IPM LIVE Report AIESEC International Presidents’ Meeting 13-20/02/2015
Social Media Statistics Constant facebook posts during IPM Engagement of the network: links to the Livestream page, sharing videos in real-time (during IPM sessions) and creating discussions in the virtual delegates group
Social Media Statistics Constant facebook posts during IPM
Social Media Statistics: Achievements We achieved the highest reach with the PAI announcement post: 171,456 people reached
Social Media Statistics: Achievements The most successful posts included videos:
Social Media Statistics: Achievements Videos shared on social media during the ING Gala Awards directed traffic to the Livestream page. We had more than 110 people watching the Gala through IPM Live.
Key Performance Indicators: Facebook was the most efficient channel to drive traffic to the Livestream page and engage delegates. # fans on facebook
# virtual delegates
09/02
91279
12/02 13/02 14/02 15/02 16/02 17/02 18/02 19/02 20/02 21/02
91513 91583 91668 -> 91707 92079 92275 92394 92432 92513 92603 92821
1186 1417 1503 -> 1762(*) 1578 1628 1644 1670 1686 1691 1691
24/02
92952
1718
Growth: + 1673 likes
815
(*) Noticeable growth during the day
Youtube Channel:
216 subscribers gained during IPM 2015
Virtual Delegates’ insights and some messages for AI 14/15
Hicham Amine – I start to get clarity about the legacy that AI 14-15 wants to leave to the network...It's just amazing! I've never seen AI believing and empowering the network that much Musa Bajwa – I really like how the conference has been in a Flow since day one Petros Mordos – I think Leadership Development Model is one of the best things at 2014-2015
The campaign “Reasons to be a virtual delegate� worked very well driving traffic to the Livestream page.
IPM LIVE: Live Stream page
15/02 16/02 17/02 18/02 19/02 20/02 21/02
1748 followers 1805 followers 1811 followers 1814 followers 1821 followers 1833 followers 1861 followers
479 online viewers watched the speeches of the PAI candidates, and we reached
507 viewers at 20:52 pm, during the Announcement.