FRANCHISOR IN DEPTH: WellBiz Brands, Inc.
WellBiz Brands, Inc.
Celebrates Record Franchise Growth in 2021
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The leading beauty and wellness platform added two new brands, franchised its first Drybar international location and signed more than 100 franchise agreements WellBiz Brands, Inc., the preeminent beauty and wellness platform, shared 2021 results from the recordbreaking year the company experienced.
expanding to new communities around the country. Trends continue to point to the resiliency of personal services which was evident in the double-digit sales growth compared to 2019, one of the primary barometers for the overall health of its business.
With nearly $500M in systemwide sales, close to 900 locations and 250,000 members, 2021 marked a year of tremendous growth for the company. The WellBiz Brands portfolio features category leaders including Drybar®, Amazing Lash Studio®, Radiant Waxing™, Elements Massage®, and Fitness Together®.
“WellBiz Brands’ growth is driven by category leading brands that deliver bestin-class, personalized services, leaving guests feeling empowered and confident. As the expert in brands that affluent female consumers love, we are dedicated to creating customer-centric experiences that create brand loyalty,” said Jeremy Morgan, WellBiz Brands’ CEO. “The demand for self-care, whether it be a blow-out before a big event or a massage as part of your wellness routine, is truly limitless.
In 2021, the brands managed by WellBiz Brands signed over 100 new franchise agreements expanding its category leading concepts in major markets as well as 18 Franchising MAGAZINE USA
WellBiz Brands is the perfect fit for experienced franchisees looking to expand into new concepts or the entrepreneur looking to start their own business for the first time.” In 2021, the company added Drybar and Radiant Waxing to its portfolio, solidifying its place as the leading curator of beauty and wellness brands. Within months of acquiring the franchise rights for Drybar, the leading blow dry bar salon, WellBiz Brands signed a franchise agreement with Harrods, which opened the brand’s first international Drybar location in its flagship store in Knightsbridge, London, England. This year these iconic brands will work together to open up Drybar shops in Edinburgh, Scotland and multiple H beauty stores. Radiant Waxing, a newly rebranded