Franchising USA August 2021

Page 40

ex per t advice

Jon Sica | Chief Strategy and Development Officer | Batteries Plus

5 Ways to Get Ahead of Inventory Shortages As the Chief Strategy and Development Officer of a rapidly growing recession-resilient brand like Batteries Plus, I have witnessed firsthand how being proactive can pay off in the world of business. Now that we are in the recovery phase of the COVID-19 pandemic, more and more people are beginning to resume normal activities, sparking an increase in product demand throughout several industries. As many businesses struggle to keep their shelves stocked, we at Batteries Plus still have warehouses of products to last us the remainder of 2021. So how did we do it, and can other franchisors offer the same support to their franchisees when it comes to inventory management? Let’s take a look.

Franchising USA

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Right now, the winners are those with the inventory

When a customer visits one of your trusted brand’s locations, they expect to walk out

with the product they came there for. The last thing anyone wants to tell a customer is, “Sorry, that’s out of stock, and it could take weeks or even months until it will

be available.” The reality is that this is a

real problem for many entrepreneurs, not

due to any fault of their own, but because market fluctuations have made it a lot

Jon Sica

more difficult to manage supply chains and inventory. That is why a sophisticated and proactive approach is so substantial. With Batteries Plus being an essential business,


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