Tijl Hekking Lake for entrepreneurs Business case Randmeren
Van Randwijcklaan 105L 3814 AG, Amersfoort tijlhekking@gmail.com Linkedin: Tijl Hekking Urban planner, project manager
Amsterdam Academy of Architecture Graduation Projects 2014-2015 Urbanism
Urbanism
Tijl Hekking Lake for entrepreneurs Business case Randmeren
Imagine a warm summer day in June 2038. There are plenty of people taking part in recreational activities in around the Randmeren. The activity can be explained not only by the warm weather, but also by the fact that the Randmeren have been in the top 10 of the most visited recreational areas, together with areas like de Veluwe, the North Sea Coast and the Frisian Lakes. The Hekking Family visits the Randmeren for a day. The car is parked near Harderwijk and they rent a boat in the harbour. After a trip on the water they sail on to Elburg for lunch in the new regional restaurant. Here they can swap the boat for bicycles to explore the Flevoand coast line. The cycle on, because the bicycle ferry in Zeewolde leaves at four thirty for Harderwijk. Back in Harderwijk, they return the bicycles and eat something by the waterfront. I believe it is possible to realise this. Entrepreneur as a driving force On a national level in the (centre of) Netherlands, the Randmeren do not sufficiently profile themselves. This is why the recreational economic potential is insufficiently exploited. A vision of the Randmeren as a whole with the aim to establish a strong identity is lacking. This woud benefit both the public and the private parties. The assignment is to come to a differentiated economic, recreational urban development of the landscape, with local entrepreneurs as driving force. Focal Points as solution My goal is to reestablish water as economic support of the area. What used to be the fishery is now water sports and recreation. To boost water sports and recreation, investments are needed of both public and market parties. The question remains who will invest and when. To break out of that I created ‘Focal Points’. Within these Focal Points the entrepreneur is given the freedom to quickly play into the ever changing demand from the recreational user and to ensure an attractive entrepreneurial climate. The entrepreneur focuses on water sports and recreation and related functions to boost the identity of the Randmeren as a water sports and recreational area. The Focal Points are located within the existing recreation network or in favourable locations. This connects land and water routes and strategically expands and enhances the Focal Points with a new programme. Starting the future now The ‘every-man-for-himself-mentality’ must be broken. This goes for both the municipalities and the entrepreneurs. Cooperation is of vital importance, important for recreational activities on offer, but also to achieve cohesion in spatial development. The recreational user becomes more and more empowered and demanding. They have high expectations of experience and supply. Entrepreneurs and municipaities can offer this together. The Randmeren is a differentiated area with many different entrepreneurs, towns, history and nature. I believe that small interventions and making focal points at strategic points, a recreational area will arise which will feature in the top 10 of Dutch recreational destinations. This does not ony benefit the local entrepreneurs, but the entire region. The art is to start small, which every entrepreneur can do. The right programme in the right place and cooperation with other entrepreneurs. Together we will build a greater whole.
Graduation date 05 02 2015
Commission members Boris Hocks (mentor) Ellen Marcusse Matthijs Willemsen
Additional members for the examination Huub Juurlink Marco Broekman
Tijl Hekking
Wat Heb je nodig?
1. Nieuwe economische drager past vroeger
present nu
future toekomst
fish vis
city stad
city water recreation stadand & waterrecreatie
veiligheid
Cartogram Toeristengebieden in Nederland
ve ili g h e i d !
la ag
Urbanism
bed
re i g i n g w a t e r
bed
re i g i n g w a t e r
economisch belang
hoog
Cartogram Toeristengebieden in Nederland 2015 - toekomst hoog
la ag
veiligheid
conomisch belan g uw e nie
OPGAVE nieuwe relatie stad en water
01 Waddeneilanden
12 Groningse, Friese en Drentse zandgronden
03 IJsselmeerkust
14 Oost-Brabant, Noord- en Midden-Limburg
Problem: Randmeren area is not on 13the West-map! en Midden-Brabant 02 Noordzeebadplaatsen 04 Deltagebied 05 Meren in Groningen, Friesland en Noordwest-Overijssel
15 Zuid-Limburg
06 Hollands-Utrechtse meren
16 Amsterdam, Rotterdam (excl. Hoek van Holland)
07 Utrechtse Heuvelrug en 't Gooi 01 Waddeneilanden 08 Veluwe en Veluwerand 02 Noordzeebadplaatsen 09 Gelders rivierengebied 03 IJsselmeerkust 10 Achterhoek 04 Deltagebied 11 Twente, Salland en Vechtstreek 05 Meren in Groningen, Friesland en Noordwest-Overijssel
15 Zuid-Limburg
06 Hollands-Utrechtse meren
16 Amsterdam, Rotterdam (excl. Hoek van Holland)
07 Utrechtse Heuvelrug en 't Gooi 08 Veluwe en Veluwerand 09 Gelders rivierengebied
Assignment: water sports and recreation as new economic support
en Rijk van Nijmegen
's-Gravenhage (excl. Scheveningen en Kijkduin) 12 Groningse, Friese en Drentse zandgronden en Utrecht 13 West- en Midden-Brabant 17 Overig Nederland 14 Oost-Brabant, Noord- en Midden-Limburg en Rijk van Nijmegen
's-Gravenhage (excl. Scheveningen en Kijkduin) en Utrecht
Cartogram
17 Overig Nederland
199
10 Achterhoek 11 Twente, Salland en Vechtstreek
Cartogram
199
Vision: Collaboration between cities and entrepreneurs for a differentiated range of recreational activities
economisch belang
hoog
Solution: more freedom within the ‘focal points’ for entrepreneurs
Tijl Hekking
dorpen/steden aan de Randmeren gezamelijk belang is identiteit en samenwerking versterken
Vision: collaboration between towns and entrepreneurs in order to create recreational chains
Amsterdam 440.000
Almere 60.000 Utrecht 50.000
Large scale nature assignment
Urban pressure from the Randstad
Randmeren centrally located in the water network
Urbanism
Elaboration ‘Nature Experience’, possible final image
Atmospheric impression ‘Nature Experience’
• • •
Hiker Cyclist Inhabitants
• • • • • •
Sail boat Rowing boat Canoe Surfer Kite surfer Swimmer
• • • •
Motor yacht Motorboat Longboat Silent boat
• • •
Sailing competitions Historic fleet Surfing competitions
• • • •
Fish Birds Vegetation Nature lover
Target groups and users ‘Nature Experience’
Tijl Hekking
Elaboration ‘City and landscape’, possible final image
Atmospheric impression ‘City and landscape’
Atmospheric impression ‘City and landscape’
• • •
Hiker Cyclist Inhabitant
• • • • • •
Sail boat Rowing boat Canoe Surfer Kite surfer Swimmer
• • • •
Motor yacht Motor boat Jolly boat Electric boat
• • •
Sailing competitions Historic fleet Surfing competitions
• • • •
Fish Birds Vegetation Nature lover
Amsterdam Academy of Architecture
Architects, urbanists and landscape architects learn the profession at the Amsterdam Academy of Architecture through an intensive combination of work and study. They work in small, partly interdisciplinary groups and are supervised by a select group of practising fellow professionals. There is a wide range of options within the programme so that students can put together their own trajectory and specialisation. With the inclusion of the course in Urbanism in 1957 and Landscape Architecture in 1972, the Academy is the only architecture school in the Netherlands to bring together the three spatial design disciplines under one roof. Some 350 guest tutors are involved in teaching every year. Each of them is a practising designer or a specific expert in his or her particular subject. The three heads of department also have design practices of their own in addition to their work for the Academy. This structure yields an enormous dynamism and energy and ensures that the courses remain closely linked to the current state of the discipline. The courses consist of projects, exercises and lectures. First-year and second-year students also engage in morphological studies. Students work on their own or in small groups. The design
projects form the backbone of the syllabus. On the basis of a specific design assignment, students develop knowledge, insight and skills. The exercises are focused on training in those skills that are essential for recognising and solving design problems, such as analytical techniques, knowledge of the repertoire, the use of materials, text analysis, and writing. Many of the exercises are linked to the design projects. The morphological studies concentrate on the making of spatial objects, with the emphasis on creative process and implementation. Students experiment with materials and media forms and gain experience in converting an idea into a creation. During the periods between the terms there are workshops, study trips in the Netherlands and abroad, and other activities. This is also the preferred moment for international exchange projects. The Academy regularly invites foreign students for the workshops and recruits wellknown designers from the Netherlands and further afield as tutors. Graduates from the Academy of Architecture are entitled to the following titles: Architect, Master of Science; Urbanist, Master of Science and Landscape Architect, Master of Science.