Canadian Franchise May/July 2022

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have your say: P.volve

Fitness Brand P.volve Sets Sights On Opening Studios in All 10 Canadian Provinces The hybrid-model company that is teaching people to expect more from their fitness, is coming to Canada, with its first franchise agreement signed for Victoria, British Columbia. In the five years since the brand’s inception, P.volve has started a fitness revolution. The company, founded in 2017 by Rachel Katzman, who was experiencing pain from high-intensity workouts, focuses on a holistic approach to exercise through purposeful, functional movement P.volve’s workout calls on strategic angles, full range of motion and the mind-body connection to not just sculpt the muscles members want to shape, but strengthen the stabilizing muscles around them to heal and nourish areas of sensitivity and pain.Members leave with lifted glutes, toned abs, defined arms along with improved mobility, pelvic health and everyday pain relief.It has since exploded into a popular omnichannel model, with online live classes and in-person studios that aid members all over the world in staying fit and agile. The top markets for digital P.volve users in Canada are: Toronto, Vancouver, Calgary, Montreal and Edmonton. And the company is 20 canadian franchise magazine


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