The Week in Retail 72

Page 31

NOW THAT’S A GOOD IDEA…

OUT THE BOX WEYIFY

Taking the hassle out of zero waste shopping

New self-checkout app Weyify makes zero-waste shopping as easy as a trip to the supermarket.

WHAT IS WEYIFY?

THEN WHAT?

It’s a dedicated self-checkout app-based solution to make zero-waste shopping as simple, fast and convenient as going to the supermarket – customers just scan, weigh, and pay.

The app automatically deducts the weight of the container from the weight on the scales and adds the difference to their cart. When they’ve finished shopping, customers can choose to pay in the app with card, Apple Pay WHAT DOES THE or Google Pay. Alternatively, APP’S CREATOR Weyify they can always cough up THINK? provides all the tech needed, at the till. Del Currie of Analog including scales, Republic said: “People Shopify integrations SOUNDS GOOD. are dipping their toes and centralised WHAT KIT WILL MY into zero waste – they inventory. STORE NEED? know it’s the right thing Weyify provides everything a to do for the planet. But right now, zero waste shopping takes serious retailer needs from trade-approved scales, a branded app, to Shopify intededication. So we used our team’s experience to build a solution that makes zero-waste shopping fast and easy for everyone.”

HOW DOES IT WORK? Customers keep a pre-weighed library of containers in their Weyify app, from jars to brown paper bags. They scan the QR code on the product they want to buy, they select the container they want to fill from their library of containers, and they place the filled container on the nearest scales and scan the QR code on the scales.

grations and centralised inventory. Whether a customer has purchased at POS, through the app or via an online store, the inventory is deducted and managed through one central location.

WHAT ARE RETAILERS SAYING? Jordan Perata already uses Weyify at Kilo, her zero-waste shop in London: “This is self-checkout refill shopping made easy. It’s the kind of development that can change the landscape of zero waste shopping. The app is easy to use, customers love it, and once they have their containers loaded in the app, they keep coming back because everything is so convenient.”

WEDNESDAY 8TH SEPTEMBER 2021 / ISSUE 72 / SLRMAG.CO.UK / 31


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