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Air France - Air France Last 747 Flight
Air France - Air France Last 747 Flight
The iconic Boeing 747 Queen of the Skies is loved by many around the world. Air France connected with the aircraft’s loyal fanbase to give the last of its 747s a majestic send-off.
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When Air France announced it would retire its 747s, its switchboard was jammed with people trying to get onto the last flights, In fact, more than 30,000 tried to get tickets.
Air France responded to this wave of enthusiasm by laying on a series of extra farewell flights with a dedicated tour flight number AF747, to and from Paris Charles De Gaulle. On board the flight you were able to experience a unique package with Business class lunch and champagne service, inflight commentary of France’s history and legendary landmarks, and a tour of the 747 maintenance hangar - all for a set fare of 220 euros.
Anyone who couldn’t make it onboard could enjoy the experience online. Air France created a special microsite documenting 40 years of the 747 in Air France service through videos, photo stories.
On YouTube, Air France created a 747 Playlist featuring interviews with Air France staff, crew, and passengers who shared their memories of the 747 over the years. Included in the playlist was a summary “747 Forever” video which covered the 40 years of history in under two minutes.
Finally, on 27 January, an Air France 747 was accompanied by the ‘Patrouille de France’, the French Air Force Aerobatic Flight Display Team in a special flight, billed as ‘Two Jewels of French Aviation flying side by side over France. The video notched up over 70,000 views on YouTube and almost 100,000 on Facebook in the first week alone.