BRIEF ONE
Baking Selection
WHAT Create a range of baking products that have character driven visuals to suit the younger audience.
WHY Applied Illustration - SOI Appropriate Concept - SOI Packaging Product - To apply my illustration to a thought out concept that could be a real product. Apply a concept of illustration across a range of products.
WHEN Research started Character concepts/ideas started and chosen Developing character to be applied to packaging Packaging nets to be completed Completed by end of March
DELIVERABLES Brand Identity Custom typeface, type specimen 3 Baking Mixes containing appropriate content Packaging for self-raising/plain flour, bicarbonate of soda, baking powder, hundreds & thousands, food colouring Designs applied to apron, oven gloves