Cittaslow Network Report 2021
CHINA
Give full play to the role of the China Cittaslow Coordinating Committee to enhance the influence of Cittaslow in China In the past year, while maintaining friendly online exchanges between cittaslow cities, Cittaslow China has focused on the development of domestic cittaslow cities. First, build China’s first international cittaslow exhibition hall and add cittaslow exhibition window In October 2021, Cittaslow Story officially opened to the public. Cittaslow Story is China’s first cittaslow exhibition hall, located in Gaochun, where China Cittaslow Coordinating Committee is located. The total area is about 293 square meters, divided into two floors. The first floor is divided into popular science area, exhibition and sales area, experience area and water bar. The second floor is the reception & rest area, with seats, bookshelves and multimedia equipment, which can accommodate more than 40 people, provides small meetings, business negotiations, film watching, reading and leisure services. Cittaslow Story Exhibition Hall embodies the concept of Cittaslow through detailed data, pictures and products, and tells people what cittaslow is, what it has and what it does. Second, developed China’s first international cittaslow sales mini program and promoted the cittaslow market project. With Yaxi Cittaslow as the pilot, we started to build a service platform on the whole China cittaslow tourism line -- travel
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in cittaslow mini program. The mini program is based on Wechat, an instant messaging software similar to Skype and Line. The monthly active users of Wechat had exceeded 1.2 billion, making it the largest social networking platform in China. Travel in cittaslow mini program was officially launched in September 2021. In the future, we will make effective use of the mini-program to gradually build a bridge for cultural exchange, resource circulation and goods transfer between cittaslow cities, realize friendly cooperation covering the domestic and connecting the foreign, and form a situation of openness, sharing and win-win cooperation between cittaslow cities. Third, release China’s first international Cittaslow special promotion film to amplify the sound of cittaslow China Cittaslow insists on “using festivals as the media to spread cittaslow”, and continues to expand and strengthen the brand of Cittaslow with the help of various festival activities, such as cultural and sports activities, folk customs activities, so as to promote Cittaslow cities. At the beginning of 2022, Cittaslow China held the 14th China Gaochun International Cittaslow Cole Flower Tourism Festival.
CITTASLOW INTERNATIONAL
