oncerning the Morket

An the wl of the lumber and shingle marketr of rhowr just one thing-STRENGTH.

The fornia wood and White Pine folks in Calionel. Redwood ir probably the today, from a market standpoint. Suiar in fine demand, and very optimiatic.

With the exception of Redwood, no specieq however, har had quite ar wild a demand in June ar in May.

In general lumber conruming territory the imppnding freight rate reduction undoubtedly had much to do with thie, particularly cutting down thc demand for tranritr, and materially afiecting the dcmand for all materials.

The

Gome reportr of a lumber market given to their communitier unusually clean, modern, and attractive placer of businerc.

From not quite war three weekr ago, but rtill rtrong. 'ert Coart Lumbermen's Association rhow that orderr are ctiU in greater volume than either production or rhipments, although the gap ir not ar great ar it recently war. Still, the rituation with the Fir folkr ia mrshty rttong, and reportr from tte Northurert ehow that the millr are running to their uknost capacity, and endeavorr ate being generally made to increase the produstion above itr prerent very high level.

Rcd Cedar Shinglee are "ritting pdty'', and the mills hevc their backe pretty rtift. The eartern demand har revivcd a little after a chort lull. Cdifornia ir buying strongly, and the touch between the California markct and the ehinglc millr rhorw rtrength on tbc producerrt end.

The reportr of the Southem Pine Asrociation show that the demand for Southern Pine haa dropped considerably from the level of June 6rct. Two #eekr ago the dernand dropped conaiderably below production, but the next report rhowed the level of demand above production but with rhipnentr romewhat in exceu of demand.

Every producing territory in the whole United Stater reportr relling more lumber and rhinglee in June than it made.

There are fewer old, drab, sad-looking lumber yardr in California than in any other state that we know of.

And the retailers of the State are uniformly progresrive, and in the large majority are eager arid anxiour to carry on their busines along the begt and most modern liner.

There ir nearly as much timber rtanding in California ar there is in Washinglonr with about one-third of the production of that rtate.

The rawmill indurtry of California rhould develop as fast ar in Oregon, and farter by far than in any other state. The population of California is growing by leapr and boundr, futniehirng a constantly gteater lumber conruming narket.

So we believe that there ir a wonderful opportunity for THE C.A,UFORNIA LUMBER MERCHANT.

It will cater to errcry didrict of California' and to every branch of the indurtry.

To the dealerr it will fumish the latert newr and marketl and will reek to help tbem with their advertiring, their aell' ing, their rervhe, equipmentr etc.

The California market ir romiwhat "lpotted". For the part two weeks the demand from north of Bakerrfield has been Conriderably rlower for northwertern productr, t'han it had been for reveral weekr previour. Since thir territory urer a laqge proportoin of rail etock, the freight reduction probably war having ite efrect. Tramitr werc particularly hard to rell. Some rurprire war expnarred that the millr in the north held ro fimr when the dennnd in Northern California war romewhat light, forgcttbg that thc gcneral martet war taking more than the millr could cut, ro that a tempoiary lull in a single territory had no effect on pricer.

Southern California ir buyiirg rtrongly !! eyerr ttere being practically no differ.ence between the marlct thL part wc€kt and the early part of Jrme, either in RGd*d or Fir ralcr. Both rail and cargo rtock ir rnoving frccln and thc rhinglp m.arket is continuing v€ry active.

It ir probable that therc will bc a brisk demand thlo€hout California through ttc cntirc rumrner. Rcportr frcm the San Joaquin Valley and the,Sacramento Valley indlcatc that building operationr are planned on evcry hand, eveqr rort of building activity being ro afrected, and with the new freight rates in efrect, July rhould rce a mogt active rnarlet throughout tlre rtate.

It will print the newr of the millr, and wiII rcek to wirelv exploit to the world the great'forcrte of the etate, and itr tin$er producta generally.

It iliU endeavor to act as the vehicle for the tranrportation of lumber newl and idear to and from every part of California, and every divirion of the indu*ry.

It will endeavor to rpread the Gorpel of co-operation, and believes there ir mrtch need for that wott in Californie. It believer in a$ocirtion activities-in men getting togettcr to help one another to the qrd trbrt the public may be tbc bctter served.

It will practically and fearleoly handle all eubiecb that arire affecting the lumber induetry of Cafifornia.

It will cater to no particular part of California, but will work to give all partr of the rtate equal reprerentation in itr columnr.

It will work in every way for the bert interertr of thc Iumber indurtry in the whole etate.

And we will particularly try to invert thc lrunber with the cnthuriarm that wc fcel for it"with tbc that we ree in it, and with the halo that thc titlc Builderc of the Nation'' confen upon it.