BBMAG - Bossa Brazil Magazine Media Pack 2017 (EN)

Never before has Brazil been in such high demand internationally Brazil is the giant of the Latin American region. It is the world’s fifth largest nation in terms of area and population. Its landmass is far larger than Europe combined and it is just a small matter of being 35-times larger in area than the entire United Kingdom.

Brazil boasts the world’s third largest stock exchange, and is ranked as the number one consumer of luxury goods in South America.

Needless to say, it is the UK’s most significant trading partner in the region and business travel between Brazil and the UK continues to grow.

For some time now, there has been a significant gap in the UK market for a modern lifestyle publication that accurately portrays the Brazil of today, a magazine that truly reflects Brazil’s multicultural offering in terms of sports, music, dance, fashion, travel, gastronomy and heritage. To meet this demand, Bossa Brazil Magazine was launched in April 2016.

Bossa Brazil Magazine Bossa Brazil Magazine (BBMag) is a London-based bilingual lifestyle publication dedicated to the promotion of Brazil. We promote a positive Brazil as an upcoming nation with intelligent and creative people, stunning tourist destinations to visit and a very unique culture. Our aim with Bossa Brazil Magazine is to provide our readers with a topical and modern lifestyle publication that seeks to celebrate this most unique of cultures, rounding up news features, stories and current events, all geared to bringing the British public a little bit closer to the Brazilian culture. Additionally the magazine casts a spotlight on life in London, providing a comprehensive guide to upcoming events and goings on for both Brazilians living in the UK and locals with an interest in learning more about the country.

Bossa Brazil Magazine (BBMag) is distributed to UK based readers at no cost, ensuring that the reach and impact of our sponsors and advertising partners is maximised amongst this very specific audience. Our readership is mostly made up of Brazilian governments and entities, industry organisations, bars and restaurants, arts centres, schools, cinemas, theatres, shows, festivals, event venues and more.

Our editorial commitment is to deliver quality journalism and break the mould of traditional lifestyle publications. Bossa Brazil Magazine aims to establish an ongoing dialogue with its readers and welcomes feedback regarding its editorial agenda, helping us guarantee that the title remains relevant, thought-provoking and, above all else, dedicated to providing London with up-to-date information about Brazil.

Who is Bossa Brazil?

Bossa Brazil is an international promotions agency that specialises in marketing & PR, travel & tourism, and event management. Whilst London based, our roots are Brazilian, meaning we tackle every brief with the passion, flair and style associated with Brazil. When Bossa Brazil was formed in 1997, we focused on promoting the Brazilian culture in the UK and Europe through a series of events and festivals. The local appetite for all things Brazil quickly exceeded our original expectations and we began promoting Brazil as a tourist destination and must visit for those seeking cultural diversity and lifestyle.

What is Bossa?

Bossa is a Portuguese word, meaning “to do things with an instinctive, innate charm and natural flair” – and that’s how we work.

The term itself has a rich past, once referring to emergent trends or fashions associated with late 1950's Rio de Janeiro beach culture, before going on to represent one of Brazil’s more famous music genres, Bossa-Nova, which is a lively fusion of samba and jazz.

At Bossa Brazil, we pride ourselves at fusing flair, charm and passion in the services we provide our clients.

That’s why we’re

Bossa Brazil

Why advertise in BBMag It’s the ideal way to promote your services to the Brazilian and Portuguese-speaking UK communities and Brits interested in Brazil.

The advantages of advertising in BBMag We offer attractive discounts for long-term campaigns, so that you can plan your budget and have a strong, visible campaign. We’re flexible with regards to positioning and layout. If you take out an advert with us, we will also include it in our Classified section in the magazine, for no extra charge, and even give it a website banner.

Your advert will receive high priority on BBMag Business Directory, with a profile describing your services and company as one of our partners, as well as include your business in our promotional campaigns on social media platforms. We can guarantee that your advert will get the maximum exposure possible during the campaign period.

We are specialists in Brazilian Lifestyle You need to be sure that your business or product will be directed towards exactly the right people. Whether your branch of activity is airlines, an art or exhibition centre, travel agencies, eating-out or music festivals and other events, you can count on the expertise of our commercial team to reach your target audience.

Exclusive Readership The print version of BBMag reaches over 60 thousand readers, 25% of whom are Brazilian, whilst 75% are either British or other nationalities in the UK. BBMag digital reaches over 800,000 people in the UK, thanks to its social media campaigns.

BBMag Print Edition We print 20,000 with a readership of 60,000 readers per issue, and distributed for free at strategic locations in London and the United Kingdom, such as cafes, bars, restaurants, art and exhibition centres, travel agents, Brazilian diplomatic missions, theatres, festivals and a host of other events, guaranteeing exposure for our advertisers.

BBMag Digital A 100% interactive website, linked to all the biggest social media platforms, updated daily with news about what’s going on in Brazil and the United Kingdom.

BBMag Business Directory On the website, you will also find our spanking new BBMag Business Directory, which is already establishing itself as the reference when it comes to listings of Brazilian service and product suppliers in London. Your advert could be here!

Please note that quoted advertising rates are per insertion, per edition, meaning each advert has three month’s validity.

Readership & Circulation Profile • • • • •

Age Profile: 85% aged 25-54 Gender Split: Male 48% Female 52% Demographic Profile: 49% AB (73% ABC) Average Household Income: 49% £80k plus Readership: 75% British & 25% Brazilians living in the UK

Data Source: VBRATA UK – Visit Brazil Travel Association (www.vbrata.org.uk), March 2016

20.000 copies printed, with an average of three readers per magazine delivers a total audience of over 60.000

DISTRIBUTION POINTS: • • • • • • • • • • • • • • • • • • • •

Cafés & Restaurants located all over London Arts & Exhibition Centres Theatre & Independent Cinemas Travel Agencies and Tour Operators Lounge Bars and Nightclubs Brazilian Governments & Institutions Festivals and Live Entertainment Shows Education Establishments Arts & Cultural Organisations Charities Money Transfer Shopping Centres Accountants, lawyers, financial services Local Community Centres in Multicultural Areas Selected Record Shops Libraries Bookstores Supermarkets Hotels Hairdressing Salons

If you would like to be one of our distribution points please email bbmag@bbmag.co.uk and we will drop copies to your business free of charge.

Advertisement Sizes

DOUBLE PAGE

DOUBLE PAGE

(W) 420mm x (H) 297mm Includes 5mm bleed

FULL PAGE

(W) 210mm x (H) 297mm Includes 5mm bleed

HALF PAGE (W) 210mm x (H) 148mm Includes 5mm bleed

For rates and prices please contact us

CLASSIFIED

1/4 (W) 90mm x (H) 127mm

1/8 (W) 90mm x (H) 60mm

1/16 (W) 43mm x (H) 62mm

ADVERTISEMENTS TO BE SUPPLIED DIGITALLY Full technical specifications on request. Please supply hi-res pdf or jpg 300dpi.

Non-digital material will be charged additionally. Design options available on request.

CANCELLATION NOTICE

SPONSORSHIP

ONLINE ADVERTISING

One month prior to publication date.

Sponsorship opportunities are available.

Please contact us for further information.

Available on request. Please contact us for further details.

T: 020-7617 7284 (UK) 011-3230 7987 (BR) commercial@bbmag.co.uk