ADDRESS SERVICE REQUESTED
American Riding Instructors Association 28801 Trenton Ct. Bonita Springs, FL 34134-3337
Presort Standard US Postage Paid Permit #592 Pontiac, IL
www.riding-instructor.com
Official Publication of The American Riding Instructors Association
Summer 2020
Say “Thank you”
by Carol Gordon, CPA
HEAR EVERY WORD. MASTER EVERY LESSON.
CEECOACH® is essential to helping equestrian students progress faster through clear, direct wireless communication with instructors.
FIND OUT MORE AT CEECOACH-US.COM 2
Summer 2020 | Riding Instructor
American Riding Instructor Certification Program
PUBLICATION: ARIA INSERTION: Fall 2019 MATERIALS DUE: 07-26-19 Miss Ms. Mrs. Mr. Please circle one
Quick Test Center Application Please print clearly and fill in all blanks First name
Middle initial
TRG-PRJ-044141 Address LAT-PRJ-044139 FLD-PRJ-044142 Telephone (days) PEI-19-0003
CLIENT: E-mail PeikerInternationalCeecoach JOB NAME: Select your Level Q3 Full Page Ad LIVE:Circle one of the following. You do not need start w. 8"tox h. 10.5"at Level I if you wish to start at a SIZE:higher level and have the necessary age & teaching experience for that level. w. 8.5" x h. 11" Level I BLEED: 8.75Instructor x 11.25 in Training (18 years old minimum, no teaching experience required). COLORS: 4cp/0; 133 ls; Level II SWOP280 Instructor of Beginner through Intermediate (21 years old minimum, 3 years of teaching FORMAT: Pressexperience Ready PDFrequired). X Link to Pub. Level III QUESTIONS CALL: Instructor of Beginner through Advanced Karen(25Newman years old minimum, 6 years of teaching experience required). 214-891-5875
Last name
City
State
(evenings)
Zip
Fax
Birth date
Age
Number of years teaching riding
ARICP Test Centers
2020 June 2 Conroe, Texas June 6 Ojai, California June 15 Kennewick, Washington
Oct 5
Cairo, Georgia
Nov 14
W. Springfield, Massachusetts (held at Equine Affaire)
June 30 Bonita Springs, Florida (SW Florida, between Ft. Myers and Naples) Aug 10
Aldie, Virginia (This test center is full. No further applications can be accepted.)
Private testing is now available in most states on your choice of date. Please contact ARIA for further information. Call 239.948.3232 or e-mail aria@riding-instructor.com
Apply early! Space is limited! Select your Specialty Circle one or two of the following. There is an additional fee of $350 per specialty to test in more than two.
For private or group testing, contact aria@riding-instructor.com
BM CW
Earning your ARIA Certification is an important step in your career Register online at www.riding-instructor.com
Advance Registration Required
Please note
1 Individual testing at your convenience may be arranged at our Bonita Springs, Florida office, located 25 minutes south of Ft. Myers airport (RSW). 2 Testing at your location may be arranged for three or more instructors.
Call (239) 948-3232, e-mail aria@riding-instructor.com or visit www.riding-instructor.com to register. Note: Membership in the ARICP requires that you honor and uphold the integrity of your certification.
CD
Payment Information
Select Test Center date AD
LATITUDE – MECHANICAL ART FOR APPROVAL
Re-testing (after first time): $350. Private testing: Add $250. Change of Test Center date: $250. Payments are non-refundable.
Choose your own test date!
• Distance
PM
Riding: • Reining Endurance • Riding to Hounds & Competitive • Saddle Seat • Dressage • Show Jumping • Driving • Side-Saddle • Eventing • Hunt Seat • Stable Management • Hunt Seat on the flat (no jumping) • Western Dressage • Mounted Patrol • Western EquiTraining Officer tation/Pleasure • Recreational Riding
Test for first time in one or two specialties, at Level 1 or 2: $595. Add $350. per specialty beyond the first two. Add $200. per specialty to test at Level 3.
Total amount submitted
Payment method (circle)
Master Card Visa
Discover AmEx Check
Credit card number
Exp. date
Location
Your signature
Date
Please see list opposite for all available dates and locations.
Payment for full amount must accompany application. Phone-in registrations accepted with credit card payment.
Since dates and locations may change or could be added, please check our website at www.riding-instructor.com for updates .
Register online at www.riding-instructor.com or fax to 239-948-5053
PRINTOUT %
DATE:
FD
Date
ARICP—28801 Trenton Ct., Bonita Springs, FL 34134-3337 riding-instructor.com | Summer 2020 Tel 239-948-3232 • Fax 239-948-5053 • e-mail aria@riding-instructor.com • Web www.riding-instructor.com
3
6 The Official Publication of The American Riding Instructors Association
Don’t Avoid Conflict, Negotiate It! By Christine Olsen
8 You Can Do It!
Tips for Success in Earning your ARIA Instructor Certification
From three instructors who did it
12 Balance
By Kate Selby
14 Resilient?
By Lydia Fairchok
17 Sponsor Spotlight
By Donna Hartshorn
18 “Clap Yourself!”
Helping Students to Recognize Their Accomplishments By Didi Arias
20 Intern Versus Working Student
The Difference You Should Know
By Nikki Alvin-Smith
Contents
22 Sport Psychology
4
Summer 2020 | Riding Instructor
Laura King’s Tips for Trainers to Overcome Grief and Anxiety and Help Their Students Do the Same
By Laura King , CHt, NLP & Performance Coach
24 Legal Focus
Should You “Half Lease” Your Horse to Save Money? By Julie I. Fershtman, Attorney at Law
26 Business Matters
Say “Thank You” By Carol Gordon, CPA
28 Covid-19 Slammed
the Barn Door Shut for Cash Flow in Horse Businesses—
What Can You Be Doing Right Now to Save Your Business?
By Doug Emerson, The Profitable Horseman
30 Cameo’s Cauldron
We’re All in This Together By Cameo Miller
Summer 2013 Published by American Riding Instructors Association 28801 Trenton Court Bonita Springs, FL 34134-3337 Tel 239-948-3232 Fax 239-948-5053 Summer 2020 E-mail aria@riding-instructor.com Published by Web site riding-instructor.com American Riding Instructors Association Editor 28801 Trenton Court Charlotte BraileyBonita Kneeland Springs, FL 34134-3337 editor@riding-instructor.com Tel 239-948-3232 Manager of Corporate Sponsorship Fax 239-948-5053 and Advertising E-mail aria@riding-instructor.com Donna HartshornWebsite riding-instructor.com Tel 407-927-3578; Donna@riding-instructor.com Editor Charlotte Brailey Kneeland Art Director Peter Fryns, PearTree Graphics aria@riding-instructor.com peter@peartreegraphics.ca Member Manager of Corporate Sponsorship American Horse Council and Advertising Donna Hartshorn Horse Donna@riding-instructor.com Publications Tel American 407-927-3578; United States Equestrian Federation Art Director Peter Fryns, PearTree Graphics peter@peartreegraphics.ca Illustrator Susan E. Harris
ARIA Official Suppliers and Sponsors
These companies, whose commitment to quality reflects our own, are official suppliers and sponsors of the American Riding Instructors Association. We thank them for their support, which helps us to continue our work.
www.wellpride.com ARIA’s Official Fish Oil Supplier
www.wintec-saddles.com ARIA’s Official Saddle Supplier
www.ceecoach-us.com ARIA’s Official Communications Supplier
www.ggtfooting.com ARIA’s Official Footing Supplier
www.ssgridinggloves.com ARIA’s Official Riding Glove Supplier
www.horseinsurance.com ARIA’s Official Insurance Supplier
www.onekhelmets.com ARIA’s Official Helmet Supplier
www.cazenovia.edu/caz-equine ARIA Official Sponsor
www.stephens.edu/academics/ programs-of-study/sohas/equestrian-studies/ ARIA Official Sponsor
www.williamwoods.edu/eqs ARIA Official Sponsor
Member ARIA recognizes that equestrian headgear that does not meet the ASTM standard (#f1163-88-sei) is not safe, although certain equestrian activities ARIA recognizes headgear pictured in this magazinethat may equestrian not adhere to these that does not meet the current ASTM standard is requirements. not safe, although certain equestrian activities Riding pictured Instructorinisthis themagazine Official Publication of theto these may not adhere American Riding Instructors Association. requirements. Riding Instructor is the Official Publication of the For Advertising Rates & Data, Riding Instructors Association. contactAmerican the publisher. The editor of Riding reserves right to ForInstructor Advertising Rates the & Data, edit reasonably all copy submitted, and all contact the publisher. contributions become the property of Riding Instructor. The does editornot of Riding Instructor reserves the The Editor hold herself responsible for,right to edit reasonably allagree copy submitted, and all contrinor does she necessarily with, the opinions butions become the property of Riding Instructor. expressed in Riding Instructor. Riding Instructor The does not for hold herself responsible for, assumes noEditor responsibility loss or damage to nor does she necessarily agree with, the opinions unsolicited photographs or manuscripts. expressed in Riding Instructor. Riding Instructor Reproductions permission are assumeswithout no responsibility for strictly loss or prodamage to hibited unsolicited by copyright laws. While endeavoring photographs or manuscripts.to accept only reliable advertising, Riding Instructor permission are strictly prowill notReproductions be responsiblewithout to the public for advertisecopyright laws. While endeavoring to ments, hibited and the by right to decline or discontinue any accept only reliable advertising, Riding Instructor advertisement is reserved. will not be responsible to the public for advertisements, and the right to decline or discontinue any ARICP Advisory Board advertisement is reserved. Debi DeTurk Peloso Gayle Lampe Denny Emerson Jane Savoie ARICP Advisory Board Julie I. Fershtman, Esq. Sarah Sliva, MD Debi DeTurk Peloso Susan E. Harris Linda Tellington-Jones Denny Emerson Julie I. Fershtman, Esq. Susan E. Harris Gayle Lampe Jane Savoie Sarah Sliva, MD Linda Tellington-Jones 22-May-13 22:42
To learn the benefits of becoming an ARIA Official Supplier or Sponsor, please contact ARIA at 239-948-3232 or aria@riding-instructor.com
riding-instructor.com | Summer 2020
5
times with the vet and farrier. While focusing on your role as a riding instructor, the following information provides a general outline for negotiation strategy.
One-Sided Solutions are Never Successful
Don’t Avoid Conflict, Negotiate It! By Christine Olsen
I
t is virtually impossible for an individual to live their life conflictfree. Conflicts vary in sizes and styles, and the way people handle them vary even more. Reasons why conflicts become damaging to a relationship is not only because of content but also from destructive conflict management styles. Every relationship encounters conflict. As riding instructors, conflicts may arise between our students, boarders, barn staff, other instructors, farriers, veterinarians, show personnel, and various vendors. It is essential to manage these conflicts
constructively in order to maintain positive relationships.
You Already Have Experience The good news is, you are already well experienced. You have negotiated with your family on what you will have for dinner. You have negotiated the price of a car, loan payments, and directions on the best way to get to a destination. As a horse professional, you have most likely negotiated the price of a horse, a rental or purchase agreement on a stable, show dates with your students, or scheduling
The most successful negotiator will not look at the two sides as winners and losers, but rather as teammates, working together to achieve a uniting goal. Both sides must come into agreement for both to be winners. You are already aware how essential it is for a horse and rider to get along with one another in order to achieve success. This must also be true for the relationship between instructor and student. A successful relationship is not dependent on the personality types and friendship in this case, but rather if both sides are able to communicate openly and honestly without retribution. In this relationship there is no room for strong or weak sides. It is a common perception that riding instructors and trainers are superior while their students are inferior. With this imbalance, students will always be at a disadvantage when it comes to negotiations and will never feel satisfied. Always remember to set your ego aside and strive for an equal partnership with your student. Happy customers at the end of the day are better customers. They will attract the right students that you want to fill your barn. On the flip side, some instructors feel like they need to give their services away
Conflict
A student notifies her riding instructor that her schedule at work has changed and she must also change her lesson time she has kept for several years. She requests moving her time from Wednesday nights at 6 to Tuesday night at 6. The instructor only teaches children on Tuesday nights and has no availability for the rider at that time.
One sided
The instructor yields in an effort to make the client happy and adjust her Tuesday schedule to have the rider come in at her desired time.
One sided
The instructor refuses to move her lesson time, telling her student that she can bring her riding clothes to work and she can make it to the barn in time for her lesson. For goodness sake, can’t her husband make dinner for once?
Both parties
While Tuesday at 6 is currently unavailable, there is some availability on Thursday night and some times available on the weekend. When the student started considering these options she thought about her Saturday schedule and imagined herself being more relaxed and less pressed for time. Together they made the decision to move her lesson time to Saturdays at 2.
6
Summer 2020 | Riding Instructor
Student
Instructor
Lesson prices are too high.
Lesson prices are too low.
My costs are rising, I need to pay less for lessons and boarding. I found stables that charge less.
My costs are rising, I need to charge more for lessons and boarding. I know stables that charge more.
I don’t get as much attention as other riders in group lessons.
The rider seems shy and never asks questions, I do my best to be approachable.
I pay a lot of money for my lessons, I should be riding a better horse and placing better at the horse shows.
If the rider showed up to her lessons on time and would increase her budget for a nicer horse, she would place better at horse shows.
in order to help their students. Notice how this is also one-sided. Helping out a student by giving away instruction might make you feel good in that moment, but over time resentment could grow.
Two Perceptions Each individual will have their own perception and therefore a position. To negotiate through a conflict successfully it is important to identify both sides and the merits and emotions behind them. When it comes to negotiation it is important not to get caught up in your position. Locking into your own point of view will limit your understanding. In doing this, you can start focusing on the problems, instead of on the individual.
Do You Really Disagree? With the desire to move the relationship forward, search for mutual interests to reach some common ground to build on. Move past the position each side has taken and reveal what each side wants. Now that both sides can agree, it’s time to collaborate on solutions to the problem.
It’s All About Communication It is common for riding instructors to feel the need to be independent problem
solvers, but this is not always the case. Be sure to include your client in the conversation as it is critical that both sides actively participate in problem solving. Have you ever heard phrases like, “I wish I was notified before…” or “You didn’t give me an alternative…”? Don’t make the mistake in assuming you know what’s best. At the end of the day, remember their success is your success. When presented with conflict with your student, keeping communication open and honest is crucial. Remember to work like teammates tasked with a complex problem that can only be solved by collaboration. Here is a list of tips to keep in mind when communicating in negotiations with your riders or boarders: • Keep your student separate from the problem at all times. Remove all personal attacks and name calling. • “I feel” statements are very helpful in providing the other side insight into how you are thinking. • Be a good listener. • Technology has made communication quick and convenient but it is inefficient in conflict mediation. In-person meetings are still best and if possible, meet in a neutral area.
• It is ok to share your emotions but refrain
from emotional outbursts, and avoid responding to them.
I Have This One Student… With these tips, things can still go wrong. Most likely you have encountered a difficult client; we all have. These are the dubious barn-wreckers who do not want to listen, refuse to show up, never call back, talk to others in the stable, and seem to never go away (even long after they have moved on to the next stable). We can acknowledge that these individuals do exist, but that does not mean we have to accept defeat. The skill of negotiation is similar to learning a balanced seat; it takes time and practice. I hope this general overview of negotiation will be useful in your day-to-day life as well as in your career. Start by identifying when you encounter conflicts and how you resolve them. With further practice this skill can be especially useful to help mediate other conflicts, including between borders or other students. Don’t avoid conflict, negotiate it! About the author: Christine Olsen has 15 years of experience in the industry as a rider, trainer, clinician and instructor. She provides mobile coaching services through Northern Illinois and enjoys sharing her passion for horses with her students.
Conflict
Student
Instructor
After several complaints of the arena being too crowded during his lesson time, the student requests no other riders are allowed in the arena while he rides.
I want quality lessons to help me reach my goals.
I want to teach quality lessons to help riders reach their goals.
A parent of a student feels they’re being treated unfairly after an updated change to the barn rules.
I want a safe environment for my child to ride.
I want to provide a safe environment for my riders.
riding-instructor.com | Summer 2020
7
Jessica Long.
Why should studying for your certification be any different? Spend the same amount of time studying for your certification as you would for any college class. Even if you are unable to get your certification on your first try, all the information you study will only benefit you as you grow as an instructor.
2 Don’t try to be a superhuman!
You Can Do It! Tips for Success in Earning your ARIA Instructor Certification From three instructors who did it
O
Shelby Varnum
ver the past two years, I decided to add a new title to my résumé of mother, wife, and entrepreneur. Choosing to become an ARIA Certified Riding Instructor has been one of the most rewarding yet challenging decisions I have ever made. The process to becoming a certified riding instructor is certainly not for the faint of heart. This test is designed to assess your ability and qualifications to bring along a well-rounded and safe rider. ARIA is a prestigious association that holds instructors to the highest of standards. 1 Change your perspective
College degrees in this field aren’t readily available, but having a certification to prove you might actually know something about what you teach is still very important. Setting time aside to prepare for this is most likely the biggest hurdle for anyone interested in getting their certification. College professors recommend that for every hour you spend in a class room learning, you should spend three hours studying independently. 8
Summer 2020 | Riding Instructor
If you are a full-time instructor like me, I recommend starting this process by laying out your tentative competition schedule and looking for a testing date that doesn’t conflict with shows. The worst thing you can do is attempt to prep your show team for a large show while also trying to make sure you’re well rested and prepared for testing in the same week. This test is a big deal, so don’t make the process overly stressful by not taking this time to focus on yourself. You deserve this!
3 Have fun with it! In preparation for the test I printed out the US Equestrian Federation rule book for my discipline and took it everywhere with me. In the months leading up to my test having the rule book with me at all times was pretty handy when attending shows. At shows when parents or students would have questions, we would pull out the rules and go over that section. It became a fun way to incorporate my students into my studying and they learned a lot as well.
4 Read, Read, Read and for good measures, read it again I read the USEF rule book for my discipline front to back a few times. Also be sure to read all of the information packet you received when you applied for testing. Every question I was faced with in preparation to my test was answered by this packet. Someone spent a significant amount of time creating it, so definitely don’t dismiss it or casually skim through. Order Horses, 3rd edition by James Warren. It is full of wonderful information that will be a great addition to any riding academy library.
Shelby Varnum (photos left and above) is a wife and a mother to a 4-year-old boy. She has been a part of the equestrian industry her entire life. At the age of 12, she took a job being a working student at a barn, and decided her goal was to become a riding instructor. Now at the age of 26 she has successfully received her Level 2 ARIA certification and is able to work daily sharing her passion with her students. Shelby currently resides in Macon, Ga and is a riding instructor for Marigold Stables in Forsyth, GA.
applicants. However, with careful planning, diligent effort, and good old-fashioned hard work, you can attain the goal of becoming a certified instructor. Here are a few tips that will help you put your best foot forward on the road to certification.
1 Put together a plan for success
5 Don’t ever stop being a student yourself
exam by really understanding what it is like to be in their shoes.
The most beneficial thing I did to prepare for my certification was to become a student again. I took lessons from other instructors, audited lessons, and attended clinics. As instructors, we tend to get complacent and this can create a disconnect between us and our students. Getting to take on the student role helped me become better at reaching my riders. I feel this helped me prepare for the philosophy portions of the
A
Jessica Long
chieving your ARIA Instructor Certification is no small accomplishment. Having an organization as respected as the American Riding Instructors Association recognize you as a qualified instructor is an invaluable asset to have as an equine professional. Because of this, the testing process is extremely thorough and can be quite daunting to potential
There is a lot of work to be done once your application has been accepted. This work cannot be put off until the last minute, but also should not be rushed through as soon as you receive your information packet. Dedicate a certain amount of time to work on your certification each day, whether it be studying for your specialty tests, answering the essay questions, or practicing your candidate presentation. If you were preparing for college exams, wouldn’t you set aside time in your daily schedule to study?
2 Have the right attitude when it comes to studying It may be easy to think to yourself, “Oh, I have been working with horses and teaching for ‘x’ number of years. I don’t need to study on horse care! I know all about the ➢
riding-instructor.com | Summer 2020
9
various types of tack, there’s no reason for me to read up on it!” This “I know it all” attitude can cause you to perform much worse on the tests than you’d expect. While the certification program is certainly a way for you to prove how much you know and show that you are a capable instructor, it is also a wonderful means of continuing your education! Instead of a “push through all these books” attitude, have a “what is something new I can learn?” attitude. Not only will you be better prepared for the examination, but you will also improve your own horsemanship.
you are the one getting certified, you don’t have to go it alone! Hopefully you’ve found these tips helpful and can put them to good use towards achieving your ARIA Instructor Certification!
3 Have a support system It is important to surround yourself with people that want to see you succeed. Whether they are other equine professionals, family members, your students, etc., having people to encourage you when studying gets tough is an often-overlooked aspect. Have a friend help you make flashcards for competition rules; ask a student if you can practice your candidate presentation on them and get their feedback. Your family can help keep you accountable to sticking to your study plan you outlined for yourself in the beginning. Even though
T
10
Summer 2020 | Riding Instructor
2 Buy the recommended study materials
Jessica Long is from Americus, Georgia, where she’s ridden for just over 10 years and been instructing for nearly 7 years. She works primarily with OTTBs and has competed up to Training Level in Eventing. She hopes to one day compete in the Kentucky ThreeDay Event. She’s currently bringing her OTTB, Ohio Chrome, up the levels and doting on her pasture puff mare, Felicity.
Rachel Platt
his spring, when I was hired to be the head riding instructor at a summer camp, I was told: “We’ve never hired, like, an actual horse person before.” Typically, the camp’s riding instructors are certified by being sent to one of the various available riding camps, but as a full-time high school English teacher, I didn’t have the luxury of taking 3-5 personal days off work so close to the end of the school year. I began researching alternatives, and discovered the American Riding Instructor’s Association certifications. I chose ARIA for various reasons besides the ability to complete the exam in a more flexible manner. I also recognized that the ARIA offered a certification that has greater depth and utility beyond my current summer camp setting. ARIA also gives
is also sent in your initial testing packet after you register, along with additional registration instructions, and two essay exams. This booklet outlines what testers should expect, what they need to bring to the testing site, scoring criteria, and answers frequently asked questions. Read this booklet several times, and highlight important information. Follow the directions that are listed in the booklet and initial testing packet you receive after you register for the test. If you will be submitting a required video for the Level II or higher certification, make sure you follow the video submission tips and guidelines to put your best foot forward.
opportunity for growth, through both achieving higher levels of certification and by adding specialties over time. However, testing can be stressful to many, if not most, people. It can feel daunting to go into a test if you’re not sure how to study or don’t know what the test may focus on. However, when you take the time to study well, and feel you’ve prepared yourself to the best of your ability, you’ll go into the testing site with less anxiety. If you are looking to take your first ARIA instructor exam, or are seeking higher certification, here are 5 tips to help you prepare:
1 Read the Certification Information Booklet The Certification Information Booklet is available to read on the ARIA website, and
The Certification Information Booklet recommends that all instructors study Parts 1 and 2 of the book Horses, 3rd edition, by J. Warren Evans. I purchased a used copy for a very reasonable price on Amazon. For competition specialties like Dressage, Show Jumping, or Reining, study your discipline in the United States Equestrian Federation Rulebook. One of my specialties is Stable Management, so I also decided to purchase the British Horse Society’s textbook, Horse & Stable Management by Josephine Batty-Smith. Do not get overwhelmed by waiting to read through the study materials at the last minute—nobody really does that well when they attempt a last-minute information cram. Start at least a month in advance and read it a bit at a time, and leave time just before the test for a quick review of your notes.
3 Take notes, and make reference sheets Everyone has a different learning style, so different study habits will have different benefits. Two things I would recommend all instructors do at any level would be to take notes through annotating, and make quick reference sheets. Annotation is the act of highlighting or underlining critical information, writing notes directly in the
margins of texts, or using post-it notes to flag important passages. Annotating while reading helps keep the brain in an active reading state, which helps cement important facts in memory more readily than passive reading. When taking notes in the margins or on post-its, don’t just focus on the singular facts. Also summarize, reflect on, or identify the important big-picture concepts the author is attempting to convey. Reference sheets are a great study tool to create, especially for specific facts and information you may need to memorize. The act of creating a reference sheet alone will help with information retention, and can also be used to study or look up information in the future, rather than skimming back through the hundreds of textbook pages. Reference sheets of tack styles and parts, basic nutrition principles, common ailments and diseases, and other subjects can also be used in your own instructional programs for beginner and intermediate riders. After you finish studying them for your certification exam, keep them somewhere handy in your barn, like a tack or feed storage room. Laminate your reference sheets to keep them clean. (You can check with your local public library or office supply store for cheap lamination services if you don’t want to invest in a home office laminator.)
4 Expand your knowledge base through a variety of experiences Besides reading through the recommended study materials, build your knowledge through engaging in a variety of equine opportunities. If you plan on certifying through ARIA, start building these experiences well in advance. You may even consider delaying your initial certification if you have few to no experiences outside of your personal riding practices, with the same horse, same discipline, at the same barn. While I do not wish to discount those experiences, which are also extremely valuable, I do want to encourage the value of a wider perspective and experience range. Ride with and observe other instructors, try new riding disciplines, volunteer at
therapeutic riding facilities, become a ring steward or scribe for a judge, or intern at a different stable. Each experience can reinforce basic instructional concepts, allow you to utilize new tack or equipment you may not have used before, expand your vocabulary and terminology, and expose you to other riding philosophies and methodology. Two experiences, beside my personal riding, that helped prepare me for my certification exam were my college internship at a breeding stable, and both competing in and coaching competitive horse judging. While I was a college intern at Dettmer’s Rising Sun in Huntington, Indiana, I learned about stable management, selecting breeding animals, marketing, and basic medical and scientific procedures related to artificial insemination and breeding. My handson experiential learning taught me more than reading it in a textbook could have, and allowed me to put previous knowledge into practice. During my elementary school days I also joined the FFA horse judging team and competed for 8 years, and now have coached for 6 years. Competitive judging gave me foundational knowledge for a wide variety of disciplines, evaluative skills for both horse and rider, expanded my terminology, and improved my personal riding practices as I worked toward what I, as a judge, would want to see in the show ring. Find your own local experiential opportunities that will help you grow both personally and academically.
multiple choice questions. The basic structure of a multiple choice question includes the correct answer, a “distractor,” and one or more incorrect options. Often, the “distractor” question may seem correct, or is partially correct, but there is a better or more accurate answer further down. Don’t let the distractor…well, distract you - from the correct answer. Cross out the answers you know are wrong, and then select the most logical correct answer. For short answer questions, make sure you are fully conveying your ideas. Try to be specific and thorough to communicate your knowledge and thought process. Also, if there are multiple parts to the short answer question, make sure you address each part for full credit. For example, if a question says “Identify and describe three basic safety rules,” don’t just list the rules. Discuss, perhaps, what the expectations of that rule looks like, how it would be enforced, or logic behind the rule for full credit. If you are unsure about how to answer a question, it is better to make an educated guess rather than leaving it blank. Some points are better than no points. If you are truly stuck on a question, move on with the exam and return to reattempt the question with any extra time you have remaining.
5 Practice basic good testing habits I preach these principles to my high school freshmen all the time. First, read thoroughly. Read the instructions rather than assuming, and possibly assuming wrong. If you are unsure of what the instructions are asking, talk to your test proctor for clarification. (Note: during actual ARIA testing, no questions may be asked of the proctor once testing begins.) The same rule goes for test questions. Read the questions and each answer option thoroughly. This is especially true for
Rachel Platt is a high school English teacher, riding instructor, competitive judging coach, and open show judge from North Webster, Indiana. Check out her Facebook page “Rachel Platt—Judge, Riding Instructor” for additional information and resources.
riding-instructor.com | Summer 2020
11
Balance
1. Top-to-bottom
2. Front-to-back
“Cutting the body in half”
Bring belly button close to the spine by “hugging” with abdominals while dropping the shoulder blades down.
By Kate Selby
A
s instructors, we strive to bring out the best in our students so that they can bring out the best in their horses. One essential element to their success is being in balance. Without a balanced rider, a horse cannot perform in a balanced way. Balance—left to right, up and down, front to back, while in correct alignment —is the foundation on which we build fluid strength that enables us to ride well and to deliver clear, concise aids. How do we help our students learn to maintain balance on their own? The following visualizations and exercises can teach a rider to self-check their alignment and balance. The process begins by making sure the rider is sitting quietly and without tension. At a walk—preferably without stirrups—ask the rider to feel the horse’s rhythm and to sense their own breath. Remind the rider not to try to create or mimic the motion for the horse, but to sit quietly and softly. Next, ask them to assess their seat bones. For example, do they feel even on both seat bones, is one lighter, smaller, sharper, or not there at all, what size and shape are they? This is an awareness tool for the rider; there is no need to make corrections.
Step one Ask the rider to create up-down balance using the “cutting the body in half” exercise.
From the belly button up: Stretch the spine up and out through the top of the head, right above the ears, and allow the neck to lengthen. Lift the rib cage gently upward and forward, being careful to lift only from the belly line, and not out of the seat. 12
Summer 2020 | Riding Instructor
From the belly button up, stretch the spine up and out through the top of the head; allow neck to lengthen. Lift the rib cage gently upward and forward. From the belly button down, allow a neutral (perpendicular) pelvis with legs hanging. Release hips to let legs soften. Feel the horse moving freely through lower back, without mimicking the motion.
Note: Many riders, when asked to “sit
up” actually lean slightly, arching their back away from the perpendicular. This loses the neutral spine, and creates tension in the arms, which leads to using the reins as support for the upper body.
From the belly button down: Allow a neutral (perpendicular) pelvis to sit with legs hanging. Release hips to let legs soften. Avoid holding the legs up into the hip joints, or trying to push the legs down. (Don’t work to keep your legs attached to your body — they won’t fall off.) You should be able to feel the horse moving freely through your lower back, without mimicking the motion. Feel for any tension in joints, especially backs of hands, wrists, and forearms. Find the seat bones again, and reassess as above.
Step two Find front-to-back balance by lifting the ribs and extending the frontline of the body.
Practice moving the arm from the elbow softly forward towards the horse’s mouth while keeping the upper body quietly still.
Ask the rider to bring their belly button closer to their spine while dropping the shoulder blades down. This will encourage engagement of the abdominal muscles to support spinal alignment without leaning or gripping. Note: If the rider struggles to hold
themselves up without leaning or pulling out of their seat, ask them to imagine a corset around their middle. Tightening the corset’s “hug” will help engage the abdominals. Allow the rider to practice moving the arm from the elbow and shoulder forward towards the horse’s mouth (not the ears, chest, or front feet), while keeping the upper body quietly still.
Step three When the rider can maintain balance frontto-back and up-and-down over a soft leg, move to the third exercise, focusing on leftright balance. Most horses and riders are one-sided. It is very easy for the rider to be swayed by the horse’s imbalance; for example, a horse that leans left can create a rider that leans left. Using the criss-cross exercise, the rider
3. Criss-cross
Inhale. Stretch left shoulder up and outward, downward and outward into right seat bone. Release with an exhale. Repeat on other side: Inhale, stretch right shoulder up and outward, and down and out into the left seat bone. Exhale and release to neutral posture.
can find good left-right balance in the saddle on their own. Ask the rider to stretch their left shoulder up and outwards while stretching downward and outward into their right seat bone. Hold only for one inhale, then release with an exhale. Repeat the stretch on the other side, raising the right shoulder up and outwards and stretching down and out into the left seat bone. Release to neutral posture. Note: The rider may find that one side
was harder to stretch than the other, and that they feel different in the saddle now. They may even feel a bit off balance if their crookedness was one of their best bad habits. (See sidebar) Have the rider pick up the stirrups and take up contact. Maintaining an even, active walk, go through each of the exercises again: cutting the body in half, lifting the ribs up and forward, and the criss-cross. As the balanced rider takes up the reins, they may already feel their horse coming onto the aids. This is an important moment. The rider should accept what the horse gives by keeping their balance and shortening
the reins. Many riders, when they feel the horse soften or accept contact, immediately “return the favor” by giving the reins, or softening their body to the point of folding or rounding. These are normal, sympathetic responses. We work hard to get into and maintain alignment and balance, hoping this will result in a better balanced horse, and lo and behold! It works! We feel grateful and want to reward the horse, as we are taught to do. So we release—but this is exactly the wrong thing to do at this moment. The horse has sought his own reward by coming into better balance under the rider. If we change our bodies at this point, then we actually take the reward away, essentially asking for something different. Maintaining balance in correct alignment is crucial. Otherwise, the game keeps changing, and the horse cannot hope to figure out what the rider actually wants. We can teach riders to help themselves achieve balance in all directions. Practicing these techniques at the start of every lesson will help the rider learn to “self-check” and correct when their instructor is not there to catch them. These exercises will soon
Best Bad Habits We all have habits we return to over and over again. Yours could be gripping one rein, or fidgeting with your fingers, or collapsing one hip. Or perhaps you lose focus when schooling, and ride without a plan. Whatever it is, the one bad habit you go to over and over, even as you advance up the levels, is your “best bad habit.” These may stay with us forever; we just need to be aware of them so we can check in frequently and make corrections. What is your “best bad habit” when you ride?
become a habit that can be used quickly during a ride, allowing students to progress further faster. About the author: An award-winning riding instructor and life-long professional horseperson, Kate Selby is Head Coach of the Middlebury College Equestrian team, and a freelance clinician/instructor. As an author and copy editor, Selby has worked for PR and publishing firms, published articles for equine publications, and written and illustrated four books for young readers. Having spent her life and career outside, working and living with animals—including a pack of foxhounds—she likes to write about the intersection of life with nature.
Your E-Mail Address is important—for us and for you! ARIA communicates primarily by e-mail with its members. Please make sure we have a working e-mail address for you. If you’re not sure, write to us at aria@riding-instructor.com and let us know your current e-mail address. Thanks!
Nationally recognized certification 2 National standards of e xcellence and integrity
American Riding Instructor Certification Program
2 Over 36 years of quality and integrity.
American Riding Instructors Association 28801 Trenton Ct., Bonita Springs, FL 34134-3337 • Phone (239) 948-3232 • Fax (239) 948-5053 e-mail aria@riding-instructor.com • web www.riding-instructor.com
riding-instructor.com | Summer 2020
13
Resilient?
By Lydia Fairchok
Whoa.
T
he world has changed a lot in a short time. As I write this, the United States is locking down state-by-state in response to the COVID-19 pandemic that has managed to affect each and every one of us in some manner worldwide. Other countries, including Italy and Spain, are desperately trying to cope with their overwhelming caseloads. My state issued an extended shelter-in-place order three weeks ago. All non-essential businesses have been ordered to cease, travel restrictions are in place, and gatherings of ten or more persons are unlawful. Even before such mandated measures were officially implemented, teaching had already stuttered to a halt due to social distancing concerns and voluntary barn closures. Some of my students—and my own family—await news daily about friends and relatives who are being treated for COVID-19. My heart goes out to each of you who have already been affected as this unfolds, and I sincerely hope that by the time this article goes to press things are loosening up, successful treatments are underway, and the worst aspects of the pandemic are behind us.
14
Summer 2020 | Riding Instructor
But like it or not, certain ramifications of this event are here to stay, at least for a while. You or your loved ones may have been personally impacted by loss of friends, family or health. You have had to suspend lessons and forego competitions and the lapse of income is still being felt. Others in your supply chain of necessary goods have been affected, leading to higher costs or availability issues. Your clients are dealing with their own emotional or economic fallouts. Like every event of global magnitude, things don’t just go back to normal right away. Resilience is a hot-button word in discussions about burnout, self-care, and mental health. Its relevance skyrockets at a time like this. The Oxford dictionary describes this critical element as “the capacity to recover quickly from difficulties” and “the ability of a substance or object to spring back into shape”. I am reminded of a rubber band that has had its elasticity tested by a particularly long and arduous stretch.
Photo of the author and Orion by Emily Wilkewitz.
Many of us have been stretched to our max crucial “Stockdale Paradox” bears his name. and are now finding out just how resil- Stockdale was a prisoner for seven years ient we are—or aren’t—as we try to ‘spring during the Vietnam War. When asked about back’ to some semblance of the way things his endurance of torture and hardships, used to be. he said, “I never lost faith in the end of This process is complicated by being in a the story, I never doubted not only that I position of leadership. Your staff is count- would get out, but also that I would preing on you for job security and wise busi- vail in the end and turn the experience ness decisions. Your students are looking into the defining event of my life, which, to you for calmness, consistency and con- in retrospect, I would not trade.” Stockdale tinued pursuit of their goals. Your family is also commented on compatriots who didn’t relying on you for income, decision-mak- make it out of their horrific situation: “[The ing, and mental and emooptimists] were the ones tional engagement. Your who said, ‘We’re going horses are trusting you to be out by Christmas.’ for uninterrupted care Healthy realism not And Christmas would and routines. It’s not a come, and Christmas light load! would go. Then they’d only accepts the How resilient you say, ‘We’re going to be prove to be depends on facts, but also seeks out by Easter.’ And Easter your ability to counterwould come, and Easter balance both realism and would go. And then a way to overcome hope. Did you catch that? Thanksgiving, and then Your capacity to recovit would be Christmas obstacles. er quickly from difficulagain. And they died of a ties—a pandemic, in this broken heart.” Stockdale case—hinges on how well believed in a future you can maintain a practical grasp of the worth hoping for, but he did not neglect facts and belief in a better future. Dwelling the reality of his present situation. only on the problem will kill your will to I’m willing to bet that your present situmove forward; pretending the problem will ation is not what you imagined it would be go away on its own will eventually cause this time last year. It may be tempting to you to collapse. set your sights on an arbitrary bright spot United States Navy Vice Admiral James down the road and make comforting claims: Stockdale is famous for his statements “Enrollment will be back up by next spring! about this very matter, so much so that the There will be more students to cover the
“ ”
deficit.” But who is to say that there will be more students, and not fewer? Some existing clients will be so impacted that riding simply isn’t an option anymore, and economic downturns inevitably affect new client acquisition. You need not consider yourself a pessimist to acknowledge the dependency of profitable riding instruction on an economy that supports recreational spending. That is simply accepting a fact. Healthy realism not only accepts the facts, but also seeks a way to overcome obstacles. This is the heartbeat of resiliency. Instead of promising yourself better times, create a thought process that will help manifest better times: “Enrollment might be down for a while. What can I do to make the most of my time, energy and resources now to compensate for a loss of income then?” Such thinking is embedded with hope because it owns your responsibility to affect outcomes. It also gives you an opportunity to ask tomorrow’s questions today, which puts you out in front of challenges before they occur. Consider, for example, the following: • How can you increase the emotional val-
ue of your product so your existing students are motivated to stick with you? People emerging from trauma and isolation crave community and purpose; make your barn a place that fosters both. • What kinds of services can you offer that
will be accessible to smaller recreational budgets? Perhaps this is the year to offer shortened “mini camp” options alongside more traditional programs, or to focus on low-cost schooling shows. • What needs will people have that will
draw them to horses, and how can you demonstrate your program as a solution to those needs? A local newspaper might be interested in publishing a piece about the positive impact of horses on mental health by showcasing your program or a student who is willing to share their compelling success story. Don’t stop there; examine your personal habits as well. Ruthlessly eliminate ➢
riding-instructor.com | Summer 2020
15
wastefulness, then look for untapped assets. Is there a demand for garden-use manure in your area? Now is the time to start the lengthy process of composting. If your program is small, can you work a parttime seasonal job during your slower months? These positions will fill quickly if unemployment has increased, so submit applications early. Can you plant a garden to defray your own household food costs? Can you commit to eating out less, shopping second-hand more, and reducing frivolous expenses? These measures might feel silly if rainy day funds have seen you through so far, or if you aren’t currently experiencing a crunch. I am far from an economist and not even particularly good at math, but I would rather develop these habits now as insulation against further crises than be caught off-guard by shortages down the road. After all, what is the worst that can result from becoming more entrepreneurial, budget-conscious, and less wasteful? You may simply have a better rainy day fund for the next emergency.
Embracing challenges with ingenuity is nothing new to those who train horses and riders. Neither is the idea of learning from unexpected situations. As a global population, we have never experienced anything quite like this pandemic, which means we have the opportunity—the privilege, even—of absorbing lessons that have never been available before now. Stockdale knew he could either count his time as a POW as a loss, or it could define his life going forward. He used that mindset to fuel his resolve to both survive and thrive in the face of trauma, and ultimately gained so much personal growth from his experience—which included permanent injuries and disfigurement—that he said he would not trade it. The true cost of COVID-19 will not be counted until long after we are gone, when future generations add up the numbers and trace the effects through multiple years. If nothing else, the global thought process on emerging infectious diseases has been altered, and social isolation
WORLD-CLASS EQUINE AT CAZENOVIA COLLEGE
• Nationally ranked team competing in Hunter Seat,Western Horsemanship, Reining and Dressage • Nationally recognized equine business management program • Ranked one of America’s Best Colleges and a top Best Value in the north by U.S. News
OUR 240-ACRE EQUINE EDUCATION CENTER
Cazenovia College, Cazenovia, N.Y. 13035 www.cazenovia.edu 1.800.654.3210 16
Summer 2020 | Riding Instructor
procedures could become an increasingly normal response to epidemiological concerns. Recreation industries will naturally take a hit under such measures, and horse professionals must be ever alert to new ways to stay ahead of challenges. Stockdale urges, “You must never confuse faith that you will prevail in the end—which you can never afford to lose—with the discipline to confront the most brutal facts of your current reality, whatever they might be.” Don’t wallow in the problem, and don’t dismiss it under the banner of being “optimistic”. Embrace facts and faith with equal gusto, then act accordingly. Only then will you be truly resilient.
About the author: Lydia Fairchok is certified in Recreational Riding Level 1, and lives and teaches with her three horses in Central Indiana. Lydia segued from a full time instruction career to the field of public safety in 2014 and continues to teach a small number of students while working as a police officer and 9-1-1 dispatcher.
JUST GOT BETTER!
Sponsor Spotlight
ARIA Life Members ARIA wishes to recognize and thank its Life Members, whose commitment to the association is valued and greatly appreciated. Sandra L. Abe
Zsuzsu Illes
Pat Aresco
Ann Jacklin
Didi Arias
Dr. Jessica Jahiel
Sue Ballentine
Lee Ann JohnsonGreene
Allison Barry Rita A. Beenken comfort d saddles an ites! sted favour tru ur yo on
Tara Best Model Shown
WINTEC 500 ALL PURPOSE
Amanda L. Biles Karen L. Black
oin the J NEW from the Official Saddle Supplier of the American Riding Instructors ! Association, Wintec Saddles. revolution
Betsy Young Boone
Combining hard-wearing materials with best-in-class
Wintec Saddles technology, the new range of Wintec saddles has
Audrey A. Bostwick
something for every discipline, conformation and budget.
Caroline Brower Leanne Haley Brown
Try a saddle today and put Wintec to the test…
Robin Brueckmann
The partnership between ARIA and Wintec Saddles continues to grow, with ARIA instructors putting Wintec products through their paces and testing their use and durability in their dayFind to day business. your next Wintec saddle at wintec-saddles.com We’re excited see that the Wintec range@wintec.saddles still has all of the models we know and love, Share yourto story @wintecsaddles but with some great new models. Truly—something for every discipline, conformation, and budget! The saddle is pictured with the Wintec Changeable Stirrup Keeper in Blue for illustrative purposes only, available to purchase separately.
Kim Brunson Laura Butti-Mason Alice BybergLandman
Diane Kane Susan Kelejian Gayle Lampe Linda Burke Lockett Christina D. McCarthy Wendy L. McClendon Jackie McClintic Karen McClure Susan McKinney Brooke A. Miller Cherryl R. A. Mitchell Audrey Murphy Deborah Newton
Kimberly J. Carlton
Amy Nichols
Linda Cartwright
Anna Lee Overdorf
Firstly, we’re excited about NEW saddles for high wither and wide horses:
Katharine Chajka
Kimberly Kay Palazzi
• NEW Wintec 2000 High Wither All Purpose saddle—perfect for those high-wither
Virginia W. Chapin
Linda D. Parkhurst Ph.D.
thoroughbreds!
Larissa Cox Kathy Culler
• NEW Wintec 2000 Wide All Purpose—now a grippy saddle to suit your wide quarter-
Francois Lemaire de Ruffieu
horse! • NEW Wintec Pro Wide Dressage—finally, a grippy dressage saddle to suit your wide
dressage horse!
And of course, we can’t wait to ride in our trusted favorites which are now even more comfortable: 1. Next level rider comfort with soft seats that feel close and secure
Monika Parrish Rick Pelicano Gwen Roberts
Sarah Syfan Dean
William Rozakis
Gabriele E. DiPietro
Krzysztof J. Sadowski
Sharon Edwards
Cynthia Spalding
W. Eric Evans
Kathleen M. Sucharski
Patty Frank
Philipp von Radetzky
Kirsten R. French
Kathryn Diane Warmus
2. Next level connection with a saddle flap that contours around your horse, channeling your thigh for improved contact
Jessica L. Ganske
3. Super soft panels, mold in and around your horse’s working muscles for a closer, more stable fit—simply the perfect facilitator of CAIR
John Ryan Hajny
4. New, modern look with the choice to feature a pop of color with a changeable stirrup keeper that celebrates being a Wintec rider
Nancy E. Hartley
Debbie Green
Julia S. Harris
Marytherese B. Wetzel Gale E. Wolfe Shari J. Wolke Dina M. Wolyniec
Rhonda C. Watts Hettinger
5. Horse and Rider Technology: There are so many features and systems in saddles that can deliver a transformative result for both horse and rider. Wintec has made it simple and taken the best of the best when it comes to Horse and Rider Technology, for a gold standard in horse and rider comfort you can trust… we call this HART.
Please contact ARIA to arrange your own Life Membership. Never pay a renewal fee again!
The Wintec Saddles you know and love, JUST GOT BETTER!
Call 239-948-3232 or go to aria@riding-instructor.com
The new and improved range of easy-care, weatherproof Wintec Saddles is available NOW. Find your nearest retailer at www.wintec-saddles.com and join the revolution!
riding-instructor.com | Summer 2020
17
I
“Clap Yourself!” Helping Students to Recognize Their Accomplishments By Didi Arias
A
n accomplishment is what one achieves when they use their skills. That seems simple enough, yet so many students don’t know how to recognize or realize when they have successfully completed a task. They go home, say they had a “lousy ride” and that they “accomplished nothing”, possibly because academic, workplace and general life bars are set very high these days. We are met with a daily barrage of emphasis being placed on being the best, fastest, smartest, most attractive, etc. Because something isn’t “-est”, or “-er”, efforts may not seem sufficient or noteworthy, which can lead to a feeling of “not being good enough” and a lack of self-esteem and confidence. I remember how a student responded when I congratulated her on her first, successful shoulder-in: “Oh, really?”, “I thought it would feel like something more” she replied. “Were you expecting fireworks and a 18
Summer 2020 | Riding Instructor
shower of gifts from the Dressage Gods?” I teasingly asked. “Maybe”, she laughed, “I just thought it would somehow be larger and better.” (That “-er” word again—she said so herself).
have a musician friend from Ghana who has a very endearing expression when somebody does something that deserves a pat on the back. “Clap yourself!” he shouts, with a genuine smile and hearty applause. This expression alone and his accompanied enthusiasm is enough to make anyone smile and feel good about what they just did. He runs a charity for the education of underprivileged children, street kids actually, and has a way of encouraging people who have perhaps never had much sense of self-worth feel good about themselves as they learn. Clapping yourself helps to increase positive emotions such as happiness, self-respect and self-confidence. My friend is right, clapping yourself really works! How can we help students to feel good about their accomplishments? First, we have to help them to recognize them—if you don’t know what you’re looking at you don’t know how to feel about it. The lady who expected earth tremors when she did her shoulder-in had a higher expectation of what it would actually feel like; perhaps that was my fault or perhaps she had been bottle feeding herself on viewing Olympic movers on the internet. Teaching the signs of what to expect in any exercise helps to give the student clarity and an assuredness in what to look for. Unfortunately, we humans tend to focus too much on the negative and sometimes progress can go unnoticed and unremarked upon; but boy, when something goes wrong everyone hears about it! When a student doesn’t recognize a job well done, if it isn’t pointed out by the instructor (not to mention the horse’s input), then a lack of self-esteem or confidence can develop as their efforts may seem insignificant. A cloud of negative self-doubt can roll in and plans, hopes and dreams can drift away, and that can include the joy of riding. A student lacking in self-appreciation of their efforts may be frustrated or confused, afraid to make a mistake, or just scared. We have to help them understand that riding well is something that is done over time, with lots of little failures, and a whole lot of little successes along with
some big ones, too. It’s like having a riding bank savings account, ™ with each little success being popped in to the account. Pretty soon these add up and before they know it, they’ve got assets in the bank. This “money” is an accumulation of their achievements, and achievements are the highlights of ability. That’s something to think about. As one student put it, “Didi, when you talk monOFFICIAL FOOTING SUPPLIER OF THE The secret is in the sand ey, that makes lots of good sense!” So glad I could be of help in AMERICAN RIDING her finance department. INSTRUCTORS ASSOCIATION! www.ggt-footing.com Show your student how to highlight their own work by having them assess what they put in their riding accounts by helping them to create memories on how those savings got put in there by looking back on the moments that they are proud of. Then have them quantify those memories with a “bank statement” of facts: they rode that difficult horse/course, that day they cracked riding with no stirrups, completed that test, entered that show, etc. Each one of those facts are clap yourself account deposit accomplishments and should be highlighted in indelible yellow so nobody can miss them. Have your student revisit their goal sheets that you both set out, worked on and revised over time. Once they start checking things off that list they’ll be surprised by how many achievements they need to recognize, and then some. Call BARB at 864-804-8664 Some people like to journal or keep diaries and I totally recomor AMANDA at 864-415-2526 mend some writing time to keep an achievement journal, sort of like a riding ‘curriculum vitae’. They will be surprised how many www.ggtfooting.com pages they can fill up. In general, negative talk likes to squiggle in when we let our guard down, so one has to be quick to recognize it for what it AD Amanda ARIA.indd 1 27.01.2020 is, useless and ugly, and send it packing. My psychologist friend says to use a simple word to help curb this tendency: “yet”. “I’ll Mortality, Liability and Farm coverages never be able to do …. (fill in the blank). Respond to your stuLet our experienced, knowledgeable staff dent with a “yet”, followed with a question as to why they feel find the right insurance product for you. Payment Plans Available Visa MasterCard Discover this way, and perhaps an explanation on how it can be achievable, or whether or not it is even a reasonable goal. If the goal is a Big Dream, that fits nicely in to the conversation because Equine Insurance Agency none were ever achieved with negative self-talk, though lots of negative responses from others were probably encountered along 800.734.0598 www.hallmarkhorse.com the way. On the contrary, the successful Big Dreamers are posiPlease refer to actual policy wording for full explanation of coverages. tive thinkers who tackled the odds, clapped themselves on their backs, and disregarded the nay-sayers. They believe in themselves and back it up by putting in the work. Of course, clapping oneself on the back isn’t really physical (it’s kind of awkward), and there are loads of ways to self-reward. I Don’t miss know a lady who made a huge, life-changing decision and impora single issue… tantly, followed through on it. She then proudly treated herself Phone or e-mail us with a nice and pricey gold ring to celebrate the event, which with your new address. gave her constant reinforcement every time she looked at it. This (239) 948-3232 same lady also started collecting objects, carefully and sensibly rewarding herself with a new collectible when she felt that she aria@riding-instructor.com Say “Thank you” truly earned a prize when she accomplished another one of her set goals. The emphasis is that each of these prizes were earned, ➢ continued on page 21
12:05:50
www.riding-instructor.com
Hallmar
Official Publication of The American Riding Instructors Association
© Catherine Knight
Offering
Moving?
ADDRESS SERVICE REQUESTED
Association American Riding Instructors 28801 Trenton Ct. Bonita Springs, FL 34134-3337
Presort Standard US Postage Paid Permit #592 Pontiac, IL
Summer 2020
by Carol Gordon, CPA
riding-instructor.com | Summer 2020
19
Intern Versus Working Student The Difference You Should Know By Nikki Alvin-Smith Photo courtesy of the author
L
ike most trainers and barn owners I have often had a need for help managing the farm and training horses. I have placed advertisements for job opportunities as both internships (paid and unpaid) and for working student positions. There is a distinct difference between the two types of jobs, and as an employer you should be aware of the legal repercussions of advertising or accepting applicants for either type, and know what your obligations are under the law. Although I am not an attorney in labor law, I have taken counsel from someone who is and thought I’d pass along the information and experiences to you. As always, seek the advice of an attorney for professional consultation if you have questions.
The Difference You can offer internships as either paid or unpaid positions. At a minimum, basic expenses such as commuting costs, meals, etc., should be compensated or provided. Internships require a planned program of training, which you should ideally lay out in writing. Internships also require not just task setting but also constant supervision of employees and feedback as to how they are meeting the demands you have set forth and advice and instruction on how they can improve their performance. Interns seek a learning environment where you are sharing specific on-the-job training. This means you need to demonstrate to them exactly how you want a task completed and monitor their actions in completion of that task and provide feedback. When you advertise your intern position you should detail specifics of the job that will be taught and never request such things as “the ideal applicant will work productively without supervision,” or “the ideal applicant will work independently.” Often interns will be working for a limited time while they acquire on-the-job training and will be returning to college classes once or even while they are employed by you. Be certain to have Worker’s Compensation, Disability Insurance, and fulfill all insurance and payroll demands required by your state. Every state has different requirements, so check in with your Department of Labor for details. Even unpaid internship positions require insurance, as technically interns qualify as employees. The working student position, although also providing a “learning on the job program,” requires you to provide the same safe, professional environment for employment but does not necessarily require your constant supervision. The working student can be 20
Summer 2020 | Riding Instructor
allowed to learn by doing without being shown how, with a fair assumption that they have already garnered the necessary experience to do the job without being shown every detail and that they will learn from you by observation and the occasional help you give them training-wise along the way. College programs include internships and also on-the-job experience. The latter are paid and unpaid and the student simply works at your farm carrying out minor tasks and learning by watching how the business operates.
Be Fair With the Work Week The best way to keep employees of any sort is to treat them fairly. Like me you probably started out your equestrian career working for others, whether it was volunteering to work at the barn any spare moment you had in return for no promise of anything in return or working as a student. It is particularly easy to abuse employees by requiring them to work long hours every week to meet the demands of the horse business, which as we all know is not a nine-to-five job. Even if you are compensating them fairly financially for their efforts, tired employees will make mistakes that could be costly. As a business owner you are driven to have your business succeed and will choose to work extra hours and put in extra effort to attain that goal. You cannot expect that your employees will match your enthusiasm. Give them time off work, at least one day per week, and have a clear schedule so they know what hours they are required to be present. This is especially important if they live on site. Just because they are on your farm does not mean they are at your beck and call whatever the hour.
You should also be aware that if you provide accommodation for your intern or working student, there is a dollar value to this “free” living arrangement and it could be taxable/reportable income so consult your accountant.
Be Fair With Your Expectations Students who come into your yard are there to learn. Well—they are if you have selected the right ones! This does not mean that they know what you know by telepathy or because they have seen you do something once. If you are to be a successful employer it is imperative that you take the time to show them how you want things done and do not overface them. Think of them as young horses in training. The good foundation you put in now will reap rewards later as their abilities will save you time and work. Do not be sharp or abrupt with your students. Again just like a horse, if they didn’t understand your request the first time then shouting it louder will not make them understand it any better. Indeed it will just make them nervous and they may become recalcitrant and defensive. Always find ways to give praise for even the smallest effort to follow your requests and meet your demands. If you must criticize, always sandwich your negative comments between two positive ones and choose your words carefully. Criticism should always be constructive. If you must criticize an employee always do so in private. Listen to their explanations of difficulties or questions on the task and address them with kindness. In conclusion, it is important that you take your “cheap labor” seriously and are clear from the beginning as to your expectations. A detailed job contract is an excellent means to ensure that both the student and you are on the same page. This is also a great document to protect you from false claims or labor law issues down the road. About the author: Nikki Alvin-Smith is an international Grand Prix dressage trainer/clinician who has competed in Europe at the Grand Prix level earning scores of over 72%. Together with her husband Paul, who is also a Grand Prix rider, they operate a private horse breeding/ training farm in Stamford, NY.
➢ continued from page 19 lesson” or “I love you” (so adorbs). Even and not purchased to make herself feel the adults sometimes gift me with thankbetter, which is a different issue. Heck, I ful notes. If these expressions aren’t posialso just self-rewarded when I did some- tive reinforcement gifts, what are? Do you thing that I thought was really hard for me, ever write letters to businesses or comso clapping myself, I went and bought a panies, thanking them for good service? fabulous skirt. Little did I know that the OK, I’m the gal that does, so I don’t find pandemic lockdown it alien to write notes would keep me indoors to my students to show and all dressed up but appreciation and to no place to go, but just highlight a success that In general, negative they should be proud of, knowing that it is in the closet and what that because I am proud, and talk likes to squiggle thankful, too, that they signifies is a healthy acknowledgement. make that effort. Note: in when we let our Send messages of just make sure everyappreciation to students one gets one! This may guard down, so one not be possible in large for their efforts—they barns or for those with don’t have to be physihas to be quick to cal notes (more on that a big client load, or even below), but bring an your cup of tea, but it is recognize it for what it atmosphere of positivmine and works niceity to each lesson. As ly in a smaller facility. is, useless and ugly, mentioned previously, Whatever way you find try to keep the focus on to help a student find and send it packing. the successful moments their confidence in their work certainly helps— and avoid harping on the errors, despite the the small effort that can fact that you yourself mean so much to someone—just make sure it’s may be having a totally rubbish day. One of my pet peeves is neg- fair and not throwaway, or they won’t ative ringside coaching—be careful there. take it to heart. As if the act of performing in front of a We know it’s not a cotton candy, rainbow judge and spectators isn’t difficult enough world out there and I am not advocating without a sail-deflating coach leaning on that we bring pompoms to the arena or do the rail and ripping your performance a victory dance for every student’s each and and confidence to shreds. A constructive every accomplishment. But I do feel strong“step up the game” comment is acceptable ly that our jobs are not bound to mere (in a non- “wait until you get back to the explanation, demonstration and correcbarn” voice), but wouldn’t we all prefer tion. The student also needs positive feedto see a “You Got This” card flashed up? back, support, and continued enthusiasm Honestly, a thumbs up signal can go a lot on their learning journey. Help them know further than the Roman emperor’s down- that they do much work to self-applaud, and ward pointing one. At least you wouldn’t you in turn, can heartily clap yourself for feel like you were going to be fed to the doing so—it really feels good! lions when you got home. Do your students ever write you notes? Mine do. The children draw pictures of their favorite horse, or depict sunny days About the author: Didi Arias is a Level 3 ARIA Certified Instructor and and smiley figures in arena scenes; they national dressage judge and teacher, who resides in write things like “Thank you for the Almeria, Spain.
“ ”
riding-instructor.com | Summer 2020
21
Sport psychology
Laura King’s Tips for Trainers to Overcome Grief and Anxiety and Help Their Students Do the Same By Laura King, CHt, NLP & Life Coach
L
ife is uncertain for trainers and their students. We feel fearful. We feel anxious. We are going through a grieving process. Take this opportunity to be the conduit of calm for your students. Let them know you are indispensably available for them. When Tony Robbins asked Nelson Mandela how he survived 27 years in prison, he replied, “Oh I wasn’t surviving, I was preparing.” Let’s not just survive; let’s prepare!
That’s my challenge for you as a trainer. Are you complaining? Binge watching? Eating or drinking too much? I get it. We ALL get it. Every one of us has experienced loss. Whether it’s the loss of a loved one, loss of security, loss of freedom to move about, or loss of control, it’s now a part of our lives. It’s inevitable that your journey through the stages of grief (anger, denial, depression, bargaining and acceptance) will be littered with potholes. Give yourself time to process. The journey largely depends on your attitude. You are stronger than you think. You can get through this. You may need to cry, scream or punch a pillow. It’s normal to feel terrible and it’s healthy to acknowledge that you do feel terrible. What is abnormal is to refuse to feel anything or to squelch feelings as soon as they arise. Numbness and emptiness may be a part of your process, but they are different than working against feelings that arise. Whatever surfaces, feel it. Honor it. Sing about it. Sob over it, but don’t busy yourself to avoid your emotions. Be still and allow yourself the space and time to grieve. Your journey through grief will help you refocus your life’s energies toward the future. So, value your feelings and be kind to yourself. Here are some tips and reminders to help you though this emotional time: 22
Summer 2020 | Riding Instructor
• Avoid making major decisions. Make
only those decisions that are absolutely necessary right now, because stress may not be allowing your brain to function properly. If you must make a decision, try to make it in the mornings when you are fresh. • Emptiness and numbness are normal.
Recognize these feelings and acknowledge them as perfectly appropriate. • The path of your journey through grief is
littered with potholes, rocks and, sometimes, boulders. Some days will be easy. You may even think you are through the worst, and then something will trigger overwhelming grief once again. Each time you overcome these stumbling blocks, your heart will heal a little more as you find inner peace. • Remember you are still alive. Life is a
gift. Don’t shrink to a depressed observer. Participate in and honor your life from the space you are in. Even though it doesn’t feel like it, this journey is a testament to your inner strength and your courage. • Steady as you go. Grief work is emotional
reorganization. • Release feelings of guilt.
And then, let’s turn this experience into
a positive. What are you doing today to prepare for the new normal? Can you learn a new skill? Check out inspiring YouTube videos of your equestrian idols or learn how to take better photos or videos of your sale horses. How about reading a self-help book? I suggest The Coffee Bean: A Simple Lesson to Create Positive Change by Jon Gordon and Damon West. What about staying fit and active? There are lots of exercises available online. Google “free 7-minute workout app,” or “equestrian workout,” or “yoga for equestrians.” How about inviting the barn gang to a zoom workout together? Helping your students by being a force of positive change and information is the way to prepare for their future and yours as their trainer. Make yourself indispensable to them as a friend, a cheerleader and a steady beacon of understanding in these uncertain times. Yes, you are sad and lonely and scared and so are they. Be their friend and reach out to them. Let them know you care and that we can get through this together. Email them exercises they can do at home. Send them that URL to the inspiring YouTube video. If they aren’t able to come to the barn and see their horses, send photos or videos to keep them feeling connected. Deconstruct an exercise such as the
Sport psychology
steps to doing a perfect lead change and how to visualize it step-bystep. Teach how to polish boots to get them show-ready or practice having a soft bit-to-hand connection using a jump rope or belts. To help reduce stress, introduce the following technique called bilateral stimulation and be sure to use it yourself.
Bilateral Stimulation Exercise This technique stimulates both sides of the brain to help alleviate anxiety. It is absurdly simple yet amazingly effective. This is something you can do anywhere. As soon as you start to feel that anxiety, simply grab an object—keys, a bottle of water, anything will work as long as you are moving both your arms, and across the midline of your body. • Grab a ball (or apple or anything you can toss) and think of
something that is causing you anxiety. • When you can feel anxiety somewhere in your body, rate the
level of it on a scale of one to 10. • Now, pass the ball back and forth, from one hand to the other,
crossing the midline of your body, so you are stimulating both hemispheres of the brain. It will have a more rapid effect if you keep one hand in front of you as the other swings out to the side each time you pass the ball. Do this for a minute. • Stop. Take a deep breath, and check in. You might note that the
anxiety has dissipated.
dream up. Pony Finals Program Full page ad – Due date July 1 Size – 8.5” x 11” Add 1/8” bleed College Guide Program Full page adDue date October 1 Size 4.5” width x 7.5” height
Equestrian Studies An amazing place to ride, explore and achieve since 1925
• 100% career placement five years in a row • Beautiful historic Equestrian Center just steps from campus • Prince of Wales Riding Club, the country’s oldest continuously active riding club • Hall of Fame faculty focused on your personal success
(573) 876-7207 • stephens.edu • inquiry@stephens.edu Huntseat, Saddle Seat, Western and Driving
Four Disciplines, One Family
This is because by activating both hemispheres, you are spreading blood and electrical impulses throughout the brain and this floods that area of association and diffuses it. That bully of an anxiety cluster just can’t keep itself together. • Now, think of the same situation again and see how much anxi-
ety you can manage to conjure up, and rate it once again on the one to 10 scale. • Pass the ball or other object for another minute, and check in.
Repeat till the anxiety has diffused. First and foremost, take care of yourself, but taking care of your students will help them cope while keeping you top-of-mind when we do come out of this to discover and create our new normal. Be safe and be well.
About the author: I have a mission to increase equestrian emotional intelligence including important coping skills. As a South Floridabased certified hypnotist, sports coach and life coach I believe that overcoming adversity is a pathway to a trainer’s success in these trying times. For more on how Laura can help you become a better, more positive trainer, go to laurakinghypnosis.com or call 561-841-7603.
riding-instructor.com | Summer 2020
23
Legal focus
Should You “Half Lease” Your Horse to Save Money?
lessors could also be targeted, as well. Is the lessor properly protected against this risk? Will the lessee hold harmless and protect the lessor? • The lessee seriously injures the horse.
By Julie I. Fershtman, Attorney at Law
W
hat is a “half-lease” (sometimes called a “share board” arrangement)? Don’t ask any lawyer since the term won’t be found in law books (except for this author’s Equine Law books). These arrangements enable horse owners to continue use of their horses, though limited, while another person shares use of the horse. Horse owners sometimes consider these arrangements as a way of sharing expenses of boarding and care. The problem is, these arrangements can create problems and unintended consequences. This article discusses legal aspects of “half lease/share board” arrangements.
“Half-Lease”/“Share Board” Arrangements These arrangements usually involve a horse owner agreeing with another person to divide days of the week for riding the horse. At all times, the horse remains boarded at the same stable.
Risks What can seem like a simple and riskfree arrangement can be just the opposite. Before agreeing to enter into a half-lease arrangement, consider the risks involved. Here are some of them: • Improper Use of Your Horse by the Lessee. By entering
into a lease with another person (called the “lessee”), you are taking a risk that the lessee might not use your horse as you expect. If the horse, for example, has restrictions against jumping, what if the lessee jumps the horse anyway? What if the lessee uses her own tack or equipment that do not fit the horse properly and make the horse sore? What if the lessee allows others to ride the horse, but those people have insufficient experience, not only putting 24
Summer 2020 | Riding Instructor
themselves at risk but also setting back the horse’s training? • The Other Person Fails to Pay. In these arrangements, the parties usually agree to share the horse’s maintenance expenses such as boarding fees, farrier, and routine veterinary care. But what if the lessee fails to pay his or her share of the bills? • The lessee suffers a serious injury while riding or handling the horse. During a
lease or “half-lease” arrangement, the fact is that lessors still own the horse during the lease arrangement. As owners of the horse, lessors run the risk of being targeted in a lawsuit if the lessee is injured (or worse) while riding or handling the horse. Is the lessor ready for the expenses and risks associated with defending against a possible lawsuit? • The horse injures someone other than the lessee.
While the lessee is riding or handling the leased horse, there’s always a risk that the horse could bite, kick, throw, or injure someone. Certainly, injured people might target their claims or suits against the lessee, but because lessors own the horse,
Emergencies could arise from the “halflessee’s” use of the horse, resulting in huge veterinary bills. For example, the horse might receive a severe cut during a trail ride or come up lame after a particularly strenuous ride. If any of these should happen while the “half-lease” arrangement is in effect, and if the problem is linked to the lessee’s use of the horse, who will pay the veterinary bills?
Risk Management These and other risks in horse sharing arrangements demand careful attention and planning. Here are some options for lessors to consider in “half-lease” arrangements:
Liability Insurance Horse owners could consider buying a policy of liability insurance that is designed to protect them if the lessee, or anyone else, brings a claim or a suit against them based on the horse’s actions. One type of insurance commonly available is a Personal Horse Owner’s Liability Insurance policy. Horse owners should discuss this, and other advisable coverages, with their insurance agents. When applying for coverage, horse owners should explain that the horse is subject to a lease arrangement so that the insurance company can evaluate whether this impacts, or prevents, coverage.
Waivers/Releases (Where Allowed by Law) Courts in most states have shown a willingness to enforce releases of liability as long as they are properly worded and signed. Where allowed by law, lessors can ask lessees to sign a carefully worded release of liability (sometimes called a “waiver”) that conforms to applicable law. Lessors might also want lessees to have all persons of legal age, before handling or riding the horse, sign a different release form in which the signer agrees to release the lessor, and
possibly the lessee, from liability as the applicable state law allows. Liability waivers/releases are complicated documents that require special attention. Over the years, my books and articles have explained how these documents work and what makes them fail. Because states differ on requirements for these documents, avoid “one size fits all” forms. Contracts that protect lessors can also include carefully worded indemnification clauses (where allowed by law) that would provide, with proper language in which the lessee agrees to protect the lessor and possibly others, hold them harmless, and pay legal expenses and costs if the lessor is sued because of injuries or damages the lessee caused. Indemnification clauses can be complex; discuss them with your attorney.
Contracts Contracts for “half -lease” arrangements can include, at a minimum: • When the arrangement begins and ends
(and methods of terminating it) • Uses of the horse and restrictions
➢ Cameo’s Cauldron cont’d from page 30 into your curriculum. Trail rides are one way you can do this as well as being great learning experiences, but there are many others activities too. Are there people in your area that do yoga or meditation classes, who are very knowledgeable herbalists or gardeners? You might offer them a natural space to hold some sessions. Since you and your people are already present, there can be an easy flow into something that may help all. Perhaps others in the area will join these classes, and become interested in lessons. It shouldn’t take a crisis for us to realize what’s important, but it usually does. Let’s not ignore or forget what we have suffered to learn. Let’s use it to improve our lives, the lives of those around us, and to be better people. We have all been in this together, and, if we continue to work together, we will all be fine when it’s well and truly over. About the author: Cameo Miller is a Masters-level clinical psychologist and a Level IV ARIA Certified Instructor based in Michigan. She is a member of the ARIA Evaluation Panel and National Riding Instructors Convention Staff.
• Payment of routine and non-routine
expenses • Liability waiver/release and indemnifica-
tion language (where allowed by law) • Equine Activity Liability Act language
(depending on state law) With careful planning and properly drafted contracts, parties to “half-lease”/share boarding arrangements, and the horse, could be happy for a long time. This article does not constitute legal advice. When questions arise based on specific situations, direct them to a knowledgeable attorney. About the Author: Julie Fershtman, one of the nation’s most experienced Equine Law practitioners, is a Shareholder with Foster Swift Collins & Smith, PC, in Michigan. She has successfully litigated equine cases in 18 jurisdictions nationwide and has tried equine cases in 4 states. She is listed in The Best Lawyers in America and received the American Bar Association (ABA) “Excellence in the Advancement of Animal Law Award.” Her speaking engagements span 29 states. Her new 372-page book, Equine Law & Horse Sense, has just been published by the ABA and is available for purchase! For more information, please visit www.equinelaw.net.
Accidents happen. An accident that happens during your lesson is a threat to your career, business, and assets. With Markel’s Riding Instructor Liability Coverage, it takes only a few minutes to protect yourself. •
Credit to ARICP certified instructors.
•
Up to $1,000,000 liability limits.
•
Coverage applies on and off premises.
Debi DeTurk (888) 217-3657
Official Insurance Supplier of The American Riding Instructors Association
horseinsurance.com
Liability • Mortality • Farm owners • Care, custody & control • Umbrella liability
riding-instructor.com | Summer 2020
25
Business matters
Say “Thank You” By Carol Gordon, CPA
Growing up, some of us had that drummed into our heads by our parents and teachers.
I
t’s only recently that I realized how far-reaching that advice is. Whether you are a for-profit or not-for- profit business, there are strategic groups that you should remember to thank on a regular basis. For-profit equine businesses, such as instructors, barn owners, farriers, etc., are generally very mindful of thanking their customers. It’s very obvious that your customers provide the fuel that enables your 26
Summer 2020 | Riding Instructor
business to function. But you have several strategic groups that are critical to the success of your business and are sometimes forgotten when appreciation is being handed out—your vendors and your employees. Vendors provide you with mission critical goods and services. Your best lesson horse is ready the day after pulling a shoe because your farrier made your business his priority. A family member is hospitalized, so you forget to order first-cut hay
from your supplier. But she remembers and calls you. Because in these relationships, we are the customer; we feel that we should be the ones receiving the thanks—and that is true. But it’s a reciprocal relationship and our best vendors deserve our thanks. Employees keep your business running and represent you to your customers. You may be giving lessons all day, but your barn help is assisting the customer in tacking and untacking. Your boarders are interacting with the people cleaning the stalls. In these relationships, we are paying the employees, so we feel that we don’t also need to thank them. But they can go to other barns where they may feel more appreciated. So it only makes good business sense for us to be thankful for their part in the success of our business. For not-for-profit businesses (therapeutic riding, rescue, etc.,) thanking the
Business matters
customer seems to be pretty well ingrained in our business processes. But donors and volunteers are two groups that can sometimes be overlooked. Donors are a pretty diverse group. The size and the frequency of the donation vary considerably so there isn’t a one size fits all approach to expressing gratitude. But the statistics show that many not-for-profits don’t succeed in thanking their donors successfully. Seven out of ten first time donors never donate again. Over 50% of not-for-profits stop sending thank you acknowledgements after their first year in existence. And the average not-for-profit is only retaining 40% of recurring supporters. I couldn’t find any surveys that demonstrated the improved retention rate of sending a thank you, but I can’t imagine that there wouldn’t be some improvement. It would certainly be worth investigating, given the cost of acquiring first time donors vs retaining donors. Volunteers are much like employees. They keep your organization functioning and are the face of the organization to your customers. But they don’t even get paid. Over the course of a year, volunteer attrition is one out of every three people. One of the top ways to improve volunteer retention is to say thank you. Saying thank you doesn’t have to be expensive or time consuming. Be creative. Post photos of these organizational superstars on your website. Host an Appreciation Day at your barn and invite everyone associated with your business. Ask how people want to be thanked. Establishing and maintaining good business relationships with these key players ultimately translates into success for your organization. About the author: Carol Gordon is a CPA with an MBA from Boston College and the owner of Carol Gordon, CPA, which provides consulting services to equinebased businesses. You can contact her at cgordoncpa@gmail.com. If you have any questions that you’d like covered here, please email her with your suggestions.
Charities have the responsibility and (sometimes) the IRS requirement that they provide donors with a receipt for their donation. The requirements vary based on the amount of the donation and whether the donation was made in cash or as an item(s). IRS Publication 1771 (Charitable Contributions- Substantiation and Disclosure Requirements) provides the details but generally: A donor must have either a bank record or some written communication for any donation before claiming the donation on their tax return. If the donation is $250 or more, the donor is responsible for obtaining a written communication from the charity. (If someone has donated $250 or more to your organization, why would you make THEM be responsible for obtaining the receipt?!?) If the donation is as an item(s) (tack, show awards, etc.), the charity is required to provide a written receipt if the donor states that the value of the donation is greater than $75. But the receipt should never include a value of the items. That is the donor’s responsibility. The charity should only provide a description of what was donated— e.g., 3 Passier Apollo Snaffle Bridles. Donation acknowledgements should include: the donor’s name, the date of the donation, the amount of a monetary donation and/or a description of any items donated. Also include a statement, if that is the case, that “no goods or services were provided by the charity in exchange for the donation. And never, ever include a statement that the donation is tax deductible. Whether or not that is the case depends on each donor’s individual tax situation.
Find your strengths and pursue your passions
riding-instructor.com | Summer 2020
27
Business matters
Covid-19 Slammed the Barn Door Shut for Cash Flow in Horse Businesses— What Can You Be Doing Right Now to Save Your Business? By Doug Emerson, The Profitable Horseman
T
his article, intended for this summer issue, is being written while the world is in the throes of the Covid-19 crisis. I’m optimistic the spread of the virus has since slowed as you’re reading this. Horse business owners everywhere are overwhelmed, confused and angry with the state of the economy. With most horse businesses shut down for lessons, training, horse showing, horse sales and just about everything else, the only revenue coming in is for horse boarding. And boarding income is in jeopardy as some customers will have difficulty making payments. These past long weeks you know too well it’s difficult to control fear and maintain optimism for the future.
As the business world struggles to recover from so much lost income, it’s clear to me all horse business owners will need to have an attitude shift from business as usual to business for survival. Sadly, some businesses will be closing before the end of the year. Part of your attitude shift includes instead of always working in your business doing things like giving riding lessons, training horses and selling horses, you’ve got to make time to work on your business. Working on your business means: studying numbers, projecting finances and making and implementing tough decisions. Granted, the daily news paints a bleak, depressing economic picture. But remember, at some point in the past, you controlled your fear and doubts and made a 28
Summer 2020 | Riding Instructor
decision to be running your own horse business. Your self-confidence gave you the courage to compartmentalize fear of failure. This is the same self-confidence that allows you to start a young horse under saddle, to teach beginning students how to ride and be responsible for the well-being of 24 boarded horses. There is no shame in closing a marginally profitable or losing business. This applies to all businesses. Consider what has happened to brick and mortar retail stores as a result of online shopping. The convenience of online shopping, killer discounts and free delivery are obstacles the absolutely best of the best retailers cannot overcome. This will be the time some horse business owners decide to cut their losses and go out of business.
This will also be the time some horse business owners study where they are, develop the tactics on how to improve, adjust and move forward. Thankfully, your horse business model will not be replaced by online businesses. Horse owners will still need places to board, students will need riding instruction, horses will need training and sale horses will need to be matched up with sellers and buyers. Compared to other businesses, horse businesses are very difficult to scale or franchise. Each horse business has a personality, which is its own uniqueness, to offer. And fortunately, uniqueness allows differentiation from competitors. While horse businesses can be similar, none are identical largely due to the human element of the owner, employees and customers. Consider a grain, beef or dairy farmer who produces a commodity product for a market price. Commodity products are difficult to distinguish from one another. You are not a commodity! Each horse business is distinguishable from other horse businesses. Identify and capitalize on your strengths. As you start analyzing your business, separate each enterprise individually: Boarding, lessons, training, horse sales, horse shows, summer camps, breeding and all other enterprises.
Answer these questions: • What Do I Do? ° Describe each enterprise and its
purpose
Business matters • Why Do I Do It?
Com pl Only ete Set $350
° Explain what motivates you to offer
this service
• How Can I Do It Better? ° Elaborate on what will improve the
enterprise.
Revolutionary Coach to Rider Communication
• Should I Stop Doing It? ° Discuss honestly, without consider-
ation of profitability, what you strongly like about and strongly dislike about the enterprise.
• If I Stop, Do I Need To Replace It? ° Being busy with many things doesn’t
mean you’ll have a more successful business. Renewed focus on the other parts of your horse business may make more sense than dabbling in new enterprises.
This is hard work. It’s even harder when you do it alone. Get a trusted friend to listen to your answers who can hold back judgment. Answer the five questions for all of your horse enterprises in person or over the phone with your trusted friend. You absolutely need to hear yourself speak as you gather your thoughts and put them in sentences. Clarity and direction for action will result. Do it now.
About the author: Doug Emerson, the Profitable Horseman, consults, writes and speaks about the horse business. He enjoys working with groups of professional horsemen and women in workshops to help them improve their profitability. Find out more at www.ProfitableHorseman.com
www.eartec.com 800.399.5994
Application for ARIA Membership Name American Riding Instructors Association 28801 Trenton Ct., Bonita Springs, FL 34134-3337 Phone (239) 948-3232 • Fax (239) 948-5053 e-mail aria@riding-instructor.com www.riding-instructor.com Membership Benefits • Riding Instructor magazine • Monthly ARIA E-News • Insurance Discounts! • Free classified ads in the E-News! • Membership card to carry in your wallet • ARIA color logo decal for your car window
Address Telephone E-mail Amount enclosed $
(Visa/MC/AmEx/Discover accepted)
Membership is available to individuals only. $35 for one full year from the date of application or $75 for three full years! Lifetime Membership $1000
riding-instructor.com | Summer 2020
29
Cameo’s cauldron
… in which Cameo Miller stirs her thoughts and ideas to see what rises to the top.
We’re All in This Together By Cameo Miller
I
Illustration by Bethany Caskey
have struggled with this article. I always try to write something that I think will be needed or helpful at the time it is read. I am writing this in April for June printing. The world is in chaos as I write this, and I have no idea what it will be like in June. Will we be through the worst of this, still in the middle of it, will it be even worse? What message will people need to hear that fits with the current situation? Whatever stage we’re in, there are several things certain to be true. One is that prolonged stress produces some significant changes in us and needs a conscious and dedicated response to overcome them. The stress, worry, and hypervigilance cause physical changes to several systems. I won’t go into all the details here, but you may be feeling more tired, sluggish, disoriented than usual, or have trouble focusing and concentrating. You may have noticed increased GI symptoms, difficulty sleeping, headaches, etc. These can be resolved by taking good care of yourself for awhile— eat healthy foods in a timely manner, practice meditation or just quieting your 30
Summer 2020 | Riding Instructor
mind to help with sleep issues as well as we did what needed to be done. During metabolism modulation, and drink plenty of this time you may have found better ways water to flush toxins from your system. Do to do some things, that some things don’t more of the things which you have learned actually need doing at all, that there are bring you peace. Talk to others to see what things which could make your life and your works for them—I guarantee that you are business much better. This forced disruption not the only one feeling as you do. Even if gives us time to rethink and reorder our prithe crisis is over, there is sure to be leftover orities. And the fact that things will not go distress in all of us that doesn’t just go away back to normal gives us a perfect opportuniwith the ending of the event. It can take ty to implement changes to what was. What weeks or months after the trauma has sub- have you learned during this crisis that you sided for our bodily equilibrium to return should keep once this is all over? There is an old Native American teaching to normal. If you live in especially hard-hit areas there may be significant psychological that many of you may have heard. It’s about 2 wolves who live within you, a good wolf trauma and PTSD to deal with too. A second certainty is that we will need to and a bad wolf, vying for dominance. When help each other more than ever before in our the student asks which wolf will win the batlifetimes. Everyone’s life has been disrupted, tle, the teacher replies “The one you feed”. I some more significantly than others, but think right now there are many wolves witheveryone is going to need some degree of help in us. Some are severe anxiety, worry, and depression. Some cause to reestablish a satisfactohoarding and selfishness. ry, balanced life. Perhaps Some cause great acts of this will be a positive outkindness. Some become come of these times—that We have all been the leaders of packs while people see each other’s needs, are there to help forced to make drastic others cause people to become reclusive hereach other, are working together instead of changes over the past mits afraid to go out at all. What other wolves against each other. For reside in you? We have a most people, things will few months. whole pack of wolves in us not “just go back to norright now. But it is still the mal”. Major, world-wide, ones we nurture that will prolonged events such as this leave lasting effects. Effects that may not thrive and become even more a part of who even be known or recognized until well after we are after this is all over. No, things will not “just go back to northe end of the event. We are going to need to help and support each other for quite awhile. mal”, back to the way they always were. But Probably not in the way we needed to during that means that you have an opportunity the crisis, so we need to really talk to each to add in the new things, the revised things other to see what we can do to help them and that you have found are needed. You can work to restore the ones you found you realwhat they can do to help us. During normal times, we just do what ly want to keep that got pushed aside during we have always done—we just keep every- the chaos, and you can ask for help in doing thing running smoothly. We may make a that. You can maintain relationships you have bit of change here and there, but mostly forged or reestablished during this time. You things stay pretty much the same. We have will need to continue to take care of your all been forced to make drastic changes over physical and mental health for quite awhile the past few months. We have had time to as will your family, your students, and reassess what is really important. To really your staff. Perhaps this is a good time to look at the way things were and how they incorporate more fun and relaxing activities have been over this enforced change. Before, ➢ continued on page 25
“ ”
whatever your shape... ROUND. LONG OVAL. IN-BETWEEN.
l Officia plier Sup Helmet erican
Am of the structorS In Riding ciation! Asso
FOR EVERY FIT FOR EVERY ONE! OneKHelmets.com
riding-instructor.com | Summer 2020
31
The Wintec saddles you know and love...
JUST GOT BETTER! comfort d n a s le d sad rites! sted favou on your tru
Model Shown
WINTEC 500 ALL PURPOSE
Combining hard-wearing materials with best-in-class technology, the new range of Wintec saddles has something for every discipline, conformation and budget. Try a saddle today and put Wintec to the test… The saddle is pictured with the Wintec Changeable Stirrup Keeper in Blue for illustrative purposes only, available to purchase separately.
e h t n i Jo ! n o i t u revol
Find your next Wintec saddle at wintec-saddles.com Share your story 32
Summer 2020 | Riding Instructor
@wintecsaddles
@wintec.saddles
