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LumberlndustryNeedsVision Red River Lumber Co. Opens Oakland Lumberman Says Exhibit At Minneapolis

B. E. Bryan, president and general mana.ger of the Strable Hardwood Co., Oakland, is quietly optimistic regarding the last half of 1930. In a letter to the trade, dated July 8, and signed by Mr. Bryan "yours for the uphill pull," he says in part:

"The first half of 1930 is over-it hasn't been as bad as some of the pessimists predicted. Those who are determined to play the second half "heads up" will find the last six months of 1930 reasonably profitable.

"Anygne who sells California short is on the wrong side of the market. This can be satisfactorilv proven by even a casual survey of the situation. In'creasing population, good agricultural conditions, and many other natural conditions all point upward.

"The lumber industry needs vision ! There are many signs to indicate that individuals in the industry are getting this vision and they, in turn, will lead us out of the "slough of despond" through which the industry has been passing."

Minneapolis, Minn., July 28.-A retail outlet that will also serve as an exhi,bit of lumber in its various stages, including finished products, was opened to the public of Minneapolis on June 9. The huge exhibition structure, of frame construction, with stained wood shingle roof, covers an entire block, and was erected by the Red River Lumb.er Company. Periodical variations will be made in the displays which range from lumber in the raw state to finished products, including motor-boats. Siding, flooring, panelling and other commonly used materials are on display. On the walls are beautiful examples of fine woodcraft-sandetched work on panels, and placques of Paul Bunyan, that romantic figure of lumber lore, used as a trade mark on all Red River products. Each item has been placed in a natural setting, illustrating its use. Open house was held at the exhibit during the first week of its opening.

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