RETAILER COMPETITION
VALENTINE’S DAY FERRERO UK
FERRERO SHARES THE VALENTINE’S LOVE WITH RETAILERS FERRERO UK IS LAUNCHING AN EXCLUSIVE COMPETITION FOR CONVENIENCE RETAILERS THIS
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VALENTINE’S DAY, HELPING THEM ENGAGE WITH THEIR LOCAL SHOPPERS DURING A CHALLENGING START TO THE YEAR FOR MANY.
TO ENTER
errero UK is launching an exclusive competition for local retailers this Valentine’s Day to help them engage positively with their shoppers. Three SIMPLY ORDER lucky retailers will each win three luxury A FERRERO Ferrero Rocher rose bouquets (worth £50 FSDU HERE each) to gift to loyal shoppers or those in their community who they feel deserve a reward, as well as a case of Ferrero Rocher T24 too. The activity is set to further highlight the importance of stocking the core Ferrero range ahead of key spring occasions, while available POS materials will also help retailers encourage cross-category purchases of chocolate confectionery and flowers in-store. For the chance to win the bouquets, retailers can simply visit Ferrero’s dedicated trade website and order the Ferrero Rocher FSDU and add-on to be entered automatically. believe the appetite to gift premium products will still Alternatively, those who share an image of their be high. People want to treat their loved ones or boxed chocolate range via Ferrero’s @FerreroYPS give to those closest to them, and we’re keen Twitter account or to FerreroYourPerfectStore@ to support retailers in making this possible. cirkle.com will also be entered. The competition Ferrero Rocher is the perfect gift and our will run until 5pm on 7 February, with the winners bouquets are back by popular demand from receiving their bouquets ahead of the big day. retailers as they are a great way to engage with Ferrero’s Customer Development Director shoppers, whether creating in-store displays, Levi Boorer says: “While Valentine’s Day is likely gifting them or including them in a community to be celebrated slightly differently this year, we raffle to raise money for local charities.”
WEDNESDAY 3RD FEBRUARY 2021 / ISSUE 41 / SLRMAG.CO.UK / 15
