GROWTH

>> DEWEY MITCHELL AND ALLEN CRUMBLEY are business partners and long-time friends. It’s safe to say they know a thing or two about how to GROW together. They each played football under Coach Bear Bryant at the University of Alabama where they won a National Championship in 1978 and gained valuable experiences that have made them who they are today. Their passion for real estate and this company sets them apart from most “business owners”. This isn’t just a business to them, it’s their family.

Berkshire Hathaway HomeServices Florida Properties Group traces its roots back to 1959, formerly known as Tropical Realty. With a successful history and an admired reputation in our market, it’s safe to say we’re always makin’ moves in the right direction.

We realize our business is relationship-based and that every interaction is unique. Every member of our team embodies characteristics we believe foster those relationships: teamwork, integrity, passion, and excellence. Therefore, we provide a platform for success and the opportunity to emotionally connect with the people we serve.

We crafted our identity, motivations, and efforts to serve the people of Tampa Bay & Central Florida around the fact that we’re not just selling dirt and four walls, but our customer’s sanctuary; their homes! We work diligently with the people we serve and always with a grateful spirit. We stand firm in our belief that they are people first and clients second.

Position Yourself For Success

06 | OUR BRAND PROMISES

Providing Legendary Service starts at the core.

08 | INTERNAL OPERATIONAL EFFICIENCES

The essentials both physical and digital to help you run your business like a boss.

10 | TOOLS TO HELP YOU DO YOUR JOB

The tools and resources we offer you to serve your customers efficiently and effectively.

13 | MAKING WORK EASIER

Let’s say it all together now, “AUTOMATION is my friend.” We’ve got a way for the computer to do the tasks for you.

14 | COMPANY YOU KEEP

You’ve got the best of both worlds: a global brand and a locally-owned franchise.

Promotion

18 | STAYING IN TOUCH

We make staying in touch and nurturing relationships “Amazon easy.”

22 | PRESENTATIONS

First impressions matter, so we’ve got top-notch marketing materials so your presentation goes off without a hitch!

23 | MADI - YOUR GO-TO MARKETING GAL

Create, Edit, Customize, and Publish... you’re in control when you use the help of MADI to create your marketing and branding collateral.

26 | LUXURY PRESENTATION

Like we mentioned before, first impressions matter, so we’ve got luxury branded marketing materials to make sure your presentation goes smoothly and successfully!

28 | PERSONAL PROMOTION

You’re the face of your business and we know how important it is to market yourself!

31 | PROPERTY PROMOTION

Promoting the properties you have listed is what you are hired to do and we’ve got the resources for you to do this quickly and efficiently!

39 | BUYERS

Buyers are just as imporant as sellers and we’ve got tools designed just for them!

40 | RESIDENTIAL ASSET MANAGEMENT

You’re more than just an agent. You handle the most valuable asset of every customer - their home!

BRINGING THE VALUE