California S.tgar Pine

Properly Cured by Nature

The location of our mills enables us to utilize the most favorable natural climatic "onditio1rs for the proper air-curing and d,rying of California Sugar Pine. From the high Sierras, our Cali{ornla Suear Pine -goes to mid.California "aliLys, world-famed for even, dry heat.:::::::

Here it is possible to obtain an air' curinq andhatural drying thatcannot be aplroximated in a dry kiln. : :

Thie, combined with proper rr?tlu, facturing, and our thirty years' ex. perience inhandling California Sugar Pine, assures you of the best in this dependablelumber. 3 : : -:

E. J. SreNToN eL SoN

For Thirty Years Speciolist's in Qoli.furnio Sugor and White Pinc

Those of us who Were bor:r in log houses might have been satisfied with that plain and sturdy style of architecture, and still be chinking arnd daubing with mud, had not some Yankee added a planer to the little jerkwater sawrnill in the neighborhood, and began making bevel siding.

The first thing we knew, everybody was nailing that sid- ilg ,tp over the log sides of the house, and pulting city clothes on the vererable country walls.

. That marked but a slngle one of the many steps that Served to develop the present nrodern, airy, well ventilated, comfortable, step saving bungalows of the present day, from the original habitations of man, when he either lived in caves hewn from the hillsideq, or in huts built in trees.

'We don't know who the guy was that built the first wooden house, but whoever he was, we are for him. When he did that he conferred a {avor on humanity that is beyond reach of esti,mate.

The modern bungalow which the retail lumber realers of the United States are so busy building,in eyery town and hamlet, is the very highest form'of human ihabitatiorr, all things considered, that man has 'yet indulged himself with.

When we read thgse regular attacks by the insurance people coupled, with the manufacturers of various and sundry kinds of building material; wherr we read the slams that are put eternally upon the Shingle roof ; when we note that eternal harpihg upon the hazards of wood construction; we are likely sometimes to let these folks who are talking for a financial purpose, lead us astray, and get us off of the real and correct line of building thinking.

They tell us that in Europe everyth,ing is fireproof construction, and'that such forms of architecture as we a.re indulging ourselves with in this country, would not be permitted and that the time is coming when it will be the same way in this country. 'Ihey forget that they are following the trend of things backwards, not forwards.

They forget that our present style of architecture is an evolutiqn from the stone age until the present time, one of the middle stages of which is the styles of home building architecture now prevailing in Europe. From the plain, cold, unhomelike and uninteresting cottages of stone occupied by the people of Europe-we speak of the ordinary run of home builders-we have developed UPWARD the beautiful, HOMELIKE bungalows of the present time. We also used the stone, then the brick, then walls of solid timbers, and later through successive stages we developed the form of architecture that retail lumber dealers are so proudly displ4ying and promotirng through their plan books.

And-instead of the statement that we are going to re- turn to the European standard of solid stone construction and give up our developed ideas of the present time-we would like to bet whatever we have loose that the OPPOSITE will prove to be the facts in the case, and that instead of oqr doing so, Europe will adopt andl use the American home building systems of the present day.

This does not. mean that wp will turn them entirely to rvooden structures; stucco, brick, hollow tile, etc., are being freely used in our home building throughout this land today, and will likely continue. There is room tolthese materials, and the American home 'builder wants variety. The same rnaterials and things u'ill NOT please them ail. We see beautiful homes being built, all of brick and tile; we see wooden frames with tile and slate roof; we see stucco houses roofed with beautiful wooden shingles, etc. Variety is the spice of life, in building as elsewhere.

The majority of American homes are going to continue to be built of wood, coupled with allied mB.terials, and we are going to carry our standards of building to Europe and teach them over there, what beautiful cnomfortable, homelike homes, can be built for reasonable money. THAT is something they have not yet learned In Furope.

The lumbermen are reasonable men, in this building pro- position. They do NOT want our battleships built of wood; they do NOT want our high buildings built of wood; they do NOT want our schools built of wood, They simply want wood used where ,it serves an incomparabie purpose-and that place is in the HOMES of the land.

The lumber dealers can well consider these facts. Thev need apologize to no one for the style of architecture th'at they are promoting. It is the finest class of medium priced homes that ,mankind has ever lqnown. They can talk all they like about Solomon's Temple, but it did not even have a sanitary bathroom; they can dilate on the d,azzling splendor of the habitation of Belshazzer, but there was not an electric light in the house; the Pharaohs of Egypt were renowned lor their wealth and splendor, but they did not know how to keep the mosquitos from entering their windows and doors.

Such comfort, convenience, simple luxury, and beauty as possessed by the modern bungalow of today, has never been known since this old world was young.

The lumber dealer ,can, with a free heart and an open mind, hold up his plans for modern homes to all the world, secur€ in the knowledge that the Temple of Solomon, in all its glory, was trot arrayed as one of these, and that had the Queen of Sheba visited the Wise King in an aeroplane bungalow, instead of that mighty but old'Tashioned and comfortless palace, she would never have gone back.

So there you are !