Alice Holmberg

DESIGNER. CHAOS PROCESSOR. OPTIMIST. Alice focuses on the sustainable social impact of design –both immaterial and material. Her work covers a wide spectrum of design, ranging from high-end fashion to community focus. She has also researched the impact of fashion culture on the individual identity in a global perspective, a publication about which will soon be out on the streets. She has been awarded membership of the German National Academic Foundation for her socially responsible conceptual designs and of TED for her entrepreneurial energies and is a fellow of the RSA in London. The encounter of the completely abstract and the earthbound is her home ground and she facilitates discussions that go from principles to action points. As such, she has been a part of developing a new university faculty, helps companies connect pre-industrial potential with post-modern values and is never short of a good plan and a smile.