Fitness identity converts three clubs to Genesis Health + Fitness in WA The Genesis Health + Fitness franchise
existing Bailey Fitness facilities to Genesis
network is adding three new sites in WA,
Health + Fitness clubs.
with high profile fitness personality Adam
Adam owns a chain of health clubs
Bailey confirming he will convert his three
and martial arts schools in WA and
across Australia and is a former World Middleweight Muay Thai Champion. The clubs, located in Southern River, Morley and Baldivis will be re-branded Genesis. Adam, who qualified as a fitness trainer at just 17, said he chose to align with Genesis Health + Fitness because it is a trusted brand within the industry. “After 12 years of running the business, it is time to put some more focus into the martial arts brand,” said Adam. “My goals for 2022 are lofty indeed but by partnering with a group responsible for the growth of national brands such as Genesis, Coaching Zone, Ninja Parc and JUMP! Swim Schools, to name a few, I’m very confident the year ahead will be prosperous!” Genesis Health + Fitness CEO Ian Jensen Muir welcomed Adam to the Genesis family and said simultaneously adding three locations to the Genesis footprint in WA was a big win for the Genesis network and members.
Art demand boom sees Fantastic Framing Australia open new store in Sydney’s eastern suburbs Despite the pandemic, lockdowns and closing of retail stores, the Australianowned art framing franchise Fantastic Framing has opened the doors of a new store at Rose Bay in Sydney’s eastern suburbs. The store opened on Monday, 17 January 2022 and comes at a time when retail begins to flow again in spite of Omicron challenges and after eastern seaboard lockdowns last year. Avi Efrat, the owner of the Fantastic Framing franchise, is excited to help bring colour and spirit back into people’s lives through his art framing services. Efrat says renewed demand was what prompted him to open the new store in 8 business franchise MAGAZINE
Rose Bay and the support from the local community over lockdown made all the difference to the business’s survival. Efrat says “The eastern suburbs is an area that keeps up with interior design and art trends, and with my experience specialising in interior design and art, I am excited to share my services and knowledge with my customers.” An integral part of Efrat’s business is giving back a large percentage of profit back to artists and giving loyal employees shares in the business. “We wouldn’t be where we are today without our incredible artists and hardworking staff.”
The opening of the Rose Bay store is a stepping stone in Efrat’s dream of transforming the art world. He hopes that through his franchise he can help clients, artists and other small businesses thrive after the uncertainty of the past two years.
