Ten Years Ago Today

(Continued from Page 25)

Taft were purchased by the Haywarcl Lumber & Investment Co. of Los Angeles. King Lumber Company of Bakersfield bought the D,elano and McFarland yards.

Joe Steele, representative of Moore Dry Kiln Company, North Portland, Ore., has returned from Mexico, having spent three months at the Durango Lumber Company, remodeling their dry kilns. ***

Chas. R. McCormick Lumber Co. has re,ceived, through the Navy Department, the order to furnish the lumber for the repairs to the U. S. Frigate "Constitution." The order called for 722 M feet of Sele,cted Common and Clear w{rich will be furnished from its own mills.

This issue carries an illustrated article on the mill ancl logging operations of the Hammond Redwood plant at Samoa. ***

Robert H. Taylor has sold his interests in the Central Lumber Co,mpany, Compton, to Oscar Peterson.

Wilson Lumb,er Company has opened a retail lumber yard at La Jolla.

W. R. Spalding Lumber Co. is erecting very commod,ious and extensive bunkers at their Visalia yard for the handling of gravel and sand.

Redwood Sales Helps in Big Demand

Spring has come-and with it almost unprecedented interest in gardens, flowers and general beautification of homes and their surroundings.

Retail lumber dealers declare that fences, gates, trellises, garden furniture, window boxes, ledges, pergolas and arbors are in greater demand than in any recent season, and the majority of their customers are interested in quality materials. Here is a two-edged market for lumber and paint.

As further proof of this interest, the California Redwood Association three months ago prepared a series of ten colorful sales helps for distribution by retailers. These covered a wide range of consumer interest, with a total distribution of more than 25O,00O copies and calls for another quarter million.

The two sales helps which led them all were "Gardens to Live In" and "Redwood Fences That Picture Frame the Ilouse." Fourth in circulation was a folder entitled "Flowers Can Be Part of the House."

Special interest is being shown in the redwood industry's new merchandising idea for fences, the Redwood Picket Pack, in which picket fencing is sold in units of 10 lineal feet, wrapped in attractive bundles, ready to be applied.

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