Holiday Inn Miraflores | BBR - Brochure

SETTING THE STANDARD IN MIRAFLORES

Holiday Inn Lima Miraflores thrives into surpassing the competition in resources and quality in one of the most fiercely contested areas by hotel companies in the Peruvian capital

Produced by Jassen Pintado

Written by Mateo Rafael Tablado

Translation by María Murgui

Creative Direction

Omar Rodríguez

Interviewee

Ferney García, General Manager at IHG Hotels & Resorts in Holiday Inn

Lima Miraflores

The Holiday Inn Lima Miraflores represents the combination of work and prestige that has been being built for more than twenty years by British multinational company InterContinental Hotels Group (IHG), which landed in the country with the opening of the Hotel Crowne Place in Benavides Avenue.

Peru’s potential as a tourist destination led IHG to establish different partnerships that have allowed it to manage the Holiday Inn Lima Miraflores, one of the best hotels in this highly valued area of the Peruvian capital, which opened in December 2019.

The Holiday Inn Lima Miraflores has earned accolades such as the “Architecture and City 2020” award, given by the Peruvian Chamber of Construction (CAPECO), as well as the best construction carried out between 2017 and 2020 in the “Lodging in

Lima and Regions” category. And, most importantly, the hotel constantly obtains the best ratings from its guests, regarding service and product, thus positioning itself among the best in this category, always in the top positions.

“Holiday Inn’s tradition and strengths within the global traveling industry are here to become the preferred choice for travelers in Miraflores”, commented Ferney García, General Manager at IHG Hotels & Resorts in Holiday Inn Lima Miraflores, in Peru.

A SUCCESSFUL CAREER WITHIN THE HOTEL GROUP

García could be considered among IHG’s pride on this side of the Atlantic Ocean, taking into account his current 25-year plus tenure at this hotel giant. His career covers different operational and corporate areas at IHG Hotels & Resorts in countries in Central and South America, as well

Holiday Inn Lima Miraflores

as the Caribbean. Undoubtedly, his experience as a brand and value manager at InterContinental and Crowne Plaza in Latin America are the ones that stand out. Prior to his current tenure at Miraflores since February 2021, García held the same position during five years at Crowne Plaza Santiago, in Chile.

García’s experience aligns with the human capital at IHG in Peru to optimize operations in accordance with what the hotel industry demands

nowadays, thus obtaining positioning and recognition within the local community, and becoming a reference in the Miraflores competitive area, attracting both tourists and business travelers.

AN IDEAL LOCATION FOR MULTIPLE INTERESTS

Holiday Inn Lima Miraflores is excellently located due to many different factors, including getting easily between the international

airport and the property, as well as to San Isidro’s financial district. Near the hotel, Kennedy Park -part of the Miraflores Central Park- is home to an interesting cultural scene, and handicrafts, besides hosting a venue for live shows.

Vicinities also offer shopping areas, restaurants and bars, as well as the Larcomar Mall and its pier, where people can carry out activities such as hiking, cycling, or paragliding in the Pacific Ocean landscape.

COMFORT, MODERNITY AND AN OUTSTANDING SERVICE

As a hotel, Holiday Inn Lima Miraflores is positioned among the top choices by both business travelers and tourists, either individual travelers or small and large groups.

The excellent service meets every expectation from the Holiday Inn brand standards, which are displayed throughout its restaurant, bar, business center, outdoor swimming pool, gym, and event spaces fulfilling the expectations of travelers with

- Ferney García, General Manager at IHG Hotels & Resorts in Holiday Inn Lima Miraflores

“Holiday Inn Lima Miraflores has been designed to be an efficient and avantgarde hotel. We can provide a highquality product together with exceptional warm service”

different purposes.

Rooms stand out thanks to their comfort and wide spaces, which are factors that provide an advantage over the competition in Miraflores, sorted out into three categories, namely standard, premium, and suites, distributed in two 8 and 17-story towers, respectively.

The restaurant transcends the

service provided by the hotel to also become a preferred place among the locals, who have named it one of their favorite meeting points in Miraflores for years, due to its varied and highquality options.

Rooms and common areas are equipped with fast and easy access technology that allows guests and visitors to develop and plan

Holiday Inn Lima Miraflores

their activities with today’s current demands, offering the possibility of remote work, be it from the comfort of their rooms or in the business center.

“Holiday Inn Lima Miraflores has been designed to be an efficient and avant-garde hotel, our facilities are of superior quality. We can provide a high-quality product together with exceptional warm service.

Our competition’s quality pushes us into being better”, the executive expressed.

A PROMISE OF TRUE HOSPITALITY

Holiday Inn Lima Miraflores usually obtains high qualifications when being evaluated by its staff, being recognized as one of the best workplaces in Miraflores. Much of the

Holiday Inn Lima Miraflores

credit goes to its Human Resources department, which coordinates the participation of all collaborators, besides providing them both regional and global opportunities for their professional and personal growth.

The brand’s IHG promise of “True Hospitality” is focused on the personnel as a cornerstone for guests and visitors to receive the best service possible. For this reason, the hotel prioritizes communication among its collaborators, as well as strengthening their skills, recognizing their achievements, and fostering their

growth within the company.

“Being part of the Holiday Inn family allows our collaborators not only to feel valued but also to recognize their talents and empathize with them as key personnel for the development of the provided service”, García added.

SUSTAINABILITY IN LODGING

At a chain level, the company has created the innovative IHG Green Engage program, which allows the design, building, and management of even more sustainable hotels. Holiday Inn Lima Miraflores is not

- Ferney García, General Manager at IHG Hotels & Resorts in Holiday Inn Lima Miraflores

“We aim to be the best hotel in Miraflores and become the first choice for our guests and visitors”

the exception, and it also works on reducing the environmental footprint by generating more ecological and responsible stays.

Among the results the program has yielded in this property, energy consumption has been reduced to up to 25% yearly.

“We aim to be the best hotel in

Miraflores and become the first choice for our guests and visitors. The hotel owns the proper features to satisfy the needs of the modern traveler and its facilities offer the best location in the area”, concluded Ferney García, General Manager at IHG Hotels & Resorts in Holiday Inn Lima Miraflores, in Peru.

FOUNDED: 2019

INDUSTRY: Hospitality

CONTACT:

www.ihg.com/holidayinn