NOW THAT’S A GOOD IDEA…
OUT THE BOX ONLINE AGE VERIFICATION
INSTANT ONLINE AGE VERIFICATION WITH 65% OF LOCAL RETAILERS NOW OFFERING HOME DELIVERY, STAYING SAFE AND LEGAL WHEN IT COMES TO SELLING AGE-RESTRICTED PRODUCTS HAS NEVER BEEN MORE IMPORTANT.
WHAT’S THE BIG IDEA? Instant online age verification.
WHY DOES IT MATTER? Social distancing has been introduced to help keep us all safe but it brings significant challenges, particularly for retailers selling age-restricted goods online. With some 65% of retailers now making home deliveries, according to the latest ACS data, it’s vital that retailers ensure they are handling online sales of age-restricted products safely, responsibly and legally. Falling foul of the law could result in the loss of your alcohol licence and, ultimately, the loss of your business.
CAN’T RETAILERS JUST CHECK ID AT THE DOOR? There are various solutions in use at the moment by retailers – asking customers to tick a box online to say they are 18, checking credit card details or verifying ID at the doorstep – but none of these methods are 100% reliable and leave a significant element of risk that could have severe consequences should an age-restricted product be sold to a minor.
WHERE CAN I FIND OUT MORE? CLICK HERE
HOW DOES IT WORK? The ‘IDU’ software from LexisNexis Risk Solutions draws on industry-leading data coverage to provide and instant, seamless and comprehensive identity checks so retailers can be sure that their customers are exactly who they say they are. The software can be integrated through an API or accessed directly online.
WHAT DO LEXISNEXIS SAY? ”Our powerful know your customer software makes online age verification effortless, improving your confidence in verifying the age of legitimate customers and rejecting prospective purchasers whose age cannot be confirmed, while not hindering the purchasing process.“
WEDNESDAY 20TH MAY 2020 / ISSUE 5 / SLRMAG.CO.UK / 25
