cover story
HAVING BUILT
deckseal
FROM THE GROUND UP, BRIAN AND DANIELLE KNOW WHAT IT TAKES TO SUCCEED! special feature
home services franchising
Overcome The Fear Of Buying A Franchise latest news in franchising
FRANCHISOR DISCLOSURE HERE’S WHAT YOU NEED TO KNOW
$4.95 (AUD), $7.95 (NZ) inc. GST.
Make RAMS home loans what you do! “If you want to be part of a business that supports your goals while helping your customers achieve theirs, talk to RAMS!” – Julie Lawrence, RAMS Franchisee Principal, Redlands QLD
RAMS is looking for passionate people to help Australians fulfil their dream of home ownership. With opportunities to join the RAMS franchise family right across the country, that could be you! We have all the specialist support you’ll need to help customers achieve their home buying dream. So, if you share a passion for home ownership and a dedication to expertise, you should give us a call. Talk to RAMS today. Home loans are what we do.
Why RAMS? • Iconic brand.
• Unique credit model.
• Owned by Westpac (Australia’s oldest company).
• National marketing strategy.
• Proprietary mortgage specialists.
• Growing business.
• Training and development.
RAMS.COM.AU/FRANCHISING
MYOB FCA Excellence In Franchising National Awards 2020
FCA Excellence In Franchising Regional Awards 2020
Winner: Excellence in Franchise Innovation Finalist: Excellence in Marketing Finalist: Single Unit Franchise of the Year, 2 or more staff (Hawkesbury/Blue Mountains)
Winner: NSW/ACT Single Unit Franchise of the Year, 2 or more staff (Hawkesbury/Blue Mountains)
More information: RAMS Financial Group Pty Ltd ABN 30 105 207 538 AR 405465 Australian credit licence 388065. Credit Provider: Westpac Banking Corporation ABN 33 007 457 141 AFSL and Australian credit licence 233714.
21300//0721
The secret of success is to do the common thing uncommonly well. John D. Rockefeller Jnr.
Becoming a Senior Helpers Franchisee and business owner will not turn you into another Rockefeller, but it will help you to build a future by providing great services to others, uncommonly well.
A Senior Helpers Franchise offers you the opportunity to create a great team of support staff who will provide extraordinary service and care of older Australians and adults living with disabilities in their own home.
To assist you on your journey to success, are training, support, mentoring and guidance in addition to access to internationally recognised programs on dementia care, Parkinson’s care and in 2022, our Successful Ageing program.
Be the difference in other person’s lives while earning a living and creating opportunities for others.
To learn more about Senior Helpers, submit an enquiry at:
www.seniorhelpersausfranchise.com.au
VOL 16 ISSUE
05 JUL/AUG
2022
AUSTR ALIA and NEW ZEAL AND COVER STO RY
HAVING BU ILT
VOLUME 16, ISSUE 5, 2022
DECKSEAL
FROM THE GROUND UP, BRIAN AND DANIELLE KNO WHAT IT TAK W ES TO SUCCEE D!
On the cover: deckseal
SPECIAL
FEATURE HOME SERVIC FRANCHISI ES NG
OVERCOME FEAR OF BU THE YING A FRANCHISE
president: Colin Bradbury. colin@cgbpublishing.com
“
I am extremely focused on growing the brand nationally...there is definitely no better time to enter into the home services market. - Brian Burgess, DeckSeal.
”
LATEST NE WS IN FRANCHIS ING
$4.95 (AUD),
Publisher: Vikki Bradbury. vikki@cgbpublishing.com.au editorial department: editor@cgbpublishing.com.au sales & marketing manager: Jason C. Bradbury jasonb@cgbpublishing.com Production: production@cgbpublishing.com.au accounts: accounts@cgbpublishing.com.au FEATURE WRITER: Renae Longworth DESIGN: Jejak Graphics. jejakgraphics@gmail.com CGB PUBLISHING Canadian Office: Sidney B.C Canada TO SUBSCRIBE: www.businessfranchiseaustralia.com.au or www.isubscribe.com.au CGB PUBLISHING PO BOX 17 Pomona, QUEENSLAND 4568 TEL: (07) 5485 2704 Email: cgb@cgbpublishing.com.au www.businessfranchiseaustralia.com.au www.businessfranchisemagazine.co.nz
The information and contents in this publication are believed by the publisher to be true, correct and accurate but no independent investigation has been undertaken. Accordingly the publisher does not represent or warrant that the information and contents are true, correct or accurate and recommends that each reader seek appropriate professional advice, guidance and direction before acting or relying on all information contained herein. Opinions expressed in the articles contained in this publication are not necessarily those of the publisher. The publication is sold subject to the terms and conditions that it shall not be copied in whole or part, resold, hired out, without the express permission of the publisher.
$7.95 (NZ)
inc. GST.
FRANCHISO R DISCLOSURE HERE’S WHA T YOU NEED TO KNO W
Welcome to our July/August issue of
Business Franchise Australia and New Zealand Magazine! In this issue, we are pleased to bring you all we know about the Home Services Industry and what Franchises are hitting the mark now. Like DeckSeal who are expanding rapidly on page 12 and 13 find out how Brian and Danielle built DeckSeal from the ground up, and discuss what it takes to succeed in the Franchise world. We also have Jim’s Cleaning on page 42, Home Caring on page 46 and Grayson’s Gutter Guard on page 40. We also of course have our expert advice articles in. We are talking with Robert and Kristen from Sanick Lawyers on pages 26-28 with their second part on Retail Leasing repair and maintenance obligations. We have an update from one of our regulars Mary Aldred of the FCA on pages 14 and 15 talking about the new appointment of a new minister for small business, Michelle Allen from ATO gives us Important reminders for all employers about Super changes & Single Tax Payroll expansion on pages 54 and 55 and Phil from CFI Finance talks Finance and Inflation and what you need to know on page 18. This issue also dives into Women in Franchising and we were lucky enough to chat with Lauren Clemett from ‘Your Brand True North’. Lauren Clemett is a Keynote speaker, International award-winning Neurobranding specialist and best selling author with over 25 years brand management experience. Check out Lauren’s article on pages 58 and 59 ‘Women in a Man’s World’. We have added in our Top Picks for Franchises on pages 29 and 30. Take a look at Battery World, Hydraulik, Roll’d, Flip Out, Pack & Send and Ella Bache, discover what their franchises are all about. And of course, we have more expert advice articles, franchising news and profiles outlining some of the best franchising in Australia; RAMS, Optus and Senior Helpers. Plus as always, you will find our A-Z Franchise Listing Directory with all the best franchise opportunities available right now. Enjoy friends! Vikki Bradbury Publisher
SUPPLIER FORUM
of Float Therapy being well established, and Melbourne’s demographics really complement the City Cave business model,” “We have the chance to break into an already established Float Therapy market with the advantage of providing an entirely different experience than traditional float therapy pods, as well as the offering of Infrared Sauna and Massage.” Sydney-based Head of Franchise Development, Liz Seeto, said the City Cave Development team has a variety of amazing location offers secured in Victoria.
CITY CAVE FLOAT & WELLNESS CENTRE Launches Into The Victorian Market City Cave Float & Wellness Centre, an Australian-owned franchise, has confirmed its expansion into Victoria later this year. This will be the brand’s fourth Australian territory, with 46 centres currently open across QLD, NSW & NT. Multi-site owner Damien Coppolecchia will invest in his 7th City Cave location, and is keen to be one of the first to launch into the
Melbourne market after the end of financial year. “It’s exciting to be one of the first City Cave’s to enter the Victorian market, it’s been great to have the opportunity to expand in Melbourne and to get the first pick of territories,” said Coppolecchia. “City Cave as a brand particularly matches the Melbourne audience, with the concept
“2022 saw us expand our City Cave HQ Development team to keep up with the demand of centre openings,” Seeto said. “We have 3 new developments on track for opening mid 2022 in Victoria, with plenty of additional pre-approved sites ready to go,” CEO and Co-Founder Jeremy Hassell has said it couldn’t be a better time to franchise with City Cave for those looking for a new business opportunity. “Opportunity meets Availability. City Cave is the fastest growing franchise in Australia and also the fastest growing health and wellness franchise in the world,” said Hassel.
another successful milestone for Zambrero with the opening of Zambrero Burpengary One of Australia’s fastest-growing quick service restaurants Zambrero has celebrated another successful milestone with the opening of Zambrero Burpengary. The grand opening took place on Saturday, 30th April with 1000 free burritos to celebrate the occasion. Since the opening, a multitude of customers have been walking through the doors keen to get their hands on a burrito. Zambrero currently has a Big Burrito special on offer which has been in high demand in the new Burpengary restaurant and right across the country. The Burpengary opening marks the 197th Zambrero restaurant in Australia with the network expected to hit 200 stores next month. Zambrero Australia CEO Matthew Kenny says the network looks forward to continuing to expand and give more people access to the popular “Feel Good Mex”. “There is such a strong demand for fresh, food options right now and we’re so excited to be giving more people access to our delicious “Feel Good Mex”. “Zambrero’s approach combines quality, fresh food with our 8 business franchise MAGAZINE
Plate4Plate initiative tackling world hunger. With every regular burrito or bowl purchased a meal is donated to someone in need. Since its inception, the company has donated over 57 million meals.” “Zambrero is proof that values-driven businesses can be very successful while also making a difference. We look forward to continuing to grow the Zambrero network and driving more positive change.”
Can you tell us about your goals for Geelong, and particularly being the first franchisee in Australia? My plan is to firstly build up our first two clubs which we have opened in Armstrong Creek and Torquay. We then want to open more clubs in the Geelong area with a longer term vision to gain another territory in either Wyndham Vale or Ballarat. Can you tell us more about your professional background?
From Horse Racing to Family Passion DC Strategy is excited to announce that the premier-kids soccer franchise BabyBallers based have successfully opened their first franchise Australia with their first location anchoring in Geelong, Victoria. We sat down with Brent from BabyBallers to learn more about their story. How does it feel to be part of the team? We are very excited to be the very first Baby Ballers in Australia. We can’t wait to see franchises pop up all over Australia and help build a well-known brand in Australia. What led you to wanting to own a BabyBallers franchise in particular? I had been looking for something similar for my soccer obsessed 4 year old son Luke. We stumbled upon an ad for BabyBallers franchises opening in Australia. After some careful enquiry and research I absolutely loved the business model and think it can be very successful in Australia.
I have always worked within the horse racing industry, originally a jockey and then a horse trainer. After a 25 year career in the horse racing industry I was looking for a change. What decisions did you consider when buying a franchise? I wanted to buy a franchise that I was passionate about and would enjoy running, but also gave me the flexibility to spend more time with my kids and enjoy a better quality of life. We did a lot of market research and market analysis before making the decision to buy the franchise. This leading global franchise brand has partnered with DC Strategy to develop their expansion strategy, manage their legal requirements and drive their franchise lead generation and franchise sales and now has plans to open 200 plus clubs in Australia and New Zealand over the next 5 years. James Young, Director of Franchise Sales at DC Strategy said, “DC Strategy specialises in launching Global brands in Australasia and Asia. It’s exciting to assist them in launching with an amazing first franchise partner and the couple from Geelong have hit the ground running. We are also now in the final stages of securing their first New Zealand partner with many further franchisees to follow in both markets”.
Guzman y Gomez Westmead sells over 3,000 burritos alone on opening day On May 11 seasoned Guzman y Gomez franchisees, Sonal Ram, Milan Patel and Don Mizzi delighted Western Sydney locals by opening a brand new GYG store right in the heart of Westmead. Having started his GYG career as a uni student, Sonal set himself a goal early to one day operate his very own restaurant. Alongside his business partners, Milan and Don, together they now operate three of Western Sydney’s most popular GYG restaurants, including GYG Westfield Parramatta, GYG Parramatta CBD and GYG Castle Towers. To celebrate the Westmead opening, GYG offered $5 burritos and bowls all day long, as well as free coffee and live Mariachi music. Located near Westmead Hospital, the new restaurant offers 100% clean and fast food - so no added preservatives, no artificial flavours, no added colours and no unacceptable additives - from 8am to 10pm. The new store has already created 55 local jobs, with at least another 20 locals to be hired in the coming weeks. Steven Marks, GYG CEO and Founder, said: “It’s always so special working with Sonal, Milan and Don. They embody the dream GYG franchisee - hands-on, energetic, resilient and relentless. They live and love our values every day.
“There are always franchising opportunities at GYG, for more information get in touch at guzmanygomez.com.au. Sonal’s journey is a testament to the opportunities available at GYG to skilled business professionals who want to take control of their career destiny.” business franchise MAGAZINE 9
Enhanced Culinary Partnership, MCG Meets Royal Stacks from pasture-fed, 100% Australian, GMOfree beef, and the menu offers vegetarian and Halal options. Their food offerings will be available for both non-event and match days. Royal Stacks MCG menu • Single Stack burger RRP $12.50 • Saint burger RRP $15.50 • Bacon Bacon burger RRP $16.50 • The Kavorka burger RRP $15.50 • French fries RRP $5.50 • Cheesy fries RRP $6.80
Melbourne Cricket Ground (MCG) invites its newest Melbourne-born, Royal Stacks, to the menu. The partnership took place ahead of the 2022 AFL Premiership Season with the cult-favourite burger brand signing an exclusive deal for two years at the MCG. This is a dream come true for Dani Zeini, Founder of Royal Stacks, who opened his
first venue on Collins Street in 2016. He took on the challenge to stand out within Melbourne’s vibrant hospitality scene, to bring a powerful and uniting force to people from all walks of life together. Royal Stacks will honour Melbourne by keeping the crowds of up to 100,000 cricket fans, happy with its quality and fresh menu items. The burgers are freshly minced daily
Royal Stacks currently operates with six restaurants across Melbourne including Collins Street, Chadstone, Brunswick, Moorabbin, Melbourne Emporium and now at the Melbourne Cricket Ground. The brand recently launched its franchise model for interested franchisees who would like to join the innovative and energetic brand, with business opportunities listed at $350,000 around Victoria. www.royalstacks.com.au/franchise/
VIVA LEISURE RAPIDLY APPROACHING FY22 MILESTONE TARGETS Viva Leisure Limited (ASX: VVA) (“Viva Leisure” or “the Company”), a leading technology-focused Australian health club owner and operator is pleased to provide a trading update for the two months of March and April 2022. Key highlights for March and April 2022: • Record monthly Revenue Run Rate (RRR) of over $9.5 million in both March 2022 (31 days) and April 2022 (30 days), • 150,000+ Corporate owned location Members, an increase of circa 5,000 over the two month period • Entered the Western Australia market via Plus Fitness acquisitions, currently operating three owned locations, with another three exchanged contracts to be settled this month • 147 Corporate owned sites (with three additional WA sites to be settled in May 2022). Expect to complete FY22 with 150+ corporate owned locations 10 business franchise MAGAZINE
Commenting on the Company’s strong performance, Viva Leisure CEO and Managing Director, Harry Konstantinou said: “Viva Leisure’s strong growth momentum has continued, with March and April seeing the Company rapidly approach the key milestone targets for the year ending June 2022. With a net increase of 5,000 corporate owned location members over March and April we now have over 150,000 corporate members delivering a monthly revenue run rate of over $9.5 million. We are confident that the $10 million June revenue run rate target will be met. “We continued to increase our geographic footprint, entering Western Australia via three Plus Fitness acquisitions with an additional three exchanged contacts to settle over the next few weeks. Our gyms now span five states across Australia, with 147 Corporate owned sites. Upon settlement of the three exchanged
contracts in Western Australia, we will achieve our 150 corporate owned site target for the financial year in May. “The last two months have clearly shown that we are back, stronger than ever, and very focused on executing our growth strategy as Australia’s leading technologyfocused health club and gym provider.”
Accor adds legendary Queen Elizabeth 2 to its portfolio in Dubai
Accor, a world-leading hospitality group with over 400 hotels across India, Middle East, Africa and Turkey is adding the world-renowned cruise ship, Queen Elizabeth 2 (QE2), into its portfolio. Taking over operations from May 2022, the cruise ship will undergo further upgrades and renovations prior to joining the MGallery Hotel Collection. Once fully rebranded, Queen Elizabeth 2 will undoubtedly become a landmark property for the MGallery brand and Dubai overall. “We are very excited to partner with Accor on this project. We trust the group’s expertise will elevate the QE2 to a new era of operations” states Saeed Al-Bannai, CEO of PCFC investment. “The Queen Elizabeth
as we know her, has made history and we are confident that Accor will keep her legacy alive while her strong heritage and notoriety will remain a destination in itself, where guests and visitors alike can enjoy a unique experience”. Situated in Dubai’s Port Rashid, the QE2’s location is in close proximity to Sheikh Zayed Road, providing easy connection to every main attraction the city has to offer. Dubai International Airport, Dubai Mall, Burj Khalifa and La Mer Beach are all located less than 20 minutes away, while the Palm Jumeirah and Mall of the Emirates are located 35 and 29 minutes, respectively. “This is a great opportunity for Accor to expand its footprint in the UAE with the
Roll’d Vietnamese is continuing its promise of fast and fresh Vietnam-easy meals stores Building on the success of the initial range of bottles sauces and rice paper goods, Roll’d Vietnamese is continuing its promise of fast and fresh Vietnameasy meals this winter having launched FIVE new products that’ll warm your soul through and through!
introduction of a unique project which brings diversity to the portfolio, while expanding the MGallery brand presence in the city” says Mark Willis, CEO of Accor India, Middle East, Africa & Turkey.” Not only are we in charge of the only floating hotel in Dubai, but we are also contributing to the Dubai Urban Master plan 2049, with the aim to map out the path for a sustainable urban development while increasing the city’s attractiveness as a global destination”. Once the renovation is completed, the new MGallery Queen Elizabeth 2 will feature 447 hotel rooms, nine food & beverage outlets, ten meeting rooms, 5,620sqm area for outdoor events, six retail outlets, a swimming pool and a gym.
New items include Roll’d’s best-selling Phở broths: Chicken & Beef and Veggie, Roll’d Phở Noodles, Roll’d’s Sweet Viet Sriracha Sauce and Premium Chilli Oil. NEW ROLL’D VIETNAMESE SUPERMARKET PRODUCTS: • Phở broths: Chicken & Beef and Veggie (RRP $6.50 each, 500mL): Roll’d’s new heat-and-serve soups are ready in just 15 minutes and deliver a world of hearty – and healthy goodness. • Phở Noodles (RRP $5.00, 400g): Building on Roll’d’s line of no-nasties rice paper goods, Roll’d Phở Noodles are the key to kick starting your steamy soup adventure. • Sweet Viet Sriracha Sauce (RRP $6.00, 375ml): A sweet and spicy condiment for your pantry arsenal. • Premium Chilli Oil (RRP $8.50, 220g): For the hotheads who seek an extra oomph! business franchise MAGAZINE 11
cover story: DECKSEAL
HAVING BUILT DECKSEAL FROM THE GROUND UP
BRIAN AND DANIELLE KNOW WHAT IT TAKES TO SUCCEED!
With this in mind, Brian, and his wife Danielle, conducted research into timber, timber products, and specialist equipment, as well as what customers were looking for. They put in place processes and procedures and DeckSeal was launched.
Growing up in a single parent family in a low socio-economic area, meant life was not always easy for Brian Burgess. Right from a young age, Brian had a part time job to help contribute to his family. At the age of 11, he began working as a wash boy in a butcher shop after school. Brian later attended a local technical school, but decided to leave to undertake a butcher apprenticeship, at the same butcher shop he had been working at after school. After finishing his apprenticeship, Brian worked as a butcher for several years, but left that industry and found himself in manufacturing. Running day to day operations and production for over 20 years was rewarding, as well as challenging, however like many of us who have been in a job for a long time, Brian was yearning 12 business franchise MAGAZINE
for a new challenge and change in career direction. He knew that he wanted to work for himself but just wasn’t sure what type of work he wanted to do. Brian loved working outdoors and didn’t want to be stuck in an office anymore. Equipped with plenty of life experience and knowing he was handy on the tools; Brian did not want to waste time or money learning another trade. Brian had a passion for timber and creating charming outdoor entertainment areas, so back in 2007, whilst he was maintaining his deck at home, the idea for restoring and preserving timber decks and structures was born. There was something special and rewarding about restoring and preserving timber to its natural beauty. Brian quickly realised that there was only one other company handling the restoration and preservation of timber decks and structures across Melbourne and the surrounding area, and that the market was ready for a new player.
Growing the brand and servicing clients all over Victoria, DeckSeal soon became synonymous with deck restoration. Brian’s high standards and quality service, along with Danielle’s administrative and customer service skills, lead to an overwhelming number of enquiries. Next came hiring of staff to assist with the ever-growing workload and just two years later, DeckSeal bought out their only competition. In 2017, the growth showed no signs of slowing down and the workload increased beyond capability to meet client demand. Believing wholeheartedly in DeckSeal’s capacity to succeed as a franchise, Brian and Danielle engaged a team of franchise professionals to assist in the development of a robust and proven franchise business model. After many meetings and brainstorming sessions, the franchise model for DeckSeal was determined. A complete franchise package that provides you with the tools to make a success of your own DeckSeal franchise, which was launched in June 2018. The DeckSeal model works on a franchise ‘fee per territory’ system where territories have been established through a specific territory demographic program. The territories are large and exclusive. Unlike many other franchises, the territories are extensive and
Brenton and Julie Opperman - Bayside/Bayside Outer Franchisee
have been selected to maximise earning potential. DeckSeal utilises software systems Trade Trak and Xero for job management and accounting, which are fully integrated and make the administration side of the business time effective and effortless. Brian’s belief in hard work, and reward for effort was realized when he sold his first franchise, within 1 month of the franchise’s inception. That followed with another 2 regions sold within months. Fast forward and DeckSeal’s Victorian franchises are all sold and at full capacity and has expanded interstate with franchisees now in NSW, QLD, and WA. “I am extremely focused on growing the brand nationally”, Brian said. “There is definitely no better time to enter into the home services market. The DeckSeal franchise is a mobile business with low overheads and startup fee, which means it is more accessible to anyone wanting to run their own business and have better work/ life balance. The marketing and advertising are implemented by head office and the leads are provided for the franchisees, so they can focus on great customer service and superior workmanship ”. A timber deck is an iconic part of the Australian outdoor lifestyle and a key feature in countless homes across the country. An outdoor area extends existing living space and now more than ever, people are entertaining at home and utilising their outdoor areas. DeckSeal’s technique not only brings back the original beauty of timber used in decks,
Stuart Naylor - Mornington Peninsula Franchisee
whilst also doing brilliant restorative work on all outdoor timber features. DeckSeal services also extends to high pressure cleaning, and cleaning and sealing of concrete and paving. Brian says, “DeckSeal is real people operating a real business who are totally committed to seeing the business bring success to our franchisee investors. We’ve done all the hard work and aim to equip all our franchisees with the skills and support to see them succeed at the business”. The franchise offers everyday people the perfect opportunity to capitalize on their existing skills or quickly build a new set without the burden of learning a new trade. A genuine business partnering with builders, landscapers, tradespeople, homeowners, commercial clients, body corporates and project development companies. With over 15 years’ experience, the team at DeckSeal offer exceptional service and solutions to customers, providing quality service at the right price and customer satisfaction is top priority.
Since inception of the brand, DeckSeal has provided ongoing support and training to its franchisees, continually researching, and developing new processes and staying up to date with new advanced and innovative equipment. DeckSeal has aligned itself with brands like Intergrain, Cabots and Aqualis, forming great business relationships, participating in development and trialling of new products, and accessing great rates for its franchisees. Having built DeckSeal from the ground up, Brian knows what it takes to succeed. He also understands the value of having a team of like-minded people who are ready and willing to take on the hard work of having their own business. DeckSeal has franchises available in NSW, QLD, SA, WA, and TAS. For more information, please contact Danielle Burgess at: 1800 332 525 admin@deckseal.com.au www.deckseal.com.au business franchise MAGAZINE 13
franchising council of australia (fca)
the fca... and it’s support of small business Mary Aldred is the CEO of the Franchise Council of Australia, the peak body for the nation’s $155 billion franchise sector. Mary commenced in the role in April 2018, bringing with her extensive experience across government, industry and the corporate sectors. As CEO, Mary has led the FCA in developing and delivering strategic priorities to strengthen the FCA’s role as an effective peak business organisation and advocate for a complaint, sustainable and profitable franchise sector. Franchise Council of Australia: Phone: 03 9508 0888 | Email: info@franchise.org.au | Web: www.franchise.org.au
The Franchise Council of Australia has welcomed the appointment of MP Julie Collins as Minister for Small Business in the new Albanese federal government and looks forward to working with Minister Collins in support of Australian small business owners. As Small Business Minister with responsibility for the Franchising Code of Conduct, the FCA provided an initial briefing letter to Minister Collins on changes implemented since the 2018 Joint Parliamentary Inquiry into the code and has requested an opportunity to meet in person to discuss several key issues for small business. Franchising experienced extensive regulatory reform under the previous government and is currently under pressure implementing and adjusting to these reforms, while also striving to rebuild and recover from the COVID pandemic. The FCA has advised that any further financial imposts or regulatory changes would significantly undermine the ability of small businesses to achieve full recovery given the existing demands on their time, resources and wellbeing. There are five key issues raised by our members as continuing to impact on their operations and profitability: 14 business franchise MAGAZINE
• Skills and labour shortages • Supply chain shortages • CPI and inflation impacts on businesses • Commercial leasing challenges • A national approach to sustainability and single-use plastics Addressing the issues facing Australian small businesses needs to be a priority for economic COVID recovery. From hamburgers to hairdressing, the number one issue for small business is availability of skills and labour. The lack of staff is holding back their ability to open and operate to full capacity. With record low unemployment, employers have tapped out on local staff availability. Australia desperately needs the pre-Covid levels of international students, working holiday makers and skilled visa holders to return to our shores. Take a look at seek.com.au - this month, there were 12,502 job ads for ‘chefs’, 15,643 for ‘waitstaff’, and 23,408 for ‘baristas’. Those figures are about 10% up from the same time last month. Coffee anyone? If you own a hairdressing business, you’ll have absorbed three recent award increases, and paying penalty rates on a Sunday means around $50 per hour per stylist. Factor in even a budget haircut at $40 per hour, plus product, plus rent outgoings plus customer cancellations. It’s not worth opening. At a close number two, supply chain
challenges are a nightmare. If businesses can’t source enough products, they can’t fill orders to customers, and can’t run to capacity. Project wait times go up and so do costs. A swimming pool business had material costs increase by about 180% from project start to finish because of delays, and their business had to absorb it. Thousands of small builders and construction contractors in this position, and they can’t continue for much longer. Accelerating wages and supply chain constrictions put pressure on the CPI, which sits at number three on our list. The Consumer Price Index measures the change in price of goods and services over a period of time and is now at 5.1%. Why is that important? Because it puts upward pressure on all costs. including interest rates. The
result is, the whole cost of running a business is up. At number four, commercial leasing costs for bricks and mortar businesses are a perennial issue. The National Leasing Code of Conduct, and subsequent state legislation, provided small business tenants with rent relief through COVID. When those state based relief codes ended in March, the bills for deferred rent started to arrive.
good faith bargaining, and support hardship assistance for small business tenants, or thousands will fall over in the coming months.
One franchisee in a high street location told me her landlord asked for $30,000 in deferred rent and threatened her with eviction if she didn’t pay immediately. Many tenants have their rent increases tied to CPI, which is a hard position to be in right now.
The fifth priority is the inconsistency of state-based single use plastics bans. NSW is implementing new changes, Victoria is in consultation on proposed changes, and WA has suddenly changed course giving businesses next to no time to adjust. As a result, there will be thousands of tonnes of plastic utensils dumped into landfill because they won’t be able to be used within a short deadline. In Tasmania, there is state based regulation and one Hobart council has its own special plastics requirements.
We need an ongoing national leasing code to block unconscionable conduct, facilitate
Businesses are already leading the way on sustainability. But they need time to find
“
Australia desperately needs the pre-Covid levels of international students, working holiday makers and skilled visa holders to return to our shores.
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alternative suppliers to implement changes. Competing and confusing state-based rules add unnecessary time and cost There should be one, streamlined and national set of singleuse plastics rules. This should be high on the agenda for the National Cabinet Meeting. Australia is relying on small businesses to succeed. Small business needs Australia to take it seriously. v business franchise MAGAZINE 15
Hungry? 16 business franchise MAGAZINE
Great, you’re exactlythe sort of person we’re looking for! Hungry to make a difference in the QSR world. Hungry to make customers happy, every single day. Hungry to turn your business into a global success story. Hungry to join a fresher franchise business that treats you as an individual. Hungry to be part of a new generation of Subway® fame. Ready to tuck in? subway-franchise.com
expert advice: Phil Chaplin | CEO | CFI Finance Group
Obtaining Finance, Inflation and Rising Interest Rates –
What you need to know! What is inflation anyway? Put simply ‘inflation’ is the rise in costs of goods and services over time. High inflation means the price of things is going up fast, low inflation and prices are going up slowly. Inflation is significantly driven by supply and demand, if demand is high and supply is low then prices will rise. When supply issues flow into the most basic commodities (think energy in the form of oil and gas) those price increases can quickly spill over into almost everything. Take food for example; as the cost of farming, shipping, refrigerating, and selling food goes up it hits everybody’s hip pocket, now people need to be paid more just to afford exactly the same groceries they bought last week. Money, in terms of what it can buy for most people, is worth less than it was a week ago.
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So why are interest rates going up? At its heart, raising interest rates is designed to discourage some consumer and business spending, the theory being that if you can restrict demand then supply can catch up and things can come back into balance. Of course, you can only restrict supply of necessities so much, but when the RBA raises interest rates they hope that enough people will restrict their spending (or not have money to spend) that it makes a difference.
So what does all this mean when you’re starting a business or borrowing money? Firstly, it’s important to recognise that one of the factors that drives inflation is high consumer spending. Part of what the central banks are trying to do by raising interest rates is to ‘normalise’ consumer spending and reign-in what they consider to be excess. Unemployment is low, wages are starting to see real growth because of the tight labour market, and people still have money to spend. Central banks don’t want to stop spending, they just want to limit some of the factors that drive up prices. Secondly, we need to remember that life goes on even in times of rising inflation. Depending on their target markets, and the goods or services they supply, there are a range of strategies that businesses can apply to address the impacts of inflation. If you’re starting a franchise business the first question to be asking your franchisor is “What strategies are in place (or are being considered) to combat the impacts of inflation?” Here’s a few things to consider (whether you’re already in business or planning to start one): Raise Prices… Now some of you might be thinking, ‘hey wait a second, aren’t rising prices the problem?’ – Yes and no. In times of inflation people expect prices to be increasing. One of the things driving inflation right now is spending power, people have money to spend, and supplies of certain things are limited. Small and medium businesses are often the last to raise prices, thinking they’re protecting their customers. The big players in town have no qualms about raising prices and/or looking to increase their margins. If you prepared your business plan a few months ago, go back and review your assumptions. Are your costs right? Is your sell price right? Prioritise your most profitable products and services… It’s always worth looking at your product range and making sure you’re
Phil Chaplin is the Chief Executive Officer of the CFI Finance Group, a specialist finance company servicing Australia’s franchise, accommodation, and fitness sectors as well as small businesses more broadly. Phil has over 20 years’ experience in providing finance to businesses across Australia and New Zealand and has managed finance companies in the private and banking sectors, he is a former chair of the Equipment Finance division of AFIA.
wait to seek a finance approval.
focused on delivering those things which give you the best margin. Highlight ‘specials’ based on what works for you, actively cross-sell, up-sell, or alt-sell. Check over your product range and make sure you’re positioned for the best margin. Everyone knows the story of American Airlines saving $40,000 per year by removing one olive from each salad. Find your olives!
How inflation can help… A significant amount of business lending (particularly for terms of five years or less) is done on fixed rates. That means your payments never change for the term of the loan even if interest rates increase. This fixed rate funding becomes really important when you consider the impact of inflation…
Remember, not everything inflates at the same rate… Whilst economists distil inflation down to a single number, obviously not everything increases in price at that rate. Seasonality still matters, an over or under-supply of products due to external factors (flood, war, etc.) still makes a huge difference to the price of certain things. Many of these things can change very quickly. It’s important to look for value and to not simply assume that everything is or always will be more expensive.
Consider ‘normal’ inflation is say 3%, and we’re a company selling cups of coffee. Our coffee shop takes out a loan with fixed repayments of $200 per week over 5 years. We sell coffee at $4.00 a cup today, but we put our prices up in-line with inflation (3% every year). By the time we get to the last year of our loan we’re selling coffee for $4.50 per cup, but our loan repayments are still fixed at $200 per week. If inflation is higher we will put our prices up more but our fixed rate loan stays the same, a hedge against inflation.
So what about borrowing money? How do rising interest rates impact borrowers? The Official Cash Rate… It’s true that interest rates are rising, they’ve gone up already and they will continue to rise. Just this morning I heard the news radio talk about the stock market, the economy, and “these high interest rates”. The official Cash Rate in Australia as I write is this is 0.85%, in New Zealand it’s 2.00%. Objectively, neither of these are ‘high’. They’re also only a fraction of the cost of funds for any borrower. The rates most businesses pay for loans are far more influenced by the risk assessment that applies to them specifically, to their industry, and to the nature of their transaction. This isn’t to say that the cost of borrowing isn’t going up, but metrics like the Official Cash Rate should be considered in context. Lock in your borrowing power… As interest rates rise the amount that a customer can borrow will often reduce. This is because most lenders look at historical earnings only, and then consider how much you could repay if your earnings stayed the same. To make matters worse, if you’re not looking at fixed rate funding the lender will build in a buffer in case payments need to be increased. In times of rising interest rates that buffer gets bigger and your borrowing power goes down. In short if you’re confident in your business opportunity, it may not pay to
What will bring inflation (and interest rates) under control? We can expect inflation will return to ‘normal’ when supply and demand come back into alignment. An overall increase in economic activity can also bring inflation down, but there’s little doubt that much of the sharp inflation we’re seeing now is caused by a range of chronic supply issues in the face of sustained high demand. It’s easy to blame Covid, or Russia, or floods, or El Nino, but ultimately it’s no one thing causing high inflation, and it’s no one thing that will bring it back down again. As a final thought, it’s important to remember that inflation is actually normal (much as some news outlets might try to make us believe otherwise, remember bad news sells best). Zero inflation is an abnormality in our economic system (Official Cash Rates of nearly zero aren’t normal either). In mid-1985 base interest rates were about 16% and going to see Top Gun at the movies would set you back around $5. Here we are some 35+ years later, movie tickets still seem a bit steep to me (and don’t get me started on the price of popcorn) but I’ll be in the middle of the theatre next week with Tom, doing Mach 2 with what’s left of my hair on fire, and happy enough to pay the price… inflation be damned. v business franchise MAGAZINE 19
SNAPSHOT: MyFirstGym
MyFirstGym
set to skyrocket
Amid Growing Concern Over Children’s Health Post-Pandemic
very important to all our franchisees and MFG.” With the increased awareness of the pandemic’s long-term effects on children, MyFirstGym also presents a tonic for those parents similarly exhausted and overwhelmed from multiple lockdowns, online schooling and home isolation. “Our clubs are designed to make it easy and affordable for parents. Each MFG franchise offers a variety of activities to suit all aged children, their preferences and timetables.”
Getting kids off the couch and reducing screen time requires some pretty heavy lifting from parent’s post-pandemic, with MyFirstGym emerging as the best kind of crowbar to help them do it. As a result, MyFirstGym is experiencing significant growth in membership and locations throughout Australia due to the increasing demand amongst parents for services aimed at boosting their child’s physical, mental and emotional health postpandemic. Habits formed over the past two years of lockdowns, overloading on junk food, reliance on screens to keep the kids busy, limiting socialisation, and lack of time spent playing sports and being outdoors, has lead to a decline in the physical and mental wellbeing of our children. Parents know and studies have shown that it is vital we find healthy ways for our children to feel good (though pizza and movie night will always be high on the list!) Dan Newton, co-founder of the health club franchise designed specifically for kids and their busy parents, says the proof in parents’ concern can be seen in the increased traffic, not only through existing clubs, but in the demand for new ones. “Over a six-month 20 business franchise MAGAZINE
period, we will have opened five new MyFirstGym clubs. That’s incredible growth for what is a niche market, and represents a double digit increase month on month.”
Father, physiotherapist and now MyFirstGym Franchisee Michael Baines, clearly understands the importance of fostering a love of movement in children:
New clubs coming to the market in 2022 include Coomera and Springfield in Queensland; Shellharbour and North Ryde in NSW and Thomastown, the first of its kind in Victoria and the largest club nationally. “Thomastown is huge! It has five separate arenas for activities to run simultaneously, with separate standalone kids’ function arena, a kid’s yoga studio and purpose-built dance studios and ninja warrior arenas. It’s a stateof-the-art facility aimed to inspire kids to move more, which is exactly what they need today,” Mr Newton said.
“As a health professional who’s worked across all facets of Australian sport, what excites me most about MyFirstGym, is that we have an inclusive space that builds habits and it doesn’t need to be about winning from the start. If we get our kids excited in being active and healthy, then they are going to win in the long term anyway.”
The MyFirstGym franchise has proven itself to be a very sustainable business model, especially for those new franchisees who are looking to double down on work-life balance and operate a family business. Mr Newton says, “We survived and even thrived throughout the pandemic, not just because of our sustainable business practices, but because we provide an essential physical, emotional, and mental wellbeing service to kids and their families. Coupled with our amazing corporate support, customer service, and the strong community component MyFirstGym offers its members, it’s just been a recipe for success. Building supportive communities around fitness for families is
MyFirstGym is a one stop fitness hub for kids to choose and try whatever activities that inspire more movement. The added bonus for busy parents is that it represents a one-stop drop off for siblings and families. Mr Newton speaks from experience: “I’ve got three kids: I know how difficult, and expensive, it is to get them to three different places in three different uniforms at three different times!” MFG offers a solution to these timeless parental problems, all underpinned with values of wellbeing, love of movement, health and fulfilment. Mr Newton explains: “Every parent wants their child to be healthy and happy, and the past few years has really knocked some of them around. MyFirstGym is genuinely helping families recover from the pandemic. Our outstanding growth proves that.” Find out more about being a My First Gym Franchisee in the video!
LEARN MORE ABOUT NeNe Chicken is one of the top tier chicken franchises in South Korea, serving authentic Korean fried chicken. NeNe meaning “Yes Yes,” is simple and yet the purpose is so much more. Eating well, being happy and playing it forward has been the mantra that has allowed the brand to grow in presence to over 1,100 outlets across South Korea alone. Now recognised as an international restaurant franchise; NeNe Chicken launched in Australia in 2015 and has rapidly grown to more than 30 stores! NeNe Chicken is a brand all about creating excitement through our crispy and fresh Korean fried chicken. The fundamental appeal that makes Nene Chicken so special is the way the chicken is prepared through its marination process which increases the juiciness of the chicken, its unique batter mix that makes the chicken crispy on the outside and juicy on the inside and lastly its wide variety of authentic Korean ÁDYRXUV VXFK DV %XOJRJL 6QRZLQJ &KHHVH DQG )UHDNLQJ +RW All key proprietary products such as the marinate batter mix and sauces are all from NeNe Chicken Korea. This ensures WKDW 1H1H·V DXWKHQWLF ÁDYRXU LV DOZD\V DW D FRQVLVWHQWO\ KLJK quality.
WHAT KIND OF EXPERIENCE IS REQUIRED TO BE A NENE FRANCHISEE?
INTERESTED IN BEING YOUR OWN BOSS AND JOIN OUR NENE CHICKEN FAMILY?
Our franchise system does not require existing hospitality
The NeNe Chicken brand popularity is strongly growing and
NeNe Chicken offers professional and comprehensive training
new location opportunities are constantly arising. Our franchise system has proven to be popular with both new and existing franchisees. A number of our franchisees have been so happy that they have opened their second and even third franchise outlet!
experience, just a passion for the brand and diligence for operating your own business. and will support you all the way from site development, operations and sales & marketing. In addition, our “SOP” manuals enable easy training of your staff and our business franchise model provides for excellent potential returns on LQYHVWPHQW <RX ZRQ·W IHHO DORQH ZLWK 1H1H
BE A BOSS! OWN A NENE STORE Want to be part of a business with an easy operating PRGHO WKDW GRHVQ·W UHTXLUH DQ\ SULRU H[SHULHQFH"
BUILD YOUR FUTURE WITH NENE CHICKEN
03 8526 4488 | FRANCHISE@NENECHICKEN.COM.AU
Scan QR Code For Further Information business franchise MAGAZINE 21
expert advice: Seva Surmei | Dmaw Lawyers
FRANCHISOR DISCLOSURE –
HERE’S WHAT YOU NEED TO KNOW Seva Surmei is a principal in the transactions team at DMAW Lawyers, which is a leading commercial law firm providing services throughout Australia. She specialises in franchising, licensing and distribution and acts for major franchisors in the establishment, development and operation of franchise systems including advising on compliance with the Code. Seva is a committee member and secretary of the Franchise Council of Australia, a committee member of the Women in Franchising group and has recently been named as a leading lawyer in franchise law by Best Lawyers (2021 and 2022 editions) and franchise lawyer of the year Adelaide (Best Lawyers 2022 edition). Ph: 0421 931 777 | Email: ssurmei@dmawlawyers.com.au | DMAW - https://dmawlawyers.com.au/
It’s critical for a franchisee to do some due diligence before signing a franchise agreement. This includes reviewing the mandatory information a franchisor must provide to a prospective franchisee under the Franchising Code of Conduct, which is the key piece of legislation governing the arrangements between parties to a franchise agreement. As a result of recent changes to disclosure obligations under the Code (2021), even more information must now be provided to a franchisee up-front. The amount of information a franchisee receives is overwhelming for many. Here is a guide for what to look out for when navigating your way through the paperwork leading up to the important moment of signing a franchise agreement.
Disclosure period The disclosure document is designed to help a franchisee make a reasonably informed decision about the franchise and must be provided to a franchisee at least 14 days before a franchise agreement is entered into. The period between receiving that document and signing the franchise agreement is referred to as the disclosure period. That 14 day disclosure period is a good time to seek advice from a lawyer before finally committing by signing the franchise agreement. 22 business franchise MAGAZINE
What information is disclosed The disclosure document must be in the form prescribed by the Code and must contain information about various things, including: • the franchisor (including involvement in any disputes), the franchise system and current franchisees; • proposed arrangements for the supply of goods and services to and by the franchisee, including increased disclosure about rebates payable to the franchisor; • estimated payments for establishing and operating the business; • details about the marketing fund (if applicable).
What documents accompany the disclosure document? The disclosure document must be accompanied by a copy of the Code and a copy of the franchise agreement in the completed form in which it is to be executed (not just a template). Since the 2021 changes, the disclosure document must now also be accompanied by additional documents including: • key facts sheet – the key facts sheet is a new short form document which provides a snapshot of some of the key information contained in the disclosure document; • headlease documents – a copy of the lease of the premises held by the franchisor must
be provided if the franchisor proposes to sublease the premises to the franchisee; • earnings information – if the franchisor has given, or proposes to give, earnings information (such as historical or projected earnings data) then it must be provided to the franchisee with the disclosure document; • significant capital expenditure – additional information must be disclosed about any ”significant capital expenditure” that might be incurred by the franchisee.
What should a prospective franchisee be concerned about? Aspects of a franchise arrangement that often lead to concerns or disputes include matters related to the marketing fund, significant capital expenditure and termination rights/ end of term arrangements, which are described below. Marketing funds A marketing fund may be established by a franchisor to collect funds for marketing or promotional activities for the franchise network. Franchisees contribute to the fund and a franchisor must also contribute to the fund for each of its company-owned stores on the same basis as a franchisee. A franchisor must prepare an annual financial statement in relation to the fund, which must be included in the disclosure document (as well as shared with franchisees already in the
and rationale for the expenditure, as well as anticipated benefits and risks. The franchisor must also have a discussion with the franchisee about the expenditure including the circumstances under which the franchisee may recoup the expenditure. Termination rights and end of term arrangements What happens when the term of the franchise agreement comes to an end? The disclosure document must include details about the term of the franchise agreement and whether there are options to renew or extend the franchise agreement. Generally, at the end of the term of a franchise agreement, the franchisee does not have a right to sell the business, will not have any entitlement to an “exit payment” or a payment for “goodwill” and this must be disclosed in the disclosure document so a franchisee knows what to expect. The Code now requires the disclosure document to include a summary of the rights of each of the franchisor and the franchisee to terminate the franchise agreement before it expires. Generally, the franchisee only has a right to terminate during the 14 day coolingoff period.
The new amendments in practice A franchisor in breach of its disclosure obligations risks attracting a financial penalty under the Code (up to $133,200 for a breach of a civil penalty provision and potentially up to $10M for breach of the continuous disclosure obligations under section 17 of the Code).
franchise system). The financial statement must include sufficient detail of the fund’s receipts and expenses so as to give meaningful information about sources of income and items of expenditure. The amount of detail required to be included in the financial statement was confirmed in a seminal 2019 case, in which ACCC took action against Ultra Tune for various breaches of the Code. The case now serves as a useful handbook for franchisors when completing their marketing fund financial statement. Bare financial statements are not sufficient. For example, including one line of “television advertising” would not be enough to inform a franchisee
about where the advertising took place and when. Significant capital expenditure The recent changes to the Code require franchisors to disclose additional details about significant capital expenditure that may be incurred by a franchisee during the term of the franchise agreement. “Significant capital expenditure” is not defined but could include, for example, upgrades to facilities or premises or major changes to the brand and image of the franchise. The disclosure document must include details about the amount, timing, nature
There are also risks of a claim by a franchisee (such as for misrepresentation) and brand damage. The recent Code changes have increased transparency on matters such as supplier or leasing rebates or financial benefits, which previously were not required to be disclosed. Later this year, a new franchise disclosure register will be established and franchisors will need to upload certain information about their franchise system, which will be publicly available online. This may assist franchisees to compare different franchise offerings, including ahead of receiving documents from a franchiser. It can be daunting for a franchisee to navigate through the paperwork, so seeking the advice of an experienced franchise lawyer is recommended. v business franchise MAGAZINE 23
focus feature: OPTUS
Optus Business expands in Riverina We chat with Optus’ newest Business Specialist about why she chose Optus.
Optus is committed to its vision of being Australia’s most loved everyday brand with lasting customer relationships and investing in its mobile network to deliver improved services to customers across metro and regional locations. Optus has successfully partnered with the Federal and State governments to enhance our regions through greater connectivity, sometimes delivering mobile connectivity for the first time to a number of remote and regional locations. Since 2015 Optus has increased population network coverage in the Riverina area from 48%, 3G/4G population coverage, to 98.8%, a testament to the $300M+ investment commitment across NSW each year. This investment is showcased by the seven new towers installed since 2018 highlighting how Optus continues its push into regional Australia to power greater options for our customers and choice to communities. In order to deliver the Optus Regional Network, Optus is expanding the footprint of Optus Business Centre specialists to service
24 business MAGAZINE 24franchise Business Franchise
Australia and New Zealand
Photos by Nikola Kinder Photography.
Optus is currently seeking to expand their distribution network. As an Optus Business Partner, here are a few ways Optus will support you: • Territory model with customer base to get you started • Training and mentoring from our experienced Sales team • Competitive commission structure • Business and marketing support Optus knows running a business means having the confidence to take bold steps. It’s why they’re committed to helping Australian businesses, big and small, take those steps more often. It starts with yes.
Opening an Optus Business “ Centre is going to allow me to share my passion for the Optus brand as well as my knowledge of the Telecommunications Industry and infrastructure.
”
the needs of regional customers in these areas. Optus already has 29 Business Centres across Australia, with continued expansion planned over the coming years. Veronica Schultz, who recently joined the Optus family as Optus Business partner in Wagga Wagga, NSW, is helping service the telco needs of businesses within the Riverina district. We sat down with Veronica to understand her journey to becoming an OBC Partner, and why she said yes to Optus. Veronica was born and raised in Wagga Wagga, so she has a solid knowledge of the community and territory. You can feel that when you speak with Veronica. She is so passionate about her home town and surrounding region. Starting off in administration roles, Veronica moved into NBN infrastructure with her partner and gained significant knowledge of the NBN product when it was rolled out, and has been a key member of the Securitel family for six years. Veronica is no stranger to the Optus brand, she has been an Optus retail customer for 20 years, and a business customer for eight years. The experience she’s had with Optus during this time has been second to none, and has developed strong relationships with the
Optus team in the region. In her own words, “I have been with Optus for over 20 years, I have personally experienced the consistent network expansions that Optus has continued to provide to the regional areas. Optus’ dedication to their network, services and customers has always been what sets Optus apart from competitors.” With the investment in expanding the regional network, and a clear gap for businesses in the Riverina, it was an obvious choice for Veronica to join the Optus team and service her local community. Veronica says “Optus has always had amazing value within their products, whether that’s through great plans for mobile devices or additional value for business customers with specialised services just for business customers.” Whilst Veronica’s background wasn’t initially in telecommunications, the support she has received from the Territory General Managers, and Partner Sales Managers has meant a smooth transition to her new business. A key highlight for Veronica has been the dedicated training, and one to one support from the team at Optus to support her growth in Riverina. The Optus Marketing team have been working closely with Veronica to start to establish Optus Business Centre Riverina in the territory. On June 15 2022, the Wagga Wagga Chamber of commerce held their monthly business drinks at the new centre to showcase Veronica and her team, but also Optus’ commitment to regional centres. There were a number of chamber members at the event, and representation from SCA media, to showcase Optus Business in the region. v
Optus is committed to helping every Australian business have the confidence to say yes more often. To be the company we want to be, we know we need the right partners. Built to provide support to small to medium sized businesses, our Optus Business Centres offer tailored assistance and solutions to help local businesses make sound decisions. As an Optus Business Partner, you will have access to: • An assigned local customer base • Proactive customer campaign activity to drive growth and retention from the base • Pipeline of new acquisition opportunities • Dedicated support resource for first 3 months • Strategic marketing investment and on-line leads to drive brand presence in your local community • Co-create a local brand, where you are the face of Optus Business • Comprehensive business coaching and on-boarding program to set you up for success • “Money can’t buy” incentive program to recognise and reward high performance for you & your team.
business Business Franchise Australia and New franchise Zealand MAGAZINE 25
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expert advice: Robert Toth and Kristen Attard | Sanicki Lawyers
RETAIL LEASINGREPAIR & MAINTENANCE OBLIGATIONS - Part 2
In part one of our article, we discussed the landlord’s obligations to repair and maintain the leased premises and their equipment. We now look at obligations of the landlord for capital works, urgent repairs and outgoings that can and cannot be charged by a landlord to a retail tenant. We also look at landlord’s obligations under the Building Act 1993 and essential safety measures. 26 business franchise MAGAZINE
Capital Works Section 41 of the RLA (Vic) provides a landlord cannot pass on the cost of capital works to a retail tenant however if agreed to by a landlord and tenant, a landlord can pass on the costs of: • capital works; • installation and carrying out repairs or maintenance work in relation to essential safety measures.
Urgent repairs Section 52(4) of the RLA is often overlooked by tenants as it allows a tenant to do urgent
repairs (for which the landlord is responsible) if: (a) the repairs are necessary as they have a substantial effect on the tenant’s business; and (b) the tenant is unable to get the landlord (or the agent) to carry out the repairs despite taking reasonable steps to allow the landlord to do so. Section 52(5) of the RLA provides if the tenant carries out urgent repairs the tenant must give the landlord written notice of the repairs and the cost within 14 days after (note: NOT 14 days before!) the repairs
We recommend that a “ tenant give their landlord or agent written notice (an email is okay) advising they intend to do urgent repairs and give the landlord and or agent the opportunity to do them.
”
are carried out and the landlord is liable to reimburse the tenant for the reasonable cost of the repairs. The Landlord cannot then recover that cost or any part of it as an outgoing from the tenant.
Tip We recommend that a tenant give their landlord or agent written notice (an email is okay) advising they intend to do urgent repairs and give the landlord and or agent the opportunity to do them. This notice does not need to be 14 days before, it could be provided the night before the works need to be done if the works are required to be completed urgently to avoid disruption to your business. Failing to give the 14 days’ notice under section 52(5) of the RLA puts the tenant at risk that the landlord will likely refuse to reimburse the tenant and the matter will then need to be fought out via the VSBC mediation process, and then VCAT, which may be uneconomic depending on the amount involved.
Maintenance of Landlord’s equipment Most retail tenants understand the landlord is liable for capital costs, and any structural work if the building leaks and tenants believe they are liable for maintenance of the landlord’s equipment but in fact that is not the case! A retail tenant can refuse to carry out maintenance and repairs (even where it arises from their use of the equipment) as that obligation under section 52 is on the landlord. This was confirmed in the finding of Garde J in a VCAT determination in 2015. To refuse to pay an invoice issued by the landlord or its agent for the cost of these maintenance works is not a breach of the lease. The tenant can require (as the RLA provides) that the landlord undertake maintenance works on equipment supplied by the Landlord (for example, the air-conditioning system, the elevator and other equipment). If the landlord insists the tenant do those works or issues an invoice to be reimbursed
for those costs, the tenant can rightly say- No, I am not liable! It is likely that many retail tenants have paid out huge sums of money to landlords or directly to contractors for repair, maintenance and service costs they were not liable for. Section 39 sets out what outgoings can and cannot be charged to a tenant. The following outgoings cannot be passed onto tenants: • land tax; • expenses that do not benefit the premises; • contributions to a sinking fund for capital works; • rent payable by the landlord in respect of any head lease; • management fees, unless the management fees relate to the management of the building or shopping centre in which the premises are located; • capital costs; and • interest on borrowings. Landlords cannot pass on costs in relation to: • legal or other expenses relating to the negotiation, preparation or execution of the lease • obtaining the consent of a mortgagee to the lease; or • the landlord's compliance with the Act. A landlord can still claim reasonable
legal costs and expenses in relation to an assignment of the lease or a sub-lease, including investigating the proposed assignee or sub-tenant, or preparing a new disclosure statement for the proposed assignee at the tenant's request. The Lease must specify the outgoings the tenant is liable to pay and how they are recoverable and how they are determined and apportioned to the tenant.
So, what does this mean for Retail Tenants? (a) You are not liable for and should not be charged for certain repair or maintenance costs of equipment supplied by the Landlord (even if the lease allows the landlord to do so) if it is covered by the RLA. (b) If the air-conditioning breaks down or roller door motor stops working, you can call on the landlord to fix it at their cost and they cannot recover that from you as an outgoing. Many Landlords of retail premises and their agents are operating on a misapprehension of the law relating to retail tenant’s obligations and still send invoices to the tenant for repairs and maintenance costs that the tenant is not liable for. You should carefully check any invoice received and get advice as you may be paying an invoice you are not liable for. business franchise MAGAZINE 27
expert advice: Robert Toth and Kristen Attard | Sanicki Lawyers
Landlords, where it is a retail premises, carry considerably greater maintenance costs and obligations and cannot pass them onto the tenant or require their tenant to do those works. From recent decisions in VCAT the Tribunal may, in some circumstances, require a Landlord to replace or even upgrade equipment if that is the only way section 52 of the RLA can be sensibly complied with. So, it is landlord beware!
Essential Safety Measures (ESM) The position up to 22 September 2020 was that a landlord could not pass on the cost of maintaining the ESM which include things such as exit lights, smoke detectors, sprinkler systems, fire extinguishers and annual safety inspection. The RLA was amended from 23 September 2020 by section 52(6) to provide that a tenant may agree with the landlord to carry out repairs or maintenance work for an ESM on behalf of the landlord. Section 52(7) of the RLA states if the tenant carries out any work in respect of an ESM on behalf of the landlord, that work does not affect any obligation of the landlord as owner of the building to comply with any requirements under the Building Act 1993 or building regulations.
The Building Act 1993 Landlords’ obligations are further complicated by section 251 of the Building Act which is often overlooked by tenants and their lawyers. It is a powerful weapon for a tenant as it provides that if the owner of a building or land is required under this Act or regulations to carry out any work and the owner fails to carry out the work or do the things required,
Robert Toth is a Partner of Sanicki Lawyers, with over 35 years’ experience in Franchise, Licensing and Distribution law acting for both local and International franchisors, franchisees and master franchisees and with expertise in dispute resolution. Robert is an Accredited Commercial Law and Franchise Specialist, a member of the Franchise Council of Australia (FCA) and the International Franchise Lawyers Association (IFLA) and regularly writes for franchise and corporate journals online. Contact: Robert@sanickilawyers.com.au or even call him on mobile 0412 67 37 57.
the occupier of that building (Tenant) or registered mortgagee (Bank) can carry out the work and then recover those costs from the owner as a debt due to the occupier(Tenant), or deduct those costs against any rent due to the owner.
Kristen Attard is a senior associate with expertise in franchising, leasing and sale of business. Contact: kristen@sanickilawyers.com.au Office: 03 9510 9888. https://sanickilawyers.com.au/
This applies despite any agreement to the contrary, so if the owner is required by the Act or regulations to keep the premises in a specific state: (a) the owner cannot contract out of those obligations by, for example, including provisions in a lease that make the tenant liable to repair those particular items (Chen v Panmure Hotel Pty Ltd [2007] VCAT 2463); (b) the tenant can do the work the landlord was obliged to do and recover the costs from the landlord/ owner; and (c) the tenant can set-off the costs of doing the work the landlord owner was obliged to do against the rent. The usual rent covenant that rent must be paid “without deduction” will not help the landlord if it fails to comply with s.251 where the tenant does the work the landlord was obliged to do. Section 251 therefore imposes greater obligations on a landlord than those implied into leases by s.52 of the Retail Leases Act 2003.
Occupational Health and Safety Act Under the OH&S Legislation a commercial property leased or rented to a business is regarded as a workplace under Victoria's health and safety laws imposing obligations on Landlords (to the extent of a landlord’s management or control). The Act requires a person who manages or controls a workplace to (so far as is reasonably practicable) eliminate the exposure of persons at the workplace to airborne asbestos fibres. If it is not reasonably practicable to eliminate that exposure, they must reduce that exposure so far as is reasonably practicable.
Summary Our experience in acting for landlords and tenants (both retail and general commercial premises) is that most of these issues get resolved by sensible direct communication. Often a landlord will agree to spend money on their building and equipment to support their tenant, recognising that this will maintain the capital value of their freehold if they want to sell the property in the future. Some landlords will fight tooth and nail not to spend a cent on their building and try to shift any cost (even those they should be paying) to their tenant. Tenants need to take practical steps by ensuring they have a condition report at the start of the lease and seek advice if they think they are being charged for repair or maintenance the landlord should be paying. Seeking specialist advice may well save a tenant a considerable amount of money and also prevent a landlord from being made liable for a breach of the retail tenancy laws. v
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franchise top franchise listings picks
FEATURED Franchise
Battery World Australia Battery World is Australia’s leading battery retailer with 111 stores nationwide, celebrating over 25 years in operation this year. Battery World are the local battery experts in Auto, 4X4, Camping, Motorbike, Marine and the Home, stocking over 20,000 products from small coin cell and AAA batteries to truck batteries. Battery World prides itself on offering customers additional services including home delivery, click and collect, 24h hour mobile battery assist, free battery fitting, free battery checks, and battery recycling. Battery World’s expert advice and exceptional customer service, coupled with selling quality, locally manufactured product differentiates Battery World from competitors and makes them Australia’s largest and most loved battery retailer. Battery World is always looking for passionate, community-driven individuals who pride themselves on delivering exceptional customer service and being experts in their field, to join the network and continue to grow the brand into new territories. During the last financial year, Battery World was agile in an ever-changing environment, with the brand focussing its efforts on recruitment with new enquiries received from both interested buyers and existing Franchise Partners considering options to expand.
FEATURED Franchise
Ella Bache The Ella Baché philosophy of personalised skin care has been with them from the very beginning. They were created by Madame Baché in Paris, 1936, a revolutionary cosmetic chemist who believed just as we are genetically different, the same holds true of our skin. Her skincare philosophy was based on the belief that “because no two skins are alike”, every client’s skin is uniquely individual. Her immense passion for skin care has laid the foundations for who we are today. They’ve carried forward Madame Baché’s philosophy of individual skin care, to provide skin diagnosis and personalised skin solutions so you get exactly what your skin needs to restore it to perfection. They now have over 140 locations nation-wide. Every employee you meet in these stores is a trained Ella Baché Skin Therapist, and carries on the Madame Baché philosophy into the future. At Ella Baché, they’re committed to helping every individual feel confident in their skin. They do this by teaching them what their skin loves, using their expertise to create personalised, expert skin solutions for maximum results without the harm. They’re innovative, established and trustworthy, and they want their brand to be customer focused, empowering and inclusive. Plus, they want to truly engage with their audience, whether they’re clients over 40, their new audience of women and men in their late 20s and early 30s, college students, or potential new franchisees.
For more information contact: Stuart Hendricks Phone: 1300 793 209 Email: franchise@batteryworld.com.au www.batteryworld.com.au/Franchise-Opportunities
FEATURED Franchise
Flip Out Flip Out is Australia’s leader in active fun indoors. With over 16 arenas (and counting) in Australia and a further 55 across the globe, we’ve got the size and experience to invest where others can’t. The children’s activity industry is booming, so now’s the time to get your foot in the door. Flip Out is still an emerging franchise, and we are excited to bring more members into our squad. We are currently onboarding three new locations, with two more in final negotiations. Be part of the Flip Out Global Success story. Invest in an experience that brings people of all ages and communities together in a fun, safe & healthy environment. Flip Out is so much more than a business, it’s a community, bringing people together in a happy, fun and adrenaline filled environment! The popularity of the Indoor recreation sector is rapidly growing and Flip Out is a market leader. Flip Out’s target customer market is all-inclusive. The adventure parks have a broad offering from parkour to ninja warrior, soft play and climbing. Benefits of a Franchise System: You’ll be entering into a proven business model. You don’t need prior industry-specific experience to own a Flip Out Franchise. All training is provided.
For more information contact: For more information: Phone: 02 9432 5014 Email: katherine@ellabache.com.au www.ellabache.com.au
Steve Stone Phone: 0418 620 680 Email: info@flipout.com.au https://flipout.com.au business franchise MAGAZINE 29
franchise top franchise listings picks
FEATURED Franchise
Hydraulink Pty Ltd Business is BOOMING for our network Hydraulink franchisees. Our Hydraulink Sales Service Technician franchise, or HSST, are in high demand to provide a mobile hydraulic hose and fittings breakdown and repair service for the following industries: Road, rail, construction, and infrastructure projects; Earthmoving and civil excavation contractors engaged in building and construction; Waste and demolition contractors; Transport and logistics services; Truck and trailer manufacturing or repairs; Automotive vehicle mechanical repairs; Warehousing and materials handling; Agriculture, farming, and forestry; Marine and fishing; Mining; Military and defence; Manufacturing and industrial processing. While a mechanical aptitude or trade skill is beneficial, Hydraulink has found that the most successful franchisees display the following traits. They are: Self-motivated with energy, passion and motivation to succeed; Driven to provide outstanding customer service and enjoy fixing things; Capable of handling many tasks at once with a can-do attitude; People with well-developed business skills and work ethics; Willingness to follow a proven system and learn new skills; Outgoing people who enjoy sales, working with a team, and have great people skills. To be your own boss, and join our team, contact Hydraulink today!
FEATURED Franchise
PACK & SEND • Own a business in the growing freight, logistic and parcel market • Operate business hours, 5 & ½ Days • Multiple revenue streams • Growing Network • Ongoing business development and marking support • ‘NO LIMITS’ culture On the back of record sales for 2020 & 2021 and with the 2022 calendar year continuing to experience record sales, PACK & SEND have released brand new territories in all States to take full advantage of the rapidly growing market. This year alone has seen 6 Franchise Partners secure their 2nd or 3rd franchise on the back of this growth and future opportunities. PACK & SEND Global system sales for the 2022 calendar year up until May has exceeded $40 million, representing an increase of over 25% compared to the same period last year. Since 2019, PACK & SEND has retained its 5-star rating under the Australian Franchise Rating Scale. The independent rating assessment was conducted by respected franchise and information specialist FRANdata. Franchise systems are measured on seven key performance criteria including franchisee financial performance, satisfaction, engagement, franchisor training and support, and compliance.
For more information contact Wayne Abbott at:
For more information contact Luke Martin at:
Phone: +61 2 8785 4600 Email: wayne.a@hydraulink.com.au Web: www.hydraulink.com.au
Phone: +61 2 8778 5647 Email: franchise@packsend.com.au Web: www.packsend.com.au
30 business franchise MAGAZINE
FEATURED Franchise
Roll’d Vietnamese Since 2012, Roll’d has opened over 125 outlets around Australia. The founding team made certain from the start that its store design allowed for maximum visual display and theater, including: a ‘fresh’ bar full of all the fresh ingredients, a ‘rolling station’ to demonstrate how Soldiers® (rice paper rolls) are freshly made and of course it’s ‘jewellery box’ of Soldiers® which is the main attraction. Roll’d provides strong support for its franchisees; each of the franchisees receives a personalised 8 week training plan which covers everything from groundwork to management. They also incorporate an online training platform with interactive web-based modules, that helps new franchisees with standard operating procedures, culture guide, how-to guide, benefits and policies. Additionally, Roll’d provides extensive post store opening support with an area manager for each franchise. Regions are then assigned Franchise Business Coaches who are dedicated and responsible for the development, growth, and profitability of the stores, as well as providing live feedback to the Support office to allow for growth and innovation. Roll’d continues to transform its business model to give franchisees more certainty through omni channel innovations such as Roll’d delivery, a new FMCG range of pantry items and condiments sold exclusively in Australia’s largest supermarket, and B2B sales through the addition of grab-and-go packaged meals in these supermarkets.
For more information contact David Le at: Ph: 0479 102 711 E: david.le@rolld.com.au Web: www.https://rolld.com.au/
BUSINESS F R ANCHISE MA G A Z INE VOL 16 ISSUE 05 july/august 2022
home services in franchising post 2022
rewriting the rulebook
for franchise recruitment success
latest news
in home services franchising
overcome the fear of buying a franchise
business franchise MAGAZINE 31
The benefits of a mobile physio Demand for mobile health services is on the rise, and no wonder: beyond convenience, there are a host of benefits for patients, from less stressful therapist visits to treatment tailored to their living environment. There are multiple reasons why patients turn to mobile healthcare. One is that it’s more accessible for those who prefer to remain at home for appointments, whether they lack mobility or transport, or find clinical settings uncomfortable. Another is the client builds a greater level of trust with the therapist due to the in-home relationship.
Jonathan Moody, CEO and co-founder Physio Inq
However, a major benefit is it allows the therapist to create treatment programs based on the patient’s environmental and family context. This results in patients who are more comfortable doing independent rehab, leading to a more regular routine, which improves outcomes. Therapists may
also involve other household members in the program to assist. There are many allied healthcare services available via this mobile model, from physio and occupational therapy, to speech pathology and exercise physiology in the aged care and disability segments, as well as rehabilitation for post-surgical and musculoskeletal injuries. It’s a growing part of Physio Inq, and one we take care to integrate with our franchises so the client has a lifecycle experience: post-surgical patients can transition into a clinic or franchisees can position therapists onsite, for example in a workplace environment to rehabilitate patients with workplace injuries. Above all, because clinic staff have a different focus to in-home staff, together as a team their synergy heightens the client experience for better health results – physically, mentally and socially.
Poolwerx expanding across Australia and New Zealand For more than 25 years, Poolwerx has been helping people build a stellar reputation for first-class aftermarket pool services and products in the process. With over 150 retail outlets and 400 mobile vans in 500 territories across the globe, the Poolwerx brand continues to expand, spreading its exceptional customer service, leading quality products, pool-cleaning knowledge and multiple-income-stream franchise model around the world. Poolwerx franchisees will be able to benefit from multiple income streams, leading marketing support, global brand recognition, purchasing power, and a booming industry. Franchise partners will be taught by a range of experts to ensure they’re equipped with the knowledge and practical experience required to kickstart their Poolwerx Franchise. They will be joining state-of-theart training facilities in Brisbane including Pool School - a fully-equipped pool and training centre. 32 business franchise MAGAZINE
The Pool School program is delivered to all franchise partners as they join Poolwerx, regardless of background and experience. Delivered through classroom and practical methods, this program prepares you to
succeed as a Poolwerx franchise partner. Exclusive franchise opportunities are available across Australia, with franchise costs starting from $79,800.
AUSSIE FIRST – NETFLIX OF FRANCHISING REVOLUTIONISES SMALL BUSINESS AN AUSTRALIAN-first business model considered the Netflix of franchising has launched with James Home Services Australia allowing everyday Aussies to be their own boss for just $100 a week. Leading home services franchise company James Home Services began offering a “business subscription” this month to fasttrack access to small business ownership. It is the only franchising subscription model in the country and was created to inspire everyday Aussies to have a go at owning their own business. A subscription with James Home Services allows people to own a business for a weekly payment that is less than one percent of a traditional franchise buy-in cost. “This is definitely an Australian first and we believe it’s actually a world first,” Ms Simcocks said. “James Home Services have been around for 30 years, and we are proud of our product”
“For just 100 dollars a week you can own your own business and considering rising inflation and interest rates, this is an economically beneficial model for many. The new subscription model will first be available for those wanting to launch an Interior Cleaning business with James Home Services with the goal of making this model available across the entire James Home Services suite of services by the end of 2022. “With the volume of enquiries ever-
SUCCESSFUL FENCING COMPANY IS LOOKING FOR ITS FIRST FRANCHISEE
increasing, we had to find a way to make it easier for people to get into the industry and own their own business to harness this demand and as a result, the subscription model was born.” There are incentives to stay in the subscription and a $1,000 upfront investment. For further information on James Home Services, visit: www.jameshomeservices.com.au
fencing services across Australia, with a predicted growth of 3.4 percent over the next 5 years. Spasovki’s objective is to help give more skilled and talented fencing professionals a way to own their own business. After seeing a lack of fence specialists in the market, Spasovki wants to grow the industry that helped him get to where he is now and to give others the opportunity to take charge in the industry. “I have created a successful and profitable business that has allowed me to live a lifestyle that I could never have imagined,” said Spasovki.
Fenceology, a fencing company founded in Melbourne, has confirmed its expansion into a franchise company and are now looking for their first franchisee. CEO & Founder Aleksandar Spasovki said the company rebranded after he discovered his passion for the franchise business model.
“Being in the fencing industry for over twelve years, I have seen this industry thrive and prosper in times where other businesses have not,” an as we grew as a company, my passion for franchising became apparent and I made the decision in 2020 to rebrand to Fenceology in order to become a nationally recognised brand.”
“We launched in 2017, Fenceology was originally founded under the name Melbourne Fencing, where we became one of the biggest fencing companies in Victoria,” said Spasovki.
Fenceology specialises in both residential and commercial fencing needs, using only high-quality materials. The rise of building and construction projects in recent years has resulted in an increased demand for
“What draws me to the fencing industry is that you don’t have to be a genius to be succesful; You just have to be driven and hard working and you will evidently be rewarded. The Fenceology business model is designed for franchisee performance and profitability; There is money to be made if you follow our processes and systems. By harnessing leading technology and providing exceptional service, our goal is to make Fenceology Australia’s industry leader.” Fenceology is now accepting Franchise applications from locations across Australia. business franchise MAGAZINE 33
franchising feature
EXPERT ADVICE: Brian Keen | Founder | Franchise Simply
Home services in franchising post 2022
There are so many changes which happened after the recession that occurred in the early 90’s which are so similar to what is happening today. Obviously, the impact of the recession on business and Australians was significant. Inflation and unemployment forced people out of work and to reassess their lifestyle choices. Ultimately though, most people found that the changes forced on the franchise sector post the recession were in fact far from bad – but they did cause a significant shift. Professionals and middle management, frustrated with employers they believed were dealing badly with the situation resigned or they were forced out of employment by difficult conditions. Many took redundancies or decided to use savings or investment earnings to take control and move into business believing it would give them more control over life. Certainly, we, the three partners at The Franchise Alliance at that time, saw a significant rise in the number of new people looking to buy their own business. So, as we started to come out of the recession, there was a demand for franchised businesses. Franchises were popular mainly because this sector knew they needed business training and support offered by the best groups. 34 business franchise MAGAZINE
This demand helped groups such as Jim’s, Poolwerx, Donut King and Chicken Treat to expand significantly, sometimes interstate. And they weren’t alone because others such as Cash Converters, Bedshed, Captain Snooze, Brumby’s, VIP Lawn Mowing, Snap Print and Kwik Kopy also used the momentum to increase their market share. Today the 90s scenario is being repeated and, we are already seeing signs of business failures and the first signs of what is being called the ‘Great Resignation!
So, what do the lessons of the past tell us people will be looking for beyond 2022 in the challenging environment we are facing today? There is one significant difference today which will only increase demand for good, niched small franchises. All business tasks, especially marketing, are mostly based on digital platforms. In years gone by, there was an assumption that franchisees would be responsible for generating many of their own leads. So, there were not many homebased or service-based franchises because the personality of the franchisee delivering
Brian Keen Brian Keen has been involved in the franchise industry for more than 30 years and, today, is the Founder of Franchise Simply, Systems2Grow and Microloan Foundation Australia. His on-theground business experience as a multi-unit franchisee, franchisor and consultant helping many of the big names create their own franchise systems and growth over the years has been fed into Franchise Simply, helping today’s SMEs grow their business by franchising. www.franchisesimply.com.au
People looking for francises which require limited experience include:
Good support, training and “ expertise are essential if you want to attract the best to help you grow your business today and have a long-term successful future beyond tomorrow.
”
the service was not suited to selling. It was difficult to get this group to run their business and those suited to business did not have the characteristics to deliver the service in many cases. Think nurses, massage therapists, bookkeepers – the caring sector which attracts people with a more introverted personality. The few exceptions knew this – it is no accident that Jim’s Mowing used to do all the marketing, bookings, invoicing, bookkeeping and so on. He wanted his franchisees out mowing lawns as much as possible bringing in the money and more importantly not trying to do the books over the weekend when they should have been with family. Today, digital marketing and accounting has provided the answer. Marketing is clearly divided into two parts, each looked after by the franchisor or franchisee respectively. The franchisor must take on the more difficult task of bringing in leads through websites, social media, Google ads etc. Qualified leads can then be sent to the franchisee to convert usually through a face-to-face meeting. A much easier task for people enthusiastic about the product and who know everything about it. We have seen many niched franchises in the building industry for instance where the final visit from the trades person to finalise a quote results in the sale because the customer at that point is looking for evidence that they know what they are doing.
So, what does this mean as we come out of the years of Covid? So many people have already moved home and jobs for one reason or another. There are indications that this movement is only going to increase.
- Test & tag with Appliance Tagging Services; The Local Guys;
• Many people taking this move are looking for a completely different lifestyle. One which will give them flexibility to live the life they want with the ability to pick the kids up from school, put time into themselves so they can go to the gym and live more stress-free.
- Gutter cleaning with Grayson’s Gutter Guard and Gutter-Vac
• People with little business experience will also be looking to buy a business to give themselves more control over their lives. So many will not want to go back to work for a boss.
- Pest Control franchises with Pest Control Australia or our Creepy Crawly Pest Control
There are no end of domestic services from house and commercial cleaning, roof restorations etc - Painting and Roof Restorations with Reliance Roof Restorations and a new face JMZ coming soon. - Machine operators there’s Diggermate; For more specialised areas think Nursing: - Nurse Next door; Earworx.
What this means is low-cost investment franchises will be very attractive as a first business and stepping-stone for many people into the world of business as a whole.
…and if you want the security of a large organisation with a significant network then of course at Jim’s there are now over 40 mainly mobile franchises to choose from.
The exciting thing is, I am seeing so many opportunities for this group to use their existing skills with numbers of new franchise groups emerging this year across the board. And many are in the home-care sector.
So, the story is – if you have a business in the home care sector and are thinking of converting to the franchise model – now is the time to take that action. You can still restructure your business to take advantage of this movement.
- Handyman, carpenter, with Hire A Hubby, Handyman of Melbourne, a plumbing franchise, with NuFlow, Tap Doctor, Plumbing Bros. - Building supervisor / projects manager with OMS Facilities Management, - Electrician with Platinum Electrical - Fire Safety with FCF Fire & Electrical - Smoke alarms with Checkmate Safety; Test & tag - Lawnmowing & gardening with CGS in Melbourne, Grow Lawn Care Australia.
Just make sure you do it well. Not all the franchise groups which tried to take advantage of the opportunities following past recessions are still here. Only those who did it properly and understood the need to take care of their franchisees. There have been some spectacular failures – almost all because the need to look after the franchise is part of the business was overlooked – good support, training and expertise are essential if you want to attract the best to help you grow your business today and have a long-term successful future beyond tomorrow. v business franchise MAGAZINE 35
franchising feature
Q&A: Home Instead
People say you should “be “ the change you want to see” and living by that mantra I have been able to help create a positive change in the industry and seeing that play out is very rewarding.
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and opportunity to implement some of the ideas I had. I did my due diligence and market research, analysing the franchise options available in Aged Care and I found Home Instead to be the clear leader. It was the standout franchise for me, I knew I wanted to work with them. It isn’t just a mission statement or a selling point, Home Instead really offers fantastic support, high quality resources as well as excellent training for owners, office staff and caregivers. The training and available resources gave me the peace of mind that I needed to take this step.
Q&A
It is the largest and most successful global brand in this space, a leading provider and from engaging with them I could see exactly why they had such a stellar reputation.
What was your working background?
with
Home Instead Geelong
Home Instead has been the trusted choice of in-home care and companionship services for people across Australia since 2005.
hired staff and took on our first clients shortly afterwards.
Giovanni and Giselle Siano believe seniors should have a choice of living at home, which is why they set up Home Instead Geelong.
I was already working in the industry and was somewhat familiar with the Home Instead name already, then I saw an ad on LinkedIn about an opportunity to purchase a Home Instead Franchise in Regional Victoria.
Giselle and Giovanni tell us below how and why they invested in Home Instead Geelong.
When did you buy your franchise? I got the wheels in motion in early 2018, and by June of that year we had begun operations, 36 business franchise MAGAZINE
How did you find out about the franchise and why did you choose that franchise?
It was enticing as I always felt I could add more to the industry by running my own operation, I had ideas I wanted to implement and the franchise option with Home Instead allowed me to get a foothold in the industry
My own story is a very long one! I am qualified as an engineer and began my professional career working in the oil fields in North Africa, but I couldn’t stand the toxic working culture and made a decision to leave the industry. This experience lit a fire in my belly to one day be in a position to create a workplace that I could be proud of, one that people would want to come and work in, to enjoy the culture and the environment. Since my move to Australia, I have worked across hospitality, horticulture, sales, IT and eventually a consultant role in the Aged Care industry. I’d been working as a Business consultant in the Aged Care industry for about 4 years before I started Home Instead in Geelong.
What was the turning point that made you realise you wanted to change your career path? Once I had made my way into the industry, I wanted to make a larger impact by running my own business. I could see a gap in the market, there was a serious lack of highquality in-home care services. I was confident
Has your work/life balance improved since buying the franchise? Absolutely it has. My Geelong office is well set up with a strong team of very capable professionals running the business without the need for my constant supervision. Due to this I am able to be hands on and provide support to my team, but I also feel I am in control of my own lifestyle and can carve out more time to spend with my family. I could provide a viable alternative to seniors to save them from going into an Aged Care facility by staying at home for as long as possible. I saw a profit over the people industry, one that prioritised the monetisation of an older person’s needs, not one that empowered seniors to live life to its fullest and to remain as independent as possible for as long as possible. I wanted to change People say you should “be the change you want to see” and living by that mantra I have been able to help create a positive change in the industry and seeing that play out is very rewarding.
What was the process like once you signed the franchise agreement? As far as training, site selection, fit out, etc. My wife and I were invited to a one-week intensive training at the National Office in Brisbane to learn all aspects of the business.
On top of the training and onboarding we received assistance with selecting our first office and a variety of fit out options. We were assigned a ‘Business Coach’ who is still working with us, to assist us developing the business and developing ourselves as leaders in the industry. Our Business Coach spent the first week with us, assisting us with setting up the office and with business development activities.
What type of training/support was (still is) provided to you? On top of the initial onboarding and training the National Office offers outstanding support in all aspects of the business – including Marketing, Employee Relations, People & Culture, Technology, Quality Management System, Care Management and Aged Care legislations and compliance –basically covering every aspect of the business so it was a robust onboarding and there is ongoing support.
I have recently become a Registered Training Organisation and have the time to add extra value to my business due to the improved work-life balance.
If someone was interested in joining your franchise system, what would you say to them? First of all, I would advise that they do your research. Be really thorough and ask lots of questions. Be very clear about your outcome and know your purpose, this will help guide the bigger decisions you have to make along the journey. Experience is invaluable so reach out and talk to as many Franchise Owners as possible, get their perspective on things and take their advice on what to look out for. Have your finances ready so when you make your mind up you can move right away and hit the ground running. My advice would be to hire people early. Build a solid foundation of staff from which you can build. Most important of all, once you have made your decision you must have 100% commitment and dedication to the business. There will be teething problems and challenges along the way so believing in what you are doing will give you the extra energy and strength you need to overcome them.
Any last thoughts on a particular aspect of your franchise system that stands out to you? It is a fantastic network to be part of. The other owners and the National Office are very supportive. Working in the industry is very rewarding, you know you are doing something special and very meaningful. The system allows you to see the impact you are having on the lives of the people under your care and their family which is a fantastic feeling. https://homeinstead.com.au business franchise MAGAZINE 37
franchising feature
EXPERT ADVICE: Tony Meredith | Director and Head Coach | Tony Meredith Coaching
Overcome The Fear Of Buying A Franchise So, you’ve been researching franchise business models for a while, and have finally found one that suits your criteria. You’ve secured the finances to buy the franchise, yet you’re struggling to make the final decision to proceed. In fact, you avoid or delay buying the franchise, and, instead, start coming up with a range of reasons to justify why now is not the right time to get started. Has this ever happened to you? Whilst there’s a whole range of reasons why you’re not making the final purchase decision, essentially it boils down to ‘fear’ and a ‘lack of courage’. Perhaps you’re fearful of making the wrong decision, fearful of losing your money, fearful of failure, fearful of the unknown, fearful 38 business franchise MAGAZINE
of success, or fearful of being criticised by others. Either way, it’s your fear and lack of courage that is holding you back from proceeding with a franchise purchase. As a Business Coach, I see business owners crippled with fear regularly. This is called the ‘Knowing-Doing Gap’, where business owners know what they should be doing, but aren’t doing it because fear is holding them back. If you’re struggling with the fear of buying a franchise business, it’s important to recognise that you’re not alone. All business owners experience some form of fear and anxiety when transitioning from the security of employment to the uncertainty of a business. I left the security of a job in 2018 and started a Business Coaching business. This was a huge decision for me and my family, and one that was years in the making. Whilst I was filled with fear, doubt, and uncertainty, I was able to summons the courage to act because my goals were significantly more important to me than my fears.
What Motivates Us? Before I share the steps to overcome fear, it’s important that you have a basic understanding of how humans are motivated. At the highest level, we are all motivated by one of two factors: 1. Avoidance of pain; 2. Seeking pleasure. The avoidance of pain is the highest motivator, and comes from the mind’s role to survive, by avoiding dangerous or painful situations. Pain does not always mean physical pain, as it can also be mental pain or anguish. For example, most people are fearful of public speaking, because they fear saying the wrong thing, looking foolish, and/or being criticised or judged by others. They are not in physical danger, but they put themselves through mental anguish thinking about the worst possible outcome, and as a result, refuse to speak publicly. When it comes to buying a franchise, you could be considering all the worst possible outcomes, creating mental pain for yourself, and, therefore, avoiding or delaying making a purchase decision.
Here are 6 steps to help you overcome fear and take action towards achieving your franchise dreams.
1
What Are You Fearful Of?
Another way to create evidence of success is to speak with “ other successful franchisees. How did they overcome the fear to get started? What led them to making a franchise purchase decision?
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First, ascertain what are you fearful of? The most common fears are failure, criticism, uncertainty, and success. Spend some time becoming self-aware and identifying what is scaring you.
2
Why Are You Experiencing Fear?
A lot of fears were formed when you were younger, and can originate from your parents, teachers, friends, or past experiences. Consider why you’re feeling the emotion of fear? Where did it come from?
3
Start Loosening Your Fear
Fear is also known as a limiting belief, and in the middle of the word ‘belief ’, is a 3-letter word: ‘lie’. Whatever your fear or limiting belief is, the truth is that you’ve made it up. It’s a lie. Loosening your fear is a process of starting to challenge your fears, or the story you’re telling yourself. Tony Meredith, Director and Head Coach at Tony Meredith Coaching, has over 25 years’ experience working for some of the world’s largest corporations in a variety of senior sales and leadership roles.
Another way to loosen your fear is to find examples of people doing what you’d like to do. In this instance, there are people across Australia and New Zealand who are making the decision to get started in a franchise business. In addition, countless people have created significant wealth and an amazing lifestyle from a franchise business. If they can, so can you! Also, change the meaning of pain, and start considering all the wonderful things you’ll miss out on by not buying a franchise. This is known as an opportunity cost.
4
Create A New Empowering Belief
Henry Ford famously said, “Whether you think you can or think you can’t, you’re right.” Instead of having a fear of failure, start thinking the opposite, which is a love of success. Rather than focusing on what you don’t want, start imagining what you actually want. What you want, is to get started and create an outstanding franchise business.
5
Create Evidence Of Success
This step is about remembering a time in your life when you were fearful of something,
Tony Meredith Coaching started in 2018 and works with hundreds of small-medium businesses across Australia, in the areas of Franchising, Retail, Services, Manufacturing, and Property. Tony Meredith Coaching focuses on helping business owners Grow Sales, Increase Profits, and Regain Time. https://tonymeredithcoaching.com.au/
but you did it anyway. What did you do? Why did you decide to act? How did you feel after you accomplished the task you feared? Now it’s a matter of applying that same type of thinking to your current franchise purchase, and recognising that you overcame fear before, therefore you can overcome fear now. Another way to create evidence of success is to speak with other successful franchisees. How did they overcome the fear to get started? What led them to making a franchise purchase decision?
6
Remember Your Why And Your What
Constantly remind yourself of why you want to buy a franchise business. What are your reasons? What will make you happy? Also, reflect on your goals. The idea is to create goals so big and important that they
overpower any fear that you may have. When your goals are big enough and they mean so much to you, then you will do what you can to accomplish these. In summary, anytime you do something new, accept that it will be uncertain and filled with fear. It’s normal to experience fear when considering leaving the certainty of employment, to get started in your own business. Some of the reasons buying a franchise is so popular is because of the systems, training, support, and marketing that you receive. Whilst you’ll still experience a level of uncertainty, buying a franchise provides you with additional value that an independent business can’t provide. If you’ve been considering buying a franchise business for a while but haven’t been able to make that final purchase decision, put into practice these 6 steps, and lean into the fear that’s holding you back. Your future self, as a successful franchisee, will thank you for it. v business franchise MAGAZINE 39
franchising feature
snapshot: Grayson’s Gutter Guard
GRAYSON’S GUTTER GUARD FRANCHISEE SUCCESS!! If you are eager to start a new chapter, to learn new skills “and have a strong work ethic then read below to see the success story from McDonald Silver who is a new franchisee to Grayson’s Gutter Guard.
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After working in the Medical industry as a Nurse for over a decade, along came the added pressure of the COVID pandemic. He started to consider other potential options for his future and in the back of his mind was his memory of working as a Gutter Cleaner. In 2021 he approached Grayson’s and expressed his keen interest in becoming the Franchisee for the Wallan area of Grayson’s. He was aware of the expansion of Grayson’s particularly in the gutter guard industry. McDonald signed on as a franchisee in November 2021, he also attended the Melbourne Franchise Expo 2022 to help man the Grayson’s Gutter Guard stand. McDonald is now proud to say he’s generating a growing income and learning new things everyday by being out and about working on various properties. He’s cleaning gutters on residential, commercial and government buildings and also installing the Grayson’s product range of gutter guards and bird proofing.
Grayson’s Gutter Guard has been in business for over 20 years. What started as a oneman business has evolved into one of Australia’s most trusted and refined gutter cleaning and gutter guard installation operations. If you’re thinking of a change in career, Grayson’s might be the perfect fit and choice for your next chapter. You may be thinking why would running a Grayson’s franchise benefit me? Well just to name a few positives, you will be your own 40 business franchise MAGAZINE
boss, you will learn a range of new skills and at the same time Graysons’ will offer you the support you need to get up and running. Not to mention, you can work outdoors and increase your health and fitness while working. So, if you are eager to start a new chapter, to learn new skills and have a strong work ethic then read below to see the success story from McDonald Silver who is a new franchisee to Grayson’s Gutter Guard. McDonald Silver arrived in Australia in 2008 as a Nursing student. His very first job was working as a Gutter Cleaner and Gutter Guard installer for Grayson’s. This helped him make a steady income while he continued his studies.
Asked “what do you like most about being a Grayson’s franchise?” he said, “There’s a real variety in the type of jobs I’m doing and the locations I’m working at which makes it fun. I get to set my own hours which means I can also spend more quality time with my Wife and kids! I get out of it what I put in. The ongoing support is great. We purchase stock as a group so we get materials and equipment at a great price. Being located in a newer area like Wallan there’s lots of work on building sites and also the installs of bird proofing for solar panels.” McDonald is happy to talk with anyone who applies as a Grayson’s franchisee and looks forward to meeting the next members of the group! If you would like more information on where and how to start, go to: https://graysonsgutterguard.com.au/ franchises/ to find out more.
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business franchise MAGAZINE 41
franchising feature
snapshot: JIM’S CLEANING GROUP
JIM’S CLEANING GROUP HAS
GROWN TO OVER 1000 FRANCHISEES AND THE DEMAND CONTINUES For 25 years Jim’s Cleaning has been a household name for those seeking commercial or residential cleaning services. From humble beginnings, the Jim’s Cleaning Group has grown to encompass over 1000 franchisees, and the demand for more continues. Within the Group there are five service areas for prospective franchisees to explore. From general cleaning, window & pressure cleaning, car detailing, carpet cleaning, blind cleaning and NDIS cleaning there are plenty of options to choose from when thinking of buying your own franchise. Following the successful Jim’s Group franchise model, franchisees are able to set their own work requirements, work hours, and rates. Being a Jim’s Cleaning Group franchisee really allows you to be in business for yourself, but not by yourself. With national advertising and branding already part of your package when you purchase a Jim’s Cleaning Franchise. The group is now the largest domestic cleaning company in Australia and has placed in the overall top 10 in all categories of the Top Franchise Awards for 3 consecutive years. Signalling that it’s not just our customers who are happy, but our franchisees as well. Jim’s Cleaning Founder Haydar Hussein credits the regional franchisor system as a main contributor to franchisee satisfaction. Regional franchisors know their area, what’s required and what works. They offer their franchisees support and advice throughout the duration of the franchise agreement. But the secret to the success of the Jim’s Cleaning Group’s constant growth? On top of a stellar reputation and boasting a 100% satisfaction guarantee, people are time poor, and the need for cleaning never goes away. Most of us feel busier than ever, and sadly, our free time usually draws the short straw when it comes to priorities. There are always more emails to read and reply to, more meetings to be had and endless amounts of digital content to consume – and with mobile technology, these things literally follow you everywhere you go. This never-ending to-do list makes
42 business franchise MAGAZINE
The group is now the largest domestic cleaning company in “ Australia and has placed in the overall top 10 in all categories of the Top Franchise Awards for 3 consecutive years. ” us feel stressed and makes it hard to find any much-needed downtime. With women on average spending 25 hours per week on employment, 20 hours on housework and 11 hours caring for dependents – the 56-hour week doesn’t allow much space for anything else! So how can you take a step back without compromising what’s important? That’s where Jim’s Cleaning enters the fold! Offering a simple booking system via a local call centre where 98% of calls are answered within the first minute, the process is simple. From the customer’s standpoint, calling Jim’s is a no brainer. The demand from our customers isn’t slowing down either. Since January 1st 2022, approximately 29,000 leads have been unable to be serviced across the Cleaning Group
divisions. The group quite literally has more work than it can handle, the only solution is to sign more franchisees and further grow the brand. Within your own franchise, the sky’s the limit. Some franchisees operate individually, taking on only the work they wish to fund their chosen lifestyle, while others employ staff and put multiple vehicles on the road, forever growing their client base. The choice is yours, what will it be? If your interest in a lifestyle change, looking to have a business of your own with back up support from a company with over 25 years experience then look no further, find out more at www.jimscleaning.com.au/ franchises-for-sale-2/ or call 131 546
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franchising feature
EXPERT ADVICE: Jacques Courtin | Megasealed
Rewriting the Rulebook for Franchise Recruitment Success l train my people to be “ building inspectors rather than sales people. They’re not selling anything, if you give valuable advice to a client on what services they need, people will buy from you.
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Megasealed Founder and Managing Director Jacques Courtin on rewriting the rulebook for franchise recruitment: The benefits of a knowledge-first recruitment strategy. Spurred by an entrepreneurial mindset and legacy of business innovation, Megasealed Founder and Managing Director, Jacques Courtin has developed his own tailored approach to franchise recruitment. The strategy is a sealing success, with an expanding network of franchisees rolling out around Australia. Core to the success of Courtin’s approach is a knowledge-first recruitment process. This 44 business franchise MAGAZINE
method sees all potential franchisees join Megasealed in a Sales Manager or Technician role for a minimum period of twelve months before purchasing their own territory. “l require all new franchisees to personally join me on the tools or in a managerial role within a franchise to ensure their suitability to the business. Not only does this ensure they are the right fit for Megasealed, but Megasealed is the right fit for them,” said Courtin.
about who can make “ It’sthenotmost money, it’s about who has the right attitude and skills to be a success.
”
them. And in return l get an understanding of their knowledge and passion for the business.”
Through this approach, Courtin is able to bridge some of the hardest parts of a successful franchise recruitment. Particularly, finding the right person for the franchise.
Courtin advocates that traditional profitfocused recruitment is no longer a bestpractice approach for franchise businesses and encourages other franchisors to place a greater focus on passion and skills.
As Courtin said, “I show them they can run their own business, and the value of it for
“Number one in every business is that you have to be passionate about your work. It’s
Courtin was drawn to “ Green’s passion and drive to be successful. ” not about who can make the most money, it’s about who has the right attitude and skills to be a success. If they are only interested in profit, they are not the right person.” No longer are franchisors looking for just good sales people, Courtin suggests in the case of his company he seeks out and trains his franchisee recruits to be able to inspect and provide expert building advice to customers. “l train my people to be building inspectors rather than sales people. They’re not selling anything, if you give valuable advice to a client on what services they need, people will buy from you.” Courtin began recruiting from within the company when he first franchised Megasealed in 2014. Highlighting that existing staff already possessed the passion, understanding and attitude needed to be successful in their own franchise. “They have respect for the clients and contractors as they have experience within the business. They know the client, they know the contractors and they know the business. That’s why they have always been the best choice to drive the business forward.” Demonstrating the confidence Courtin has for his approach, he offers potential franchisees low-deposit finance options to ensure he is able to recruit the best franchisees. “Many looking to purchase a franchise have the passion and drive but not the finance. l believe it shouldn’t stop good people from becoming part of our network. That’s why my approach works well, because l say show me what you can do, and we will work the rest out.” Testament to the success of Megasealed’s innovative franchise recruitment strategy and willingness to provide financial support is Megasealed Southern Peninsula and Greater West Melbourne Franchise Owner, Phil Green. Having previously owned and operated another franchise business, Green vowed his franchise ownership days were long behind him. Enticed by Courtin’s unique approach to franchise recruitment, Green joined Megasealed as a Sales Manager in June 2020 where he trained and built a network of clientele. Courtin was drawn to Green’s passion and drive to be successful. Having seen the
Megasealed Southern Peninsula & Greater West Melbourne Owner, Phil Green.
Jacques’ offer to have me on as a Sales Manager meant l was “ able to learn every in and out of the Megasealed business. I was blown away by the businesses success and motivated by the prospect of owning a Megasealed franchise. - Phil Green
”
potential return on investment and possessing a deep understanding of the business, Green was confident in his decision to operate his own territory. Green initially signed on to purchase four territories and has science expanded to a further four territories encompassing both the Southern Peninsula and Greater west Melbourne regions. “Jacques’ offer to have me on as a Sales Manager meant l was able to learn every in and out of the Megasealed business. I was blown away by the businesses success and motivated by the prospect of owning a Megasealed franchise,” said Phil Green. This year, Megasealed celebrates 26 years of national franchise operations with 34 franchises, servicing most Australian states and territories and completing in excess of 20,000 jobs per annum.
About Megasealed Megasealed is an Australian market leader, pioneering unique guaranteed solutions to stop leaking showers and balconies without the unnecessary cost, time, or fuss of removing tiles. Megasealed provides professional services to home and business owners, strata, bodies corporate and facility managers, real estate agents and property managers, aged care and retirement facilities, hospitals, healthcare, builders, plumbers, and government departments. Megasealed is proudly industry recognised and a current member of the Franchise Council of Australia.
www.megasealed.com.au business franchise MAGAZINE 45
franchising feature
snapshot: Home Caring
Home care provides
new opportunities for our frontline workers
We have an open-door policy, which means “ you are never alone as our dedicated support team are here to help. ” “Many of them have found success as home care business owners. Their passion for caring and years of experience makes them ideal candidates, and we support them to grow a successful business providing the kind of care they’ve always valued, right where they live.”
Build a strong business with Home Caring As a winner of the 2021 FCA Excellence in Franchising Awards, Home Caring provides individually tailored home care to seniors and people living with disability, including government Home Care Packages and NDIS services.
The last few years have been challenging for nurses, the most trusted professionals in Australia*. In 2021, in the midst of the COVID-19 pandemic, the International College of Nursing found 90 percent of national nursing associations were concerned that “heavy workloads, insufficient resources, burnout and stress” were causing nurses to leave the profession. Closer to home, Adjunct Professor Kylie Ward, CEO of Australian College of Nursing, said “nursing, already under pressure, is reaching breaking point due to the pressures of COVID-19 and a disjointed healthcare system, including the acute, primary and aged care sectors.”
The franchise operates a unique partnership model, where Home Caring and the franchisee each invest 50 percent to establish the new business. “You only need to provide half the total investment, as we provide an equal share. This also includes a generous salary package so you can focus on growing your business,” said Mr Lockett. “We also have options for suitably qualified health professionals to access up to 85 percent of the finance required, so they can get a foot in the door.” Home Caring also provides each franchisee with plenty of support, including operational support, location visits, business planning, compliance, marketing assistance and comprehensive training to navigate the complexities of Australia’s disability and aged care sectors. “Our head office is always available to our franchisees,” adds Mr Lockett. “We have an open-door policy, which means you are never alone as our dedicated support team are here to help.”
These pressures, along with a desire to help people before they need to be admitted to hospital, has opened up different paths for nurses to provide care without compromising on their own wellbeing. One of these paths is running a home care business in the local community.
Most importantly, nurses are given a chance to make a difference in their community. After working for 44 years as a Registered Nurse, Jo Sheehan took the leap and opened a Home Caring franchise in December 2021 in her home town, Tea Gardens, New South Wales.
Home care: a fresh alternative to the health system
“I seized an opportunity to start my own business because I wanted more autonomy to not feel constrained in the way I provided care, and I wanted to do the right thing by the community,” she said.
Home care – providing health care and support services to people in their home – is fast becoming a major growth industry in Australia. By 2023 the government will fund 275,000 Home Care Packages for seniors who wish to age at home, while the NDIS supports around 500,000 people with disability, providing $22b of funding each year.
Ms Sheehan said her experience as a nurse has been invaluable, especially when it comes to understanding her clients’ diagnosis and prognosis, providing services like palliative care and liaising with health care professionals.
Bill Lockett, Franchise Manager of Home Caring, said running a home care business an ideal way for health professionals to turn their skills into a successful business that suits their lifestyle.
“Since I started the business, we’ve had extraordinary support from the community. We’re well linked to the GPs, community nursing, palliative care team and hospital discharge teams,” said Ms Sheehan.
“Since COVID hit, I’m seeing many health care professionals transition out of the health system because they can no longer provide the care patients deserve, as staffing levels and long hours have taken their toll,” said Mr Lockett.
“I still see my role as nursing, but its managerial and I’m working for myself. I get a great deal of satisfaction from supporting the community and each day I’m satisfied in what I’m able to achieve.”
46 business franchise MAGAZINE
*Roy Morgan Image of Professions Survey, 2021
Own your dream business!
Yes! You can own a brand that is transforming education globally
FSȧ ȝWǪȜǹJ ǵWȢǷǵȥWNǹȠ KȢǶ ȠȣZW ȇǧȩǯQȂ
While the companies featured in my prior books (Mercedes-Benz, The Ritz Carlton Hotel Company and Starbucks) demonstrate impressive brand power, none has been in a position to fundamentally shape society on par with MindChamps.
Dr Joseph A. Michelli, New York Times & Wall Street Journal #1 bestselling author
A
nyone can set up an Early Learning and Preschool centre but only one brand has been hailed as a 21st Century Global Education Movement!
Your Prosperity Partner You don’t need a background in early childhood or childcare as MindChamps will provide on-going support and mentoring for core operations and business management including: A comprehensive Franchise Manual, Policy Guidelines and detailed operating procedures 6 weeks approved provider training Specialised training for teachers and educators
Committed to your success As a multi-award-winning international Early Learning franchisor, MindChamps is committed to your success. This commitment is backed by years of experience, research, training and a powerful, global brand that is hailed as a 21st Century Early Learning Movement.
In-depth financial modelling tools to visualise and plan your potential revenue and business growth Optimal site identification using demographic and data analytics “We have recently joined MindChamps and have found the support amazing. The leadership training has a perspective that is different from anything else I have seen in previous franchise systems that I have been involved in. We are hugely excited for our future with MindChamps.” Kate English MindChamps International PreSchool & Early Learning centre owner, NSW
Scan here to register for a rare opportunity to attend a live webinar with MindChamps Founder CEO Mr David Chiem
Australia • Singapore • USA • Philippines • Malaysia • Indonesia • Myanmar
business franchise MAGAZINE 47
focus feature: MindChamps
attend quality early childhood centres have a huge advantage in the areas of social and emotional development and school readiness – which translates into greater success long-term. In other words, in an increasingly-competitive global employment environment, a good start can make all the difference. MindChamps was created to reach and transform the lives of as many children as possible by laying the foundations for what Founder CEO David Chiem and Dean of Research and Programme Development Brian Caswell term ‘The 3 Minds’ – the Champion, Learning and Creative Minds. In their book, The 3-Mind Revolution (2007), they describe the education that children will require in the world of the 21st Century – a world in which change is the only constant.
A ‘Business’ that truly makes a difference According to the June 2021 Childcare in Australia Report, there were more than 1.3 million Australian children who attended an approved childcare centre in Australia. As the world opens up again and governments, State and Federal, announce new, more generous, childcare initiatives, the demand for Early Childhood Education and Care is only going to increase. 48 business franchise MAGAZINE
It is an industry that is based on necessity rather than mere preference for two key reasons: 1. According to the 2016 Australian Census in almost 2/3 of all Australian families, both parents are working. This is a 10% increase in just 15 years and is expected to be higher still when the 2021 census results are released later this year. Of course, it is only possible for both parents to work if they have high-quality childcare available. 2. As most parents are now acutely aware, research into early childhood development shows that children who
“Our mission,” David Chiem shares, “is to create a global gold standard for early learning. As a whole, society tends to concentrate on education in Primary and High School, when in fact, the foundations for enthusiastic life-long learning are laid down at a much younger age. Too many children arrive in Kindergarten already significantly behind, and many of them never catch up. The proper start in the early critical periods of development makes all the difference. “Childcare is one of the most rewarding industries you can be involved in as you are able to achieve solid growth and financial stability for your own family, while having a meaningful impact not only on the lives of the children entrusted to your care, but on their whole family.”
Do I need to be Qualified to own a Franchise? The Childcare and Early Learning sector is highly-regulated, as it should be. The majority of educators in Early Learning have a diploma or certificate-level training but the government also requires at least one university graduate to manage staff and speak with parents. Other regulations cover health and safety standards as well as educational requirements and place a high premium on children’s welfare and social/emotional development. This is why, for a newcomer to the industry, working under the protective umbrella of an award-winning, established brand like MindChamps is a huge advantage.
“
Childcare is one of the most rewarding industries you can be involved in as you are able to achieve solid growth and financial stability for your own family, while having a meaningful impact not only on the lives of the children entrusted to your care, but on their whole family.
”
who attends a MindChamps centre, is also fostered in the educators and centre owners. Unlike other franchise industries, Early Childhood Education and Care franchisees are charged with looking after and nurturing children on behalf of parents. MindChamps educators globally receive the ChampionGold Standard training and offer a consistent playbased curriculum to ensure their systems are effective worldwide. This means that teachers from one country can easily move to another MindChamps centre anywhere around the world. Melbourne Franchise owner Trish Tan was overjoyed by the training she experienced during her MindChamps Leadership Training. “Being able to learn the craft of leadership from the CEO of a multinational company was not something that I expected as part of a franchisee programme,” she said. “I was looking for a business that is lucrative as well as rewarding and found it with MindChamps.” According to the Child Care in Australia Report, children are spending, on average, approximately three days per week in childcare. It is essential, therefore, that this time is spent with qualified people who know what they are doing and who can nurture the social, spiritual, physical, and cognitive development of your child during these important formative years. As a multi-award winning Early Learning franchisor internationally, MindChamps is committed to ensuring the centre is a success and this commitment is backed by years of experience, research and training. This franchise model and training provides greater flexibility and career development opportunities for all MindChamps educators
and centre owners – a model that is essential for the early education sector.
The MindChamps Method – A proven model MindChamps has been hailed as a global 21st Century Early Education movement as it draws upon over two decades of rigorous research, innovation and growth to lift early education standards. It has also been voted, by parents, as the number one premium preschool brand in Singapore for 7 years consecutively, and Winner of the Franchisor of the year. As Brian Caswell shares, “Early education sets a foundation for learning fundamental skills such as literacy and numeracy, however it is also the time when a child’s mindset is formed. This is the reason we created the 3-Mind education model – and why we have based our approach on the latest research from the four domains of Education, Psychology, Neuroscience and Theatre.” By joining the MindChamps global family as a franchisee, centre owners are not only able to tap into market-leading business models and strategies for success, but also the opportunity to reinvigorate their own learning via the company’s education model.
Becoming a MindChampion Every infant, toddler and preschooler in every MindChamps centre internationally is being prepared today to face the world in 20 years’ time. The only way this can be achieved is if the entire learning environment is created with the future in mind. For this reason, the Champion Mindset, nurtured in every child
As David Chiem explains it, “At MindChamps, we believe that education is the profession that creates all other professions and Early Childhood educators have a profound and lifelong impact on the lives of the children they teach. Therefore, skilled educators who are specially trained to engage are incredibly important.” The majority of the franchise owners are parents of MindChamps students and have made the change from other industries. They have seen the impact that the company’s teaching and training has had on their children and have become passionate brand ambassadors. Wollongong Franchisee and mother of three Silvana Moore made the change into the childcare industry from owning a logistics company and has never looked back. “I had no doubt that MindChamp’s values were aligned with mine – a passion for changing and improving the education system for young children in Australia. I genuinely feel privileged to be part of this movement in Australia and I am so excited for the future of our young MindChamps,” she said. Each franchisee owns 100% of their own centre and MindChamps provides the full support by training their educators and staff in the MindChamps way and systems. Each franchisee also gets first hand access and training in all MindChamps proprietary research and unique programmes including reading programmes and nutrition literacy programmes. To start your journey with MindChamps in the early education sector, visit au.mindchamps.org. business franchise MAGAZINE 49
SNAPSHOT: CouriersPlease
“
CP is setting the benchmark in Australia for fast and secure parcel deliveries, achieving top spot in the Canstar Blue 2021 Most Satisfied Customers ranking for Small Business Courier Services.
”
2
Consider having parcels delivered to your workplace or a trusted friend or neighbour. Parcel recipients who know they won’t be home to receive a parcel would be wise to have parcels delivered to their workplace, if permitted. Organising delivery to a trusted friend or relative who is always at home is also a great alternative for safe deliveries.
7 tips to help Aussies safeguard their online orders Theft and break ins are on the rise in some Australian capital cities and with more people returning to workplaces, porch pirates could be on the rise too. Now, leading courier service CouriersPlease (CP) has done the research and provided seven ways Aussies can safeguard their deliveries this year. CP is setting the benchmark in Australia for fast and secure parcel deliveries, achieving top spot in the Canstar Blue 2021 Most Satisfied Customers ranking for Small Business Courier Services, where it also achieved five stars in ‘Pick Up and Drop Off Options’. Chief Transformation Officer Jessica Ip says the CP parcel collection-point network of more than 2000 retail outlets has been key to safeguarding the parcels of millions of Australians. More than 1.3 million parcels have been delivered through its collection point network in the last 12 months. She says: “As long as Australians continue to be mindful of venues that might pose infection risks, the online shopping phenomenon will continue. In the last two years, new purchase habits have also been formed and many shoppers now likely prefer to shop online for the convenience. 50 business franchise MAGAZINE
3
Choose a collection point. Having orders delivered to a collection location such as a petrol station, newsagent or pharmacy can guarantee the security of the parcel. Many of these collection points are also open after hours, and some – such as petrol stations - come with parking.
4
Set up a simple WIFI security camera. Wifi, battery-powered weatherproof cameras are affordable options, and available at major retail outlets from around $160. Many come with two-way talk capabilities and programmable realtime motion, spotlights and loud sirens for night-time deterrence.
5
Invest in a lockable parcel box. Parcel boxes are a worthwhile investment for those who regularly purchase high-value goods and want further peace of mind. A lockable parcel box works similarly to a public post box. Couriers open the top door of the box and place parcels on the plastic flap. Once the lid is closed, the parcels can only be removed through a locked door at the bottom. Boxes can retail from $100-500 at major retail outlets, such as Bunnings.
Jessica shares 7 tips for shoppers to safeguard their orders this year.
1
Shop with retailers that provide insurance. Parcel insurance covers the purchase value of lost, damaged or stolen deliveries. Aussies can purchase insurance cover, particularly for more expensive items, which is offered by many retailers during the checkout process. Depending on the price of the item, insurance can start from as little as $2. It is important for Aussies to be aware that if they select ‘authority to leave’ on an item, their parcel may not be covered by insurance.
6
Request discrete packaging for high value goods. Some retailers will automatically offer the option at checkout for customers to choose sustainable, nonbranded packaging for their order. This option is also suitable for safeguarding high value goods.
7
Involve the community. A great way to keep the neighbourhood safe and reduce parcel theft is to organise a neighbourhood watch group. These groups are often created on social media, and are often exclusive to members in a suburb, street or apartment building. Members can keep neighbours informed regarding theft and other issues.
Visit couriersplease.com.au
DRIVE YOUR OWN SUCCESS
WE HAVE CUSTOMERS WAITING TO BE SERVICED NOW
Contact�us�today�for�more�details �800 762 766 sota.franchise@snapon.com snapontools.com.au
expert advice: Stewart Germann | Franchising Lawyer | Auckland, New Zealand
FOOD BUSINESSES BEWARE
Under the new rules, higher-risk businesses need to use a written plan for food safety. Under the Act, ‘safety means a condition in which food, in terms of its intended use, is unlikely to cause or lead to illness or injury to human life or public health.’ Local authorities are responsible for grading food premises and franchisors must be aware of the Food Hygiene Regulations 1974. Interestingly, there are four grades for a food licence – A, B, D and E. There is no C grade as all food premises are either above or below the average food safety standards. A equates to High, B Good, D Poor and E Unsatisfactory.
Discrimination is Unacceptable
Franchises in Australia and New Zealand which serve or process food have to stay on top of hygiene and employment issues and franchisors need to be aware of current laws and provide guidance to their franchisees. Food safety is very important and health grades can make or break a restaurant. In New Zealand there are four statutes which govern the Ministry for Primary Industries’ Food Safety Responsibilities and these are: • Food Act 2014 52 business franchise MAGAZINE
• Animal Products Act 1999 • Agricultural Compounds and Veterinary Medicines Act 1997 • Wine Act 2003 All food businesses, including restaurants and cafes with an alcohol licence, have to be registered under the Food Act and any business which is not registered commits an offence and is liable for infringement fees. The laws do not just affect traditional restaurants but they extend to early childhood education centres that serve food, processors of nuts, seeds or coffee beans, and manufacturers of food for vulnerable people like babies or the elderly.
It is important to recognise that lesbian, gay, bisexual, transgender and intersex (LGBT) people have the same rights in New Zealand as other people. The Human Rights Act 1993 outlaws discrimination on the grounds of sexual orientation and, implicitly, gender identity/expression. Some examples of discrimination still occur but significant progress has been made towards better protection of the rights of sexual and gender minorities. Human rights in relation to sexual orientation or gender identity include, for example, the right to freedom from discrimination; recognition as a person before the law; life, liberty and security of the person; freedom from arbitrary detention and to a fair trial; an adequate standard of living, including decent work and housing; education; health and protection from medical abuses; participation
Stewart Germann founded Stewart Germann Law Office (SGL) in 1993 as a boutique law firm at Auckland, New Zealand, specialising in franchising, licensing and business law. Stewart has over 40 years’ experience in franchising law and acts for franchisors in New Zealand, Australia, USA and the UK. SGL also act for franchisees and provides legal advice. Stewart has spoken at franchising conferences in New Zealand, Australia, Italy, South Korea and USA and he was on the Board of the Supplier Forum of the International Franchise Association (“IFA”) for 6 years until March 2007. Email: stewart@germann.co.nz | Web: www.germann.co.nz
Interestingly, there are four grades for a food licence – A, B, D “ and E. There is no C grade as all food premises are either above or below the average food safety standards. A equates to High, B Good, D Poor and E Unsatisfactory.
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• Class C (moderate risk): cannabis seed, cannabis plant, codeine
in public life and in cultural life; freedom of expression; freedom of association and peaceful assembly; and freedom of thought, conscience and religion. Franchisors who employ staff and franchisees who need and employ many staff must be aware of the rights of LGBT people at all times and if their rights are infringed it could amount to sexual harrassment. For transgender/trans-people it is solely their decision whether they wish to disclose that they are trans-gender, as sex or gender identity has no bearing on a person's ability to do the job. There are some very limited circumstances where it is legal to employ only a woman or a man for a particular position but in those limited situations, some trans-gender people may need to provide evidence about their sex.
Employment Agreements Most employment agreements in New Zealand allow an employer to randomly test employees by consent for elicit drug use. If you have employees engaged in food preparation and presentation or other services, it is important for all employees to be “clean”. There is a wide range of controlled and illegal drugs which the Misuse of Drugs Act 1975 classifies according to the level of risk or harm they pose to people misusing them. Those categories are: • Class A (very high risk): methamphetamine, magic mushrooms, cocaine, heroin, LSD (Acid) • Class B (high risk): cannabis oil, hashish, morphine, opium, ecstasy and many amphetamine-type substances
It is an offence under the Misuse of Drugs Act 1975 to use, possess, cultivate or traffic (deal) in illegal drugs. Youth offenders under the age of 17 are not subject to the same penalties as adults (17 and over). There are definitions for use, possession and cultivation but probably the most serious offence is trafficking which includes the preparation of a drug of dependence for distribution; manufacturing an illegal drug; and selling, exchanging or agreeing to sell, offering for sale or having possession for sale, an illegal drug. Usually if an employer detects drugs in the workplace the Police will be called as it is a criminal offence and normally the employer can summarily dismiss the employee. Employers are not legally required to offer support but some large companies choose to write it into their drug testing policy.
Who gets the tips? In New Zealand, waiting staff in cafés and restaurants get paid a higher hourly rate than in many overseas countries. It is generally uncommon for locals to tip except for very exceptional service. If a person does want to tip then the amount is at the discretion of the tipper and would generally be in the range of 10 percent according to the value of the meal/ services. Any tips being of benefit to the employee are liable to tax but they are often ‘under the table’ and made in cash. The tip is income to the employee who receives it and although the employee should pay tax on all tips, I imagine that this rarely happens. The IRD has advised the Restaurant Association of New Zealand that tips given directly to an employee, or placed in a tip jar and divided up between relevant employees,
will constitute taxable income to those employees. It is the responsibility of the employees to return any tips as income by completing an income tax return at the end of the financial year. Whether that happens or not in practice is doubtful in my opinion. Tips can be added to a bill electronically (such as eftpos) and these should be shared with employees. In the unlikely event that the tips are not distributed to the employees, then the tips become taxable income and the business is liable for GST on those amounts. If an amount is an involuntary addition to a bill (such as a public holiday surcharge) then it is a cost for goods and services provided and constitutes income to the business which must account for GST. On statutory holidays, staff wages are higher by law. It is permissible for restaurants and cafés to make a 15 percent surcharge to cover the additional costs of employing staff on those days and many do so; however, others like Lonestar for example do not add on any surcharge and they advertise accordingly.
Franchise Systems Franchise systems in New Zealand which would be caught by the laws as described above include for example Bird on a Wire, Burger Fuel and Columbus Coffee to name but a few. In both New Zealand and Australia there is Bakers Delight, The Coffee Club, Brumby’s Bakery, Gloria Jean’s Coffees and Jamaica Blue. Because franchisors and franchisees operate under a common brand, it is important for everyone to be aware of the laws governing how they operate. Bad publicity for one is bad publicity for all. In the food sector, the laws which I have described will apply and ignorance of the law is no excuse for business owners. Therefore, franchisors need to ensure that their franchisees are not just aware of the laws but comply with them every day. v business franchise MAGAZINE 53
expert advice: Michelle Allen | Assistant Commissioner, Risk & Strategy – Employer Obligations | Australian Taxation Office (ATO)
Michelle Allen is Assistant Commissioner, Risk & Strategy – Employer Obligations at the Australian Taxation Office (ATO). Her role involves supporting employers to understand their tax and super obligations throughout the employer lifecycle.
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Important reminders for all employers about Super changes & Single Touch Payroll expansion
The Superannuation Guarantee rate increased from 1 July 2022 On 1 July, the SG rate increased from 10% to 10.5%. The new SG rate applies to amounts paid on or after 1 July 2022. This change is part of a scheduled, progressive annual increase that will see the SG rate increase to 12% by July 2025. The scheduled rate increases and dates can be found at ato.gov.au/SuperRate, with the Norfolk Island transitional SG rate also increased from 6% to 7% on 1 July.
The removal of the $450 threshold
From 1 July, two important changes to Australia’s superannuation system took effect. We encourage all employers to take note of these changes (if you haven’t already), even if previously your employees weren’t part of the super system, as that may now have changed. In addition, Single Touch Payroll (STP) reporting has expanded, and if you have employees, you will need to start reporting extra information.
From 1 July, the $450 per month minimum eligibility threshold was removed, meaning more employees may now be eligible for SG. This change applies to salary and wages paid on or after 1 July 2022, not when the employee worked.
Who is eligible Now that there is no minimum threshold requirement for eligibility for SG, it’s important that you have reassessed your employee’s details and amended any contributions necessary to ensure that you are meeting your obligations. For example, you may now need to pay super for an employee who is under 18, if they work more than 30 hours in a week. This change does not impact any of the other eligibility criteria for SG. Our Superannuation guarantee eligibility
tool can help you determine if your staff are eligible for superannuation guarantee ato.gov.au/Calculators-and-tools/Superguarantee-eligibility/ For more information on the $450 changes go to ato.gov.au/superforemployers
Employers transitioning to STP Phase 2 reporting Single Touch Payroll (STP) reporting has been expanded; this is known as STP Phase 2. If you have employees, you will need to start reporting extra information to us each time you run your payroll. When you can start Phase 2 reporting depends on when your payroll product is ready, if an employers provider has a deferral, this covers them. Many products are ready now with more becoming available over the next few months. If you have not already started Phase 2 reporting, make sure you ask your provider when their product will be ready if you do not already know and have a plan in place to start STP Phase 2 reporting. As an employer, it is important that you are across the changes required, and you are getting ready to start Phase 2 reporting. For more information, visit ato.gov.au/ stp2. We also have resources to help you understand the changes, available at ato. gov.au/stpresources. This includes new checklists, a factsheet, and a detailed guide. You can also seek the advice of your tax or BAS professional or payroll provider. More information on your tax and super obligations as an employer can be found at ato.gov.au/employees
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spotlight on Service: Panther Tales
Video is great value
for marketing your business Most people understand that video is the major content format on the Internet. YouTube, just one of the ways in which people access video online, is the second most visited website. (Google is the first). According to HubSpot1, video uploads increased 80% year-over-year and minutes watched increased by 85%, for a total of 23,211 years’ worth of video content watched in 2020. Yet, it is still the case that many businesses are not using this medium to market themselves. In this article we’re going to look at the variety of reasons why businesses of any size should use video to help get their message out to their audience. There are many ways and reasons that online platforms are promoting video. For example, Google search results frequently contain recommended videos near the top of the page. SEO (search engine optimisation) and marketing website, Unamo2, writes that “55% of people watch videos online every single day,” and that Facebook has 8 billion video views per day. These figures are pre-pandemic; video consumption has skyrocketed since lockdowns began. Video not only captures attention, it keeps it. According to video hosting platform, Wistia 3, people spend on average nearly 50% longer on pages with video than pages without. In addition to your audience spending more time engaging with your content, you also get a boost to your search engine results. This creates a perfect storm of people watching online videos and platforms encouraging them to watch more. 56 business franchise MAGAZINE
Figure 1: Google search results frequently include links to matching videos.
Once you have the attention of your audience, the next objective is to get your message across. In most cases, video is the more powerful option. Video can create a stronger connection with your audience which supports authenticity and trust. It provides a richer way of expressing your brand. It makes complex messages clearer and makes it possible to show your customers how your product or service solves their problem. It can be used to establish and reinforce authority and expertise.
Video might sound like just one approach to marketing, but the term captures a wide variety of ways to connect with your customers. Brand videos give people a feel for your business, but the format has so much more to offer. Product and explainer videos give your customers a deeper understanding of what you’re selling before they buy. Webinars and live stream events enable you to connect directly with your audience and establish your expertise. They’re excellent lead generators. Online courses can be used
main character of a story and understand things from their point of view. This may sound rather academic, but it has significant implications for video marketing and explains why story has become such a buzz word in marketing these days. When you combine the power of story with the stickiness of video you get a potent mix. to support your audience on their journey, positioning your business as an integral part of their pursuits. Not only that but many people are using them as an income stream in themselves. Video testimonials come across as more authentic and believable. Perhaps the most powerful use of video that can be applied to almost every business is storytelling. Story is the most emotionally engaging and memorable use of video. People can sit continuously in rapt attention for over three hours watching a movie. From before we even started kindergarten, stories are how we began to understand the world around us. We tell stories to connect with and understand each other. We’re hardwired to listen to stories and the key reason is that stories provide us with solutions to problems. Our brains are problem solving machines and they’re always hungry for more answers. How often has someone told you that such-andsuch happened to them, and you instantly wondered what they did about it, what happened next? Stories can change people’s minds. The mechanics of this are described in “A Conceptual Framework of Narrative Persuasion,” by Hamby, Brinberg and Jaccard4. Without going into detail here, processes such as narrative transportation and character identification enable audiences to put themselves into the shoes of the
At this point, any smart businessperson will be asking themselves, “what’s the return on investment?” Like cost, ROI is highly variable depending on multiple factors. Quality video can be made with a decent smart phone and free editing software. The cost, then, is your time. Time is valuable but someone in your business is, or perhaps should be, spending time on marketing. The question then is how well is that time being spent? Could making videos be getting your more leads or sales? Alternatively, the cost of video production has come down significantly. Understanding how to produce and make use of video for marketing benefits from specialist skills and knowledge. Is that money worth spending? According to a 2022 WYZOwl report5 of a survey with 800 respondents, 87% said that video gave them a good return on investment. Hopefully this article has shown that if you’re not already using video then you should be considering it as an important part of your marketing. We at Panther Tales will go in-depth and talk about video solutions that suit your needs. If you appreciate the power of story then know that, unlike most video production companies, we are storytellers first and videographers second. Story is our specialty, and we know that video is currently the best platform for delivering it. We can find and tell your stories for the results that you’re looking for. Get in touch and we’ll be more than happy to give you a free consultation.
Perhaps the most powerful “ use of video that can be applied to almost every business is storytelling.
”
Pete Mawhinney, Director
Pete Mawhinney, Director Panther Tales 0409 923 366 pete@panthertales.com.au www.panthertales.com.au
1 HubSpot State of Marketing Report 2021 (https://www.hubspot. com/state-of-marketing). 2 Unamo, 9 Facts That Show Videos Are Getting More Prominent in the SERPs (https://unamo.com/blog/seo/9-facts-that-showvideos-are-getting-more-prominent-in-the-serps ). 3 Wistia, How Videos Can Boost the Average Time Spent on Your Website, (https://wistia.com/learn/marketing/video-time-onpage). 4 A. Hamby et al., “Absorption and Reflection in Narrative Persuasion”, Journal of Media Psychology (2018), 30(3), 113–124. 5 WYZOwl, “Report: State of Video Marketing 2022”, (https:// www.wyzowl.com/state-of-video-marketing-2022-report/).
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women in franchising: Lauren Clemett | Keynote speaker, International award-winning Neurobranding Specialist and Best Selling Author
Women In A Mans World In the male dominated franchise industry where more than double the number of businesses are owned by men and those that are run by women tend to be in traditional female sectors such as aged care, cleaning, travel, real estate, accounting and catering, things are slowly starting to change. The era of women being simply the wife of the owner and in charge of the books does seem to be well and truly over, as many franchise businesses are realising the benefits of having females in leadership roles regardless of the sector they operate in. For many years women have been pigeon-holed into admin or supporting roles which Sharon Marie Jurd, co-owner of HydroKleen believes is because women “naturally tend to be more reserved and taking risks, such as building a franchise, is a big deal that takes a commitment which women are often unable to sustain.” Sharon knows it all depends on the life stage and this is why more couples tend to get into franchise businesses together, so that women can support their partners in business while also bringing up a family. Sharon didn’t choose to get into franchising. She was considering retirement after selling her real estate agencies when her husband John went into business with a partner and she could see the growth potential of the franchise model and how she could contribute in a positive way so she bought the partner out and joined in.
Lauren Clemett is a Keynote speaker, International award-winning Neurobranding specialist and best selling author with over 25 years brand management experience. Lauren shares how to overcome overwhelm and lead with direction, purpose and meaning, making marketing your professional services a walk in the park! www.yourbrandtruenorth.com
Sharon went on to become Queensland Women in Franchising and Australian Franchise Women Of The Year in 2014 and wrote the book, Extraordinary Women In Franchising, in 2015 to inspire other women to get involved. Over the years Sharon says there have been plenty of situations where she and John are seen together and the assumption is that she does the books, with people asking John questions about business and ignoring her. After a while they decided that in these instances John would stay silent and Sharon would answer the question in order to bring awareness that women aren’t just wallflowers they participate massively in the business. Business has changed a lot since then and more women are beginning to take the reins as leaders in franchise businesses operating in male domains.
Sonya Watson, Battery World
Sonya Watson started working at Century Yuasa Batteries 10 years ago as Credit Analyst and moved across to Battery World in November 2021. This year Sonya has finished a Bachelor in business whilst working full time and juggling a family. She says that being a woman in a man’s world is “rewarding and challenging at the same time” and that there are times where being female “works for you or absolutely works against you”. Sharon Marie Jurd, Co-owner, Hydrokleen
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She believes that women have a different way of thinking and they tend to behave with more empathy. Sonya feels that better
communication and the ability to see it from both sides is a huge benefit but that women still get typecast into roles and often get overlooked with less opportunities to improve their skills. A self-confessed tomboy, Sonya owns a Harley Davidson 883 Superlow and grew up climbing trees and helping her Dad fix cars and change tyres. She has great memories of the times she spent tinkering, “we would often be in the shed all weekend,” and knows that this has not only given her key skills but also the confidence to never let being a girl stop her from doing anything. Her organisational skills have come from being a working mum with the natural ability to juggle and the need to be super organised with good time management and a strong focus on setting priorities, all benefits to business. She believes however, that the franchise industry could do better with a paradigm shift to look past skills and qualifications to find staff who are a better fit with the brand and the customers regardless of their gender.
mechanic and her ability to bankroll and run the business with the management and communication experience needed to provide a valuable service to the community. They jumped at an opportunity to buy the business off another franchisee in October 2021 knowing they had the right combined skill set required. “He has the mechanical skills and I have the business and customer skills, so we went with our gut instinct and jumped into business together.” From the start Gemma’s goal has been to build loyalty with a trusted brand promise that locals can rely on. Within one month the store regained its AAA+ Ultra Tune rating and it is now within the top 20 out of 70 stores in NSW. Although Gemma deals with lots of male customers and suppliers and has had to learn coping strategies to maintain politeness and deal with chauvinists she says the men in her business have learned about women in the workplace because they see the difference when they don’t get treated the way she does. Far from being the receptionist, Gemma says that she and her husband have clearly defined roles and trust each other’s ability to do well as long as they stay in their lanes. She knew when they bought the business that they needed to have an owner’s mindset, “it is like buying a job but we are equal partners and I never elected to simply be the franchisee wife, doing the books and taking in morning tea.” And what does Gemma feel about the Ultra Tune advertising campaigns with their overtly sexist messaging? She admits that she wasn’t even aware of them when they bought the business and that she doesn’t have a marketing degree but knows it’s common sense to have adverts that stand out, however, with a community where women make the lion’s share of household decisions and spending, connecting with them is possibly a better option.
Gemma Bemrose, Co-owner, Ultra Tune, Central Coast NSW
Gemma Bemrose, Co-Owner of Ultra Tune on the Central NSW Coast agrees that the franchise business culture needs to change and that women play a vital role in this respect. Gemma and her husband are equal partners in the business with his qualifications as a
From a customer service point of view, having great communicators in the business is vital and she agrees that women often have natural talents in this area that are undervalued by business. “Most of our clients are wives and mums and they often mention me in their reviews and come back and trust us because they are dealing with me,” Gemma says. It’s not always plain sailing dealing with female customers though. “Often female customers are worse than males” she says, ``Women often patronise me and ask to speak to the boss that they talked to on the phone, not realising that it is the apprentice they spoke to and that I am the owner.” So perhaps it is more than just franchise
business that tends to embrace change and value the role women have to play in business. Perhaps our entire idea about women’s roles in leadership needs to be challenged and women need to change too. When Sharon Marie Jurd won her award and gave an acceptance speech, she included that women need to bring their femininity to the boardroom. “Women try to be the man in business,” she says and instead she believes they need to know “they are invited to be at the table because of their expertise and vision, not to fit in and be dominant.” Sonya also added that finance holds women back from business ownership roles, explaining that “when you are of child bearing age the banks don’t take women seriously and it’s almost impossible to get started.” She is pleased that Battery World offers lots of support for women and is accepting of everyone’s situations. As for the future of franchising Sonya says women are the quiet achievers and that more effort needs to be made to recognise achievements and show the women being promoted and rewarded. Sharon added that that “women don’t toot their horn enough, and there are a lot of successful women we don’t know about because they don’t stand up or stand out.” Sharon believes that women should be at the forefront of new business models and are natural leaders in creating new services, products and new ways of thinking. “Women don’t tend to say ‘this is how we’ve always done it’ they say, ‘how can we do it differently’ she says, adding that “women change and adapt naturally and have the empowerment to deal with uncertainty easily and that’s a superpower that could be harnessed by the industry.” Gemma says “It’s not about men or women, it’s about valuing skill sets,” and that “you reap what you sow in business, regardless of your gender”. Sonya encourages women to get involved in ownership and leadership roles and women considering leading franchise businesses should just “believe in yourself and go for it, you are more than capable.” Franchising might still be a man’s world but women are stepping up and walking into leadership roles in growing numbers and as good communication is vital for quality customer service, this can only be good for business. v business franchise MAGAZINE 59
profile: Franchising Expo
Learn from small business leaders and legends
Anyone dreaming of starting their own business shouldn’t miss the opportunity to visit the Sydney Franchising & Business Opportunities Expo at ICC Sydney in Darling Harbour from Friday 5 until Saturday 6 August. “Small business is the driver of our economy and many people find it offers a fantastic lifestyle and steady income,” says Exhibition Manager Fiona Stacey. “But it’s also crucial to do your research and make sure you choose the best concept for your circumstances. The Expo is independent and gives you the perfect chance to see the options, speak with the experts and have all your questions answered.” The Sydney Franchising & Business Opportunities Expo will showcase a huge range of business ideas. You will have the opportunity to come face to face with the people behind emerging brands as well as established businesses, such as Appliance Tagging Services, Dream Doors, InXpress, Jim’s Pool Care, Miniso, Minuteman Press International, Mobile Outfitters, Pattysmiths Premium Burgers, Pizza Hut, Poolwerx,
Quest Apartment Hotels, Roll’d, Signarama, Snap Fitness and The Graffiti Eaters. Concepts on offer for the first time in Sydney include ACE Body Corporate Management, Bedshed, CleanMade, Ecokleensolar, Eye Level Learning, Express Employment Professionals, Fernwood Fitness, Fitslim, Graze Craze, Nationwide Group, Oliver Brown, Paint Juicy, Pita Pit, Polished Diamonds, SP Screens, The Laundry Lady, Thryv, Transportable Shade Sheds, Tubway and Wings and Tins. In addition to meeting exhibitors, visitors find great benefits in attending the free seminars held as part of the show. Seminars help visitors to understand the difference between franchises, find a business that matches their skills, and identify success strategies and pitfalls to avoid. The popular seminar program features industry experts, franchisees and franchisors. “The seminars and free panel sessions are always a highlight of the Expo,” says Stacey. “It’s a good idea to check the program on our website before you attend, to make sure you’re in time to hear from any speakers who particularly interest you.” “Once again the 2022 shows have been
Reader special: Register to visit any Franchising & Business Opportunities Expo in 2022 for HALF PRICE at: www.franchisingexpo.com.au by using promo code: CGB 60 business franchise MAGAZINE
well supported by the small business and franchising community” she says. “Any company wishing to take a stand at this year’s shows and reach thousands of potential new franchisees should get in touch with our team to discuss the benefits of exhibiting.” Returning to Sydney is the Start Your Own Business Workshop which runs on Saturday morning from 9am, delivering advice on business ownership, how to get started and what you need to know to take the leap. Gain the freedom and flexibility of being your own boss with an established brand and support network behind you. Visit the show to explore a wide variety of franchises, advisors and business ideas, all under one roof. For more information go to www.franchisingexpo.com.au Contact Fiona Stacey for more information on exhibiting ph. 03 9999 5464 or fiona@specialisedevents.com.au.
diary dates: sydney: 5-6 August ICC Sydney
Brisbane: 14-15 October Brisbane Convention & Exhibition Centre
perth: 13 November Crown Perth
melbourne: Returns in 2023
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dvice•from Free the advice experts from the experts he people • Meetbehind the people the brands behind the brands eminars • Free daily seminars daily
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Melbourne 1-2Melbourne April 20221-2 | Sydney April 2022 5-6 August | Sydney 2022 5-6 August 2022 Brisbane 14-15 Brisbane October14-15 2022October | Perth 13 2022 November | Perth 13 2022 November 2022
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hot t0pics
behind the
headlines Jason Gehrke is the director of the Franchise Advisory Centre and has been involved in franchising for more than 30 years at franchisee, franchisor and advisor level. He advises both existing and potential franchisors and franchisees, and conducts franchise education programs throughout Australia. He has been awarded for his franchise achievements, and publishes Franchise News & Events, Australia’s only fortnightly electronic news bulletin on franchising issues. In his spare time, Jason is a passionate collector of military antiques. www.franchiseadvice.com.au
Spa group acquires NZ chain Day spa and wellness product company Endota has purchased New Zealand’s largest day spa group, Forme Spa, for an undisclosed amount as part of its international expansion plans, according to a media report. Endota operates 120 spas and distributes products to 11 countries including Canada, Thailand, Malaysia, and China with a group turnover of approximately $170 million. The Forme acquisition adds nine locations around New Zealand to Endota’s studio chain.
Last SA Pizza Hut dine-in closes after 44 years South Australia’s last Pizza Hut dinein restaurant will close on June 28 after operating for 44 years due to long-term plans to redevelop the site, according to a media report. The dine-in store concept was the premise of the original Pizza Hut offer when it was first developed in the United States in 1958, but has long been overtaken by take-away and delivery outlets only. Of the brand’s approximately 270 outlets in Australia, only 13 remain as dine-in restaurants according to the company’s website.
Franchise positions itself against corporate giant Hardware chain Mitre 10 has launched a new “disruptive, fun, and memorable” campaign to differentiate it from corporate-owned hardware giant rival Bunnings, according to a media report. 62 business franchise MAGAZINE
The campaign, which uses the slogan “The Other Hardware Store”, hopes to lure some DIY’ers away from Bunnings through amusing reminders of Mitre 10’s history, expertise, and connection with the community. Mitre 10 is Australia’s secondlargest hardware store retailer with more than 350 outlets across the country.
Auto brand faces possible $2b payout
Private equity sells food chain stake after 18 months
Automotive manufacturer Toyota Australia has lodged an appeal in the Federal Court of Australia to challenge a potential $2 billion payout to class action participants, according to a media report.
Specialist fund manager Magellan Financial Group has sold its 11.6% share in Australianbased Mexican food chain Guzman Y Gomez (GYG) to a trust fund for about $140 million, according to a media report.
The class action, which was filed in the Federal Court in 2019, alleged Toyota had been installing faulty diesel particulate filters (DFPs) in its Hilux, Fortuner, and Prado models which were sold in Australia between October 2015 and April 2020. DFPs are designed to minimise the release of harmful pollutants into the atmosphere but these emitted foul-smelling white smoke and resulted in increased fuel consumption and wear and tear and, eventually, required the vehicles to be serviced or repaired at the consumers’ expense.
GYG has twice deferred plans to float on the ASX, most recently after Magellan acquired its stake in the company in January 2021 for $86.6 million.
That ruling for the plaintiffs effectively opened the door for more than 260,000 vehicle owners to potentially claim damages totalling more than $2 billion as compensation for being sold cars which were defective and financial loss associated with the purchase of those vehicles.
How to improve franchise recruitment The Franchise Advisory Centre’s popular Effective Franchise Recruitment workshop returns in September with new and updated content relevant to the challenges and opportunities of the current recruitment environment with valuable insights for franchisors. The four-part workshop will be delivered live online in four two-hour sessions in September on the 6th, 8th, 13th and 15th from 10am12noon AEST, and include comprehensive reference materials.
Mixed customer feedback over cabbage swap Fast food chains are receiving mixed reviews from their customers over their decision to deal with the shortage of lettuce by replacing it with cabbage in their burgers, according to a media report. Customers are using social media to voice their opinions of the controversial replacement, with comments ranging from “no one likes cabbage” to “actually prefer it with cabbage it’s nice and crunchy”. Subway, KFC, Red Rooster, and Oporto are all using cabbage or cabbage/lettuce blends in response to lettuce supply chain disruptions caused by heavy flooding on the east coast of Australia earlier in the year.
Franchise Disclosure Register website now online The Australian Government’s new Franchise Disclosure Register is now available online at www.franchisedisclosure.gov.au Franchisors will be required to upload certain information to create a profile on the Register by logging-in with a MyGov ID, and publish disclosure information about their franchise
no later by November 14. The Register will go live and be searchable by potential franchisees and others from November 15. The Register may contain a franchisor’s disclosure document, key facts sheet and standard form agreement, although at the very least a franchisor must provide their name, trading name, ABN, office address, phone and email contacts, and ANZSIC division and subdivision codes for the industry in which the business operates. See the Register website at www. franchisedisclosure.gov.au
New Russian brand reopens closed McDonald’s outlets Outlets previously owned by McDonald’s in Russia are reopening with a new name and logo, and neutral packaging with no word or letter that should remind customers of its former owner, according to a media report. New brand Vkusno i tochka translates to “Delicious. Full Stop” and operates under a logo of two stylised orange fries next to a red dot on a green background. The first of the newly branded restaurants opened where the very first Russian McDonald’s opened in January 1990 with the new group intending
to reopen up to 100 outlets a week across the country. While Vkusno i tochka’s menu still has double cheeseburgers and a variety of desserts, all “Mc” prefixes have been removed. McDonald’s, which had directly managed more than 80% of its 850 outlets in Russia, sold all of its Russian business to one of its licensees for an undisclosed amount in May after suspending operations in the country in March in response to Russia’s invasion of Ukraine.
International coffee chain to exit Russia International coffee giant Starbucks is leaving Russia in response to the country’s invasion of Ukraine and reported human rights abuses by its military, according to a media report. Starbucks discontinued sending supplies and suspended operations in Russia on March 8 but has now decided to exit the country leaving franchisees to find another brand to operate under. Russian sales across Starbucks’ 130 franchises stores represent approximately 1% of global sales. The company has committed to paying its nearly 2,000 workers for another six months to help them transition to new employment. v business franchise MAGAZINE 63
professional services listings
Level 3, 145 Eagle Street, Brisbane QLD 4000 P 07 3221 2221 E info@morganmac.com.au https://www.morganmac.com.au/ We are a boutique firm specialising in Commercial Litigation, Dispute Resolution and Franchising; with extensive experience in complex commercial litigation involving disputes between franchisors and franchisees and in providing legal advisory services to franchise businesses.
Level 6, 64 Marine Parade (PO Box 10857) Southport Qld 4215 P 07 5591 2522 F 07 5591 2511 Contact Sam Rees E sr@ippartnership.com.au www.ippartnership.com.au A specialist Franchising and Intellectual Property legal firm, providing advice for Franchisors from conception to recruitment and ongoing management. The firm takes great pride in its long term relationships with Franchisors and providing clients with expert, tailored and cost-effective advice. Expert advice and assistance is also provided to Franchisees buying & selling businesses as well as in relation to disputes.
The franchise related legal services we provide include: • Commercial litigation • Dispute resolution and franchise mediation • Franchise Dispute solutions and strategies • Corporate and business structuring • Purchase or sale of franchise businesses • Advising on franchise documents • Advising on franchise renewal or exit • Preparing franchise documents • Risk and compliance advice • Commercial and retail leasing • Privacy and privacy policy advice Commercial litigation and franchising are complex areas of law. We help our clients to resolve or navigate legal matters and obligations in the context of their businesses. We recommend strategies to clients that minimise and manage the risks of legal non-compliance and legal disputes. We work with our clients to implement their commercial objectives. Our aim is to achieve the best possible outcome for our clients.
Franchise B U S I NE S S
JEJAK GRAPHICS
a lasting impression
AU S TR A LI A a n d n e w z e ala n d
the mag a zine for fr anchisees
Contact Michelle Quinn M 0422 267 639 E jejakgraphics@gmail.com CREATIVE DESIGN SOLUTIONS Jejak Graphics is a freelance graphic design business based in Melbourne, Australia working with clients worldwide. With over 25 years experience in the design and print industry specialising in magazine layout and advert design as well as offering a number of other graphic design services and print solutions including: • Corporate stationery • Brochures and flyers • Poster and banner design • Digital marketing and website banners • Sports programs • Monthly newsletters • Product labels and packaging Artwork is tailored to your brand and focused on your message and target audience. No job is too big or small. Contact me today to discuss how Jejak Graphics can make your company or organisation leave ‘a lasting impression’.
Professional services listings are a great way to promote your business For more information call 03 9787 8077 (or +61 3 9787 8077 from outside Australia) and speak to one of our sales executives.
www.businessfranchiseaustralia.com.au www.businessfranchisenz.co.nz business franchise MAGAZINE 65
franchise listings FRANCHISE 7-ELEVEN Building 2, 658 Church Street, Richmond, Victoria, 3121 Ph: (VIC) 03 9550 0600 (NSW) 02 9798 1200 (QLD) 073291 9400 Website: www.7elevenfranchise.com.au
ARAMEX Level 9, 491 Kent Street, Sydney, NSW 2000 Phone: 1300 3278 929 (AUS) 0508 692 726 (NZ) Email: fso@fastway.com.au (AUS) recruitment@fastway.co.nz (NZ) Website: www.aramex.com.au www.aramex.co.nz
BANJO’S BAKERY CAFE -Banjos Corporation 85 Liverpool Street, Hobart. Tasmania, 7000 Ph: 03 6210 5000 Website: www.batteryworld.com.au/Franchise-Opportunities
CITY FARMERS DOGWASH Quarter One, Level 2, 1 Epping Road, North Ryde, NSW 2113 Ph: 0402 902620 Email: scott.mcintosh@cityfarmers.com.au Website: www.cityfarmers.com.au/dogwash
DAIRY BELL FRANCHISING PTY LTD 96 Barkers Rd, Coburg VIC 3058 Ph: 03 9350 1800 Email: sam@dairybell.com.au Website: www.dairybell.com.au
DANNYBOYS ROCKSTAR SANDWICHES 88 Musk Avenue, Kelvin Gove QLD 4059 Ph: 0409 365 483 Email: Owner franchise@dannyboys.com.au Sales nicola@firstfranchise.com.au Website: https://www.firstfranchise.com.au/franchise/124/dannyboys-rockstar-sandwich-bar/
DECKSEAL PO Box 4093, Burwood East VIC 3151 Ph: 1800 332 525 Email: admin@deckseal.com.au Website: www.deckseal.com.au
ECOMIST 25 Hargreaves Place, Wetherill Park, NSW 2164 Ph: 1800 243 500 Email: info@ecomist.com.au Website: www.ecomist.com.au
FLIPOUT ADVENTURE PARK Level 3, 490 North Bourne Avenue, Dickson, ACT, 2062 Ph: 0418 620 680 Email: info@flipout.com.au Website: www.flipout.com.au
GECKOSPORTS Melboure VIC Ph: 0405 001 870 Website: www.geckosports.com.au
GROW LAWN CARE Ph: Adam (Owner) 0405 391 280 – Sales Contact Nicola Bow 1300 941 883 Website: https://www.firstfranchise.com.au/franchise/80/grow-lawn-care-/?ContentOnly=true
HOME CARING 4/327 Woodpark Road, Smithfield, NSW, 2164 Email: info@homecaringfranchise.com.au Website: www.homecaringfranchise.com.au
INXPRESS 3/14 Burke Crescent, North Lakes, QLD 4509 Ph: 1300 097 857/0434 111 985 Email: Sales.au@inxpress.com Website: inxpress.com.au
JIMS’S CLEANING GROUP D5, 1-13 The Gateway Broadmeadows VIC 3047 Ph: 131 546 Email: admin@jimscleaing.net.au Website: www.jimscleaning.com.au
JIM’S POOL CARE 48 Edinburgh Road, Mooroolbark VIC 3138 Ph: 131 546 Email: info@jimspoolcare.com.au Website: www.jimspoolcare.com.au
JUST CUTS Level 1, 4-6 Kingsway, Cronulla NSW 2230 Ph: (AUS) 1800 334 498 (NZ) 0800 100 114 Email: bdm@justcuts.com Website: www.justcuts.com
KUMON EDUCATION PO Box 5363, West Chatswood, NSW 1515 Ph: 02 9467 2200 Email: info-@kumon.com.au Website: kumoninstructors.com.au/Franchise
LASER CLINICS AUSTRALIA Unit 21, 39 Herbert Street, St Leonards, NSW 2065 Ph: 0400 303 272 Email: Franchising@laserclinics.com.au Website: www.laserclinics.com.au/franchise-opportunities
MINDCHAMPS EARLY LEARNING AUSTRALIA PTY LTD Suite 1, Ground Floor 92-94 Norton Street, Leichhardt, New South Wales 2040 PH: 1300 646 324 Website: au.mindchamps.org Email: tinat@mindchamps.org
My First Gym Australia/New Zealand Ph: 0434 071 536 Email:Dan@myfirstgym.com.au Website: myfirstgym.com.au
NENE CHICKEN AUSTALIA 120 Turner Street, Port Melbourne, Vic 3207 Ph: 03 8526 4488 Email: info@nenechicken.com.au Website: www.nenechicken.com.au
NINEDOTS BUILD ADVOCATES 1/9 Douro Street, North Geelog VIC 3215 Ph: 1300 993 683 Email: rebecca@inedots.com.au Website: www.ninedots.com.u
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NATURE OF BUSINESS
OUTLETS
ASSOC MEMBER
INITIAL FEE
MIN INVEST
RETAIL
700
FCA, AACS
Site Specific
$400,000 $1,000,000 (site dependant)
FREIGHT & LOGISTICS/ COURIER
28 (AUS) 18 (NZ)
FCA
Available upon application
Dependant on territory
FOOD-BAKERIES
96
-
-
-
Dog Wash
-
-
-
-
Retail Food Service
6
None
$290,000 $350,000
Takeaway Hospitality Catering Service
2
None
$300,000
DECK AND TIMBER RESTORATION
14
FCA & AIG (Australian Industry Group)
$33,000 + GST
$65,000 + GST (incl Franchise Fee) + vehicle
TUTORING
2
FCA
$40,000
-
Nature of Business: Indoor Recreation
17
FCA
Initial Fee: Varies
Min Investment: Varies $200,000 1.2 million
school kids’ sports & fitness programs
18
FCA,AACS
$40,000 + GST
$40,000 + GST ($20K Franchise Fee + $20K Start-up kit)
Lawn Care Services
-
-
$35,000
-
HEALTH/AGED & DISABILITY CARE
-
FCA
-
$50,000-$100,000 (in partnership with the franchisor)
INTERNATIONAL AND DOMESTIC FREIGHT CONSULTANTS
48
FCA,IFA
$64,950
-
HOME SERVICES
1,050
-
$20,000 -$30,000
$20,000
MOBILE POOL SHOP & POOL SERVICE
100+
FCA
$69,000
$69,000 + Vehicle
HAIRDRESSING
210+ across Australia, NZ & UK
FCA
$18,000$35,000
$80,000$240,000
AFTER SCHOOL TUITON
322
FCA
$1000
$4,000-$30,000
LASER, INJECTABLES, SKIN TREATMENTS, BODY
180 +
FCA
$60,000+GST
$290,000+GST
Early Childhood Education Services
21
-
-
-
ChiLdren’s Fitness Franchise Business
13
-
$50,000
$450,000 - $550,000
RESTAURANT/QSR
23
-
-
Franchisees can expect from $400,000 - $650,000 for outlet development
Residential Build Advisory
2
$20,000 excluding GST
$75,000 excluding GST
Vendor Finance available
FRANCHISE OPTUS BUSINESS CENTRE Contact: Brad Tattam Email: bradley.tattam@optus.com.au Website: https://www.optus.com.au/business/business-centre/partners
PACK & SEND Unit 3C Mfive Business Park, 1 Moorebank Ave, Moorebank, NSW 2170 Phone: 0447 711 353 Email: luke.martin@packsend.com.au Website: www.packsend.com.au
PAPPARICH 120 Turner Street, Port Melbourne, Victoria Ph: 03 9645 4667 Email:business@papparich.net.au. Website: www.papparich.net.au
RAMS Level 12/321 Kent Street, Sydney NSW 2000 Ph: 1800616 082 Email: franchising@rams.com.auWebsite: www.RAMS.com.au/franchising/
ROLL’D Head Office: Waterman Business Centre, Level 2, UL40/1341 Dandenong Road, Chadstone, VIC 3148 Email: franchise@rolld.com.au Website: www.RYCO247.com
RYCO 24•7 99 Calarco Drive, Derrimut VIC 3026 Ph: 1800 792 624 or 1800 RYCO 247 Email: enquiry@ryco247.com Website: https://www.ryco247.com/
SENIOR CARING Level 3, 63-65 Cameron Street, Launceston TAS 7250 Phone: 03 6333 4575 Email: lwilliams@seniorhelpers.com.au Website: www.seniorhelpers.com.au
SNAP-ON TOOLS PO Box 6077, Seven Hills NSW 2148 Ph: Aus: 1800 762 766 NZ: 0800 762 766 Email: sota.franchise@snapon.com Website: www.snapontools.com.au
SPEED QUEEN 67 Colebard Street, Acacia Ridge, Qld 4110 Phone: 1800 304 030 Email: sales@andrewbarton.com.au Website: www.sqcommercial.com.au/franchise
SUBWAY SYSTEMS AUSTRALIA PTY LTD Level 9, Transport House, 230 Brunswick Street, Fortitude Valley QLD 4006 Ph: 1800 630 355 Email: australia_development@subway.com Website: www.subway.com.au
NATURE OF BUSINESS
OUTLETS
ASSOC MEMBER
INITIAL FEE
MIN INVEST
LOCAL TELCO SUPPORT FOR BUSINESS
35
-
-
-
LEADING PARCEL & FREIGHT RESELLER
115 +
-
$77,000 ex GST
From $230,000 for a Greenfield Service Centre
HOSPITALITY AND RETAIL
32
-
Included in the Investment
$500,000
Finance
66
FCA
$35,000 + GST
$250,000 $400,000
HYDRAULIC SERVICE AND MOBILE CONNECTOR SPECIALISTS
95
fca
$50,000
$400,000 plus
HYDRAULIC SERVICE AND MOBILE CONNECTOR SPECIALISTS
32
-
$60,000
Various Options
Home care for aged and adults with disabilities
14
FCA
$65,000
-
MOBILE TOOLS AND EQUIPMENT FRANCHISE
180+
FCA / FANZ
$43,000
Varies
LAUNDRY SERVICES
200+
-
20%-30% Deposit
$75,000
FOOD - QUICK SERVICE RESTAURANT (QSR)
Over 1,200 Restaurants
-
AUD15,000 + GST (Australia), USD12,500 + GST (New Zealand)
Site dependent
AY W REAT G A ARE S G N ESS N SI A-Z LISTI U B R U O Y TE O M O R P O T
For more information call 03 9787 8077 (or +61 3 9787 8077 from outside of Australia) and speak to one of our Sales Executives or go to: www.businessfranchiseaustralia.com.au
business franchise MAGAZINE 67
A-Z franchise directory
7-eleven Looking for your next move? Your opportunity awaits with 7-Eleven Australia. 7-Eleven operates a growing network of more than 700 stores in Victoria, New South Wales, the Australian Capital Territory, Queensland and Western Australia. A franchise with 7-Eleven means owning your own business with a success proven model and the ability to create a work-life balance that suits you. When you
Aramex Aramex has been operating internationally for almost 40 years. In New Zealand and Australia, we began as Fastway Couriers over 35 years ago, joining the Aramex family in 2016. The Aramex network across New Zealand and Australia now includes 28 regional franchises and over 1200 franchise partners. We offer our franchise partners an awardwinning system, world-class technology,
Banjo’s Bakery Café A family-owned Tasmanian staple since 1984, Banjo’s Bakery Café is a place to come together and enjoy quality, freshly-baked savouries, breads, sweets and barista-made coffee. With over three decades of baking experience and 7 million customers each year, Banjo’s currently has over 44 successful franchise stores across Tasmania, Queensland, Victoria, New South Wales and South Australia.
CITY FARMERS DOGWASH Be part of the City Farmers Dogwash franchise system with all the support that comes with it, it allows you to concentrate on your business;
It’s your opportunity to be a part of your local community, interact with customers every day, and build something that’s yours. We’ll help you at every step of the way, from setup and training, to marketing and even bookkeeping, we’ll help turn your new investment into a solid investment. Email: 7elevenfranchise@7eleven.com.au www.franchise.7eleven.com.au
training and support to help them to run their own rewarding business in their local communities. For more information contact: AUS: 1300 327 892 fso@aramex.com.au www.aramex.com.au NZ: 0508 692 726 recruitment@aramex.co.nz www.aramex.co.nz
Committed to the community that has supported our brand since its inception, Banjo’s has never lost sight of our family values, donating over two million dollars of product to local community organisations each year. Our bakery strives for customer satisfaction through a modern approach to traditional baking, a unique product offering and iconic Tasmanian hospitality. https://banjos.com.au/
• Lowest franchisee fee in this market • Initial & ongoing training & support. Be part of a team of like-minded franchisees. We also have back-up equipment should you have a breakdown you can use to keep you working, including a spare van!
• Group marketing power to support your business
• Take a holiday knowing your fellow franchisees can help look after your customers when your away and they are still yours on your return
• Managed website including optimized search engine listing and adwords
• Group buying power for equipment and consumables saving you $ that no independent operator could ever receive.
• 24/7 call centre
• We use a van, not a cumbersome trailer. The hydrobath comes out of the van so the dog is washed in its yard and is more relaxed. The van is much easier to drive and reverse than a trailer too!
• Work your own hours
• Social media management and support, we can do it all for you • Lead generation • LARGE EXCLUSIVE TERRITORY – ALL LEADS COME TO YOU with NO COST PER LEAD FEE
For more information call Scott McIntosh on 0402 902 620 or visit www.cityfarmers.com.au/dogwash.
DannyBoys Rockstar Sandwiches
carefully created by Danny himself. As an experienced chef, Danny knows the perfect ingredients for a sandwich that rocks! Another popular lunchtime choice is DannyBoy’s variety of homemade delicious soups as well as tasty cupcakes for that something sweet!
DannyBoys rocking the franchise world!....Rockstar franchise. Book your audition! We care about our customers and always give a warm welcome to everyone who enters our stores. Service with a smile goes a long way and our customers know they are in good hands when they visit for their hearty lunch! Along with our incredible menu, excellent customer service is what puts DannyBoys at the top of everyone’s lunch destination. Freshly baked bread, top quality ingredients and mouthwatering fillings. Every single product on the menu has been
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buy a 7-Eleven franchise, you buy two things. Firstly, a brand name that’s recognised around the world, and secondly a business system that works.
For more information please phone 1300 941 883 or contact: Owner - Daniel McKennariey franchise@dannyboys.com.au Sales Agent - Nicola Bow nicola@firstfranchise.com.au https://www.firstfranchise.com.au/franchise/124/dannyboysrockstar-sandwich-bar/
DECKSEAL DeckSeal help homeowners and commercial clients around Australia, transform their outdoor living spaces by restoring old timber and preserving new timber. Low start up cost, mobile business and a proven established model – it’s the perfect opportunity to seal your future with a DeckSeal Franchise. The restoration and preservation of timber structures and decks is a niche business, placed within a significant growth market. Now more than ever, people will be entertaining at home and utilizing their outdoor areas. A timber deck is an iconic part of the Australian outdoor lifestyle and a key feature in countless homes across the country. Our franchisees love what they do. The satisfaction they get out of their work and business is endless, from seeing the deck at the beginning of the project to the final result is amazing! We undertake a wide range of projects including decking, cladding, screens, fences, seats, handrails, posts, outdoor furniture, planter boxes and garden edges and with
ECOMIST AUSTRALIA Established in 1994, Ecomist Australia is a leading provider of premium quality hygiene products and services, specialising in Odour Control and Insect Control. Our core product is an innovative programmable aerosol dispensing system that won an award for the Best New Product from The Aerosol Association of Australia and New Zealand. Our aerosol products are manufactured in New Zealand and we offer a natural insect killer and over 30 fragrance options with French perfume.
a continual flow of enquiries, repeat business and an overwhelming demand for our services, a DeckSeal franchise should not be missed. DeckSeal offers everyday people the perfect opportunity to capitalise on their existing skills or quickly build a new set without the burden of learning a new trade. Full training and ongoing support are provided with operational manuals. DeckSeal currently has territories available in NSW, QLD, WA, SA and TAS. Our current franchisees are from all different employment backgrounds and possessed varied business capabilities, but all reap the rewards of owning a DeckSeal franchise. If you’re a motivated, honest and organised person who wants to own a business that enables you to have more flexibility in your life, have control over your income, and bring a smile to your client’s face – then we want to talk to you. Now is the time to buy into the home improvement market, so get 2021 back on track and contact us today – email admin@deckseal.com.au or call Danielle on 1800 332 525
Our ultimate aim is to enhance the environments of our customers through our high quality products and excellent after-sales service. Over the last 23 years we have developed a secure and proven franchising business model. Each Ecomist franchise has its own exclusive territory based on post codes and purchase price is generally 2x the net income of the existing business. If you are interested in finding out more, please contact Gary Vandoros on 1800 243 500, email info@ecomist.com.au or visit www.ecomist.com.au
GeckoSports
Reasons to invest in a GeckoSports Franchise...
KIDS SPORTS & FUN FITNESS Own a GeckoSports Franchise today!
• Low level investment • Low overheads • Multiple channels of revenue • Excellent margins & profitability • Non-seasonal -> operate all year round • Weekly and monthly cashflow • Accredited Government funded programs • Website referral system • Supportive operating system & environment • Scientific multi-sports and fun fitness programs • Diversity -> no day is the same • FUN + ACTIVE + REWARDING!
Do you find the traditional 9-5 job stuck indoors all day unappealing... you’re not alone! A GeckoSports franchise instantly gives you the work/life balance you’ve only ever dreamed of. Become your own boss where you have the autonomy to work within your local community engage with kids, families, schools, sports clubs, councils and more delivering fun active kids sports and fitness programs! Imagine being able to follow your life’s passion and desire to keep kids active while improving their health and wellbeing!
Grow Lawn Care Grow Lawn Care offers franchisees interested in horticulture and landscaping the unique opportunity to own and operate their own niche mobile lawn care business. Grow Lawn Care has exploded in demand since earning a well-deserved reputation for safe and superior lawn care services that nourish the grass as well as the soil.
For more information contact our Franchise Manager Alex Johnson on 0405 001 870 Email: franchise@geckosports.com.au
business across large territories in high demand right now. • Own and operate your own niche mobile lawn care business • Love horticulture and landscaping • Exploded in demand • Well-deserved reputation for safe and superior lawn care services • We nourish the grass and the soil • Innovative and purpose-built products – exclusive to Grow Lawn Care
Their products are innovative, and purpose built to ensure they are pet and family-friendly, keeping their clients as happy as their lawns. Grow Lawn Care franchisees can be confident as founder Adam provides intensive training and head office support, while they watch their franchise thrive. Grow Lawn Care franchises offer a service unlike any other, with products unavailable anywhere else.
• Pet and family friendly
With all marketing, training and administrative support required, franchisees can own and operate their own successful Grow Lawn Care
• Services in high demand
Home Caring Pty Ltd
The active franchisee partner manages the daily
Proudly Australian owned, Home Caring provides professional and compassionate personalised care services in the home and community and is seeking franchisees with health experience who can build a solid financial future combining their local networks and the national marketing of the Home Caring and Dementia Caring brands. We are seeking high achievers, who want to make a difference in the community by providing excellent quality of care to clients.
• We keep our clients as happy as their lawns • Training and support so you can watch your franchise thrive • Love the outdoors • Large territories https://growlawncare.com.au/become-a-franchisee/
operation of the branch, sourcing new clients, ensuring existing clients’ needs are being met, recruiting and training care workers and managing a team of people. A comprehensive training program, ongoing operational support and a full suite of cloud-based business management tools assist with the growth and success of your home care business. Contact Bill Lockett for more information on: info@homecaringfranchise.com.au
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A-Z franchise directory
INXPRESS InXpress is one of the world’s largest logistics franchisors. Our innovative proprietary shipping platform allows small to medium businesses to easily book and track their domestic and international shipments online, whist receiving local support from their freight consultant (franchisee). Our global buying power means that our franchisees can offer their customers great rates from a choice of world-class carriers such as DHL, TNT, Startrack and UPS. With 400+ franchises globally, operating in 14 countries, InXpress continues to grow its Australian footprint.
Jim’s Cleaning Group Jim’s Cleaning for home and office cleaning, domestic and commercial cleaning. From windows to blinds, from cars to kitchens, from carpets to driveways, from factory floors to office floors – Jim’s Cleaning does it all. Jim’s Cleaning is Australia’s leading home and commercial cleaning service with services available in every state and our reputation is top class. We cater for both home and business owners and
JIM’S POOL CARE MOBILE POOL SHOPS Join our team and Australia’s largest franchise system to build a business that suits your goals and lifestyle. Owning a Jim’s mobile pool shop means you can earn money from multiple streams. You charge for your time and charge for the lucrative pool items such as chemicals, pool equipment and pool accessories. This means your income is not limited by how many hours you can work and gives you scope to grow the business to a level that suits you.
JUST CUTS™ Just Cuts has over 30 years’ experience across Australia and New Zealand. Now the largest hairdresser in the Southern Hemisphere. Embracing business management and training Technology allows owners to remain on the pulse of the business remotely, and hence over 55% of Just Cuts owners are multi salon operators. The dedicated Academy Team provide Operations and Marketing support and the Justice Product range is providing our owners with secondary income stream in each salon.
KUMON EDUCATION In 1954, Toru Kumon, a high school maths teacher in Japan, found that his year two son had done poorly in a mathematics test. Slow, imprecise calculation skill was the reason. This concerned Toru Kumon as a parent, and as a mathematics teacher. He had taught many high school students who struggled with mathematics for the same reason. So, he began to hand write worksheets so his son could practice calculations by himself for half an hour every day. Day after day, he carefully matched the content to his son’s improving ability. Soon, his son progressed beyond school grade level. By the end of primary six he could solve calculus equations. Encouraged by his son’s progress, in 1958, Toru Kumon released his worksheet-based, home-study method. And today, more than 3.72 million students, in over 57 countries, study Kumon worksheets every day. There are more than 42,000 students studying with Kumon in Australia, each progressing according to ability.
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A global leader with a proven franchise business model developed over 20 years, InXpress Australia is looking for motivated individuals, with a passion for business and sales, to join our thriving franchise network of freight consultants, with low investment and minimal risk. You’ll benefit from comprehensive training and ongoing coaching, an automated user-friendly system and established carrier partnerships, all fully supported by our experienced operations, coaching and service support teams. Phone: 1300 097 857 Email: sales.au@inxpress.com Website: www.inxpress.com.au
provide 6 specialist cleaning divisions to ensure that your home, car or commercial property is clean from top to bottom, inside and out. Jim’s Cleaning is a national award winning company dedicated to cleaning Australian homes and businesses. We pride ourselves on our enthusiasm to perform and complete the best job possible for you. Phone: 131-546 Email: admin@jimscleaning.net.au Website: www.jimscleaning.com.au
Another great bonus is our FLAT franchise fee. Yes, our fee is a flat franchise fee system so you can work hard and earn as much as you like and pay the same at fee with all training and ongoing support included. If you are ready for a change then you need to put us on your list. We have selected opportunities around Australia so give us a call and come for a ride along. For more information ph: 131546 or visit www.jimspoolcare.com.au
A recent study conducted by the Franchise Relationships Institute, franchisee satisfaction with the Just Cuts™ System was rated higher than any other franchise group in the benchmark. Style your work and life your way with Just Cuts. You don’t have to be a hairdresser to own a Just Cuts. Contact: Zenardia Anderberg 0488 600 036 or 1800 334 498 Email: bdm@justcuts.com Website: justcuts.com/franchising LinkedIn: Just Cuts™ Franchising
The most advanced students are extended and the least advanced supported. Each student makes progress at their own pace, not bound by age and school grade. Kumon franchisees have the opportunity to build an exciting and worthwhile business that contributes to their local communities. Kumon is searching for potential franchisees with a strong desire to work with children and high regard for education. Proficiency in both mathematics and English, and an undergraduate degree is required. Business acumen, including strong communication and customer service skills will also help to run a successful business. Become part of our global movement and provide the Kumon Mathematics and English programmes to children within your local community. For more information please contact Jaqueline Robles/Michael Susanto at: recruitment.vic@kumon.com.au https://www.kumoninstructors.com.au/Franchise
LASER CLINICS AUSTRALIA Laser Clinics is the largest retail cosmetic clinic company globally, now with over 165 clinics across Australia, New Zealand, and the United Kingdom. Our successful 50/50 partnership has also won several franchising awards for this growth and innovation. With this unmatched scale comes unmatched experience. No two of our clients are the same. Therefore, the entire Laser Clinics business is built around understanding our clients not just as a group of people, but as unique individuals. This understanding finds its way into all that we do, from staff training, new products, customer service and more. Laser Clinics has a Medical Advisory Board made up of leading Dermatologists and a Medical Director who are at the forefront of innovation, new technology, as well as safety and ethical standards.
mindchamps Have you ever wished you could make a difference through education? Here’s an unique opportunity to be a part of the MindChamps movement and kick start your education business. Originally developed in Sydney and based on over two decades of research, our unique 3-Mind approach forms the foundation of our educational programmes in over 80 MindChamps Early Learning and Preschool centres across Australia, Singapore, the Philippines, Myanmar and Malaysia.
This expertise shapes all that we do in our clinics, with nothing going to our clients that hasn’t been quality controlled first and also influences the highest standard of training for our Franchisee’s, Therapists, Doctors and registered Nurses. We also have a Nurse Council, to ensure that all Nursing Standards, codes and guidelines are adhered to. Across all products categories we only use the highest quality supplier’s and the most advanced machines, with a dedicated team looking at new technology and product development to deliver the best results for our clients. All our clinics use medical grade Candela lasers and were currently introducing CoolSculpting across the network, the worldwide leader in fat reduction . www.laserclinics.com.au/franchise-opportunities
and Theatre. We are also the only organisation worldwide to work with Professor Emeritus Allan Snyder FRS, founder of the Centre for the Mind at the University of Sydney and the Australian National University. Our long list of international awards speaks volumes for the quality and success of our education approach. Surveys conducted among parents show that the strength of our brand name is synonymous with solid scientific research, quality learning strategies and a caring child-centered environment. It’s time for Aussie kids to realise their full potential – it’s time for them to experience MindChamps!
As the only early learning organisation to develop education initiatives based on research, our programmes are backed by the work of world experts in Education, Neuroscience, Psychology
Phone: 1300 646 324 Email: tinat@mindchamps.org Web: au.mindchamps.org
My First Gym
for kids from 7 months to 15 years of age. At MFG, the Ethos is to Inspire Movement and the Mission is to be the Leader in Children’s Fitness, Internationally.
MyFirstGym (MFG) is a fitness and wellness franchise business, set up to serve children, families and communities through offering a wide range of classes & other unique products such as birthday parties, date nights, school holiday programs and more The MFG facilities and programs are designed to support physical activity and physical literacy
NeNe CHICKEN AUSTRALIA NeNe Chicken is a popular authentic Korean Fried Chicken brand that originated in South Korea and now has 23 stores across Australia. The brand is all about creating and experiencing excitement through its’ crispy and fresh Korean fried chicken. NeNe means Yes! Yes! in Korean, represents your reaction to the crunchy on the outside, juicy on the inside fried chicken.
For more information contact: Dan Newton 0434 071 536 Dan@myfirstgym.com.au www.myfirstgym.com.au
its unique batter mix and its authentic Korean flavours that come from NeNe Chicken Korea. NeNe Chicken is known for its wide range of unique Korean fried chicken flavours such as Freaking Hot, Snowing Cheese, Bulgogi and Snowing Chilli flavour, just to name a few. As NeNe Chicken continues to expand Australia, new potential sites are constantly becoming available. So what are you waiting for? Join our NeNe Chicken Family today!
What makes NeNe Chicken stand out is the way the chicken is prepared through its marination process,
For more information visit: www.nenechicken.com.au
Ninedots Build Advocates
With a combined experience of over 60 years across residential construction, investment acquisition, design and project management, the Ninedots team is uniquely placed to provide clients with the best new home build and property investment advice.
Ninedots was founded in 2013 by Director Rebecca Hall, to provide a platform of support for buyers looking to build a new home or investment property. Pioneering the concept of a Build Advocate, Ninedots helps clients to navigate the often complex residential construction process with ease allowing for an optimal build outcome. Operating from our purpose built national office in North Geelong for nearly 10 years, Ninedots have developed deep professional relationships with a wide range of builders, developers and partners. Leveraging these valued connections, Ninedots are able to provide tailored, cost effective and streamlined solutions to clients, providing ongoing support and backing to new home buyers.
Having earned a place as a trusted brand in providing effective ‘build support’ services to home buyers and investors and due to demand for these services, Ninedots has now opened a second office/ first franchise in Adelaide, servicing Playford, Gawler, Barossa Valley and Mt Barker. Ninedots is expanding its business to industry expert, franchise partners Australia wide. This Franchise opportunity would best suit residential building industry professionals or those with exceptional knowledge of the new home construction process. www.ninedots.com.au
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Optus Business Centre
• Territory model with customer base to get you started
At Optus Business we want to change the way we service our business customers, providing the best products and value in market just isn’t enough.
• Competitive commission structure
We want to support our business customers though technology based applications allowing them to meet and exceed their business goals.
• Business and marketing support
To be the company we want to be, we know we need the right partners.
We know running a business means having the confidence to take bold steps. It’s why we’re committed to helping Australian businesses, big and small, take those steps more often. It starts with yes.
We are currently seeking to expand our distribution network, here are a few ways we can support you to grow your business with Optus:
Brad Tattam bradley.tattam@optus.com.au www.optus.com.au/business/business-centre/partners
PACK & SEND
With our ‘No Limits’ business model we can send & receive anything, anywhere.
PACK & SEND is equipped with the technology, systems and resources to handle the movement of parcels, freight and packages for clients located anywhere worldwide. We service the Freight, Logistics and eCommerce Fulfilment Markets.
PAPPARICH The PappaRich story began with a simple idea: to create a modern version of the traditional coffee shops in Malaysia. We strive to provide our customers a taste of Malaysian culture and cuisine, whether through a plate of Nasi Lemak or a crunchy, buttery Roti Canai, all with a cup of Teh Tarik.
We save customers Time, Trouble & Money. Phone: 0447 711 353 Email: luke.martin@packsend.com.au Website: www.packsend.com.au
savoury Satay to the unforgettable Char Koay Teow, our food reflects the balance and harmony of the different cultures in Malaysia that have combined to give us the distinctive, unique taste of Malaysian cuisine. With over 30 stores in Australia with the intention to grow further, PappaRich aims to deliver quality Malaysian food to all our customers, and to be a brand that is genuinely Malaysian.
Our delicately crafted dishes never fail to deliver bursts of flavour and colour because we use only an authentic mix of herbs, spices and fresh produce, cooked according to traditional recipes. From the fiery sambal of the Nasi Lemak to the silky smooth Curry Laksa, from the
For franchise enquiries contact Mitesh Krishna at: 03 9645 4667 business@papparich.net.au https://www.papparich.net.au
RAMS
• Powerful online and TV presence
RAMS is a recognised, iconic brand – we’ve helped hundreds of thousands of Australians buy their own home.
• Designate territory • Owned by Westpac, Australia’s oldest company • Ongoing training and development
RAMS is unique.
• Build your own successful and motivated team
Residential mortgages is all we do, which makes us experts at helping customers into their new home.
• Support your local community
• Build yourself a business for yourself but not by yourself
For franchise enquiries please email
• Strong upfront and trail commission
call 1800 616 082.
RYCO 24•7
As a RYCO 24•7 Franchise Operator, you can also grow your business into a full RYCO Service Centre which offers over-the-counter service as an added level of support for your fleet of vans.
If you are looking for a business opportunity that offers incredible job satisfaction and the potential for high rewards, a RYCO 24•7 Franchise business is the right fit for you. RYCO 24•7 franchisees can start with one van, with the ability to expand to offer multiple service vans.
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• Training and mentoring from our experienced Sales team
• Enjoy the comraderie of a large RAMS family franchising@rams.com.au or
For more information contact: 1300 111 247 sales@RYCO247.com Website: www.RYCO247.com
Senior Helpers Home care is in a growth phase at the moment and has a strong future. The Senior Helpers network is growing nationally, offering families and business partners a great future. Our franchise owners manage a team of support staff who provide in-home support to older adults and adults with disabilities. As a franchise owner, you get the best of both worlds – employing great people to provide
SNAP-ON TOOLS Snap-on Tools Australia & New Zealand leads the way in innovation to providing technicians, engineers and other professional tool users the gold standard in tools, tool storage, equipment, diagnostics, repairs information and management systems. Snap-on Tools continues to grow and perform with a network of over 180 franchisees across Australia and New Zealand.
speed queen
services to those who really appreciate their work AND you get to build an investment in your own business and become your own boss. Senior Helpers have unique international programs that will put you ahead of the competition – dementia services, Parkinson’s Disease support and our newest program, Successful Ageing. For more information contact: Dr Leonie Williams Phone: 03 6333 4575 Email: lwilliams@seniorhelpers.com.au Website: www.seniorhelpers.com.au
We are a complete retail mobile showroom that brings high quality tools and equipment to customers at their place of work. Our highly targeted marketing techniques promotes our Snap-on Tools brand so it reaches your customers. Each month, we develop specials to give customers a reason to buy immediately. With extensive training and ongoing support, Join the world’s largest tool franchise and drive your own success www.snapontools.com.au
Owners of Speed Queen laundromats enjoy true passive income. They earn while they travel, go fishing, spend time with family…
All you need to do is to find a great location (we’ll even tell you exactly what to look for) and then we will help you do the rest. Laundromat owners come from all walks of life… real estate agents, CFO’s, bakery or dairy owners.
We provide a total turn-key service, from scoping to design, project management and build.
Your required investment depends on the size of your laundry – but around $75k is the starting point.
Our equipment is the world standard for quality – it is tough as. Our cashless payment solution, auto timed doors, video security systems and remote machine control means you never have to visit your site.
We’ve helped hundreds of people achieve their dream lifestyle – earning a passive income. Get in touch to find out how we can make that happen for you.
Everything can be managed remotely. Our laundromats deliver an excellent return on investment (ROI). You simply won’t find another opportunity this good.
SUBWAY SYSTEMS AUSTRALIA PTY LTD Subway® offers a fresh alternative to traditional fast food. Guests can choose from 37 million combinations of premium-quality meats, cheeses, fresh vegetables, and cookies & bread baked daily.
For more information contact: Mark Easton Phone: 1 800 30 40 30 Email: sales@andrewbarton.com.au Website: www.sqcommercial.com.au/franchise
With more than 1,350 locations across the country, Subway® is Australia’s largest restaurant chain*, serves nutritious and delicious subs, salads and wraps along with its iconic cookie range. For franchise inquiries, please contact Michelle Milne at 1800 630 355 or australia_development@subway.com. *based on number of restaurants.
business franchise australia and new zealand
For more information call 03 9787 8077
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(or +61 3 9787 8077 from outside of Australia) and
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Our GLOBAL CONNECTIONS are trusted operators in their markets and will enable a smooth entry into NEW TERRITORIES.
We can help to put your franchise
system in an operational position to attract successful franchisees.
We are members of the IFA and other respected organisations. The transition process can be
daunting, but we know the trusted
business and legal players who can take you through the first minefield. Constant changes within the codes of conduct can create a massive challenge to franchise systems
wanting to move outside of their established markets.
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of selling franchise systems direct to franchisees for over 35 years.
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BE A BOSS! OWN A NENE STORE Want to be part of a business with an easy operating model that doesn’t require any prior experience?
BUILD YOUR FUTURE WITH NENE CHICKEN!
WHY NENE CHICKEN? 26 STORES NATIONALLY IN AUSTRALIA AND GROWING PROVEN BUSINESS MODEL STORE LOCATIONS READY FOR YOU TO VIEW COMPREHENSIVE TRAINING FOR YOU AND YOUR STAFF OUR LEADERSHIP TEAM WILL HELP GUIDE AND ASSIST YOU ALONG THE WAY PROVIDING ONGOING SUPPORT FOR YOUR GRAND OPENING AND NATIONAL PROMOTIONS
SERVING AUTHENTIC KOREAN FRIED CHICKEN 03 8526 4488 | FRANCHISE@NENECHICKEN.COM.AU
