RICHARDSON ROOFING

roof iobs. And remembet-foreveryroof. ing need there ie a Richardronproduca

Aaive scllinghctP

Advertisements like this appeering rtcedily in the Literary Digect, Housc and Garden, House Beautiful and also in thc national magazines of contracton, architeco and buildera, ate crcating an activc dcrnsnd for Richardoon Roofing in your locehty. And the Richardson Re-sale Plan tr mellng profte forthoucandr of Richatdron dederg by giving them the direct bencftc of thir advertising. Write for details of thir plan for your territory.

'Wriuforour newboo\bt

We will send you our newbooklct,Roofsof Dstinction, together with aamplce of Rich. ardeon Supcr-Giant Shinglcr in opal weathered brown and othcr colon Jurt ure the coupon below.

Q6rucnnnosolr coMp'rNv

Locltmd (Ctadnnrd), Ohf o Chlcrgo Ncw Orlanl New YoclClw Atlentr Ddlu

Cbp atld milthe otna

T}TE RICHARDSON COMPANY

Dcpt.,t5D, Lclhnd, Ohto

Crcndcmcn: Plccrc lcnd mc smplcr of Rlcherdroo Suoet Ghaf Shtnsla. ydr ncw boolclct, rnd dcetlr of chr Rlchrdrcn Reslc Phu for my town.

Neru...-..--------

Addre.

A western mwufacturer, adaertr,sing anil iltstributing nationally, has this to say about "The California Lumber Merchant,"

..OUR ADVERTISING CAIVTPAIGN HAS CREATED TREMENDOUS INTEREST THROUGHOUT THE WHOLE COUNTRY, BUT PARTICULARLY IN CALTFOR. NIA THE DEALERS ARE VERY I.ARGELY SOLD ON THE DESIRABItrITY OF HAIIDUNG OUR PRODUCT. WE THTNK THIS LARGELY DUE TO YOUR VALUABLE PUBUCATION."

PHIL B. HART

Merr1ln3 Edltor

A. M. THACKABERRY

Clrculetlol Mam3cr

A. C. MERRYMAN, Advcrtlrln3

J. E. MARTIN

M3r. 9u Frrncirco Oltcc