OBR 2014 Partnership Opportunity

O’LEARY BROTHERS RACING

2013 ATLANTIC SUPERBIKE CHAMPIONS PRO ROOKIE OF THE YEAR

Exhilarating Partnership Opportunities OBR would like to offer you the opportunity to be part of a professional championship winning race team in 2014

Broadcasting on:

passion

any powerful or compelling emotion or feeling

captivate

to affect and hold by charm, beauty or excellence

youth

the appearance, freshness, vigor, spirit

something new or different introduced

so cause to feel a sudden intense sensation, excite greatly

rapidity in moving, going, traveling, proceeding, or performing; swiftness; celerity

innovation

thrilling

speed

2013 Atlantic Champions 2014 New Challenges Our History & Our Vision For 2014 Since 2009 OBR has been building a racing program to provide young talented riders the team and infrastructure to progress through the ranks of motorcycle road racing.

OBR has had successes in the Canadian Superbike Championship (CSBK) along in the CBR250 Challenge, and has progressed to the 600 Supersport class in Canada. This progression has resulted in an Atlantic Superbike Championship Title, Pro Rookie of the Year, and a spot to compete at the highest level of racing in the Spanish Championship in 2012.

Now the team continues to build on its foundation to take a young rider to the world championship level and the next step is to compete in the Canadian championship as well as the AMA Pro Racing series in the United States.

This will be the next step for these young riders to make an impact on the sport and help our partners get recognized for their support.

Jacob Shaw-O’Leary will be competing to win the CBR250 Championship in Canada, while Austin Shaw-O’Leary will be competing for top finishes in the highly competitive AMA Pro Supersport Class in the United States.

Our 2014 CSBK Season Shannonville Motorsport Park, ON Autodrome St-Eustache, QC Atlantic Motorsport Park, NS Canadian Tire Motorsport Park, ON (double header)

June 6-8 July 4-6 July 25-27 August 15-17

CSBK: Together with many of the experienced and talented staff CSBK has guided the evolution of the sport of national level motorcycle racing in a new direction; one that has improved service to our racers, fans and corporate partners. CSBK plans to enhance the overall event experience for those on site as well as fans at home. This includes a comprehensive plan to promote family participation, broadening the appeal of the sport and building on the pre-existing community feel of the events. Spectators young and old will be fully engaged in one of the most exciting sports on the planet.

Our 2014 AMA Season Daytona Road America - Elkhart Lake Barber Motorsports Park

March 15-16 May 31-June 1 June 21-22

Mid-Ohio Sports Car Course

July 12-13

Miller Motorsports Park

August 2-3

New Jersey Motorsport Park

September 13-14

GEICO Motorcycle AMA Pro Road Racing is the premier motorcycle road racing series in North America and is universally regarded as one of the most competitive road racing organizations in the world. The 2013 schedule includes rounds on many of the country’s finest road courses.

The Series is comprised of four production-based classes: AMA Pro National Guard SuperBike, AMA Pro GoPro Daytona SportBike, AMA Pro Motorcycle-Superstore.com SuperSport and the AMA Pro Vance & Hines Harley-Davidson Series. The performance characteristics of the motorcycles raced in each division are configured with the intent of providing platforms for riders to compete and hone their skills as they climb the ladder to the premier AMA Pro National Guard SuperBike division.

Austin Shaw-O’Leary

2012 CEV Buckler Moto2 participant in Valencia Spain (FOGI Racing) 2013 Atlantic Superbike Champion / Atlantic Sportbike Champion / Rookie of the Year 2013 Canadian Superbike Championship 4th place overall in Pro Sportbike 2012 Regional Sportbike and Superbike Atlantic Canada Amateur Champion 2012 7th place finisher Amateur Superbike 2012 4th place finisher Sportbike Canadian Superbike Championship 2011 Regional CBR 125 Champion 2011 2nd place finisher Parts Canada CBR 125 Championship 2011 3rd Regional Thunder finisher (SV 650) 2010 Regional CBR 125 Champion 2010 11th place finisher in the Parts Canada CBR 125 Championship.

OBR would like to offer you the opportunity to be part of a professional championship winning race team in 2014

2012 2012 2012 2011 2010 2010 2010 2009

CEV Buckler Moto 2 participant in Valencia Spain Test piloted an electric motorcycle for Amarok.

Completed all 3 phases of the FAST Riding School at Shannonville Motorsport Park Factory representative at motorcycle trade shows Amateur Rookie of the Year at Atlantic Motorsport Park.

Winning every regional race and winning of the CBR 125 Regional Championship.

Assisted with the Honda Canada booth at the Moncton Bike Show Completed the Ed Sorbo, Parts Canada CBR 125 race school

Notable Experiences

Open Up A Whole NEW World of Ways To Advertise Your Brand

Title Sponsor: This package centers exclusively around the sponsor company name being presented as part of the overall team. This includes race trucks, a prominent area on all race machines; all pit area equipment including awnings, all merchandise, as well as a product display area.

Tier 2 Sponsor:

A prominent area on race motorcycles, official team clothing, team sponsor boards within the pit area including the race awning of the race truck. Team website with a link to your own company website, brand logo on team rider merchandise – posters,

Tier 3 Sponsor:

Your brands on: the lower area of all race motorcycles, the team sponsor boards within the pit garage are, team website with a link to your own company website, brand logo on team rider merchandise posters

Team Assets

(Presented in your organization’s image)

• • • • • • •

•

• Motorcycles • Custom Riders Leathers • Riders’ Helmet Custom Team Uniforms • Paddock Signage Product and Marketing Collateral on Display • • Sampling and Couponing Opportunities • Transport and Support Vehicle Advertising

Pit Lane Canopy VIP Paddock Hospitality Mentioned in all podium and media interviews Merchandising rights website Track-side signage opportunities Motorcycle Trade Show Presence

Promotional Events

Full use of team and motorcycles for any events for your promotions/presentations/exhibitions.

Promotional Materials

Access to use team name and imaging in any promotional material produced by your organization

The Ultimate Product Placement

Demographics

Television $35,000,000+ in total sponsorship exposure

Internet And Print Media $2,650,800+ in total series exposure 12.9 Billion+ page view 700 Million+ unique visitors

AMAProRacing.com 4.8 Million+ page views on www.amaproracing.com 1.7 Million+ unique visitors 13,000+ viewer hours on AMA Pro Road Racing Live Streaming 364,000+ race replays viewed on AMA Pro Live’s online DVR with an average duration of 1 hour

Total Year-End Values $2,054,905 in ad-value (internet, print media, web articles, and social media) $34,586,500 in television broadcast exposure time

Total Value $36,641,405 Social Media 54,000+ Facebook Fans 16,700+ Twitter Fans 4,100+ Instagram Fans 1.6 Million+ views on AMA Pro Racing YouTube channel

We are going into the 2014 season as the final component of our progression to race overseas at the highest level in the world. We feel strongly that racing in the Canadian Championship and the AMA Pro Racing series is the best way to promote our riders and our partners. We want your company to be part of our future success.

We pride ourselves in brand awareness, presentation and corporate image and of course those of our associated sponsors and partners. For 2014 we will be utilizing some of the best prepared machinery in conjunction with Triumph motorcycles USA, and Honda machinery in Canada, together with two great talented young riders O’Leary Brothers Racing will be the team to beat Whether you’re a company looking to maximize exposure at one of the fastest outdoor sporting events in North America or maybe just want to sample the atmosphere in a corporate environment, we can provide a number of packages to suit all requirements

We would be delighted to discuss any requirements or questions you may have

Get In Touch Andrew Murray

Joe Wood

Brand Development Manager

Team Manager / Coordinator

Phone: (902) 499-3610

Phone: +97 455 093 548

Email: amurray@viciouscycle.ca

Email: woodgp4@gmail.com

Jeff O’Leary Team owner Phone: (902) 790-0508 Email: OBR10@hotmail.com

O’LEARY BROTHERS RACING

2013 ATLANTIC SUPERBIKE CHAMPIONS PRO ROOKIE OF THE YEAR