RESEARCH
LOCAL SOURCING BLONNIE WALSH, HEAD OF INSIGHT, HIM
THE BENEFITS OF LOCAL – AND WHAT DOES ‘LOCAL’ MEAN? CORONAVIRUS IS HELPING ACCELERATE AN ALREADY ACTIVE AND GROWING CONSUMER INTEREST IN LOCALLY SOURCED PRODUCTS – BUT WHAT EXACTLY DOES ‘LOCAL’ MEAN TO CONSUMERS? HIM’S HEAD OF INSIGHT BLONNIE WALSH FINDS OUT.
28 I SLRMAG.CO.UK / WEDNESDAY 20TH MAY 2020 / ISSUE 5