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home improvement franchises Using Technology for success “Our fascination with our homes, which for many are now also their workspaces, means the walls we live in are becoming more challenged to deliver more in function, flow and flexibility.” Erin Smith | General Manager | Lifesize Plans
Australians are known to be the most hands on renovators in the world, obsessed with our homes, kitchens and outdoor spaces. This shows in the Home Improvement and Do-It-Yourself sector, with the growth unstoppable despite the COVID-19 crisis crippling many other industries. The government incentives have rendered this industry one of the most buoyant in a difficult economy. Lockdown! and look what happened, everyone went to Bunnings for their supplies for their renovations they have put off, but now have the time (and in some cases need) to do. Our fascination with our homes, which for many are now also their workspaces, means the walls we live in are becoming more challenged to deliver more in function, flow and flexibility. The Construction sector in Australia is said to be worth $360 billion and the Home Improvement sector is said to worth more than $31billion, so our TV and subscription channels are flooded with exciting examples of shows like The Block, and globally Angel and Dick Strawbridge’s Escape to the Chateau: DIY series in France, and Joanna and Chip Gaines from Fixer Upper in the USA, who share their DIY trials and adventures of having a go at making their dream home. These shows make it all look easy as they swing their sledgehammers on ‘Demo day’, and get their excavators and scissor lifts out, and then place some cushions on the couch to finish it all off. You don’t always see the full story as this is TV. I don’t recall ever seeing them apply for council or construction permits? These scenes make renovations look simplistic from our couch. But beware! As an enthusiast, a poor renovation could cost you more than you imagined when you set out. Especially if poor waterproofing and drainage decisions are made.
50 Business Franchise Australia and New Zealand
