2015 amtrucker editorialcal 020415

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EDITORIAL

Every month, American Trucker brings its audience of truck and trailer buyers a full editorial menu designed to help them run their trucks and trucking businesses. Surrounding timely cover and feature stories, our readers find:

The Business of Trucking

Well-known small-fleet consultant Tim Brady offers straight-ahead, practical advice on how to build a profitable trucking operation.

2015 EDITORIAL CALENDAR January Feature Story

The Connected Trucker

Focus On...

Air/coolant Filters

Fifth Wheels

Refrigeration

Trucks at Work

Tank

Leasing

Tire Rack

Tire Rack

Business of trucking

Monthly Features

A monthly case study highlighting a specific maintenance problem and one trucker’s solution.

An in-depth look at the components critical to well-running trucks and trailers.

Trucks at Work

July

Trailers for Niches

Auxiliary Lighting

Trailer Aerodynamics

Idle Controls

Waste Hauling

Municipal

Refrigerated

Tire Rack

Tire Rack

Tire Rack

Business of trucking

Business of trucking

Business of trucking

Shop talk

Shop talk

Shop talk

Parts & Service

Parts & Service

Parts & Service

Equipment News

Equipment News

Spotlight on an American Trucker Readers Rigs

Heavy Duty Aftermarket Week

August

September

New models for 2016

Buying Parts on the Road

Retreads

Inflation Monitoring

Field Service

P&D

Tire Rack

Tire Rack

Business of trucking

Business of trucking

Shop talk

Shop talk

Parts & Service

Parts & Service

Equipment News

Equipment News

Spotlight on an American Trucker

Spotlight on an American Trucker

Readers Rigs

Readers Rigs

NTEA/The Work Truck Show

Maintenance Council Expo Mid American Trucking Show

Closing Dates

June

Buying and Selling Used Trucks

Truckload Carriers Assocation Technology Bonus Distribution

May

More Than Fuel: Truck Stop Services

October

November

December

Brake Maintenance

American Trucker of the Year

Oil: Price vs Performance

Wheels

HD Electricals

Batteries

Oil Filters

Wholesale Delivery

Intermodal

Construction

Auto Hauling

Platform

Tire Rack

Tire Rack

Tire Rack

Tire Rack

Tire Rack

Business of trucking

Business of trucking

Business of trucking

Business of trucking

Business of trucking

Business of trucking

Shop talk

Shop talk

Shop talk

Shop talk

Shop talk

Shop talk

Shop talk

Parts & Service

Parts & Service

Parts & Service

Parts & Service

Parts & Service

Parts & Service

Parts & Service

Equipment News

Equipment News

Equipment News

Equipment News

Equipment News

Equipment News

Equipment News

Equipment News

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Spotlight on an American Trucker

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

Readers Rigs

National Private Truck Council American Trucking Associatin Conference and Exhibition

Great American Trucking Show

Waste Expo Alternative Clean Transportation Expo

Used Truck Association Conference

Advertising Measurement Study

Marketing Services

A monthly profile of a vocational fleet and how it uses its trucks.

April

Truck Tradeoffs: Classic vs Aero

Shop Talk

Focus On...

March

Working Together: Powertrains

Parts & Services

Trucking’s most experienced editors report on new products, tools, services and everything else readers need to keep their trucks running.

February

The Road to the SelfDriving Truck (Outlook)

Space and Materials due: 12/1/2014

Space and Materials due: 1/1/2015

Space and Materials due: 2/1/2015

Space and Materials due: 3/1/2015

Space and Materials due: 4/1/2015

Space and Materials due: 5/1/2015

Space and Materials due: 6/1/2015

Space and Materials due: 7/1/2015

Space and Materials due: 8/1/2015

Space and Materials due: 9/1/2015

Space and Materials due: 10/1/2015

Space and Materials due: 11/1/2015

Tire Rack

Tips and information on getting the most out of a trucker’s major investment in tires and wheels.

Trucking in 2015 will be working through some of the most significant changes since deregulation began 35 years ago.

spotlight on an american trucker

A monthly feature that aims to bring American Trucker’s readership to life by putting names and faces alongside successes.

Our job here at American Trucker is to help owneroperators and small fleets understand what the rapidly evolving equipment options, technology, and regulations mean to them. While this mission hasn’t changed, we’re adding significant resources this year – both new personnel and an improved digital presence – to sharpen our focus on the independent segment and streamline the delivery of actionable information.

Readers’ Rigs

A chance to show off all that pride and polish for truckers who invest a lot of time and money

in keeping their trucks looking good.

The American Trucker editorial staff consists of the most respected journalists in the field. Jim Mele editorial director Nationally recognized journalist, author and editor, joined Fleet Owner in 1986 with over a dozen years’ experience covering transportation as a newspaper reporter and magazine staff writer. Winner of multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

Sean Kilcarr editor A feature writer and columnist, Kilcarr has been a trucking journalist for over 20 years. Specializes in lightand medium-duty truck operations and logistics. Winner of multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

Brian Straight managing editor Joined Fleet Owner in May 2008 after spending nearly 14 years as sports editor and then managing editor of several daily newspapers. He and his staff won more than two dozen major writing and editing awards. Responsible for editing, editorial production functions and deadlines.

David Cullen Professional writer and editor working exclusively as a trucking journalist for over 30 years. With Fleet Owner since 1989, he is a recipient of ASBPE's Stephen Barr Award for feature writing, as well as multiple Jesse H. Neal and ASBPE Awards for editorial excellence.

Contributing Editors Tim Brady • Bruce Sauer • Rick Weber • Charles Wilson

Wendy Leavitt A trucking industry professional with extensive experience in writing, marketing and public relations, both as a member of the press and with a major truck OEM. Joined Fleet Owner in 1998. Winner of Jesse H. Neal and ASBPE Awards.

Kevin Rohlwing With over 25 years experience in truck-tire technology, maintenance and marketing, authors monthly column on tire-related topics.

Whether its hardware evaluation, business tips, safety tools, or insight into pending policy and regulatory changes, American Trucker has it covered. And we’ll make it accessible to busy professional truckers. With our leading truck equipment marketplace featured both in print and online, American Trucker is uniquely positioned to help small-business trucking companies truly move the needle for success.

Kevin Jones, Editor


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