Magazine | BBR - August 2021 Edition

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August 2021 | www.thebostonbr.com

Digitization experts transforming the manufacturing sector

Diego Vallim, Country Manager, Orica Brazil

WORLD LEADER

in blasts and explosives contributing to the mining industry IN BRAZIL

TOP 10 RENEWABLE ENERGY COMPANIES 10 ASTONISHING DESTINATIONS WORLDWIDE Gran Colombia Gold Saint-Gobain Weber (Chile)


WHO WE ARE Managing Director

Social Media Director

Jassen Pintado

Maria Elena Gastelum

Creative Director

Content Coordinator

Omar Rodríguez

Alicia Barrantes

Editor in Chief

Project Directors

Rafael Tablado

Ana Macfarland David Alarcon

Finance Director

Giuseppe Modenesi

Christina Schoch

Lucy Verde Marcelo Modenesi


EDITOR’S LETTER: August 2021

We are delighted to bring you

any ground to those well underway

our most recent edition, highlighting

in digitization and automation

the work of leading companies in

processes. On its behalf, Orica brings its

their industry. Salesforce offers important

worldwide leadership in blast

resources for companies to undergo

solutions and explosives to Brazil,

a digital transformation. Some

contributing mainly to the South

have been through this process by

American country’s mining industry

choice, while others had too, as we

and also lending a hand to the

are certain that all of them must if

construction sector.

they want to keep up without losing

Enjoy this issue!

Mateo Rafael Tablado, Editor in Chief at The Boston Business Review Email: rafael.tablado@thebostonbr.com

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ARCHITECTURE AND CONSTRUCTION, DEDICATED TO MAKING YOUR BUSINESS MORE SUCCESSFUL. Architecture company dedicated to design and construction, with extensive management in sectors such as Retail and Workplace. Our methodology is based on experience and the will to make your business more successful.

blaqplus.com


Contenido

06.

ENERGY The top ten renewable energy companies

14. 50.

10 WORLD DESTINATIONS

TECHNOLOGY Freeway Consulting

Diego Vallim, Country Manager, Orica Brazil

58.

TECHNOLOGY

36. MINING Increasing productivity and reducing risks in every blast

74. 88.

MINING Gran Colombia Gold Highly productive operation in gold and silver obtention

CONTRUCTION Saint-Gobain Weber Chile Nationwide presence servicing the construction industry

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To p 10

Energy

THE TOP TEN RENEWABLE ENERGY COMPANIES Translated by Flávia Brancato

6

August 2021


To p 10

Clean energy is nothing new and it also encompasses different models, such as wind power, photovoltaic, biomass and others. It has become more relevant over the years and has the ability to reduce the use of fossil fuels for what is strictly essential. Beyond the boost renewable energies have received, several goals established by the United Nations, which have been adopted both by

Energy

different countries and private companies -on their own- aim at nullifying emissions and reducing the environmental footprint before ending the first half of this century. This list, released earlier this year by Investopedia, shows us the prevalence of North American companies in this segment, as well as the appearance of two Danish companies and Asian presence.

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To p 10

Energy

10

9

SunPower is an American company specialized in photovoltaic energy generation and storage. It is one of the pioneering companies in solar energy,

operates 13 refineries and a raw

being created in 1985. SunPower is

material processing plant, generating

located in San José, California. Its

biofuels and renewable chemicals. It

solar energy solutions benefit multiple

also processes waste, virgin vegetable

sectors, including construction,

oils, methanol and other materials to

business and residential sectors, besides also being suppliers to other companies, and creating turnkey projects. Its revenue totals US$ 1.39 billion.

8

This American biodiesel producer

August 2021

convert them into biomass diesel. This company was included in the Fortune 1000 list in 2018 and its revenue totals US$ 2.61 billion.


Energy

To p 10

8

7

This Canadian company is engaged in the manufacturing of photovoltaic solar modules, in addition to offering operation and maintenance services for these systems. Canadian Solar has expanded its operation to more than 160 countries. Its annual revenue is US$ 3.36 billion.

First Solar, also from the USA, designs and manufactures solar energy systems. Its services range from financing and construction/ installation to recycling solar panels as they reach their end-of-life. The company has a global presence, including offices in Mexico and Brazil, and posts revenues for US$ 3.50 billion.

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To p 10

Energy

6

5

The presence of this Canadian giant is clearly global, operating

ventures into wind energy and is

more than 6,000 renewable energy

the second largest manufacturer of

generation facilities in 30 countries.

wind turbines globally. The merger

Its main focus is hydroelectric energy,

of Siemens and Gamesa was held in

which accounts for more than 60%

2017 to create this giant with more

of its portfolio, but it also invests

than 35 years of experience in the

and operates wind and solar energy generation, and is also involved in energy distribution and storage. Its revenue for the last year as of December 2020 was US$ 3.58 billion.

10

This German-Spanish company

August 2021

field, which also offers maintenance and reconditioning services, with a presence in 90 countries and revenue of US$ 9.48 billion.


Energy

To p 10

4

3

This Danish company was created in 1945 and is responsible for the

The largest manufacturer of solar

manufacture, sale, installation and

panels worldwide is this Chinese

service of wind turbines. It has 16

company, which also produces solar

production plants spread over five

cells and solar modules. Its shares

continents, providing a job to more

have been listed since 2010 and the

than 25,000 employees. Their global

facilities opened in Malaysia in 2015

work makes Vestas the world’s largest

enable the company to avoid some

wind energy company. Its revenue was

tariffs. Its most recent annual revenue

US$ 15.20 billion last year.

was US$ 33.95 billion.

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Energy

To p 10

2

The multinational based in Spain is involved in the generation, distribution and trade of electrical energy, specialized in clean energy, including wind power, hydroelectric, photovoltaic and biomass energy. It has subsidiaries in four continents and serves more than 30 million consumers worldwide. It earned a yearly revenue of US$ 34.23 million before the end of 2020.

12

August 2021


Energy

To p 10

1

Danish multinational whose wind energy segment is the largest offshore wind energy generator. Its other segments share operations in thermal power plants and Orsted distributes and sells energy and gas in wholesale and retail in the Scandinavia region, the United Kingdom and the rest of Europe. Its focus on the use of renewable energy has allowed the company to establish medium and long-term goals regarding achieving zero carbon emissions and since 2019 it has also been considered the most sustainable company in the world. Its annual revenue is US$ 34.97 billion.

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Special Edition

Ten

WORLD DESTINATIONS 14


World Destinations

Sometimes, those things that we are not allowed to do are those we most yearn for. Even if restrictions derived from the COVID19 pandemic have limited travel -specially pleasure travel-, we’d still like to share with you a few places we would love to set our foot in once it’s possible again...

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Special Edition

BALI INDONESIA

One of the jewels of the Malaysia archipelago is a feast of natural attractions as well as of man-made

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Sanctuary, in Ubud, and Nusa Dua beach, among other sites. Malaysian temples not only hold

beauty. Besides amazing sunsets, the

a beauty unto itselves, but some of

island offers marvels such as Mount

them are to be found among dreamy

Batur, site for astonishing sights at

landscapes, such as Ulun Danu Bratan,

dawn, the Sacred Monkey Forest

Tanah Lot and Uluwatu temples.

August 2021


World Destinations

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Special Edition

CAPE TOWN SOUTH AFRICA

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August 2021


World Destinations

The African version of the Southern

with museums such as Zeitz, for

Hemisphere offers white sand

contemporary arts, the eleven Iziko

beaches, vineyards, natural attractions

museums and the Heart of Cape Town

as well as museums and other iconic

museums.

places in the country’s history. Neighborhoods such as District Six

Natural attractions nearby include the mountain and sea views when

and Bo-Kaap are perfect examples

riding the Chapman’s Peak route,

of the city’s history and cultural

Kirstenbosch Gardens, Table Mountain,

diversity; exhibits are not far behind,

and Clifton and Camp Bay beaches.

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Special Edition

DUBAI UAE

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August 2021


World Destinations

Modern architecture, all-around sophistication, skyscrapers, artificial islands and lagoons... Shopping malls

host to Burj Khalifa, the tallest building in the world. There are also museums and a taste

boasting not only fashion’s trendiest

of old Dubai, with traditional mosques

brands but also giang aquariums

and other Arab constructions, as well

and indoor ski resorts... Because just

as rides on Dubai’s water stream. This

creating an oasis in the middle of the

city is more than a mix of past and

desert is not enough when oil can build

present, but also a blend of tradition

a solid, tangible mirage. Dubai is also

with modernity and luxury.

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Special Edition

IBIZA SPAIN

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August 2021


World Destinations

We’re talking about the queen of

such as Sa Caleta and Necropolis

the Balearic Islands and one of the

also share the island’s history from

Mediterranean’s and Europe’s referents

ancient times.

in nightlife and resorts. If that wasn’t

Ibiza’s nightlife has been a show in

enough, the small island (about 220

itself for decades and offers different

sq. miles, eighth largest of the Spanish

options. It depends upon each visitor

islands) also offers water rides across

if once out of the island this results in

crystal-clear waters and scuba diving.

a hangover of biblical proportions or

Beautiful sights are a norm, and places

memories for a lifetime.

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Special Edition

ICELAND

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August 2021


World Destinations

This European island nation hosts

witnessed from most cities, though

astonishing nature phenomena

being in the middle of nature as it

bordering on the magical and beyond

happens brings something special to it.

unique. From whale-watching in

Any touring may begin from a

Reykjavik, the country’s capital, to

geothermal water spa 40 minutes from

geysers, vulcans in the middle of snow

Reykjavik all over the country into

and the thrilling show of the Northern

natural parks to experience unique

Lights (aurora borealis) which can be

atmospheres full of ice and snow.

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Special Edition

MIAMI USA

There’s more to Miami and its surroundings than year-round fair

tours and visiting in-town attractions,

weather and sunny beaches. It’s also

Miami’s vicinities also offer singular

a great place to go shopping and its

attractions such as visit the everglades

vivid nightlife is simply unique.

and amusement parks in Florida.

Once past South Beach and other

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sports and rides. Besides the city

If you need an ideal place to stay,

beautiful spots and into the water,

there’s no better than 1 Hotel South

Biscayne Bay offers the best water

Beach.

August 2021


World Destinations

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Special Edition

NEW YORK USA

Is it necessary to remind everyone about this city’s grandeur in so many

such as the NYSE, in Wall Street. And

aspects? From arrival -by land, air or

most of those visiting this city

sea- its skyline is simply breathtaking.

for the first time will identify a place

Now, having this same city host iconic constructions such as the Empire State building, the Statue of Liberty and a

or two they’ve already seen in movies and TV shows. When visiting, why not begin

place like Central Park is something

by staying a block from Central Park,

widely known. But then just add it’s

1 Hotel.

also the world’s capital for musicals and

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theater, and home of a business center

August 2021


World Destinations

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Special Edition

PARIS FRANCE

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August 2021


World Destinations

The former Lutetia keeps being, maybe, the most beautiful city in the world. Its buildings have breathed

Seine River, or, better yet, a boat ride in it? Montmartre, Pigalle, Clignancourt...

history across centuries past to blend

Tired of this lifetime? Even the

with modernity and avant-garde style

dead have something to offer when

in the Parisien grace, producing a

strolling along the Pere Lachaise

unique feeling. Museums? The Louvre

and Montparnasse cemeteries, full

is a few days’ worth of touring just to

of artists’, writers’, musicians’ and

complete a decent view of all it has

intellectuals’ mausoleums.

to offer; D’Orsay and the Pompidou

May you grow tired of a city

Center also host classic masterworks

unlike any other, there’s always

across time. Is the Eiffel Tower either

a ride to Versailles, just a few

impressive or simply beautiful? Is there

minutes away by train.

anything else like a walk along the

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Special Edition

ROME ITALY

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August 2021


World Destinations

Probably considered one of Western Civilization’s starting points. There’s a bit of history mostly everywhere around

Monti. The Pantheon and the Vatican are also a reference to the city. New attractions honoring modern

Rome’s central area, with sites such

aspects of Italian culture have opened

as the Coliseum and its surroundings

in recent years, as is the case with

-including Circus Maximus and

Cinecittà World, honoring Europe’s

the Forum- standing out. The Trevi

largest film studios, those who created

Fountain is also a must-see as are the

an identity for Italian cinema.

Spanish Steps leading to Trinitá dei

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Special Edition

SYDNEY AUSTRALIA

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August 2021


World Destinations

New South Wales’ state capital is one of Australia’s most important

different kinds of boats. Sydney also offers the kind of

cities. It’s not only the country’s oldest

attractions you may find in most

city, but it’s also considered the

cities, such as museums -like the

most beautiful. Sydney’s immediate

ones sharing the country’s and its

reference is its Opera House, whose

ethnic group’s history- and also offers

surroundings can be explored in

beautiful beaches.

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Increasing

productivity and reducing risks in every blast


Produced by Jassen Pintado Interviewee Diego Vallim, Country Manager, Orica Brasil


Orica Brasil

Mining

Orica delivers avant-garde blast and explosives solutions to the Brazilian market, mainly benefitting the mining industry by increasing its productivity and delivering higher safety standards

O

rica is the

countries, providing jobs for more than

worldwide leader 13,000 employees, of which more than in production

200 are tech specialists, making Orica

and distribution

the number one commercial explosive

of blasting

supplier worldwide.

and initiation

“We are a community of engineers,

systems, besides scientists, technicians, operators, providing other

business specialists and on-site

solutions, from cyanide production

personnel working together to support

for gold extraction to cutting-edge

our clients day in and day out,”

technology in digital solutions and

commented Diego Vallim, Country

other blasting services, contributing

Manager for Orica Brazil.

to a safe, efficient and responsible resource extraction and monitoring. The company dates back to 1874, as a supplier for Australian goldfields.

LEADERSHIP EXPERIENCE IN BRAZIL AND ABROAD

Diego Vallim has been in charge of Orica Brazil since 2021, after joining

After more than 146 years in business, the company in 2016 as Senior Orica has presence in more than 100

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August 2021

Sourcing Manager for Latin America,


Orica Brasil

Mining

“We are a community of specialists working together to support our clients” - Diego Vallim, Country Manager, Orica Brazil

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Orica Brasil

Mining

being based in Chile. Vallim took

to design safe blasts. Other services

part in a Management Leadership

such as risk-reducing geotechnical

Program and was selected for this

monitoring are provided by the

position afterwards. The acquisition

GroundProbe™ division.

of Peruvian company Exsa by Orica, a $200 million operation, is listed among

in Brazil, mainly for iron and gold

his recent accomplishments.

extraction, as well as for other basic

His education includes an MBA,

metals and quarries, besides offering

among other courses in Brazil and

solutions to construction and oil & gas

abroad. Before joining Orica, Vallim

industries.

also held leadership positions for

The company relies on its

companies in the automotive and

production plants within the country,

mining industries.

where initiation systems and

WIDE VARIETY OF PRODUCTS AND SOLUTIONS IN BRAZIL

supported by a wide supply network

Orica’s presence in Brazil dates back to the 1980s. In Brazil, the

40

Orica serves the mining industry

emulsions are produced, and it’s also covering clients in all of the Brazilian territory. “We are known for our safety culture

company currently offers its entire

and for our skills to create value

solutions and product portfolio for

through products and technology, but

blasting, from initiation systems and

mainly for our staff’s capabilities,”

emulsions to high-end technology

Vallim pointed out.

August 2021


Orica Brasil

Mining

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Orica Brasil

Mining

• Avatel™: A digitized underground INNOVATION ON EVERY FRONT

Being the global leader in blasting and explosives for the mining and construction sectors implies that every new product made available by Orica does not follow any path previously travelled, but rather becomes a trendsetting innovation in the industry, capable of disrupting the way any specialized task has been performed. The most outstanding solutions among the company’s latest development are: • WebGen™: This wireless initiation system avoids the use of down-lines and connecting wires. Its reach gets the signal through rocks, air and water, resulting in safe, reliable blasts without risking any injury to staff, increasing productivity and reducing costs. WebGen™ is SIL3certified (Safety Integrity Level), and is

charging system designed to initiate blasts from a safe cabin, reducing exposure to any harm. Avatel™ was created in collaboration with Epiroc, another leading company in mining machinery. • GroundProbe: This division recently developed RAR (real aperture radar) and SAR (synthetic aperture radar) devices, able to monitor slope stability, the GMS robotic station for prism monitoring, the GML for convergence monitoring in underground mining, and the RGRVelox (reactive geohazard radar) for reactive monitoring and alarming for tailings dam breaches. DISRUPTING MINING WITH DESIGN FOR OUTCOME

The Design For Outcome system offers a comprehensive digital solution

the only commercial explosive with the to gather and manage data, previous highest security grade.

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August 2021

blast results as well as rock and ore


Mining

Orica Brasil

properties to use with predictive

electronic initiation systems such as

algorithms, delivering possible

I-kon III, the most advanced in its kind,

outcomes and determining the

able to optimize small and large scale

quantity of explosives to use in

blast times, automatically generating

each procedure depending on

blast sequence reprogramming,

expected results.

increasing reliability under severe

Design For Outcome is enhanced when paired with the BlastIQ™ cloudbased platform, which manages the stored data from blasts and perforation, easing integration with

weather conditions and able to reduce blast delays. AN INDUSTRY GIANT WITHIN THE SOUTH AMERICAN GIANT

One of the most important aspects

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Orica Brasil

Mining

for Orica, globally, is its R&D

and safety in blasting, globally,

department, which receives annual

after more than 100 year-experience

investments for more than $50 million,

in different kinds of mining

where more than 60 data analysts

operations worldwide.

come up with the newest solutions with latest-generation technology,

slope monitoring are within our reach,

setting goals such as reducing

thrusting Brazil into the forefront of

personnel exposure to any risk during

the world’s mining industry,” declared

blasts, operational excellence as well

the executive.

as maintaining and improving global sustainability standards. Orica has factories and

PANDEMIC-FUELED EVOLUTION

The restrictions and consequences derived from the COVID19 pandemic

development centers worldwide,

resulted in a testing time for Orica

which brings flexibility and other

Brazil’s resilience and adaptability.

advantages to its supply chain

Many of the duties required to

and logistics, which benefit also

complete essential activities supplied

from partnerships with clients

by the company must be carried on

and suppliers.

site, and these are performed by more

All of these factors enable the

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“The latest solutions in blasting and

than half of the staff. In the same way,

company to guarantee the availability

such unusual conditions allowed for

of the most advanced solutions in

a complete overview of company

Brazil, delivering the best execution

procedures, thus accelerating the

August 2021


Mining

Orica Brasil

“We are known for our safety culture and for our skills to create value, but mainly for our staff’s capabilities” - Diego Vallim, Country Manager, Orica Brazil

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Orica Brasil

Mining

Incl usion is not a second thought in O r ica B raz i l, as women hold positions from leader ship roles to the fo refront of f ield operations

automation and digitization strategy,

there have been tangible results, but

thrusting new practices such as

still with so much to accomplish. 33%

remote assistance through AR

of leadership positions for Orica in

(augmented reality).

Latin America are held by women, while in graduate programs this grows

EFFORTS TOWARD INCLUSION

Orica focuses on inclusion and diversity strategies, a subject in which

46

August 2021

to 50%. Also, 35% of positions in charge of different squads are held by women. There’s still room to grow in


Mining

Orica Brasil

Te c h n o l o g i e s a n d d a ta i nte g ra t i o n of fe re d by O r ica have d i s r upted the m i n i ng i ndust r y

field positions, though Orica

whose path to reach it requires

Brazil proudly hired the first MMU

effort through resources in the

female driver.

company’s hands. Orica’s purpose is to generate value

THE FUTURE: PLACING A BET ON VALUE

For the foreseeable future, Orica plans to get into a certain scenario

and allow its disruptive solutions to evolve, such as WebGen™ technology, GroundProbe™ radars, and the BlastIQ™ digital platform,

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Orica Brasil

Mining

“The latest solutions in blasting and slope monitoring are within our reach, thrusting Brazil into the forefront of the world’s mining industry” - Diego Vallim, Country Manager, Orica Brazil

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August 2021


Mining

Orica Brasil

delivering increased safety and productivity through these solutions. Also, strengthening its industrial presence in Brazil and the rest of Latin America to optimize its supply chain in the territory, and capitalizing on what this represents regarding raw material and finished products management, contributing to make Orica become a strategic partner for its clients.

FOUNDED: 1874 (in Australia) INDUSTRY: Mining WEBPAGE: www.orica.com TEL: (+55) 12 214 1300 EMAIL: diego.vallim@orica.com

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Freeway

Te c h n olo g y

Pandemic:

Electroshock Digital Transformation The dawn of a technological revolution in our society

50

August 2021

Written by Oscar Emo


Te c h n olo g í a

At

the beginning of 2020,

digital evolution, both as a tool to

we could not even

provide competitive advantages,

begin to imagine what

as well as a vehicle to serve a

was just around the

generation of young people that

corner. At that moment, our plans

expect immediacy and hyper-

as a provider of Salesforce-based

personalization in every interaction

Digital Transformation technology

with a brand or service.

solutions were focused on showing our clients the value and need of

News of a strange disease in China, leading to the closure of

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Freeway

Te c h n olo g y

entire cities, were perceived as an

In a few months, our most

overseas issue, far away from the

technology-averse friends and

U.S., in a context of an almost political relatives −even seniors? (If you are style of control characterized by

giving this to people in the US, I might

extreme measures. Westerners did

remove this part)− have evolved in

not see it coming as the beginning

the way they used their devices; they

of the brutal reality a few weeks later

are no longer limiting themselves to

reached Europe, the United States

basic social networks. Suddenly, they

and, on short notice− our Latin

are also making video conferences for

American countries. Even as the first

both work and celebrating birthdays,

cases struck −a few dozen per day−

sending packages and buying services

we were still in denial that in a very

and products on-line, replacing

short time human drama and the loss

the decades-old ritual of paying a

of lives would force governments to activate stringent containment measures that would severely affect the economy as well as our way of living, working and interacting. These circumstances would also shift consumer expectations about how a brand or supplier should interact with them and how companies can influence their purchase decisions.

52

August 2021

weekend visit to shopping malls and grocery stores. In the flash of en eye, our entire society adopted behaviors that were thought to be exclusive to Millennials and Generation Z, accelerating an revolutionary change that otherwise would have taken a few more years. It was an


Te c h n olo g í a

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Te c h n olo g y

Freeway

“electroshock” therapy towards digital

strategy that encompasses all points

transformation that took just a few

of interaction with the customer, we

months and coined a new reality that

must start from two central areas:

will surely remain well beyond the end

Digital Marketing and E-Commerce.

of the pandemic. The post pandemic reality that lies

When we talk about lead generation and purchasing process in a digital

ahead requires companies to interact

environment, the vision is much

efficiently and in an innovative way

deeper and more complex than merely

in the digital world, no longer as a

sending emails, hiring an Ad Agency

competitive advantage, but as an

to have a presence in Social Networks

essential comparative advantage

and a website with a Shopping Cart.

to survive and remain as a relevant

The new reality makes mandatory to

player in its ecosystem. Not only is

develop a much deeper interaction

there no turning back on the habits

with the consumer to obtain a detailed

and behaviors that society had

understanding of his/her interests,

adopted in the past months, but the

searches and previous experiences

economic recovery will speed up

before visiting our on-line assets, so

investment in the digital space, making that what the site presents is not just

54

it a centerpiece of any strategy or

the discount of the month, but fully

business model for all industries.

customized information that allows

Despite the imperative need to

interaction according to the specific

establish a digital transformation

interests and needs of the customer.

August 2021


Freeway Consulting

Mass mailings are no longer

substantial increases in the depth

enough as relevant and personalized

of customer relationships and −of

communications are now required

course− in revenue.

−at the right time and through the

While it is true that the need

customer’s preferred channel− offering for digital transformation could a custom-tailored, on-line experience

be perceived more clearly in B2C

suited to the tastes, interests, needs

(Business to Consumer) environments,

and preferences of the buyer. In our

the impact on B2B (Business to

extensive experience with Salesforce

Business) scenarios is equally

solutions in industries such as Retail

profound and transformational. This

and Consumer Goods, we have seen

is generating the imperative need for

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Freeway

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August 2021


Te c h n olo g y

a much more agile and integrated digital model of relationship with distributors and suppliers, as well as a dramatic evolution of the commercial force towards a 360 vision of the customer. If properly executed, this will allow us to integrate and leverage INDUSTRY:

Information Technology & Services

the productive components of the organizations, making possible realtime projection of prices, production requirements and impacts on the supply chain. The beginning of the end of the

CONTACT: freewayconsulting.com info@freewayconsulting.com

pandemic in the second half of 2021, will undoubtedly mark one of the most accelerated periods of technological evolution witnessed by mankind, driven by a reactivation of the

FOLLOW US:

economy, by an ecosystem strongly adapted in recent months to the digital world and for an increasingly advanced range of solutions adapted to the Electroshock therapy that we have experienced. We are about to bear witness a new digital revolution in our society.

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Easing the way toward digitization In the road to digitization and process automation, Salesforce storms in, easing the way for different business sectors, contributing to improve inward collaboration, increasing productivity and client satisfaction

Produced by Jassen Pintado Interviewee Matías Montero, Regional Vice-President of Salesforce



Te c h n olo g y

Salesforce

C

onsequences from

schemes for digital transformation that

COVID19 have

many companies planned across mid-

undoubtedly brought

term schedules have been ramped up

a series of changes

after conditions demanded to reduce

and disruption -at

contact exposure by people gathering

any activity and

in enclosed spaces.

level- for which adaptability has been

key to avoid any downtime. Productive sectors have made use of available resources for remote interaction; in fact, a lot of gradual

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August 2021

The manufacturing sector faces different challenges, and a very important one is a forecast about end users’ and clients’ conditions.


Te c h n olo g y

Salesforce

Which means, parts in collaboration

innovations to improve the offer,

must now transform every process by

planning and automation. The

improving communication among each pandemic has only accelerated other, with better planning and more

the stages that were already under

product evaluation to direct efforts

transformation based on end

aligned to the end consumer’s needs.

consumer’s customary behavior.

But not every company is prepared

Nevertheless, our current environment

to face new scenarios and many

is immersed into a digital world in

of them have had to reevaluate

which purchases are carried from

their procedures upon impending

mobile devices, work can be performed

changes. On a global scale, 57% of

remotely and consumers’ habits

the manufacturing industry expresses

are known through a series of data-

certainty about their adaptive capacity gathering tools, enabling software able to face changes derived from the to create predictive models. pandemic, while 95% of the sector foresees that such changes may become permanent, and therefore they are implementing viable solutions beyond the pandemic. DIGITAL TRANSFORMATION, MORE THAN AN OPTION The market’s dynamics and channel diversification for back and forth communication with customers demanded

The companies’ role in this is digitizing its relationship with their consumers, centering their efforts on these end users through different digital channels already in existence. “Digitization is, undoubtedly, one of the most solid alternatives to adapt to external events, such as the COVID19 contingency,” declared Matías Montero, Regional Vice-President of Salesforce in Latin America.

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Salesforce

Te c h n olo g y

KEY PURPOSES OF DIGITIZATION According to Montero, companies undergoing digital transformation processes focus on three main subjects to strengthen their business: • Customer centralization • A commitment to increase its staff’s tech abilities • Analyzing operations looking forward to process automation in

“Digitization is one of the most solid alternatives to adapt to external events”

order to increase productivity and gather customer data

- Matías Montero, Regional Vice-President

BENEFITS FROM DIGITAL TRANSFORMATION There are multiple benefits from digital transformation, the most important are: • New product development: Relying on the necessary tech resources is key to creating innovative products when improving processes after efficiently gathering usergenerated data, getting to know customers’ specific demands,

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August 2021

of Salesforce


Te c h n olo g y

Salesforce

Matías Montero, Regional Vice-President of Salesforce

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65


Salesforce

66

August 2021

Te c h n olo g y


Salesforce

accomplishing a continual improvement process after obtaining feedback. • Inventory optimization: Digitizing improves inventory management by replacing manual processes with automation and also allows for better data management,

Te c h n olo g y

MEXICO: AWARENESS OF THE NEED OF BETTER TOOLS Consequences derived from COVID19 in Mexico’s manufacturing industry have not only affected the way business is conducted, but it has also left long-lasting effects into future days. According to the Trends In Manufacturing report, from Salesforce,

resulting in improved predictability of

72% of surveyed manufacturing

future scenarios.

companies in Mexico consider that their

• Time to revenue reduction:

production capacity has changed, and

Automation processes able to support

70% of these companies believe such

key areas such as marketing, sales

changes will become permanent. This

and customer service accelerates

has led to seek for internal operations

transactions even before product

optimization to keep up with growth

launch and into the after-sale service

pace within the market, as 84% of these

period, resulting in less time to gain a

companies prioritize their resource

larger market share.

planning system for the next two years,

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67


Salesforce

Te c h n olo g y

“The industry should change to a more digital state of mind thus benefiting their own business and customers” - Matías Montero, Regional Vice-Presidente of Salesforce

68

August 2021


Te c h n olo g y

Salesforce

and increase process efficiency (82%

made available by technology

of them on the latter).

should be considered as allies, and

Another challenge for manufacturing

not as a complicated endeavor,

in Mexico is the lack of transparent

considering that in coming years the

data, as well as scattered data, which

manufacturing industry will be even

reduces accuracy in sales prediction,

more digitized.

a relevant factor in the current economic present. This dispersed data is considered by 74% of Mexican manufacturers surveyed as the biggest

FIRST STEPS TOWARD DIGITAL TRANSFORMATION It should be noted that it’s very

challenge they face, while 72% of

important to consider in which

them considered the use of obsolete

direction business is going to be

tools a hassle.

transformed. Some examples include

“This shows that the industry should

the power of creating interactions

change to a more digital state of mind

centered on end user satisfaction by

to make the most from their data,

creating customized models and also

thus benefiting their own business

creating a culture of adoption of digital

and customers,” the executive

technologies within the company and

commented.

promoting team collaboration with the

On a large scale, digitization is gaining ground among the manufacturing industry, even though there are still companies opting not

same goal: centering on the customer. SALESFORCE AS AN ENABLER Salesforce is a thrusting force

to take a risk and keeping traditional

of digital transformation in the

schemes. Nevertheless, resources

manufacturing industry as it is in other

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69


Salesforce

Te c h n olo g y

business sectors. Resources provided

business. In the case of the

by Salesforce deliver satisfactory

manufacturing industry, Salesforce

results when deploying the required

considers three key elements for

digital infrastructure to optimize

digital transformation:

collaboration with business partners, internal teams, suppliers and other

processes: Digitization of internal

strategic elements.

processes improves performance

Salesforce’s clients in the

through personnel with enhanced

manufacturing industry have obtained

skills for strategic tasks and by

excellent results with system

implementing automation where it

integration and data management to

optimizes execution.

simplify their procedures, delivering

• Transformation of the end-

a positive impact in sales, service,

user experience: Placing customers

follow-up and continual improvement

at the center of every process results

for product manufacturing and

in a better knowledge of each of them

distribution.

to understand them and foresee their

Efforts by Salesforce are focused on the strengthening of strategic sectors for economies, including the

needs. This translates into higher revenues and loyalty. • Staff training: Tech and tools

manufacturing industry, through a

have evolved toward capitalizing

better use of the kind of technology

on work virtualization, increasing

supporting digital transformation,

productivity and revenue.

optimizing the way to conduct

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• Transformation of operational

August 2021

Salesforce relies on experts able


Salesforce

Te c h n olo g y

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Salesforce

Te c h n olo g y

to understand different nuances

task. These processes have been

in each industry, streamlining

performed by companies big and

implementation processes when

small in every industry. An important

specific needs are identified and

fact to be considered by companies

covered with the right solution.

still to undergo such a process is that

A GIANT STEP FOR SIGNIFICANT PROGRESS Being involved in a digital transformation process demands effort, but it’s not an impossible

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August 2021

they must also create a transformation culture toward digitization within its working force. Adopting tech innovation is imperative not only to keep with


Te c h n olo g y

Salesforce

FOUNDED: business goals, but also to avoid

1999

lagging instead of taking advantage of what these resources offer. “The first differentiator from

INDUSTRY:

Salesforce is accompanying our

Technology

clients in their path to digital transformation,” finalized Matías Montero, Regional Vice-president of

www.salesforce.com

Salesforce in Latin America.

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HIGHLY PRODUCTIVE OPERATION IN

GOLDOBTENTION AND SILVER Produced by Jassen Pintado

Written by Mateo Rafael Tablado

Interviewee Ángel Meza Vice-President of Mines for Gran Colombia Gold


A series of investments resulting in efficiency and improved safety are key factors to place Gran Colombia Gold along the most important gold and silver mining operations in its territory


Mining

Gran Colombia Gold

G

ran Colombia Gold

both in exploration and extraction

is a company with

phases. Gran Colombia Gold is listed

origins in Canada

in the Toronto Stock Exchange. These

whose main goal

and other achievements make Gran

is gold and silver

Colombia Gold the most important

prospecting and

gold and silver extraction company

extraction. Since

in Colombia.

2010, the company’s

run has allowed its consolidation as a reliable business with stability and responsibility toward its main operations in Colombia.

SPECIALIZED LEADERSHIP WITH KEY EXPERIENCE Angel Meza is the vice-president of mines for Gran Colombia Gold.

Gran Colombia Gold’s work in recent He graduated as a mining engineer years has experienced high production from Central Peru National University levels. Just in 2018, the company

(UNCP) in the higher average class.

surpassed 200,000 oz. production for

Meza also earned an MBA from

the very first time, increasing by 25%

Centrum, the business school of

the previous year’s accomplishments.

the Pontifical Catholic University of

In 2019, production reached 240,000

Peru (PUCP); and in 2019 finished a

oz. of gold, besides a cash balance of

master’s in International Leadership

$84 million by December, 2019.

from the EADA Business School

Besides the Colombian operation, the company also has assets and investments in Canada and Guyana,

76

August 2021

(School for High Management, Spain). Meza has developed his mining experience in areas such as


Mining

Gran Colombia Gold

BEYOND GOLD exploration, perforation, explosive

in Peru; and also to Kamoto Copper

demolitions and mining project

Co. and Katanga Mining, both in the

management. Work has taken him

Democratic Republic of the Congo,

to Retamas, Minas Buenaventura,

Africa. Meza is also an international

Barbastro (a subsidiary of Minsur),

speaker and consultant in mining,

Los Quenales and Perubar (both of

taking part in these activities in Peru,

the Glencore group), Minera Aruri

Chile, Colombia and Ecuador.

and Tamboraque mine, all of these

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77


WHO ARE WE? We are a Colombian Company with qualified experience, consisting of several business units, specialized in engineering, construction and project development.

VISION H.D.S.T.M COLOMBIA SAS desires to become recognized nationally and internationally as a leading company in management and engineering in the mining and construction industries by being successful in project execution with a high degree of responsibility in safety and the environment


Expansion of the mining project in de-quilling processes, installation of metal arches, concrete launching, reinforcement with helical bolts and electro-welded mesh in Gran Colombia Gold Minas Carla –ProvidenciaSilencio and Sandra K

Construction of Apique in rock types IV and V on the Bieniawski scale, installation of metal arches with 28 MPa reinforced concrete

Construction of Bocamina access for the entry of personnel and materials for the Sandra K mine in the Gran Colombia Gold mine

Contact us: H.D. STM COLOMBIA. S.A.S. | Calle 26B # 74 - 29 Medellin Antioquia, Colombia | hdavila@hdcorporacion.com | NIT: 900888766 - 9


Gran Colombia Gold

Mining

The path we’ve been on has allowed us consolidation as a reliable

stability and responsibility business with

- Ángel Meza, Vice-President of Mines for Gran Colombia Gold

HIGH PRODUCTIVITY FROM EACH ZONE IN OPERATION Gran Colombia Gold’s main activity is carried out in the Segovia and

80

Frontino Gold Mines company from the Colombian government, as well as those in Segovia, Remedios, and also

Remedios municipalities, both in

the El Zancudo mine, located in Titiribi

the northwest of the Department

(Antioquia) between 2009 and 2010.

of Antioquia, in central Colombia.

Gold production from the company

The company has also grown by

averages 17,000 to 20,000 oz. of gold,

acquisition, after purchasing the old

monthly, delivering a yearly average

August 2021


Mining

Gran Colombia Gold

of 200,000 and 220,000 oz., and achieving a 220,194 oz. production in 2020. During 2021, Gran Colombia Gold’s

Segovia (northeastern Antioquia). SANDRA K, RECIPIENT OF STATE-OF-THE-ART MINING INFRASTRUCTURE

efforts have been destined toward the

One of the latest findings for Gran

exploration of three gold deposits: in

Colombia Gold is the Sandra K mine,

southern Cali (in the Cauca Valley),

in Segovia. Currently, levels 6 and

Marmato (Department of Caldas) and

7 of the 7-level facility are being

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81


What you need is what you get! All people and all clients have needs. We are pleased to say that in the northeast of Antioquia, in the ambit of mining, Montajes Civiles has the best solutions for people and their clients.

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Mining

Gran Colombia Gold

furnished with important investments:

enabling technology in our operations

an elevator has already been installed,

in all fronts,” Meza declared.

easing the tasks of 506 workers (374 part of the company staff and 132 from outside contractors), avoiding a 935-step staircase after a $1.6 million injection, reducing the run across the stairs to four minutes, delivering a positive impact in time, productivity and -mostly- the workers’ safety. Other investments have been made

GUARANTEEING SAFETY IN UNDERGROUND OPERATIONS Maintaining its staff’s wellbeing and safety is a top priority for Gran Colombia Gold, after investing in the installation of underground refuge chambers for every operation. Since 2017, more than $1 million has been used for the construction of four

at Sandra K to obtain underground

refuge chambers in Segovia and

machinery and equipment with a

Remedios. At the El Silencio mine, a

$1.5 million budget, resulting in the

40-person refuge has been recently

acquisition of a Sandvik DD210 drill

deployed as an addition to the three

rig, a Sandvik LH307 low profile LHD

previous refuge chambers in the El

(load haul dump) and a 15 ton Aramine Silencio, Providencia and Sandra K truck for underground operations. mines, each with a capacity to host up This investment also considered the

to 60 persons for up to 72 hours. And

required training in heavy mining

currently, research is being conducted

equipment for the staff dispatched at

to consider deploying a fifth refuge

Sandra K.

chamber in the El Silencio mine which

“Constant improvement is in Gran Colombia Gold’s DNA, as well as

would have capacity for 100 persons. It must be noted that underground

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Gran Colombia Gold

Mining

We highlight the positive impact created by alliances among government agencies, local mayors, communities, NGOs and the private sector - Ángel Meza, Vice-President of Mines for Gran Colombia Gold

refuge chambers in every Gran Colombia Gold mining site are built under high global mining standards, such as those observed by the MSHA (Mine Safety and Health

84

A DOMESTIC AND INTERNATIONAL SUPPLIER NETWORK Gran Colombia Gold’s success and leadership in gold and silver mining in its territory is supported by

Administration, from the US), besides

a vast network of purveyors which

complying with the Safety Regulations

includes brands known worldwide

for Underground Mining Labors -part

as well as domestic companies.

of Decree 1886 from Colombia’s

The network includes Colombiana

Ministry of Mines and Energy-, and

de Distribuciones Mayoristas de

with regulations from the National

Antioquia, Distribuidora de Químicos

Mining Agency.

Industriales, Eléctricos de Colombia,

August 2021


Gran Colombia Gold

Mining

Gran Colombia Gold operates under global standa rds and compliance with local regulations

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85


Gran Colombia Gold

Mining

Eléctricas de Medellín (EDEMSA),

Collaboration with these companies

Epiroc, Explomín, Ferrocortes, IG

is a labor source for more than

Representaciones, Kaeser, Sandvik

4,000 workers.

Colombia and Synergy Supplies, among others. Also, Gran Colombia Gold works

MULTIPLE EFFORTS ALONG NEIGHBORING COMMUNITIES Gran Colombia Gold carries different

hand in hand with local companies

community outreach programs, each

near their operations, incorporating

one facing different subjects and

them to its supplier network.

problems, and each of them aligned

Smart Mining United. Inspired

epiroc.com.co Contact us salescvca@epiroc.com


Mining

Gran Colombia Gold

Wo m e n’s e m p o w e r m e n t is not just a C SR s u b j e ct, i t ’s co m m o n practice at Gran Colombia Gold

to the United Nations’ development

providing scholarships and benefitting

goals.

more than 180,000 inhabitants with a

The “Small Mining Productive Incorporation” initiative has allowed

$2 million investment. Efforts to bring the gender

the affiliation of more than 2,500

gap closer are addressed by

miners, besides combating illegal

the “Entrepreneurial Women in

mining and contributing to the

Leadership”, which offers training for

environment. On its behalf, “Education different skills, benefitting women in for Development” is a program

areas surrounding Gran Colombia

focused on refurbishment of schools in Gold’s operations. different areas and also on developing

To these and other health, cultural

learning programs along with the

and environmental campaigns, the

“Angelitos de Luz” foundation,

company also adds more than

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87


Gran Colombia Gold

Mining

FOUNDED:

2010 INDUSTRY:

Mining www.grancolombiagold.com.co angel.Meza@grancolombiagold.com.co

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August 2021


Mining

Gran Colombia Gold

Recent i nvestments have been desti ned to the acquisition of new underground machiner y

$3 million investments to improve and create new roads, benefitting transit in these territories. “We highlight the positive impact created by alliances among government agencies, local mayors, communities, NGOs and the private sector,” Meza pointed out. A SHINY HORIZON The future for Gran Colombia Gold will rely on the support and infrastructure to achieve goals such as reaching a leadership position in the underground mining sector worldwide at profitable costs. At the domestic level, the company’s intention is to contribute to the country’s economic recovery in collaboration with neighboring communities and local governments, keeping a lasting, stable relationship with its stockholders to strengthen its position among society and reach the top ten list of the most productive mines in the territory, with reserves of one million oz. of gold through sustainable practices.

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89


NATIONWIDE PRESENCE ser vicing the construc t ion industr y Produced by Jassen Pintado

Written by Mateo Rafael Tablado

Interviewee Asier Amorena, General Manager for Saint-Gobain Weber in Chile


Construction

Saint-Gobain Weber has kept a steady presence all along Chile, achieving this accomplishment is possible thanks to the company’s successful strategic partnerships

CONCEIVED FOR ROYALTY FOR GLOBAL AVAILABILITY

Saint-Gobain designs, manufactures and distributes materials and solutions for industries such as construction, healthcare and mobility, among many others. The company’s history goes back more than three centuries ago as a glass factory opened under orders of King Louis XIV, in France. Currently, Saint-Gobain has presence in 70 countries with the support of more than 167,000 employees, and in 2020 generated sales for more than $45.4 billion.

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Saint-Gobain Weber Chile

Products created by Saint-Gobain

origins and global presence. In 2016,

are developed under a continuous

Weber’s affiliate in Chile expanded

innovation process and are to be

in South America after acquiring the

found in many different spaces in

Solcrom company, a solid player in

everyday life, delivering wellness,

the production and distribution of

execution and safety, undertaking

chemical products for construction.

the challenges faced by sustainable

The operation in Chile currently

construction, resource efficiency and

has five distribution centers and

fighting climate change.

two production plants, the newest one opening in August 2021 in

BOOSTING PRESENCE THROUGH PARTNERSHIPS

Saint-Gobain’s presence in Chile also goes back long ago. The

Concepción, consolidating the company’s presence in all of Chile. Asier Amorena is the General Manager for Weber Saint-Gobain in

company has established key strategic Chile since 2017. Amorena is originally partnerships with businesses such a telecommunications engineer, as the El Volcán company and the

graduated from the Public University

Vidrios Lirquén glass factory. In

of Navarre (Spain), he worked in

1996, Saint-Gobain incorporated

this specialty during two years for

Weber, also a company with French

Agilent Technologies in Stuttgart, Germany. Once back in Spain, Amorena was hired at Saint-Gobain for the Marketing and Development department, for which he earned an MBA from the Barcelona School of

90

August 2021


Construction

Our Company

Management (Spain), adjunct to the Pompeu also saw Amorena’s further development in Fabra University. Besides this degree,

leadership by honing his skills in important

Amorena has also taken different marketing

business schools with professors with

courses and seminars in prestigious

ties to Harvard University and the MIT

institutions in Spain, such as IESE, IE

(Massachusetts Institute of Technology),

Business School and ESADE Business

both in the United States.

School. His career in Saint-Gobain took a turn in 2011, as Amorena arrived at Brazil

NATIONWIDE PORTFOLIO AVAILABILITY

as Marketing Director, being named Sales

Solutions and products from Saint-

Director five years later; his stint in Brazil

Gobain Weber are useful in projects of

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91


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Mineral acoustic ceiling

Alkaline resistant fiberglass mesh

Gypsum acoustic ceiling

Self-adhesive fiberglass tape

Metal corner tape

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Saint-Gobain Weber Chile

different kinds and dimensions:

• For the retail market via

from repairs, finishes and home

SODIMAC, the specialized home

remodeling projects to large building

and construction superstore chain

construction, offering cement, plaster,

• Hardware stores

mortar, coating, sealers, concrete,

• In construction companies

silicone and other compounds. These

nationwide.

products are available from Arica to Punta Arenas through the three main

94

GROWTH VIA DIGITIZATION

The Digital Transformation process

distribution channels for the Chilean

at Saint-Gobain Weber Chile is a key

construction industry:

factor to the company’s growth with

August 2021


Construction

“WE TRY TO BRING A FAIR VALUE OFFER TO OUR CLIENTS AND SUPPLIERS” - Asier Amorena, General Manager for Saint-Gobain Weber Chile

the development of three

contractors and other construction

main pillars:

professionals

• Optimization of managerial

• The modernization of the

procedures

company’s industrial platform

• Improving communication along

through resources set in the

with thrusting the Weber brand

Industry 4.0 concept.

into a digital habitat inclusive to retail clients as well as end consumers of the company’s products, which are mainly

PARTNERS, SHAREHOLDERS, STAKEHOLDERS

For decades, the way to success in Chilean territory for Saint-Gobain

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95


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Construction

Weber has been through the creation

fruitful relationships in the long term.

of powerful partnerships able to bring

The company has developed key

win-win situations within a context

suppliers as well as products with

of absolute and total trust. Both the

specific requirements, contributing

company and partner El Volcán share

with knowledge and financial support

this long-term perspective.

to its value chain.

“We try to bring a fair value offer

“Suppliers with operations in Chile

to our clients and suppliers. A

are key partners, because they are

perspective of value distribution of the

open to create custom developments

shareholder to all of our stakeholders,

adding value to our operations,” the

besides facing the everyday challenge

executive said.

of having a true empathic view with each of our stakeholders,” Amorena declared. RELATIONSHIPS WITH SUPPLIERS

The provision of supplies, raw

CONTRIBUTIONS TO A BETTER PLACE

The “Making the World a Better Home” initiative is a global effort from Saint-Gobain and affiliate companies

materials and other goods to run

to help make our surroundings a more

operations in Saint-Gobain Weber

sustainable, beautiful place to inhabit.

Chile requires specialized purveyors,

In facing this commitment, Saint-

possessing key traits, such as

Gobain takes its global leadership

flexibility, being on time and other

role for sustainable solutions and

attributes which allow establishing

focuses on goals such as reaching

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97


Saint-Gobain Weber Chile

“SUPPLIERS WITH OPERATIONS IN CHILE ARE KEY PARTNERS, because they are open to create custom developments adding value to our operations” - Asier Amorena, General Manager for Saint-Gobain Weber Chile

Empresas Cloramon S.A. Chemical at the service of the Construction Industry, Coatings, Paper, Pulp and Agro Industry. www.cloramon.cl empresas@Cloramon.cl Fono: +56 2 24401320 Panamericana Norte 8900, Quilicura, Santiago Chile


Construction

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STRONG AND DURABLE CEMENTS WITH MOWILITH® The high-performance Mowilith® solutions are used for increased durability and strength in cementing operations and to deliver premium mortar performance, including flexibility, waterproofing and offers protection against weathering.

The Archroma Way to a Sustainable World: Safe, efficient, enhanced, it’ our nature. www.archroma.com

Products created by SaintG o b a i n We b e r a re i n l i n e w i t h t h e “M a k i n g T h e Wo r l d A B et te r H o m e” p ro g ra m , a l i g n e d to t h e U N’s i n i t i at i ve s about climate change

100

August 2021


Construction

Saint-Gobain Weber Chile

a zero CO2 emissions by 2050. This was announced during the UN Climate Action Summit. This goal contributes to the Business Ambition for 1.5°C global pact, which establishes a maximum increase FOUNDED:

1665 1996 as Saint-Gobain Weber in Chile

of global temperature to 1.5°C, considered by science as the limit increase to avoid the worst impacts derived from climate change. UPCOMING PLANS

Among the upcoming goals for SaintINDUSTRY:

Construction

Gobain Weber in Chile, the operational platform optimization project stands out, as it does the development of work teams into an intermediate skills mix. It’s been foreseen that once these efforts result in efficient processes and

www.cl.weber

skilled individuals, these will add value to the operation, leveraging growth for the company in the upcoming years.

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