PRE-SALE PACKAGE Prepared for CLIENT NAME PROPERTY By Brad Kuhns, P.A, ALHS Broker Associate The Brad Kuhns Realty Group 321-775-8102
www.KuhnsRealtyGroup.com
Thank you for allowing the Brad Kuhns Realty Group to be your realtor and allowing us to help you sell one of your most valuable assets. We will use everything in our extensive arsenal of a combined 30-years of selling experience to guide you through the selling process. Communication is always a key component of a successful sale. You will see in the pages following how we go over and beyond in communicating with our valuable clients. You are about to hire the most successful real estate company in Brevard County, Re/Max Elite. We are on the cutting edge of technology and ideas on how to get your home sold. Enclosed are testimonials from past clients and a comparative marketing analysis (CMA) that was created specifically for your and your home. Please review this package prior to our meeting so most of the questions you may have will be answered. The following pages will show that hiring the Brad Kuhns Realty Group will get you to your ultimate goal: SELLING YOUR HOME! I look forward to meeting you, getting your home on the market and GETTING IT SOLD!
Your Realtor,
Brad Kuhns Brad Kuhns, P.A. Broker Associate The Brad Kuhns Realty Group
www.KuhnsRealtyGroup.com
The Listing/Marketing Plan of Action Main Objectives Are the Following: 1. 2. 3.
To assist in getting as many qualified buyers (velocity) as possible into your home until it is sold To communicate to you weekly the results of our activities via phone conversations and weekly reports To assist you in negotiating the highest dollar value … between you and the buyer.
Steps Taken to Get a Home Sold: The “Pro-Active Approach” 1. 2. 3.
Price your home competitively to open the market vs. narrowing the market Additional exposure by installing a sign with a 24-hour hotline number for your buyers use. Install Electronic Lockbox (ELB) to provide instant controlled, qualified access. ELB activity is monitored and tracked 4. Submit your home to our local Multiple Listing Service with photos and virtual tour 5. Submit your home on the internet via: www.REMAX.com, www.Realtor.com, www.BrevardElite.com, www.KuhnsRealtyGroup.com, www.Zillow.com, www.FlLiving.net, www.HomesandLand.com, www.Homes.com, www.Google.com, www.Yahoo.com. www.msn.com 6. Prospect 3 hours every day and talk to many people every day looking for potential buyers. 7. Contact ALL buyer leads, ALL sphere of influence and ALL past clients for their referrals and prospective buyers for your home over the next seven days. 8. Make Just Listed calls to every home within a ½ mile radius of your home.. 9. Develop a list of features of your home for the brokers to use with their potential buyers. 10. Email a features sheet to the top agents in the marketplace for their potential buyers. 11. Suggest any changes you may want to consider in your property to make it more saleable. 12. Constantly update you as to any changes in the marketplace. 13. Whenever possible pre-qualify your prospective buyers. 14. When possible, have the cooperating brokers in the area tour your home. 15. Follow-up with salespeople who have shown your home for their feedback and response. 16. Follow-up with information from past agent showings and prospective buyers 17. Log every agent showing in our computer so past agents can be notified of all price changes 18. Present you with all offers and represent you when negotiating to assure your best interest and to get the best possible price and terms. 19. Once a contract has been accepted, we handle all of the follow-up for you including mortgage, title, inspections and ALL other closing details. 20.
Deliver your check to you at the closing.
www.KuhnsRealtyGroup.com
The REMAX Legacy – Selling Luxury Homes Q. Why should you list your home with a RE/MAX Agent?
A. Because RE/MAX outsells the other Brevard County real estate companies by more than a 2-to-1 ratio.
Q. Why should you list your home with a RE/MAX Elite agent?
A. Because RE/MAX Elite outsells ALL other Brevard County RE/MAX offices by at least 2 ½ times. RE/MAX Elite outsells all other real estate companies by at least a 3-to-1 ratio.
Q. Why should you list with The Brad Kuhns Realty Group? A. Because our only goal is to SELL YOUR HOME. Success quietly speaks for itself. RE/MAX Elite and The Brad Kuhns Realty Group is a winning combination for you. What’s not to like about SELLING YOUR HOME? We know how to get your goal accomplished.
www.KuhnsRealtyGroup.com
Phone Phone##877-809-8316 877-809-8316
3 ( / 7 ) . ' 4 ) - % & / 2 3 % , , % 2 3 3ELLERS LOVE 3HOWING4IME PRODUCTS BECAUSE THEY MAKE IT EASY FOR THEIR HOMES TO BE SHOWN 4HEY ARE AUTOMATICALLY NOTIFIED OF SHOWINGS SEE FEEDBACK FROM POTENTIAL BUYERS AND ULTIMATELY SELL THEIR HOMES FASTER
)NFORMATION FOR 3ELLERS 7HO IS 3HOWING4IME 3HOWING4IME EQUIPS REAL ESTATE OFFICES AGENTS AND -,3S WITH TOOLS TO SCHEDULE SHOWINGS OBTAIN FEEDBACK GENERATE ACTIVITY REPORTS TRACK LEADS AND MEASURE MARKETING EFFECTIVENESS #OLLECTIVELY 3HOWING4IME PRODUCTS ARE USED BY MORE THAN OFFICES NATIONWIDE AND ARE INTEGRATED WITH MORE THAN -,3S TO MANAGE MORE THAN MILLION SHOWINGS PER MONTH FOR REAL ESTATE PROFESSIONALS !S THE SELLER WHAT DO ) NEED TO DO 9OUR AGENT WILL TAKE CARE OF BRINGING BUYERS TO YOUR HOME ALL YOU NEED TO DO IS PREPARE YOUR HOME FOR SHOWINGS 7ILL ) BE NOTIFIED WHEN A SHOWING IS SCHEDULED 9ES YOU CAN RECEIVE EMAILS AND OR PHONE CALLS IF YOUgD LIKE !PPOINTMENTS FALL INTO THREE CATEGORIES 'O 3HOW FOR LISTINGS WHERE NO APPOINTMENT IS REQUIRED AND THE SHOWING REQUEST CAN BE IMMEDIATELY CONFIRMED UPON REQUEST #OURTESY #ALL AN APPOINTMENT IS AUTOMATICALLY APPROVED BUT A CALL IS MADE TO NOTIFY THE SELLER !PPOINTMENT REQUIRED A CONFIRMATION MUST BE OBTAINED FROM THE SELLER TENANT OR LISTING AGENT BEFORE THE SHOWING MAY OCCUR 4IPS FOR SHOWINGS (AVE A RELIABLE ANSWERING MACHINE VOICEMAIL OR SERVICE )F YOU CANgT TAKE A CALL BE SURE TO CHECK FOR MESSAGES FREQUENTLY -ISSED NOTIFICATIONS COULD MEAN MISSED SHOWINGS #OMMUNICATE THE IMPORTANCE OF SHOWINGS WITH OTHERS IN THE HOUSEHOLD )F EVERYONE RELAYS MESSAGES ABOUT SHOWINGS NONE WILL BE MISSED (AVE YOUR HOME READY TO SHOW AT ANY TIME )TgS TOUGH TO KEEP YOUR HOME IN TIP TOP SHAPE EVERY MOMENT BUT THE PRACTICE OF PREPARING IT FOR SHOWINGS ALWAYS NEAT ALWAYS CLEAN LIMITED CLUTTER WILL RESULT IN A HIGHER LIKELIHOOD OF AN OFFER !LL OF YOUR HOMEgS AESTHETIC ELEMENTS COMBINE TO CREATE AN IMPRESSION WHICH COULD VERY WELL LEAD TO A CONTRACT "E PREPARED FOR DRIVE UP SHOWINGS /CCASIONALLY AGENTS MAY DRIVE PAST YOUR HOME AND HAVE A BUYER IN THE CAR 9OUR HOME MAY HAVE TERRIFIC CURB APPEAL AND RESULT IN THAT BUYER WANTING TO SEE YOUR HOME THAT INSTANT "E PREPARED FOR THOSE KINDS OF SHOWINGS IT COULD BE THE ONE THAT RESULTS IN A CONTRACT (AVE ONE OR TWO PRIMARY PHONE NUMBERS TO CALL )F YOUR CELL PHONE IS ALWAYS BY YOUR SIDE MAKE SURE THAT NUMBER IS THE ONE YOU GIVE YOUR AGENT TO CONFIRM SHOWINGS 9OU MAY ALSO HAVE A HOME OR WORK NUMBER YOUgLL WANT TO PROVIDE AS A BACKUP 3TAY UPDATED ON YOUR HOME 9OU WILL HAVE ACCESS TO YOUR OWN LISTING ACTIVITY WEBSITE WHICH WILL TELL YOU THE DATE TIME OF FUTURE PAST APPOINTMENTS AS WELL AS VALUABLE FEEDBACK FROM AGENTS WHO SHOWED YOUR HOME 4HIS WEBSITE IS EASILY ACCESSIBLE THROUGH ANY EMAIL NOTIFICATION YOU RECEIVE FROM 3HOWING4IME !SK YOUR AGENT FOR MORE DETAILS
0OWERED BY
\ SHOWINGTIME COM Phone Phone##877-809-8316 877-809-8316
Phone Phone##877-809-8316 877-809-8316
Phone Phone##877-809-8316 877-809-8316
The Brad Kuhns Realty Group Mission Statement The Brad Kuhns Realty Group is a team of diverse professionals with a single minded commitment to the provision of Extraordinary Customer Service, Every Time! Our mission is to provide you with our team’s entire focus and experience to help you achieve your real estate goal: SELLING YOUR HOME.
Listing property with The Brad Kuhns Realty Group and RE/MAX Elite® means receiving the following benefits: 1. 2. 3. 4.
Experience… Integrity… Skill… Effectiveness Advanced Techniques and Support… Intimate Knowledge of the Marketplace Financial Counsel and Assistance
The Brad Kuhns Realty Group was formed in 2004. Since then, our property listings have exceeded $105 million and our total home sales have been over $90 million. The yearly listing inventory exceeds $16 million producing average annual sales of over $18 million dollars. The Brad Kuhns Realty Group works with buyers, sellers, and other real estate professionals every day, setting the standard of excellence for customer service. Ever growing and developing, The Brad Kuhns Realty Group currently has five members including Brad and is made up of a diverse group of professionals, all of whom possess a high level of business ethics and commitment to provide our clients the very best in customer care. They are: Sales Associates Chantal Conklin, Karey Carlton and Pam Jones, and Executive Assistant/Realtor, Sally Contess.
www.KuhnsRealtyGroup.com
The Brad Kuhns Realty Group Brad Kuhns, P.A., Associate Broker: There are many qualities and skills that go into being an excellent real estate professional: integrity, in-depth community and market knowledge, marketing savvy, effective negotiation skills and a high-quality professional network. Listing your home does not stop when you sign the listing agreement; that’s when my job starts. You, my client, come first. I will be accessible to you, I will listen to your needs and concerns, and most importantly, I WILL GET YOUR HOME SOLD! Sally Contess, Realtor/Transaction Coordinator: Whether you buy or sell your property with The Brad Kuhns Realty Group, chances are you will speak to Sally. In addition to being Mr. Kuhns’ personal assistant, Sally asks as a liaison between the title company, lender, client and agent to make certain that all tasks are completed in a timely manner to provide a smooth transaction. Sally is also a licensed realtor and has been with The Brad Kuhns Group since 2006. Pam Jones, Realtor/REO Coordinator: Pam is a lifetime Floridian with roots in South Florida. She worked with a National Construction firm doing site development and heavy highway construction throughout Brevard County and Central Florida for the last twenty-five years. This exposure to the area, government agencies as well as private developers has enhanced her Real Estate experience. Pam works primarily on our REO’s (bankowned properties). Working closely with the banks, Pam monitors the property from the moment the bank assigns to the property to our group until it is sold. Chantal Conklin, Realtor: Chantal was born and raised in Montreal, Canada and is fluent in both French and English. In 2002, her husband's job transfer brought her to Brevard County. She became a real estate investor and manages several investment properties. Chantal has worked as a full-time realtor since 2004. Her dedication and caring nature are reflected in the way she cares for all her clients from the initial meeting to the closing of their property. Karey Carlton, Realtor/Buyers Specialist: Karey was born in Miami Florida and began her Real Estate career in 2002 in the Dallas/Ft. Worth market. She returned to Brevard County in 2006 to continue her career in Real Estate Sales. She has had experience in master planned communities, golf course properties, new construction and existing homes. Karey’s energy, focus and dedication to her client’s needs help make buying and selling your home an easier experience. She will never stop until she has found you the perfect house.
Our unique team approach allows us to give you the outstanding level of customer service you deserve. Your questions, concerns and any issues will be answered faster and managed smarter, making your real estate experience better!
www.KuhnsRealtyGroup.com
Client Testimonials “My wife and I had an outstanding experience with Brad Kuhns! We found him to be warm, relational, caring, accessible, honest, professional and full of financial integrity. I can say a lot about him, but the bottom line is: HE SELLS HOUSES! Brad sold our home in 60 days in a terrible economy. We would use him again and can recommend him without hesitation or reservation! Troy Dobbs, Former Senior Pastor “We can give the Kuhns Group our unqualified recommendation because they earned it. Brad and his staff went the extra mile for us by proactively solving problems in a difficult real estate market at a difficult time of the year. The Kuhns Group overcame a number of obstacles to meet the goals we had set. We give Brad and his staff five stars for communications, attention to detail, anticipating problems, solving problems, and knowledge of the real estate market. We believe it would be hard to find a better broker to represent us. We give high praise to Brad for his knowledge and experience, his effective support staff, and his continuous personal involvement. Brad is a deal maker, not just a guy interested in collecting as many MLS listings as possible.
Art & Rita Cominio “The Kuhns Group does an exceptional job from start to finish…they do know Brevard! Being based in Canada is a challenge, but Brad and Sally did a great job keeping us informed and updated. We closed very smoothly on a condo three-thousand miles away thanks to the team at The Kuhns Group.” Dan Smith, Toronto Canada “Not only do they go above and beyond what is expected of them, they ensure a smooth, friendly transaction every time! Thanks again, Brad! We look forward to our next transaction." Ray & Linda Ankrom "Extraordinaire! Brad goes well beyond the normal parameters of a Realtor/Broker. His knowledge of the industry is unparallel, his integrity, patience and gift of communication is unique...Brad is the very best." Christina Beaulieu “Sally Contess and Brad Kuhns provided professional and caring attention to my search and to the practical details of getting started in a new community. From beginning to closing, the Kuhns Real Estate Group made the search and selection process a very positive experience. Thanks again, Sally and Brad." Jerry Keneally “I recommend using Brad Kuhns if you are interested in selling your home. He is knowledgeable, responsive, provides good advice and gets results. We sold our home in less than 30 days after listing it with Brad! He had our home listed for sale online and with a sign in front within 24 hours of getting the listing. He provided very good advice on pricing the home, educating me as to why my home was worth more or less than others on the market or recently sold. He updated me regularly on who had toured the home and the interest level expressed. He ensured that the buyers had the funds to purchase our home so as not to waste my time. You could not ask for a better agent.” Dean Altman www.KuhnsRealtyGroup.com
References Pastor Troy Dobbs (802) 733-5257
Rodney Huffman (321) 537-2869
Pastor Byron and Vicki Cutrer (321) 863-3549
Dr Dalwyn Sealy (321) 242-8486
Karen and Dean Altman (954) 732-0274
Dennis Torgerson & Tana Neilson (321) 799-1161
John Ball (321) 750-2941
Stephanie Townshend (321) 421-1067
Art and Rita Cominio (321) 305-5313
Ray Stratton (321) 917-7780
Shelley Culp (321) 446-2357
Michael and Stephanie Quigley (321) 591-1286
Lee Garner (321) 752-5553
Jenna and Gerry Ryan (321) 243-5210
Ray and Linda Ankrom (706) 374-5420
Brin and Jeffrey Leach-Wilson (724) 612-0918
Jerry Keneally (802) 733-5257
Wayne and Kathy Foucault (321) 213-0305
Wanda Thompson (321) 631-0790
Jake and Christina Townshend (321) 626-4324
Christina Beaulieu (321) 269-6167
Fred and Emily Hemila (508) 888-2307
Cliff and Nancy Wilt (813) 442-4829
Rune Ytesbo (321) 505-8610
www.KuhnsRealtyGroup.com
The Brad Kuhns Realty Group Has the honor of partnering with
The Health First Organization
The Brad Kuhns Realty Group is the EXCLUSIVE real estate representative to the Health First Organization. We assist new recruits as well as current Health First employees with all of their real estate needs. We have welcomed and assisted doctors, nurses, anesthesiologists, and a Director of Operations to the Space Coast!
The Brad Kuhns Realty Group is a founding member of the Brevard Real Estate Affinity Health First program. The Brevard Real Estate Affinity Program was awarded the 2011 Melbourne Chamber of Commerce Affinity Group of the Year award.
www.KuhnsRealtyGroup.com
THE BRAD KUHNS REALTY GROUP COMMISSION STRUCTURE
6%
Your property sells through the MLS. Another agent represents the buyer My commission is 3% The buyer’s agent receives 3%
5%
Your property sells through the MLS I list your property AND I find the buyer. I am the only agent involved. My commission is 5%
www.KuhnsRealtyGroup.com
BEFORE SELECTING AN AGENT
Don’t be afraid to comparison shop! THE KUHNS REALTY GROUP Over 30 years combined experience
AGENT 1
AGENT 2
YES
in the real estate industry Over $90 million closed in sales
YES
Over 400 homes sold
YES
Top 10% of Realtors Nationally
YES
(Per CRS Statistics) Has a list price to sales price ratio over 98%
YES
Has a full time real estate team devoted to getting your home sold
YES
Average time on the market is 33 days or less
YES
Prospect 2-4 hours per day looking for a buyer for your home
YES
Showcased & featured home on www.Realtor.com— the #1 Buyer website in the world
YES
24 Hour Hotline with Rider
YES
1-800-306-2720 Share Listing with 40Web Partners
YES
Contact all buyer’s agents for feedback
YES
Log every showing in ShowingTime
YES
Just listed calls to 1/2 mile radius of home
YES
Interior color flyer on cardstock
YES
Weekly Feedback
YES
Weekly Contact with Updates
YES
Easy Exit Guarantee-Cancel Anytime
YES
Take this form with you when interviewing prospective agents RE/MAX Elite
The Brad Kuhns Realty Group
FACTORS THAT DON’T AFFECT THE VALUE OF YOUR PROPERTY
The value of your property is determined by
What a BUYER is willing to pay in today’s market Based on comparing your property to others SOLD in your area.
Buyers ALWAYS Determine Value!
www.KuhnsRealtyGroup.com
Activity vs. Time
•
Timing is extremely important in the real estate market.
• A property attracts the most activity from the real estate community and potential buyers when it is first listed. • It has the greatest opportunity to sell when it is new on the market.
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Guarantee EASY EXIT LISTING AGREEMENT What is the biggest fear when you list your home? It’s simple. You worry about being locked into a lengthy listing agreement with a less than competent real estate agent, costing your home valuable time and exposure on the market. Worry no more. The Brad Kuhns Realty Group takes the risk out of listing your home through the EASY EXIT Listing Agreement.
You can cancel your listing at any time! You relax, knowing you will not be locked into a lengthy or binding contract! You receive our unique high level of real estate service, so high we are confident you will be happy with the results.
The Brad Kuhns Realty Group takes the risk out of listing your home.
RE/MAX Elite
The Brad Kuhns Realty Group