Business Franchise Australia and New Zealand 18#2 Jan/Feb 2024

Page 1

VOL 18 ISSUE 02 jan/feb 2024

cover story

Karen Bozic, CEO of

craveable brands

Finance and your franchise

How do lenders decide what I can afford?

latest news

in franchising

the key

Franchise Documents explained special feature

franchises in your price range

Due Diligence is Essential $4.95 (AUD), $7.95 (NZ) inc. GST.



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VOL 18 ISSUE

AUSTRALIA and NEW ZEAL AND

cover sto

zic, ceo

of cr avea Br anDsBle

VOLUME 18, ISSUE 2, 2024

Finance your Fr anD

category, has outpaced the broader QSR industry. In fact, we are the number one multi-brand chicken quick service restaurant business in the country – providing franchisees access to a large and loyal client base.

How do len anch ise wHat i can ders decide afford?

On the cover: craveable brands

latest ne ws

in franch

ising

the key

Fr anch Documeise s expl ainent D special feat

2024

Craveable Brands offers a wide range of menu “choices, but we specialise in chicken, which, as a

ry

Karen Bo

president: Colin Bradbury. colin@cgbpublishing.com

02 jan/fEb

ure

Fr anchise s in your price rang e

Due Dilig ence is essentia l

Publisher: Vikki Bradbury. vikki@cgbpublishing.com.au editorial department: editor@cgbpublishing.com.au sales & marketing manager: Annie Bradbury annie@cgbpublishing.com.au Production: Katie Wareham production@cgbpublishing.com.au accounts: accounts@cgbpublishing.com.au DESIGN: Jejak Graphics. jejakgraphics@gmail.com CGB PUBLISHING PO BOX 17 Pomona, QUEENSLAND 4568 TEL: (07) 5485 2704 www.businessfranchiseaustralia.com.au www.businessfranchisemagazine.co.nz

TO SUBSCRIBE: www.businessfranchiseaustralia.com.au or www.isubscribe.com.au

The information and contents in this publication are believed by the publisher to be true, correct and accurate but no independent investigation has been undertaken. Accordingly the publisher does not represent or warrant that the information and contents are true, correct or accurate and recommends that each reader seek appropriate professional advice, guidance and direction before acting or relying on all information contained herein. Opinions expressed in the articles contained in this publication are not necessarily those of the publisher. The publication is sold subject to the terms and conditions that it shall not be copied in whole or part, resold, hired out, without the express permission of the publisher.

$4.95 (AUD),

$7.95 (NZ)

inc. GST.

Welcome to our January/February issue of Business Franchise Australia and New Zealand Magazine!

Karen Bozic CEO of Craveable Brands graces our cover this issue, she answers some questions about her brand and passes on some words of wisdom to our readers. To hear what Karen has to say, turn to page 10. Our regular contributors at the Franchise Council of Australia give us an insight in 2024 and what possibilities and opportunities exist for franchises in Australia. Likewise, Nicholas Woodward of Pack and Send predicts how the dynamic letter and parcel delivery services landscape it set to change and offers his advice on page 22. G.J. Gardner Homes has successfully expanded to the US, and we hear about the challenges they faced and their great achievements on page 38. If you are in the market for a new franchise, check out our Focus Feature. Muffin Break is a much loved Australian favourite brand seeking to find new Franchisors, to read more go to page 50. Tony Meredith our valued expert explores the Strategies to Determine the Best Franchise on page 52. The Australian Small Business and Family Enterprise Ombudsman is here to help hear from Bruce Bilson the Ombudsman on page 60. Franchises in Your Price Range is our Feature and we have some expert advice from Brian and Prue Keen on the Myriad of Franchise Brands Available today, turn to page 46 to check this out. Don’t forget to look at the A-Z franchise listing directory at the back of the magazine with a variety of starting investment points to choose from there is some great franchise opportunities available right now. Until next time, enjoy the read! Vikki Bradbury Publisher

SUPPLIER FORUM


conte nts

january/february 2024 Cover Story 10 Craveable Brands: Q&A with CEO, Karen Bozic

In every issue 8

What’s New! Announcements from the Industry

12 FCA - 2024, The Perfect Time to Embrace Some Exciting Things Ahead in Franchising 68 Behind the Headlines 71 Professional Services Listings 72 Franchise Listings 74 A-Z Franchise & Services Directory

Profile

10

56 CoffeeTreat: CoffeeTreat is on a Mission… Deliver an Exceptional Takeaway Coffee Experience, One Cup at a Time 66 Franchising Expo: Embarking on Your Entrepreneurial Journey in 2024?

Spotlight on Service 18 Eden Exchange: Ready to Sell Your Business? Leading Experts Share Their Secret Sauce

18

58 Paul Sharpe, GM ANZ: Franchise Royalty Fees… How do you Know what to Charge?

24 26

14 6 business franchise MAGAZINE


also in this issue:

54

Aramex.....................................................................................................................IFC, 74 Bridgestone................................................................................................................... 74 Chicken Treat............................................................................................................... 74 CoffeeTreat....................................................................................................................... 74 DeckSeal............................................................................................................................. 75 Franchise Ready...........................................................................................28, 75 Hydraulink........................................................................................................................ 75 IP Partnership.............................................................................................................. 71 Jamaica Blue..........................................................................................................3, 75 Jim’s Pool Care........................................................................................................... 75

Snapshot

Expert Advice

Kitset Assembly....................................................................................................... 76

26 Studio Pilates International: Studio Pilates International Marks a Milestone: Launching Three Studios in Three Countries in One Day

14 Helen Kay: The Key Franchise Documents Explained

Kumon Education................................................................................................ 76

Have Your Say 22 Nicholas Woodward, Pack & Send: Navigating the Future of Postage in Australia 54 Sonia Shwabsky, Kwik Kopy: The Power of Purpose: How Purpose-Led Brands Thrive in Today’s Market 60 Bruce Bilson, Ombudsman ASBFEO: The Australian Small Business and Family Enterprise Ombudsman is Here to Help

52 Tony Meredith: Strategies to Determine the Best Franchise

Kwik Kopy.......................................................................................................................... 76 Mindchamps................................................................................................................ 76 Morgan Mac.................................................................................................................. 71

62 Stewart Germann: Due Diligence is Essential

Muffin Break........................................................................................................ 17, 76

Franchisor in Depth

MyHome.............................................................................................................................77

24 Homm Dessert: Homm Dessert at Heart

MYKIKI.....................................................................................................................................77

64 MyHome: Dreaming of Running your own High-Income Business, but with the Time and Freedom to Enjoy Life?

Oporto....................................................................................................................................77 Pack & Send...................................................................................................................77 Petbarn Mobile Dog Wash.................................................................... 78 Poolwerx......................................................................................................................4, 78 Red Rooster.................................................................................................................... 78 Right At Home................................................................................................ 13, 78 Right Choice Conveyancing............................................................... 78 Shopinsurance / Steadfast Eastern.......................................... 71 Snap-On Tools................................................................................................ 21, 79 Soul Origin....................................................................................................................... 79 Stagecoach..................................................................................................................... 79

58

60

The Drug Detection Agency (TDDA)................................... 79 The Proven Group..............................................................................71, OBC


First Just Cuts franchise Owner hands over the scissors after 33 years of salon success The very first Just Cuts Owner has just handed over the scissors to her salon of 33 years to spend more time with her grandchildren, and says her key to success is to follow the proven and award winning Just Cuts franchise system. Leigh Anne Brosens began her career as a 17-year-old hairdressing apprentice working with Just Cuts Founder Denis McFadden, who has thanked Leigh-Anne for choosing to open a Just Cuts salon. “Just Cuts is a family-owned business, and Leigh-Anne’s become a key part of our family of owners over our many years in business together. More than saying goodbye, I want to say thank you to Leigh-Anne for believing in me and recognising the value of the Just Cuts brand before I did.” “I congratulate Leigh-Anne on decades of not only her own salon success, but on also working with the Academy Team to make our model even better as we continue to evolve to futureproof the franchise businesses of the next generation of salon Owners, and cater to new generations of Clients.” “Most of all I’ve loved the built in flexibility you have as a Just Cuts owner. I could give birth just months after opening and take the

time I needed to raise all 3 of my daughters, and even my Stylists started as full time and came back part time after having their children. In fact, 2 Stylists have been with me for over 3 decades at Just Cuts Engadine.” Just Cuts currently has 225 salons around Australia, 30 in New Zealand and 8 in the United Kingdom, with limited Australian franchise opportunities available. Find available Just Cuts franchise opportunities here: https://franchising.justcuts.com/franchising-opportunities

JUMP! Swim Schools Prepares for Significant Growth in 2024 “Family growth corridors like Western/ North-Western Sydney are showing no signs of slowing down. Earlier this year we saw our Box Hill site in this region open with 790 kids registered before the pool was even operational. While the population in these areas continues to grow, so will the demand for swim schools,” said Mark. “We continue to attract predominantly franchisees who are parents looking for meaningful and rewarding work and a way to achieve work-life balance with the confidence of the national brand behind them.

JUMP! Swim Schools will be racing off the starting blocks in 2024 with a flurry of new site openings and transitions lined up for the first quarter.

to open early in 2024 at the following locations, Tarneit (VIC), Diggers Rest (VIC), Bella Vista (NSW), Glenmore Park (NSW), Caddens Corner (NSW).

Having opened its most recent franchise site in Mickleham (VIC) with record numbers, JUMP! Swim Schools will continue the momentum with five new sites set

JUMP! Swim School CEO Mark Collins said growth corridors and parent demand for swim school placements would continue to fuel growth into 2024.

8 business franchise MAGAZINE

“We’re also excited to have another colocated, multi-brand site at Dandenong with Genesis and JUMP! joining forces again in Victoria. We have the same set-up at Lilydale and it works really well in terms of sharing resources, cross-promoting and offering convenience to members who are able to access both services under one roof.” For more information please visit: https://jumpswimschools.com.au/ franchise-opportunities/


RFG Announces Acquisition of Sunny Coast’s Famous Beefy’s Pies

Brisbane Heat Welcome Poolwerx as Official Partner for 2024 Poolwerx, Australasia’s largest pool and spa maintenance network, has joined the Heat as an Official Partner where the Poolwerx brand will be seen across major in-stadium LED signage and the Heat’s social media channels and website. Poolwerx has a network of 180 retail stores and over 650 service vans across Australia, New Zealand and the USA and offers a onestop-shop to clients including pool maintence, water testing and balancing, equipment, chemicals and commercial services. Brisbane Heat CEO Terry Svenson welcomed Poolwerx as their newest partner. “There are some great synergies between Poolwerx and the Brisbane Heat and we are proud to welcome the team on board. As a Queensland-born organisation performing on the national and international stage and with a focus on summer and families, we see a great correlation to the Brisbane Heat and our purpose of Bringing Families Together. “The Big Bash League and families enjoying time in the pool are synonymous with summer in Queensland and Australia, and we are excited to work with Poolwerx to grow their brand and profile among our fanbase and followers for what promises to be a huge BBL season.” Poolwerx CEO, Nic Brill shared that the brand was equally as excited to join forces with the BBL team ahead of a big year for both entities. “We are looking forward to embarking on a new partnership with Brisbane Heat as we continue to weave ourselves into the fabric of the great Australian summer lifestyle.

Global food and beverage group Retail Food Group (RFG) today announced its entry into a conditional Sale & Purchase Agreement (SPA) to acquire iconic Queensland piemaker Beefy’s Pies for $10 million. RFG CEO Matt Marshall said there were a range of factors that attracted RFG to Beefy’s including its loyal customer base, a passionate and capable team, a unique brand proposition, and a commitment to delivering exceptional product quality and guest experiences. “RFG is pleased to be in a position where it can look for inorganic growth opportunities. The acquisition of Beefy’s is significant not only because it is a great business that is complementary to our existing brand portfolio but because it marks the beginning of RFG’s next phase of growth,” he said. Beefy’s founder and CEO Mark Hobbs said, “We’re proud of what we have achieved as a family-owned business since opening our first store in 1997. Beefy’s is now a much-loved Australian brand, has nine strongly performing stores across Queensland and a manufacturing facility on the Sunshine Coast, employing 180 people. Key members of both the Beefy’s and RFG teams have been working collaboratively to ensure a seamless transition. Beefy’s CEO Mark Hobbs will continue in an advisory role during the first year to maintain standards and provide support. There will be no immediate changes to the Beefy’s team, business operations or supply partnerships - it will be business as usual from day one. All existing Supply Partner arrangements will remain unchanged, ensuring seamless continuity. There will be no impact on Franchise Partner operations across RFG’s existing brands. business franchise MAGAZINE 9


cover story: Craveable Brands

business franchise magazine discusses

craveable brands

with ceo, Karen Bozic Describe your organisation. Craveable Brands is Australia’s largest born and bred Quick-Service Restaurant (QSR) business. Our story began in 1972 when Peter Kallis opened his first Red Rooster store in Kelmscott, WA. Two years later, the first Chicken Treat store opened in WA. Then, in 1986, Antonio Cerqueira opened his first Oporto in Bondi Beach. Fast forward to today, and Craveable Brands manages over 600 franchised restaurants across a portfolio of four iconic owned brands - Red Rooster, Oporto, Chicken Treat and Chargrill Charlie’s, which have been some of the fastest growing brands in the sector over the last three years.

What is your main product/ service? We are in the fast food industry specialising in chicken menu items. In fact, we are the number one multi-brand chicken quickservice restaurant business in the country. We have four iconic brands that appeal across a broad range of customer preferences and occasions. Red Rooster specialises in roast chicken, fried chicken and breadlines that offer great value and meal options to families and individuals on the go. Oporto is a contemporary, authentic, Portuguese-inspired restaurant chain offering flame-grilled chicken and burgers full of adventurous flavour. 10 business franchise MAGAZINE

Chicken Treat, which is almost exclusively based in WA, offers great tasting and indulgent rotisserie and fried chicken as well as breadlines. And finally, our newest addition to the Craveable family, Chargrill Charlie’s, offers homestyle meals of great quality, including chargrilled chicken, salads, sides and breadlines.

Why is your industry so relevant to franchisees right now? QSR is an incredibly resilient industry that continues to grow and deliver great returns even during tough economic conditions, as customers increasingly seek value. Craveable Brands offers a wide range of menu choices, but we specialise in chicken, which, as a category, has outpaced the broader QSR industry. In fact, we are the number one multi-brand chicken quick service restaurant business in the country – providing franchisees access to a large and loyal client base.

What type of person would ‘fit’ your franchisee profile? At Craveable Brands, we love franchisees - or franchise partners as we call them - that have a passion for customer service, great food, high standards, and motivating a happy and productive team. Ultimately, you need to be a team player if you want to succeed as a franchisee. A successful franchised business is one where the franchisee and franchisor are genuinely open to working together.

Of course, being a franchisee isn’t for everyone. It requires a lot of hard work and dedication, particularly at the start, and you’ll need to understand how to make money and drive great outcomes at the top and bottom line.

Where are your current locations? Craveable Brands is Australia’s largest born and bred Quick-Service Restaurant (QSR) business. We have over 600 franchised restaurants across the country, including 212 in New South Wales and the ACT, 148 in Queensland, 129 in Western Australia, 89 in Victoria, 16 in South Australia, four in the NT – and one in New Zealand and Dubai.

What makes you stand out from the competition? As mentioned, we are in the fast-food industry specialising in chicken menu items. In fact, we are the number one multi-brand chicken quick-service restaurant business in the country. We are the only major chicken QSR in Australia that owns and operates its brands in this market. As a protein, chicken outstrips any other type of meat in terms of demand and consumption, even in difficult economic times, when customers are looking for more affordable ways to eat or treat their families. We have invested heavily in developing great food and ensuring our restaurants and branding have great appeal to our customers across the board. As Australia’s largest born and bred QSR business, we can draw on our collective capability and resources to deliver great deals


for our customers and great returns for our franchise partners. And we continue to grow quickly, with growth focused on the roll-out of new stores, new channels, and new digital and organic opportunities within the business.

How do you look after your franchisees? We offer a range of first-class support for our franchise partners. This includes negotiating bulk buying supplier rates, managing leases and property negotiations, providing marketing, IT, legal, operations and HR support, and growing the overall brand’s awareness and loyalty to attract new customers. We also prepare franchisees with a full induction process and ongoing training on key initiatives and compliance matters so they can learn quickly and know what to do.

What are your plans for 2024? We are always investing in our brands – whether it be new menu items, new technology, new channels, new stores, or new concepts – 2024 will be a big year for us. This year alone, we opened 30 new stores. We also bought legendary chicken shop Chargrill Charlie’s in June. Integration has gone very well, and we have plans to roll out Chargrill Charlie’s nationally. Going forward, we plan to open 40 new stores across our brands annually. We are investing heavily in app and website technology to drive digital channel sales, with a strong focus on kiosks across the network. We are currently in the process of rolling out new Point of Sale technology with our franchise partners, which we aim to complete in large part in the next six months.

We are also in the process of implementing a new time and attendance system to support our franchise partners with labour optimisation.

Where do you see the Franchise in the next five years? We have 600 stores today, and we plan on opening 40 stores a year going forward, which could add 150 plus stores to our network within five years.

that are growing and have appeal to a wide customer base in good times and bad.

How do you motivate your franchisees? I think it’s important that franchisees are self-motivated. This industry is incredibly rewarding, but it is not for the faint-hearted. Saying that, at Craveable, we pride ourselves on delivering first-class support and mentorship for franchise partners.

So, we will be considerably bigger in five years than we are today, and we are looking for great franchise partners to work with us on this expansion.

We have frequent state meetings throughout the year to share learnings and insights from across the network so our franchise partners can see what has worked and what hasn’t.

We will continue to invest in technology and digital interaction with our customers. This is a growing channel for our business, and international benchmarks suggest there is significantly more upside for customers, franchisees and Craveable Brands still to come.

Craveable Brands also provides expert feedback and financial and operational benchmarking so franchisees can better understand how their businesses are faring against their peers.

We also have the appetite to add more brands to our network, particularly after our successful Chargrill Charlie’s acquisition.

What is your advice for those exploring franchise opportunities? My advice to a prospective franchise partner would be to make sure you understand the level of commitment and time required to run a successful store. Be realistic about your circumstances, and ask yourself honestly whether you are willing to put yourself out of your comfort zone and develop new skills required to succeed. Most importantly, ensure you understand the financial commitment you are making and the outcomes you think are achievable. And finally, look for brands with concepts

And we provide training and support on key initiatives and compliance matters so franchisees can learn quickly and know what to do.

Why is Craveable Brands the right choice for franchisees? At Craveable, we are the only major chicken QSR that owns and operates its brands in this market. This makes us nimble, agile and able to work directly with our franchise partners to build our respective businesses. In each of our brands, we have invested heavily in developing great food and ensuring our restaurants and branding have a loyal following from customers. And in fact, we have some of the fastest growing brands in Australia, and we continue to grow quickly, with growth focused on the roll-out of new stores, new channels, and new digital and organic opportunities within the business. business franchise MAGAZINE 11


franchising council of australia (fca)

the perfect time to embrace some exciting things ahead in franchising One of the best things about starting a new year is the sense of newness, and of sureness of purpose, that puts a little extra spring in your step. A new year is a chance to make fresh plans or begin new projects; it’s an opportunity to reflect on time well spent with family, friends and loved ones, after we’ve caught our collective breath during the break and recharged, ready to face the world and its challenges anew. 2024 looms as a huge year at the Franchise Council of Australia (FCA); over the past year, our organisation experienced great change, with new management and a new team, and a revitalised sense of purpose: franchising offers a fantastic model for doing business and has offered thousands of Australians the opportunity to get a start in small business. There are good news stories everywhere. Franchising done properly provides business owners with systems, proven methods, the opportunity to run a small business with the logistics, marketing and support in place from a wider group, to say nothing of the peer network and opportunities for knowledge sharing that franchise systems provide for both franchisees and franchisors alike. The FCA is excited by the challenges ahead 12 business franchise MAGAZINE

and remains committed to supporting this critical pillar of the economy – which contributes $174bn per annum to GDP and provides employment for almost 600,000 Australians – and to spreading the good word about franchising and the benefits it has to offer. During 2024, the FCA will be ramping up its activities in many areas that are crucial to supporting the franchising sector. A heavier emphasis on education and training, for instance, will see FCA members able to access a comprehensive suite of products targeted to supporting them in their businesses; some of these are being developed inhouse, and some we’re working with our partner network to bring to our members, helping them obtain the tools to ensure their businesses are profitable, efficient, and compliant with all pertinent government regulations and requirements. The FCA is progressively rolling out a schedule of industry-based events, to help facilitate opportunities for networking, gaining access to subject matter experts and government stakeholders who are relevant to the franchising sector, and to add value back into the sector. Our flagship annual event – the National Franchise Convention 24, to be held in Cairns this May – promises to be our biggest and best yet. And we will, of course, continue to engage with government stakeholders across the

country, at all levels, advocating to achieve positive outcomes on issues that can make a difference to the businesses, and to the sector, that we represent. Happy New Year to everyone involved in franchising, in Australia and beyond. To find out more about the Franchise Council of Australia or our upcoming National Franchising Convention, please visit our website franchise.org.au.

The Franchise Council of Australia is the peak industry body for the $172 billion Australian franchise sector. We represent franchisors, franchisees, business advisors and small business owners who collectively employ more than 565,000 Australians. The FCA advocates for responsible economic leadership at a national level as part of our mission to support the ongoing success of our members, franchising, and businesses across Australia. Phone: 03 9508 0888 Email: info@franchise.org.au Web: www.franchise.org.au


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business franchise MAGAZINE 13


expert advice: Helen Kay | Founder | Rise Legal

The Key Franchise Documents explained Helen Kay is an accomplished commercial lawyer with over two decades of legal expertise. As the founder of Rise Legal, Helen specializes in delivering strategic and practical commercial and franchise legal solutions. Her distinguished career has seen her in pivotal roles at prestigious law firms, consistently offering exceptional legal counsel. Her unique combination of hands-on experience and visionary leadership positions her as an invaluable asset in the realm of commercial law and franchise expertise, assisting franchisors in safeguarding their business through comprehensive commercial legal support and ensuring compliance. Helen Kay | Managing Director | Rise Legal | Business Lawyers | Offices: Gold Coast | Perth | Sydney T: 1300 064 707 | E: info@riselegal.com.au | https://riselegal.com.au

Operating a franchise is a remarkable endeavour that offers entrepreneurs the chance to tap into a proven business model and established brand identity. However, the path to franchise success is lined with important legal considerations, and one of the most critical aspects is understanding of and compliance with the Franchising Code of Conduct. At Rise Legal, we specialise in guiding franchisors through the intricate landscape of franchising regulations, ensuring that they not only understand but also adhere to the Franchisors’ requirements. Separately, where we are not acting for the Franchisors, we assist franchisees with purchasing franchised businesses. In this article, we’ll delve into key information every potential franchisee should know about the Franchising Code of Conduct and the essential documents they’ll encounter on their journey toward successful franchise ownership.

Unveiling the Franchising Code of Conduct: Why It Matters The Franchising Code of Conduct stands as a comprehensive set of regulations that govern the relationship between franchisors and franchisees in Australia. Designed to promote transparency, fairness, and accountability, the Code outlines the obligations of both 14 business franchise MAGAZINE

parties, ensuring a level playing field in the franchising industry. It is crucial that anyone operating in the franchise world understands how to navigate this complex legal framework with confidence, allowing them to focus on what truly matters – the growth and prosperity of their franchise.

Crucial Documents for Potential Franchisees: It’s vital for potential franchisees to equip themselves with the right knowledge before embarking on their franchise journey. To help facilitate informed decisions, franchisors

are obligated to provide potential franchisees with a range of key documents: 1. Information Statement: This official document serves as an introduction to franchising, providing valuable insights into the franchise system and its dynamics. It acts as a precursor to other documents and offers a foundational understanding of what lies ahead. The information statement is a 4-page guide that a franchisor must provide to


path to franchise success “ The is lined with important legal considerations, and one of the most critical aspects is understanding of and compliance with the Franchising Code of Conduct.

apply when the franchise agreement comes to an end (including whether the franchisee will have an option to renew or extend the agreement or enter into a new agreement). When does a franchisor have to give the disclosure document to its franchisees? A franchisor must give a potential franchisee a copy of its disclosure document at least 14 days before entering into the franchise agreement, or before the franchisee makes a non-refundable payment. Note that: An existing franchisee can ask the franchisor for a copy of the disclosure document once every 12 months. anyone interested in buying a franchise. The information statement must be provided as soon as a potential franchisee shows a genuine interest in a franchise, the franchisor must give them the information statement before giving them any other documents. The copy of the information statement must be given: (a) as soon as practicable, and not later than 7 days, after the prospective franchisee formally applies or expresses an interest in acquiring a franchised business; and

It encompasses crucial details about the franchisor’s background, business model, and financial performance etc, helping potential franchisees evaluate the opportunity thoroughly. The disclosure document is supposed to help potential franchisees make a reasonably informed decision about the franchise by giving them important and relevant details about the franchise. It also gives franchisees current information about the franchise that they need to know for the running of their business.

(b) before the franchisor gives the prospective franchisee any of the documents described in clause 9 (the disclosure documents and franchise agreement etc).

The disclosure document must give useful and reliable information about the franchise. A disclosure document must be in the same format and contain the information listed in Annexure 1 of the Code.

So, what does the information statement include?

Information franchisors are required to disclose includes:

The information statement highlights issues to think about before becoming a franchisee including:

• details of certain types of legal proceedings against the franchisor or its directors;

• the risks of franchising;

• contact details of current as well as former franchisees (unless the former franchisee has requested in writing that their details not be disclosed);

• doing research and due diligence; and • questions a person should ask if they are thinking about buying a franchise. 2. Disclosure Document: A cornerstone of franchise information, the disclosure document is a comprehensive resource that sheds light on various aspects of the franchisor-franchisee relationship.

• the franchisee’s costs to start operating the franchised business and other payments or fees they may be required to make; and • details of the arrangements that will

3. Franchise Agreement: This foundational key legal document outlines the legal rights, responsibilities, and obligations of both the franchisor and the franchisee. It serves as the governing contract that dictates how the franchise relationship will function. The franchise agreement is the contract between franchisors and their franchisees. It sets out each party’s rights and responsibilities in relation to the franchised business, as well as each other. In compliance with the Code, the franchise agreement provided during the pre-entry disclosure period must be in the form in which it is to be executed. This draft franchise agreement is to be sent to the franchisee (with the disclosure document, the key facts sheet and the Code) at least 14 days before they sign, this gives them chance to take advice (business, legal and financial) There are Cooling-off rights for a new franchise agreement: A franchisee has a cooling off period after they enter into a new franchise agreement. Franchisees are entitled to terminate a new franchise agreement within 14 days after entering into the franchise agreement. If a franchisee cools off, they can get some or all their money back. If a franchisee pays money to the franchisor and then changes their mind about a franchise agreement during the cooling off period, the franchisor must give them back business franchise MAGAZINE 15


expert advice: Helen Kay | Founder | Rise Legal

their money within 14 days of being notified by the franchisee. However, the franchisor can keep the franchisee’s money if: • this is included in the franchise agreement, and • the money is for reasonable expenses. 4. Key Facts Sheet: To aid potential franchisees in comprehending the disclosure document, a key facts sheet (which is a relatively new document) provides a concise overview of essential information. This condensed version helps they grasp the key points more efficiently. So, what does the key facts sheet include? • highlights information that is in the disclosure document • and helps franchisees navigate and understand the disclosure document. The disclosure document is usually packed with information about the franchise. Reading the key facts sheet alongside the disclosure document is supposed to help potential franchisees to better understand information in their disclosure document.

the franchisor or the franchisor’s associate. 5. Franchising Code of Conduct: As a legal cornerstone, the Code sets out the regulations that all franchisors and franchisees must adhere to. Its comprehensive guidelines address a vast range of critical aspects, from pre-contractual disclosures to ongoing operational dynamics. This ensures that franchisees have access to vital information and that franchisors uphold a consistent standard of conduct. At its core, the Franchising Code of Conduct serves to maintain a level playing field within the franchising landscape. Its comprehensive guidelines address a myriad of critical aspects, ranging from pre-contractual disclosures to ongoing operational dynamics. This ensures that franchisees have access to vital information and that franchisors uphold a consistent standard of conduct.

Key Aspects Encompassed by the Code:

When must the key facts sheet be given?

• Pre-Contractual Disclosures: The Code mandates that franchisors provide detailed disclosure documents to potential franchisees, offering insights into the franchisor’s financial standing, business history, and operational expectations.

Franchisors must give the key facts sheet to potential franchisees, at least 14 days before the franchisee enters into a franchise agreement or pays non-refundable money to

• Dispute Resolution Mechanisms: The Franchising Code of Conduct outlines mechanisms for resolving disputes in a fair and efficient manner.

The franchisor must ensure the key facts sheet accurately reflects the information in the franchisor’s disclosure document.

16 business franchise MAGAZINE

The Code stipulates that “ franchisors must provide regular updates and disclosures to franchisees, ensuring that they remain informed about any changes that may impact their business operations.

• Cooling-Off Periods: These allow potential franchisees a specified window to reflect on their commitment after signing the franchise agreement. During this period, franchisees can assess the agreement’s terms, seek advice, and withdraw without incurring undue penalties. • Ongoing Disclosure Requirements: The Code stipulates that franchisors must provide regular updates and disclosures to franchisees, ensuring that they remain informed about any changes that may impact their business operations. The Franchising Code of Conduct represents a delicate balance between the interests of franchisors and franchisees. It acknowledges the distinct roles and contributions of both parties, establishing guidelines that promote mutual respect and cooperation. Ready to dive into the world of franchising with confidence? Book in for a free exploratory call with Rise Legal for expert guidance tailored to your franchise aspirations. v


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Over the past three decades, Muffin Break has earned a special place in the country’s heart.

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business franchise MAGAZINE 17


spotlight on service: Eden Exchange

Ready to sell your business?

Leading experts share their secret sauce

Nic Brill CEO of PoolWerx

Be sale ready before you put your business on the market You wouldn’t sell your house without giving it a spruce up. First impressions are everything – refresh your store externally first then internally, including signage, uniforms and your vans too. To maximise and showcase the value of your business, it’s important you truly understand where it lies. Do you know your customer base and have a full and complete client database? Do you have a clear understanding of your assets – vehicles, stock, equipment, fit-out, technology? Can you provide a complete business history and solid financial records for the past three years? These are all extremely important to buyers and having this information to hand will make it easier to sell your business.

Selling a business is a big decision and can be difficult for many reasons. You may not know what you’re doing, you could have decided to sell without proper preparation, or you may just feel totally overwhelmed by the whole process. And in today’s fast-paced, competitive and digital-first economy, the right steps are crucial to ensure the optimum outcome while minimising risk. In this article, leading experts across the small business, franchising and financial sectors share their insider tips to help your exit plan be exciting and empowering. 18 business franchise MAGAZINE

Don’t forget to invest in your staffs’ training and retention. Buyers want peace of mind knowing staff are fully accredited and experienced when they come into a new business.

Be realistic about your business’ value You have built a business with your blood, sweat and tears. It might even have been in


the family for generations. Owners have a really strong emotional connection to their business – I know I do as a founder. But be realistic about what your business is worth. It’s easy for owners to sometimes have an inflated view of their business’ worth – but buyers will only pay for what the business is worth. If you are trying to sell at too high a price, buyers will run away before negotiations even start. Remember to also budget for any additional fees – accountants, lawyers, brokers, stamp duty, training time, Capital Gains Tax – to avoid any unexpected surprises.

Timing the sale right Some people think they need to sell at a particular time in the business cycle, whether the end of the Financial Year or the end of the summer. That’s not the case. If you’ve lost your mojo, if it’s all becoming a little too difficult, if you’re finding it hard to smile at every customer that comes through the door, or hard to get out of bed – I dare say the time has come. One thing to look out for is the timing of your lease. You want to ensure it has more than two or three years to go, this will appeal to potential owners who know they don’t won’t have to worry about lease negotiation in the years to come, again, making your business more appealing.

You should consider the reasons why you want to sell. Are you looking to retire, pursue other opportunities, or simply cash out?

Financial Planning Selling a business requires solid financial planning due to the potential costs that may arise before the money can be recouped after the sale procedure is complete. You will need to assess your Accounts Payable (money that you owe) and any forecasted costs down to the last dollar, and prepare for them in advance.

Future value When selling a business or franchise, it is essential to assess the future opportunities that might be missed and weigh them against the selling price you are aiming to achieve. In other words, asking a simple question, “Have you realised the full potential of your business?” can be helpful in deciding whether to sell and at what price. Sometimes, even a simple operational tweak, such as changing the seating arrangement or enhancing customer-facing steps, can result in a noticeable improvement in your sales.

Jun Lee as Gami Chicken

Legal requirements and procedures of COS Understanding what legally needs to be prepared is a critical foundation for selling a business or franchise. Selling a business or franchise includes dealing with several key legal aspects, such as the “sale of the business entity”, “closing business accounts with suppliers”, “transferring relevant licenses”, and “transferring the lease or entering into a new lease with the landlord”. These legal procedures often determine how long it may take to complete the sale and are closely associated with many financial costs, which can also affect the price of the business sale. Therefore, having a complete understanding of what is legally required when selling a business is crucial to consider.

Evaluate your business and brand value. A clear articulation of the franchise value proposition and brand is crucial when selling. This involves highlighting the unique selling points, market position, and potential for growth and profitability. A well-defined value proposition can attract the right buyers and justify the asking price. Develop your franchisee buyer persona. Understanding who the ideal buyer is and what qualities they should possess is essential. Sellers need to consider whether the prospective buyer has the necessary experience, financial capability, and vision to grow the business and sustain it in the long run. Identifying the right buyer is crucial for the ongoing success of the franchise, ensuring continued royalty revenues and brand integrity.

We all need an exit plan. In fact, you need to manage your business to the point where it is always sale ready, even if you don’t plan to sell as it brings a state of excellence to your brand. And don’t forget, the right buyer never knocks at a convenient time.

Executive Director of Innoveil Gami, trading

Dani Peleva CEO and Founder of Franchise Fame

Jade Winter Co-Founder & CEO of Studio Pilates International

Before selling a franchise, owners should ensure that all financial records are transparent, accurate, and up-to-date, as prospective buyers will heavily scrutinise them. Secondly, improving and maintaining the aesthetic and operational aspects of the business to make it as attractive as possible to potential buyers is vital. Lastly, secure a proficient business broker or advisor if an in-house option is not available with the brand. Find one experienced in your industry, this can help to facilitate a smoother sale process, ensuring that you attain the best possible price and terms.

Have the operational and legal framework in place. Franchisors must be aware of their legal obligations when selling a franchise. This involves understanding contractual agreements with suppliers, vendors, landlords, employees’ rights and benefits packages as well as any existing licenses or permits required for operation. Complying with these legal obligations ensures transparency during the sales process and minimises potential disputes or complications down the line. Additionally, having well-documented operation manuals, established supply chains, and sound contractual relationships ensures that the franchisee can have a successful start and can replicate the business model effectively. A smooth transition and a strong start are crucial for the continued success and growth of the franchise. business franchise MAGAZINE 19


spotlight on service: Eden Exchange

Ryan Gair CEO and Co-Founder of Rate Money

You should consider the reasons why you want to sell. Are you looking to retire, pursue other opportunities, or simply cash out? Understanding your motivation will help guide your decisions throughout the selling process. You should always consider, is it worth selling the franchise or is it better to recruit a manager or someone else to run the business?

How much do they need? Have they been planning for that from the start to make sure they’re maximising every opportunity that they have each year? Super contributions are great for retirement, and they save you tax as you go along. Make sure that they’re really making wise decisions about what they do with their profit each year, so at the end, it’s not all about how much they’re going to get for that franchise.

Are you exiting at the right time? Consider when the best time to sell your business is. Market conditions, industry trends, and the business’s financial performance can all impact the timing of your sale. Selling at the right time can maximise your return.

Senior Partner in the Accounting and Tax division at Findex

There are things you can do over a longer period of time to make sure you’re ‘seller ready’. Clean up the balance sheet, make sure that your business is running as profitably as it can so there’s not too much that needs to happen to make it look good from a sell position. The other thing is making sure that your franchisees, as they go along, are focused on what their ‘end game’ looks like. So how are they preparing for that whether it’s a sale or retirement. 20 business franchise MAGAZINE

Harness the power of data, standardise practices and embrace evolving recruitment strategies to thrive. Hold tight and be consistent, because there’s a ‘Golden Age’ coming to the selling landscape. Want to find out more about how to sell your business? Head to www.edenexchange.com/ to check out all the helpful resources and download Eden Exchange’s free new eBook ‘Make Selling Your Business a Success’.

About Eden Exchange Eden Exchange is a revolutionary online marketplace for buying and selling businesses. Its premier, all-inone platform seamlessly connects buyers and sellers, reshaping the landscape of business transactions.

Review all contracts, leases, agreements and legal obligations tied to your business or franchise and consider all exit clauses. If you decide it’s the right time to sell, seek legal and financial advice to carefully plan a successful transition.

Kylee Valentine

by aspiring entrepreneurs. So, if you haven’t begun preparing for this yet, start now, and our recent ebook is the perfect guide to help start navigating the sale of your business.

Raghu Rajakumar CEO of Eden Exchange

The future of franchising promises a dynamic mix of challenges and opportunities. With the tsunami of retiring baby boomers and the subsequent transfer of generational wealth, the landscape of business ownership is undergoing a seismic transformation. As millions of baby boomers reach retirement age, a tremendous transfer of business assets, estimated to be worth AU$6.75 trillion, is expected in the coming years. This paradigm shift necessitates innovative solutions to meet the unique needs and challenges faced

With an extensive network with expertise in business sales, Eden Exchange guides clients and users through each step of the business transaction, offering support from lead and deal origination to preparation and transaction. Trusted by a range of clients, including renowned brands such as The Cheesecake Shop, Roll’d Australia and Poolwerx, Eden Exchange has become the go-to destination for businesses of all sizes to achieve their goals. For more information, visit edenexchange.com or follow us on LinkedIn, Twitter, Facebook and Instagram.


Don’t miss an issue

Get the App cover story: Craveable Brands

business franchise magazine discusses

craveable brands

with ceo, Karen bozic Describe your organisation. Craveable Brands is Australia’s largest born and bred Quick-Service Restaurant (QSR) business. Our story began in 1972 when Peter Kallis opened his first Red Rooster store in Kelmscott, WA. Two years later, the first Chicken Treat store opened in WA. Then, in 1986, Antonio Cerqueira opened his first Oporto in Bondi Beach. Fast forward to today, and Craveable Brands manages over 600 franchised restaurants across a portfolio of four iconic owned brands - Red Rooster, Oporto, Chicken Treat and Chargrill Charlie’s, which have been some of the fastest growing brands in the sector over the last three years.

What is your main product/ service? We are in the fast food industry specialising in chicken menu items. In fact, we are the number one multi-brand chicken quickservice restaurant business in the country. We have four iconic brands that appeal across a broad range of customer preferences and occasions. Red Rooster specialises in roast chicken, fried chicken and breadlines that offer great value and meal options to families and individuals on the go. Oporto is a contemporary, authentic, Portuguese-inspired restaurant chain offering flame-grilled chicken and burgers full of adventurous flavour.

Chicken Treat, which is almost exclusively based in WA, offers great tasting and indulgent rotisserie and fried chicken as well as breadlines. And finally, our newest addition to the Craveable family, Chargrill Charlie’s, offers homestyle meals of great quality, including chargrilled chicken, salads, sides and breadlines.

Why is your industry so relevant to franchisees right now? QSR is an incredibly resilient industry that continues to grow and deliver great returns even during tough economic conditions, as customers increasingly seek value. Craveable Brands offers a wide range of menu choices, but we specialise in chicken, which, as a category, has outpaced the broader QSR industry. In fact, we are the number one multi-brand chicken quick service restaurant business in the country – providing franchisees access to a large and loyal client base.

What type of person would ‘fit’ your franchisee profile? At Craveable Brands, we love franchisees - or franchise partners as we call them - that have a passion for customer service, great food, high standards, and motivating a happy and productive team. Ultimately, you need to be a team player if you want to succeed as a franchisee. A successful franchised business is one where the franchisee and franchisor are genuinely open to working together.

Of course, being a franchisee isn’t for everyone.

for our customers and great returns for our franchise partners.

It requires a lot of hard work and dedication, particularly at the start, and you’ll need to understand how to make money and drive great outcomes at the top and bottom line.

And we continue to grow quickly, with growth focused on the roll-out of new stores, new channels, and new digital and organic opportunities within the business.

Where are your current locations?

How do you look after your franchisees?

Craveable Brands is Australia’s largest born and bred Quick-Service Restaurant (QSR) business.

We offer a range of first-class support for our franchise partners.

We have over 600 franchised restaurants across the country, including 212 in New South Wales and the ACT, 148 in Queensland, 129 in Western Australia, 89 in Victoria, 16 in South Australia, four in the NT – and one in New Zealand and Dubai.

What makes you stand out from the competition? As mentioned, we are in the fast-food industry specialising in chicken menu items. In fact, we are the number one multi-brand chicken quick-service restaurant business in the country. We are the only major chicken QSR in Australia that owns and operates its brands in this market. As a protein, chicken outstrips any other type of meat in terms of demand and consumption, even in difficult economic times, when customers are looking for more affordable ways to eat or treat their families. We have invested heavily in developing great food and ensuring our restaurants and branding have great appeal to our customers across the board. As Australia’s largest born and bred QSR business, we can draw on our collective capability and resources to deliver great deals

10 business franchise MaGaZine

This includes negotiating bulk buying supplier rates, managing leases and property negotiations, providing marketing, IT, legal, operations and HR support, and growing the overall brand’s awareness and loyalty to attract new customers. We also prepare franchisees with a full induction process and ongoing training on key initiatives and compliance matters so they can learn quickly and know what to do.

What are your plans for 2024? We are always investing in our brands – whether it be new menu items, new technology, new channels, new stores, or new concepts – 2024 will be a big year for us. This year alone, we opened 30 new stores. We also bought legendary chicken shop Chargrill Charlie’s in June. Integration has gone very well, and we have plans to roll out Chargrill Charlie’s nationally. Going forward, we plan to open 40 new stores across our brands annually. We are investing heavily in app and website technology to drive digital channel sales, with a strong focus on kiosks across the network. We are currently in the process of rolling out new Point of Sale technology with our franchise partners, which we aim to complete in large part in the next six months.

We are also in the process of implementing a new time and attendance system to support our franchise partners with labour optimisation.

that are growing and have appeal to a wide customer base in good times and bad.

Where do you see the Franchise in the next five years? We have 600 stores today, and we plan on opening 40 stores a year going forward, which could add 150 plus stores to our network within five years.

How do you motivate your franchisees? I think it’s important that franchisees are self-motivated. This industry is incredibly rewarding, but it is not for the faint-hearted. Saying that, at Craveable, we pride ourselves on delivering first-class support and mentorship for franchise partners.

So, we will be considerably bigger in five years than we are today, and we are looking for great franchise partners to work with us on this expansion.

We have frequent state meetings throughout the year to share learnings and insights from across the network so our franchise partners can see what has worked and what hasn’t.

We will continue to invest in technology and digital interaction with our customers. This is a growing channel for our business, and international benchmarks suggest there is significantly more upside for customers, franchisees and Craveable Brands still to come.

Craveable Brands also provides expert feedback and financial and operational benchmarking so franchisees can better understand how their businesses are faring against their peers.

We also have the appetite to add more brands to our network, particularly after our successful Chargrill Charlie’s acquisition.

What is your advice for those exploring franchise opportunities? My advice to a prospective franchise partner would be to make sure you understand the level of commitment and time required to run a successful store. cover stor

y

Karen Bo

Be realistic about your circumstances, and ask yourself honestly whether you are willing to put yourself out of your comfort zone and develop new skills required to succeed.

And we provide training and support on key initiatives and compliance matters so franchisees can learn quickly and know what to do.

Why is Craveable Brands the right choice for franchisees?

VOL 18 ISSUE

02 jan/fEb

2024

At Craveable, we are the only major chicken QSR that owns and operates its brands in this market. This makes us nimble, agile and able to work directly with our franchise partners to build our respective businesses. In each of our brands, we have invested heavily in developing great food and ensuring our restaurants and branding have a loyal following from customers.

zic

cr avea , ceo of Br anDsBle

Most importantly, ensure you understand the financial commitment you are making and the outcomes you think are achievable.

And in fact, we have some of the fastest growing brands in Australia, and we continue to grow quickly, with growth focused on the roll-out of new stores, new channels, and new digital and organic opportunities within the

business. Finance your Fr anD anchise How do len

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www.businessfranchiseaustralia.com.au business franchise MAGAZINE 21


have your say: Nicholas Woodward | Country Manager | PACK & SEND

Nicholas Woodward, Country Manager PACK & SEND PACK & SEND’s Country Manager, Nicholas Woodward leads the organisation, working hand in hand with its global group, MBE Worldwide. Under his leadership, PACK & SEND is Australia’s leading and most recognised parcel courier and freight delivery reseller. Working at PACK & SEND for over 17 years, Nicholas commenced in 2005 and quickly progressed to a number of leadership and technical roles before becoming Country Manager in September 2021. Today, his responsibilities include running the PACK & SEND brand in Australia and overseeing the growth and support of international master franchisees in the United Kingdom and New Zealand. Nicholas has extensive experience across shipping, logistics, franchising, ecommerce and technology. In February 2020, he was ranked the #2 Franchise Executive in Australia in the Top 30 Franchise Executive 2020 Report, recognising his contribution and success as a Franchise Executive. Nicholas is currently the NSW/ACT State Chapter Deputy President for the Franchise Council of Australia and holds a Bachelor of Business (Information Systems) degree and a Diploma in Business Franchising.

22 business franchise MAGAZINE


Navigating the Future of Postage in Australia A Digital Transformation Ahead Australia’s postal landscape is undergoing a significant transformation, with the Federal government leading a review of Australia Post’s business model. This overhaul couldn’t come at a more critical juncture, as Australia Post faces financial challenges, including a first-half loss of $189 million in its letters business and an expected full-year loss. The decline in traditional letter mail, with three billion fewer letters delivered compared to the peak in 2007-2008, stands in stark contrast to the burgeoning parcel delivery sector, which is experiencing stronger competition from private entities. As online shopping continues to thrive, and businesses embrace digitalisation, the future of postage in Australia is poised for a technological revolution. Nicholas Woodward, Country Manager of PACK & SEND, an expert in small businesses and franchising, shares his insights into what the future of postage could look like in Australia, touching on artificial intelligence (AI), technology, and more.

Evolution of Postal Services The evolution of postal services is not unique to Australia; it’s a global phenomenon. Postal services worldwide are grappling with the decline in traditional letter mail and the surge in parcel deliveries. Australia Post’s situation reflects broader trends in the industry. As the decline of traditional mail becomes more pronounced, the postal sector is forced to adapt to survive and thrive in a digital age. Australia Post has already made significant strides in expanding its parcel delivery services, capitalising on the rise in e-commerce. However, competition in this sector is fierce, with private entities offering innovative solutions and greater efficiency.

Role of Technology The central role of technology in reshaping the postal industry. Technology is the linchpin of the postal sector’s transformation. From automation in sorting facilities to route optimisation for delivery, technology is enhancing efficiency and reducing costs. One of the most exciting technological advancements in the postal sector is the integration of AI. AI-driven solutions can predict parcel volumes, optimise delivery routes, and enhance the customer experience through real-time tracking and personalised notifications. AI has the potential to revolutionise last-mile delivery, making it faster and more reliable. Customers today expect transparency and speed in their deliveries, and AI can deliver on these expectations.

One of the most exciting technological “advancements in the postal sector is the integration of AI. AI-driven solutions can predict parcel volumes, optimise delivery routes, and enhance the customer experience through realtime tracking and personalised notifications.

Evolving Customer Expectations In an era of online shopping and instant gratification, customer expectations for postal services have evolved. Speed, reliability, and convenience are paramount. The future of postage in Australia will depend on how effectively postal services can meet these evolving customer expectations. This means not only efficient delivery but also environmentally sustainable practices. Sustainability is no longer a nice-to-have; it’s a must-have. Customers want to know that their parcels are being delivered in an eco-friendly manner.

Role of Traditional Mail While the decline in traditional mail is undeniable, it is not necessarily the end of its role in the postal sector. Traditional mail still has a place, particularly for legal documents, government communications, and certain industries. The challenge is to streamline this aspect of the business and find ways to make it more cost-effective.

A Vision for the Future The future of postage is undoubtedly digital, but it’s also about delivering a seamless, customer-centric experience. This means leveraging technology to optimise operations, enhance sustainability, and exceed customer expectations. There is a future where AI and data analytics play a central role in parcel tracking and delivery predictions, ensuring that parcels arrive not just on time but at the most convenient time for the recipient. Woodward anticipates a continued emphasis on sustainability, with postal services embracing electric vehicles, renewable energy, and eco-friendly packaging solutions. The transformation of the postal sector is inevitable, and those who adapt swiftly and harness the power of technology will thrive. Australia’s postal services have a bright future, driven by AI, sustainability, and a commitment to delivering excellence in the digital age. As Australia Post navigates these changes, it may well set the standard for postal services worldwide. v

business franchise MAGAZINE 23


franchisor in depth: Homm Dessert At Heart

Homm Dessert At Heart

They say home is where the heart is, and at Homm Dessert at Heart, it’s a place where traditional Thai flavours meet contemporary tastes and textures to deliver theatrical, charming and oh-so delicious modern desserts.

Melbourne’s obsession with Asian-style desserts shows no signs of slowing down. An industry that continues to develop, innovate and respond to consumer demands, dessert restaurants have been increasing in popularity in recent years. Having found a home in Australia’s café capital, Melbourne, Homm continues to pride itself on its unique Thai fare and growing cult following. At Homm, an inviting atmosphere, utmost service and generous servings is certainly part of what keeps customers coming back. While you may find that at the local cake store or ice-creamery, Homm delivers something beyond the traditional western dessert experience, and rather places a heavy emphasis on flavours and ingredients that are so visually alluring that unacquainted guests are intrigued to take a spoonful. Having launched in early 2023 along La Trobe Street in the heart of Melbourne’s CBD, Homm has successfully captured the hearts and stomachs of Melburnians and has excitingly opened TWO new outposts in Melbourne Central and Box Hill, with Box Hill being the brands first franchised store. Founded by husband-and-wife duo Bass

24 business franchise MAGAZINE


traditional Asian desserts, each packed with sweetness and spiked with Thai flavours, offering an unparalleled sensory experience that doesn’t compromise on flavour, quality or service. Everything on the menu at Homm are items the couple personally enjoy eating and inspires them to share their love for cuisine, flavour, culture and heritage. “I think the pleasure of eating is partly about flavour but also heavily about texture and the visuals. We like to consider our desserts to be a little theatrical and interactive. It makes whatever’s on the plate far more desirable and in turn, delicious,” says Proud. The menu flexes ample hot takes on staple Asian desserts including a Thai-twist on Korean bingsu featuring a shaved, Thai tea base topped with a choice of salted egg, Thai milk tea or taro. Japanese Shokupan toast doused in caramelised butter, sugar cured coconut, Proud’s Kaya and aromatic toasted coconut crumble also makes an appearance, as well as a highly addictive and dip-worthy pandan Kaya served with steamed or buttered toasted Shokupan. A late-night classic found in Thailand, Proud’s Kaya is not to be missed!

Sakdatorn and Proud Saithai, Co-Owned by ST Group [PappaRich, NeNe Chicken, Ippudo, Gong cha], Homm continues to grow from strength to strength with further plans for franchising expansion in Victoria and interstate. “We’re so pleased to watch Homm grow and reach new customers across inner Melbourne. Our new stores offer the same menu of Thaiinspired flavour bombs, with the addition of a rotating specials to keep our cult-following growing. For us, expansion is about reaching new heights, reaching new customers and sharing with the community unique dessert experiences you’d be hard-pressed to find elsewhere,” says Homm founders Bass and Proud. Bass and Proud are well travelled hospitality veterans with a strong ambition to showcase the very best of quality, made from scratch

Thai desserts that draw inspiration from neighbours Singapore, Japan and Korea. Having scaled the world in search of wellbalanced desserts that satisfy even the sweetest of sweet tooths, Bass and Proud would yearn for the Thai sweet street classics they grew up enjoying in the tropical heat well into the early hours.

A crowed favourite includes Homm’s mango sticky rice bingu. Think - Coconut milk snowflakes, syrup cured mango, home cooked sweet sticky rice, mango puree. This dish takes cues from Thailand’s famous mango sticky rice – a street food staple enjoyed roadside, well into the wee hours of the morning. “We drew out mango and creamy sticky rise flavours, infusing it into Bingsu, to create a dessert that walks the line between a hot, sweet, sticky rice and iced old coconut milk bingsu,” says Proud.

“Everyone is familiar with pad Thai, a zippy tom yum or spicy green chicken curry but Australians are far less acquainted with Thai desserts and sweets. We’re confident we’re putting Thai desserts on the map and we take great pleasure in doing so,” says Bass.

In celebration of this expansion, Homm has also launch its new homemade Mochi Gelato menu exclusive to the Melbourne Central store; featuring soft and squishy mochi gelato flavours including Thai tea, salted kaya caramel, pineapple, Kati (authentic Thai coconut cream) and strawberry cheese pie.

Taking tastebuds on a tour of Thailand, Homm intertwines the rich culinary heritage of Thailand’s street food culture with A-grade service and enchanting theatrics designed to tempt and delight food enthusiasts. The carefully curated menu showcases a range of

With absolutely everything baked, brewed, preserved and simmered from scratch, all Homm menu items are made with love from local and Thai imported ingredients to create fluffy, flavourful treats worth the indulgence. v business franchise MAGAZINE 25


SNAPSHOT: Studio Pilates International

Studio Pilates International Marks a Milestone: Launching Three Studios in Three Countries in One Day Studio Pilates International, a leader in the fitness and wellness industry, has announced a groundbreaking achievement in its global expansion efforts.

In a remarkable display of international appeal and strategic growth, the company has secured deposits for the launch of three new studios in three different countries, in one day (New Zealand, The US & The UK). This achievement underscores the company’s robust franchise model and its appeal in diverse markets worldwide. Founded on the principles of high-quality training and unique client experiences, Studio Pilates has evolved from a humble beginning as one single studio in Brisbane Australia into a globally recognized brand with #89 studios operational actress 5 countries. The company’s franchise model is celebrated for its scalability and comprehensive support, attracting entrepreneurs worldwide. With this expansion, Studio Pilates not only reinforces its position in the fitness industry but also demonstrates the potential of its franchise model in the international market. This strategic expansion comes at a time when the global fitness franchise industry is experiencing significant growth. Studio Pilates’ success in securing new international studios highlights its adaptability and understanding of different cultural and economic environments. It serves as a model for effective global franchising, combining local market understanding with a strong brand identity. “At Studio Pilates we’re committed to changing the way the world works out by making our workouts more accessible to more

people globally,” said CEO and Co-Founder Jade Winter. “This expansion is not only a testament to the strength of our franchise model, but also the strength of our product and how much demand there is for it all over the world. We’re excited to bring our unique approach to more communities and to continue setting benchmarks in the fitness industry.” The company’s strategic approach to international franchising—balancing global standards with local market insights— provides valuable lessons for businesses looking to expand abroad. Studio Pilates’ focus on innovation and adaptability has been key to its success in diverse markets. With this triple launch and expansion set for Canada in early 2024, Studio Pilates sets a new standard in the fitness franchising sector, demonstrating the immense potential of wellplanned and executed international expansion strategies.

About Studio Pilates Studio Pilates is an Australian Made Globally Loved reformer Pilates Franchise with 89 studios operational across 5 countries. Studio Pilates was co-founded in 2022 by husband and wife duo Jade Winter - a former Olympic Swimmer and Tanya Winter a qualified physiotherapist. https://www.studiopilates.com/

26 business franchise MAGAZINE


VOL 18 ISSUE 02 jan/feb 2024

Franchises in your price range strategies to determine the best franchise latest news

in franchisING

the myriad of franchise brands in australia today identifying the indicators of a robust franchise system business franchise MAGAZINE 27


Let the team at Fr Let the team at Franchise Readyyour f help develop

help develop your franchise system Franchise Ready is Australia’s fastest growing, results focused franchise development consultancy. We have worked with some of the most famous franchise brands on the planet and we have successfully launched and supported over 150 brands into franchising.

Franchise Ready is Australia’s fastest growing, Over 300 Years franchise of Franchising Experience results focused development consultancy. Franchise Ready has been operating since January We have worked with some theworking most famous 2011, every team member hasof been in the franchise brands on the planet and we over have300 franchise sector and collectively we have successfully launched and supported over 130 150 years of Franchising experience operating in every brands into franchising. function and level within a franchise organisation and

across more than 30 franchise systems, this coupled

Launch your business into franchising locally or internationally. Whether you’re curious to explore the possibilities or you’re ready to go now – talk to the experts in franchising to get the right advice. We know what it takes to succeed and can assist in navigating the challenges. We can help you understand what’s possible, provide direction and expert recommendations, and establish a robust game plan for expansion.

with theyour workbusiness we have done developing locally over 150or Launch into in franchising internationally. franchise brands in Australia and New Zealand gives Whether to explore the possibilities Franchiseyou’re Ready curious more franchise experience than any or you’re ready to go now – talk to the experts in other franchise consultancy brand in Australia. franchising to get the right advice. We know what Established Franchisors itServicing takes to succeed and can assist in navigating the Wefranchisors can help you Wechallenges. help emerging withunderstand everything they what’s possible, provide direction and experttake need but we also assist established franchisors recommendations, and establish a robust gameof their business to the next level through our range plan for expansion. Established franchisor services:

• Feasibility Assessment • Financial Modelling, Strategy & Planning • Training & Operational Documentation • Franchisee Recruitment • Territory Mapping & Site Identification • Assistance with Legal Documentation & Much More!

• Feasibility Assessment • •Financial Modelling, Strategy business & Planning Completing a comprehensive review • Training & Operational Documentation Access to aRecruitment comprehensive Franchise Management • •Franchisee System, that: • Territory Mapping & Site Identification • Assistance withOperational Legal Documentation - Stores digital resources & Much More! (operations manual, Training resources)

Full Service Franchise Ready is the only full-service Franchise consultancy business in Australia and has launched and supported more brands than any other franchise consulting business in Australia in the past 12 months.

Full Service audits. Franchise Ready is the only full-service Franchise - Creates financial and scorecards. consultancy business inoperational Australia and has launched and supported more brands than any other - A process builder to develop additional and franchise consulting business in Australia in the customised processes. past 12 months.

• International expansion program for Mature brands

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Se We the fra thr ser

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- Enables the franchisor to complete compliance

- A full learning management system (LMS)

Reach out and let us share with you • A recruitment function to recruit franchisees and key how we can help your business grow executives. to the next level. • A Business business to sell going concerns Reach outbroking and let us share with (franchisees and corporate you how we can helpstores) your business • Territory mapping and Franchise development grow to the next level planning

info@franchiseready.com.au www.franchiseready.com.au

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conte nts

fr anchises in your price r ange In Every Issue 30 What’s New! Announcements from the Industry

Focus 34 Jamaica Blue: Jamaica Blue’s Winning Franchise Formula 50 Muffin Break: How Muffin Break Became an Iconic Bakery Café Franchise

Franchises in Your Price Range

32

36 Top Picks: CoffeeTreat DannyBoys Grayson’s Gutter Guard Hydraulink Pack & Send Petbarn Mobile Dog Wash

Profile 42 KitSet Assembly: Putting it all Together

Have Your Say 48 Stagecoach: Identifying the Indicators of a Robust Franchise System

34

50 Franchisor in Depth

38 G.J. Gardner Homes: G.J. Gardner Homes Builds Successful Franchise Brand in the USA

Franchisee in Action 44 Hydraulink: Hydraulink Awards Recognise “Best Under Pressure” Talent

Expert Advice 32 Phil Chaplin: Finance and Your Franchise – How do Lenders Decide What I can Afford? 40 Robert Toth: Affordable Franchises

38

46 Brian and Prue Keen: The Myriad of Franchise Brands in Australia Today business franchise MAGAZINE 29


franchising feature

Nostalgic Brand Refresh — The Cheesecake Shop Bakes Up Modern New Look! Australia’s favourite cake experts, The Cheesecake Shop, have lifted the lid on a new, modernised brand. Synonymous with great-tasting cakes and desserts that are enjoyed by hundreds of thousands of loyal customers each year, The Cheesecake Shop is on a mission to connect with even more Australians through a sweet brand rejuvenation. A bold new logo, a major TV commercial, new store fit-outs, broader cultural relevance, refreshed values and a new tagline are all being served up under the new look and feel. The Cheesecake Shop announced the exciting rebrand was just one of many plans in the pipeline to accelerate the Company’s growth and development, following extensive customer research. CEO of The Cheesecake Shop Scott Bush said it was exciting to join franchisees on this brand refresh journey and witness the start of a transformative new era for a company rich in history and nostalgia. “We are so proud to launch The Cheesecake Shop’s new brand identity and we know our customers will love the evolution and the fresh look and feel,”

“We remain committed to delivering cakes, desserts and sweet treats for all of life’s special moments and for even day-to-day indulgence. The brand refresh celebrates our most prized ingredients of all – our

customers, franchisees and team members – and reminds us why we do what we do.” Mr Bush said. For more information, visit www.cheesecakeshop.com.au

Freedom Warrawong Celebrates 30 Years of Making Beautiful Things for the Home Available to Everyone Australian furniture and homewares retailer, Freedom is thrilled to announce the 30th anniversary of its esteemed franchisee, Ian Harrison, who has been an integral part of the Freedom family since opening the Warrawong store in 1993. Ian’s remarkable journey spans nearly three-quarters of Freedom’s total time in business, marking him as a true pioneer in the Illawarra region. Identifying a gap in the market decades ago, Ian established the Warrawong store long before retail competitors emerged. Today, his foresight is evident with the recent influx of competitors such as Amart, Beacon Lighting, Pillow Talk, AutoBarn, JB-Hifi, and more, all following in the footsteps of Ian’s visionary leadership and foresight for the growing region. Ian Harrison’s legacy is a testament to his commitment to the local community, transforming Freedom Warrawong into a destination 30 business franchise MAGAZINE

for homemakers in the Illawarra. This anniversary celebration is not just a reflection on the past 30 years but also a nod to the bright future ahead.


Sunshine Coast Expansion Marks 75th Store for Zarraffa’s

be the very first store co-owned by James after an impressive 23-years managing and working across several roles within Zarraffa’s - from a Junior Barista on the Gold Coast and Brisbane, through to Area Manager of Ben and Terry’s stores. “It’s been an incredible trajectory for James and so rewarding to see one of our longestserving employees finally realise his dream of store ownership,” said Zarraffa’s CEO, Marnie Sheldon. “A huge part of our company success is the consistent reinvestment of our franchisees into new stores, and now we get to celebrate another level of achievement by James who brings a wealth of experience to the table.”

Australia’s leading specialty coffee retailer, Zarraffa’s Coffee, has opened its 75th store overall - and the eighth store within the

periods and inside or outside seating for up to 44 people.

opened its doors, offering a drive thru for

The new location will be operated by Terry Bambury and James Burgess-Liehr, along with seasoned franchisee, Ben Old – who collectively have over 60 years of experience with the Zarraffa’s brand.

quick and convenient service during busy

The Zarraffa’s Coffee Nambour store will

Sunshine Coast region - with a new drive thru store in Nambour. Zarraffa’s Coffee Nambour has officially

James said that transitioning to a Zarraffa’s Coffee store owner had been a long time coming and that after over two decades with Zarraffa’s it was the perfect time to do it for himself. “Zarraffa’s is very much a family business and offers the kind of support that you would expect from family too, they are always at the end of the phone or right with you when needed, day or night.” For more information about Zarraffa’s Coffee visit www.zarraffas.com

Embracing Sweet Success: Award-Winning Streak for Baskin-Robbins Australia Anchored in Digital Innovation Baskin-Robbins Australia has been recognised for its outstanding achievements in marketing and digital innovation with a series of prestigious awards. The latest accolade comes from the QSR Media Awards 2023, where the brand secured the Best Digital Initiative award for its ‘Enter The Flavour-Verse’ digital experience, a collaboration with Sony Pictures to launch Across the Spider-Verse Part I. This marks the company’s second consecutive win in this category after taking out the same award in 2022, further highlighting its consistency in digital marketing innovation. Through the introduction of fresh, innovative product ranges and collaborations with the brand’s creative and digital agency Type + Pixel, Baskin-Robbins Australia’s marketing activity has directly engaged over a million fans and contributed to a 14.2% increase in revenue for the company.

Type + Pixel Founder, Darren Walls, said: “Our partnership with Baskin-Robbins Australia has always involved using new technology to surprise and delight fans - and Enter the Flavour-Verse is no exception. Utilising custom 3D and AR tech, our experience placed fans right inside the action, delivering sales growth for our client and helping to

make Across the Spider-Verse Part I the biggest animated hit in Sony Pictures’ history. Discover more about the ‘Enter The Flavour-Verse’ digital experience at entertheflavourverse.com.au or view the case study. For more information on Baskin-Robbins Australia, visit baskinrobbins.com.au business franchise MAGAZINE 31


franchising feature

expert advice: Phil Chaplin | CEO | CFI Finance Group

Finance and your franchise – How do lenders decide what I can afford? It’s rare these days that anyone would simply pay cash to buy their new business. Like many long term investments the upfront cost is simply out of reach for most people, and even when it’s not there can be some very sound reasons to retain a good portion of your capital, whether it’s to pursue other investments, fund business growth, or simply as ‘rainy day’ money. This usually means that when you end up asking yourself ‘Is this franchise in my price range?’, you’re not going to be the only one. Your lender is going to be asking very much the same thing (although they may be coming at it from a slightly different angle). For a borrower it probably seems like the simplest of questions; ‘How much will you lend me?’ but for a lender that’s actually quite tricky, there are just so many variables. Instead, most lenders will say; ‘Show me how much you need, and what for, and I’ll tell you yes or no’. So how do we solve the impasse? Well, whilst there are a lot of things a lender might consider when making a lending decision, there’s two key questions that will cut to the heart of their views on affordability, and ultimately their view as to whether or not you can afford a particular franchise purchase. 1. How much skin do they have in the game? and 2. Does it service? So, what is your bank or finance company looking for? Skin in the game is about how much of your own money you’re contributing to the setup or purchase of the business. If it were something as a simple as a car being financed, it would be your deposit or trade in value. Using some of your own funds isn’t just about reducing the loan amount required. For a lender there’s a very significant difference between a $100,000 loan to someone that has saved up and is putting in $50,000 of their own money, and the same sized loan to a borrower that only has $10,000 to contribute. Regardless of the size loan we’re talking about, most lenders will want to see a borrower put in at least 20% and quite possibly more, depending on what the borrowed funds will be used for. There are some exceptions of course. If you’re asset rich but cash poor a lender may consider a relatively large loan amount without a large contribution from you, likewise if the borrowed funds are going to be used for something that offers a lot of security (such as a vehicle or quality equipment). As a general

32 business franchise MAGAZINE

For a borrower it probably seems like the simplest of questions; ‘How much will you lend me?’ but for a lender that’s actually quite tricky, there are just so many variables.

rule though, your lender is going to want to see that you’re taking some genuine risk with your own money, not just theirs. Servicing is our other great affordability measure. From a financier’s perspective the question of whether or not someone can afford a particular franchise (or anything at all) is usually wrapped up in what lenders broadly refer to as ‘servicing’. At any given time of day, in banks and finance companies across the country, grey haired and bespeckled risk assessor types can be found shuffling through page after page of carefully prepared loan applications, ignoring almost everything written upon each page, before looking up and asking THE question “Does it service?” I jest of course, we stopped using paper long ago, we peer over computer screens these days and some of us are much less ‘banky’ than others, but in some form the question “Can they afford to pay all their bills and repay our loan?” is definitely still being asked.


Phil Chaplin the Chief Executive Officer of the CFI Finance Group, a specialist finance company servicing the franchise, accommodation, and fitness sectors as well as small businesses more broadly across Australia and New Zealand. Phil has over 20 years’ experience in providing finance to businesses across Australia and New Zealand and has managed finance companies in the private and banking sectors, he is a former chair of the Equipment Finance division of AFIA.

This might seem like the simplest of calculations, income expenses = profit, right? Sure, but there are lot of what if ’s and maybe’s that go into that question. Firstly, for a new business almost every component of your financial forecast will be an assumption, your best guess as to what things will cost. You might not have chosen premises yet, so rent will be an assumption. You might not have hired staff yet, what if you have to pay more to get the people you need? What about income? Hopefully you know how many customers you need, or how many sales you’ll have to make, and what it will cost you, but all of it is still your best guess. Your lender might test your assumptions against other similar businesses, maybe even against other franchises in the network, but your future as a franchise owner is still somewhat unknown. Generally, your lender is going to want to see that your business will generate enough income to pay its bills (including taxes) and have enough left over to make your loan repayments. Remember also that if you’re going to be working in the business the lender is probably going to want to see that you can draw a living wage (whether through profits or as an employee).

Tip: If you’re retaining other external sources of income don’t forget to highlight this when applying for finance. Various tools are available to help you understand how all these pieces fit together, and to make sense of them for your own purposes (as well as presenting them to your lender when you’re ready). A good financial forecast template is a great place to start (we provide one to download from our website under “Customer Resources”) or your prospective franchisor may have their own, tailored to their particular network. Another great tool is what we refer to as a Cost & Funding Scenario, which sets out all the different types of expenses that are likely to be incurred in setting up a business, and more importantly where all the money will come from to pay for them. If I can leave you with some parting wisdom though, cliché as it might sound, I’d say this. While all the tools, forecasts, and rules of thumb can give you some idea of whether or not you can afford a franchise, it’s your passion, energy, and ‘fit’ that will make the difference between survive and thrive. Start by looking for the right franchise for you, then come talk to one of us bespectacled banky types about what it will take to bring it all together. You might be pleasantly surprised. v

business franchise MAGAZINE 33


franchising feature

Focus feature: Jamaica Blue

Jamaica Blue’s Winning Franchise Formula Aussies love brunch – almost as much as they love great coffee!

Creating Oases of Quality Jamaica Blue’s first store opened in Miranda, Sydney in 1991. Since then, the brand has enjoyed steady and sustainable growth. With over 100 stores in Australia, Jamaica Blue has now expanded globally across the UK, Singapore, Malaysia, the UAE and China. The brand has also had great success in targeted locations with concentrated foot traffic. For example, there are now 30 sites in hospitals. 2024 is shaping up to be another exciting year on the expansion front, with new Jamaica Blue stores planned across more hospitals, train stations and airports.

Given this, it’s no wonder that Jamaica Blue has been a smash hit across the country, with its winning formula of the finest coffee and classic dishes like Eggs Benedict and Steak Sandwiches. All made with the freshest local ingredients available! 34 business franchise MAGAZINE

Perfecting the Perfect Cup Named after the Jamaica Blue Mountains, widely regarded as the home of the best coffee in the world, exceptional coffee is at the heart of Jamaica Blue. As Australians are highly discerning coffee consumers, consistently great coffee is an essential for success.


One owner actually began as a lawyer working on the legal documents for a new Jamaica Blue franchise. After seeing the potential and recognising the quality of the brand, he moved away from law and became a Jamaica Blue owner! If you’ve been dreaming of your own café, the level of support offered by Jamaica Blue can help you make it a reality. The hospitality knowledge, guidance and support imparted means that anyone wanting to purchase a franchise has the tools to succeed. Jamaica Blue’s support and Head Office team will have you up to scratch in no time, ensuring your time is spent building relationships within your team and the community, not in the office working on payroll. Franchisees are able to customise their menu from hundreds of approved recipes. As franchisees are part of the communities they serve, they are best placed to choose popular menu options and create a tailored experience for their customers.

Equipping Franchisees for Success Jamaica Blue franchisees come from all walks of life; some with hospitality experience, some without. Owned by Foodco, one of Australia’s top franchise groups, Jamaica Blue offers all new franchisees comprehensive training to ensure they can hit the ground running.

Operations Team members will be on site to assist with new menu items, procedures and training. Regularly updated online training is also accessible by franchisees and their team members.

Keeping it Fresh With growth and longevity comes change and one of the exciting changes that Jamaica Blue is looking forward to this year is refreshing and upgrading their store layout. Keep an eye out to see the fresh new look in a Jamaica Blue store near you! Like to escape with Jamaica Blue? Go to www.jamaicabluefranchise.com.au to find out more.

With three unique blends to choose from, customers are spoilt for choice at Jamaica Blue. One of their blends comes from Wallenford Estate, some of the most sought after coffee beans in the world. The franchise also offers a special ‘Single Origin’ every quarter, which is sourced from a region specifically chosen for the season we are in. This is an important detail that sets Jamaica Blue apart from other café franchises. By providing higher quality and choice than other chains, the brand ensures customers always come back!

Fresh, Seasonal Menus Jamaica Blue is also known for great-tasting, classic dishes. Reliably delicious menu options and bespoke coffee is a formula that is a sure fire hit with customers. While guidance is given, franchisees also have autonomy. They are able to choose their store’s menu to best suit their location, what produce is in season and their customers’ favourites. business franchise MAGAZINE 35


franchise franchiseslistings in your price range

FEATURED Franchise

COFFEETREAT COFFEETREAT is a unique Hole In Wall Takeaway Cafe and is owned and operated by the Proprietor, Chelsea Hayward. The business commenced trading in January 2016 in Country Seaside Warrnambool Victoria. It is a family owned business providing it’s customers “A Hole In Wall Coffee Experience.” We specialize in the sales of Coffee, Iced Beverages, Toasties, Melts, Cakes & Pastries. “At COFFEETREAT our mission is to deliver an exceptional takeaway coffee experience to our customers, one cup at a time.” We make no apology for our aim - to offer quality products combined with an unforgettable service experience to each and every customer who visits our stores in Australia and beyond. Our aim is to become the preferred destination for takeaway coffee lovers worldwide, known for our outstanding quality, exceptional service, and genuine commitment to making a positive impact on coffee communities and the environment.

For more information contact Chelsea Hayward at: enquiries@coffeetreat.com.au Or call Nick @ Franchise Central on: 1300 558 278 36 business franchise MAGAZINE

FEATURED Franchise

DannyBoys DannyBoys rocking the franchise world! We care about our customers and always give a warm welcome to everyone who enters our stores. Service with a smile goes a long way and our customers know they are in good hands when they visit for their hearty lunch! Along with our incredible menu, excellent customer service is what puts DannyBoys at the top of everyone’s lunch destination. Freshly baked bread, top quality ingredients and mouth-watering fillings. Every single product on the menu has been carefully created by Danny himself. As an experienced chef, Danny knows the perfect ingredients for a sandwich that rocks! Another popular lunchtime choice is DannyBoy’s variety of homemade delicious soups as well as tasty cupcakes for that something sweet! Benefits of owning a DannyBoys Franchise: • Recipe for success! - Training, knowledge and Danny’s secrets to success will be shared with every franchise partner • Ongoing Support through the whole process, including your opening day providing help and advice • Multiple revenue streams • Breakfast, lunch and dinner menus plus exclusive catering options for meetings, parties and events • Online food delivery is in high demand - partnered with Uber Eats and Menu Log • Quality ingredients and slow fermentation to produce a unique and distinctive flavour. • All bread is made and baked in-store throughout the day. • Proven business model - which has been tried and tested with the current DannyBoys stores which are a growing success- you will be guided step-bystep to ensure they are on the road to success. • Profitable - sustainable and cost-effective solutions • Site selection and lease negotiation

FEATURED Franchise

Grayson’s Gutter Guard Grayson’s Gutter Guard is a leading installer and supplier of gutter guards in Victoria. With multiple locations in Melbourne, Wallan, Geelong and our Support Office in Box Hill North. With a Grayson’s franchise you will benefit from our comprehensive training and support in how to run a gutter guard business. Learn how to install the exclusive product Triple-G®. Other benefits include:• Be a licensed installer of our iconic gutter guard brands, including Leafbusters® • Easy to remember central 1800 GUTTER phone line • Dedicated supply of the very best gutter guard products • Knowledge and training in the right equipment and know-how! • Partnered with Australia’s best gutter guard suppliers • Fully custom built vehicles designed by Gutter Guard Fitters, for Gutter Guard Fitters! • Complete training in safety, administration, quoting, advertising and ongoing support when needed. • An established brand with 1000s of happy customers!

• Marketing, Training and Support

For more information Email: franchise@dannyboys.com.au Web: https://www.firstfranchise.com.au/ franchise/124/dannyboys-rockstarsandwich-bar/

Contact us now! Call: 1800 Gutter (1800 488 837) Email: admin@graysons.com.au Web: www.graysonsgutterguard.com.au/ franchises/


franchise listings

FEATURED Franchise

FEATURED Franchise

Hydraulink Pty Ltd

PACK & SEND

Our Hydraulink Sales Service Technician Franchisees are high in demand to provide a mobile hydraulic hose and fittings breakdown and repair service to industries like:

We are among Australia’s leading longstanding franchise systems, offering an exceptional opportunity for entrepreneurs seeking a business venture within a reasonable investment range. Now with an Initial Franchise Fee Payment Plan (IFFPP) reducing the initial investment by $55,000*, PACK & SEND combines affordability with a proven business model designed for success.

• Civil Contractors engaged in building, construction, road and rail projects • Waste and demolition contractors • Transport, truck and automotive repairs • Warehousing, material handling and logistics services • Marine, agriculture, farming and forestry sector • Mining and excavation • Military and defence • Manufacturing and industrial processing The Benefits and advantages of the mobile Hydraulink Sales Service Technician Franchise include: • Low operating costs by avoiding commercial leases and outgoings – Business • Administration support, invoicing, collections and quoting systems – Technical sales training development with support from an area manager and supportive network of • Hose and fittings specialists – Branded product to meet customer needs – A designated marketing materials to build your business. To be your own boss, and join our team contact Hydraulink today. We have franchise opportunities for successful candidates all round Australia.

The growing demands for logistics and shipping services present immense opportunities for expanding the PACK & SEND Australian network. As businesses increasingly rely on efficient supply chains, PACK & SEND’s diverse service offerings, including international shipping, freight solutions, bespoke packing options, and e-commerce logistics, align perfectly with the evolving needs of the market. This versatility not only broadens the Franchise Partner’s potential customer base but also positions them as a one-stop-shop for shipping and logistics requirements. What sets PACK & SEND apart is its comprehensive support system for Franchise Partners. From the detailed Induction training program to the comprehensive B2B sales training and resources provided to empower Franchise Partners. The program equips Franchise Partners with strategic insights, effective communication techniques, and a robust toolkit for successful B2B sales. With a focus on building lasting client relationships, PACK & SEND ensures Franchise Partners have the skills and resources needed to excel in the competitive B2B marketplace. The awardwinning 5-star rated business model and established brand recognition contribute to making it an attractive proposition for those entering business ownership.

Petbarn Mobile Dogwash Beginning 30 years ago as a small enterprise known as Flea Stoppers, the group then became City Farmers Dogwash and has now rebranded to Petbarn Mobile Dogwash. It is a part of Greencross Ltd (City Farmers, Petbarn & Greencross Vets).Greencross Ltd comprises 400+specialty large format pet Stores (City Farmers & Petbarn) throughout Australia, a mobile network of over 20 Dogwash vans as well as 180+ Veterinary clinics and an online store. Our Franchisees love what they do and are so passionate about the part they play in a dogs’ health and wellbeing. But with more than 6 million pet dogs in Australia, we’ve got plenty of work to do and are always looking for Franchisees with big smiles and big hearts to come on board and enjoy the ride. • No experience necessary • Full training & support • Strong brand recognition • Exclusive Marketing Zone • No separate fee per lead • All-inclusive start-up package • Work outdoors & be your own boss

* Conditions apply – to approved candidates only

For more information contact Luke Martin at: For more information visit: www.hydraulink.com.au www.joinhydraulink.com

FEATURED Franchise

Phone: 0447 711 353 Email: luke.martin@packsend.com.au Web: www.packsend.com.au

For more information Contact Scott McIntosh on: Phone: 0402 902 620 Web: www.petbarn.com.au/mobiledogwash business franchise MAGAZINE 37


franchising feature

franchisor in depth: G.J. Gardner Homes

G.J. Gardner Homes builds successful franchise brand in the USA

Queensland-based building group G.J. Gardner Homes is a household name in Australia, and it is fast-becoming one in the USA too just three years after a major push into the world’s largest economy. Since home builder Greg J. Gardner started the business in Queensland in 1983, G.J. Gardner has built over 55,000 quality and customised homes for families across the globe. As a franchise organisation, G.J. Gardner is Australia’s most successful home building network, with 149 franchises now operating across Australia, the United States, and New Zealand. The business was recently ranked 53rd world-wide for franchise systems with locations in the USA – moving up from last year’s ranking of 68. The list was released in the Franchise Times, which features an exclusive annual ranking of the top 400 largest franchise systems by global systemwide sales. As of 2023, 20 G.J. Gardner franchise offices are located in the US and have built over 2000 homes, directly supported by 11 staff in the Franchisor Team, mostly based out of San Antonio, Texas. 38 business franchise MAGAZINE

“The decision to enter the US market was driven by the recognition of the opportunities in the American housing market. We knew with the right people in place, the US had great potential.”, G.J. Gardner CEO Trent Gardner said. The company made its first foray into the US market in 2005 with a Californian franchise, however, the country’s housing sector took a major hit just three years later in the Global Financial Crisis. “This was tough initially, however in recent years we have seen areas of the country where the housing market is booming.” Mr (Trent) Gardner hails from the Sunshine Coast and has been G.J. Gardner’s CEO since October 2020. To properly push into the US three years ago, he decided to relocate to San Antonio, Texas, and travels regularly back to Australia and New Zealand. “Three years ago, we decided to make a massive push into the American market, and we are now operating in California, Colorado, Texas, Florida, and Indiana, with further expansion coming in Missouri and South Carolina in 2024.” Before expanding internationally, G.J. Gardner Homes considered factors such as cultural differences, regulatory requirements, and market dynamics.

Trent Gardner G.J. Gardner CEO

According to Mr Gardner adapting the business model, including its systems and processes, to suit local preferences and complying with local regulations were crucial aspects of successful international expansion. “The US has a much larger and more dispersed population than Australia so there are many different regional styles across the country. In the US, you may find larger master-planned communities and suburban sprawl, while Australia might have a mix of urban and suburban developments,” Mr Gardner said.


homes are generally larger “ USthan homes in Australia with different bathroom and kitchen styles, however the industry runs similarly to Australia, and our franchise model suits US builders who want to expand their business with our systems, sales network and building designs.

“US homes are generally larger than homes in Australia with different bathroom and kitchen styles, however the industry runs similarly to Australia, and our franchise model suits US builders who want to expand their business with our systems, sales network and building designs. “Some of the key challenges we faced with expansion was building brand recognition, understanding local customer preferences as well as understanding the home builder market in the USA – but we overcame this by building a strong network of local franchise partners and by focussing on providing a joyful home building experience, ‘the G.J. Way’, in a market where that is uncommon.” Mr Gardner said underpinning the brand’s growth in the US was the decision about whom to partner with. “We look for Franchise Owners who are looking to take their business to the next level – who have passion, the right values, and a drive to succeed. Their commitment to quality and customer service is paramount.” As part of the expansion into the American market, Mr Gardner said it was important

the family-builder did not lose the “local” touches that had made the business successful in Australia. “Our US Franchise Owners, as in Australia and New Zealand, are local builders in their respective communities,” Mr Gardner said. “To maintain control of the build and service quality, the brand and the “local/family owned” aspect of our business, we have

multiple touchpoints and controls in place with our Franchise Owners and their teams. “These controls include a rigorous franchise candidate selection process, robust franchise management systems, regular communication with our Franchise Owners, continuous training on best practices, continuous development of our enterprise software, and other quality control measures.” As of the end of 2023, G.J. Gardner franchises include: 20 in the US, 31 in New Zealand, and 88 in Australia (30 in NSW/ ACT, 21 in QLD/NT, 26 in VIC/TAS, and 11 in SA). The brand sells about $1.7Bn in homes across these markets. “All three countries are expected to experience relatively stable market conditions over the next two or three years and we expect to continue to grow our share through the expansion of our franchise network,” Mr Gardner said. business franchise MAGAZINE 39


franchising feature

EXPERT ADVICE: Robert Toth | Special Counsel | Sanicki Lawyers

AFFORDABLE FRANCHISES There is a myriad of low-cost franchises that offer good opportunities for someone who has been made redundant or looking for a different lifestyle. The big-name franchises we all know and see, can involve an investment of anywhere between $600,000 and up to $2 million which requires huge financial commitment. As they say the bigger the financial commitment, the bigger the risk but also potentially the bigger the reward. Many of the low-cost franchises are mobile franchises in all sorts of sectors such as lawn mowing, home maintenance, car repairs, house cleaning, courier services. The attraction of a mobile franchise may also be the lure of driving around, wind in your hair, dog in the back, coffee in hand heading off to the next appointment rather than being tied to a retail shop or office. Another attraction may be that you are free from paying exorbitant fixed overheads such as rent, and staff costs. So low cost and or mobile franchises can be a great option! Following Covid and changed work expectations we have seen a “franchise frenzy” across the whole franchise sector in the low-cost franchise models.

Benefits of a low cost /mobile franchise There are a great many benefits to taking up a low cost /mobile franchise as opposed to a 40 business franchise MAGAZINE

Robert Toth is Special Counsel and Franchise Specialist at Sanicki Lawyers with over 35 years of experience in franchise, licensing and distribution law. Robert is also an Accredited Commercial Law Specialist and regularly publishes articles on franchising in Australia and overseas journals and acts for a number of overseas, local and master franchisors and acts in dispute resolution and mediations. Contact Robert@sanickilawyers.com.au or even call him on mobile 0412 67 37 57 www.sanickilawyers.com.au

fixed site franchise which includes: • Avoiding the high up-front costs of a retail franchise such as occupancy costs and security deposits -rent and rates; • Usually only modest stock levels are needed as opposed to sock in a fixed site; • Often there is no need to employ other staff; • Flexible work hours; • Operational costs are generally lower; • Less working capital needed for the first 12 months of operation; Even mobile franchisors had to embrace the advances in on-line marketing and ordering and embracing a social media presence which has helped to make mobile franchises even more user friendly for the franchisee and their customer. The frenzied demand for courier drivers during Covid has now settled down but out of that came increased demand for food delivery drivers and businesses continue to benefit from consumers wanting to have goods and services to their door.

Many businesses also realized that you could downsize your retail and office footprint, reduce costs, operate just as efficiently and even be more profitable! Taking your business to the consumer’s home or office is also a great way to generate work and build your brand in the market, without carrying the huge overheads of a fixed site. It has also solved a problem for many over worked families juggling their work and children’s commitments.

The size of the franchise market The mobile sector is staggering when you look at for example Jim's Mowing with over 1,500 franchisees, VIP Home Services over 1,000 in (AU + NZ), Jim's Cleaning Group around 950 franchisees, Cleantastic over 900 and couriers such as Aramex (ex-Fastway) 900+, Couriers Please over 700, Hire A Hubby over 300 and the list goes on. The Franchise sector has over the last 5 years grown at 2.4% to around $169.5bn For larger franchised business their profits are down and their costs are up and the


Australian dollar is weak. Many of these factors do not overly impact on the smaller franchises although we are seeing the increase in inflation and higher interest rates affecting households’ disposable income and we are seeing an increase in insolvencies particularly in certain sectors such as hospitality and building.

So, all in all low cost and mobile franchising may be a great option but won’t suit everyone. If you are considering one, here are a few things to think about:

But enough of this doom and gloom!! with change and some business going to the wall others in the services segment take up greater market share and other opportunities open up.

• What is the franchisors “on line” policy as far as directing leads to you, in your territory? Is it fair and clear how that works?

You just have to drive around and look!

Mobile and fixed site franchise costs Let’s talk about real dollars! With a mobile franchise, the up-front franchise fee is usually the biggest cost (it could be as low as $8,000 up to $25,000.00 apart from the need to lease a vehicle, branding and equipment costs. Overall, the investment in a mobile franchise may be in the range of $30,000 to $100,000 (high end) to get moving. The vehicle and equipment can usually be leased, which also reduces the up-front capital outlay. The franchise fee for a fixed site franchise on the other hand are generally in the range of $30,000 to $80,000 plus fit out costs, stock and a myriad of other costs such as funding a bank guarantee on a lease, staff and insurance so the start-up costs could be well over $250,000.00 and up to even $600,000. Mobile work may not suit everyone, and this is something to consider if you would prefer an office or shop environment and even though a mobile franchise has less up-front cost (which means less risk) that may also mean a smaller income or return. Many mobile franchisors charge a fixed weekly or monthly royalty rather than a percentage of gross turnover which for a fixed site franchise can range from 6% to 10% plus a marketing fee of between 2% to 4%. Therefore, the amount that is deducted from a franchisee’s gross turnover (not their profit) can be overall in the range of 10% up to 14% all up. A weekly fixed fee with a smaller franchise can be positive if the business is successful and growing but can otherwise be a fixed cost that becomes a debt to the franchisor, irrespective of what income you have generated. Fixed site franchises also require the franchisee to hold stock which has to be funded up front and the working capital requirements for a fixed site franchise over the first six or twelve months of operation will be much greater than for a mobile franchise.

• Will you get an allocated and exclusive territory, or will the franchisor or other franchisees be able to sell to customers in your territory?

• Is the territory near where you live? as travelling across town to service your territory may become tiring and costly. • Do you have to travel long distances within your territory to service clients for a small fee in which there may be little profit in each job? • Can you still take time off and have a break without impacting on the business if you are a sole trader? • What is the franchisors policy if you want to go on leave?

Do the numbers work? Even though there may be lower entry costs you still need to do your own financial due diligence and cash flows (with the assistance of your accountant and financial advisor) to see if the business is sufficiently viable to at least pay you a reasonable salary. If the numbers don’t work, then don’t commit, as mobile franchises can be difficult to sell. You may also need to accept that by taking up a mobile franchise you are buying yourself a job and that’s fine, but you need to be able to take a reasonable salary out for your effort. There may be no goodwill or great capital gain when you sell the business in the future which is a risk in most businesses.

Training and support You should ensure the franchisor provides adequate training up front and ongoing training and support, and that they have the latest booking and CRM software for ease of bookings and payment. There is really no excuse these days for franchisors having outdated software or a franchisee having to fax sales details at the end of each week! We are living in a new digital age and if the franchisor is not up to speed with technology I would move on! Does the franchisor have a social media presence, and do they charge a marketing fee which is spent on misplaced and expensive advertising, that’s not really that effective? Talk to other franchisees in the system to get a gauge on their happiness level with the franchise and its support. If the feedback is negative that’s a red flag.

Your exit plan Most mobile franchises have a limited life span of say 4 to 6 years after which you will likely want to move on. Therefore, you need to look at what the transfer or assignment costs are and any restrictions on selling the franchise and any restraint clauses that may restrict you from carrying on a similar business when you sell or get to the end of your franchise term. If things don’t go to plan it can be difficult to get out and sell a mobile franchise and you may still crystallize a loss if you walk away during the franchise term. There are lots of tricks and traps when looking to become a franchisee so before you “get on the road again” like Willie Nelson did back in the 60’s, do your analysis and get advice from a Franchise Law Specialist who is a member of the FCA as we know the good, the bad and the ugly in franchising. That way you will limit your risk and make an informed decision before you hit the road. v business franchise MAGAZINE 41


franchising feature

profile: Kitset Assembly

putting it all together With a growing population, new houses and offices going up every week, and a lot of furniture and other equipment being delivered in self-assembly format, it’s no surprise that Kitset Assembly Services is in high demand.

‘People these days are not only time-poor – many haven’t developed handyman skills, don’t have the tools, or the patience to work out instructions when they can be earning at their real job,’ says Galvin Milich. ‘The average flatpack has apprehension attached to it and that’s what Kitset franchisees do: take away stress and save customers time and money. ‘I bought my Kitset Assembly Services franchise in 2019. Starting from zero, I built an annual turnover of $150,000 in just two years. Many of my clients are regulars – if you do a good job, you’ll inevitably be called back for something else. There’s a real shortage of reliable tradies out there. If you can turn up when you say you will, and do the job you say you’ll do, you’ll be in demand, simple as that. Kitset Assembly Services was founded in 2017. Owners Jennifer Lees and William Flew both have over 30 years’ business experience, and have been joined by CEO Grant Nye, who has over 20 years’ experience 42 business franchise MAGAZINE

in franchising. The result is a formidable team which has grown the business from 4 franchisees to nearly 50 across New Zealand and Australia. Demand means there are exceptional opportunities for Australian franchisees.

New franchisees undergo a four-week training course, followed by a Franchise Manager and Field Trainer spending time with them in their new business, introducing suppliers and ironing out any teething problems.

‘The range of flatpack products on the market continues to grow, and we supply a solution for both retailers and customers,’ Galvin says. ‘We’re not hampered by exclusive deals with any one supplier – we have over 130 retail and supply partners to draw a healthy business. That’s good for them and good for us, because we’re removing a problem for their customers, too.’

‘The philosophy of the company is not a “get out there and good luck” type of business – it offers wrap-around support to help franchisees become as successful as they can. They may be in business for themselves, but they’re most definitely not by themselves.’

All are supported by some clever technology. ‘Customers can access our online booking portal via the website, giving them access to instant estimates on thousands of fixedpriced assemblies. Also, Kitset has developed a proprietary software solution, ToolKit, a world-class job management system covering scheduling and billing, specifically designed around the requirements of Kitset franchisees.’ Galvin’s background was in the corporate sector of the automotive industry. ‘I got into a rut, and wanted out,’ he states bluntly. ‘I have a very DIY mentality, so when I came across Kitset Assembly Services it appealed immediately.’

Kitset Assembly Services describes itself as ‘unapologetically fussy’ about chosen franchisees. ‘We have an awesome network of individuals who are in business for themselves, understand the strength of our brand and network, and are invested in providing a simple solution for our customers, while creating their own destiny.’ ‘This is not a “buy a job” franchise,’ says Galvin. ‘It’s an opportunity to build a longterm asset which offers terrific variety, the opportunity to meet people, and a healthy turnover. ‘If you’re a practical person, have strong communication skills, understand customer service, and desire to succeed, give Kitset a call. If it’s a fit, they’re genuinely delighted to help you get started and turn your skills into a business with a real future.’


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CALL CALL1300 1300 352 352 872 872 VISIT VISITWWW.TEAMKITSET.COM WWW.TEAMKITSET.COM *Price *Priceexcludes excludesGST GST business franchise MAGAZINE 43


franchising feature

franchisee in action: Hydraulink

Hydraulink awards recognise “Best Under Pressure” talent

The 2023 Hydraulink conference recognised high achievers through an annual awards night. National hydraulic hose, fittings, and service organisation, Hydraulink, recently hosted its annual conference and awards night to recognise high achievers in the network. With Hydraulink network partners, franchisees and HSSTs (Hydraulink Sales and Service Technicians) all showing their “Best Under Pressure” attitude, it was tough competition to take out this year’s awards. “I’d like to thank everyone who participated in the conference, and everyone in the Hydraulink family that embraces the can-do attitude and goes above and beyond for our customers on a daily basis,” said Hydraulink Australia Managing Director, Denis Matulin. “It was hard to pick between so many hard workers, but in the end, we found three exemplary examples that truly deserved recognition this year,” he said.

Network partner of the year – Hunter Valley

Shane and Kellie Goodwin (centre) receive their award from Hydraulink Directors Lee Short (far left) and Noel Davies (far right)

44 business franchise MAGAZINE

Hunter Valley Hydraulink Manager, Shane Goodwin, has served his region for more than 18 years, where a focus on service has helped drive expansion over that time. “I wasn’t expecting this, but I’m incredibly proud to receive this award, in a field with so many quality Hydraulink partners. We’ve got a fantastic crew at Hunter Valley Hydraulink, and this is recognition of their above-and-beyond attitude,” said Shane. Shane and his team service a diverse range of industries, including mining, agriculture, engineering, earthmoving, and civil works (including a new bypass and a highway re-direction). “Customers value prompt service and quality product. We get some tricky enquiries, but nothing goes in the ‘too hard basket’ – we do what we can to help each and every person that comes to us, and I think that’s what sets Hydraulink apart in the industry,” says Shane, who adds that his region is booming and Hunter Valley Hydraulink is looking to expand again, with opportunities for staff with a “can do” attitude to join the Hydraulink family. “The conference gave us the chance to chat with likeminded Hydraulink staff from across the country so that we could share knowledge and interesting problems.

Three staff at Hydraulink Hunter Valley achieve 10 years of service to the company. From left to right, they include Craig Brown, Sally Beverley, and Dale Cox. Shane says Hydraulink Hunter Valley is continuing to expand and is looking for people to join this dedicated team


“Our aim now is to not only maintain this standard of excellence, but to continually improve and keep delivering for the Hunter Valley region.”

New Franchisee of the year – Gold Coast

HSST of the year – Jonathan Gaske Southern Downs

Tim and Katrina Phillips (centre) receive their award from Hydraulink Directors Lee Short (far left) and Noel Davies (far right)

Jonathan and Kathleen Gaske (centre) receive their award from Hydraulink Directors Lee Short (far left) and Noel Davies (far right)

Southern Downs HSST Jonathan Gaske has been with the Hydraulink network for more than two years, and was pleasantly surprised to receive this award.

Gold Coast Hydraulink owners Tim and Katrina Phillips joined the network in May 2022, and have already built up a reputation for customer care and maximising uptime. “The award was great recognition that we’re doing something right,” says Tim, who adds that customers have given similar positive feedback, and that’s the most important of all. “It’s a credit to the fantastic team here at Hydraulink Gold Coast – they are what has made our franchise such a success.”

“As a smaller, country-based HSST, I wasn’t expecting this – with some of the bigger Hydraulink operators in city areas having a larger scale than I do – but we all share the same focus on unwavering customer service,” says Jonathan.

“We take care to look for the little things. Every time we are given a machine to repair, we’ll check that the entire machine is good to go before we give it back – even if our initial job was to change one hydraulic hose,” he says.

In the Southern Downs area, Jonathan services industries such as agriculture, earthmoving, renewables (including new wind farms being installed), hobby farms, and quarries.

Hydraulink Gold Coast services a broad range of industries, including waste management, earthmoving, light vehicles, pressure washing, and small businesses that need minor hydraulic repair work.

“The customers really value our mobile service, which wasn’t available previously. They used to have to take the time to bring the machinery into a workshop for repairs, causing costly downtime. Now I can come out to them, and they can keep using other machinery while I work on the one that needs maintenance,” he says.

“Customers value our machinery knowledge, which allows us to maximise their uptime and get them working again as quickly as possible,” says Tim.

“For me, one of the greatest assets of being part of the Hydraulink network is being able to connect with others, and share knowledge. The conference was a great opportunity to make these new connections. Sometimes you have a new problem to solve, and someone within the Hydraulink family has faced a similar situation, so they can provide valuable advice.” The Hydraulink Gold Coast team – Tim says it’s this hard working and customer-focused team that should be credited with the award win

In addition to hydraulic hose repair and emergency work, Hydraulink Gold Coast also provides brake lines, power steering hoses, remanufacturing work, repair and overhaul of cylinders, and supply of hydraulic oil. “The conference was an excellent chance to meet colleagues from different regions and network, share knowledge, and make valuable connections for the future,” says Tim. For Further Information, Please Contact:

The Hydraulink Southern Downs family celebrates their award win

Wayne Abbott, National Franchise Manager, Hydraulink Australia T: 1300 36 37 34 E: Wayne.A@hydraulink.com.au W: www.hydraulink.com.au business franchise MAGAZINE 45


franchising feature

EXPERT ADVICE: Brian Keen | Founder | Franchise Simply

The myriad of franchise brands in Australia today

business with fewer that 20 employees. 95% of all franchisors and almost all franchisees sit hidden in this group. The IBIS World report remarks that the past few years have been tough, and we think especially on these smaller franchises. COVID had a big impact and despite a return to COVID normal trading conditions, IBIS World notes mounting cost of living pressures have made it difficult for businesses to regain lost ground. We are all feeling the pinch.

Recently the Franchise Council of Australia published The State of Franchise Report and we are sure everyone is talking about the results shown which are so encouraging. It shows the franchise sector is composed of 94,000 franchise outlets (nearly 10% of the 1 million businesses employing staff in Australia today by my rough calculation), generates $174 Billion into Australia’s economy, and employs almost 600,000 people. This is significant. The thing these stats hide though, is that the sector is not just represented by the big franchise brands everyone knows.

Examples from the big players Yes, the big players are very visible – Jim’s Group, 7-Eleven, and Subway take pride of 46 business franchise MAGAZINE

place, each with thousands of outlets and people involved. But this big group includes some surprises too. Metcash, which owns IGA (every IGA store is a franchise) seems to top the list alongside Harvey Norman and then Maccas. But think about Jetstar Group which is owned by Qantas and has franchised its Singapore, Japan, and Vietnam operations to be managed in those countries. And IKEA which is owned by the Swedes with franchises in Australia and elsewhere. Not to mention Elders Rural Services with about 91 franchised outlets, and virtually all the fuel and car dealerships through Australia.

But the small players take up most of the field This is where most of the franchise brands lie, and some are very different. The IBIS World report notes the range is vast from cars to childcare. The FCA report shows that the sector is predominantly made up of small

But it is this sector which is worth a look because it is where the variety and potential lies. The big thing is the diversity. There are a few reasons. The new growth areas, although still at the top of the list are retail outlets, restaurants, and quick service food outlets, it is the sections called ‘other’ or ‘personal services’ that we think are exciting. The reason – COVID again – we see the franchise market changing in response to the demand for personal growth, personal service, and escape. Our workshops and enquiries are more and more filled with those in the service industries – NDIS, beauty, creative arts, home renovation, recreation… Here are some we have come across and note some of the examples have been around for years.

Paint and Sip Studios We love this concept where friends can meet up over food and wine (well not for the kids!) and express their creativity with lots of fun. They opened in 2018 and today have studios and mobile units. The group is 44 franchisees, and 73 franchisor units. They operate everywhere in Australia except the


Brian and Prue Keen Brian Keen has been involved in the franchise industry for more than 30 years and Prue has been involved with systems and business for as long. Together they founded Franchise Simply, Systems2Grow and Microloan Foundation Australia. Brian’s on-the-ground business experience as a multi-unit franchisee, franchisor and consultant helping many of the big names create their own franchise systems and growth over the years combined with Prue’s structured approach has been fed into Franchise Simply, helping today’s SMEs and Franchisors grow their business by franchising. www.franchisesimply.com.au | www.systems2grow.com

Sandwich Express Holdings Northern Territory and have plans to go there too. This growth in just 5 years is remarkable. The thing about these outlets also, is that they grew the enterprise through COVID and are still expanding. Paint and Sip are no orphans, there is a demand we see across all the creative arts to experience this kind of escapist, relaxing, fun activity that gives time away from all normal work and family life.

Happy to keep it small There are many who choose to franchise, not because they have great ambitions to build an empire, but to help them better manage business at their own scale. Done properly, franchising does help with managing staff and the daily tasks of delivery and sometimes sales, but it comes with added responsibilities for looking after your franchisees. Keeping the group small reduces the problems that can come with that. These guys have successfully found their balance and we see a lot of groups happily not choosing to grow enormous.

This is such a good example of a regional franchise where the franchisor obviously is using this model to run a great very specialised business in one town (Townsville) with three franchisees. They only serve sandwiches (well – croissants, muffins, wraps too but you get the drift) and are happy with how this is going. We come across many small family run regional franchises which fit this niche mould. Little Boomer’s Basketball New but with an eye to future expansion. These guys have only been around for two years in NSW and have 4 franchisees with 1 the franchisor is running, which is good going in that timeframe. Their website shows expansion is on the horizon for them and with a clear love of the game and the kids, they will be successful we believe.

To conclude The mind-boggling scope and flexibility of the franchise model is clearly illustrated when comparing two 30-year-old examples: Old McDonald’s Travelling Farms with 10 outlets and Poolwerx who have expanded their model to 550 units and growing. So, there you have it. Is there any other approach to business growth that offers such prospects together with the benefits that franchising affords? It is exciting to see the wide range of businesses that explore franchising as another model to help manage their business and more exciting to see the range expand. Just remember, there is one thing that keeps each of these groups successful – look after your franchisees and they will look after you. v

Old Macdonald’s Travelling Farms They bring the farm to you and no event is too small or large – we believe they attend the Easter Shows each year. Key here is the fact they love their animals as much as they love the kids they entertain. And it shows in the cute, cuddly unstressed creatures they take around each year. Established as a franchise in 1991, these guys have been around for years, but they have just 10 outlets. They can be found in the Eastern States and WA. What they show us is that you don’t have to be huge to be successful. It depends on your objectives, and it looks as though here it is the care of the animals that is the priority. business franchise MAGAZINE 47


franchising feature

have your say: Stagecoach Performing Arts

Identifying the indicators of a robust franchise system For aspiring entrepreneurs, venturing into franchising can be a game-changer. The low-investment model, the advantage of tapping into a preexisting market base, established distribution channels, and the allure of a recognised brand with strong product awareness make it an extremely appealing option. But not all franchise opportunities are created equal. Discerning the robust from the lacklustre requires a keen eye and thorough research. As a prospective franchisee, making informed decisions that align with your goals and values is crucial. Here, the CEO of Stagecoach Performing Arts, Andy Knights, identifies the key indicators to think about when considering a franchise opportunity. A franchise system serves as the backbone of any franchise, providing a structured framework that enables consistent replication of a proven business model. It encompasses a set of processes, procedures and guidelines that govern every aspect of the franchise 48 business franchise MAGAZINE

operation – from marketing and sales to training and support. By establishing a robust system, franchisors can ensure that their brand maintains a consistent identity and delivers a uniform customer experience across multiple locations. From the franchisor’s perspective, a welldefined system allows for scalability and growth. It provides the necessary tools and resources to replicate the success of the original business and expand it into new markets. By documenting and standardising every aspect of the business, franchisors can transfer their knowledge and expertise to franchisees – enabling them to run the business efficiently and effectively. But what are the benefits for franchisees, and how do we identify a franchise that not only talks the talk but also walks the walk?

A proven track record A hallmark of a robust franchise system is a proven track record of success. A franchise with a demonstrated history of success has already weathered the challenges of market fluctuations and fine-tuned its business model for optimal performance. This track record instils confidence in your investment and provides a clear indication of the franchise’s

Andy Knights CEO of Stagecoach Performing Arts

viability and resilience. By choosing a proven franchise, you benefit from the lessons learned by the brand over time – minimising the uncertainties associated with untested business concepts. For over 35 years, we at Stagecoach have witnessed our franchisees’ continued growth in markets from Canada to Australia. Our commitment to a proven track record reflects our dedication to providing investors with a


comprehensive and reliable assessment of our franchise system. We recognise that a history of financial success, steady growth and alignment with market trends contributes to our franchise opportunity’s overall stability and attractiveness.

A recognisable brand A well-established brand brings a trusted reputation and a widespread consumer base. This pre-existing consumer trust can significantly ease the challenges of establishing credibility in the market, allowing you to tap into a loyal customer following from the start. As a franchisee, you can benefit from established marketing strategies, including advertising campaigns, social media and brand guidelines that the brand of a robust system will provide – ensuring that the brand message is uniformly conveyed, enhancing brand recognition and creating a cohesive customer experience. The brand’s strength can also lead to increased visibility and foot traffic, translating into a faster return on your investment. At Stagecoach, our brand has been synonymous with exceptional performing arts education for children across the globe for more than three decades. Beyond the confines of each franchise, our brand identity serves as a testament to the enduring values that define Stagecoach – fostering recognition and a sense of loyalty among our customers in every school.

A helping hand A robust franchise system commences with effective onboarding programmes, encompassing vital facets such as operations, sales, marketing and industry-specific knowledge. Beyond the initial phase, ongoing support and training become the bedrock for continuous education and skill refinement – ensuring franchisees stay atop industry trends and maintain a competitive edge. Networking opportunities and mentorship programmes also showcase that the franchisor forges a tight-knit community among its franchisees, fostering collaboration and shared insights. At Stagecoach, regular regional, national and international conferences keep our network connected and informed, providing a platform for sharing best practices and celebrating achievements. Additionally, communication from the franchisor stands as a linchpin, establishing trust and ensuring a seamless partnership. By evaluating the depth and quality of these support mechanisms, you can gauge the level of commitment a franchisor holds toward

your long-term success – paving the way for a mutually beneficial partnership.

A step ahead A successful franchise system is not static but evolves and adapts to changing market conditions. Franchisors regularly review and update their systems to incorporate best practices, technological advancements, and industry trends. A responsible franchisor will continually evaluate the effectiveness of its system by assessing key performance indicators, gathering feedback from franchisees and customers, identifying areas that require enhancement and making necessary improvements. At Stagecoach, we consistently evaluate our system and operational processes to ensure efficiency, relevance and continuous improvement. With the recent introduction of our updated Educational Framework and our refreshed ethos ‘The Stagecoach Way’, our dedication to ensuring that our franchise system stays up-to-date and aligns with the

needs of today’s young people is pivotal to franchisees’ success across the globe. It also ensures Stagecoach remains an appealing opportunity for individuals seeking to invest in a franchise that delivers tangible results in their own lives and the lives of the children we serve. Before investing in a franchise, you should thoroughly research and evaluate these indicators to ensure you join a system well positioned for success. Consulting with existing franchisees and seeking legal advice can also provide valuable insights into the franchise system’s strengths and potential challenges. By aligning with a franchise that prioritises and excels in these essential aspects, you position yourself for a prosperous future in an ever-evolving and competitive market. For more information about investment opportunities at Stagecoach Performing Arts, visit https://stagecoachfranchise. com/ business franchise MAGAZINE 49


franchising feature

Focus feature: Muffin Break

How Muffin Break Became an Iconic Bakery Café Franchise

Opening in Coolangatta in the late ‘80s, Muffin Break began to be franchised within a year. It has become a beloved addition to many shopping centres across the nation, with 150 sites across Australia and 247 globally. Muffin Break has kept pace with Australians’ burgeoning love of coffee, developing an award-winning house blend that is roasted to perfection. With its proven systems and recipes, Muffin Break has earned a reputation for consistency.

Muffin Break is an Aussie legend. For nearly 35 years Muffin Break has been offering Australians freshly baked muffins, delicious lunch items and great coffee to put a little good into their day.

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Customers know that all muffins are baked fresh daily, and that all baristas are trained to deliver the perfect cup of coffee.

Location, Location Being able to grab a coffee and a snack whilst getting your shopping done is very appealing to a wide demographic, making Muffin Break an excellent choice for someone looking to start a business. Joining a franchise with processes and procedures already in place ensures an easy transition to being a business owner. Muffin Break also has built long-term relationships with shopping centres across

Australia. There are currently 70 sites available to purchase in prime locations near anchor stores, meaning that foot traffic is amplified. Thanks to Muffin Break’s high brand recognition, an owner can purchase a site and feel confident customers will be ready and willing to visit. Matt Williams, Chief Development Officer of Foodco, says that if you have an outgoing personality and enjoy working with people, Muffin Break is an excellent fit. When asked for his advice for potential franchisees, he laughs: “just buy one!” On a serious note, Matt says while it is essential to talk to your lawyer, accountant and business advisor, making the choice to own a Muffin Break is that simple. If you have the right personality and work ethic, Muffin Break has the resources to help you succeed. “Even without experience, if you have the drive to own your own business and love talking to people and taking care of your customers, you can do well with Muffin Break.”

Extensive Training & Support Muffin Break provides comprehensive training and support including payroll, HR and administration assistance, and even your own Operations Coach who can assist with the process of getting up and running. Franchisees are also given access to Online Learning and constant support via phone and email.

Like Jamaica Blue, Muffin Break franchisees come from all walks of life and enjoy being part of their local communities. Matt Williams says one of the best ways to motivate franchisees is to simply have them interact with each other, sharing success stories and offering each other solutions to any problems. “We have quarterly Group Meetings and a Biannual Conference where our Franchisees can network and support each other. We also offer incentives to each store and celebrate these successes throughout the network.”

Exciting Things to Come You don’t become an Aussie legend by resting on your laurels. “We are always looking at evolving our product offering and range, such as new muffin flavours. A refresh of the stores’ look and feel is also underway,” says Matt. New espresso machines and more varied milks and coffee products are also in the works, with Muffin Break always conscious to keep improving. After all, this commitment to growth has been a recipe for success for over three decades. Love to be part of an iconic brand? Go to muffinbreakfranchise.com.au for more information. business franchise MAGAZINE 51


EXPERT ADVICE: Tony Meredith | Director and Head Coach | Tony Meredith Coaching

Strategies to determine the best franchise One of the safest ways to venture into business is to buy a franchise. The reasons being that franchises are part of a broader, established business with operations manuals, training procedures, marketing plans, and branding already known to the public. I am privileged to work with businesses around Australia, and, in my experience, franchise models are easier to get started in, as the majority of hard work has already been undertaken by the franchisor. If you’ve decided to explore a franchise business, you still have another question to answer. Which franchise is best for me? The different industries in franchising opens up multiple opportunities for a franchisee, which is both exciting and daunting. Determining which franchise would best suit you, your skills, interests, and financial goals is not as easy as listing some pros and cons. This article will provide you some strategies 52 business franchise MAGAZINE

to identify the franchise that best aligns with what you want and need.

assess what you can do to achieve it. This

Set your compass

you want to achieve, how your skills can

Like in every goal you want to achieve, it is vital that you know what you want and

self-assessment is where you determine what contribute, and how your personality will fit into the franchise.


Tony Meredith Coaching focuses on helping business owners Grow Sales, Increase Profits, and Regain Time.

Understand your strengths and passions It takes a lot of commitment and eagerness to start a business. What aligns to your aspirations and goals is where you want to start in choosing a franchise. It’s not about starting any franchise business, rather, knowing what kind of franchise is congruent with your values, and will keep you motivated and happy day after day.

Tony Meredith Coaching started in 2018 and works with hundreds of small-medium businesses across Australia, in the areas of Franchising, Retail, Services, Manufacturing, and Trades. Tony has over 25 years’ experience working for some of the world’s largest corporations in a variety of senior sales and leadership roles. Contact Tony and his team if you want to grow an outstanding franchise business. info@tonymeredithcoaching.com.au https://tonymeredithcoaching.com.au/ https://www.linkedin.com/in/tony-meredith-coach/ https://www.facebook.com/tonymeredithcoaching

You can always learn new skills, but your mindset, attitudes, and psychology are your business capital. It may not be associated with a degree or certification, but the biggest factor you bring into the franchise business is yourself. Identifying what you are good at and understanding your personality on how you deal with situations and people is an integral part of selecting the right franchise.

Financial Health Analysis What’s your budget? How much can you afford? How much are you willing to invest? This is where you establish your financial capacity to determine how you initially purchase your franchise, and what your ongoing cash flow will be like. If the franchise is brand new, what are your expected earnings? What are the average profit margins? If the franchise is already operational, review past performance to determine the earnings, expenses, and what’s left for you, the franchisee. Once you’ve taken into consideration your financial obligations and future expenses, you are left with your financial capacity.

Finding your match Now that you have a clearer understanding of what you want, what your strengths are and how much you need to start; it’s time to identify which franchise best suits you. Your market research could begin where your franchise location will be. You’ll want to know the trends in the location and the demand for projected growth. Being aware of what is happening around your selected location will help you figure out what type of franchise aligns with your interest, financial capacity, and growth opportunities. Another research component is to determine the right franchise model for you. You may have narrowed down your decision to a type of business or industry, but you still need to determine which franchisor best matches your requirements. Take the time to observe how the existing operation for the franchise works and how the franchisor deals with its

Another research component is to determine the right franchise “model for you. You may have narrowed down your decision to a type of business or industry, but you still need to determine which franchisor best matches your requirements.

franchisees and customers. Seeing how the franchisor operates and runs the franchise will give you a glimpse of how things will work once you’ve started.

Safeguarding your investment Don’t underestimate the power of professional advice, particularly from lawyers and accountants. From a legal perspective, it is crucial that you understand the relationship between you and the franchisor, the franchise system and what owning a franchise entails, the potential risks and rewards. An accountant will be able to help you establish the best business structure to distribute your wealth, whilst lawfully minimising your tax exposure.

Overcoming challenges It won’t always be smooth sailing owning a franchise. You will most likely face challenges, some bigger than others, but

don’t shy away from seeking help. As well as guidance from your franchisor and other franchisees, you should also consider advice from a business coach, human resources consultant, local area marketer, and/or business broker, as these professionals can provide recommendations tailored to your franchise, the situation, and yourself.

Summary Getting into business for yourself is a big decision, that is made a little easier when you head down the franchise path. Selecting the right franchise is also an important decision, hence it requires plenty of due diligence. I’ve seen too many people make the wrong business decision because they were impacted by emotion, or cut corners during the due diligence process. Instead, slow down, be thorough, and spend time up front to ensure that the franchise you select fits your criteria. v business franchise MAGAZINE 53


have your say: Sonia Shwabsky | CEO | Kwik Kopy Australia

The Power of Purpose: How Purpose-Led Brands Thrive in Today’s Market

Sonia Shwabsky Kwik Kopy Australia’s CEO

In the dynamic and competitive landscape of the modern business world, the concept of purpose has emerged as a transformative force that distinguishes successful brands from the rest. As the CEO of Kwik Kopy Australia, I am excited to explore the profound impact of purpose-led branding and shed light on the competitive advantage it offers in the franchise industry. With over 30 years of experience, including working with small businesses across Australia and the Americas, and supporting more than 90 Kwik Kopy businesses, I bring valuable insights into the pivotal role purpose plays in the success of franchises like Kwik Kopy.

The Power of Purpose At the heart of understanding purpose lies Simon Sinek’s ground-breaking TED-Talk of the Golden Circle model, consisting of three layers: WHAT, HOW, and WHY. While most companies can articulate what they do and how they do it, the

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true differentiator is how to bring out the WHY – the core belief or reason for a brand’s existence. Laying out a proper WHY sets a good foundation for a company’s decisionmaking efforts. We can see that Apple Inc.’s success serves as a shining example of a brand that operates with a clear and compelling WHY. The company goes beyond merely manufacturing and selling technological products by creating a movement based on shared values and principles. They produce beautifully designed computers with features that are reliable, but also take an extra step in making an emotional connection that empowers consumers. This is what separates them from others.

Why Purpose is Essential for Your Business Embracing and communicating your WHY yields tangible benefits for businesses. It

creates a magnetic effect that draws internal and external stakeholders to the brand: Differentiation that Matters: When there is a clear purpose, it creates a meaningful distinction beyond generating profit why a company was established. Purpose builds a connection with customers that are aligned with the company’s values. Attracting and Engaging Employees: Purpose-led organisations draw top talent, fostering a dedicated and productive workforce with a deeper sense of shared values. Employees who share and relate with the company’s vision become more engaged in their daily tasks. Navigating the Ups and Downs: Purpose provides a clear direction and acts as a guiding star during uncertain times, providing resilience and adaptability. It prepares the company for challenges that may come and how to overcome these in the long-term. Having a purpose allows them to


address these challenges with the flexibility that does not compromise their identity. Building Trust and Loyalty: Authenticity and transparency build trust and foster not just customer loyalty, but also within the organisation and amongst partners. When customers are able to understand the purpose, they are drawn closer with clear communication lines. Similarly, this also generates trust from partners, resulting in positive long-term relationships. Driving Innovation and Growth: Purpose is a source of inspiration that allows employees to handle things creatively and share innovative problem-solving ideas. A

Embracing and communicating your WHY yields tangible benefits for businesses. It creates a magnetic effect that draws internal and external stakeholders to the brand.

continuous improvement arises when this is practised, which is crucial for sustainability and growth.

Applying the WHY in Small Business and Franchising Understanding and implementing the WHY is transformative for small businesses and franchises. Kwik Kopy’s recent shift towards purpose has seen the company redefine its essence as “Empowering Entrepreneurs to Make their Mark on the World,” supported by values such as Creativity, Ambition, Excellence and Community.

Being a Purpose-Led Franchisee When investing in a purpose-led franchise like Kwik Kopy, franchisees benefit from a consistent brand identity, simplifying customer connection. By embracing the franchisor’s purpose, franchisees can make a local impact through community initiatives, collaborate with fellow franchisees for amplified efforts, and meet customer

a world where consumers “ In are increasingly mindful of the impact of their choices, embracing purpose is not just a trend but a strategic imperative for success.

expectations by aligning with the growing consumer preference for purpose-driven brands. Having a distinct purpose is more than making a statement. It drives a culture that positively affects different areas of the organisation, from developing a motivated workforce to making carefully thought of decisions built on trust. In a world where consumers are increasingly mindful of the impact of their choices, embracing purpose is not just a trend but a strategic imperative for success. It sets businesses apart, builds trust, attracts talent, fosters innovation and enables alignment with a meaningful mission. v

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profile: COFFEETREAT

sion... is m a n o is COFFEETREAT

deliver an exceptional takeaway coffee experience, one cup at a time

The COFFEETREAT concept was founded by Chelsea Hayward back in 2016 where she saw an opportunity to purchase a hole in wall style takeaway cafe. After a major aesthetic transformation and time and a tested menu Chelsea’s passion for coffee, food and great fast service was born. Chelsea developed recipes and formulas based on various research activities and observations, customer feedback, and high demand for those products ensured a placement on the Menu permanently. The Team at Coffeetreat is a energetic, focused and enthusiastic Management Team, which all have unique skills sets that combine well and complement each other in the operation of the business. Chelsea’s combined skill set encompassing knowledge and experience from various retail businesses, has successfully taken the business from strength to strength. Franchising the business is the next chapter in the book of strategies that she sees turning Coffeetreat into a household name in Australia and beyond. This is reflected in COFFEETREAT’s vision statement; ‘To become the preferred destination for takeaway coffee lovers worldwide, known 56 business franchise MAGAZINE

for our outstanding quality, exceptional service, and genuine commitment to making a positive impact on coffee communities and the environment.’ COFFEETREAT commenced trading in January 2016 in Country Seaside Warrnambool Victoria. It is a family-owned business providing its customers “A Hole In Wall Coffee Experience.” We specialize in the sales of Coffee, Iced Beverages, Toasties, Melts, Cakes & Pastries. We have projected a large network of COFFEETREAT franchises operating throughout areas of Victoria. This business is poised for rapid growth! We are satisfied that we have developed the COFFEETREAT franchise system to the absolute highest standards. We make no apology for our aim - to offer quality products combined with an unforgettable service experience to each and every customer who visits our stores in Australia and beyond. COFFEE TREAT (FRANCHISING) PTY LTD will train each franchisee in the exact COFFEETREAT methods required to maximise the potential of their business. Other support will include assisting franchisees to find a suitable site, organising the provision of proven and tested equipment

for your use, assistance in implementing the strict display and visual presentation criteria in each franchised store and to present the correct product range to customers, and other guidance where necessary. We will organise general marketing, in consultation with a representation from Franchisees, to increase the public’s awareness of the products you have to offer. We will provide regular meetings for the Franchisees and establish a Franchise Advisory Council to facilitate the interchange of information and ideas that will benefit everyone. We will organise regular schemes to engender friendly competition between Franchisee’s and organise regular conferences and forums. Professional development meetings will be held on a regular basis. The Meeting will be content designed to improve your knowledge of the industry, business development and marketing along with an opportunity for franchisees to network together. All franchisees are warmly invited to contribute ideas or suggest topics for meetings. For more information go to: www.franchisecentral.com.au & www.coffeetreat.com.au Or Call 1300 558 278


FranCHi

sEs

noW avaiLaBL E

our mission To deliver an exceptional takeaway coffee experience to our customers, one cup at a time.

our vision To become the preferred destination for takeaway coffee lovers worldwide, known for our outstanding quality, exceptional service, and genuine commitment to making a positive impact on coffee communities and the environment.

our aim To offer quality products combined with an unforgettable service experience to each and every customer who visits our stores in Australia and beyond.

For more information Call 1300 558 278 or go to www.franchisecentral.com.au & www.coffeetreat.com.au

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spotlight on service: Paul Sharpe | General Manager ANZ | FranConnect

Franchise royalty fees how do you know what to charge?

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Alternatively, the franchisor might charge a higher percentage as sales increase. Although this sounds counterproductive, this tactic can help keep fees fair when franchises are placed in high-volume locations that are likely to see high sales. Fixed royalty fees: This approach gives the franchisor a fixed dollar amount each period, allowing the franchisee to reap the benefits of higher sales if they achieve them. Usually, the franchisor will adjust the fees annually based on inflation.

Paul Sharpe General Manager ANZ at FranConnect

As a franchisor much of the costs for ongoing services such as marketing, training, research & development, and brand awareness & reputation, that are provided to franchisees are covered by franchise royalty fees. Apart from the one-off franchise fee, royalty fees are the main revenue that a franchisor makes from its franchisees, in exchange for the services and support it offers. As a franchisor, determining how to calculate your royalty fee can be challenging as there are many ways of doing it. When a prospective franchisee assesses franchise opportunities that they might be interested in, seeing a fair and transparent franchise royalty fee calculation goes a long way in gaining trust and securing them as your next partner. Four common approaches to calculating it include fixed or variable percentages of gross sales, fixed royalty fees, and transaction-based fees. Fixed percentage of gross sales: This calculation is easiest to understand as it charges a franchisee with a fixed percentage of their gross sales. That percentage doesn’t change which makes it straightforward, however, some argue that it may not be well-balanced for either party, given the costs of running the business vs supporting the franchisee, and how those costs may scale at different rates.

The fixed option might guarantee a franchisor a set amount per month, however, it might not be fair to the franchisee who might struggle to meet the fees during low sales periods. This might affect their cash flow and then have a negative effect on the business. Likewise, it could also unfairly benefit franchisees who are in high-volume areas. Transaction-based fees: Sometimes, an ‘a la carte’ fee schedule gives the franchisee access to specific resources they pay for as and when they need them. In this model, franchisees pay individually for extra services they use, such as staff training from company headquarters. In the hospitality industry, for example, the franchisee might pay a fee every time a guest books through the franchisor’s centralised reservation system, or dials into their call centre for assistance. There are no right or wrong answers when deciding which system to go for, it really depends on what is best for your business. Some other elements to consider when determining your royalty fees include: Minimum royalty fees: By setting a minimum fee, a floor so-to-speak, franchisors can ensure that they receive a base amount every period, even when times are low. Again, franchisors can look to inflation figures to adjust this floor every year. While this option offers more security for the franchisor, it can again cause hardship for the franchisee at a time when they may already be struggling with lower sales. Lowering the minimum fees during these periods can help.

Start-up period adjustments: A newly established business will likely have lower sales and need more support. To help these franchisees get off the ground, many franchisors will waive or reduce royalty fees for an introductory period. You could remove the fees entirely or have the franchisee pay them back later, like a loan or deferral. Think about what is best for you and your organisation.

Sharing Your Royalty Fee Structure Once you have decided on your fee structure, communicating this to your franchisees and potential franchisees in the best way is very important. If your royalty fees are lower than the rest of the industry, be sure to highlight this when recruiting new franchisees. Lower fees can serve as a unique selling point that sets you apart from other franchise opportunities. Mention it in your marketing materials when targeting potential franchisees. If your royalty fees are higher, then make sure you communicate the value that they offer and why franchisees get more for their money from your higher fees. Showcase how your organisation supports more than a competitor would. When it comes to charging and collecting your royalty fee every month or week, ensure this process is automated and robust, such as through a franchise management platform. As your franchise grows, these fees can get increasingly complex, so make sure your system can accommodate intricate rules, rate structures, and fee schedules. It should also provide transparent invoicing that communicates fee calculations with your franchisees. For more information on FranConnect and how it can help your business please visit: https://www.franconnect.com/request-ademo/

Variable percentage of gross sales: The variable-percentage model works similarly, except the percentage amount changes depending on how much the franchisee sells in each period. The franchisor might charge a lower percentage on higher sales, therefore motivating franchisees to improve performance, while still providing good returns for the franchisor. business franchise MAGAZINE 59


have your say: Bruce Billson | Australian Small Business and Family Enterprise Ombudsman

The Australian Small Business and Family Enterprise Ombudsman is here to help training which is nearly double the amount employed by big business.

Our goal, at the office of the Australian Small Business and Family Enterprise Ombudsman, is to help to ensure Australia is the best place to start, grow and transform a small business and family enterprise. It’s not our gift to guarantee any business will be a success but it is our mission to make sure no one fails because they didn’t know about something that would help.

About Bruce Billson: Bruce Billson is the Australian Small Business and Family Enterprise Ombudsman. Bruce Billson commenced his role as Australian Small Business and Family Enterprise Ombudsman (ASBFEO) in March 2021. The Ombudsman is an independent advocate for small and family businesses. Bruce brings three decades of experience, knowledge, commitment and an understanding of the issues facing small business. Bruce was the Australian Government Cabinet Minister for Small Business from 2013-2015, a founding Director of Judo Bank and has held various board appointments, including the Franchise Council of Australia, Deakin University Business School and Australian Property Institute. He has also owned and operated a number of small businesses, and knows first-hand the joys and challenges this involves. 60 business franchise MAGAZINE

We do this through our assistance function and our work to showcase ‘better practice’ among smaller enterprises and those dealing with them. We also provide advice to the Australian Government and its departments and agencies. Since being created 7 years ago, we have helped small businesses to resolve over 40,000 disputes with other businesses or government agencies, at low-cost, outside the costly legal system. Small businesses have faced a rolling series of challenges over the past few years, yet small business continues to make a massive contribution to our nation and our communities. These are great people in plain sight, and we see them everywhere, every day. The value of small business to the economy is $506 billion – half a trillion dollars - and accounts for one-third of Australia’s GDP. Almost 98% of businesses are small businesses – some 2.5 million who provide jobs for over 5.1 million people and employ 42% of all apprentices and trainees in

Small business owners come with varied ambitions and experiences. What they have in common is the entrepreneurial flare and desire to have a go. Statistically, across the board, the average small business owner is a self-employed man, aged 50, who works full-time and earns below the average full-time wage. Yet that is far from the full story. Female ownership is trending up and now accounts for 35% of all our small business owners. But small business owners are getting older. Nearly half are aged 50 or over. And just 8% of are under 30 - that’s half the peak for this age group of 17% achieved in the mid-1970s. We need to replenish and nurture the next generation of entrepreneurs, value self-employment and encourage and enable smaller enterprises and the livelihoods they make possible. Owning a small business can be a hard slog and not always be as rewarding as people might hope. Around 43% of small businesses failed to make a profit and 75% of owners take home less than the average wage. With modest incomes, tight margins and increasing costs, the value and importance of trusted advice is vital. That’s where we can help. The Franchising Code of Conduct is a mandatory code for all franchisee and franchisor businesses. It describes expected behaviours and includes a process for managing disputes. Our Assistance Team can guide a small business to understand and participate in the dispute resolution process under the Code


It’s not our gift to guarantee any business will be a success but it is our mission to make sure no one fails because they didn’t know about something that would help.

Our Mission: The mission of the Australian Small Business and Family Enterprise Ombudsman is to help ensure Australia is the best place to start, grow and transform a small business and family enterprise. ASBFEO understands the challenges facing small and family business and provides advice and research to improve policies, access to dispute resolution services and mental health support should the need arise. www.asbfeo.gov.au

and we can help find an Alternative Dispute Resolution practitioner for an ADR process, especially in cases when the parties can’t agree on a process to resolve their disputes. Some of the more common cases that we see in franchising relate to royalties, fees and commissions associated with sales, leasing arrangement disputes and termination of franchise.

aim to put the wind “ Wein their sails, not in their face. ”

In a recent case in the food industry, a franchisor started charging royalties on all sales through food delivery services. This was not consistent with the franchise agreement and following our involvement, the franchisor agreed to revert to the original agreement. Another case involved a franchisee being concerned about consistently being supplied with poor quality products which they said was causing financial hardship and harm to their reputation. We assisted in referring this matter for mediation so that the parties could directly negotiate an outcome with the assistance of the mediator. And while ADR can resolve disputes, when that doesn’t work the cost and time of going to court for a ruling can be significant. Small businesses do not have the time or resources to pursue these matters, often leaving issues in the franchise system unresolved and lingering. We encourage parties to consider arbitration under the Franchise Code to resolve disputes as it can be quicker and cheaper than court. We also advocate for the creation of a Federal Small Business and Codes List into the Federal Circuit Court of Australia to provide small businesses and regulators with more feasible and timely means of enforcing their legal rights. It would cover industry codes disputes like franchising, unfair contracts and

other small businesses issues with disputes capped at $1 million (award or fine) and delivered via online hearings, significantly reducing the time and cost burden on a small business. We champion the need for right-sized regulation. Too often, it is assumed a small business is a shrink-wrapped version of a big business with a compliance and HR department when in reality it is the timepoor owner who has to deal with the frequent changes to workplace and taxation laws not to mention managing privacy and cyber security issues. We also provide a Tax Concierge Service which allows a small business that objects to an assessment from the Tax Office to get an independent reality check of the viability of their case, before time and money is spent.

Finally, when you own a small business, it is just as important to spend time working on your business as it is to spend time working in your business. Small business owners feel acute pressure to ‘do it all’ and to keep up the appearance of being fine even when they were struggling with their mental health and wellbeing. For small and family business owners, their identities are interwoven into their business and the stakes are so much higher than just a job. In many cases they have put their family home on the line -- to build up their business, which amplifies the emotional challenges. We aim to put the wind in their sails, not in their face. We have a range of checklists, resources, tools and guides to help small businesses on our website www.asbfeo.gov.au business franchise MAGAZINE 61


expert advice: Stewart Germann | Franchsing Lawyer | Auckland, New Zealand

Due Diligence is Essential Whether you are buying a franchise or a non-franchise business great care should be taken. Any business purchase will usually involve substantial capital and if you are borrowing from a bank then security, usually in the form of a mortgage over your house, will be required. If you are buying a franchise in New Zealand you must check whether the franchisor is a member of the Franchise Association of New Zealand (FANZ) for, if so, the franchisor will have to comply with the code of practice and code of ethics of the FANZ. The code of practice requires a franchisor to supply a disclosure document to a prospective franchisee and the franchise agreement must contain a dispute resolution provision and a seven day cooling off provision. Before purchasing a business, you should complete your due diligence which basically means asking the right questions of the 62 business franchise MAGAZINE

Stewart Germann founded Stewart Germann Law Office (SGL) in 1993 as a boutique law firm at Auckland, New Zealand, specialising in franchising, licensing and business law. Stewart has over 40 years’ experience in franchising law and acts for franchisors in New Zealand, Australia, USA and the UK. SGL also act for franchisees and provides legal advice. Stewart has spoken at franchising conferences in New Zealand, Australia, Italy, South Korea and USA and he was on the Board of the Supplier Forum of the International Franchise Association (“IFA”) for 6 years until March 2007. Email: stewart@germann.co.nz | Web: www.germann.co.nz

vendor or franchisor, receiving and perusing relevant information, going to your own independent accountant and lawyer and ascertaining all material facts. In completing your due diligence, you should consider all of the following: • Engage an accountant to examine the books and records of the business. • Test the financial representations made by the vendor. • Check whether the business will be able to service your proposed borrowings and still

leave an adequate return. • Check the terms and conditions of the contract and discuss them with your solicitor before you sign it. Is there to be a restraint of trade on the vendor? If the vendor is a company, are the directors personally bound? • Check the registrations, licences or permits held by the vendor. • Is the business a franchise? Check the franchise agreement and what fees are payable and what consents are needed.


Before purchasing a business, you should complete “your due diligence which basically means asking the right questions of the vendor or franchisor, receiving and perusing relevant information, going to your own independent accountant and lawyer and ascertaining all material facts.

• Check the provisions of the lease and obtain legal advice before you sign it. What consents are needed from the lessor? Is a personal guarantee required? • Check the inventory of chattels, plant and equipment and their condition. Are there any encumbrances to be discharged? • Check for restrictions as to the use of the business premises. • Check the rates, insurance and other outgoings. • If employees are to remain in employment, check employment contracts, the method of adjusting salary, annual leave, superannuation, and how this is dealt with in the agreement. • Seek legal and accounting advice about choosing the most appropriate operating structure as there may be taxation implications. • Seek legal advice on the laws relating to consumer protection, credit, leases, employment law, patents and copyright.

• Seek expert taxation advice and be aware of GST, PAYE (Pay As You Earn) and FBT (Fringe Benefit Tax). You can rely upon what a franchisor says or writes as being truthful and the Fair Trading Act 1986 provides remedies for misrepresentations. Most franchise agreements will contain a disclaimer clause which purports to say that a franchisee has not relied upon any statement, representation, inducement, offer or warranty made by or on behalf of a franchisor. Some franchise agreements contain a separate disclaimer under which the franchisee, and if the franchisee is a company then the directors of that company, specifically acknowledge that any representations made by the franchisor will not be binding upon the franchisor. From a legal point of view this would not usually save a franchisor from litigation using the Fair Trading Act if any false or misleading representations were made. Please note that in addition, the Fair Trading

Amendment Act 2021 which came into force on 16 August 2022 affects standard form small trade contracts and it is geared to prohibit unfair contract terms in consumer contracts like a franchise agreement. Further, New Zealand now has unconscionable conduct in trade provisions which have been in force in Australia for many years. In my opinion, prospective purchasers are vulnerable even when they obtain independent legal advice and sign disclaimers. Therefore, it is even more important to undertake robust due diligence, to ask the right questions of the vendor or franchisor, and to seek full explanations making written file notes of every conversation or meeting. Your due diligence should include background checks on the directors of the vendor or franchisor including whether the directors have been made bankrupt or been convicted of any criminal charges. The purchase of any business contains risks but purchasers should strive to minimise those risks at all times. v business franchise MAGAZINE 63


franchisor in depth: MyHome

Dreaming of running your own high-income business, but with the time and freedom to enjoy life? With a MyHome management franchise, you can do just that. Owning your own business comes with a minefield of detail and challenges which mean you can easily end up with a business that ‘owns’ you, rather than the other way around.

operating an ordinary business so that it works in an extraordinary way.

A business like that is all consuming and can quickly take over your life, leaving you with little time or energy to enjoy life even when (and if) your business is financially successful.

These tried and tested systems give you very best chance of building a profitable business that will give you long-term security and more time for the things that matter most.

When it comes to business ownership, MyHome stands out as a ground-breaking opportunity offering a meticulously systemised and digitally-led management franchise specifically designed to give you time for the things that matter most.

A remarkable turnkey business, built with 21st century technology… MyHome believe that a good business works for you, rather than you working for it! Which is why they’ve invested the last 15 years creating, testing, developing and 64 business franchise MAGAZINE

At the heart of this are their many unique business systems which combine to optimise the performance and ease of operation of every aspect of a premium home services business.

Earn a six-figure income running a business from your phone… MyHome have spent years developing what they believe is the ideal business – a business that is built around you and your lifestyle, and is designed to help you achieve your aspirations and goals. By prioritising digital solutions, MyHome Owners can run much of their business from a mobile or tablet.


Carve out your slice of the thriving 1.1 billion dollar home services market…

MyHome’s three key digital systems are… MyHome Central – MyHome’s comprehensive digital training and support hub. This includes everything from induction and training, to manuals, training videos and much more.

According to the 2023 industry spotlight report by IBISWorld, the residential cleaning services sector in Australia is worth over 1.1 billion dollars in annual sales.

MyHome App – the MyHome App covers all the day-to-day operations, managing the team, managing the money, banking – all handled from the App on a tablet or smartphone.

For many households, buying in professional home services is no longer seen as a luxury but a necessity. This includes busy professionals and families who prefer to spend their free time doing more of the things they love rather than household chores.

MyHome Hire & Inspire – using cutting edge AI, a large part of the hiring process is managed by MyHome’s digital recruitment system. These digital solutions, along with their other systems, allow MyHome Owners the flexibility and freedom to run a successful business whilst still having time to enjoy their life.

A home services management franchise with a difference… A key difference between MyHome and many other home service franchise businesses is that MyHome Owners are not cleaners. They are people looking for an opportunity to build and own their own business, but they don’t want to be on their own. They have the skills, motivation and ambition to run a successful business but don’t want to start from scratch. They value working in a professional environment, with a strong brand, and appreciate the high levels of structure and support they get by partnering with MyHome. They’re someone who can successfully lead their own team while following the proven MyHome system and working closely with the wider MyHome team. MyHome Owners are busy – but they also have time for family, to take regular three-day weekends and to enjoy life.

MyHome is a leading brand in the premium home services sector, and with the sector thriving, and more people appreciating a high level of service at home to ease the pressures of their busy lives, there’s never been a better time to get involved. • Great at working systems and following proven processes • Love getting out there and making it happen • Appreciate a healthy work/life balance • Want to build a business that becomes a saleable asset

Consistency is key… Even the most brilliantly run business can’t succeed unless the service they provide consistently meets and exceeds expectations. MyHome’s unique Tri-colour™ Cleaning System splits the customer’s house into colour-coded zones, Blue, Green and Red, each of which are allocated their own cleaning processes and products to provide a consistent, high-quality service. By training team members to follow the Tri-colour™ process, MyHome Owners don’t even need to hire experienced cleaners – just reliable people who can follow the system and will take pride in the premium quality of their work.

Discover more… MyHome is now awarding a limited number of management franchises across Melbourne’s best suburbs. You can take the first step to finding out more by visiting https:// myhomefranchise.com.au/business-franchisejan/. Or scan the QR code now for instant access…

Some of the key qualities that make a great MyHome Owner are… • A great people person • Work well with others as part of a motivated team • Enjoy building, supervising and leading your own team • Passionate about great customer service • Comfortable with technology, numbers and reporting

Meaning MyHome Owners can focus on growing their business, knowing that their teams are delivering a customer experience that consistently meets, or better yet exceeds, expectations. business franchise MAGAZINE 65


profile: Franchising Expo

Embarking on your Entrepreneurial Journey in 2024? Are you contemplating a career shift or eager to start your own business? The Franchising & Business Opportunities Expo is your gateway to a world of possibilities. With an expansive showcase of franchise systems and innovative business ideas, this event is the place to start the research, ask the questions and compare the opportunities. Dive into a diverse array of franchise brands and business opportunities that resonate with your ambitions and values. The expos provide a unique platform for face-toface interactions, laying the foundation for successful partnerships and invaluable networking. Meet franchisors, current franchisees, and industry experts, all under one roof, ready to share their insights and experiences. The shows will be running in Sydney from 4-5 May and in Melbourne 17-18 August. Brisbane and Perth will return in 2025. Navigating the maze of business opportunities online can be daunting. The expos simplify this process, bringing together a blend of franchisors, legal and financial advisors, and industry authorities. ‘It’s important to do some research online, but nothing can replace meeting real people 66 business franchise MAGAZINE

who can explain the ins and outs of their business venture,” says exhibition manager Fiona Stacey. “And visitors are often inspired by business ideas in industries they had never even considered!” In addition to meeting exhibitors, visitors can attend the free seminars held as part of the show. Here you will learn from experts in franchising and hear from successful franchisees, as well as strategies to help you succeed and pitfalls to avoid. A highlight of the expo, is The Start Your Own Business Workshop which is an invaluable resource for aspiring entrepreneurs. Held on both Saturday and Sunday mornings, it offers practical advice on business ownership, how to get started and what you need to know to take the leap. Fiona adds “The Expo is independent and gives you the perfect chance to see the options, speak with the experts and have all your questions answered.” Don’t miss this opportunity to step into the world of franchising and business ownership. Put the dates in your diary now! For more information on visiting or exhibiting, please email Fiona at fiona@specialisedevents.com.au or visit www.franchisingexpo.com.au.

Reader special: Register to visit the Franchising & Business Opportunities Expo for half price at www.franchisingexpo.com.au by using promo code CGB

Diary Dates: Sydney: 4-5 May 2024 Melbourne: 17-18 August 2024 Brisbane and Perth: Return 2025


Be your own Boss!

• Free advice from the experts • Meet the people behind the brands • Free seminars daily

Sydney 4-5 May 2024 | Melbourne 17-18 August 2024 franchisingexpo.com.au Get your half price ticket online and save $10 using code CGB at franchisingexpo.com.au

ENDORSED BY

business franchise MAGAZINE 67


hot tOpics

behind the

headlines Jason Gehrke is the Director of the Franchise Advisory Centre and has been involved in franchising for more than 30 years at franchisee, franchisor and advisor level. He advises both existing and potential franchisors and franchisees, and conducts regular education courses for franchisors in Australia and overseas. He has been awarded for his franchise achievements, and publishes Franchise News, Australia’s only fortnightly electronic news bulletin on franchising issues. www.franchiseadvice.com.au

7-Eleven Australia sells for $1.71 billion The Australian operations of convenience retail chain 7-Eleven have been sold to 7-Eleven International (7IN), a joint venture of the brand’s Japanese listed parent company Seven & I, and the US business, in a deal reported to be worth $1.71 billion according to media reports. The deal is still subject to regulatory approval and is expected to settle in the second quarter of 2024. It is understood to be the single largest sale price achieved for a privately-owned franchise brand in Australia, encompassing 752 Australian outlets, of which 75% include fuel retail outlets, with the balance comprising stand-alone convenience stores. 7-Eleven started operations in Australia with one store in Melbourne in 1977 after the local rights were acquired by a family from a grocery retail background, who built up the business before putting it up for sale earlier this year. According to one report, the business had been offered to 7IN last year, before being placed on the open market earlier this year. The Australian business plans to open around 35 new outlets a year, and is well known in the eastern states and Western Australia, but currently has no outlets in Tasmania, the Northern Territory or South Australia.

Australian brand settles US management lawsuit Australian-based Mexican food chain Guzman Y Gomez (GYG) has settled a lawsuit brought against it in the United States 68 business franchise MAGAZINE

by a group of six executives from its former management team responsible for the chain’s expansion into North America, according to a media report. Filed in California earlier in 2023, the USD$100 million lawsuit accused GYG’s leadership team of racism and ageism, among other things. GYG described the action and allegations as a cash grab and retribution by underperforming employees. The lawsuit was settled with a USD$1 million payment to the six complainants and a buyback of $15.9 million in shares. GYG maintains the lawsuit had no merit but settled with the complaints to avoid the distraction and the investment of time and money associated with pursuing litigation in the US.

RFG makes first acquisition since end of ACCC investigation Multi-brand listed franchisor Retail Food Group (RFG) has acquired Sunshine Coast pie chain Beefy’s for $10 million in its first acquisition since agreeing to a courtenforceable undertaking with the Australian Competition and Consumer Commission (ACCC) in December 2022, according to a media report. The deal includes all nine Beefy’s stores located across south east Queensland in Brisbane, Sunshine Coast and Gympie, as well as the brand’s manufacturing facility. RFG has no immediate plans to change the business’ operations, 180-strong team, business operations or supply partnerships. It is the first brand acquisition for the Gold Coast-based listed franchisor since before the

2018 Parliamentary Joint Committee Inquiry into the Franchising Code of Conduct, sparked in part by media coverage of the plight of franchisees of RFG-owned brands including Michel’s Patisserie. In its December 2022 court-enforceable undertaking, RFG agreed to pay $5 million to Michel’s Patisserie franchisees who paid levies into a marketing fund between 1 July 2012 and 30 June 2017 following allegations of unconscionable conduct and false and misleading representations made to franchisees and also agreed to waive approximately $5 million of debts owed by franchisees.

New service brand met with disbelief Multi-brand service franchisor Jim’s Group has reportedly expanded their offering to include beauty services under the banner Jim’s Beauty, according to a media report. Officially launched on November 1, Jim’s Beauty offers franchisees three alternative model options: Franchisees can go to the customer’s house, operate out of their own home, or open a shop or traditional beauty salon. According to a Jim’s Group social media post, Jim’s Beauty will allow customers to experience luxury beauty treatments at their convenience, delivered by professionals who are ready to pamper them, anytime, anywhere. Beauty treatments offered by the franchise include bridal packages, facials, nails, and teeth whitening. However, the new brand has been met with scepticism by influencers who have questioned the authenticity of the Jim’s Beauty concept.


claiming he suffered significant financial loss and damage as a result of their response to the incident, according to a media report. The altercation occurred in 2019 when the former franchisee and an accomplice confronted a local resident near the franchisee’s home and demanded that he remove an Aboriginal flag that was hanging from his residence. A video of the incident, which went viral on social media, documented the interaction quickly disintegrating into a profanity-laden argument.

Court rules on burger brand battle The Federal Court has resolved a three-year trademark battle between burger chains Hungry Jack’s and McDonald’s by finding that the Hungry Jack’s Big Jack and Mega Jack brands do not infringe trademarks held by McDonald’s. In particular, the Court found that the Big Jack burger offered by Hungry Jack’s was recognisably different to the Big Mac burger offered by McDonald’s, despite Hungry Jack’s conceding that the name was a deliberate taunt of McDonald’s. However, Hungry Jack’s were found to have engaged in misleading advertising by claiming that it’s burgers contained 25% more beef than those of McDonald’s after expert tests disproved this claim.

ACCC seeks licensing system to regulate franchisors The right to grant new franchises will be stripped from franchisors in Australia under a proposal from the Australian Competition and Consumer Commission (ACCC) which seeks to introduce a licensing system for franchisors, according to the ACCC’s submission to the current Franchising Code Review. Under the proposal, the ACCC would impose a range of prudential requirements on a franchisor before they can be licensed to start offering franchises, and which must be maintained in order to continue to offer franchises. If a franchisor’s license is suspended or revoked, the franchisor would be prohibited from soliciting new franchises until it has met any conditions imposed on it by the ACCC, including providing a

mechanism for accessible and binding dispute resolution to manage conflicts between franchisors and franchisees. According to the ACCC submission, after more than 25 years of operation, the Franchising Code of Conduct does not provide the Commission with sufficient powers to intervene before or when harm occurs in franchise relationships, but only after the damage has been done. The ACCC argues that it, or another government agency, could take more proactive steps to reduce harm to existing and potential franchisees via a government licensing arrangement imposed on franchisors. The ACCC submission also states that a substantially similar outcome could be achieved via the Franchise Disclosure Register, which has been operating for the past year, and which could suspend or cancel franchisors from the Register unless they meet more stringent conditions. The proposals are contained in the ACCC’s submission to the Franchising Code Review, which is published on the ACCC website. No public submissions to the Review have yet been posted to the Review’s website. The Review itself is due to be completed and presented to the Australian Government in December 2023, but it is unknown when the Review findings will be released publicly.

High-profile franchise termination drags McDonald's into court The operator of two McDonald’s restaurants in regional Victoria who had his franchise agreements terminated and outlets sold following an altercation with neighbours is seeking damages from the burger chain

Within 24 hours of the video being posted, McDonald’s Corporate ended the franchisee’s franchise agreement and took over operation of the two outlets. The former franchisee claims the sale of the stores he was negotiating prior to the incident was negatively impacted by McDonald’s actions and that the price he utimately achieved was lower than it should have been because he was pressured by the company to finalise a quick sale. The plaintiff has dropped separate defamation action against McDonald’s.

US authorities reinstate joint employer rule United States labour authority, the National Labour Relations Board (NRLB), has issued a final rule making it easier for workers and unions to hold companies liable for labour law violations by their franchisees and contractors, according to media reports. The NLRB has effectively re-instated an Obama-era standard through the rule that will treat companies, including franchisors, as “joint employers” when they have control - even when it is indirect or not exercised over essential terms and basic conditions of employment such as hiring and firing, pay, scheduling, and supervision, among other things. The joint employer rule replaces a rule enacted during the Trump administration which required companies to have “direct and immediate” control over contract and franchise workers to be considered joint employers. The rule which takes effect on December 26, 2023, has been described by the NLRB chair as a “legally correct return to common-law principles”. The US Chamber of Commerce and the IFA, which represents franchising in the US, both oppose the rule and have indicated they will seek to have it overturned. Industries affected by the rule include not only franchised businesses, but also those that rely heavily on staffing agencies and contractors such as manufacturing and construction. v business franchise MAGAZINE 69


TURN YOUR PASSION FOR PERFORMING ARTS INTO A PROFITABLE BUSINESS. It’s incredible to see how far the franchise has come since I launched the first Stagecoach school in Australia. We’re now regarded as one of the best performing arts opportunities for children in the area. As a franchisee, I get a lot of satisfaction out of running my business. Serena Kipling Principal of Stagecoach Perth Opened 2000

Single Unit and Master opportunities welcome. Initial fee from $20,000 plus start up cost from $17,000.

Creative Courage For Life®


professional services listings

Level 3, 145 Eagle Street, Brisbane QLD 4000 P 07 3221 2221 E info@morganmac.com.au W https://www.morganmac.com.au/

Level 6, 64 Marine Parade (PO Box 10857) Southport Qld 4215 Contact Sam Rees P 07 5591 2522 E sr@ippartnership.com.au W www.ippartnership.com.au IP Partnership Lawyers have been assisting Franchisors and Franchisees located all over Australia since 1995, with specialised expertise assisting business owners with everything from structuring, legal advice, preparation of documentation and consultation and advice to turn their existing businesses into franchise systems. Based on industry experience our solicitors will guide you through the entire process; providing guidance as to how to determine your Territories, Franchise and Service Fees, Marketing compliance, and in 6-8 weeks you will be in a position to recruit Franchisees all over Australia and New Zealand. We have also assisted our National Franchisor Clients enter other International markets. The firm values developing long term relationships with clients. It is important to us that each of our clients feel that IP Partnership Lawyers are their inhouse legal team, assisting with matters such as employment law, franchise recruitment, structuring, leasing, dispute resolution, trade marks, Code compliance and drafting bespoke contracts. Unlike many general practice firms, IP Partnership Lawyers does not practice outside its specialised area of expertise – we do not do residential conveyancing, family law, criminal law or personal injury. IP Partnership Lawyers are the lawyers to contact when you require expert commercial lawyers who deliver prompt and professional services for franchising, intellectual property and business matters only.

We have worked with the franchising sector for over 25 years. The franchise related legal services we provide include: • Court work and dispute resolution for franchisors and franchisees • Franchise mediation • Franchise dispute solutions and strategies • Purchase or sale of franchise businesses • Advising on franchise documents • Advising on franchise renewal or exit • Preparing franchise documents • Risk and compliance advice • Commercial and retail leasing • Privacy and privacy policy advice We work with our clients to implement their commercial objectives. Our aim is to achieve the best possible outcome for our clients.

Suite 13, 317 Whitehorse Road, Nunawading VIC 3131 P 1300 123 300 Contact Fred Nadde E fred@steadfasteastern.com.au W www.shopinsurance.com.au

Shopinsurance has been looking after the needs of franchisees and franchisors for over 15 years. We offer via our website automated business insurance solutions backed by “one on one” personal advice, to ensure all our customers receive a personal level of care. We look after the needs of franchisees such as Just cuts, Hairhouse Warehouse, Gloria Jeans, AFL stores, Michel’s patisserie, Subway and Schnitz. All it takes is one phone call or email and we take the worry out of what insurance coverage you need, how much it costs and best way to structure your insurance for one shop or for a franchisor insurance facility for all. Give our Director a call on 1300 123 300 Australia wide.

business franchise MAGAZINE 71


franchise listings FRANCHISE ARAMEX Level 9, 491 Kent Street, Sydney, NSW 2000 Email: (AU) recruitment.au@aramex.com (NZ) Recruitment.nz@aramex.com Website: www.aramex.com.au www.aramex.co.nz

Bridgestone Australia 210 Greenhill Road, Eastwood, South Australia 5065 Email: FranchiseeRecruitment@bridgestone.com.au Website: www.bridgestone.com.au/stores/franchise-recruitment

Chicken Treat Level 2, 71 Walters Drive, Osborne Park, WA, 6017 Ph: 0408 927 750 Email: Leisha.fontana@craveablebrands.com Website: Chickentreat.com.au/franchising

COFFEETREAT 64 Liebig Street, Warrnambool, VIC Ph: 0421 786 008 Email: enquiries@coffeetreat.com.au Website: www.coffeetreat.com.au

DECKSEAL PO Box 4093, Burwood East VIC 3151 Ph: 1800 332 525 Email: admin@deckseal.com.au Website: www.deckseal.com.au

FRANCHISE READY Unit 2a, 87-89 Moore Street, Leichhardt NSW 2040 Ph: +61 2 8999 1120 Website: www.franchiseready.com.au

HYDRAULINK PTY LTD 123 Long Street, Smithfield, NSW, 2164 Ph: 02 8785 4600 Email: franchise@hydraulink.com.au Website: www.hydraulink.com.au

Jamaica Blue The Entertainment Quarter, Building 208/1M, 122 Lang Road, Moore Park NSW 2021 Ph: 0411 056 649 Email: ktan@foodco.com.au Website: jamaicabluefranchise.com.au

JIM’S POOL CARE PO Box 2171, Wellington Point, QLD 4160 Ph: 131 546 Email: info@jimspoolcare.com.au Website: www.jimspoolcare.com.au

Kitset Assembly Services Pty Ltd Lvl 15, Corporate One, 2 Corporate Court, Bundall, QLD 4217 Ph: 1300 352 872 Email: franchiseAU@teamkitset.com Website: www.teamkitset.com

KUMON EDUCATION PO Box 5363, West Chatswood, NSW 1515 Ph: 02 9467 2200 Email: info-au@kumon.com.au Website: kumoninstructors.com.au/Franchise

Kwik Kopy Australia Pty Ltd Level 9, 50 Berry Street, North Sydney NSW 2060 Ph: (02) 9967 5500 Email: franchise@kwikkopy.com.au Website: www.kwikkopy.com.au/franchise-opportunities

MINDCHAMPS EARLY LEARNING AUSTRALIA PTY LTD Suite 1, Ground Floor 92-94 Norton Street, Leichhardt, New South Wales 2040 Ph: 1300 646 324 Email: tinat@mindchamps.org Website: au.mindchamps.org

Muffin Break The Entertainment Quarter, Building 208/1M, 122 Lang Road, Moore Park NSW 2021 Ph: 0411 056 649 Email: ktan@foodco.com.au Website: muffinbreakfranchise.com.au

MyHome 104 Auburn Rd, Hawthorn, Victoria, 3122 Ph: 0438 162 135 Email: franchising@myhomeclean.com.au Website: https://myhomefranchise.com.au/business-franchise/

MYKIKKI Shop1/409-411 Bourke Street, Surry Hills, NSW 2010 Ph: 0406 638 253 Email: info@mykikishop.com Website: mykikishop.com

Oporto Craveable Brands, Level 12, 12 Help Street, Chatswood, NSW 2067 Ph: 0477 605 463 Email: Manal.Haydar@craveablebrands.com Website: https://franchising.oporto.com.au

72 business franchise MAGAZINE

NATURE OF BUSINESS

OUTLETS

ASSOC MEMBER

INITIAL FEE

MIN INVEST

FREIGHT & LOGISTICS/ COURIER

28 (AUS) 18 (NZ)

FCA

Available upon application

Dependant on Territory

Tyre retail and automotive mechanical services

180

FCA

$50,000

$350,000

QSR

60+

-

-

-

Takeaway Café

2

-

$1,000

$160,000

DECK AND TIMBER RESTORATION

24

FCA & AIG

-

From $31,000 +gst (Plus Equipment & Vehicle)

Franchise Consulting and Recruitment

3

FCA, BFA & IFA

$30,000

$35,000

MOBILE HOSE AND FITTINGS MANUFACTURING

400 + across AUS, NZ & Pacific Islands

FCA

Subject to location, starting from $20k

Subject to location, from $40 -60K plus finance, equipment & stock

Café

100

FCA

$9,000pa ex GST (Pro Rata to Lease Term)

$250,000

MOBILE POOL SHOP & POOL SERVICE

130

FCA

$75,000

$75,000 + Vehicle

Home Services Franchise

4 current

FCA

$49,500 + GST

$49,500 + GST

AFTER SCHOOL TUITION

322

FCA

$5000

$4,000-$30,000

Kwik Kopy – Print Design Signage

90

Franchise Council of Australia (FCA) & Visual Media Association (VMA)

-

-

Early Childhood Education Services

21

FCA

-

-

Bakery Café

150

FCA

$9,000pa ex GST (Pro Rata to Lease Term)

$250,000

Premium Home Cleaning Services

23 (Melbourne)

-

$50,000

$85,000

Dessert Shop

2

-

-

$40,000

QSR

195+

-

-

-


FRANCHISE PACK & SEND Unit 3C Mfive Business Park, 1 Moorebank Ave, Moorebank, NSW 2170 Phone: 0447 711 353 Email: luke.martin@packsend.com.au Website: www.packsend.com.au

PETBARN MOBILE DOGWASH (Formerly City Farmers Dogwash) Quarter One, Level 2, 1 Epping Road, North Ryde, NSW 2113 Ph: 0402 902 620 Email: scott.mcintosh@cityfarmers.com.au Website: www.petbarn.com.au/mobiledogwash

POOLWERX 10 Camford St, Milton QLD 4064 Ph: 07 3173 7300 Email: andrew.walker@poolwerx.com.au Website: www.poolwerx.com.au/franchising

Red Rooster Craveable Brands, Level 12, 12 Help Street, Chatswood, NSW 2067 Ph: 0437 913 247 Email: colleen.wetherbee@craveablebrands.com Website: https://franchising.redrooster.com.au

Right at Home Unit 4, 16-36 Nile Street, Woollongabba QLD 4102 Phone: 07 3177 9906 Email: daryl.s@rightathome.com.au Website: www.rightathome.com.au

Right Choice Conveyancing

1/398 Nepean Highway, Chelsea, VIC 3196 PH:03 9772 8000 Email: info@rightchoice.com.au Website: http://www.rightchoice.com.au

SNAP-ON TOOLS PO Box 6077, Blacktown NSW 2148 Ph: Aus: 1800 762 766 NZ: 0800 762 766 Email: sota.franchise@snapon.com Website: www.snapontools.com.au

Soul Origin 580 Parramatta Rd, Petersham, 2049 Ph: 0439 611 962 Email: KarlaS@soulorigin.com.au Website: https://www.soulorigin.com.au/

Stagecoach Performing Arts 12th Floor, Export House, Wolsey Walk, Woking, Surrey GU21 6QX Ph: +44 (0)1483 247 400 Email: franchiserecruitment@stagecoach.global Website: australia.stagecoachfranchise.com

The Drug Detection Agency (TDDA) 161 Collins Street, Melbourne Ph: +61 437 988 302 Email: blair.larsen@tdda.com Website: www.tdda.com

NATURE OF BUSINESS

OUTLETS

ASSOC MEMBER

INITIAL FEE

MIN INVEST

LEADING PARCEL & FREIGHT RESELLER

125 +

FCA

$80,000 ex GST

From $290,000 ex GST

DogWash

22

FCA

$30,000

$40,000

Swimming Pool & Spa Maintenance Supplies

161 Retail Stores

-

-

$90,000 + GST + Van

QSR

330+

-

-

-

Home Care For the Elderly and for Adults Living With a Disability

49

FCA and ACCPA

$120,000

$200,000

Business Services/ Property/Conveyancing

3

Australian Institute of Conveyancers

-

-

MOBILE TOOLS AND EQUIPMENT FRANCHISE

180+

FCA / FANZ

$43,000

Varies

Fresh Food and killer Coffee

150

FCA

$60,00

$320k-$450k + GST

Children’s Performing Arts Education Franchise

350

-

$20,000

$17,000

Workplace drug testing

20

FCA

From $45,000 + GST

-

Y A W T A RE G A RE A S G LISTIN A-Z BUSINESS YOUR TO PROMOTE

For more information call 03 9787 8077 (or +61 3 9787 8077 from outside of Australia) and speak to one of our Sales Executives or go to: www.businessfranchiseaustralia.com.au

business franchise MAGAZINE 73


A-Z franchise directory

Aramex Put yourself in the driver’s seat of success when you join Aramex, a leading global provider of transport, logistics and courier services. In Australia and New Zealand, more than 1,000 courier franchisees and 46 regional franchisees benefit from the award-winning Aramex franchise system that has been honed by more than 40 years of success. Aramex offers courier franchisees the training,

Bridgestone Australia Bridgestone has retained the title of Australia’s Most Trusted Tyre Brand every year since 2014. Being associated with the industry’s strongest and most trusted brand through this proven and highly successful Franchise model gives you an immediate head start. A core component of the success of Bridgestone Select is the ability to offer consumers a one-stop shop for all their tyre and automotive service needs. This allows our Franchisees to build a loyal customer following with regular engagement. Owning a franchise should be about running a business for yourself, but not by yourself. The Bridgestone philosophy

Chicken Treat Chicken Treat is a hugely popular West Australian brand with superpower potential and with a new look and in a new era, we’re ready to take on the nation. We’re expanding across the East Coast - our first two stores have already opened to fanfare in Sydney. For over 40 years, we’ve been serving fun, contemporary and tasty food to hungry Aussies and we aren’t slowing down! It’s only getting better crazy fun menu options, family-friendly store designs and a host of new technology is being rolled out.

COFFEETREAT COFFEETREAT is a unique Hole In Wall Takeaway Cafe and is owned and operated by the Proprietor, Chelsea Hayward. The business commenced trading in January 2016 in Country Seaside Warrnambool Victoria. It is a family owned business providing it’s customers “A Hole In Wall Coffee Experience”. We specialize in the sales of Coffee, Iced Beverages, Toasties, Melts, Cakes & Pastries. “At COFFEETREAT our mission is to deliver an exceptional takeaway coffee experience to our customers, one cup at a time”.

74 business franchise MAGAZINE

support and technology they need to run their own rewarding franchise business in their local communities. No prior experience is needed. Find out more and apply to join the network that delivers. For more information contact: AUS: recruitment.au@aramex.com www.aramex.com.au NZ: Recruitment.nz@aramex.com www.aramex.co.nz

is one of total support for our franchisees. Whether you are purchasing an existing franchise or starting with a new site, we are with you. It is our ongoing commitment. Our franchise fee of 3.5% is among the lowest in the industry, and unlike many other franchise models, we do not charge a separate marketing levy. We are now seeking expressions of interest from prospective franchisees interested in joining the Bridgestone Select family. Couples are strongly encouraged to consider this opportunity to join the proven and highly successful Bridgestone Select network with a full 10-year Franchise term included. www.bridgestone.com.au/stores/franchise-recruitment

We’ve been satisfying rotisserie and fried chicken cravings for over 40 years and we’re still going strong! The success of Chicken Treat is evident through our store growth strategy and store sales figures. Now that we’re launching into a new period of growth, we’re looking for Franchise Partners to help us keep up with demand by opening more restaurants across WA, NSW, and VIC. Phone: 0408927750 Email: Leisha.fontana@craveablebrands.com Website: https://franchising.chickentreat.com.au/

We make no apology for our aim - to offer quality products combined with an unforgettable service experience to each and every customer who visits our stores in Australia and beyond. Our aim is to become the preferred destination for takeaway coffee lovers worldwide, known for our outstanding quality, exceptional service, and genuine commitment to making a positive impact on coffee communities and the environment. Fore more info contact Chelsea Hayward at: Phone: 0421 786 008 Email: enquiries@coffeetreat.com.au Web: www.coffeetreat.com.au

business franchise australia and new zealand

For more information call 03 9787 8077

A-Z Listings are a great way to promote your business,

speak to one of our Sales Executives or go to

giving you a presence within our publication and also

www.businessfranchiseaustralia.com.au or

the Business Franchise website.

www.businessfranchisenz.co.nz

(or +61 3 9787 8077 from outside of Australia) and


DECKSEAL DeckSeal help homeowners and commercial clients around Australia, transform their outdoor living spaces by restoring old timber and preserving new timber. Low start up cost, mobile business and a proven established model – it’s the perfect opportunity to seal your future with a DeckSeal Franchise. The restoration and preservation of timber structures and decks is a niche business, placed within a significant growth market. Now more than ever, people will be entertaining at home and utilising their outdoor areas. A timber deck is an iconic part of the Australian outdoor lifestyle and a key feature in countless homes across the country. Our franchisees love what they do. The satisfaction they get out of their work and business is endless, from seeing the deck at the beginning of the project to the final result is amazing! We undertake a wide range of projects including decking, cladding, screens, fences, seats, handrails, posts, outdoor furniture, planter boxes and garden edges and with

a continual flow of enquiries, repeat business and an overwhelming demand for our services, a DeckSeal franchise should not be missed. DeckSeal offers everyday people the perfect opportunity to capitalise on their existing skills or quickly build a new set without the burden of learning a new trade. Full training and ongoing support are provided with operational manuals. DeckSeal currently has territories available in NSW, QLD, WA, SA and TAS. Our current franchisees are from all different employment backgrounds and possessed varied business capabilities, but all reap the rewards of owning a DeckSeal franchise. If you’re a motivated, honest and organised person who wants to own a business that enables you to have more flexibility in your life, have control over your income, and bring a smile to your client’s face – then we want to talk to you. Now is the time to buy into the home improvement market, so contact us today – email admin@deckseal.com.au or call Danielle on 1800 332 525

FRANCHISE READY

• Complete site identification and lease negotiation of new locations

FRANCHISE READY helps business owners scale and grow their business into a more valuable asset through franchising. We have launched some of Australia’s fastest growing brands into the franchise sector, we have launched and supported more than 150 brands grow by becoming franchisors.

• We have a business broking division that assist all business owners with sale of their business For Established Franchisors WE:

We assist both emerging and established franchisors in developing and scaling a successful franchise system, for emerging franchisors We:

• Complete system reviews – Operations & Training manuals and system process reviews

• Create the Strategic Plan

• Assist with concept development planning including territory mapping, site identification and leasing

• Develop all the collateral required – Operations & Training manuals, SOP’s, Launch programs • Complete franchise feasibility reports that include · Territory mapping · Competitor analysis · Financial modelling for franchisees and the franchisor • Coordinate Marketing collateral – Style & Fit out guides, Advertising, Brochures, Prospectus • Support through the documentation process with lawyers and Accountants • Recruit Franchisees and Key Executives for the franchisor

HYDRAULINK PTY LTD At Hydraulink, Business is BOOMING! Our Hydraulink Sales Service Technician franchisees are in high demand to provide a mobile hydraulic hose and fittings breakdown and repair service to industries like: • Civil contractors engaged in building, construction, road and rail projects • Waste and demolition contractors • Transport, truck and automotive repairs • Warehousing, material handling and logistics services • Marine, agriculture, farming, and forestry sector • Mining and excavation • Military and defence • Manufacturing and industrial processing. The benefits and advantages of the mobile Hydraulink Sales Service Technician Franchise include: • Low operating costs by avoiding commercial leases and outgoings • Business administration support, invoicing, collections, and quoting systems • Technical sales training development with support from an area manager and supportive

Jamaica Blue Escape and Refresh with Jamaica Blue. Kick-start your café dream with $40k!* Sign up to purchase a new Jamaica Blue franchise before 30th June 2024 and you’ll receive $40k to kick-start your business. *Terms & Conditions apply, for details visit: jamaicabluefranchise.com.au Built on the foundations of fine coffee and fabulous food freshly prepared on site, Jamaica Blue offers you the chance to own and run an award-winning café brand.

JIM’S POOL CARE MOBILE POOL SHOPS Join our team and Australia’s largest franchise system to build a business that suits your goals and lifestyle. Owning a Jim’s mobile pool shop means you can earn money from multiple streams. You charge for your time and charge for the lucrative pool items such as chemicals, pool equipment and pool accessories. This means your income is not limited by how many hours you can work and gives you scope to grow the business to a level that suits you.

• We coach, mentor, and support emerging franchise brands and their key executives

• Have a comprehensive Franchise Management system for storing Operational resources, Auditing, Process building, • Franchise coaching and mentoring • Assistance with International expansio n • Franchise Recruitment Franchise Ready is The One stop shop for everything franchising, proudly supported over 200 brands.

network of hose and fittings specialists • Branded product to meet customer needs • A designated marketing area, operations manuals, and access to marketing materials to build your business. While a mechanical aptitude or trade skill is beneficial, Hydraulink has found that the most successful franchisees display the following traits. They are: • Self-motivated and driven to provide outstanding customer service • Enjoy fixing things with a can do attitude and can multi task • People with strong work ethics, and a willingness to follow a proven system by learning new skills • Outgoing people who enjoy sales, working with a team, and have great people skills. To be your own boss, and join our team, contact Hydraulink today. We have franchise opportunities for successful candidates all round Australia. For more information visit: www.hydraulink.com.au or www.joinhydraulink.com

Established in 1992 and owned by one of Australia’s top Franchise groups, Foodco, owning a Jamaica Blue means you’ll be provided with training, support and on-going mentoring on business and operations, plus having the autonomy and flexibility to run your own business. If you’ve ever dreamt about owning your own café business, now is the perfect time! For more information contact Kristine at: Phone: 0411 056 649 Email: ktan@foodco.com.au Web: jamaicabluefranchise.com.au

Another great bonus is our FLAT franchise fee. Yes, our fee is a flat franchise fee system so you can work hard and earn as much as you like and pay the same at fee with all training and ongoing support included. If you are ready for a change then you need to put us on your list. We have selected opportunities around Australia so give us a call and come for a ride along. For more information ph: 131546 or visit www.jimspoolcare.com.au

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A-Z franchise directory

Kitset Assembly Services Join Kitset Assembly Services, the premier flatpack and kitset assembly franchise! If you love being hands on the tools and not the paperwork, a Kitset Assembly Services franchise provides the opportunity to satisfy working for yourself without the headaches. Experience high demand for our services, offering a unique opportunity for practical entrepreneurs. Our company mission is to spare consumers the frustration of assembly, letting them rely on our expert franchisees. From furniture to BBQs, basketball hoops, Sheds and Saunas - our

KUMON EDUCATION Owning and operating a Kumon franchise is the perfect opportunity for people who love working with children, their community, and who want to make a difference. As a Kumon franchisee you will have the opportunity to build an exciting and worthwhile business that contributes to your local community. While owning and operating a Kumon franchise is a significant commitment, it provides flexibility as our franchisees can decide their own schedule around family and other commitments. You will become part of a global network of associates all working towards developing ‘life skills’ in children around the world. There is also extensive support provided by your local brand and head office. Kumon is the world’s largest after-school education provider with more than 3.7 million students enrolled in over 60 countries and regions. There are more than 45,000 students studying with Kumon in Australia, each progressing according to their own ability and pace.

Kwik Kopy Australia Pty Ltd Start your franchising journey with Kwik Kopy, the leading provider of Design, Print, and Signage throughout Australia. Kwik Kopy offers a flexible franchise model, where each Centre is fully equipped to create high-quality services on-site. Owning a B2B franchise means operating business hours Monday to Friday so you’ll enjoy a work-life balance, be your own boss and be part of a supportive community committed to success.

Benefit from a low-cost entry, exclusive marketing territory, comprehensive training, consistent retail & supply partner work, and ongoing Franchisor support. With fair & fixed monthly fees and a worldleading digital platform, you’ll build a successful business while saving marriages … one assembly at a time! Contact #TeamKitset to get started today – franchiseAU@teamkitset.com www.teamkitset.com

Kumon is an individualised programme that develops students’ selflearning through the study of mathematics and English worksheets. Through the programme, students develop fundamental reading comprehension and calculation skills for confidence in the classroom and in everyday life We invite you to attend our next franchise information meeting to learn more about: • training and support • generous subsidies • low start-up costs • potential earnings For more details and to register, please visit https://www. kumoninstructors.com.au/Franchise. Or, contact our recruitment team at: info-au@kumon.com.au

You’ll also receive all the training you require, so no prior print or design experience is necessary. A Kwik Kopy franchisee is young at heart with business experience, entrepreneurial flair, and most of all – an absolute passion for customer service. We have both existing and new locations for sale throughout Australia. At Kwik Kopy, your business is our purpose. For more information plese contact Peter Fiasco at: Phone: (02) 9967 5500 Email: franchise@kwikkopy.com.au Web: www.kwikkopy.com.au/franchise-opportunities

mindchamps

We are also the only early learning organisation to have the world

Be part of a brand that is transforming the early education space globally.

Royal Society and founder of the Centre for the Mind at the University

renowned neuroscientist Emeritus Professor Allan Snyder, Fellow of the of Sydney and the Australian National University, as our Chancellor and

Hailed as THE education movement of the 21st Century by New York Times & Wall St Journal No. 1 bestselling Author Dr Joseph A. Michelli, MindChamps has over 80 Early Learning and Preschool centres across Australia, Singapore, the Philippines, Myanmar, Malaysia, Indonesia and the USA .

Chair of Research.

MindChamps Early Learning and Preschool is the only early learning organisation worldwide to develop its own unique research based curriculum. Backed by the work of award-winning, world-leading experts in the 4 Domains of Education, Psychology, Neuroscience and Theatre, our 3-Mind model of education nurtures children with the skills, flexibility, and Champion Mindset to flourish and thrive in a unpredictable future.

popularity with Australian families. The strength of our brand name

As a multi-award-winning early learning Franchisor, MindChamps is committed to your success. Our extensive list of international awards speaks volumes about the quality of our educational approach and its is synonymous with solid scientific research, quality early learning strategiesand a caring, child-centred environment. To discover why owning a MindChamps Early Learning & Preschool centre is your dream business, visit: au.mindchamps.org or call 1300 646 324.

Muffin Break

for over three decades.

Build A Life You Love. Own A Muffin Break bakery café.

They believe that the ‘Good Goes In’ across everything they do. From their extensive product range including their classic muffins and awardwinning signature coffee blend, to comprehensive training and support for their Franchisees, their philosophy is about producing the very best.

Boost your bakery café business with $40k!* Sign up to purchase a new Muffin Break franchise before 30th June 2024 and you’ll receive $40k to kickstart your café dream. *Terms & Conditions apply, visit muffinbreakfranchise.com.au for details. Established in 1989, Muffin Break is one of Australia’s most loved bakery cafés. Owned by Foodco Group, the brand has been serving Australian communities

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professionals handle it all, enjoying a diverse range of products through strong retail partnerships.

For more information contact Kristine at: Phone: 0411 056 649 Email: ktan@foodco.com.au Web: muffinbreakfranchise.com.au


myhome For over 15 years, MyHome has stood alone as the premium home cleaning business in the Australian market, revolutionising the industry with its highly systemized and digitally-led management franchise. This is an exceptional management franchise opportunity, a turn-key business with huge potential. MyHome offers its owners an unprecedented work life balance and more time for the things they value most. With a low-cost entry, extensive centralised support, including central call centres, and digital innovations, empowering owners to manage much of their business from a mobile or tablet.

myKikki Explore the deliciously naughty world of MYKIKI and become part of a franchise that radiates joy. With its vibrant pink ambiance and delectable waffles that hit your sweet spot, MYKIKI offers an irresistible business opportunity. As a MYKIKI franchisee, you’ll be able to indulge customers with whimsical treats and create unforgettable moments of happiness. Join our passionate community of entrepreneurs, where imagination knows no bounds and success is measured by the smiles on people’s faces.

MyHome owners are not cleaners, they come from various backgrounds and are skilled individuals who efficiently manage and cultivate thriving residential cleaning enterprises. They aspire to run their own businesses while benefiting from the experience and proven framework offered by MyHome’s established model. MyHome are now awarding a limited number of management franchises covering Melbourne’s finest suburbs. If you aspire to a work life balance with great financial rewards, take the first step by visiting https://myhomefranchise. com.au/business-franchise/.

With MYKIKI, you can turn your entrepreneurial dreams into a reality and be part of a brand that delights customers of all ages. Don’t miss the chance to spread sweetness and laughter as you embark on this extraordinary franchise journey. For more information on this delicious franchise contact: Nathan and Lola Ph: 0406 638 253 Email: info@mykikishop.com Web: mykikishop.com

business franchise australia and new zealand

For more information call 03 9787 8077

A-Z Listings are a great way to promote your business,

speak to one of our Sales Executives or go to

giving you a presence within our publication and also

www.businessfranchiseaustralia.com.au or

the Business Franchise website.

www.businessfranchisenz.co.nz

oporto

Portuguese inspired restaurant design and vibrant branding, what’s not to celebrate?

Established in 1986, Oporto was founded on bringing authentic Portuguese flavours to Bondi Beach. People could sense that it was something special, and word quickly spread. A relentless focus on fresh, flavour-some food coupled with a youthful, fun and vibrant experience, Oporto has carved a unique place for itself in the Australian food industry. Its festive, youthful vibe is there in every element of our restaurants. With a modern, fiery menu,

(or +61 3 9787 8077 from outside of Australia) and

Oporto is in a period of rapid growth. Aussies love our style and they can’t get enough of our food, so we need to grow our franchise familia to keep up with demand! We’ve identified dozens of perfect locations for new restaurants and now we need some new franchise parceiros (partners) to join the team. Phone: 0477 605 463 Email: Manal.Haydar@craveablebrands.com Website: https://franchising.oporto.com.au

PACK & SEND

• Multiple revenue streams

PACK & SEND is a ‘No limits’ Freight Reseller Business tapping into the eCommerce parcel market. We are a network of entrepreneurial franchise partners providing award-winning services to the high-growth parcel, freight, logistics and eCommerce fulfillment markets. Our franchise system is a High-Profit return business model that is scalable to a ‘multistore’, multi-million sales revenue enterprise.

• Brand Lead Guarantee valued at over $100,000 for all new

Why PACK & SEND • No LOGISTIC experience necessary • Every day is different! • Customers love us! Over 26,000 5-Star reviews!

Centres • Territories available nationally • 5-Star rated Franchise System by FRAN Data since 2019 Contact us today to learn more about our multi-award winning franchise business model. Phone: 0447 711 353 Email: luke.martin@packsend.com.au Website: www.packsend.com.au

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A-Z franchise directory

PETBARN MOBILE DOG WASH Be part of the Petbarn Mobile Dogwash franchise system with all the support that comes with it, it allows you to concentrate on your business; • Work your own hours • Group marketing power to support your business • Managed website including optimized search engine listing and adwords • 24/7 call centre • Social media management and support • Lead generation

franchisees. We also have back-up equipment should you have a breakdown you can use to keep you working, including a spare van! • Take a holiday knowing your fellow franchisees can help look after your customers when your away and they are still yours on your return • Group buying power for equipment and consumables saving you $ that no independent operator could ever receive. • We use a van, not a cumbersome trailer. The hydrobath comes out of the van so the dog is washed in its yard and is more relaxed. The van is much easier to drive and reverse than a trailer too!

• LARGE EXCLUSIVE TERRITORY – ALL LEADS COME TO YOU with NO COST PER LEAD FEE

For more information call Scott McIntosh on 0402 902 620 or visit

• Lowest franchisee fee in this market

www.petbarn.com.au/mobiledogwash.

poolwerx

with multiple vans and a retail outlet serving residential and commercial clients. Independent retailers can also elevate their business and join the Poolwerx family.

Join Poolwerx to build your business dream. Benefit from our 30+ years of experience, including comprehensive training, marketing, technology and robust business systems; no prior experience is needed. The pool industry is resilient and in demand, with Poolwerx Australasia sales reaching $170.1 million in FY 2022-2023. Enjoy multiple revenue streams and a scalable business model. Choose from new mobile businesses starting at $90K + GST + van* or acquire an established franchise

Red rooster Classic food franchises in Australia don’t get more iconic than Red Rooster. With over 345 stores Australia wide, Red Rooster is one of the most recognised food franchises. A staple Australian brand for decades, the modern Red Rooster draws from its well-loved history while moving into its innovative future. We know you’ve got to give people what they want – so we’ve developed modern restaurant designs,

right at home Right at Home provides a full range of services; companionship, domestic support, personal care, skilled nursing and allied health services. We do this across the aged care system, disability, and post hospital care systems. We currently have 49 franchisees in our system covering most of Queensland, a large proportion of Sydney and some regional areas of NSW, Perth and Kalgoorlie, Melbourne, Southwest Victoria, ACT and Adelaide Central. There are still prime territories available in regional NSW, regional WA, Melbourne and regional Victoria including the prime locations of Bendigo, Ballarat, Mornington Peninsula and Gippsland. We have more territories for sale in Adelaide and South Australia, Tasmania and Northern Territory.

Right Choice Conveyancing Right Choice Conveyancing offers an opportunity for customer focused business-people to own their own business in the booming property marketing industry. Franchisees do not need a background in law or conveyancing, as Right Choice provides not only full training, but will handle part of each property transfer on behalf of the franchisee, ensuring a smooth and accurate outcome for each client file. To get you started, Right Choice Conveyancing provides a portfolio of current clients ready for you

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• Initial & ongoing training & support. Be part of a team of like-minded

Partner with an award-winning business – Poolwerx is Australasia’s largest and most trusted pool and spa maintenance network. We put people first! For more information go to: www.poolwerx.com.au/franchising or call AU 1800 245 447 or NZ 0800 543 419 *Leasing or financing options are available for an LDV Van G10 from $35K + GST.

a continuously updating menu, new customer interfaces and, of course, an ongoing dedication to satisfying Australia’s chicken cravings. A successful business model, grounded in history and modified for the future…what’s not to love? For more information please contact Colleen Wetherbee Phone: 0437 913 247 Email: colleen.wetherbee@craveablebrands.com Website: https://franchising.redrooster.com.au

The comprehensive initial training covers our bespoke systems, care management, care delivery, recruitment, sales, marketing, operations and managing the business. New franchise owners enter our RightStart© program designed to get them up and running and profitable within the shortest space of time. This program provides intensive support during the start-up phase that underpins the early success of our franchise owners. Recent experience has shown that Right at Home is pandemic and recession proof. Our markets are guaranteed to grow over the next 20 years. If you are looking for something new, a real business with fantastic returns, while giving back to your community, Right at Home is the right choice.

to handle the transaction. You commence your new franchise with revenue from Day 1. This business is online based and all transfers are handled using the industry standard software platform, PEXA. You can commence working from home and later move into an office or shop when you are ready. The franchisor is at hand to assist and guide you at every step and with every client file, so you are never on your own. info@rightchoice.com.au www.rightchoice.com.au


SNAP-ON TOOLS Snap-on Tools Australia & New Zealand leads the way in innovation to providing technicians, engineers and other professional tool users the gold standard in tools, tool storage, equipment, diagnostics, repairs information and management systems.

We are a complete retail mobile showroom that brings high quality tools and equipment to customers at their place of work. Our highly targeted marketing techniques promotes our Snap-on Tools brand so it reaches your customers. Each month, we develop specials to give customers a reason to buy immediately. With extensive training and ongoing support,

Snap-on Tools continues to grow and perform with a network of over 180 franchisees across Australia and New Zealand.

Join the world’s largest tool franchise and drive your own success

soul origin

fresh food will continue to inspire changes in the fast-food industry. As they grow, they bring with them a promise that nutritious food should be accessible to all.

Soul Origin is not just a brand; it is a friend to Aussie food lovers. Back in 2011, they set out on a mission, to shake up the fast-food industry and create a space where people could grab food that is not just quick but also fresh, wholesome, and delicious. Now, with 150 stores across the country, they have become the go-to spot for foodies looking for quality food on the go. And guess what? They are just getting started. Soul Origin has set its sights on further expansion and innovation. Their commitment to providing healthy,

Stagecoach Performing Arts At Stagecoach Performing Arts we are all about performance – on stage, in life and in business. We are here to inspire children and provide them with the confidence to be themselves. The demand for extra-curricular performing arts opportunities for children continues to increase. Stagecoach’s unique model of running three disciplines (singing, dancing and acting) simultaneously, means its franchisees are well placed to capitalise on this demand.

www.snapontools.com.au

Take the next step and join a Food and Coffee Franchise with Soul Origin! For more information contact: Karla Shand 0439 611 962 KarlaS@soulorigin.com.au https://www.soulorigin.com.au/

is pinned around skills development for each stage of learning. Stagecoach enriches the lives of 60,000 students worldwide, each week. As a Stagecoach franchisee, you are responsible for driving and growing your business and managing a team of talented teachers. You will not be required to teach any classes yourself, but our model actively encourages you to put your own stamp on the creative process. From marketing to recruiting and retaining teachers, Stagecoach will provide you with the guidance and support you need, when you need it.

Stagecoach developed Educational Framework which

australia.stagecoachfranchise.com

The Drug Detection Agency (TDDA)

businesses taking part in workplace substance testing programs.

Established in 2005, The Drug Detection Agency (TDDA) provides Australasian businesses with end-to-end workplace substance testing, education and policy services. Driven by a mission to ‘creating drug-free environments’, The Drug Detection Agency has established itself as the number one drug testing brand in Australasia, with more than 300 employees, 90 mobile health clinics and numerous locations all around Australasia. On a yearly basis, TDDA performs more than 250,000 tests and this number continues to grow with more and more

With demand on the rise, TDDA is now looking for motivated and passionate franchisees in Victoria, Tasmania, the Northern Territory, South Australia and Western Australia to get involved and join their mission. If you are looking to be part of a franchise that allows you to make a real difference to workplaces all over Australia, and to join a team who share the same passion, values and mission, then enquire today to be a part of The Drug Detection Agency (TDDA). www.tdda.com

business franchise australia and new zealand

For more information call 03 9787 8077

A-Z Listings are a great way to promote your business,

speak to one of our Sales Executives or go to

giving you a presence within our publication and also

www.businessfranchiseaustralia.com.au or

the Business Franchise website.

www.businessfranchisenz.co.nz

(or +61 3 9787 8077 from outside of Australia) and

business franchise MAGAZINE 79


P: 1300 312 502 E: info@TheProvenGroup.com.au W: www.TheProvenGroup.com.au

"As a franchisor, having the right partners within our business is critical. The team at The Proven Group have been a great one stop shop for all HR and Safety needs." Marianna Barba - Franchisor Hire for Baby & Baby Restraint Fitters

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