January 2018 franchising usa 6#3

Franchising usa The magazine for franchisees

VOL 06, ISSUE 3, jan 2018

$5.95 www.franchisingusamagazine.com

business finance Depot Expands flexible financing options Negotiating

Free Rent special

Senior Care Franchising Feature How To Buy A Franchise LATEST NEWS

FINANCIAL ADVICE FROM THE BANKS

TOP LAWYERS’ ADVICE

THE PIZZA PRESS WANTS YOU TO

CRAFT YOUR OWN STORY IN YOUR NEIGHBORHOOD The Pizza Press is a unique concept, dedicated to elevating the ‘build your own pizza’ model to an experiential level. We create an immersive 1920s Americana newspaper theme in which great food, craft beer, ambiance, and service are combined. Inspired by the mechanized dough press, our theme harkens back to an industrialized era when newspapers were the foundation of the local community.

“ As a new franchisee, we were drawn to the business

model and inspirational leadership of The Pizza Press.

We love the food, the concept and the growth potential.”

– Lisa and Rammi Hilo, Austin, Texas

OUR FRANCHISE OPPORTUNITIES ARE PRESS READY! Contact Cassandra Bremer, Senior Manager, Franchise Development · cbremer@franchisedynamics.net · 844.847.7377

@THEPIZZAPRESS

WWW .THEPIZZAPRESS. COM

Franchising usa The magazine for franchisees

FRANCHISING USA VOLUME 6, ISSUE 3, 2018 president: Colin Bradbury. colin@cgbpublishing.com

Publisher: Vikki Bradbury. vikki@cgbpublishing.com

Comments

f r o m t he p u bl i s he r & e d i t or

advertising: Jane Jacob. advertising@cgbpublishing.com

Editorial Department: managing editor: Diana Cikes editor@cgbpublishing.com

Editorial team: Gina Gill Rob Swystun

Production: usaproduction@cgbpublishing.com

DESIGN: Jejak Graphics. jejak@bigpond.com

COVER IMAGE: BUSINESS FINANCE DEPOT

CGB PUBLISHING Canadian Office: Sidney B.C Canada U.S. Office: 800 5th Ave, #101 Seattle, WA 98104-3102 Sales: 847 607 8407 Editorial: 778 426 2446 www.franchisingusamagazine.com Proud member of the IFA:

Welcome to the January issue of Franchising USA. The beginning of each year brings an opportunity to make a fresh start, and with the franchising industry going strong you can find plenty of new opportunities to create successful outcomes for the year ahead. If your New Year’s resolution is to take charge of your future and become your own boss, there’s never been a better time to get involved in the franchising industry, and we’re here to bring you useful information and advice throughout 2018 to help guide you towards your new beginning.

On the Cover this issue we feature Business Finance Depot, a company that’s expanding flexible financing options for franchisors. Find out on page 10 how this Florida company offers a common small business loan with a slight twist, and has financing alternatives for any franchise.

Our Special Feature this month takes a look at Senior Care Franchising and explores the growing opportunities in an industry that has exploded since the early 1990’s. As more Americans age,

the senior care industry continues to grow, which means there are plenty of opportunities currently available. Hear the advice of our industry experts, who discuss why Senior Franchises Offer Good Business Decisions and offer insight into Why Your Senior Care Staffers Need to Be Great Listeners.

This month our Veterans in Franchising looks at Veteran Focused Small Business Incubators and how they can enhance success for veterans who are starting a small business. Here you can also learn how military lessons helped one veteran find success in franchising, and read about Embracing Change and finding your footing during a time of transition.

As always we’ve included loads of Expert Advice, including how to Negotiate Free Rent for Franchise Tents, How To Buy A Franchise, as well as 4 Tips to Build a Deep Virtual Bench of Talent.

We’re excited at the possibilities ahead for 2018. This issue has featured some of the new opportunities available in the year ahead, and we look forward to bringing you plenty more throughout the year. Wishing you a happy and prosperous 2018.

Happy reading!

SUPPLIER FORUM International Franchise Association 1501 K Street, N.W., Suite 350 Washington, D.C. 20005 Phone: (202) 628-8000 Fax: (202) 628-0812 www.franchise.org

“We will open the book. Its pages are blank. . . . The book is called Opportunity and its first chapter is New Year’s Day.” ” - Edith Lovejoy Pierce

The information and contents in this publication are believed by the publisher to be true, correct and accurate but no independent investigation has been undertaken. Accordingly the publisher does not represent or warrant that the information and contents are true, correct or accurate and recommends that each reader seek appropriate professional advice, guidance and direction before acting or relying on all information contained herein. Opinions expressed in the articles contained in this publication are not necessarily those of the publisher. The publication is sold subject to the terms and conditions that it shall not be copied in whole or part, resold, hired out, without the express permission of the publisher.

Franchising USA

a nchsing usa f ra nchising usa

Page 3

contents

january 2018

On the Cover 10 Cover Story: Business Finance Depot

Expands Flexible Financing Options

12 How To Buy A Franchise

12

16 Negotiating Free Rent 23 Special Senior Care Franchising Feature

In Every Issue 6

16

What’s New! Announcements from the industry

23 Senior Care Franchising Feature 41 Veterans Supplement - News and Information

for Veterans in Franchising

53 A-Z Franchise and Services Directory

Focus 18 The Pizza Press

18

Expert Advice 12 How To Buy A Franchise

George Knauf, Senior Franchise Business Advisor, FranChoice

16 Negotiating Free Rent For Franchise Tenants

Jeff Grandfield and Dale Willerton, The Lease Coach

20 4 Tips to Build a Deep Virtual Bench of Talent

20 Franchising USA

Keith Johnstone, Head of Marketing, Peak Sales Recruiting

26 Senior Care Franchising Feature On the Cover 28 Addressing the Next Great Issue Facing Our Nation: Senior Care

32 From Baby Boomers to Booming Business Opportunity 36 Why Your Senior Care Staffers Need to Be Great Listeners

30

In Every Issue 24 Feature News 26 Feature Article Expert Advice 30 Senior Franchises Offer Good Business Decisions

32

Christopher Conner, President, Franchise Marketing Systems

32 From Baby Boomers to Booming Business Opportunity

Jeff Bevis, Co-founder and CEO, FirstLight Home Care

34 Addressing the Next Great Issue Facing Our Nation: Senior Care Jeff Huber, President and Chief Executive Officer,

Home Instead Senior Care

36 Why Your Senior Care Staffers Need to Be Great Listeners

36

Evan Hackel, CEO, Tortal Training and Ingage Consulting

38 Five Things To Look For When Considering A Good Franchise Opportunity Jake Brown, President & CEO, Always Best Care

38 Franchising USA

f ra nchising usa

what’s new!

Rachel’s Kitchen Dishes Up Expansion Plans: Looks to Grow Beyond the Las Vegas Valley Rachel’s Kitchen – a fresh casual restaurant concept that offers a carefully crafted menu, from the healthy to the indulgent – has set its sights on expanding beyond its Las Vegas Valley hub.

Having blossomed to eight unique locations since 2006, including a coveted spot at McCarran International Airport, Rachel’s Kitchen plans to sell five new locations in 2018 and open 5-6 new eateries over the next 24 months.

“The reaction to Rachel’s Kitchen has been strong and immediate, quickly making us THE place to eat lunch throughout the Las Vegas valley,” said Debbie Roxarzade, founder and CEO Rachel’s Kitchen. “Now that the approach has been proven many times over, it only makes sense to expand outside of Nevada and introduce the rest of the country to what lucky Las Vegans have been enjoying for over a decade.”

The burgeoning brand offers a carefully crafted menu – from the healthy to the indulgent – using the freshest ingredients available, often locally sourced. Menu highlights include: Breakfast, Salads, Gourmet Sandwiches, Wraps and Juices.

For more about Rachel’s Kitchen franchise opportunity, visit www.franchise.rachelskitchen.com.

The Little Gym International Names Alex Bingham President and CEO The Little Gym International, a children’s enrichment and development franchise with over 350 locations around the globe, recently named Alex Bingham President and Chief Executive Officer.

He will succeed the former President & CEO, Ruk Adams. In his new role, Bingham will continue to grow The Little Gym’s legacy as the world’s premiere gym for movement-based learning and imaginative play that helps build the confidence and skills needed at each stage of childhood. He plans to enhance company operations and further deliver on the brand promise of providing the Springboard to Life’s Adventures for the families it serves, franchisees and employees.

Since joining The Little Gym in 2001, Bingham has held several roles within the company, most recently serving as Senior Vice President and Chief Operating Officer. Some of his former responsibilities and positions include running a corporate location as a Gym Director, working with franchise owners in both their pre-opening and ongoing operations as a Business Consultant,

Franchising USA

and managing franchisee support as a VP of Franchise Services.

Before joining the corporate team, Bingham was an instructor at The Little Gym of Scottsdale during his college breaks in 19961997, and was previously a student at The Little Gym’s original location from age two to five. www.thelittlegym.com

FRANSMART HIRES CHAD BENTLEY AS NEW VICE PRESIDENT OF FINANCE New Hire Will Lead Financial Strategy To Grow The Franchising Company’s Existing & New Brands

Fransmart, the global leader in franchise development behind the explosive growth of concepts such as The Halal Guys, Five Guys Burgers & Fries, and Qdoba Mexican Grill has hired Chad Bentley to serve as Vice President of Finance under the leadership of Founder and President Dan Rowe.

Bentley brings with him a 25-year business and finance career, marked by successes in financial strategy planning and analysis for

Melt Shop Signs First Domestic Franchise Agreement Melt Shop, the pioneers of the melted sandwich movement, announced the signing of its first domestic franchise agreement with 717 Food Group, led

by Roxanne Mallilo with her brother Michael Manniello acting as her partner.

The brother-and-sister duo has over 40 years of combined experience in hospitality and restaurants, with a prominent presence in airports. 717 Food Group will open their first Melt Shop in Staten Island Mall, in Staten Island, New York, in 2018.

a diverse group of organizations, including both publicly-traded and smaller firms. He recently relocated back to the Washington D.C. area from Dallas, TX where he served as the Director of Finance for Rent-A- Center. He also brings extensive experience in strategy, operational planning, and financial analysis, having formerly worked with General Electric, Erie Insurance, and Rent-Way. “I’m excited to begin this new venture as part of the Fransmart team,” said Bentley.

“When my brother approached me about opening Melt Shop’s first franchised restaurant, I jumped at the opportunity,” said Mallilo, chief executive officer of 717 Food Group. “Aside from its phenomenal product, we were blown away by Melt Shop’s business model, operational excellence, and the unparalleled support we received from its dedicated and passionate team. We’re thrilled to stand behind an emerging concept and continue to grow with the brand.”

Melt Shop’s focus is simple: melted sandwiches made with high-quality ingredients. The product and processes have been meticulously refined for more than six years. But Melt Shop does more

“Fransmart has unparalleled expertise when it comes to growing restaurants from one unit concepts into international brands, and I look forward to assisting with the financial and strategic focus that comes along with growing Fransmart’s portfolio.”

“Chad’s proven track record and vast experience make him a natural fit for Vice President of Finance,” said Dan Rowe, Founder and President of Fransmart. “He brings extensive knowledge to the table when it comes to strategic financial and operational execution, and I welcome his assistance in continuing to grow our current portfolio of brands into nationally and internationally recognized concepts.” www.fransmart.com

than create melted sandwich masterpieces — it creates a culinary experience

unmatched in the fast-casual space. The food unlocks the feelings, memories

and moments that bring people joy. It’s

a reminder of the good, simple, carefree

things in life. Founded by Spencer Rubin in 2011, Melt Shop currently has eight corporate locations throughout New

York, Philadelphia, and Minneapolis, and recently signed a multi-unit deal to open seven restaurants in the Middle East, in

which four will open by the second quarter of 2018. The brand plans to grow to 100 locations over the next five years. www.meltshopfranchise.com

Franchising USA

f ra nchising usa

Page 7

f ra nchising usa

what’s new!

Fazoli’s Appoints Three Industry Veterans to Corporate Leadership Team

Fazoli’s new executive team members include:

• Rodney Lee, Chief Financial Officer – Rodney Lee joined the company originally back in September 2008 as Chief Financial Officer and Treasurer, bringing with him a strong background in the restaurant industry. Lee took a brief hiatus with Fazoli’s, joining The Krystal Company functioning as the brand’s Executive Vice President and Chief Financial Officer. When an opportunity to return to Fazoli’s unique brand culture became available, Lee rejoined the company in September, reprising his original role.

• Jeff Sturgis, Chief Development Officer – In his new role at Fazoli’s, Sturgis will be responsible for driving the brand’s franchise development efforts for the 200+ unit, leading fast casual Italian restaurant chain, in addition to leading strategic planning efforts and execution of all restaurant development, real estate and franchise sales activities.

• Jodie Conrad, Vice President of Marketing – Formerly serving as Fazoli’s Senior Brand Director, Conrad was promoted to her new position as Vice President of Marketing in September 2017. In Conrad’s new role, she will be responsible for all marketing functions and product development for the brand. www.ownafazolis.com

Closing out the calendar year, the company has experienced strong success throughout 2017 with the rollout of newly remodeled locations, the signing of promising singleand multi-unit franchise agreements, the opening of new restaurants nationwide and the integration of the brand’s first mobile ordering and loyalty app. On the heels of this system-wide growth and technology enhancements, the executive team will seek to further expand the brand and improve the overall customer experience.

Fazoli’s, America’s largest fast casual Italian chain has appointed three industry veterans to the company’s corporate leadership team: Jeff Sturgis as Chief Development Officer, Rodney Lee as Chief Financial Officer and Jodie Conrad as Vice President of Marketing.

Tint World® Teams Up with SoundSkins USA Tint World® Automotive Styling Centers™, a leading auto accessory and window tinting franchise, has teamed up with SoundSkins USA, a stylish, premium sound deadening material provider, to help drastically improve the sound performance of customer’s car speakers and reduce annoying road noise inside automobile cabins.

“Automotive enthusiasts are sick of average,” said Charles J. Bonfiglio, Tint World® CEO. “SoundSkins USA not only provides a premium material for improving sound and reducing noise, their products look and feel amazing.

SoundSkins is perfect for the Tint World® audiophile who’s looking for better sound

Franchising USA

quality or the busy business professional who needs to reduce road noise so they can conduct business calls in their car.”

SoundSkins is a collaboration from the best in the automotive business from around the world, and Tint World® customers will have access to SoundSkins’

full lineup of SoundSkins Pro and SoundSkins Lite materials.

For more information about Tint World®, including franchise opportunities available, visit www.tintworldfranchise.com.

The Gents Place Receives Investment from Dallas Cowboys Owner Jerry Jones and Blue Star Innovation Partners The Gents Place, a lifestyle club bringing men’s grooming to the next level, announced it has received a significant investment from Blue Star Innovation Partners, an investment venture for growth-stage companies founded by Dallas Cowboys owner Jerry Jones, the Jones family, and entrepreneur Rob Wechsler, Chairman of Blue Star Sports.

The Gents Place, which currently has three lifestyle clubs in North Texas, one in Leawood, Kansas, and another in Chicago, has more than 10 franchise locations under development in Dallas, Chicago, Austin, Houston and San Antonio.

“Since forming Blue Star Innovation Partners in 2016, we’ve received over 700 applications from start-up businesses

and will hand-select a small number of companies with incredible growth potential to leverage our 30 years of business experience, resources, and contacts in the world of sports,” said Dallas Cowboys owner, president and general manager Jerry Jones. “Ben is a savvy entrepreneur who has aggressive plans to grow The Gents Place nationwide through the franchising model and we believe that given the right guidance and resources, he can achieve that goal.”

To drive the brand’s franchise growth,

in 2016, Davis brought on entrepreneur and NFL Hall-of-Famer Emmitt Smith as a co-owner and also received an investment from Elevated Brands, a brand management and development company established by the principals of franchise concept Massage Heights. The Gents Place plans to open 150 franchised locations over the next five years and is seeking qualified franchisees to join the brand and currently has opportunities nationwide in markets such as Las Vegas, Atlanta, Miami, New York City, Los Angeles and Chicago.

Financing is available through the Small Business Administration for qualified franchisees. To learn more about ownership opportunities with The Gents Place, visit www.tgpfranchising.com.

Dwyer Group Welcomes Adam Kirschman as VP of Franchise Development Marketing Dwyer Group, one of the world’s largest franchising companies of trade service brands, has hired Adam Kirschman for the newly-created position of Vice President of Franchise Development Marketing.

Kirschman will lead marketing initiatives to support franchise development across one of the largest and fastest-growing groups of franchise brands in the world.

“As we approach $2 billion in systemwide sales across our growing franchise networks, we remain committed to surpassing that goal with the very best franchisees representing our service brands,” said Lisa Zoellner, Dwyer Group Chief Strategy and Marketing Officer. “Adam [Kirschman] will lead the strategic growth initiative to attract the best, qualified franchisee prospects across North America to join Dwyer Group’s 2,700 franchise owners worldwide.”

Nearly 10 years of marketing, franchise and leadership expertise prepared Kirschman for this important role.

He most recently served as the senior franchise marketing manager for TBC Corporation, the largest marketer of tires in the U.S., overseeing franchise marketing for their 3,000 auto franchise units including Midas International and Big O Tires.

As director of marketing for Harris Research, Inc., Kirschman managed all franchise development marketing, product marketing, national advertising and vendor management with a franchise company with over 4,000 locations worldwide.

Previously, he worked in public health marketing with the National Center for Shaken Baby Syndrome and Huntsman Cancer Institute.

there is great opportunity for making further strides in franchise development,” Kirschman said. “I’m thrilled to join Dwyer Group, which recently launched Neighborly to unify our professional service brands under one umbrella. This is an exciting time and I look forward to being part of the next evolution of the organization.”

“With the exponential growth Dwyer Group has seen in the last two years,

To learn more about Dwyer Group, visit www.dwyergroup.com.

Franchising USA

f ra nchising usa

Page 9

cov er sto ry

B usiness Fina nce Depot

Florida Company Expands Flexible Financing Options for Franchisors One of the most flexible companies when it comes to franchise financing just added to its list of funding options.

Business Finance Depot, which is headquartered in Mount Dora, FL, now offers the Small Business Administration (SBA) 7(a) loans, for up to $5 million.

Most financing providers are able to offer this common small business loan, but Business Finance Depot owner Paul Bosley says his organization is able to offer it with a slight twist.

Because of the specific lenders Business Finance Depot works with, the organization is able to offer lower down payments and accept people with lower credit scores for the 7(a) loans than a typical lender.

leasing together with the SBA Working Capital Loan. Now that it can provide businesses with either the 7(a) loan or the leasing and Working Capital Loan option, the organization has financing alternatives for any franchise.

“We can pretty much do anything franchisors need for financing,” Bosley noted. “We can do it all. There’s very few companies that can do what we do.”

A Good Year This past year has been a good one for his company, Bosley outlined. It has continued to work with United Franchise Group’s stable of brands; including Signarama, Experimac, Fully Promoted, John Smith Subs, and Venture X. In addition to that, Business Finance Depot has started working with the international fitness franchise, F45.

“We’ve evolved,” Bosley said during a recent interview. “We’ve taken on this other financing product and we’re working with some very special lenders to offer the 7(a) loan.”

F45, which recently decided to enter the United States market, chose to work with Business Finance Depot because they liked the packaging of the equipment leasing with the SBA Working Capital Loan, something that is unique to Bosley’s company.

Prior to being able to offer the standard SBA 7(a) loan, Business Finance Depot specialized in packaging equipment

Business Finance Depot has seen significant growth over the past year thanks to its work with franchisors, Bosley

“We can pretty much do anything franchisors need for financing. We can do it all. There’s very few companies that can do what we do.” - Paul Bosley Franchising USA

noted. Thanks to the fact that it can now offer the SBA 7(a) loan, it has picked up more franchising clients recently.

From Fitness to Franchises Around since 2006, Business Finance Depot originally started out just financing fitness centers, but now primarily does business with all types of franchises. A lean operation, Bosley’s organization has an administrative staff and four active full-time agents who sell their financing products.

Seven years ago Bosley volunteered to be a counselor for SCORE, a division of the Small Business Association of the federal government, which provides mentorship to new entrepreneurs. It was through that volunteer service that he met many SBA lenders, one of whom asked if he would be interested in packaging SBA loans for new entrepreneurs.

That led to him connecting with a representative of United Franchise Group in 2014, which introduced him to the world of franchising. Now, many different franchisors are using Business Finance Depot’s services.

One such franchise is Yogi Bear’s Jellystone Park, owned by Leisure Systems Inc. Like F45, Yogi Bear’s also appreciated the way Business Finance Depot could package equipment leasing with an SBA Working Capital Loan to make it easier to for a franchise location to finance park improvements. Additionally, the 7(a) loan has already been used to finance the

purchase of 2 new Jellystone Parks to add to the number of franchisees of this storied franchise.

“Our niche is to look at a franchise, figure out what equipment they need, and package that equipment into a lease and then give them a Working Capital Loan for $150,000,” Bosley said.

With the SBA’s Working Capital Loan, the business itself is the collateral while the collateral for the equipment lease is the equipment itself.

The equipment lease Business Finance Depot offers usually requires a 10 - 20

“Our niche is to look at a franchise, figure out what equipment they need, and package that equipment into a lease and then give them a Working Capital Loan for $150,000.” - Paul Bosley percent down payment with the rest of the lease financed over three years. At the end of the lease period the franchisee owns all the equipment. The Working Capital Loan has a 10-year window to repay with an interest rate of seven percent and no early payment penalty. This allows franchisees to repay the loan quickly if they can.

Combining these two financial products lets Business Finance Depot give franchisees about $250,000 worth of

equipment and operating funds with about nine or 10 percent interest and no early payment penalties.

With its ability to offer both the equipment leasing and Working Capital Loan package and the SBA 7(a) loan with reduced down payments and ability to accept people with lower credit scores than usual, Business Financing Depot is among the most flexible financing options for franchisors. www.businessfinancedepot.com

Franchising USA

cov er sto ry

Page 11

ex per t advice

George Knauf, Senior Franchise Business Advisor, FranChoice

How To Buy A Franchise Most people dream about starting a business and controlling their destiny.

Some of those independence seekers have figured out that franchising offers a path to own a business while eliminating the

unknowns as lets you use a proven system

and get support from the experts that know how to make it work. Which raises the question:

How do you buy a franchise?

While it may seem simple at first, there are some things you may want to consider to

ensure this purchase could be a home run for you.

Franchising USA

• Use experts to help you with your search, funding and purchase • Take your time, the right choice is better than a fast pick!

• Follow the process, make a good impression. This is a mutual investigation.

• Explore outside your initial preconceptions of what business you want to own

to franchise buyers are Franchise

Consultants, you just met one… ME!

• Involve all decision makers in the investigation process

I and folks like me work with people

Let’s look at those in a little more detail.

could expect to go through some sort of

While most people hesitate to get expert advice in their job we have found that experts can be very valuable in the franchise search and purchase process.

The least known expert available

searching for their perfect franchise. You information gathering process to learn

about your likes, dislikes, skills, how you want to work and what you want to build

so that we can look at franchises available in the market and match your criteria to

Your Golden Opportunity Midas is a globally recognized leader in the tire and automotive service industry for nearly 60 years. We are looking for motivated people to become part of our Midas franchise family! Build your long-term success with a brand name customers know and trust.

• Powerful local and national marketing $FFHVV WR QDWLRQDO µHHW DFFRXQWV WR KHOS \RXU EXVLQHVV JURZ • Ongoing training and support • Excellent point of sale and shop management systems

This advertisement does not constitute an offer of a franchise. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Franchises may not be available in all states.

midasfranchise.com 800-365-0007

ex per t advice

George Knauf, Senior Franchise Business Advisor, FranChoice

those seen in the brand’s most successful franchisees.

With roughly 4,000 franchise brands out there it can be overwhelming to try to figure out which ones fit you best. The initial sorting process many candidates use is to look at all the companies they know to be franchises and which they frequent as customers. I can tell you that the life of a business owner is very different than the experience of being a customer. There are some outstanding businesses I frequent that I should never own. It is best for me, my goals and my family life if I remain a raving fan of those businesses.

Working with a Franchise Consultant should go well beyond just finding the matches; your consultant should be available to you at every step of the investigation process to answer general business questions, strategize and provide resources you may need to make the process easier or more complete.

Here is the great part, most franchise consultants are set up to provide you expertise but send the consulting bill to the franchisor if you move forward with them.

We provide them some value in getting the right candidate to the right franchise.

In addition to Franchise Consultants, there are some amazing franchise specific funding companies out there that provide a myriad of resources for making your dream come true. They may offer options like SBA loans, conventional loans, equipment leases and specialized programs like retirement rollover funding where you can access your retirement funds without tax or penalty implications via a special application process that has been IRS approved (don’t just go empty your 401k or IRA!).

If you feel you need an attorney to review the Franchise Disclosure Document (FDD) then you will want to make sure you are using a franchise attorney that is specially trained to work within this industry and understands what can, and can’t, be changed a franchise agreement. Using a specialist could save you a considerable amount of money as compared to using your family or a general contract attorney.

Franchising USA

“Working with a Franchise Consultant should go well beyond just finding the matches; your consultant should be available to you at every step of the investigation process.”

In special cases you may even want to use commercial real estate brokers or other specialists at places in your investigation if they can answer more questions than the franchise brand you are considering.

With all of the excitement that this process could be formed on I want to make sure that someone tells you to take your time.

We know that by law you can’t buy a franchise in under about two weeks from the time you receive your Franchise Disclosure Document. In practice you will probably need more time than that. Our average franchise candidate takes about 6 weeks from when we discuss franchises to the time they have made a decision. This is a big decision, do your homework!

The process of buying a franchise is interesting in that a good franchise company should be less interested in selling you a franchise than they are to find the right owners. This is a mutual investigation; while they are teaching you about their franchise, their team should also be learning about you and determining your likelihood for success.

The franchisor has to offer you a franchise before you can buy one; great brands don’t just sell to anyone.

One of the fun parts about what I do is seeing what the best fits for our candidates are, sometimes it is what they may least expect. Some come in looking at restaurants and end up owning a service business. They may find that their perfect match is a better way to find their desired lifestyle than what they would have found in the businesses they had come in targeting.

And finally, if you are married or have a significant other you will want them to go through the entire process with you.

I would imagine they were involved in the last house you bought, a business is a large purchase as well and you will want everyone on board to make life easier

George Knauf

as you are building your business. Most decisions to buy a franchise happen over the kitchen table at home.

When your spouse goes through the process with you their questions get answered direct from the source and they can get comfortable with how franchising mitigates risk while providing a way for you to use the same skills you used to build someone else’s asset to build your own.

Of course, if you have any questions please feel free to contact me directly.

What is your success story? Let’s go find it!

George Knauf is a highly sought after, trusted advisor to many companies; Public, Independent and Franchised, of all sizes and in many markets. His 20 plus years of experience in both startup and mature business operations makes him uniquely qualified to advise individuals that have dreamed of going into business for themselves in order to gain more control, independence, time flexibility and to be able to earn in proportion to their real contribution.

Contact the Franchising USA Expert George’s Hotline 703-424-2980. www.myperfectfranchise.com

GRAB A PIECE OF THE PIE WITH THE FASTEST GROWING PIZZA CHAIN IN AMERICA! *

Visit LittleCaesars.com or Call (800) 553-5776 to learn more about exciting franchise opportunities. *Based on 2015 U.S. store growth. © 2017 LCE, Inc. 62622

ex per t advice

Jeff Grandfield and Dale Willerton, The Lease Coach

Negotiating Free Rent – For Franchise Tenants

Free rent is just one negotiable factor in a commercial lease. Free rent is a period of time when you are not paying the Base or Minimum Rent (but are, typically, paying your Operating Costs) and you are open for business.

Many franchise tenants confuse this with a rent free build out or fixturing period when opening a new business.

This is probably the most unpredictable but most interesting part of the lease agreement we negotiate. Some landlords are quite flexible when it comes to free rent but others are not so liberal. To demonstrate, we remember one tenant we negotiated the first four years minimum rent free (on a 10-year lease). For other tenants, landlords may offer little or no free rent. Free rent on lease renewals is not unreasonable and often achievable – if you know what buttons to push with your landlord.

Franchising USA

“If you have negotiated a free rent period for your lease agreement or your lease renewal, it may be possible for you to exchange that free rent for cash. Mind you, there is often a price to be paid!”

Negotiate (Ask) for More Than You Expect to Get Free rent is often one of the easiest concessions for a landlord to make. As a general negotiating rule, always ask or negotiate for more free rent that you need or want. This is especially pertinent if other commercial spaces in the premises are vacant and have been so for some time. Aim for at least one month of free rent for each year of your initial or lease renewal term. But remember to begin your negotiations at more than that. If you begin your negotiations at five month’s free rent, you may be counter-offered three months of free rent.

Negotiate Half Rent Free Some landlords are very concerned with the lack of cash flow when providing free rent. Suppose you want seven months of free minimum rent but the landlord will give you only three months free. Rather than concede your position, you might counter propose that months 4, 5, 6, and 7 be half rent free; that is that you pay only half the agreed-upon monthly rent. Your landlord may well agree to this proposal!

When renewing your lease, you will have more history on your side (you will have a track record of paying your rent on time), so you can easily ask for more. If you are trying to negotiating this, suggest that it be written as a separate condition or concession rather than as actually lowering the rental rate per square foot value. This allows the landlord to have their full rental rate showing on paper, while you get the concession anyway.

Cashing in Your Free Rent It may be necessary to raise capital at some time in your business. If you have negotiated a free rent period for your lease agreement or your lease renewal, it may be possible for you to exchange that free rent for cash. Mind you, there is often a price to be paid! For example, if your rent is $3,000 per month and you have five months of free rent, the cash value is $15,000. However, because this means an outlay of cash for the landlord, he or she may want you to discount this cash value by up to 20 percent. You will have to weigh the pros and cons of your particular situation to determine if cashing in free rent minus a discount for the landlord still makes sense for you and your business.

Commercial Leases & Renewals FOR DUMMIES (Wiley, 2013). Got a leasing question? Need help with your new lease or renewal? Call 1-800-738-9202, e-mail DaleWillerton@TheLeaseCoach.com or visit www.TheLeaseCoach.com.

For a copy of our free CD, Leasing Do’s & Don’ts for Franchise Tenants, please e-mail your request to JeffGrandfield@ TheLeaseCoach.com.

Dale Willerton and Jeff Grandfield The Lease Coach are Commercial Lease Consultants who work exclusively for tenants. Dale and Jeff are professional speakers and co-authors of Negotiating

Franchising USA

ex per t advice

Page 17

FOCUS

T he Piz z a Press

REAL NEWS:

The Pizza Press Expanding Rapidly With Local Focus By encouraging its business owners to think local, one California pizza franchise is quickly spreading nationwide.

The Pizza Press, headquartered in Anaheim, CA, currently has 17 locations open with another 15 slated to open in the next three months.

With a total of 94 units sold, the franchise

wants to have 60 locations opened by the end of this year, Director of Marketing Jennifer Moore explained during a recent interview.

“We’re poised for 2018 to be a breakout year,” she said.

Unlike other pizza places, The Pizza Press strives to create an immersive environment where 1920s Americana, great food, craft beer and ambiance combine, Moore noted.

The name The Pizza Press is a play on the dough press the restaurants use to press

and partially cook the dough prior to being put in their conveyor ovens, and the press as in the old-timey newspapers of the 1920s when they were the foundation of the community.

And just like newsstands which used to be on every corner, The Pizza Press wants to be involved in whatever community they open a location in.

“Our franchises are locally owned and community involved and that’s a critical cornerstone of the brand,” Moore outlined.

One of the key ways franchisees are encouraged to get involved with their local communities is through the universal language of good beverages and food.

All locations have about 20 taps and can select from a brand-recommended set of craft beers, but importantly each franchisee is also encouraged to seek out local breweries so they can offer their own regional flavors, Dara Maleki, the Founder and CEO of The Pizza Press franchise organization, said.

“We really encourage the local franchisee owners — whether they own one or 10 locations — to drive that local feel not only through ownership, but through community involvement,” he noted.

“We really encourage the local franchisee owners — whether they own one or 10 locations — to drive that local feel not only through ownership, but through community involvement.” - Dara Maleki Franchising USA

Rapid Expansion

Support and Training

Founded by Maleki in 2012, The Pizza Press opened its first store in Anaheim on South Harbor Boulevard. It opened another corporate location in Orange, CA soon after and has been franchising for about three years.

In order to bolster its expansion, The Pizza Press offers comprehensive training and support to its franchisees. That starts with seven straight days of training at one of the franchise’s corporate stores, Director of Operations Jacob Clemons said.

Now, the franchise has a presence in seven states including locations in Southern and Northern CA; Austin, TX; and Celebration, FL just outside of Orlando.

Stores are opening soon in Las Vegas, NV, Chapel Hill, NC, Tacoma, WA, and Ft. Collins, CO. With larger development deals in Washington, Colorado, North Carolina, Florida, and Hawaii. Other focus states include: Oregon, Utah, South Carolina, Indiana, New Jersey, Wyoming, Idaho, Ohio, Arizona, Tennessee, Louisiana, New Mexico and Georgia.

No matter where The Pizza Press sets up a location, the franchise is looking for someone with local roots, who is fundamentally involved with their community and who has liquidity of at least $300,000.

“We’re looking for motivated teamoriented single or multi-unit owners,” Moore said, adding; “We are entrepreneurs at heart and we are looking for people who are like-minded. We want people who are committed to being part of their community and who are interested in bringing The Pizza Press everywhere by focusing on their own backyard, while being supported through a franchise system.”

The new recruits are trained in every aspect of running a Pizza Press, including the operations, leadership, vendor management, core values and brand pillars to enable the franchisee to create and maintain a newsworthy experience.

After that, the franchise sends corporate trainers to the local owner’s new locations for two weeks to train staff and coach them through the opening of the store.

“For their first 90 days, our franchise development coach will be with them two or three times a month,” Clemons noted.

The field support team will also be at sites a least once per month over the first year to make sure the new locations are running smoothly.

But a core tenet of the brand is to coach and mentor franchisees as they embark on their business journey. Support actually starts even before the grand opening, as The Pizza Press will spend at least two or three days reviewing pro formas, budgeting, and helping understand lease terms, demographic propensities, and site criteria.

Once they sign their lease, The Pizza Press supports their new franchisees with architecture and design help, approving

layouts and setting new franchisees up with all the necessary equipment.

Support also includes marketing for the grand opening and ongoing marketing

plans that each franchisee can customize

and localize. The franchise also sets them

up with social media support and rolls out quarterly promotional packages.

Casual Fast Although The Pizza Press is in the “fast

casual” restaurant market, Maleki actually prefers to think the franchise leans more toward “casual fast.”

“We really want to have people dine and be with us longer than the typical ‘fast casual’ time limit of 25 to 30 minutes

of dine time,” the franchise owner said.

“We really shoot for 35 to 45 minutes

and that’s because of our large craft beer component.”

Landlords in places that have multiple

retail shops really appreciate this because

it means people are staying in their centers longer and tends to create more revenue, the franchise owner pointed out.

No matter if you say “fast casual” or

“casual fast,” one thing that is for sure is

The Pizza Press is growing fast and they’re doing it with a spotlight on good food, craft beer and local involvement. And

they’re looking for the right entrepreneurs to help them keep it going. www.thepizzapress.com

Franchising USA

FOCUS

Page 19

ex per t advice

Keith Johnstone, Head of Marketing at Peak Sales Recruiting

4 Tips to Build

a Deep Virtual Bench of Talent

Winning teams – in sports, business and in all areas of life – have deep benches.

Even if your company is fully staffed, taking your eye of the ball when it comes to recruiting is a sign of complacency which is the kryptonite of success.

What if one of your stars decides to take another job? What if one of your top executives experiences an unexpected health crisis or family tragedy and decides to leave the company? Did you know that two-thirds of those reported to be misusing painkillers in the U.S. are currently employed and are thus susceptible to declining performance or medical leave?

More than ever before, companies must be ready to replace employees at a moment’s notice. The time it takes for you to fill a vacant position has increased. Glassdoor reports that since 2009, interview processes have grown from 3.3 to 3.7 days and data from DHI Hiring Indicators shows that the average job opening

Franchising USA

remained unfilled for 28.1 days on average in 2016 which is an increase from 19.3 days in 2001-2003.

should consider using an outside recruiting company to maintain a safe distance and avoid being accused of poaching.

That is why it is critical for companies to build what is called a deep virtual bench.

The world’s most innovative human resource leaders are vigilantly focused on recruiting 365 days a year.

2

Having helped world-class companies recruit B2B sales executives for decades, here are have 4 ways to build a strong virtual bench:

1

Aggressively Target Passive Job Seekers:

LinkedIn reports that 70% of the worldwide workforce is comprised of passive candidates who aren’t pursuing new employment opportunities but may be open to listening. Passive recruiting is important because most high-performers are already gainfully employed. To effectively recruit passive B2B sales job seekers you must have a great reputation within the industry, have a seamless and optimized application process (companies such as Netflix and Facebook allow you to apply with one click of the mouse) and you

Leverage Cutting-Edge Technology:

Since implementing artificial intelligence into their recruiting process, Unilever saw the average time to hire an entry level candidate dramatically reduced from four months to four weeks. Instead of visiting colleges, collecting resumes and arranging interviews, the consumer good giant made the jobs known via social media and then partnered with an A.I. company to screen the applicants. This took place in 68 counties in 15 languages with 250,000 applicants from July 2016 to June 2017. Recruiters’ time spent reviewing applications decreased by 75%.

LinkedIn also just recently announced TalentInsights, a new big data analytics product that enables HR leaders to delve more deeply into data for hiring.

3

Become an Employer of Choice:

Glassdoor reported that 84% of employees would consider leaving their current jobs

“By building your virtual bench 24 hours a day, 7 days a week and 365 days a year will help position your company for success, including but not limited to, increased profitability and improved company reputation.”

if offered another role with a company that had an excellent corporate reputation.

Great candidates, millennials especially, value a commitment to employee wellness, sustainability, as well as initiative that cater to gender and diversity equality.

Having a strong culture, values and clear company mission are critical to building a strong talent pipeline.

most national publications as well as local business journals.

4

Appeal to Diverse Candidates:

Top companies such as Bain & Co., Google and Facebook offers perks such as free meals, onsite gyms, massages, free laundry services and generous parental leave. Given that Americans currently carry a record $1.4 trillion in student loan debt, student loan repayment assistance has become one of the hottest new benefits being offered by companies such as Fidelity and Aetna. The size of your company will dictate how many perks you can offer but adoption of policies that are thoughtful towards employees will turn them into your biggest brand ambassadors.

To build a strong virtual bench you must widen your search and appeal to candidates from different backgrounds.

A PwC study found that 71% of survey respondents who implemented diversity practices reported that the programs were having a positive impact on the companies’ recruiting efforts. The previously mentioned Unilever case study resulted in their most diverse entry level class to date including more nonwhite applicants and the number of universities represented increased to 2,600 up from 840. To build your virtual bench, consider implementing diversity friendly policies such as floating holidays. These allow people to take off on Good Friday, Yom Kippur, Ramadan or for a yoga retreat if that is their preference.

In addition to that organic positive publicity, submit applications for the “Best Places to Work” lists offered by most publications. These are now offered by

By building your virtual bench 24 hours a day, 7 days a week and 365 days a year will help position your company for success, including but not limited

Keith Johnstone

to, increased profitability and improved company reputation.

Keith Johnstone is the Head of Marketing at Peak Sales Recruiting, a leading B2B sales recruiting company launched in 2006. Keith leads all marketing activities and has successfully grown revenue and lead volume every quarter. He plays a key role in driving Peak Sales Recruiting which leads the industry with a success rate 50% higher than the industry average, working with a wide-range of clients including boutique, mid-size and world-class companies including P&G, Gartner, Deloitte, Merck, Taser and others. www.peaksalesrecruiting.com

Franchising USA

ex per t advice

Page 21

Don’t miss an issue

Get the App

www.franchisingusamagazine.com Franchising USA

FranchisingFeature senior care

january 2018

Addressing the Next Great Issue Facing Our Nation:

Senior Care

From Baby Boomers to

Booming Business Opportunity Why Your Senior Care Staffers Need to Be Great Listeners Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

what’s new!

FirstLight Home Care Appoints Julie Doyle as Executive Director of Human Resources

FirstLight Home Care has appointed Julie Doyle as its new executive director of human resources, talent acquisition, and client care services.

Doyle has more than 25 years of

experience leading the strategic human

resources and talent acquisition function in various industries, including large franchise businesses.

“My goal is to ensure our franchisees are

“One of the biggest challenges in the home care industry is the recruitment and retention of great caregivers,” said Jeff Bevis, CEO of FirstLight Home Care.

“Finding those folks who share your vision and core values of serving others, and being able to retain them, is challenging.

Julie has the skills and depth of experience we were seeking. She will work closely with company executives and franchisees to help them develop talent and execute a people strategy to further cultivate FirstLight’s culture of care.”

their own business to help attract, retain

Doyle will direct FirstLight’s human resources team and create a strong foundation for the franchise’s recruiting program. This includes overseeing all human resources policies, practices and procedures, and supporting all franchisees and members of the franchise team to deliver the highest level of service.

successful through their people -- to help

each owner cultivate the culture of care in and develop their caregivers,” Doyle said.

“If franchise owners cultivate our culture of care philosophy with their caregivers, their caregivers will continue to provide exceptional care to clients.”

FirstLight offers complete non-medical

companion and personal care services for seniors, new mothers, those recovering

from surgery and other adults in need of assistance. Services include bathing and

hygiene, walking and mobility assistance,

continence and toileting assistance, as well as household services such as cooking, cleaning, and running errands.

For more information about franchise opportunities, visit www.firstlightfranchise.com.

Senior Helpers® Opens Doors in Hilton Head Senior Helpers®, one of the nation’s premier providers of personalized in-home senior care, today announced the official opening of its Hilton Head location, to be managed and operated by Scott and Christine Wellinger.

The new franchise will serve senior citizens and their families throughout the Hilton Head area, which includes Dorchester, Charleston, Colleton, Beaufort, Hampton and Jasper counties. It hopes to bring more than 50 new jobs to the region over the next year. Senior Helpers’ professionally trained caregivers will help local seniors continue to enjoy the comfort of their own home despite age-related illnesses and mobility challenges.

“We were drawn to Senior Helpers by the quality services it offers, and the potential to be a part of a company that is known as the first in the industry to provide specialized caregiver training in Alzheimer’s, Dementia, and now, Parkinson’s disease care,” said Scott Wellinger. “Our team is proud to provide a

Franchising USA

valuable resource to our community by helping to alleviate the stress associated with caregiving and ensure a better quality of life for families through personalized in-home senior care.”

“We’re pleased to welcome Scott and Christine to our team as the newest Senior Helpers franchise owners,” said Chris Buitron, chief marketing officer, Senior Helpers. “Scott and Christine bring a passion for their community and an understanding of the importance of in-home senior care to their new roles. This will serve them well and be rewarding for seniors and families living in Hilton Head and the surrounding area.” www.seniorhelpers.com

Always Best Care Senior Services Highlights ‘Always In Touch’ To Drive Awareness Of Senior Isolation Always Best Care Senior Services, one of the leading senior care franchise systems in the United States, aims to provide companionship to seniors and disabled adults through its proprietary telephone reassurance program, Always In Touch.

The exclusive and absolutely free program provides a friendly voice by phone call each weekday for enrolled clients, and Always Best Care is one of the only major senior care franchise systems to provide this kind of program as a service to its clients.

“Research has shown that more than 8 million adults over 50 are affected by isolation,” said Jake Brown, CEO of Always Best Care Senior Services.

“Always Best Care launched Always in

Today, the company provides the Always

daily check-ins or weekly socialization

disabled adults across the U.S. and Canada

Touch in 2012, offering complimentary

In Touch service to dozens of seniors and

calls to our clients and providing them

year-round. In addition to Always In

alone. We’re incredibly proud to offer

special services, including Always Safe, a

growing it to combat this issue.”

www.alwaysbestcare.com

with a sense of security that they’re not

Touch, Always Best Care offers an array of

Always In Touch and hope to continue

fall prevention and detection program.

Six BrightStar Care Salt Lake City Employees Nominated for BrightStar Care’s Caregiver of the Year Award Six caregivers at BrightStar Care Salt Lake City, a home care agency that also provides medical staffing solutions, were recently nominated for BrightStar Care’s Caregiver of the Year.

“This is the second year in a row that multiple members of our team here in Salt Lake have been nominated for this national award. We are so thrilled to have such a dedicated team for our clients,” said Tammara Brown, owner of BrightStar Care Salt Lake City.

Each year, BrightStar Care reaches out to the people that have been touched by their caregivers and asks them to share their experiences, and if they see fit to nominate their caregiver for Caregiver of the Year.

BrightStar Care Salt Lake City caregivers

who were nominated include Brenda Jones, John Collins, Shirley Smith, Sharon Langi, Katie McNally and Maria Ramirez.

“Maria is very patient with my wife, and helps her put puzzles together, work crossword puzzles, and strengthen her reasoning skills. She shows compassion and care at all times,” noted Michael C, who nominated Maria for Caregiver of the Year. “She is very observant, and makes sure that my wife’s medical cares are taken care of. She is always so cheerful and helpful. We look forward to her time with us.”

Added Venus C, who nominated Sharon Langi, “My caregiver is so special that it’s hard to come up with words to describe her. Sharon is such a caring person and

so dedicated to her clients that words are

inadequate. I am one of the lucky ones to have her caring for me. She has become like family.”

BrightStar Care Salt Lake City’s Joint

Commission-accredited care is delivered under the supervision of its full-time,

transitional care management-certified Director of Nursing, Deborah Parker, and by experienced and professional caregivers.

For more information, visit www. brightstarcare.com/salt-lake-city-east.

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 25

seni o r ca r e FR A NCH ISI NG FE AT U R E

Featu re

b y G i n a G i l l Fr a n c h i s i n g U S A

Senior C

FRANCHISING FEATURE

With an aging population in the US, senior care has been an important issue in the economy. Seniors account for 16 percent of the country’s population in 2011 and the number is rising to 20 percent by 2060.

Seniors are living longer and therefore expecting a wide range of care, from facilities to health care to general daily living. There is a plethora of amenities that

Franchising USA

Care

EATURE

“The franchise industry has prepared itself for the aging population and cashed in on services that appeal to the elderly.” loved ones. Franchises have an established name and reputation that customers can trust. It’s important to consider a franchise for this type of senior care because there are a lot of legalities and red tape to follow when it comes to home care. A franchise would insure that all your tracks are covered, while also creating a brand that is well-recognized, advertised and dependable.

are specific to seniors, while other areas of businesses cater specifically to certain age groups.

The franchise industry has prepared itself for the aging population and cashed in on services that appeal to the elderly.

Children want the best facilities for their parents as they age, and there is a lot of buying power within the hands of the baby boomers.

It’s a safe investment from a franchisee’s perspective because people are constantly aging and it’s an ongoing need.

A better understanding of how to accommodate seniors has created many new business opportunities to consider.

Home Care A lot of seniors find difficulty in certain tasks as they get older and leaving them at home alone can be a worry for their family members. While their extended family continues to work, they cannot be available constantly to their loved ones.

Home Care workers are a perfect balance that allows seniors to remain within the comforts of their own home, while someone can assist them in their day-today activities. Family members can rest at ease knowing their parents are safe and healthy, while also happy that they are not removed from their house.

People now turn to businesses that have a staff of reliable trainees to care for their

A down side to a home care franchise is there may be competition with health care facilities that run on a lower budget.

The upkeep of a facility can be expensive and the buy in can run high. This type of business has a high turnover rate, which means that a franchisee may have to step in and take over the menial tasks.

Otherwise, when a secured and reliable staff is set in place, it can usually run itself.

It has one of the biggest returns on investment, as one of the top five most profitable businesses in the US in 2012.

Senior Homes Some seniors prefer to leave their own homes and move into a complex that performs most of the day-to-day duties.

These facilities usually have a health care staff for emergencies, but the tenant

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 27

seni o r ca r e FR A NCH ISI NG FE AT U R E

Featu re

b y G i n a G i l l Fr a n c h i s i n g U S A

“This is a largely mobile franchise that collects blood and samples from clients within their own homes. People like to pay for convenience more than anything.”

Respite Care This type of franchise is for those who

need medical attention and care as they

age. This is a more specific type of health

care facility and it’s home to some persons

“Senior care franchise options cover a lot of bases and include very different types of facilities that caters to a variety of senior’s needs.”

with disabilities, as well as those who are ill.

A franchise is a safe investment as there is a lot of insurance and legalities involved

in the ownership of a health care facility. has a personal room that allows some control and comfort. Senior homes could be full apartments that charge extra for emergency services and home care work, including snow removal, garbage and general upkeep. While some other facilities are similar to a hotel with bedrooms and common eating areas.

There are pros and cons to each option.

A lot of research is needed to determine what is the best option and it depends on what an investor would prefer. A common

Franchising USA

eating area might cost more due to food prices and staff costs, but personalized kitchens might be an insurance liability.

Either way, a franchise is the best bet because it covers all the bases without risk.

Those interested in senior care homes, but are not sure which route to pursue would benefit from visiting local homes and speaking with other franchisees. They can explain first hand how involved they are in the process and how easy their franchisor has made it for them.

Research into the policies and procedures would be the best first step from this type of senior care. A look at the health care

coverage within the state could determine whether or not your competing with

covered health care providers at a lower budget.

Though no previous experience is

necessary, someone who is well versed

in health care, senior care or health care

management would be well suited for this franchise.

Blood Collection Though a blood collection or sample collection franchise would not specialize in senior care specifically, it would cater to mainly the aging population. This is a largely mobile franchise that collects blood and samples from clients within their own homes. People like to pay for convenience more than anything. Avoiding long wait times and busy hospitals for a blood sample can be a very tiring and time-consuming effort. Some seniors may risk their health for such an endeavor and paying for the service can help alleviate such a worry.

These types of facilities and services are more common and work on the road from client to client. As a franchisee, this type of investment is low in costs because there is no permanent location and it’s really simple to run. In fact, one would barely have any involvement and it tends to run itself.

A franchise would be a wise investment because a lot of collection agencies have to work directly with laboratories and within the health care system. A franchise would cover all the legalities and insure a safely run business.

Though this type of mobile service has been around for sometime, it has become much more popular with consumers having a more immediate purchasing

desire and more people willing to pay out of convenience.

Senior care franchise options cover a lot of bases and include very different types of facilities that caters to a variety of senior’s needs. Nowadays, families are willing to pay for a safe and healthy environment for their loved ones, with a guaranteed reputation. A franchise in this field would have a hefty star up fee and require a lot of research including comparing franchises and discussing options with current franchisees in your area. However the legwork pays off.

It has a guaranteed clientele with over 6.5 million seniors in the US needing assistance, which is expected to double by the year 2020. As the aging population grows, there will be more money to invest in the field of senior care.

Senior Care is a fulfilling career choice that can be an expensive but it’s safe investment with a quick return that is guaranteed, especially with an aging population increase with more money to spend.

ABOUT THE AUTHOR: After receiving an English Degree, followed by a Journalism Diploma, Gina

Gill became a freelance journalist in 2008. She has

worked as a reporter and in communications, focusing on social media. She currently works as a community information officer with Epilepsy Society, while pursuing her writing career at the same time.

Look out for our next special feature: BUSINESS SERVICES FRANCHISING Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 29

seni o r ca r e FR A NCH ISI NG FE AT U R E

Christopher Conner, President, Franchise Marketing Systems

Senior Franchises

offer Good Business Decisions One aspect of franchising that makes the industry so exciting is that the business tends to be a very accurate depiction of what is growing in small business and where small business trends are pointing.

One constant in the franchise market has been the intensely growth oriented senior franchise market segment. This market has literally exploded since the early 1990’s with the advent of in-home senior care models hitting the market through brands such as Visiting Angels or Comfort Keepers, who in this time have each opened several hundred senior franchise businesses.

Since that time, a wide variety of different senior care franchises have not only launched their franchise models, but have been able to experience significant growth in a relatively short time period.

Franchising USA

Mobility City is a new, innovative brand that provides mobile wheelchair repair to seniors who are unable to leave their home. The entire business can be operated from a home office location and is essentially based in a van. The value to the senior needing their wheelchair or mobility device to work correctly is enormous and the cost to deliver services is primarily just time and advertising.

Another brand which developed their franchise in 2011, Medex, provides nonemergency transportation to seniors. Yet another brand, Avendelle, provides senior services from a converted residential home. Mobility City just launched their franchise, but has receive enormous interest throughout the Southeastern U.S. in only a very short time period. The Medex Franchise was able to essentially sell out the country in only three years of franchising the business model and Avendelle just recently sold a 500 unit master franchise arrangement in the Country of Turkey.

The numbers don’t lie with a senior services market in the U.S that is estimated to be $436.6 billion by 2018, with a compound annual growth rate (CAGR) of 6.4% for the five-year period, 2013 to 2018. Incredible, seemingly unsustainable growth for a market segment that is already enormous….how can it grow that much consistently for so long of a time period?

None of these brands are household names and have experienced significant growth which indicates the amazing opportunity that senior services represents.

My advice to those in search of a franchise investment who aren’t necessarily locked into an industry segment is look first at the senior market; the numbers certainly

The answer is an enormous population that is hitting “senior status” and with each passing day, more people join this demographic. The growth of incoming potential senior customers is so large in fact that all research points to the market being largely under-served even with the exponential growth that has taken place in the market. Even with the large number of in-home senior care franchises that have had so much success, there are new, effective franchise brands that have launched in recent years and also had exponential growth.

play in your favor, you just need to find the right brand for your interests.

As with any business, there are potential obstacles to success with senior franchise businesses as well. The majority of the senior service franchises require relatively high degrees of staffing requirements to manage and operate. These labor costs may also vary greatly depending on your state and market as generally they are required to be W-2 employees in today’s labor regulations. One should make sure that minimum wage requirements or worker’s comp costs do not take a good business into being a bad one for your market if the expenses increase for a given area.

Technology is critical to manage most senior service franchises, make sure there is a great system in place and that your senior franchise has validated how and why they use technology to make managing the business easier and simpler. There is liability in senior service franchising as you are taking people’s lives into your hands with most of these businesses, the level of importance and accuracy that the business model is

operated by can literally mean life or death for your customers. Make sure that the systems are in place and that the people running the day to day business not only are good at what they do, but also that they have compassion and concern for those the business serves. Plan on having more insurance and higher insurance costs than you plan for, it is just good business in the senior franchise market segment.

With growth at all time highs in senior franchising, one needs to define how they will get business and what that franchise marketing system will look like as they take their new brand to market.

The positives for senior franchising really do outweigh the negatives, so if the category has any interest to you at all and you have the compassion an understanding for how to service our elders, this is the market you should be investigating.

Find the right senior franchise, research the financials and understand how that particular product or service category fits into the overall senior market. In my opinion, choosing a franchise with all signs pointing up in a big way on the consumer side of the business is just a good business decision.

“My advice to those in search of a franchise investment who aren’t necessarily locked into an industry segment is look first at the senior market; the numbers certainly play in your favor, you just need to find the right brand for your interests.”

Christopher Conner is the President of Franchise Marketing Systems and has spent the last decade in the franchise industry working with several hundred different franchise systems in management, franchise sales and franchise development work. www.franchisemarketingsystems.com

Chris Conner

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 31

seni o r ca r e FR A NCH ISI NG FE AT U R E

Jeff Bevis, Co-founder & CEO, FirstLight Home Care

From Baby Boomers to a Booming Business Opportunity Franchising USA

As more Americans age, the senior care industry continues to grow

In just two short years, 56 million Americans will be 65 years old or older.

Looking forward a few decades, that number will grow to 84 million in 2050.

As a nation, the U.S. is facing the challenge of caring for increasing numbers of seniors, most of whom who would prefer to age at home.

“Non-medical care is becoming one of the fastest growing employment sectors and has the highest demand for services across the home care industry.”

These services can include: • Conversation and companionship • Basic help around the house, such as light housekeeping, laundry service or meal preparation • Transportation to and from appointments

The dilemma in hard numbers:

• Reminders to take medication

• According to research, 90 percent of seniors want to stay in their homes as long as possible;

• Assistance with eating, bathing or mobility

• About 80 percent believe they will stay in their current homes throughout the rest of their lives; • but, of those Americans who reach the age of 65, at some point nearly 70 percent will be unable to care for themselves without assistance.

In this environment, entrepreneurs have an opportunity to invest in a growing senior care market through a reputable franchise network. Non-medical home care services can allow seniors to retain their independence while aging in place. It is estimated to be a $70 billion market segment that is currently being served by either independent providers or overburdened family caregivers.

Meanwhile, demand for the services continues to accelerate. Non-medical care is becoming one of the fastest growing employment sectors and has the highest demand for services across the home care industry.

What is non-medical home care?

Non-medical home care fits in the niche between people needing medically skilled services and people who need non-medical companionship and help around the house.

Home care offers companion care and personal care services to help seniors maintain their freedom and independence.

The majority of non-medical home care services are private pay today to ease the burden on the family. To effectively serve this growing population correctly, more and more states are creating licensure requirements for non-medical home care companies although it is inexpensive compared to the cost of licensing for medical in-home care companies.

Advantages of a non-medical care business Because non-medical caregivers are not required to be nurses, labor costs are much lower compared to medical care, overhead costs factors are lower and typical profit margins for non-medical care business may be equal to or greater than their medically focused counterparts. The costs of insuring a non-medical care business are a fraction of those to insure a medical business.

The importance of a franchise With so much market potential for non-medical home care for seniors, why shouldn’t an entrepreneur build a business from scratch and avoid franchise fees?

The reason is simple. Successful franchise systems provide greater potential for longterm success and growth than standalone business. By joining a franchise, you gain established brand recognition that will continue to grow. Successful franchisors

Jeff Bevis

have also developed administrative and support processes that provide their partners with tools and programs that help them accelerate their growth vs the industry.

The best franchises provide their partners with back-office systems for everything from sales and marketing to human resources and finance. Why reinvent the wheel?

Summing it up The U.S. population is continuing to age, and demand for non-medical home care services for seniors will continue to grow.

The home care industry is still young and the growth potential is significant.

Partnering with a successful home care franchise can give you access to the tools needed to thrive in a marketplace that is resistant to the disruptions being seen in retail and other industries.

Jeff Bevis is co-founder and CEO of FirstLight Home Care, which is a toprated non-medical home care provider with a network of offices that provides more than 93,000 hours per week in care for more than 4,300 clients in over 33 states. FirstLight Home Care has an average employee retention rate of 80 percent across its entire network. www.firstlighthomecare.com

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 33

seni o r ca r e FR A NCH ISI NG FE AT U R E

Jeff Huber, President & CEO, Home Instead Senior Care

Addressing the Next Great Issue Facing Our Nation:

Senior Care Jeff Huber

Franchising USA

Care for our aging seniors is quickly becoming a significant issue facing our society and our economy.

according to AARP. Now consider that the average age of a Home Instead Senior Care client is 78.

It’s a mathematical certainty that there will not be enough caregivers for the growing number of seniors by 2050 unless we rethink how and where seniors live their final years. The oldest Baby Boomers, America’s second largest generation, turned 71 this year. Consider that nearly 90 percent of those over 65 want to stay in their residence for as long as possible

The home care sector has grown by 6.6 percent annually since 2013, compared to 2.6 percent for the overall franchise industry, according to The Wall Street Journal. And the need will only continue to grow as the population ages and families struggle to meet the needs of their aging relatives.

Imagine the growth potential in this industry.

A Growing Industry

With the demand for home care services

“With the demand for home care services rising and the initial cost of home care franchising relatively low . . . entrepreneurs are increasingly investing in the booming industry.” rising and the initial cost of home care franchising relatively low, coupled with the fact that the return on investment for home care franchises is frequently higher than other franchise industries, entrepreneurs are increasingly investing in the booming industry.

Choosing the Right Partner While great potential for growth exists in this industry, it is critical to choose the right partner to truly succeed.

Entrepreneurs can have passion for their business, but without the support of the right partner it can be challenging. When researching opportunities, there are several key things franchisees should consider: • Brand Reputation - The home care industry is unique. Franchisees are working directly with older adults and their families and are truly making a difference in their lives. When choosing a franchise partner, it’s important to take the company’s reputation and values into account because they will guide the way the business operates. Franchisors set the tone for the brand, but franchisees are the ones connecting with the community and living out the values every day.

• Corporate Support - Perhaps one of the greatest advantages of opening a franchise is the resources provided by the home office. Joining a franchise network gives franchisees access to many resources, such as marketing, training and development opportunities. Franchisors like Home Instead Senior Care offer ongoing training opportunities to ensure franchisees are set up to succeed.

• Networking - The network of other franchise owners is also an important resource to consider and explore. Networking and collaborating

with other home care franchisees can offer great insights into the business and what it takes to own a successful franchise. It can also be an extremely positive environment to work within a network of other owners. The energy and drive of the other franchise owners can be great motivation.

will only continue to grow as the population ages and seniors choose to remain at home. However, it will be key for franchisees to choose the right partner to truly succeed and make a difference in the lives of the families they support.

• Right Fit - Perhaps the most important factor in choosing a franchise is ensuring it’s a right fit both with your personal passions and your community needs. For example, our franchise owners report a great deal of personal fulfillment in knowing they are helping older adults live a more independent life on their own terms, while also addressing a significant societal need.

Jeff Huber is President and Chief Executive Officer of Home Instead Senior Care, the leading global provider of home care services for older adults.

Huber was named President in 2010 and added the role of Chief Executive Officer in May 2015. In his position, Huber oversees global operations and directs strategic planning and advocacy initiatives for the franchise network.

Huber joined Home Instead Senior Care in 1998 as a Franchise Development Manager when the organization consisted of 125 franchises. Today, Home Instead Senior Care provide more than 60 million hours care annually through more than 1,100 franchises offices in 12 countries. Under Huber’s leadership, Home Instead is committed to addressing the challenges of the aging global population by promoting consumer choice in care. Huber has also increased the organization’s commitment to leadership development and training to empower CAREGivers and families and to advance the organization’s mission: To enhance the lives of aging adults and their families.

Opportunity in the home care industry

franchises.homeinstead.com

• Longevity - When opening a new business, you assume you’re in it for the long haul. But statistics from the Bureau of Labor shows that about 20 percent of small businesses fail in their first year, and 50 percent of businesses fail in their fifth year. To ease this risk, look for a business opportunity that is established and has staying power. The home care industry is one such opportunity that will continue to grow. Couple that opportunity with a franchisor that is an established leader in the industry and has decades of experience to draw from in the tools and support it provides to help franchisees succeed.

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 35

seni o r ca r e FR A NCH ISI NG FE AT U R E

Evan Hackel, CEO of Tortal Training and Ingage Consulting

Why Your Senior Care Staffers Need to Be Great Listeners

Evan Hackel

If you have ever observed day-to-day operations at a senior care facility, you know how important it is that members of the staff know how to listen well.

A young woman named Aisha takes her aging mother Margaret on a tour of a senior living community. After the tour, they sit down for a conversation with Mark, one of the center’s admission counselors. Aisha has dozens of questions to ask, as does Margaret, who is understandably nervous about starting a new chapter of her life. The success or failure of the conversation is entirely dependent on how well Mark understands Aisha and Margaret’s questions - and how well he answers them.

John, a robust man who is just beginning to exhibit some signs of age-related

Franchising USA

dementia, moves into an assisted care facility. Yet due to the stress of his new living situation, he has a hard time understanding details of life in the facility - the times meals are served, where they are served, how he can sign up for special excursions and experiences outside the facility, and more. He asks his questions once, and then feels anxious when he realizes that he will need to ask the same questions again. He needs to connect with someone who really listens to his questions, answers them, and makes sure he has access to the information he needs to know, when he needs to know it.

not already be formulating a response in their minds. Good listening is all about focus.

Compartmentalizing - Your staffers, like many workers, are handling several tasks at the same time. Yet you can train them to think in only one “compartment” at a time. If your admissions counselors are speaking with new potential residents, for example, they can learn to concentrate on that task alone and ignore ringing phones and interruptions.

Here are some important listening skills that your staffers can master:

Observing - Train employees to observe and notice something about each person they encounter. Employees who take a moment to observe something personal about each community member will listen better to them.

Active listening - The most important skill is to avoid interruptive listening, which means that while people are speaking to your staffers, they should

Connecting on a personal level - Employees can be trained to start each interaction by asking a question like, “Where did you travel from to see

Training Your Staff to Listen Better

us?” or, “What are your most important interests and activities?” Connecting in that way is more than a pleasantry; it establishes a level of communication where better listening happens.

Repeating back - Repeating back to people what they have said only takes a moment, and it helps assure that your employees accurately understood what they heard. A good technique is to say, “Let me be sure I understood” and then to restate in their own words what they just heard. Following those steps elevates the level of communication and assures that residents and customers have been heard, respected and well served.

What’s the Best Way to Teach Listening Skills?

Work simulations offer a great way to teach the listening skills I recommend in this article. Have some trainees take the roles of residents and customers, and others take the roles of your front-line staffers. Practicing real-world interactions in that way makes sure that good listening skills will “stick,” be used, and elevate the quality of the experience your facility delivers.

Evan Hackel, the creator of the Ingaged Leadership concept, is a recognized business and franchise expert and consultant. Evan is also a professional speaker and author. Evan is Principal and Founder of Ingage Consulting, a consulting firm headquartered in Woburn, Massachusetts. A leader in the field of training as well, Evan serves as CEO of Tortal Training, a Charlotte North Carolina-based firm that specializes in developing and implementing interactive training solutions for companies in all sectors.

Follow @ehackel. www.Ingage.net

“Employees who take a moment to observe something personal about each community member will listen better to them.”

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 37

seni o r ca r e FR A NCH ISI NG FE AT U R E

Jake Brown, President & CEO of Always Best Care

Five Things To Look For When Considering A Good Franchise Opportunity

Are you ready to embark on the journey we know as franchising? Similar to choosing a reliable company to provide care for your loved one, the opportunity to choose a franchisor to invest in is a significant decision that should not be taken lightly.

The franchise model has proven to be a successful investment for thousands of entrepreneurs in a vast array of industries.

While many have excelled in this venture, it’s vital to dig deep and do your research to ensure it’s the perfect fit for your personal needs and business goals.

As someone who has been in your shoes, I’ve had to make the conscious effort to prioritize and research to make the

Franchising USA

most informed decision. Over the years, I’ve invested in franchise opportunities as a business owner and advised many colleagues on how to make educated and confident decisions about which brand to invest in. If you currently find yourself contemplating which company is the right one for you, keep in mind the below guidelines that will help narrow your search.

1

Market Opportunity

One of the first things I recommend looking at is the market opportunity of the product or service you’re thinking of investing in. Whether it’s entertainment, fitness or home services, the demand will always vary depending on the climate of the current economy. As an example, it’s a known fact that Baby Boomers are one of the largest generations that the United States has ever experienced. What does that mean for the senior care market?

That the need for senior care continues to increase as over 10,000 people turn 65 each day. With these demographics rapidly shifting over the next 30 years, it’s safe to say that the senior care market is a strong industry to invest in right now.

2

Financial Performance

This is where you need to determine where your priorities lie and what the most realistic option is for you. Ask yourself, is it more important to find a lower investment model with higher revenue potential? Or to find a higher investment model that may not have as much revenue potential but will generate a lot of revenue right when you open your doors? Once you have this question answered and narrowed down your options to a few brands that you’re drawn to, ask about the financial performance of existing franchisees. If their proven financial performance aligns with your priorities, continue to explore the brand.

3

Company Foundation & Support

The history and founding of a franchise company is an important aspect of every brand. The inspiration that sparked the

“Every franchise concept within a similar category will bring something different to the table, but there will always be at least one thing that stands out to you and will separate one brand from the rest.” business’s conception along with its current vision and mission are components that you should keep in mind while doing your research. Was the company founded to inspire change or was it founded because it was a hot concept to launch at the time? This may help you eliminate options based on your values.

Additionally, look at who’s running the business today. Who is the current management team at the franchisor level?

Keep in mind that this is the team that will train you, deliver the franchising model to you and provide continuous support throughout the entire process. This is one area you don’t want to settle on.

4

Differentiator

When I meet with potential franchisees I like to make the joke that we are called Always Best Care for a reason, because we believe we are the best at what we do. As I believe that, I’m sure all our competitors feel the same about the services they offer. But opinions are different than facts, and you should be able to determine what sets a specific brand apart from its competitors. At Always Best Care, we offer three tiers of senior care (non-medical in home care, assisted living placement and home health), which we consider our differentiator. Every franchise concept within a similar category will bring something different to the table, but there will always be at least one thing that stands out to you and will separate one brand from the rest.

best ways to compare one franchise opportunity to another is by looking at what operational advantages and strengths it has by way of its systems, platforms and business relationships. This can be discovered through validation with other franchise owners, which will allow you to determine the commitment of the franchise’s efforts to support your success.

At Always Best Care, we say, “your success is our success,” and our focus is just that – the success of every franchise owner.

Jake Brown first joined Always Best Care Senior Services as COO in November 2010. Previously, he was SVP of Operations for Cartridge World, COO of Cartridge World Northern California and CEO of Cartridge World Hawaii.

With more than 25 years of experience in franchise and dealer network businesses in six different industries, he has held various senior management positions with companies such as T-Mobile, ePhones, California Closets, Round Table Pizza and ComputerLand.

He has the rare experience of having been a franchisee, a master franchisee and a corporate executive. www.alwaysbestcare.com

5

The Franchise System & Model

Last but not least, does the franchise opportunity you are considering have the system, model, vendor relationships and technology platforms for you to be successful in the industry? One of the

Jake Brown

Franchising USA

seni o r ca r e FR A NCH ISI NG FE AT U R E

Page 39

Want to stay on top of the latest news and whats happening at the forefront of franchising?

Franchising USA THE MAGAZINE FOR FRANCHISEES

Subscribe to Franchising USA’s newsletter and receive all the latest franchising news delivered straight to your inbox, every week!

To subscribe visit: www.franchisingusamagazine.com

Page 41

Veterans in Franchising JANUARY 2018

www.franchisingusamagazine.com

Embracing Change Veteran Focused Small Business Incubators How Military Lessons Taught Me to Succeed in Franchising Franchising USA

SAME DRIVE. DIFFERENT BATTLEFIELD. TAKE THE NEXT STEP > VETFRAN.COM OFFERING FINANCIAL SUPPORT, TRAINING & MENTORSHIP Veterans interested in franchising can take their skills learned in the military to successfully own and develop small businesses. Learn more and support veterans in franchising at www.vetfran.com.

• 650 franchise companies participating • 151,000 veterans and their spouses found careers in the franchise industry • 5,100 veteran franchise owners

Page 43

V e t e r a n s i n F r a n c h i s i n g S u ppl e m e n t january 2018 Our Veterans in Franchising special supplement has become a regular feature of Franchising USA. To share your story in the next issue, please contact Vikki Bradbury, Publisher Phone: 778 426 2446 Email: vikki@cgbpublishing.com

Contents On the Cover

44 Embracing Change

News and Expert Advice

46 Veteran Focused Small Business Incubators

44 Embracing Change Michael Taylor, Owner of Scooter’s Coffee in

48 How Military Lessons Taught Me to Succeed in Franchising

The Colony, Texas

46 Veteran Focused Small Business Incubators

Jim Mingey, Founder and Managing Director,

Veterans Business Services

48 How Military Lessons Taught Me to Succeed in Franchising Kirk Williams, Owner, Dryer Vent Wizard

of Pittsburgh

Franchising USA

Ve t er ans in Fr anchising

Michael Taylor, Owner of Scooter’s Coffee in The Colony, Texas

Embracing C There are very few guarantees in life, but change is certainly among them. Change is inevitable. But that’s a good thing. Change provides us with the beautiful and unique images of the four seasons: spring, summer, autumn and winter.

In our professional lives, change takes

place in many forms. That was certainly

Franchising USA

the case for us. My wife Cris and I are in the midst of a big change that is consuming both of our lives. We are now the owner/operators of a relatively new Scooter’s Coffee in The Colony, Texas, just north of Dallas.

It’s the discipline the armed services

I’m joining the ranks of entrepreneurship 40 years after I first enlisted in the Army.

The decision to join the Army in 1977 has forever changed my life. Growing up in Nebraska, I was a screw-off in high school, and I didn’t have much of a plan in my head as graduation approached. I didn’t want to go to college because I knew at the time it would be a waste of my time and my parents’ money. When you’re a 17-year-old screw-off you need structure in your life, and the Army certainly provided that.

the common goal. There are very few

drills into young men and women that

makes every veteran a prime candidate

for business ownership. In the military, you quickly learn to deal with people from different walks of life and find

people who can make it in the military

without developing discipline, working

skills, accountability and responsibility.

The military teaches you to take care of not only yourself, but the person next to you. And that’s vital. From day one in

boot camp, you learn that you need 15 to 25 men and women pulling in the same

direction. That’s the case for me and Cris

as we lead our battalion of young adults to deliver our specialty coffee at a fast and

“I certainly enjoyed my time in the military. The four years went by quickly. What I learned during my training as a 91 Delta, an operating room technician, propelled me for the rest of my life.”

Change

Michael Taylor

other business owners. If you find someone who tells you they haven’t had struggles, they’re more than likely not being completely honest with themselves or you.

friendly pace with amazing and consistent service.

I certainly enjoyed my time in the military.

The four years went by quickly. What I learned during my training as a 91 Delta, an operating room technician, propelled me for the rest of my life. My experiences built an excellent foundation for what is now more than a three-decade career as a medical device sales rep for one of the world’s largest medical devices, pharmaceutical and consumer packaged goods manufacturing companies.

What you’ll discover as you make the transition back to being a civilian is that most have no concept and can’t fully appreciate life in the military. Dealing with becoming a civilian compared to

being in the military has its challenges, but if you lean on your friends, family and fellow veterans, it’ll be okay. There isn’t a blue print. It may take a while to adjust to civilian life again, but you’ll get there.

Running a business has always been a bucket list item. I always thought it would be great to be an entrepreneur. My wife and I, as we do with everything, prayed about it, and we decided that it was the right path at this point in our lives. We were familiar with the Scooter’s Coffee brand, its business model and vision. So, ultimately, that’s my advice to you. Find a business you’re passionate about; if it’s something you love to do, there’s a better chance you’ll be successful. Commit yourself, have faith in God’s plan for you, do your due diligence and consult with

One of the biggest changes I’ve seen in this great country recently is how our veterans are treated now compared to the days following the Vietnam War. I look back on how we treated veterans back then and it was downright shameful. Now we see a complete turnaround! Our vets have always been a gift from God, so it’s nice to see people treat them with the honor and respect they so richly deserve. I’m proud to be a veteran. Now, there are opportunities and benefits that we should embrace.

Franchises, such as Scooter’s Coffee, have generously offered discounts and credits, as well as financing, to veterans.

It’s nice to see that people appreciate and understand what veterans can bring to the table.

Specialist (E-5) (Ret.) Michael Taylor served four years in the U.S. Army.

Currently calling Omaha, Neb. home, Taylor, along with his wife Cris, owns and operates Scooter’s Coffee in The Colony, Texas. Mike Taylor enjoys playing and watching golf, and leading a bible study fellowship in his hometown. scooterscoffee.com

Franchising USA

Ve t er ans in Fr anchising

Page 45

Ve t er ans in Fr anchising

Jim Mingey, Founder & Managing Director, VBS

Veteran Focused Small Business Incubators Recent studies by the National Association of Business Incubators indicates that there are an estimated 7000 incubators in the world.

Franchising USA

What is a small business incubator?

Oonnut Mac Chinsomboon, a business incubation expert from MIT, took the original meaning of the word “incubation” (think chickens) and applied it to business.

His definition for business incubators is: “A controlled environment that fosters the care, growth, and protection of a

new venture at an early stage before it is ready for traditional means of selfsustaining operation.” In today’s world, where information technology and the Internet are normal parts of the business environment, the term “controlled environment” could be either physical (real estate and office facilities) or virtual (networks)”.

Most of the first generation of business incubators in the 1970s focused on providing low cost space and a small set of shared services. These services included secretarial services, reception, telephone answering, meeting & conference rooms, kitchen facilities and parking. In the 1980’s many incubators offered business support and knowledge-based services to help accelerate the small business learning curve. Then in the 1990’s and ongoing were networks facilitating access to external resources, knowledge and legitimacy to overcome resource shortages,

Whatever motivates a Veteran to take on the risk of entrepreneurship, he or she should consider affiliating with an incubator that fits their idea and market.

“In the 1980’s many incubators offered business support and knowledge-based services to help accelerate the small business learning curve. . . . Now incubators offer these as virtual services as well.” especially capital and startup teams. Now incubators offer these as virtual services as well.

Why should Veterans starting a small business use an incubator to enhance their success?

A Veteran entrepreneur’s objectives and metrics, however they’re defined, are generally the success of the venture. One of the main causes of venture failure is resource scarcity. Speed of execution can limit financial “burn”. A Veteran’s association with an incubator can provide resources such as mentors that can help accelerate access to resources and knowledge in a timelier manner. And of course, time is money.

fosters Veteran enterprises is Hatch Innovations in Portland, Oregon. Hatch connects Veterans to communities and capital resources. Hatch helps Veterans marshal resources at local, state and national levels, including collaborating with the Small Business Administration’s small business support network for Oregon Veterans.

If you are a Veteran on a technology track, there is Patriot Boot Camp. This is a national effort organized under the TechStars startup accelerator to address the gaps in entrepreneurial support that military members, Veterans, and their spouses often encounter. Also, Vet-Tech in Silicon Valley focuses on Veteran sponsored technology startups.

VBS Founder and Managing Director, Jim Mingey, is a decorated Vietnam veteran raised from a proud military background. An entrepreneur for more than 35 years, Jim can relate on a personal level to the needs of the veteran small businessperson, and possesses the practical knowledge to implement his experience in today’s market. Jim participated in the EBV Program at Purdue University, has been a mentor at American Corporate Partners, developed the first approved franchise acquisition training program for the Vocational Rehabilitation and Employment (VR&E) Program at Veterans Administration, and was instrumental in forming the first equity fund in the United States exclusively for veteran owned small businesses and franchises. www.veteransbusinessservices.us

Why would a Veteran trying to build a business believe they need an incubator to achieve success? Whether you are trying to build a local franchise, a national franchise chain or the next Microsoft, in today’s world you need a support team and as much help as you can get. One needs to limit risks before leaping into the business world. Entrepreneurs really aren’t significant risk takers, they are risk averters, acting to eliminate or mitigate the risks of their ventures, one solution at a time. If you’re a Veteran trying to identify your risks and workable solutions, an incubator could be the place for you.

There are various kinds of incubators for Veterans. At the national level, Bunker Labs supports military veterans throughout the journey of starting a business: from the idea stage—where active-duty service members are thinking about what to do post-service—to the growth stage of successful companies looking to hire, raise capital, and expand into new markets. Bunker affiliates around the country often partner with local community incubators.

An example of a local incubator which

Jim Mingey

Franchising USA

Ve t er ans in Fr anchising

Page 47

Ve t er ans in Fr anchising

Kirk Williams, Dryer Vent Wizard

How Military Lessons Taught Me to Succeed in Franchising “When it comes to being a successful franchisee, remember the mindset you had during your time in the military and use the structure provided.” found franchising to be a natural fit for me because similar to the military, it provides structure and a clear, proven system to follow. Reflecting on my time in franchising, I see how my military training has directly impacted the way I operate my business on a daily basis.

Kirk Williams

After more than 20 years in corporate America as a sales representative, I wasn’t fulfilled professionally and longed to be my own boss.

Not interested in creating a business from scratch and knowing my strengths were best displayed when I have a plan, I decided to look into franchising.

As a graduate of the Naval Academy, I served in the Marine Corps as an air support control officer for five years. I

Franchising USA

Finding a Proven System The military is a well-oiled machine.

Everything a soldier does is organized and no time is wasted, from the minute he or she wakes until the lights go out, soldiers know exactly what each day entails. Once out of the military, it’s no surprise that veterans continue to perform well with a clear system. Franchises provide the same support. The military teaches us to execute orders and complete tasks efficiently. As a franchisee, the same mindset applies. I’ve been given a proven business plan and a step-by-step process that will ultimately create a profitable business. In both military and franchising, it isn’t required to recreate the wheel, and I appreciate that.

Follow the orders, and the mission will be

completed, whether it’s a military mission or the mission of business success.

When a veteran is provided a proven system, they’re all in and will follow through. Whatever the next step in the plan, veterans will do it, no questions asked. To be successful in franchising, the owner has to follow the business plan by the book. Franchisors know how to be profitable and are providing the path to success, which is why finding a franchise you believe in is so important. Trust that the franchisors continue to work to develop the best model possible for your business. In the end, executing a successful business is worth paying the royalty fee.

Show a veteran something that works, give direction on how to implement the system and we will be successful.

Taking on Small Tasks to Generate Huge Results In the military, discipline is something that is drilled into you. There is an art to doing daily grunt work. We are taught to wake up every day and complete small tasks that

Page 49

I’VE ALWAYS WANTED TO:

s t a e r t t e e w s e v r e S

JANUARY 18 - 20, 2018 KAY BAILEY HUTCHISON CONVENTION CENTER DALLAS, TEXAS

No matter what you want to do, Franchise Expo South can help you get there.

It’s the only place you can interact with over 200 FRANCHISE BRANDS in EVERY INDUSTRY (some investment levels as low as $10,000), learn from industry experts at 60+ free educational seminars and consult with financial experts on how best to fund your business.

REGISTER TODAY FOR FREE! USE PROMO CODE SWEET SPONSORED BY

FranchiseExpoSouth.com

#FranSouth

Franchising USA

Ve t er ans in Fr anchising

Kirk Williams, Dryer Vent Wizard

will ultimately accomplish a larger goal.

The work, at times, can feel monotonous, but we know doing it will positively affect the big picture because everyone is assigned a job that needs to be completed to meet the ultimate goal. To this day as an entrepreneur, I still instill discipline into each one of my days.

Not only does the military teach discipline, but also discipline in execution.

I focus on completing small daily tasks and concentrate on doing them well because they result in big payoffs. Success is about waking up and performing the small tasks to make yourself and your business better. For example, each day I hand out promotional material to local residents in order to introduce myself and my business. I try to get as much interaction with the community as possible to help generate awareness on a local level and have seen a payoff with new clients based on the relationships I’ve made. This

Franchising USA

is the daily discipline veterans learn from the military that I transfer to owning a franchise.

My Advice to Veterans Getting into Franchising For other veterans that are interested in getting into the world of franchising, I have three pieces of advice. First of all, believe in yourself. You have already done one of the most challenging tasks a person could take on by serving your country. Be confident in your decision to jump into business ownership and believe you’ll be successful. Second, remember your military training and the lessons learned from that time in your life, then carry that to your business. You can do this, you’ve been trained to have the internal ability to do this. Follow the business plan the franchisor has set. Give it your all and you will be successful. Finally, make sure you conduct research and have

an understanding as to what the business entails. Speak with current franchisees and see if their experiences seem doable for you. Once you find the franchise you want to invest in, get ready to work.

When it comes to being a successful franchisee, remember the mindset you had during your time in the military and use the structure provided. It is simple: do the daily work and make the commitment to serving your franchise, just like you committed to serve your country.

Kirk Williams graduated from the Naval Academy in 1988 and was an air support control officer for the Marines until 1993. After years in corporate sales, Kirk purchased Dryer Vent Wizard of Pittsburgh. Dryer Vent Wizard is the nation’s leader in dryer vent repair, cleaning and maintenance. dvwfranchise.com

Page 51

Adverts

Posters

Stationery

Logos

Manuals

Jejak Graphics is a freelance graphic design business based in Melbourne, Australia working with clients worldwide. With over 20 years experience in the design and print industry specialising in magazine layout and advert design as well as offering a number of other graphic design services and print solutions including: • Corporate stationery • Brochures and flyers • Poster and banner design • Educational manuals • Sports programs • Monthly Newsletters • Product labels and packaging Artwork is tailored to your brand and focused on your message and target audience.

No job is too big or small.

Contact me today to discuss how Jejak Graphics can make your company or organisation leave ‘a lasting impression’.

Jejak GRAPHICS

a lasting impression

jejak@bigpond.com EXAMPLES: www.issuu.com/jejakgraphics Franchising USA

keep your finger on the pulse with

Franchising USA With 30 years experience in providing high quality business information, with a particularly strong focus on franchising, our global presence allows opportunity for international franchise marketing solutions.

Franchising U S A

THE M AGAZ $5.95 www.f

INE FO R FRAN C

ranchisingus

HISEES

amagazine.c

om

VOL 06, ISS

UE 3, JAN

BUSINESS DEPOT EXPFINANCE ANDS FLEXIB

2018

LE FI OPTIONS NANCING NEGOTIA TING

FREE RENT SPECIAL

SENIOR CA RE FRANCHIS FEATURE ING HOW TO B A FRANCHUY ISE

LATE ST NE WS

FIN AN CIA

L AD VIC E

FR OM TH E BA NK S Business

T H E

Canadian Franchise Magazine

TO P LA WY ER Franchise

S’ AD VIC E

Australia and New

M A G A Z I N E

ISSUE 3#1 - 2016

F O R

Zealand 1

F R A N C H I S E E S VOL 12 ISSUE 02

w w w. c a n a d i a n f r a n c h i s e m a g a z i n e . c o m

AUSTR ALIA and NEW ZEALA ND

SIGNARAMA CANADA:

S HOWING OFF A NE W S IG N OF ITS OWN

ESSENTIAL BEAUTY WAN TS YOU TO SUCCEED!

FE ATUR E

BUSINESS SERVICES

DON’T MISS A

MILLION DOLLAR PAY DAY

BUYING A FRANCHISE

SUPPLIER FORUM

LATEST NEWS

JAN/FEB 2018

FRANCHISING KNOW YOUR

FIND THE BA L A NCE BE T WEEN THE HE A D A ND THE HE A RT FINANCIAL ADVICE FROM THE BANKS

Page 1

TOP LAWYERS’ ADVICE

RIGHTS

$6.95 (AUD), $7.95

(NZ) inc. GST.

FINANC IAL & LEGAL ADVICE

RETAIL FRANCHISIN G FEATURE LATEST NEWS

FRANC HISE DIRECT ORY

Visit www.franchisingusamagazine.com to find outFranchising more USA

Franchising USA

m o bile fr anchising feat u r e

Page 52

7-Eleven Franchising with the world’s #1 convenience store is easier than you think.

Been looking for. Your earning potential is as big as you want to make it. We offer a gross profit split, which means your success is as important to us as it is to you.

It also might be the smartest business move you’ve ever made.

It’s turnkey – we provide the store, land and equipment.

Start-up is fast (3-6 months). You get extensive training and support from 7-Eleven pros.

As a 7-Eleven Franchisee, you’ll be partnering with a brand known and loved around the world. We’re consistently ranked as a top-five franchisor with more than 54,200 stores worldwide.

Our field consultants and operations teams offer a wealth of support and information. Leveraged vendor relationships mean national buying power.

World-famous brand. World-class opportunity.

Take a second and learn why franchising with 7-Eleven could be the career changer you’ve

Airport Van Rental At AVR we continue to be a pioneer in the van rental industry We have expanded to 14 locations in 7 states & we are excited for what lies ahead.

Why Should I Join the Airport Van Rental Franchise Network?

• We Have a Solid Model for Success. We became a specialized van rental company since 2007.

Phone: 1-800-782-0711 Fax: 972-828-5017 Website: Franchise.7-Eleven.com Email: Franchise.Inquiries@7-11.com

• We’ve Fulfilled a Major Need. We are confident that with our extensive fleet, we will be able to provide our clients with the van that fits their needs.

• We Provide Complete Training & Support. During training, we address the key points to running your own van rental franchise. Even after you open the doors, we will be here to help you continue to grow your business.

• We Prove There is Strength in Numbers. As recognized leader in Passenger Van Rentals, when you invest in a van rental franchise, you will join a network of highly determined individuals.

Contact: Alex Emdadi Phone: (844) 372-6100 Email: franchise@airportvanrental.com Website: www.airportvanrental.com/franchise

America’s Swimming Pool Company

for yourself—no pool experience necessary!

Dive into the America’s Swimming Pool Company Opportunity ASP is the nation’s most recognized swimming pool franchise with over 254 locations in 20 states.

If you are seeking an affordable, turn-key business with proven profit potential, the ASP swimming pool franchise opportunity is the clear choice.

As the recognized industry leader, ASP offers a proven pool service franchise system to help you succeed faster, grow bigger and enjoy all the benefits of working

An ASP franchise opportunity offers a proven system to succeed and grow in the thriving swimming pool business. Our franchise leads the industry with a commitment to reliable brand reputation, world-class training, technologically advanced systems, original marketing strategies, exceptional franchisee support.

Ready to test the water?

Contact: Jef Flournoy Phone: 888.814.8093 Email: jefflournoy@asppoolco.com Website: www.ASPfranchising.com

bluefrog Plumbing +Drain

loyal, cheerleader clients,” describes the inspiration of the business.

bluefrog Plumbing + Drain is a Limited Liability Company that was formed on December 30, 2013. Franchises have been offered since January of 2014 and are granted for the operation of a plumbing repair business using proprietary methods and the bluefrog Plumbing + Drain mark. The headquarters are located in Phoenix, Arizona. The bluefrog Plumbing + Drain management team consists of Gary Findley, CEO, Jeff Moody, President and COO.

bluefrog Plumbing + Drain is a modern day approach to the plumbing industry. It is a strategic plumbing company that strives for perfection and makes customer service it’s number one priority. The market for plumbing products and services is well established and highly competitive; By utilizing state-of-the-art technology and streamlined systems and processes, the owner operates his or her business with simplicity, efficiency, and profitability.

The mission of bluefrog Plumbing + Drain is to make a positive difference in people’s lives. The vision statement: “bluefrog Plumbing + Drain, the premier franchise plumbing service company in North America. Founded on brand

Contact: Gina Roberson Phone: (888) 354-2806 Email: gina@bluefrogplumbing.com Website: www.bluefrogplumbing.com

BurgerFuel Worldwide

When you buy a BurgerFuel franchise, you’re not just buying into gourmet burger business. BurgerFuel is a 360-degree lifestyle experience where fast cars, street art, music and creativity reign supreme, and our unique culture is something other brands can’t emulate.

Meet the ultimate gourmet burger franchise We’re BurgerFuel, a global, gourmet burger concept – and we like to do things differently. We live, eat and play by the motto ‘life’s too short to eat bad burgers’ and this drives us to provide an even better, healthier, more gourmet alternative to fast food.

As a BurgerFuel Franchisee or Master Franchisee, you’ll benefit from the robust operational support, and sophisticated systems, world-class training and innovative marketing programs that we provide to support our premium brand.

We’re currently seeking Franchisees and Master Franchisees to join the BurgerFuel movement as we expand within Indiana (and beyond). Hit the application link to take the first step in your BurgerFuel USA journey.

Contact: Chris Mason Phone: +1 646 287 1078 Email: chris@burgerfuel.com Website: www.burgerfuel.com

Franchising USA

fr anchise & serv ices dir ecto ry

Page 53

fr anchise & serv ices di r ecto ry

Business Finance Depot Business Finance Depot specializes in packaging equipment leases and SBA Express Working Capital loans for start-up and existing businesses.

Our company also works with SBA 7(a) lenders, alternate financing sources, crowd funding financing sources and companies that specialize in using retirement funds to capitalize a new business. Please visit our website for more information.

Our main clients are franchisors seeking financing for their new franchisees and manufacturers seeking financing for their equipment purchases.

Website: www.businessfinancedepot.com Email: paul@businessfinancedepot.com Phone: (800) 788-3884 Contact: Paul Bosley

Chronic Tacos

menu also features kid’s meals and a breakfast menu available all day. Customers can choose from vegetarian and gluten-free options, as well as choices of: Carne Asada, Carnitas, Al Pastor, Pollo Asado and variations of fish or shrimp. There is something for everyone. Each restaurant incorporates original artistic designs inspired by traditional “Day of The Dead” art, creating a unique ‘Taco Life’ experience at each location.

Chronic Tacos is a California-inspired Mexican grill that celebrates authenticity and the individuality of its guests through fresh, made-to-order Mexican food. The Chronic Tacos experience consists of walking down the prep line and personally choosing everything that goes on your meal. Founded in 2002, the Southern California-based company has over 40 locations operating across the United States and Canada, as well as a Japan expansion on the way. Chronic Tacos is committed to serving only the highest quality ingredients and all-natural meats.

They offer a wide variety of traditional Mexican items including: tacos, burritos, bowl-ritos and more! The

Clayton Kendall Clayton Kendall provides comprehensive branded merchandise programs for more than sixty franchise communities nationwide, resulting in greater brand exposure, cost-savings, streamlined operations and brand compliance.

With a customized online store as the organizing principle, our websites give franchisees the ability to purchase their advertising and marketing tools in one easy-to use program.

We provide marketing collateral, signage, POP

Foot Solutions Are You Passionate About Helping People Look Good and Feel Great?

Foot Solutions is the world’s largest specialty wellness franchise focused exclusively on helping people feel good from the feet up. We offer an individualized Holistic Foot Analysis, top-quality customized orthotics and expertly-fitted stylish shoes that are comfortable and supportive.

Phone: (949) 680-4602 Email: info@eatchronictacos.com Contact: Randy Wyner / randy@eatchronictacos.com Website: www.chronictacos.com

displays, printed materials, promotional products and apparel. Our services include graphic design, merchandising, sourcing, warehousing and fulfillment, kitting and proprietary technology with advanced management reports. All programs are scalable and user-friendly. Customer service is our forte’.

Contact: Dan Broudy, Chief Executive Officer Phone: 412-798-7120 Email: dan@claytonkendall.com Website: www.claytonkendall.com

and alignment conditions including diabetes, arthritis and more, Foot Solutions might be the perfect fit for you: Reasonable Hours | High Margins | Low Labor Requirements | High Consumer Retention | Not Impacted by Economy | Not Seasonal | Fastestgrowing Market Age 40+ | Opportunities from $85,000 - $240,000 Single and Multi-unit

If you want a business that gives back to your community and improves the lives of people with foot

For more information: Call 770.955.0099 Email fscorp@footsolutions.com Visit www.footsolutionsfranchise.com.

franchising usa

Excellent for branding and recognition.

A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

Franchising USA

For more information or to find the nearest Chronic Tacos, visit www.chronictacos.com.

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

Grease Monkey Franchising, LLC Grease Monkey® and SpeeDee Oil Change and Auto Service® centers provide preventive maintenance and repair services that help customers meet vehicle manufacturers’ recommendations and warranty requirements. With over 500 locations, Our Less Hassle, More Hustle customer service approach is designed to help customers make educated, informed decisions about maintaining their vehicles in a comfortable, nopressure setting.

HealthSource –America’s Chiropractor HealthSource — America’s Chiropractor ® — is the industry leader in chiropractic and physical rehabilitation care.

With over 60 years of combined automotive experience, Grease Monkey® and SpeeDee® franchise owners enjoy a proven system and business model. Each process offers a flexible approach, so franchisees can customize their facility and menu of services for a specific market and investment profile.

Contacts: Jeff King, Director Franchise Development;

Jon Piper, Manager of Franchise Development Email:

jking@greasemonkeyintl.com; jpiper@greasemonkeyintl.com

Phone:

303-308-1660

Website: www.greasemonkeyfranchise.com

for individuals looking to join the recessionresistant healthcare industry.

Contact us to learn how you can own a business that cares for the community, is highly profitable, and that you can be proud of!

We offer single and multi-unit opportunities

Contact: Wes Sattler Phone: (440) 934-5858 Email: development@healthsourcechiro.com Website: www.healthsourcechiro.com

franchising usa

Excellent for branding and recognition.

Our highly profitable franchise clinics provide state-of-the-art care to their local communities.

A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

honkamp krueger Honkamp Krueger & Co., P.C. (HK) is a Top 100 CPA and business consulting firm in the U.S. and the 3rd fastest-growing Midwest-based firm (Accounting Today, 2017). Specializing in franchise services, HK offers 40-plus forward-thinking, innovative solutions to franchise organizations in all 50 states.

In addition to our tax, accounting and consulting services, HK offers total hire-to-retire solutions through our human capital management affiliate, HKP. Through our HK Financial Services affiliate, HK offers world-class wealth management solutions.

Hooters of America, LLC Since being founded in Clearwater, FL, in 1983, Hooters has become a part of Americana. From day one, Hooters has committed to making customers happy.

With our world famous, often imitated but never replicated, chicken wings, and numerous other quality menu items, Hooters

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

Our depth and level of franchising expertise along with our track record for providing independent and objective franchise advisory/consulting services clearly differentiates HK from all other franchise advisors across the country.

When you partner with HK for your franchising needs, you will always have easy access to one of our owners who will walk in your shoes with you and who has a unique perspective on being an entrepreneur and business grower.

Phone: 888.556.0123 www.honkamp.com

is that special place where everyone can enjoy a great meal, in a warm and inviting environment, with exceptional customer service.

Contact: Stephen Sweetman Phone: 770-951-2040 Email: franchising@hooters.com Website: www.hooters.com/franchising

Franchising USA

fr anchise & serv ices dir ecto ry

Page 55

fr anchise & serv ices di r ecto ry

International Franchise Professionals Group The International Franchise Professionals Group (also known as IFPG) is a membership based organization that has over 700 members. Our members consist of Franchisors, Franchisor Brokers, Lenders, and other Franchise Professionals that help potential candidates in the process of buying a franchise.

The IFPG is a strictly membership based organization that does not participate in any referral fees from our franchisor members or our brokers, thereby allowing all of our members to work freely together.

Our long-term success is predicated on retaining our members and providing all the tools needed to help you sell more franchises, and close more deals.

Hundreds of nationally recognized franchise companies have chosen the IFPG and its members to represent their brand; hundreds of experienced franchise consultants and brokers have chosen the

If you’re a franchisor, franchisor broker, or another profession that serves the franchising industry call us today at (888) 977-IFPG to learn about membership opportunities.

Jiffy Lube International

A proven model, Jiffy Lube offers convenient, quality service including the Jiffy Lube Signature Service® Oil Change using premium Pennzoil lubricants, brake and tire service as well as ancillary service offerings.

Jiffy Lube pioneered the fast-lube category more than 35 years ago, changing the way millions of drivers care for their vehicles.

Today, Jiffy Lube remains the #1 name in the quick lube industry in North America.

With more than 2,000 independently owned and operated service centers across the U.S. and Canada, Jiffy Lube sees more than 20 million customers each year.

Contact: Aimee Menard Phone: 800-327-9532 Email: aimee.menard@shell.com Website: www.jiffylube.com/franchise

franchising usa

Excellent for branding and recognition.

A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

Little Caesars As the largest carryout-only pizza chain in the world, Little Caesars is doing something right. Little Caesars is an international brand and household name. It’s come a long way since starting as a single store in metro Detroit in 1959.

The Little Caesars brand and distinction of being named “Best Value in America”* for the last ten years is proof of its commitment to satisfying customers by providing one of America’s favorite meals at an affordable cost.

Today, Little Caesars is looking for franchisees to bring HOT-N-READY® pizza to a wide range of communities

Mathnasium Learning Centers Mathnasium is an international franchiser of more than 900 math-only learning centers world-wide, where students K-12 attend to boost their math skills.

Headquartered in Los Angeles, CA, Mathnasium specializes in teaching kids math the way it makes sense to them through customized learning plans and our patented Mathnasium method.

Mathnasium has been ranked as one of the fastest growing educational franchises in the world by

Franchising USA

IFPG to power their business. All of these individuals understand the value of being associated with IFPG.

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

nationwide. The company also offers opportunities in non-traditional franchise venues, including convenience stores, college campuses and military bases. Little Caesars works closely with franchisees to develop locations with customized architectural and build-out plans. *“Highest Rated Chain-Value for the Money” based on a nationwide survey of quick service restaurant consumers conducted by Sandelman & Associates, 2007-2015.

Phone: 800-553-5776 Email: USdevelopment@LCEcorp.com Website: www.LittleCaesars.com

Entrepreneur magazine, a top franchise to buy by Forbes magazine, and has remained in the top 50 franchises for franchisee satisfaction by Franchise Business Review.

With Mathnasium you can be a part of a community of franchisees who do well by doing good. If you are ready to take the next step, contact us today!

Phone: 855-351-MATH (6284) Website: Mathnasium.com/Franchise Email: FranchiseAd@mathnasium.com Contact: Franchise Development Team

Midas Midas, a recognized brand throughout the world and highly renowned name in complete car care, is proud to be one of North America’s original franchise opportunities – and one of its best.

With Midas, you experience the best of both worlds - the support of an experienced franchise organization and the satisfaction of operating your very own auto service enterprise. As a Midas franchisee, you become a trusted name the day you open your doors for business. Building consumer trust is at the heart of our brand. We work every day to earn that trust by providing expertise, responsiveness, and the best value to every customer every time.

Benefit from nearly 60 years of “The Midas Touch”

Our Town America For 45+ years, Our Town America has been providing new movers with traditional hospitality by mailing warm housewarming gifts from local businesses in a premium welcome package.

It is Our Town America’s mission to welcome new movers into their community, to help local businesses gain new loyal and long-term customers, and to provide franchisees with an excellent business opportunity.

Thousands of satisfied business owners throughout the United States attest to the success and effectiveness of the Our Town America program, while dozens of locally-owned franchises validate the Our Town America concept as a viable business opportunity. Franchisees are neighborhood

pinot’s palette Pinot’s Palette is a pioneer of the paint and sip experience – a revolutionary way to enjoy art and wine, meet new people and bond with friends. #1 paint and sip for franchisee satisfaction – Pinot’s Palette is a unique, art-inspired entertainment concept catering to adults, corporations and kids.

By combining art and wine into a single concept, Pinot’s Palette now offers an inclusive, social activity for guests to enjoy with friends, family or work team members.

Remedy Intelligent Staffing Remedy Intelligent Staffing is a nationwide staffing organization with over 50 years of recruiting and selection expertise to match qualified candidates with employment opportunities where they will succeed.

Our franchise brands, Remedy Intelligent Staffing and Westaff, place candidates in a variety of positions, primarily light industrial with a secondary niche of administrative/clerical. Our three core offerings include temporary, direct hire and temporary-to-hire staffing services.

franchising usa A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

Midas has built a stellar reputation in the automotive service and repair industry nearly six decades. We want to help you succeed. Before you open a location and as you continue to operate your shop, Midas will help you with the following: • Business management system for your shop • New franchisee orientation • Ongoing training and training resources • Operational support.

• Development support • Optimizing and marketing your business: Join Midas today by calling 1-800-365-0007 or visiting www.midasfranchise.com!

This website and any request for information or forms are not a franchise offering or an offer to sell a franchise.

marketing consultants, showing local business owners how to target their best prospects with enticing offers via direct mail.

Since beginning to franchise in 2005, Our Town America has been consistently ranked a Top 50 Franchise by the Franchise Business Review, making them the only Advertising brand to land a spot in the 10-year Hall of Fame and the sole company to be crowned the Franchise Business Review’s All-time Top Company.

Website: http://ourtownamerica.com Email: franchising@ourtownamerica.com

Pinot’s Palette’s entertaining environment, expert guidance from trained local artists and exceptional customer experience creates strong word of mouth, community recognition and a loyal customer base.

Pinot’s Palette looks for franchisee partners who love to entertain and values that fit comfortably within the Team Pinot culture. Not art experience required!

Franchising since 2010 with more than 130 locations in 33 states, Pinot’s Palette is an established, awardwinning concept leading the paint and sip industry.

Website: www.PinotsPalette.com/Franchise or Email: Franchise@pinotspalette.com

The parent company, EmployBridge, with corporate headquarters in Atlanta, GA, operates more than 490 offices nationwide and is the 10th largest provider of staffing and workforce solutions in the world. With annual sales over $3.2 Billion, we employed over 460,000 associates on assignment at more than 19,900 companies throughout the USA. Contact: Chad Wright, Franchise Development Director Phone: 877-478-4033 Email: franchise@employbridge.com Website: www.remedyfranchise.com

Excellent for branding and recognition.

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

Franchising USA

fr anchise & serv ices dir ecto ry

Page 57

fr anchise & serv ices di r ecto ry

Restoration1® Restoration1® is the fastest growing restoration franchise in the emergency restoration industry for mold, water, fire and smoke damage, handling jobs of all sizes across the nation for residential and commercial property’s.

Our business is based on local and regional relationships with insurance adjusters, building inspectors, subcontractors and policy holders.

It is always in high demand and not affected by economic trends because it is based on necessity, not discretionary spending.

Our model is a powerful opportunity for the right

franchising usa

Excellent for branding and recognition.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

SUBWAY® When you own a Subway sandwich shop, you’re part of the world’s largest Quick Serve Restaurant chain and one of its most recognized brands, and you’ll get the support and experience that comes with it. ®

Be part of a winning brand that keeps customers coming back for delicious meals made just the way they want. Subway® is the undisputed leader in fast, wholesome food.

Our sandwiches are made to order right in front of the customer, precisely the way they want - using

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

freshly baked breads, select sauces and a variety of delicious toppings. When you join the Subway® family, you’ll get world-class support before you even make your first sandwich and well beyond.

Our franchise support system features: training, product development, advertising, purchasing cooperative, field support and much more.

Contact: Ralph Piselli, North American Franchise Sales Manager Phone: 203 877 4281 Email: Franchise@subway.com Website: www.subway.com

The Dry Boys

We are the ONLY water-damage restoration franchise that rewards exclusive territories.

The Dry Boys is a water-damage restoration company that concentrates strictly on floods, water damage and any water related disasters of any size.

You will receive customized One-On-one training on your schedule from myself, I will teach you and relay to you everything I have learned and experienced over the past 25 years on the field, I will duplicate real-life scenarios, floods and disasters in our state of the art training center so when you go out in the field, you have already seen it all. But training is only the beginning; the support that follows is what will make the big difference.

From a small flood in your basement to a major hurricane disaster we are ready and capable of restoring your residential of business property in rapid fashion.

We’ve implemented a unique system that allows us to be more efficient when we respond to any job and our locations have an advantage of getting the work done with a resourceful process that benefits the home owner and the franchise owner alike.

the inspection boys The home Inspection business is one of the most In-Demand trades in the country and The Inspection Boys is the lowest Start-Up franchise inspection business opportunity in the nation.

The Inspection Boys has a unique marketing structure to get you up and running quickly, has an amazing training and support system to ensure that you’re ready to go out and conquer your territory and most of all it offers a corporate team that will be with every step of the way.

Besides for being the lowest start-up inspection

Franchising USA

Our ethics, professionalism, quality and availability are carried out at each of our franchise locations.

Our team is committed to giving franchisees the support system they need to succeed in these same areas. Restoration 1 Franchisees can reach full potential with our superior training, technical support and in-territory support.

Contact: Gina Roberson Phone: 800-993-0803 Email: gina@restoration1.com Website: www.restoration1.com

A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

The

candidates, as it involves no inventory, no brickand-mortar location and high-volume growth that continues through almost any economic climate.

You can get more information about our business at our website www.TheDryBoys.com or call us at 844 99-DRYBOYS – I urge you to take a look at the site and learn more about our company.

franchise business in the nation, The Inspection Boys also offers you the lowest royalty program, the lowest overhead cost and the largest territory sizes in the trade.

When you join the Inspection Boys, you will join more than just a franchise business, you will join a family oriented team that cares and looks out for your success and accomplishments.

Reach out to us today at 800 819-4403 or at info@theinspectionboys.com and find out for yourself. You may also check us out at TheInspectionBoys.com

Page 59 The Interface Financial Group – IFG 50/50 The Interface Financial Group – IFG 50/50 is an affordable home-based franchise that provides short-term working capital to small and medium-sized businesses by purchasing current, quality invoices at a discount, thus accelerating the client’s cash flow and growth.

All transactions are syndicated 50/50 with the franchisee and the franchisor, and that means less working capital required to fund transaction: IFG does the bulk of the due diligence and the ‘paperwork’ for the transactions, and IFG 50/50 franchisees will concentrate their efforts on building the referral relationships – they do the ‘people work’.

Key advantages of being an IFG 50/50 franchisee include: • No staff to hire, fire, or manage

The pizza press Founded in 2012, The Pizza Press is a unique concept dedicated to elevating the ‘build your own pizza’ model to an experiential level, by creating an immersive 1920s Americana newspaper theme in which great food, craft beer, ambiance, and service are combined.

The theme, inspired by the special dough press, harkens back to an era of simpler times of neighborhood newsboys. Guests are encouraged to created their own custom pizza or select one of the signature pizzas named after

TopFire Media TopFire Media is an integrated digital marketing and public relations agency, specializing in the franchise industry.

Our clients benefit from our years of experience in franchise SEO service, public relations, media relations, content writing and management, social media marketing, and web design. We work to bring all of these elements together to achieve a common goal – our clients’ success.

Veterans Business Services Veterans Business Services provides the most advantageous franchise acquisition terms for Veterans and provides innovative entrepreneurial training for qualified Veterans seeking grants under the VA Vocational Rehabilitation Program.

Veterans Business Services (“VBS”) specializes in entrepreneurial opportunities for Veterans and has an extensive reach into the Veterans community and can generate significant interest from qualified Veterans who wish to start a franchise or small business.

• No storefront to own, lease, or maintain • No Inventory or stock to purchase • No extensive travel because IFG franchisees do business locally • Business-to-Business, professional environment with regular business hours of operation • Flexibility to relocate for part of the year or permanently and continue doing business Our franchisees are excellent communicators, relationship builders with decision-making and problem-solving skills, and much more sales & marketing oriented. IFG has been in the ‘invoice discounting’ business since 1972, and employs its franchise network in the US, Canada, New Zealand, Singapore, the UK, Ireland, Australia, Mexico and South Africa. www.interfacefinancial.com

major newspapers such as “The Times,” “The Tribune,” “The Chronicle” and others. The pizzas are published in under four minutes. Pair your pizza with over 18 different craft beers, which change regularly and regionally. Seasonal offers, featuring local and fresh ingredients, keep things topical. Order in person or online, from our new loyalty app, or from our catering menu.

Contact: Cassandra Bremer Phone: 417-612-9217 Email: cbremer@franchisedynamics.net Website: www.thepizzapress.com

Our integrated approach combines our public relations and franchise SEO service prowess and is designed to generate brand awareness, drive consumer engagement, and build credibility for your company.

Phone: (708) 249-1090 Fax: (708) 957-2395 Website: www.topfiremedia.com Email: info@topfiremedia.com Contact: Matthew Jonas

campaigns, news press releases, and online franchising e-magazine articles, VBS gets the message to qualified Veterans who are invested in starting a franchise.

VBS supports service disabled Veterans who are enrolled in the self-employment track within the Veterans Administration and provides outreach efforts to transitioning military through TAP and ACAP programs. As a graduate business of the Entrepreneurial Bootcamp for Veterans (“EBV”), we also assist other graduates of EBV and provide coaching support through mentoring programs. VBS is where Veterans turn to make their franchise dreams a reality.

VBS offers multiple marketing methods that have proven effective with helping franchise organizations with their expansion plans. Utilizing custom email marketing

Contact: James Mingey Phone: 202-349-0860 Email: info@veteransbusinessservices.us Website: www.veteransbusinessservices.us

franchising usa

Excellent for branding and recognition.

A-Z Listings are a great way to promote your business, giving you a presence within our publication and also the Franchising USA website.

Each detailed, full colour A-Z listing comes with a 150 word write up and your logo.

Choose a 12 or 6 month package or simply add the A-Z directory onto your Focus, Profile or Ad! To learn about the A-Z directory or any other products please contact Vikki Bradbury: advertising@cgbpublishing.com or 778-426-2446

Franchising USA

The Ultimate Professional Franchise Opportunity

www.interfacefinancial.com/franchise

Franchising Franchising USAUSA