at
people is that they do work that goes against
but grabbing some fresh air, exercising or
school, but, unfortunately, it’s not. The better
their grain. This leads to internal friction
anything that gets you from behind your
you know yourself, the better you can organize
and, ultimately, chronic stress. It’s incredibly
desk works wonders for productivity and
your life to make it fulfilling for you. So keep
important to choose work that befits the
mental health.
investing in yourself and find out who you are.
person you are.
#5
Have fun (in moderation)
Do something that fits you
Shorombo is a life coach in Zuidas and works to help people lead the life
This is a no-brainer – you would think. But people also go off the deep end. Any type
that is most fulfilling for them.
of extreme behaviour is problematic. Go for quality over quantity and do things you
For more info, go to sho.coach.
genuinely enjoy.
• 45
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wellness in dental care Gustav Mahlerplein Zuid 116 Visit us and register online at vandeveerdentists.nl or call 020-6623071
HEALTH & LIFESTYLE
PHOEBE DE WINTER
WHAT SUITS YOU MAKES YOU LOOK YOUR BEST Phoebe de Winter of Rob Peetoom Hair + Make-up Zuidas filled us in on why first impressions are important and how to be sure you make a good one.
them all. If you decide to get your hair coloured, you can also get your nails or eyebrows done in the meantime. We also
Rob Peetoom is a veritable institution in Zuidas when it comes down to haircuts, hair
have a big table with newspapers and
colouring, hair styling and make-up. Phoebe de Winter started out working for the chain as
magazines, where customers routinely sit
a hairdresser fifteen years ago and instantly connected with the Rob Peetoom philosophy.
to work through their emails in the time it
She invested lots of time each year to perfect her hair and make-up skills. And then, four
takes for the dye to process, to name an
years ago, she was asked to become a partner in the business. She opened a swish salon in
example. Others simply use the time to
Zuidas and her business has been booming ever since. We got Phoebe to explain why it’s so
sit and relax. Either way, we cater to our
important to take care of your appearance so as to make a good first impression.
customers as best we can. You can make an appointment any time, or just drop in for a
AESTHETIC ENHANCEMENT
appropriate, an interview or negotiations
Part of the Rob Peetoom philosophy is to
tends to go a lot more smoothly. ‘Effectively,
ask customers lots of questions. ‘That’s
by paying attention to this, you make things
how we find out who our customers are’,
easier on yourself. In Zuidas there are lots of
says Phoebe. ‘We want to know what
men and women whose job is to represent
makes them feel good and what suits them.
their company, so first impressions play
Their answers are important because
a part. Everyone has their own area of
that’s how we know what sort of aesthetic
expertise, and ours is to facilitate people in
enhancement we can provide. Next to that,
creating the right look. And you don’t need
we also look closely at their face and facial
to be a pro to achieve that, because we’re
shape after which we make an analysis
here to advise you. Even small steps can
ROB PEETOOM HAIR
based on possibilities instead of limitations.’
make a very big difference.’
+ MAKE-UP ZUIDAS
free consultation.’
George Gershwinlaan 536-538
FIRST IMPRESSION
MULTITASKING
1082 MT Amsterdam
Phoebe cites research demonstrating
‘Hair, eyebrows, make-up and nails are the
www.robpeetoom.nl
that first impressions make a big impact:
main components of a first impression’,
+31 (0)20 214 9710
if a person comes across as neat, tidy and
Phoebe sums up. ‘Our salon handless
Text Romy Lange
• 47
HEALTH & LIFESTYLE
Now, be honest: Whether you’re glued to
STRETCHZ
your desk all day or exercise daily, how often
‘Recover harder’
do you stretch? Left to ourselves, almost all
For as long as you can remember, health professionals have been telling you to be active
best stretch ever.
of us are guilty of skipping this step to some extent. Let us do it for you. Our professionals use scientific methods to properly position, stabilize, isolate and manipulate muscles and connective tissue to ensure you get the
and exercise. For most of us, this - in itself is a challenging prescription. Somewhere along the way, someone also should have told you to stretch. At Stretchz we stretch you
SERVICES
better than you can ever stretch yourself.
Located in Tower H of the World Trade Center in Amsterdam, Stretchz provides a range of
STRETCHZ
That’s where Stretchz comes in and literally
services including 1-on-1 assisted stretching,
At Stretchz we provide 1-on-1 personal
gets you from behind your desk with the
Fasciq treatments targeting connective
stretching. Assisted stretching is the ultimate
intention to improve your mobility and
tissue between the upper skin layer and
way to get a deep stretch, safely and
neutralize all that stress.
muscle, and high powered vibration treatments to further enhance mobility.
effectively. Our expert Stretchzers take you through a customized stretch experience
RECOVERY
using dynamic stretch methods to gently
Everyone knows the saying ‘work hard,
build your flexibility and range of motion. And
play hard’. But to that we should add:
Contact us to book our signature
maybe just as important: We chill you out!
‘recover harder’. An active lifestyle gives
Stretchz and experience what we can
us opportunities to enjoy more of our
do for you and/or your employees.
PREVENTION
favourite foods, play our favourite sports
We are all aware of the benefits of being
and stay healthy overall. Coming from
STRETCHZ
active. In reality most of us are not active
an athletic background ourselves, we at
Zuidplein 14 (WTC Tower H)
enough. The daily routine of working hard in
Stretchz noticed that most people don’t
1077 XV Amsterdam
the office, leads to high physical and mental
take the time to stretch after workouts. We
+31 (0)20 244 36 58
levels of stress. Over time, this will manifest
also noticed that, as time goes by, these
zuidas@stretchz.nl
itself in poor posture, back- shoulder- and
are precisely the people who often end up
www.stretchz.nl
neck-pains and potentially a burnout.
with injuries and diminished performance.
48 •
HEALTH & LIFESTYLE
fit20 THE GAME CHANGER IN PERSONAL FITNESS GET IN SHAPE WITH JUST 20 MINUTES OF EXERCISE A WEEK Professionals in Zuidas no longer have to hit the gym several times a week to stay healthy and
IN-HOUSE STUDIOS
in shape. fit20 is a 20-minute workout in which each exercise is performed in slow motion and
In 2013, fit20 Zuidas was the 19th studio
at a high intensity under the continual supervision of a personal trainer. This very intense form
opened by a Dutch fitness startup that was
of exercise has a beneficial effect on muscles, energy levels and overall wellbeing. Plus, as the
about to change the fitness landscape.
workout takes place in an air-conditioned studio, you will not sweat, meaning there’s no need
Since then, fit20 has taken the fitness
to shower and change outfits. After just 20 minutes your workout is finished and you’re on your
world by storm, with more than 100
way to your next business meeting.
studios, an international expansion and several in-house studios at renowned companies like Siemens, Ahold, Randstad and Robeco. If you have any questions about the in-house studios, please contact David Lenahan: davidlenahan@fit20.nl.
ROBECO
SIEMENS
‘For Robeco, vitality is part of our strategy.
‘Long-term employability is a priority
Asset management is demanding work,
at Siemens. We emphasize prevention,
for which employees have to be and stay
encouraging staff to stay fit for the
physically and mentally fit. Activating them
job in every way that matters. Fitness
to exercise fits with our overall approach’,
training as offered by fit20 helps with
explains Monique Donga, HR & IC Group
that’, says Remi Smeets, director of
director at Robeco. ‘We want to stay one step
Human Resources.
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RANDSTAD
FIT20 ZUIDAS
Randstad was one of the very first companies in the Netherlands to start using fit20 in-house,
WTC Amsterdam
and these days some 135 employees have a weekly session with their personal trainer.
www.fit20zuidas.nl
‘Incentivizing exercise pays itself back with dividends. It didn’t take us long to realize we also
020 820 36 77
wanted this in-house!’ reports Ton Hopmans, managing director of Yacht and HR director at
zuidas@fit20.nl
Randstad Groep Nederland.
• 49
DOCTOR FEELGOOD
WANTS TO
MEET
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HEALTH & LIFESTYLE
‘INTERNATIONALS EXPECT ROUTINE MEDICAL CHECKUPS’ - Have you registered with Zuidas Apotheek yet? -
DAAN JANSEN
GIJS JAN MACKAY
Whether you live, work or study in Zuidas, everyone is welcome
medical check-ups, such as checking blood pressure, cholesterol,
at the local pharmacy, Zuidas Apotheek. Located on Gustav
weight, blood sugar – that sort of thing. Preventative check-ups
Mahlerlaan, the pharmacy has been up and running for
are becoming increasingly common in this country, too, and are
several months now and does a lot more than just dispense
reimbursed by insurance companies. Everybody who wants one can
prescriptions. For starters, there’s also an affiliated general
schedule a check-up here.’ In cooperation with the general practice,
practice. We talked to Daan Jansen, a pharmacist at Zuidas
we’re setting up a screening centre in the pharmacy, says Daan. You
Apotheek, and Gijs Jan Mackay, GP at the affiliated practice.
can walk in at any time, whenever you want simple things checked, like your blood pressure, whereas for a more comprehensive test you
FIT CLIENTELE
can make a appointment. In addition, we want to offer a full range
Quite a few area residents have already registered with Zuidas
of services at this location, so when your results come in, we can
Apotheek and the GP. ‘Of course, for those who live here it’s great
also guide you through the next steps. Our goal is to make people
to have a pharmacy and GP nearby. But we are also here for the
healthier and fitter, using as little medication as possible.’
convenience of people who work here, because it means you don’t have to race home to beat closing time. And since you’re free to register with more than one pharmacy, it’s not like you’re tied to only
ZUIDAS APOTHEEK
one, Daan tells us. 'A large group of internationals already registered',
Gustav Mahlerlaan 635
Gijs Jan adds. 'We also noticed that there are a lot of fitter seniors
1082 MK Amsterdam
who live independently in the apartments around here. Overall, in
+ 31 (0)20 211 1118
fact, the fitness level of our patients is remarkably high. 'Witch is very
www.zuidasapotheek.n
positive of course.'
ZUIDAS HUISARTSEN PREVENTION
+ 31 (0)20 - 214 83 69
Prevention is currently a hot topic in the medical world. Gijs Jan
www.zuidashuisartsen.nl l
confirms this. ‘In other countries it’s customary to get routine
Text Romy Lange • Photography Davien Hulsman
• 51
HEALTH & LIFESTYLE
VU Giving successful start-ups room to grow on the VU Campus For most people, the name Vrije Universiteit Amsterdam (VU) is synonymous with the campus and all of its students, and that of Amsterdam UMC (VUmc), the hospital. What many people don’t realize, is that both institutions are also home to dozens of scientists and students who are working daily on important research and major issues facing modern society. Some research projects or ideas have such an impact that with some help, they can be used in our society. Demonstrator Lab is the entrepreneurship laboratory at VU Campus where students or researchers are able to transform ideas into a tangible product or service. Amsterdam Venture Studios, an Amsterdam hub for innovative knowledge and science-based start-ups at VU Campus, helps researchers turn their invention, idea or research results to benefit society as a whole. In this issue, Hello Zuidas aims the spotlight to two of those successful start-ups. FITSURANCE
eager, young human movement scientists
scientific research. Their initiative aims to
A fresh take on health awareness
who want to bring their fresh perspective on
improve employee health in order to reduce
Fitsurance started at the Department
societal health awareness. Their expertise
absenteeism from work. Its emphasis lies
of Human Movement Sciences at Vrije
in the measurement and interpretation
on boosting physical health, since that
Universiteit Amsterdam and evolved into a
of physical parameters equips them to
is the only set of parameters that can be
B.V.. Fitsurance consists of a team of three
give targeted advice, based entirely on
measured objectively. Absenteeism is a
52 •
HEALTH & LIFESTYLE
in data analysis. He went on to develop several algorithms to improve runner feedback as part of his PhD research at the Vrije Universiteit. He also held various posts in R&D and project management during this time. A cloud-based platform was brought to life to analyze large quantities of wearable data for research purposes and third-party applications. Objective impression Artificial intelligence greatly facilitates processing fitness tests, enabling professionals to discuss results with their clients and provide personalized advice straightaway. To promote health or improve athletic skills, users gather large amounts highly complex phenomenon, rooted in a
platform which is based on an innovative
of data using wearable technology. Good
combination of physical, social and mental
mobile application incorporating a user-
coaching and treatment plans hinge on
health factors. Fitsurance targets all facets
friendly dashboard for employees. The
objective impressions, but data accuracy
of this phenomenon.
mobile app also sends employees push
and data interpretation tend to be tricky.
notifications with pertinent health facts and
Move-Metrics is specialized in handling
reminders.
daily life data and the developing health
Fitsurance health check
and performance reports. Feedback goes
During the health check, a number of parameters is measured to gain a
Want to learn more about Fitsurance?
beyond more measurement, and Move-
comprehensive picture of the workforces’
Visit www.fitsurance.nl
Metrics takes that extra step by assessing how numbers can be turned practical
overall health of a given business. All parameters are measured and interpreted,
MOVE-METRICS
using evidence-based methods. The
Healthy and effective exercise habits
resulting values are reported to employees,
Ben van Oeveren is the founder of Move-
Want to learn more about Move-Metrics?
along with personalized dietary and
Metrics, a B2B venture specialized in
Visit www.move-metrics.nl
exercise recommendations. The health
analyzing data for healthcare and sport. Its
check is carried out four times a year, but
mission is to assist developers to inform
the diet and exercise recommendations are
users about health and effective exercise
WANT TO LEARN MORE
evaluated and adjusted month by month.
habits and to promote knowledge sharing
AMSTERDAM VENTURE
By taking this preventative instead of the
among health professionals. Movemetrics
STUDIOS AND
customary ‘curative’ approach, Fitsurance
also aims to improve feedback from
DEMONSTRATOR LAB?
can ensure a reduction in work absences
wearable technology on health and
VISIT WWW.AMSTERDAM
due to illness. Fitsurance also sets up
exercise performance. After earning his
VENTURESTUDIOS.NL OR
group activities such as master classes
degree in Human Movement Sciences at
WWW.DEMONSTRATORLAB.NL
and running groups. This is supported by a
RUG Groningen, Ben went on to specialize
Text Romy Lange
feedback.
• 53
NEW MEMBERS
HELLO ZUIDAS WELCOMES the following new members GELDERLANDPLEIN
BARESCO AMSTERDAM Café/wine bar LINK WITH ZUIDAS Baresco Amsterdam is located on Beethovenstraat in Zuidas Our wine bar is a lovely spot to relax over a delicious lunch with drinks. REASON FOR BECOMING A HELLO ZUIDAS MEMBER Hello Zuidas is very involved in the goings-on in Zuidas and deciding how we can all work together to keep the area beautiful, sustainable, safe and clean. We love that local cafés and restaurants are such a big part of this!
HET AMSTERDAMSE PROEFLOKAAL Restaurant and venue hire • Around 30 employees
Shopping centre (retail and restaurants) LINK WITH ZUIDAS LINK WITH ZUIDAS
We are located on Stadionplein, near Zuidas, so perfect for
Gelderlandplein is a key destination for local residents and
lunch, drinks or dinner. We also have seven spaces that can be
professionals, providing services and amenities to supplement
hired for meetings, presentations, workshops, private dinners or
those in and around Zuidas.
brainstorming sessions.
REASON FOR BECOMING A HELLO ZUIDAS MEMBER
REASON FOR BECOMING A HELLO ZUIDAS MEMBER
Gelderlandplein considers itself to be actively engaged in
We’d like to connect with the whole range of businesses and
and a part of activities in Zuidas, for example, operating the
residents in Zuidas through the Hello Zuidas network, and to let
Gelderlandplein shuttle. Becoming a member of Hello Zuidas
them know about our great location for all kinds of functions.
underscores our commitment.
ETAGE 0 BV
X2X WORLDWIDE EXPRESS International courier and logistics • 3 employees
Secondment • 120 employees LINK WITH ZUIDAS LINK WITH ZUIDAS
Our office is based in Zuidas because the international business
Our core team is based in dynamic Zuidas, a wonderful place to
market is important to us and this is the ideal location to serve
pursue our ambitions while enjoying all the amenities on offer.
and support our customers.
REASON FOR BECOMING A HELLO ZUIDAS MEMBER
REASON FOR BECOMING A HELLO ZUIDAS MEMBER
As a tenant, we want to be a part of the greater whole. We’re
To connect with our clients and future customers so we can
looking forward to joining all the great Hello Zuidas events and
support them with their logistics and international express
getting acquainted with our neighbours that way.
shipments. Short lines, fast times.
54 •
hellozuidas
@HelloZuidas
@hellozuidas
Hello Zuidas
HELLO YOU
ARTZUID OPENING IN ZUIDAS 28 May 2019 @ LaLotteria, ARTZUID Route & Crowne Plaza Amsterdam South • Public transport strikes were no deterrent for the enthusiastic crowd that attended this opening. • Knowledgeable guides took guests past the artworks in Zuidas. • The route led from La Lotteria to Crowne Plaza, where everyone could enjoy a drink. * Statues along the ARTZUID Route will be displayed in the district through 17 September.
Photography Guillaume Ehrenfeldt & Arno Stevens
• 55
MEMO BOARD FREE MINDFULBIZZ BODY-MIND CONSULTATION Do you want to unlock the full potential of your body AND mind? Mindfulbizz has partnered with ClubSportive personal trainers and nutrition experts for an integral 12-week Body-Mind-Nutrition programme, which is brought to you in September 2019. Learn about the body-mind connection and unlock their combined potential. Curious? Book a FREE 30-minute body-mind consultation. Several time slots available weekly. To book your free consultation, send an email to: info@mindfulbizz.nl.
ENTOURAGE GROUP SIGNS FOR SKY LOUNGE IN NHOW AMSTERDAM RAI HOTEL NH Hotel Group has sealed a contract with The Entourage Group to operate the top – 24th – floor of Nhow Amsterdam RAI Hotel, set to open in early 2020. Encompassing 1,000 m2 at an elevation of 91 metres, the space will accommodate a restaurant and bar plus sky lounge overlooking the city. The Entourage Group is a Dutch catering specialist with a network of restaurants centred in Amsterdam, including Momo, The Butcher, Izakaya and Mad Fox. We can’t wait!
SUSHI TIME WTC DISHING UP BIRTHDAY TREATS! This July, Sushi Timewill be celebrating 19 years at the WTC! To mark this special occasion, they’re offering an awesome 19% discount on all orders in the restaurant. This special offer runs through July and August. Just use the code ‘Sushitime19’ when paying at the counter, and don’t forget to congratulate them!
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MEMO BOARD WORLD FOOD DAY PROJECT Kraft Heinz takes part in the World Food Day project, which will be take place along with Rise Against Hunger on October 16th 2019 all over the world. This event is hosted by volunteers and will enable us to pack over one million meals in just one day! Ending hunger is possible thanks to volunteers like you – so do you want to help? Please send a message to: Sophie.wolters@kraftheinz.com.
DE VIJFHOEK READY FOR SUMMER FUN The wait is finally over! With summer sunshine just around the corner, locals can start enjoying De Vijfhoek. This patch pentagonal of green in Zuidas was festively opened on 17 May. It was a colourful event, with a Dixieland marching band, poffertjes stand, lemonade, street artists and an enthusiastic crowd. Redesigned as part of construction of the underground Strawinskylaan bicycle parking facility, the park has now been given back to residents and their kids – and of
SIXTH EDITION OF
course, the Zuidas office crowd looking for a spot to relax and recharge. It has become a lovely
ARTZUID BACK TO
spot to unite and connect all area users.
BE ENJOYED ALL SUMMER LONG! Kicking off on 17 May, ARTZUID is back this year for a sixth edition. The Amsterdam Sculpture Biennial is a larger-than-life art trail with eighty artworks to admire along 2.5 km snaking through Amsterdam Zuid. Hello Zuidas has been a proud partner of the ARTZUID Foundation since its inception. The exhibition will be on through 15 September 2019, making it a perfect way to spend a warm summer evening or to enjoy during a morning stroll with family and friends.
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Apartment ...
or cottage
In the city ...
or in the country
A financial advisor who arranges everything
or get a mortgage online on your own
Whatever you decide, We will provide you with the best advice
BILDERBERG GARDEN HOTEL
SUMMER DEAL Book your meeting with an overnight stay at the Bilderberg
Garden Hotel with at least a value of € 4.000,- and get a free overnight stay with a dinner for two in Restaurant De Kersentuin! May we take your reservation? +31 (0)20 570 56 55 or via banquet@bilderberg-gardenhotel.nl for requests and reservations. Dijsselhofplantsoen 7, 1077 BJ Amsterdam +31(0)20 570 56 00 banquet@bilderberg-gardenhotel.nl This deal applies to bookings made before 31 August 2019
The UK might be leaving... but English isn’t going anywhere • Custom courses and workshops to improve your professional English • Legal and financial translations www.brexitamsterdam.nl 020 - 598 64 20 | info@taalcentrum-vu.nl
Members Hello Zuidas • July 2019
If your company isn’t on this list, please contact servicepoint@hellozuidas.com 01. 900 Mahler (Syntrus Achmea) 02. ABN AMRO 03. Accendium 04. Accenture 05. À Deauville 06. AFC 07. AkzoNobel 08. Albert Heijn 09. Amsterdam in Business 10. Amsterdamse Bos 11. Amsterdam UMC 12. APG 13. Apleona GVA B.V. 14. Arcadis 15. Argos Communications 16. Arnold & Siedsma 17. Art Zuid 18. Asunaro Holland Interplan 19. Atrium Meeting Centre 20. Avenue Services 21. Bagels & Beans 22. Baker McKenzie 23. Baresco 24. Bartolus Advocaten 25. Beheermij WTC Amsterdam 26. Being Development 27. Big Brothers Big Sisters A’dam 28. Blue Boat Company 29. Bolenius 30. Bouwens& 31. Boyden Global Executive Search 32. Breevast 33. BREIKERS 34. Broersma Nieuwbouw 35. Caffè Belmondo 36. CBRE B.V. 37. citizenM 38. Che Buono 39. Club Sportive 40. CMS 41. Cognito Financial Communications 42. Colliers International 43. CompaNanny 44. Corporate Housing Factory 45. Cosmo Hairstyling 46. Crowne Plaza A’dam South 47. Customized Media 48. D&B The Facility Group 49. De Brauw Blackstone Westbroek 50. De Hypotheker 51. Deloitte 52. De Nieuwe Poort 53. De Vroedt & Thierry 54. De Zuidas Apotheek 55. Dentons Boekel 56. Doctor Feelgood 57. Domeco Development B.V. 58. Doppio 59. Eden McCallum 60. Eefje Voogd Makelaardij 61. Eigen Haard 62. Element Hotel 63. Engel & Völkers 64. ENGIE 65. Etage 0 66. Euro CCP 67. Europcar 68. Expat Center 69. EY 70. Fam. Advocaten 71. Fetch Car Sharing 72. Financial Offices 73. Fit 20 74. Flexform Amsterdam 75. FLOW Real Estate 76. Fortron B.V. 77. Freshfields Bruckhaus Deringer 78. Fris Makelaars 79. Gelderlandplein 80. G&S Vastgoed 81. Gentlemen’s Place 82. Gerrit Rietveld Academie
83. Grand Café Mahler 84. Greenberg Nielsen 85. Green Business Club 86. Greenwheels 87. Gustavino 88. GVB 89. HAB Int. Accountants & Consultants 90. Hestia Kinderopvang 91. Het Amsterdamse Proeflokaal 92. Het Zwarte Fietsenplan 93. Hogan Lovells International LLP 94. Holiday Inn Amsterdam 95. Houthoff 96. Hotel TWENTY EIGHT 97. House of Sports 98. Htel Serviced Apartments 99. IEF Real Estate 100. IMA 101. InAmsterdam 102. ING Rayon A’dam Zuid West 103. JLL 104. Johan Cruyff Institute 105. JUIZZ 106. Koetjes en Kalfjes 107. König + Neurath (Nederloand) A.G. 108. Kraft Heinz 109. La Lotteria 110. Lebkov & Sons 111. Lexence 112. Leonidas 113. LibRT 114. Limon 115. Loetje 116. Loyens & Loeff 117. Lunshof Makelaardij 118. Maarsen Groep Beheer B.V. 119. Macquarie Capital (Europe) 120. Made in May 121. IHS Markit 122. Market 33 123. Mastercard 124. MBO College Zuid 125. Mech Make & Take 126. Miles Building 127. Mindfulbizz 128. Miss Molly 129. Misura Sartoria 130. Mondrian Espresso 131. Mondzorg Praktijk Zuidas 132. MUFG Bank (Europe) N.V. 133. Multicopy A’dam WTC 134. Mylk 135. NACH 136. Nannies Nursery 137. Nationale Postcode Loterij 138. NDI ICT Solutions 139. Nederlandse Ver. van Banken 140. Nedstede Real Estate 141. NH Amsterdam Zuid 142. Nicolaas Lyceum 143. NL Real Estate 144. Novotel Amsterdam City 145. NS 146. Nouryon 147. Olympisch Stadion 148. Oliver’s 149. Openbare Bibliotheek 150. ORAM 151. Oranje Energie 152. Oranje-Nassau Energie B.V. 153. OVG Real Estate 154. Ox & Bucks 155. Partou Kinderopvang 156. Pathé 157. Phisage Beauty & Wellness 158. Platform Beter Benutten 159. Projectorganisatie Zuidasdok 160. Property NL B.V. 161. Protiviti 162. Provast 163. Puramis Consultancy 164. Qbic Hotels
165. Q-Park Nederland 166. Rabobank A’dam Markt Zuid 167. RAI Amsterdam 168. Regus 169. Reset Yourself 170. Restaurant As 171. Restaurant het Bosch 172. Restaurant Nine 173. RGA International Reinsurance 174. Rialto 175. Rivers 176. Rob Peetoom 177. Ronald McDonaldhuis VUmc 178. Rosarium 179. Russell Reynolds Associates 180. Savills Amsterdam 181. Salsa Shop 182. SCOR Global Life SE 183. Season-Flowers 184. Securitas 185. Simmons & Simmons LLP 186. Sixt 187. SoundGraph 188. Spa Sport Hotel Zuiver 189. Spine Health Incompany 190. Spirit Hospitality Services 191. Stella Agency & Academy 192. Stibbe 193. Student Experience 194. Summertime 195. Sushilee 196. Sushi Time 197. Symphony’s 198. Taalcentrum - VU 199. Tandartsenpraktijk Van de Veer 200. Taylor Wessing 201. Tax Consultants International 202. Taxicentrale Amsterdam (TCA) 203. The Bank of New York Mellon 204. The Basket 205. The Bikevertising Company 206. The Breakfast Club 207. The Office Operators 208. The Online Group 209. Thomaskerk Amsterdam 210. TREC 211. Tribes 212. UNET 213. Urban Salad 214. Van Dijk & Ten Cate 215. Van Gool Elburg 216. Van Lanschot Kempen 217. Vermaat Groep (CIRCL) 218. Vesteda 219. Visser Communicatie 220. Von Poll Real Estate 221. VondelGym 222. Vrije Universiteit Amsterdam 223. VU University Press 224. Wagamama 225. Watersportvereniging De Koenen 226. We Canteen 227. WeWork 228. Wineboutique & Spirits 229. Wintertaling 230. Worldeye Amsterdam 231. WTC Amsterdam 232. WTC A’dam Business Club 233. WTCafé De Blauwe Engel 234. Xavier (Syntrus Achmea) 235. X2X Worldwide Express 236. YoungCapital 237. Your Assistant 238. Zuidas Bier 239. Zuidas Publishers 240. Zuidas gemeente Amsterdam 241. ZuidPlus 242. Zuidas Services 243. ZuidasTravel.nl 244. Zuidschans 245. Zwaan II
COLOPHON FOUNDATION HELLO ZUIDAS Strawinskylaan 61, 1077 XW - Amsterdam, NL +31 (0)20 333 7441 servicepoint@hellozuidas.com www.hellozuidas.com www.facebook.com/hellozuidas www.twitter.com/hellozuidas Our goal With an excellent business climate, world-renowned educational institutions within reach, and leading companies in many sectors from many countries, the Zuidas has huge potential. The foundation Hello Zuidas contributes to the Zuidas by realizing a well functioning area. The goal is to promote a district that has international appeal, and high quality working and living conditions. Magazine Hello Zuidas is issued by Zuidas Publishers WTC Amsterdam Strawinskylaan 15 1077 XW Amsterdam +31 (0)20-3620993 info@zuidaspublishers.nl www.zuidaspublishers.nl Editor-in-chief Romy Lange Advertising Please send an e-mail to info@zuidaspublishers.nl for questions about advertising. Art Director and Graphic Designer Emiel Brouwers • IMAGEAU Translation Taalcentrum-VU Final Editor Ellen Josée Westrik Editors/contributors Romy Lange, Eefje van den Akker, Greg Shapiro, Property.nl, advocatie.nl, Jos Moerkamp & Maartje Oome. Photography Michael Graste, Lotte de Graaf, Arno Stevens, Marcel Steinbach, Ton Borsboom, Jeroen Swolfs, Marco Zwinkels & Divera Jansen Editorial advisory board Olivier Otten, Marius Drissen, Kenneth Goedhart, Jos Moerkamp & Maartje Oome. Thanks to Christa Wiertz-Wezenbeek (Amsterdam District Court), Zuidas (Gemeente Amsterdam), TAXI TCA, Kroonenberg Groep, PropertyNL, Greg Shapiro, Zuidasdok, Financieele Dagblad, advocatie.nl, Clubsportive, Bouwinvest, Siematic, Thinking of Holland, Taalcentrum-VU, Crowne Plaza Amsterdam South, De Hypotheker, Van de Veer Tandartsen, Bilderberg Garden Hotel, The Office Operators, Corporate Housing Factory, Stella Agency, Element Amsterdam, iEar’, VU Amsterdam, Aan het IJ, Arjan Tool, Jeroen Ponsen, Cees Kuppers, Kima Eliyo, Rogier van Weeghel, Calvin Choi, Stijn Kuhne, Theo Jansen, ARTZUID, Rain Couture, Lisanne van der Velden, WereldOuders, Gemeente Amsterdam, Shorombo Mooij, Doctor Feelgood, PT Plus, Dokter Frodo, Zuidas Apotheek, Rob Peetoom Zuidas, STRETCHZ, fit20 & Stibbe. Printed by Senefelder Misset Do you have a message for the editorial team or would you like to place an ad? Send us an e-mail at info@zuidaspublishers.nl. Print run each edition 20.000 copies Circulation Free for Zuidas and Amsterdam South. Each edition comprises 20.000 printed copies. It is be distributed by promo teams, loose circulation, HRM departments of companies within Zuidas to guarantee reaching the (sub) target groups of Zuidas, Amsterdam and Schiphol. Frequency Six times a year (bi-monthly) Copyright © 2018 Zuidas Publishers. All rights reserved. Nothing appearing in this magazine (information, pictures, images) may be copied or reproduced, in any manner whatsoever, unless explicit permission has been given in writing.
open Everyday from 12 pm for lunch/dinner/drinks Find us next to Gelderlandplein in Gijsbrecht van Aemstelpark Beautiful terrace on the waterside Parking space available
Restaurant Gijsbrecht Van Leijenberghlaan 320 1082 DD Amsterdam restaurantgijsbrecht.com +31 (0)20 225 9124