Magazine | BBR - February 2022

Innovation and standards from sowing to marketplace

February 2022 | www.thebostonbr.com

CALIBRE MINING Gold standards for mining in Nicaragua Julio Hernández, General Manager for the Compressor Technique Business Area at Atlas Copco Peru and Bolivia

JR SIMPLOT Networking to deliver the best, ready to eat product

MINING And IoT

Sustainable innovation for a better tomorrow

DOes your company have a story to tell?

Contact us to provide you with coverage it deserves!

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EDITOR’S LETTER: February 2022

It’s great to return after our latest

mountains, Atlas Copco has become

destinations issue has fueled us to take on a strategic ally for industry through business as it comes, showcasing leading companies in different business sectors.

In the food and beverage sector we

reliable machinery.

In mining, Canada’s Calibre Mining has become a leading gold export company

proudly display the evolution which

with its investments in Nicaragua, which

Licores de Guatemala has been through,

go beyond underground mines benefitting

as the company keeps bottling spirits

surrounding communities.

which have become a tradition in their

Up north, Simplot has designed a

home country as well as they export

complete logistics network to maintain

world-class rum globally. Further south,

leadership in the frozen fry market.

where Bolivia and Peru share the Andes

Thanks for reading and sharing!

Mateo Rafael Tablado, Editor in Chief at The Boston Business Review Email: rafael.tablado@thebostonbr.com

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WHO WE ARE Managing Director

Finance Director

Jassen Pintado

Christina Nichole

Creative Director

Social Media Director

Omar Rodríguez

Maria Elena Gastelum

Editor in Chief

Content Coordinator

Rafael Tablado

Alicia Barrantes

Editor for Brasil

Project Directors

Flavia Brancato

Ana Macfarland David Alarcon

Translations

Giuseppe Modenesi

María Murgui

Lucy Verde Marcelo Modenesi

Ta b l e o f c o n t e n t s

8.

44.

54.

Freeway Consulting Electroshock digital transformation

Mining And IoT Top 10 Renewable energy companies

64.

16.

86.

34.

Bertling Logistics Inc In Miami

92. w w w.the b os tonb r.com

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We are a group of investors and experts in the infrastructure sector with the objective of developing and building with strong bonds so that constructions are of great value and forever.

We set our bases to to respond effectively to the great challenges, because we understood that it is possible to believe in an infrastructure at international levels with the current requirements.

Infrastructures so well made, that they last forever.

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Freeway

Te c h n olo g y

Pandemic:

Electroshock Digital Transformation The dawn of a technological revolution in our society

8

Written by Oscar Emo

Te c h n olo g í a

At

the beginning of 2020,

digital evolution, both as a tool to

we could not even

provide competitive advantages,

begin to imagine what

as well as a vehicle to serve a

was just around the

generation of young people that

corner. At that moment, our plans

expect immediacy and hyper-

as a provider of Salesforce-based

personalization in every interaction

Digital Transformation technology

with a brand or service.

solutions were focused on showing our clients the value and need of

News of a strange disease in China, leading to the closure of

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9

Freeway

Te c h n olo g y

entire cities, were perceived as an

In a few months, our most

overseas issue, far away from the

technology-averse friends and

U.S., in a context of an almost political relatives −even seniors? (If you are style of control characterized by

giving this to people in the US, I might

extreme measures. Westerners did

remove this part)− have evolved in

not see it coming as the beginning

the way they used their devices; they

of the brutal reality a few weeks later

are no longer limiting themselves to

reached Europe, the United States

basic social networks. Suddenly, they

and, on short notice− our Latin

are also making video conferences for

American countries. Even as the first

both work and celebrating birthdays,

cases struck −a few dozen per day−

sending packages and buying services

we were still in denial that in a very

and products on-line, replacing

short time human drama and the loss

the decades-old ritual of paying a

of lives would force governments to activate stringent containment measures that would severely affect the economy as well as our way of living, working and interacting.

These circumstances would also shift consumer expectations about how a brand or supplier should interact with them and how companies can influence their purchase decisions.

10

weekend visit to shopping malls and grocery stores. In the flash of en eye, our entire society adopted behaviors that were thought to be exclusive to Millennials and Generation Z, accelerating an revolutionary change that otherwise would have taken a few more years.

It was an

Te c h n olo g í a

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11

Te c h n olo g y

Freeway

“electroshock” therapy towards digital

strategy that encompasses all points

transformation that took just a few

of interaction with the customer, we

months and coined a new reality that

must start from two central areas:

will surely remain well beyond the end

Digital Marketing and E-Commerce.

of the pandemic.

The post pandemic reality that lies

When we talk about lead generation and purchasing process in a digital

ahead requires companies to interact

environment, the vision is much

efficiently and in an innovative way

deeper and more complex than merely

in the digital world, no longer as a

sending emails, hiring an Ad Agency

competitive advantage, but as an

to have a presence in Social Networks

essential comparative advantage

and a website with a Shopping Cart.

to survive and remain as a relevant

The new reality makes mandatory to

player in its ecosystem. Not only is

develop a much deeper interaction

there no turning back on the habits

with the consumer to obtain a detailed

and behaviors that society had

understanding of his/her interests,

adopted in the past months, but the

searches and previous experiences

economic recovery will speed up

before visiting our on-line assets, so

investment in the digital space, making that what the site presents is not just

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it a centerpiece of any strategy or

the discount of the month, but fully

business model for all industries.

customized information that allows

Despite the imperative need to

interaction according to the specific

establish a digital transformation

interests and needs of the customer.

Freeway Consulting

Mass mailings are no longer

substantial increases in the depth

enough as relevant and personalized

of customer relationships and −of

communications are now required

course− in revenue.

−at the right time and through the

While it is true that the need

customer’s preferred channel− offering for digital transformation could a custom-tailored, on-line experience

be perceived more clearly in B2C

suited to the tastes, interests, needs

(Business to Consumer) environments,

and preferences of the buyer. In our

the impact on B2B (Business to

extensive experience with Salesforce

Business) scenarios is equally

solutions in industries such as Retail

profound and transformational. This

and Consumer Goods, we have seen

is generating the imperative need for

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Freeway

14

Te c h n olo g y

a much more agile and integrated digital model of relationship with distributors and suppliers, as well as a dramatic evolution of the commercial force towards a 360 vision of the customer. If properly executed, this will allow us to integrate and leverage INDUSTRY:

Information Technology & Services

the productive components of the organizations, making possible realtime projection of prices, production requirements and impacts on the supply chain.

The beginning of the end of the

CONTACT: freewayconsulting.com info@freewayconsulting.com

pandemic in the second half of 2021, will undoubtedly mark one of the most accelerated periods of technological evolution witnessed by mankind, driven by a reactivation of the

FOLLOW US:

economy, by an ecosystem strongly adapted in recent months to the digital world and for an increasingly advanced range of solutions adapted to the Electroshock therapy that we have experienced. We are about to bear witness a new digital revolution in our society.

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HIGH QUALITY standards and operations

A comprehensive and certified operation from sowing to distribution is the cornerstone for Licores de Guatemala to endure as one of the companies exalting the name of the Central American country.

Translated by María Murgui

Produced by

Jassen Pintado

Interviewee

Luis Ibáñez Guillén, General Manager at Licores de Guatemala

Licores de Guatemala

L

icores de Guatemala

Later, in 2020, Industria Licorera

has exalted the

Quezalteca won an award as Exports

name of its country

of the Year, which acknowledges the

internationally through

company’s quality, sustainability and

the exportation

competitiveness.

of fine beverages of high quality

“Licores de Guatemala is currently

and excellence in their production

at a very important point after five

processes; its brands come to be

years of uninterrupted growth and a

a model which is earning more and

profitability of each of its production

more prestige with the passing of

units”, pointed out Luis Ibáñez Guillén,

time. In its country of origin, its rums

General Manager at Licores de

and “aguardientes” are already a

Guatemala.

part of the local tradition for the best occasions, serving in each sip more than 80 years of experience which is

INTERNATIONAL EXPERIENCE IN THE SECTOR Ibáñez is an industrial engineer and

also present in more than 25 countries. public accountant whose education Besides extending its presence took place in Peru. He also earned

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internationally, in 2013, Licores

an MBA at ESAN (Spanish acronym

de Guatemala got the “Ron de

for Business School for Graduates,

Guatemala” Designation of Origin,

in Peru) University Business School

thus affording status not only to

and is currently a doctor candidate

the land and environment where

at the University of Seville (Spain).

the cane grows, but also to the

The executive also completed

quality of the materials in which

specialization courses at the Marketing

it is stored and aged.

Society (London, England) and

Food & Beverage

“Licores de Guatemala finds itself at a very important point after five years of uninterrupted growth and a profitability of each of its production units” - Luis Ibáñez Guillén, General Manager at Licores de Guatemala

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Licores de Guatemala

executive formation programs

as Argentina, Ecuador, Panama, Peru

at the INCAE (Spanish acronym

and, currently, Guatemala.

for Central American Business

“My job is results-focused, I take

Administration Institute, in Costa Rica)

part in all the business development

Business School.

aspects”, declared Ibáñez.

Its prime field of expertise is Business Strategy and Innovation in the trade front. Throughout 25 years he has worked in the alcoholic beverages industry in countries such

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OPERATIONS WITH THE SUPPORT OF A COMPLETE STRUCTURE The operation of Licores de Guatemala has got the structure of an

Food & Beverage

integrated chain: from the sugar cane plantations, the sugar mill where raw

class brands are commercialized.

The operation is complemented

material is processed, distillery, aging

with Casa del Ron, its own retail

centers, packaging factories, its own

chain, which has different locations

distribution system and contracted

in the country.

distribution through first-tier partners for the global presence of the product.

Moreover, the company has a division for imported liquors of different kinds, through which first-

RICH PORTFOLIO WITH WELLPOSITIONED BRANDS Licores de Guatemala is formed by rum, “aguardiente” and gin brands,

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El Mejor Ron del Mundo se Viste con las Mejores Etiquetas

+502 2323-9898

ventas@dacsanet.com

www.dacsanet.com

/dacsagt

Envases Universales Ball de Centroamérica, S.A. Somos una empresa dedicada a la fabricación de envases de aluminio para bebidas con instalaciones de producción en Guatemala y Panamá.

NUESTROS PRODUCTOS Latas de aluminio de dos piezas.

Más livianas para transportar y fáciles de guardar Diseñada para una apilabilidad perfecta Enfriamiento rápido Amigables con el medio ambiente debido a que el

alumunio es infinitamente retornable y reciclable

www.ecaguatemala.com

@endelispanama

Food & Beverage

each one with its own personality, capable

for a democratic consumption among

of reaching different market niches.

different groups.

RUMS

AGED RUMS

Ron XL: Beverage aged in oak casks

Ron Botrán: Botrán rum varieties are

for at least one year, distilled four times.

recognized worldwide thanks to their raw

Excellent selection for cocktails and a

honey-based production, obtained after the

choice beverage for young adults. Available

sugar cane’s first pressing, which is grown

in pineapple/coconut, lemon/cucumber,

in the Retalhuleu region, in the South-West

berries, and apple flavors.

of Guatemala.

Ron Venado: This rum is offered in two

Ron Colonial: Conceived up in

different varieties, according to their alcohol

one of the first cities to be founded in

content. It stands out due to its mixability.

this continent, Antigua, Ron Colonial is produced from the maceration of plums,

“AGUARDIENTES” Aguardiente Venado: A real tradition in

raisins and vanilla.

Ron Zacapa Centenario: Zacapa has

the Guatemala central area, aged for a year

been catalogued as the best rum in the

and with tinges of intense flavor. A version

world due to its production, from the soil

with cinnamon scent and flavor was added

type, climate and other natural elements

recently to this brand.

combined in the region where its cane

Quezalteca: Flagship brand in the country, rooted to customs and flavors from

grows, its one of a kind distillation process and, specially, its aging at high altitude.

Guatemala. Quezalteca is beyond social classes and age groups. Different flavors have been adapted to the Central American taste in different graduations, which allow

GIN Xibal: This liquor is produced from Mesoamerican herbs which are

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Licores de Guatemala

characteristic from Central America, in perfect symbiosis with the gin traditional flavors.

RTDs AND HARD SELTZERS As trendsetters in low-grade and low-calorie alcoholic beverages, the company created brands such as Cubata, VIP, OBIT, Mangiatto, Xibal and Kick, aimed for different occasions and different markets with flavor variety.

INNOVATION AS A BRAND-CREATOR BOOST The capability of building up brands and innovating when affording them an evolution element was joined to Licores de Guatemala’s tradition of producing high-quality liquors for decades.

Currently, the company offers both the domestic and international markets an average of 25 innovations a year in the form of new products, new flavors, new brands and packaging.

IMPORTED BRANDS We are pleased to represent brands

“We have converted the company into a lean organization to respond to

from top level wineries and companies

the faster and faster changes in the

such as Viña San Pedro, Casa

markets”, Ibáñez pointed out.

Orendain, Tito’s, Pernod Ricard, E & J

Among these innovations, we could

Gallo Winery, PradoRey, and Segura

highlight high quality products which

Viudas, which trust our commercial

can make a difference in the market,

and brand development system.

such as: Ron Botrán Creole Apple Fusion, Botrán Vintage Wine Cask,

“We are proud of producing

Botrán Guatemalan Oak, Cinnamon

rums which are really world-class”,

Flavored Venado, Zacapa Royal, Ron

commented the General Manager.

XL in different combinations with lemon, XL Sour Blast, XL Pineapple/

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Food & Beverage

“We are proud of producing rums which are really world-class” - Luis Ibáñez Guillén, General Manager at Licores de Guatemala

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L

eading company in Central America and the Caribbean, dedicated to the production and distribution of medical and industrial gases.

Solutions for various industries

GASES

EQUIPMENT

PBX: (502) 2421-0400

www.productosdelaire.com

Coconut, Xibal Gin & Tonic, Xibal Equinox; Blackberry Quezalteca,

In order to work as a complete

Guatemalan Mango, Pepita

operation, Licores de Guatemala

Orange, Pineapple, Hot Corn flour

manages its own retail channels,

Drink; “ready to drink” (pre-mixed)

which have been modernized and

Mangiatto, XL Kick and Quezalteca

reshaped through physical sales

Chispuda, just to name a few.

channels Casa del Ron, in different

Beyond alcohol as a beverage, COVID-19 pandemic took Licores de Guatemala to develop Alkoh,

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COMPANY-OWNED RETAIL OUTLETS

cities in the country, whose unique concept has been renovated.

After the transition to e-commerce

making an incursion the in medicinal

on the part of the consumers,

alcohol market, thus contributing to

which was accelerated during

fight the virus.

the quarantines derived from the

Food & Beverage

pandemic, the company has focused its efforts on developing its electronic commerce channel.

SUPPLIERS’ SECTORS Each line of Licores de Guatemala’s suppliers is properly segmented according to each stage in the production and commercialization of beverages.

For the farming stage of the process, the company has got suppliers who can afford the best fertilizer and riper which not only fullfils the sowing and optimal development of the cane, but also are friendly to the environment and the soil quality for sowing. Another important partnership is the one with packaging material suppliers (both glass containers as well as lids and labelling).

An important task with companies which take part in key areas for the creation of formulae, such as flavoring, aromas and natural scents is also carried out.

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Licores de Guatemala

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Food & Beverage

“We have converted the company into a lean organization to respond to the high speed of changes in the markets” - Luis Ibáñez Guillén, General Manager at Licores de Guatemala

SUSTAINABLE OPERATION

centers to experience centers.

The purpose of directing the

This way, the company guarantees

company towards sustainable

the sustainability of Guatemalan rum,

operations has resulted in important

which keeps up to world standards

investments on behalf of Licores de

not only for its quality, but also for its

Guatemala, accomplishing effective

caretaking of the environment and

actions such as a reduction in the use

respect of human rights.

of fossil fuels and the optimization

The company earned the Neutral

towards clean processes, having

Carbon certification in May 2021

received the ISCC Certification Plus

from SGS, thus fulfilling ISO Standard

(International Sustainability and

14064:2006. This was achieved

Carbon Certification) and verified the

by eliminating its carbon footprint,

entirety of its production chain. This

without turning to the purchase of

rank also guarantees the optimal

carbon footprint credits as other

management of the production chain’s

companies do, as it owned an

resources, from plantations, mills,

inventory of more than 1,850M

distilleries, aging and packaging

to achieve its own mitigation of

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Licores de Guatemala

greenhouse effect gases.

Towards the external part of the company, Licores de Guatemala created the “Tranquilo Camilo” campaign, which consists of enjoyable communications to promote the moderate consumption on behalf of consumers.

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FUNDACIÓN LICORERA (SOCIAL WORK ORGANIZATION) Fundación por la Vida (Foundation for Life) was created in 1986. It changed its name to Fundación Licorera, which contributes to the complete development of the Guatemalan society focusing on three

Food & Beverage

main points: life standards

communal infrastructure and human

through nutrition, education and

development projects.

productive programs.

This organization has managed to have an impact on children and

LOOKING TOWARDS GROWTH The main goals for Licores de

surrounding communities through two

Guatemala are the consolidation of

schools with about 1,000 students,

the growth experienced over the last

and also more than 200 women

years and make it sustainable with the

through different trainings who seek

passing of time.

to empower and improve their living

After the positioning of its brands

standards. They also distributed about in Guatemala and Central America, 12,620 bags with food in Jocotan,

Licores de Guatemala seeks to

Chiquimula, known as the “Dry

emerge in new markets beyond the

Corridor” in our country. In addition

organic growth.

to this, our Ingenio Tulula office for

“We keep an eye on new growth

relationships with communities has

opportunities and we look toward the

benefited more than 14,300 neighbors

future with optimism”, concluded Luis

and 2,800 families from San Andrés

Ibáñez Guillén, General Manager at

Villa Seca, Retalhuleu, with health,

Licores de Guatemala.

FOUNDED: 1939 INDUSTRY: Food & Beverage CONTACT: (+502) 2470-9696 www.licoresdeguatemala.com info@licoresdeguatemala.com

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At Lidergas we provide a different energy We commercialize propane gas in bulk gas tanks and cylinders for industries, agriculture and families. Every customer that needs to generate combustion or heat is important to us. We provide a different energy.

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SUSTAINABLE INNOVATION FOR A BETTER TOMORROW At Atlas Copco, our mission is to achieve a sustainable, profitable growth, seeking to empower our customers and drive society towards a better tomorrow

Interviewee Julio Hernández, General Manager for the Compressor Technique Business Area at Atlas Copco Peru and Bolivia Produced by Jassen Pintado Art Direction Omar Rodríguez

Atlas Copco Perú

Atlas Copco, worldwide group

development of projects in different

leader in compressed air, vacuum,

markets; from applications in new

energy, and industrial tool solutions,

mining seams and expansions, to

has operations in over 180 counties

industrial installations for penumatic

around the globe. Its customer center

transport and wastewater treatment

in Peru, that along with Bolivia are

plants.

known as the Andean region, was

Aside from providing the latest

the first office of the Group in Latin

in compressed air technological

America and has been working in

innovations, Atlas Copco advises its

the development and execution of

customers in the choice of the best

industrial projects since 1950. Julio

solution from its wide equipment

Hernández, new General Manager

portfolio. “Our business is always

for the Compressor Technique

focused on operational efficiency,

Business Area at Atlas Copco Peru and Bolivia, tells us more about the vision and development plans for the division in the region.

INDUSTRIAL DEVELOPMENT AND INNOVATION During 2021, Atlas Copco experienced a growth in the demand

sustainability and the responsible use of resources. Therefore, the correct choice of a compressor for an air installation is key for energy savings and the reduction of the carbon footprint at any operation” says Hernández. “We advise our customers about the difference between a 4-bar pressure blower, versus a 5 to 11 bar

of compressed air technologies for the pressure compressor, and how with

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Machinery

Our business is always focused on operational efficiency, sustainability and the responsible use of resources - Julio Hernández, General Manager for the Compressor Technique Business Area at Atlas Copco Peru and Bolivia

the choice of the right equipment according to a particular application, they can get up to 50% of energy savings”. Usually, these low-pressure solutions are recommended due to its high efficiency and low energy consumption for wastewater treatment plants, flotation processes and pneumatic transport.

Atlas Copco always looks to

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37

Atlas Copco Perú

38

Machinery

Hogar de las Ideas Industriales

provide added value to its customer

goes hand in hand with energy

during their project development

efficiency. Keeping a machine in peak

process. The accompaniment during

operational performance turns into

the implementation of such projects

energy savings. To achieve this, we

goes beyond the installation itself,

have intelligent central controllers that

focused on prevention and energy

regulate the demands and fluctuations

efficiency. “We have seen growth in

of compressed air machines

the awareness about the importance

connected to our network, thus

of preventive maintenance, which

increasing their efficiency”.

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39

Atlas Copco Perú

The industry 4.0 and connectivity

maintenance since it helps reduce

tools are not foreign to the

possible failures that may cause

compressed air world. Due to the

production losses to our customers.

confinement situation caused by

Also, it allows us to be proactive

COVID-19, remote monitoring

towards any alert sign the machine

platforms have been key for Atlas

may send, which goes straight to our

Copco customers to anticipate

customer and our specialists”.

their maintenance needs. “All of

“Industrial innovations, like our

our compressors come with remote

third-generation variable speed drive

monitoring technology or can be

technology VSDs and SMARTLINK

easily connected to our worldwide

for remote monitoring of compressed

network through SMARTLINK. This

air installations, allows our customers

tool supports us with preventive

to maximize their investment and

“Our mission is to achieve a sustainable, profitable growth, seeking to empower our customers and drive society towards a better tomorrow” - Julio Hernández, General Manager for the Compressor Technique Business Area at Atlas Copco Peru and Bolivia

40

Machinery

optimize the operational times at their

environment and society in general.

installations in a responsible way with

“At Atlas Copco, our mission is to

the environment”, says Julio.

achieve a sustainable, profitable

COMMITMENT WITH THE SOCIETY AND THE ENVIRONMENT Sustainability and innovation are key for the Atlas Copco Group. Its

growth, seeking to empower our customers and drive society towards a better tomorrow”, says Julio.

And so, the Atlas Copco Group

sustainability strategy is focused

in Peru and Bolivia contributes with

on providing its strategic partners

sustainable development through

with added value, not only through

corporate projects aligned with

its products and services, but also

the United Nations Sustainable

through responsible actions with the

Development Goals, and its

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41

Atlas Copco Perú

commitment with science-based

differential value from other offers, are

targets. Julio tells us more about

sustainable, efficient and can generate

one of their initiatives: “Water for All

saving in the short, medium and long

is a corporate global initiative that

term”. This year, an organic growth in

develops projects to provide access to drinkable water in places where is needed. This initiative was born from a project promoted by our own staff, to later be adopted by the Group and executed worldwide through strategic partners and Atlas Copco volunteers in every country”.

the business volume is expected for the division in the region, based on tailor-made solutions for the customer and intelligent connectivity tools for service proactivity.

“Solutions based in innovation and advanced technology will be key this 2022, and at Atlas Copco we are

OUR VISION FOR THE REGION IN 2022 For Julio, this 2022 arrives with several growth and project development opportunities that will

42

more than ready to take on these new challenges the market has for us.

With nearly 150 years of experience in compressed air technologies

need Atlas Copco solutions. “We are

worldwide, our machines have

in a highly dynamic market that has

proved to be efficient and sustainable

increased its demand for products

no matter the industrial project

and services that, aside from having a

they operate in”.

Machinery

www.atlascopco.com/es-pe

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Mining

Mining & IoT

Digital transformation within the mining industry has resulted in more productivity and also reduced costs and risk exposure

44

Mining

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45

Mining

T

he interconnection

maintenance and repairs to

between electronic

predictive maintenance

devices and common use objects

• Cost optimization and increased

to data networks

productivity

currently implies plenty of everyday

• More and better processes

tasks. It is already possible to adjust

supporting decision-making

home air conditioning remotely with the hardware’s app in a mobile device, and in the same way we can monitor our home’s wireless surveillance cameras and receive movement sensor alerts.

In different industries, depending on

NEW OPPORTUNITIES FOR PROFESSIONALS

Besides the multiple professions mining gathers from for its operations, it has now grown a demand for IT specialists. According to GlobalData’s employment database, between July

the business sector and its customary

and October 2021 there were 597 jobs

tasks, automation between machinery

related to the Internet of Things (IoT)

and programmed processes managed

offered in the mining industry, and 540

remotely is happening since a few

of those jobs have been taken, for a

years ago, delivering results such as:

90.45% of positions filled.

Companies such as Anglo American,

• Improving safety and reducing

Caterpillar, Eaton, Flowserve,

risk exposure both for personnel

Komatsu, Nexans and Rio Tinto,

and equipment

among others, are the ones offering the most jobs in which IoT is key for

• Transitioning from preventive

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everyday operations.

Mining

Besides the multiple professions mining gathers from for its operations, it has now grown a demand for IT specialists

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47

Mining

BENEFITS ON THE SURFACE AND BELOW

Interconnected equipment used in mining for remote work includes from heavy load vehicles and automated trains -both driverless- conveying obtained minerals to devices with small sensors transmitting accurate data for decision-making in processes that result in less costs and increased safety.

Orica, the multinational Australian explosive and blasting system supplier, offers cloud-based solutions

Solutions line and also zero emissions

supported by apps, delivering useful

vehicles such as the automated 793

data to determine the quantity of

model.

explosives needed for a specific detonation according to rocks’ hardness and results from previous

48

OUTSTANDING PROJECTS

Infosys, the multinational IT

detonations, among other information.

company, shared data about some of

Caterpillar, on its behalf, offers

the most outstanding operations in

automation and remote operation

which processes based on IoT, clud,

solutions both for fleets and individual

AI and cybersecurity have delivered

equipment through their MineStar™

solid results:

Mining

• Koodaideri (now known as

command center in Perth, including

Gudai-Darri), is an Australian-based

the routes for heavy load vehicles,

Rio Tinto operation where the first

trains and autonomous drill rigs in

intelligent mine has been established,

mines and loading zones. In 2019, the

powered by an hybrid system

first automated heavy load rail system

consisting of solar energy and carbon- was built at this site; the AutoHaul™ derived fuel. Most of its processes

features automatic response for

are operated and designed from a

speed reduction, starts and stops,

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49

Mining

Beyond tangible contributions in mining, there have been challenges which will certainly be surpassed through new tech developments

50

Mining

eliminating taking drivers to the mining by the close of 2021 production is site. The only factor affecting the

expected to reach between 128,000

more than $2.6 billion investment is

and 132,000 oz.

scarce workforce, for which iron ore shipments have been postponed to 2022.

• Borden (at Porcupine mine, Canadá) is being operated by Goldcorp, which partnered with Cisco,

• Casa Berardi mine belongs

and from 2018 and on, additional

to Hecla Mining and is located

adjustments to their EV fleet and their

in Quebec, where open pit and

solar energy system were performed,

underground operations are carried

installing fans with sensors in the

out to obtain gold and silver. Hecla

underground mine, which improved

partnered with Newtrax to monitor

energy efficiency with remote

their machinery and its stoppage.

operation, reducing work stoppage

As a result, machinery use has

due to lack of ventilation. Results

been optimized through real-time

have also reduced the air quantity that

diagnostics reducing its stoppage

had to be pumped into the mine from

time, thus increasing production and

1.2 million cubic feet per minute to

experiencing an average extra hour

650,000 cfm. It’s not hard to deduct

per day of active operation. In 2020,

that electricity consumption in this

the Casa Berardi mine produced

project has been reduced in half, while

121,493 oz. in gold (at cash cost) and

obviously reducing costs.

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51

Mining

• Glencore, on its behalf, partnered also with Newtrax in 2016 to install sensors for its mobile machinery at the Matagami zinc mine.

52

Each ore mineral load has increased from an average of 55 up to 60 tons.

CHALLENGES FOR IOT IN MINING

Beyond tangible contributions

Data provided by interconnected

since IoT has been deployed into

equipment has resulted in a better

mining operations, there have been

understanding of its performance,

challenges which will certainly be

thus achieving greater productivity.

surpassed in the future through new

Mining

tech developments.

It must be noted that underground mining implies limitation in connectivity with wireless networks

internet, which is required to move vehicles and other objects from a remote location.

Nevertheless, these are the kind

as operations run deeper from the

of obstacles that spark the big

surface. Also, mineral deposits in

developments in tech required to

remote areas can hardly access 3G

continuously bring value into mining.

and 4G connectivity, much less 5G

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53

To p 10

Energy

THE TOP TEN RENEWABLE ENERGY COMPANIES Translated by Flávia Brancato

54

To p 10

Clean energy is nothing new and it also encompasses different models, such as wind power, photovoltaic, biomass and others. It has become more relevant over the years and has the ability to reduce the use of fossil fuels for what is strictly essential.

Beyond the boost renewable energies have received, several goals established by the United Nations, which have been adopted both by

Energy

different countries and private companies -on their own- aim at nullifying emissions and reducing the environmental footprint before ending the first half of this century. This list, released earlier this year

by Investopedia, shows us the prevalence of North American companies in this segment, as well as the appearance of two Danish companies and Asian presence.

w w w.the b os tonb r.com

55

To p 10

Energy

10

9

SunPower is an American company specialized in photovoltaic energy generation and storage. It is one of the pioneering companies in solar energy,

operates 13 refineries and a raw

being created in 1985. SunPower is

material processing plant, generating

located in San José, California. Its

biofuels and renewable chemicals. It

solar energy solutions benefit multiple

also processes waste, virgin vegetable

sectors, including construction,

oils, methanol and other materials to

business and residential sectors, besides also being suppliers to other companies, and creating turnkey projects. Its revenue totals US$ 1.39 billion.

56

This American biodiesel producer

convert them into biomass diesel. This company was included in the Fortune 1000 list in 2018 and its revenue totals US$ 2.61 billion.

To p 10

8

Energy

7

This Canadian company is engaged in the manufacturing of photovoltaic solar modules, in addition to offering operation and maintenance services for these systems. Canadian Solar has expanded its operation to more than 160 countries. Its annual revenue is US$ 3.36 billion.

First Solar, also from the USA, designs and manufactures solar energy systems. Its services range from financing and construction/ installation to recycling solar panels as they reach their end-of-life. The company has a global presence, including offices in Mexico and Brazil, and posts revenues for US$ 3.50 billion.

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57

To p 10

Energy

6

5

The presence of this Canadian giant is clearly global, operating

ventures into wind energy and is

more than 6,000 renewable energy

the second largest manufacturer of

generation facilities in 30 countries.

wind turbines globally. The merger

Its main focus is hydroelectric energy,

of Siemens and Gamesa was held in

which accounts for more than 60%

2017 to create this giant with more

of its portfolio, but it also invests

than 35 years of experience in the

and operates wind and solar energy generation, and is also involved in energy distribution and storage.

Its revenue for the last year as of December 2020 was US$ 3.58 billion.

58

This German-Spanish company

field, which also offers maintenance and reconditioning services, with a presence in 90 countries and revenue of US$ 9.48 billion.

To p 10

4

Energy

3

This Danish company was created in 1945 and is responsible for the

The largest manufacturer of solar

manufacture, sale, installation and

panels worldwide is this Chinese

service of wind turbines. It has 16

company, which also produces solar

production plants spread over five

cells and solar modules. Its shares

continents, providing a job to more

have been listed since 2010 and the

than 25,000 employees. Their global

facilities opened in Malaysia in 2015

work makes Vestas the world’s largest

enable the company to avoid some

wind energy company. Its revenue was

tariffs. Its most recent annual revenue

US$ 15.20 billion last year.

was US$ 33.95 billion.

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59

Energy

To p 10

2

The multinational based in Spain is involved in the generation, distribution and trade of electrical energy, specialized in clean energy, including wind power, hydroelectric, photovoltaic and biomass energy. It has subsidiaries in four continents and serves more than 30 million consumers worldwide. It earned a yearly revenue of US$ 34.23 million before the end of 2020.

60

To p 10

Energy

1

Danish multinational whose wind energy segment is the largest offshore wind energy generator. Its other segments share operations in thermal power plants and Orsted distributes and sells energy and gas in wholesale and retail in the Scandinavia region, the United Kingdom and the rest of Europe. Its focus on the use of renewable energy has allowed the company to establish medium and long-term goals regarding achieving zero carbon emissions and since 2019 it has also been considered the most sustainable company in the world. Its annual revenue is US$ 34.97 billion.

w w w.the b os tonb r.com

61

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Gold standards for mining in Nicaragua

Assertive efforts able to increase value in production and within surrounding communities take Calibre Mining into a leading gold producer in Nicaragua

Produced by Jassen Pintado Interviewee Petri Salopera, Vice-President of Sustainability at Calibre Mining

Mining

Calibre Mining Corp.

C

alibre Mining is a Canadian company with corporate headquarters in Vancouver, British Columbia, operating in Nicaragua. The

company trades in the Toronto Stock Exchange (TSX: CXB).

The company’s executive leadership

Salopera earned a Master’s Degree in Development Studies, Latin American Studies and Social Studies from the University of Helsinki (Finland), besides taking part in postgraduate studies in Community Relations at the University of Queensland (Australia).

Salopera’s experience has taken

is formed by an outstanding group

him to executive positions in mining

of individuals with decades worth

companies such as BHP and Newmont-

of experience not only in mining but

Goldcorp (both in Chile), Rio Tinto

also in public companies. The group’s

(Peru) and Newcrest (Ecuador).

successful precedents include the

Besides mining, Salopera has also

sale of seven mining companies in

been involved in academics and

transactions amounting to more than

NGOs in Europe and Latin America,

$5 billion.

focusing on environmental, community,

“We are focused on generating sustainable value for the long term

66

THE KIND OF LEADERSHIP MINING NEEDS TODAY

sustainability and media matters, besides government relations.

for shareholders, the communities we

“Mining and its potential for positive,

operate in and every party of interest,”

sustainable change generation is one of

said Petri Salopera, Vice-President of

the subjects that I’m most passionate

Sustainability at Calibre Mining.

about,” commented the executive.

Calibre Mining Corp.

Mining

- Petri Salopera, Vice-President of Sustainability at Calibre Mining

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67

Solutions designed for the client’s needs, with advice throughout the process

Tajo Mina el Limón.

Cliente: Calibre Mining

With more than 15 years of experience and vast experience in the manufacture and commercialization of explosives, Explotec is synonymous with applied chemical engineering. www.explotec.net

REGIONAL LEVEL CLIENTS • Constructora Meco • Lafarge-Holcim • Cemex • • Constructora Santa Fe • Calibre Mining • Argos • • Minerales de Occidente • Cementos del Norte • Mina Mochito • • Traesa • Macoma • Pedregal • Azvi • La Cantera •

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rfunes@explotec.net

EXPLOTEC NICARAGUA Edicio Kakau, 7mo piso, módulos A-704 y A-705.

(505) 2293-9470 / 8930-4271 laguilar@explotec.net infonic@explotec.net

Calibre Mining Corp.

Mining

“Estamos enfocados en generar valor sostenible a largo plazo para todas las partes interesadas” - Petri Salopera, Vice-President of Sustainability at Calibre Mining

MUTUAL BENEFITS FROM PRESENCE IN NICARAGUA

Calibre’s production in Nicaragua currently generates 36% of the country’s exports in gold. And in 2020 only, Calibre’s expenditures paid nearly $200 million in the country among operational expenses, employee salaries and benefits, capital expenses as well as in direct investments contributing to wellbeing and education in communities where the company operates in, while creating more than 3,000 positions for direct and indirect

labor, and counting with 98% of Nicaraguan nationals on its staff. Not bad for a company that arrived in the country in 2009 whose main operations were mining exploration, near the country’s Caribbean coast, mainly.

“Nicaragua has a mining tradition; we’ve always stated that the country has well established, clear laws regulating the mining industry,” Salopera declared.

KEY ACQUISITIONS

In 2019, Calibre acquired assets

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71

Mining

Calibre Mining Corp.

in Nicaragua from B2Gold. This

Exploration with the purpose of

transaction included La Libertad

increasing investments in different

(in Chontales) and El Limón mines;

mining projects within Nicaragua.

currently, both locations are goldproducing sites. Also, the company owns the Pavón and Eastern Borosi

OPERATIONS AND ABILITIES

Calibre Mining’s operational model is run under the “Hub and Spoke” scheme:

(EBP) projects, which imply a significant extracting minerals from different sites to contribution to the companies’ be carried into processing plants which operations in Nicaragua.

Calibre also acquired several

sum a processing capacity of 2.7 million tons per year, which allows to ramp up

exploration concessions, and in

production rapidly and with low costs,

March 2020 the company signed

delivering long-term value

an agreement along with Rio Tinto

for shareholders.

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73

Calibre Mining Corp.

This combination allows reinvestment for exploration in emerging areas.

OPTIMIZED PROCESSES

Calibre Mining uses up to 97% of recycled water in production processes through tailings dams, which are built with waterproof materials to avoid residuals being in contact with the ground or groundwaters.

Mining

“Mining and its potential for positive, sustainable change generation is one of the subjects that I’m most passionate about”

Tailings storage facilities include piezometers to measure residuals in tailings and embankments.

“As a company, we are focused

- Petri Salopera, Vicepresidente de

on a sustainable performance with

Sostenibilidad en

disciplined growth,” the executive

Calibre Mining

pointed out.

LOCAL AND GLOBAL SUPPLIERS

In 2020, Calibre mining invested $58.6 million in purchases. The company is conveniently supported

by Bertling Logistics, Canchanya Ingenieros, Casa Pellas, Empremar,

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75

Calibre Mining Corp.

Mining

Calibre Mining directs ef fo r ts towa rd sustainable operations and contr ibutes towa rd operating in sustainable communities

Explotec, Grupo Santa Fe, Kal Tire, NIMAC and Puma Energy, among other companies.

Every Calibre Mining supplier,

Purchases Task Force.

The Directive Committee for Local Content was established in 2020 and is in charge of supervision, revision,

either big or small, is aligned with the

approval and support of strategies

company’s standards about ethics and

based in each site.

care for the environment. Calibre also has supplier development programs

SAFE AND SKILLED WORKFORCE

During 2020, the entire staff at

either for key suppliers countrywide

Calibre Mining was subject to safety

or local suppliers in each site, with the

training sessions focused in each

latter group being managed by the Local different area, pointing out possible

76

Calibre Mining Corp.

Mining

The staf f at Cal ib re Mining is subject to r igo rous training sessions fo r safet y and r isk exposure

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77

An excellent operational performance does not need many words of explanation, but one simple answer: Bertling in Miami.

Local services include: Project Freight Forwarding • Trucking • Resupply Logistics • Customs Clearance • Warehousing IT & Software Solutions Bertling Logistics, Inc. 12604 N.W. 115th Ave. FL 33178 Miami United States of America Nestor Gonzalez, Commercial Director +1 305 7931367 nestor.gonzalez@bertling.com Visit www.bertling.com/miami to find out more.

78

Mining

Calibre Mining Corp.

dangers and risk exposure, besides

“This brought a positive impact in

spreading safety regulations for

our staff and we have been allowed

each aspect.

to operate without having to halt

Nine other specialized technical safety trainings were added,

our operations again since,” Salopera added.

accomplishing goals beyond the basic requirements.

ADAPTING TO CONDITIONS DURING THE COVID-19 EMERGENCY

Consequences deriving from de COVID-19 pandemic also affected the mining industry, and Calibre Mining

EFFORTS AIMED TOWARD SUSTAINABILITY IN EVERY FRONT

Caring for the environment and company efforts in surrounding communities are an important part of Calibre Mining’s success.

Since 2020, the company has

adapted to the new conditions after

held multiple meetings with different

a temporary halt to activity during

groups such as native communities,

April 2020.

among others, which are aware of the

Top priority for operations under

company’s responsible operations

these new conditions has been the

firsthand. All of these interactions take

safety and wellbeing of company

place under the best global practices

employees; for this purpose, Calibre

carried out by Calibre and under

Mining developed and implemented 17

the company’s Native Communities

new biosecurity protocols.

Standards, besides being in contact

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79

INTERNATIONAL TRADE OPERATOR

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Calibre Mining Corp.

Mining

“The country has well established, clear laws regulating the mining industry” - Petri Salopera, Vice-President of Sustainability at Calibre Mining

with the Regional Governments of the

sustainable gold mining industry based

North and South Caribbean Coast.

on a deep understanding of gold’s role

The company operates under

in society, today and in coming years.

Nicaraguan regulations, besides

“The goal is delivering value for

carrying out practices aligned with the

our groups of interest in a responsible

UN’s Sustainable Development Goals

way through innovative management

(SDG), publishing its first Sustainable

focused on participation,” declared

Development Report. It’s also worth

the executive.

mentioning that in August 2020, the company joined the World Gold Council (WGC). As members of this

EFFORTS IN SURROUNDING COMMUNITIES

• In the Pavón Mine (located in

organization, we share a unified vision

Rancho Grande, Matagalpa), Calibre

of our responsibility in securing a

Mining partnered with the CEN

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81

Calibre Mining Corp.

Mining

Ca l i b re M i n i n g’s p ro d u ct i o n co nt r i b u te s to m o re t h a n 3 0 % of N i ca ra g u a’s g o l d ex p o r t s

environmental organization (Center for Understanding with Nature) to join

hurricanes Eta and Iota in 2020, Calibre

environmental, social and economic

Mining created a humanitarian aid fund

goals within this site.

along with local authorities and NGOs,

• In the El Limón Mine, the

helping vulnerable communities in

company co-financed a campaign

the Rosita, Siuna, Bonanza, Rancho

from the Ministry of Health, benefitting

Grande, El Tuma-La Dalia, El Cua and

5,055 residents from El Limón and

San José de Bocay communities.

surroundings, reducing risk of infections

82

• After damages caused by

• In Rancho Grande, the company

from diseases such as dengue fever

built a new educational center for

and Zika virus.

the Yahosca Arriba community,

Mining

Calibre Mining Corp.

The company i s a l so i nvo lved i n othe r ex p l o ration projects, some of them along strategic par tners

with improved infrastructure -including

WGC, with the duty of complying

solar panels-, benefitting more

with the Responsible Gold Mining

than 40 students.

Principles (RGMP) from this entity. The

A BRIGHT FUTURE SHINING AHEAD

Toward the end of 2021, gold

company is already directing efforts to align with these regulations, as well

production from Calibre Mining is

as with the International Council on

projected to reach between 170,000

Mining and Metals Principles, besides

and 180,000 oz.

its commitment to comply with efforts

Previously, with the purpose of creating a mid-level gold mining company, in 2020 Calibre joined the

aligned to the UN’s SDGs. It’s projected that the company will be taking three years to totally comply

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83

Calibre Mining Corp.

Mining www.cis.com.pe

contactos@cis.com.pe

INGENIEROS MINERÍA E INFRAESTRUCTURA

The Mining specialists with safety, care for the environment and quality.

Canchanya Ingenieros S.R.L. Peruvian company, established in 1993, specializing in the execution of works and comprehensive managementof underground and open-pit mining operations.

Telephone Nicaragua: +505 7516 1796 Telephone Peru: +511 995723074

with RGMP, current efforts to fulfill this goal include identifying areas of

Fuels and lubricants that offer integrated solutions to ensure smooth, efficient and safe operations.

improvement as well as those that are already aligned with such standards.

Other purposes for Calibre Mining include reducing greenhouse gas emissions within the mid-term.

“We keep our goal of interacting in an open, respectful way to continue contributing in a positive, constructive manner to improve people’s living conditions,” finalized Petri Salopera, Vice-President of Sustainability at Calibre Mining.

Calibre Mining Corp.

Mining

FOUNDED:

2009

im Nicaragua

INDUSTRY: Mining

www.calibremining.com

EMPLOYEES: 3,614 employees (as of August, 20211)

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85

BERTLING LOGISTICS IN MIAMI your end-to-end logistics partner for mining projects

HIGHLY SPECIALIZED FORWARDING SERVICES FOR THE MINING INDUSTRY

Bertling Logistics, Inc. Miami was founded in 1998 and has since developed into one of the leading – if not the only truly project-focused – logistics services provider in the area. The office is headed by Néstor González, leading the commercial department and Alicia Byrne managing operational activities in the region.

Over the last years, Bertling Miami has developed a special logistics service portfolio for the mining industry and has been handling manifold resupply and logistics for mining products conveyand all over Central and South America. From ad-hoc equipment supply shipments to bulky mining machinery and vehicles – Bertling Miami is a logistics leader in this sector. With its worldwide office network and wide-range network of subcontractors and local logistics partners, Bertling Miami solves every logistical challenge to supply - often remote- mine sites on time and on

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87

Bertling Logistics Group

budget to ensure operations without

and materials without delay – albeit

any disturbance.

the current challenging market

For a current gold mine project in the environment caused by rate volatility, Dominican Republic, Bertling Miami has port congestion and Covid-19. About had a record month after the other in

500 containers are shipped for this

2021, with recently over 111 shipments contract per year. from 15 foreign locations handled in one month only, including about 200

Also, the tailor-made and highly visible IT system Bertling Miami

pick-ups in the USA alone – which is no applies and individualizes for each problem for the experienced logistics

mining project, has been a success

experts at Miami, who transport the

factor. Clients appreciate the many

different mining spare parts, equipment different EDI connections, reporting

88

Mining

and tracking opportunities to have

and end-to-end service offering of

full transparency over each and every

Bertling Miami is completed with

shipment. In addition, overall process

a modern warehouse facility for

improvements to digitize the mining

sophisticated material handling and

resupply operations, Bertling’s in-house storage solutions – a service which developed smart device tracking and

many mining companies value for

eco-footprint tracking and offsetting

storage of parts and equipment,

solutions are increasingly requested by

using Bertling’s facility for onward

their international mining customer to

transportation upon demand –

meet their sustainability and efficiency

all transparently connected and

goals and targets.

traceable via Bertling’s transport

The unique mining logistics expertise

management system.

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89

Bertling Logistics Group

90

Mining

Bertling – We deliver our promise.

ABOUT BERTLING

Bertling was founded in Germany more than 155 years ago and

visible and efficiently-run supplychains for transports and projects of any scale.

Working with an international

has since developed from a local

network of 54 offices in 33 countries

chartering and ship-owning business

and dedicated partners plus 700

to a globally recognized logistics and

logistics employees, Bertling is ideally

shipping company, offering complex

positioned to provide end-to-end

project freight forwarding, GFF and

turnkey logistics and shipping services

resupply transport solutions as well as worldwide leading ship-owning, chartering and brokerage services to its global clients. Bertling’s value adds in-house IT services which encompass

to the energy, oil & gas, mining & construction, infrastructure, renewables and petrochemical industries. Bertling’s highly specialized logistics services

state-of-the art transport management

also encompass Bertling Enviro,

tools, real-time tracking/tracing,

Bertling Bulk Liquids, Bertling Class 1

reporting and overall digitalization

and Bertling Trucking solutions.

solutions to build sustainable, highly BERTLING CONTACT FOR FURTHER INFORMATION

Néstor González Commercial Director Phone: +1 786 8640550 Ext. 1562 Mobile: +1 305 7931367 nestor.gonzalez@bertling.com www.bertling.com/miami

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91

NETWORKING TO DELIVER THE BEST, READY TO EAT PRODUCT Joining forces with raw materials suppliers and strategic partners in logistics takes Simplot to the top of the frozen french fries market

Produced by Jassen Pintado Written by Mateo Rafael Tablado Interviewee Luis Alberto Rodríguez Mastache, CEO for Simplot México Interviewee Alberto Ponce, Supply Chain Director for Mexico and Central America at Simplot

Simplot México

J

Food

ohn Richard Simplot

generates value in the food industry,

gave his own name to

providing resources to support

the company he founded

its suppliers and relying on these

during the late 1920s

resources to thrive in the global market

in Boise, Idaho, a state

since the early 21st century, with a

widely known for its

decade’s worth of labor in Mexico.

high volume of potato production. The JR

“We are interested in winning, we think Mexico can host world-class

Simplot company has always been a

organizations,” commented Luis

standout in innovation, besides facing

Alberto Rodríguez Mastache, CEO for

and surpassing different challenges,

Simplot Mexico, and also in charge of

detecting opportunities and making

the Central America territory for the

the most of them to achieve growth for company. decades, developing the business of empire after striking important deals

CORPORATE EXPERIENCE TO FACE ANY CHALLENGE Rodríguez Mastache earned a

with the McDonald’s fast-food chain

Bachelor’s degree in Marketing

and its owner, Ray A. Kroc.

from ITESM (Monterrey Institute of

frozen french fries, and becoming an

Currently, Simplot generates 11%

Technology and Higher Education,

of french fries imports in Mexico, and,

in Mexico), graduating with honors

along two other companies, adds to

through a scholarship. Afterwards,

60% to 65% of the specialty’s global

he completed an MBA from IPADE

production.

(PanAmerican Institute for High

Through its food, agriculture, turf and livestock divisions, Simplot

94

Business Management, in Mexico), he also completed Humanities studies at

Simplot México

Food

“We all have leadership within our duties, we all have a leadership example for things to happen” - Alberto Ponce, Supply Chain Director for Mexico and Central America at Simplot

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95

Simplot México

Food

the University of Granada (Spain) and

96

“It’s our duty to make our

the Strategic Business Negotiations

organization grow in Mexico under the

Program at Ivey Business School (part

values the company has displayed:

of the Western University, in Canada).

generating value along with suppliers,

His 30-year experience has led him

clients and distributors,” the

to different areas such as sales

executive said.

and operations, besides marketing,

Alberto Ponce is in charge of

working for multinational companies

the supply chain. Ponce earned a

in the food and beverage industry, and

degree in Industrial Engineering from

being part of Simplot since 2015.

ITESM (State of Mexico campus),

Food

Simplot México

and also earned an MBA from the

environment,” pointed out Ponce,

University of Texas at Austin. His

Supply Chain Director for Mexico and

14-year experience has led him to

Central America at Simplot.

global companies such as ColgatePalmolive, Coca-Cola and Philip Morris.

“To achieve growth, we need

VALUE FOR CLIENTS, DISTRIBUTORS AND FOR THE COMPANY About 400 million pounds worth of

the right people. Once the right

potatoes are imported into Mexico,

people are here, the most important

which, along with the 350 million

thing is keeping the talent in a safe

pounds imported into Central America

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97

Simplot México

Food

and the Caribbean add up to 750 million lb, which amounts to almost a

the different ways to carry out plans.

• Product portfolio: The

billion lb in a global market worth 26

Quality Assurance and Research &

billion lb of potatoes. Simplot’s main

Development departments contribute

focus is on food service businesses,

to deliver products with the highest

which includes restaurants of every

quality and consistency; R&D

level, grocery stores, retail chains and

also directs efforts to upcoming

other specialized outlets.

innovations. As a result of such efforts,

“Our value proposition offers

the company is able to offer a product

solutions for what our clients are

that maintains its temperature for 40

looking for,” Rodríguez Mastache

minutes, resulting in a warm, crispy

declared.

product as delivery customers receive

SUPPORT FROM THE PARENT COMPANY IN EVERY FRONT The structure providing support to

their meal.

• Innovation system: Investment

the Simplot Mexico operation covers

in technology and standardized

beyond the values and principles

systems, answering to processes

of a family business, which brought

deployed during the last two years,

success to the company in its home

led by the implementation of the SAP-

country, but it’s also based in three

HANA ERP platform.

key factors: This structure allows Simplot Mexico • Strategic support: The

and affiliates worldwide to work with

necessary support to design and track freedom, responsibility and authority the company’s course, from goals to

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to make decisions and carry concrete

Simplot México

Food

“Our duty now is to develop a logistics network that enables us to deliver our products in a more efficient manner” - Luis Alberto Rodríguez Mastache, CEO for Simplot México

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Simplot México

100

Food

Food

Simplot México

actions to increase profitability.

as delivery to every food service unit becomes a challenge.

LARGER PRODUCTION ABILITY To back Simplot’s strategic

Synergies have been developed to counteract the contraction among

positioning in the fries specialty, the

available carriers in the US to bring the

company opened new production

product down to Mexico’s northern

plants in Argentina and duplicated

border and rely on a nationwide

its production capacity in Canada

distribution network.

and China.

Regarding Mexico and Central

In Central America, the company is developing a similar network, able to

America, Simplot doubled production

work with the same efficiency as the

capacity for avocado in Mexico, with

one in Mexico does.

the company’s plants in Morelia and Irapuato leading the way.

“Our distribution partners are doing a great job, we are setting

“Our production facilities in Mexico

up agreements with Mexican

deliver global production for Mexico,

entrepreneurs to reach more

the United States and Asia,” Ponce

locations,” Rodríguez Mastache

commented.

declared.

Simplot’s strategic partners in

CHALLENGES FACED BY LOGISTICS One of the most important tasks

logistics operate units furnished with GPS, led by monitoring stations

in the Logistics department for

for easy location 24/7, in the same

Simplot Mexico is developing

way maritime shipping lines operate

distribution networks, considering how tracking platforms. fragmented distribution is in Mexico,

“We strive to promote solutions

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101

COLD CHAIN LOGISTICS SOLUTIONS Leading company in logistics solutions for the Cold Chain in food industry in MEXICO AND PERU

Almacenaje • Distribución • Acondicionamiento de Mercancía • Certificado para Exportar

Tel 55 5290 5086 • Sales 55 4440 3746

ventas@frialsa.mx

along with our distributors and show

Simplot Grower Solution advisory

them that investments in technology

services, which provides resources

are important as it is connecting

such as information, valuable data

through social media, offering

and advanced products for farmers to

different options and the importance

obtain successful crops.

of delivering a quality product,” Rodríguez Mastache commented.

ACHIEVEMENT VIA SIMPLOT GROWER SOLUTION Depending from different potato farmers led Simplot to create the

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frialsa.com.mx

This program has been successful with small farmers in the US and Canada, in the same way it has been developed in Mexico, so far, under the “Partners in Growth” brand philosophy.

Simplot México

Food

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Simplot México

Food

“In this way, we guarantee quality and support our partners’ growth,” Ponce added.

“GREAT PLACE TO WORK” Simplot Mexico considers the long term as an important factor to create and maintain sustainable systems, also in aspects such as driving its workforce development. Such an environment favoring outstanding performance has not only earned

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Food

Simplot México

Simplot Mexico being listed as a “Great Place to Work”, but has held the company in this ranking during the last four years, factoring along other elements such as the professional/

FOUNDED:

1929

(JR Simplot in EEUU)

personal life balance aspect among employees.

“We all have leadership within

INDUSTRY: Food

our duties, we all have a leadership example for things to happen,” Ponce concluded.

CONTACT www.simplotmexico.com.mx

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“Strategic Creativity for your Supply Chain” 4M Food Solutions is a new, 100% Panamanian company, poised for conquering new challenges within the Food Service segment, with the energy, creativity, and experience of its founder, Miguel Quintero, focusing on the industry’s 4Ms– Money, Market, Menu and Management.

Follow us: 4mfoodsolutionspty mquintero@4mfoodsolutions.com www.linkedin.com/company/4mfoodsolutions

Our concept is based on customized solutions, providing safety and an excellent service.

Miguel Quintero CEO of 4M Food Solutions

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