Canadian Jeweller Magazine - February 2013

$25

S PEC IAL FE AT U RE: T HE 201 3 JE WE LLE RY T RE ND S YO U NE E D TO KNOW ABO U T

PUBLICATIONS M A IL 40678000

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fo r th e b u s i n e s s of r e t a ili n g j ewe ll e r y s i n c e 1879

F E B R U A RY 2 0 1 3

CMCA AUDITED

THE MIDAS TOUCH OF MARQUIS JEWELLERS

SCAN ME TO GO TO OUR WEBSITE

CMCA AUDITED

EN FRANÇAIS

RECOGNIZING CANADIANS AT THE AGTA SPECTRUM AWARDS

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LES PIERRES DE NAISSANCE : ÉBLOUISSANTES ET EPATANTS

CRESCENDO JEWELLERS’ NEW TAKE ON THE PERSONAL TOUCH

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24 Gold Group Ltd.

For details, write #101 on Free Info Page, page 136

Gold Dealer & Refining Company

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www.baselworld.com

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The STuller STory Stuller has led the industry in providing innovative jewellery solutions, but it is you, our customers, who have always driven — if not created — our business. We continue to work hard to develop new ways to partner with you so that you can be a hero to your customers. Thank you for the last 42 years; we look forward to the next.

The DTC logo is a trademark used under license from DTC.

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Stuller Opens As Mountings and Findings Business

1970

1985

Overnight Delivery Begins

1990

Finished Jewellery Collection Launches Tools and Supplies Premieres

1997

Canadian Sales Center Opens In Toronto

2000

2005

Diamond Trading Company Chooses Stuller As Sightholder速

2010

CounterSketch速 Studio Is Born

2012 Introduces 3C: Choose/Change/Create As the New Standard For Business

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10K W HITE G OLD

CL A SSIC

.14C TS CA NA DI A N DI A MOND . 33CT W PE N DA N T

19K W HITE G OLD CEN TER SET W ITH .40CTS CA NA DI A N DI A MOND

G I O VA N N I VA C C A R O

R I NG .75C T W

10K W HITE G OLD SET W ITH LONDON BLUE T O PA Z E A R R I N G S

BRIDA L THE

GIOVANNI VACCARO GIVES MODERN BRIDES THE CHOICE BETWEEN TA KI N G T H E C L A S S I C A L RO U T E O R BLAZING A CONTEMPORARY TRAIL

19K W HITE G OLD RING

DRESS BY IN ES DI SA N TO

. 33CT W W EDDING BA ND

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D e sig ner a nd jewel ler y ma nu fa c t u rer G i o v a n n i Va c c a r o b r i n g s p a s s i o n a n d precision to his f ir m Beverly Hills Jewel ler s , a br id a l jewel ler y sp e cia l i s t .

G iov a n n i ’s l i n e o f j e w e l le r y i s pr oud l y Cana dian while maint aining a ref lection of his European heritage.

A L L J EW EL L ERY BY BE V ERLY HIL L S J EW EL L ER S

2013-02-07 3:16 PM

Va c c a r o ’ s r a n g e o f s t y l e s p r o v i d e s a per fect solution for any br ide, whether she leans sleek and modern o r t r a d i t i o n a l - c l a s s i c . Va c c a r o ’ s l o v e of jeweller y shines in ever y piece.

“My produc t is a ref lec t ion of me.

I a b s olut el y fe el t h at ,” he s ay s .

MODER N

“I ’m i n s pi r e d by my s u r r ou nd i ng s .

W hen I t r avel , it i s a r ch it e c t u r e ,” Giova n n i say s. “I won’t ma nu fa c t u re s om e t h i ng u n le s s i t ’s d on e r ig ht , f rom the beg inning to the end. At the end, the retailer buys the r ing, and the consumer wears it, and I s t i l l f e e l l i ke i t ’s a p a r t o f m e . For m e , i t ’s a b ou t w or k m a n s h ip .”

10K W HITE G OLD SET W ITH BL ACK A N D W HITE DI A MOND EARRINGS 1.00CT W

19K W HITE G OLD SET W I T H .70 C T S CA NA DI A N DI A MOND SOLITA IRE RING

1 9K W H I T E G OL D SE T W I T H .70 C T CA NA DI A N

L PAT H DI A MOND RING 1.25CT W

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DR E S S BY R I V I N I BRIDA L

DRESS BY IN ES DI SA N TO

Whichever path a br ide decides to take, a special diamond keepsake is always a trea sure.

10K W HITE G OLD SET WITH SK Y B L U E T O PA Z PE N DA N T

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E S TA BL I SH E D 1879 F E BRUA RY 2 013 • VOL . 13 4 , NO. 2 Olivier Felicio Editor-in-Chief | olivier@rivegauchemedia.com

EstablishEd 1879 January/february 2011 • vol. 132, no. 1 Lucy Holden Associate Publisher | lucy@rivegauchemedia.com Erin Poredos Creative Business Coordinator | erin@gorgmgo.com Olivier Felicio Editor-in-Chief | olivier@rivegauchemedia.com lucy holden Associate Publisher | lucy@rivegauchemedia.com

Joanne M. Brathwaite Web Content Editor | joanne@gorgmgo.com

Irina Lytchak Editorial Carol besler Consulting EditorCoordinator | irina@gorgmgo.com Reynolds Editorial Intern | intern2@gorgmgo.com Paul aguirre AssociateDana Editor | paul@rivegauchemedia.com

scott Jordan Art Director scott@rivegauchemedia.com James |March Art Director | james@rivegauchemedia.com Elena Viltovskaia Designer | graphics@rivegauchemedia.com Sarah Vincett Graphic Designer | sarah@rivegauchemedia.com stacy Karjala Designer | material@rivegauchemedia.com Erin Booth Production Manager | production@rivegauchemedia.com Elizabeth Valiaho Production Coordinator | production@rivegauchemedia.com Melanie Seth Controller & Operations | finance@gorgmgo.com

Melanie seth Controller & Operations | finance@rivegauchemedia.com Henry Fonseca Finance Administrator | henry@gorgmgo.com sunjoyo tanto Web Programmer | sunjoyo@rivegauchemedia.com Erin Poredos Sales Assistant | erin@gorgmgo.com CON TRIBU TORS

Mark Bennett, Frank de Jesus, Veronique Dubé,

Davey, lorraine Depasque, MartinBonnie irving,Siegler CONtRibUtORs chrisNicole Fotheringham, John Lamont, John lamont, charles lewton-brian, Donna Jean MacKinnon, Duncan parker, lihn pham, Dean sanderson, bonnie siegler.

salEs lucy holden

Jeff Yamaguchi

SALES Lucy Holden

Associate publisher tel. (416) 203-7900 ext. 6117 AssociAte publisher email lucy@rivegauchemedia.com tel . (416) 203-7900 ext. 6117 email lucy@rivegauchemedia.com Jeff Yamaguchi ADVERTISING Sales tel. (416) 203-7900 ext. 6122 ADVertisiNG sAles email jeff@rivegauchemedia.com tel . (416) 203-7900 ext. 6122 email jeff@rivegauchemedia.com

C I R C U L A T I O N PUBLICATION PARTNERS sAles Karolann Cassman ADVertisiNG Garth Atkinson 345 Kingston Road, Suite 101 tel . (416) 203-7900 ext.

6126 Pickering, Ontario, L1V 1A1 email karolann@gorgmgo.com toll free 1-877-547-2246 email cj@publicationpartners.com CiRCUlatiON publicAtioN pArtNers Garth atkinson 345 Kingston road, suite 101 Head Office l1V 601A1 Bloor Street West, Suite 1106 pickering, ontario, Toronto, Ontario, M4W 3B8 toll free 1-877-547-2246 tel. (416) 203-7900 fax (416) 703-6392 email cj@publicationpartners.com

head Office

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subscription Rates

Check our Website for Monthly Specials!

Phone 1.800.663.6472 Fax 1.800.316.2999 Email: Karat@Karatgroup.com www.karatimports.com

canada — one year, $185; two years, $175; three years $160. united states — one year, us$205. Foreign include buyers’ Guide isC H A—None G Eyear O us$205 F A D (subscriptions DRESS sues.) 8% p.s.t. for Newfoundland, New brunswick and Nova scotia residents. single copies — $25; buyers’ Guide $40. bulk1-877-547-2246 rates — six or more subscriptions, $17.50 email: cj@publicationpartners.com telephone: fax: 905-509-0735 per subscription per year (canada only). c/o Publication Partners, 345 Kingston Road, Suite 101, Pickering, ON Canada L1V 1A1 or send your cover label and new address to Canadian Jeweller

Change of address

Publishedfax:

by Rive Gauche Media II Inc. email: cj@publicationpartners.com telephone: 1-877-547-2246 905-509-0735 or send your cover label and new address to canadian Jeweller c/o publication partners, 345 Kingston road, suite 101, pickering, oN canada l1V 1A1 Canada Post Canadian Publications Mail Sales Product Agreement No. 40678000. The publisher does not assume responsibility for the contents of any advertisement; any and all representations or warranties made Published by Rive Gauche Media ii inc. in such advertising are those of the advertiser and not of the publisher. The publisher is not liable to any advertiser for any misprints in advertising not the fault of the publisher and in such an event the limit of the publisher’s

canada post canadian publications Mail sales Agreement 40678000.charge the publisher does not assume any responsibility for the of any in advertisement and anythe and all written permission of the publisher. Canadian liability shall notproduct exceed the amount ofNo. the publisher’s for such advertising.

No portion of this publication maycontents be reproduced, all or in part, without express representations or warranties made in such advertising are to those of the advertiser and not offorthe publisher. the publisher not liable toconditions: any advertiser for anysubmitted misprintsfor ineditorial advertising not Jeweller magazine is pleased review unsolicited submissions editorial consideration underisthe following all material consideration (photographs, illustrations, written text in the fault of the publisher and inelectronic such an event the limit of the publisher’s liability shall not exceed the amount of the publisher’s charge for such advertising.

No portion of this publication or hard copy format) may be used by Canadian Jeweller and its affi liates for editorial purposes in any media (whether printed, electronic, internet, disc, etc.) without the consent of, or the payment of compensamay be reproduced, in all or part, without the express written permission of the publisher. canadian Jeweller magazine is pleased to review unsolicited submissions for editorial consideration tion to, the party providing such material. Please direct submissions to the Editor, Canadian Jeweller. Return undeliverable items to Rive Gauche Media, 60 Bloor Street West, Ste. 1106, Toronto, ON Canada M4W 3B8. under the following conditions: all material submitted for editorial consideration (photographs, illustrations, written text in electronic or hard copy format) may be used by canadian Jeweller and their affiliates for editorial purposes in any media (whether printed, electronic, internet, disc, etc.) without the consent of, or the payment of compensation to, the party providing such material. please direct submissions to the editor, canadian. return undeliverable items to rive Gauche Media, 60 bloor street West, ste. 1106, toronto, oN canada M4W 3b8.

CMCA AUDITED Official magazine of JVC

For details, write #106 on Free Info Page, page 80

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CJ

January/February 2011

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40 62

[FEATURES] FEBRUARY 2013 40. Destiny CAST in gold This year will see Socrates Reppas of Marquis Jewellers celebrate 40 years in the industry

48. Jewellery Trends for 2013 Don’t put away your coloured diamonds yet: These bright gems are sure to sparkle in 2013

62. Experience the Rainbow

CJ en français: 51. Les nouvelles 58.

Quel est l’intérêt des consommateurs pour les pierres de naissance ?

60.

Les habitudes d’achats des consommateurs à la Saint-Valentin

Profiling three Canadian winners at the AGTA’s 29th-annual Spectrum Awards

68. Show them who’s boss Team of mom and daughters uses a soft touch to tackle a male-dominated industry

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www.canadianjeweller.com

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The Heart & Soul of Wedding Bands

Seamless tubing blanks, diamond cut Available in Sterling silver, 10K, 14K, 18K, 19K, & platinum.

www.atlanticengraving.com 1435 St. Alexander #455 - Montreal, Qc. T: 1 800 267 7823 ~ 514 845 8257 E: info@atlanticengraving.com atlantic_Ad-SinglePage.indd 1 CJAPR2012_DOCKET_ADVERTISER_PRODUCT_FP.indd 19

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46 30

[DEPARTMENTS] FEBRUARY 2013 www.twitter.com/CJMag TM

16.

Letter from the editor

20.

Product Showcase

26. star watch 28.

who’s news

30.

industry photos

34.

for the record

71. Successful Networking JVC outlines the security benefits of establishing a local network and sharing information with law enforcement

74. Showcase/marketplace 82.

Last word

46. designer profile Crescendo Jewellers credits its brand’s newfound success to bold strategies

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letterfromtheeditor

Well over 100 years of history in the making As our magazine’s title implies, Canadian Jeweller (CJ) is fiercely proud of this country’s rich, storied heritage in the jewellery and watch industry.

We are just as proud to be Canada’s oldest magazine still in print and, with this issue, our first in 2013, we begin the countdown to our 135th anniversary, next year. History, always, in the making.

CJ’s mandate has never changed, and it never will. We are here to celebrate excellence: excellence in design, craftsmanship, communication and commercialism. We witnessed excellence in effect in all of these categories during the recent VicenzaOro trade fair in Italy, where close to 2,000 exhibitors gathered to discuss, debate and display the art of fine jewellery.

“Made in Italy” has always been a stamp of distinction in our industry; the stunning trends on display at VicenzaOro, which included coloured gemstones, mixed metals and natural motifs, are already making an impact that we suspect will dovetail nicely with our upcoming anniversary.

We’ll bring you more on this important trade fair next issue.

In the here and now — call it, modern history? — this issue’s cover story on Socrates Reppas of Marquis Jewellers (page 40) profiles an inspirational designer whose irrepressible passion for excellence in both artistry and industry became a recipe for hard-earned, lifelong success.

Consider as well Matt Rudin and David Rueben, partners at Crescendo Jewellery Inc. (page 46), who are already executing a bold and brilliant business plan to take the 70-year-old business to new heights. These dynamic partners believe that a jeweller’s most important personal investment is a “personal” investment. CJ agrees: it’s an investment we could all afford to make, and a lesson we could all afford to learn.

SCAN ME TO GO TO OUR WEBSITE

This issue also celebrates Sheela Agrawal of Best Bargains Jewellery, honoured as OWIT’s “Woman Exporter of the Year” (pages 29 and 68), and three Canadian winners at the AGTA’s 2013 Spectrum Awards (page 62).

It isn’t easy to “prove” excellence, but surely peer- and industry-nominated awards stand as the closest measure.

We at Canadian Jeweller could not be prouder of these deserving winners, but we are equally proud of every industry newsmaker we feature, every issue. As we look to the future and our 135th anniversary (and beyond), we look forward to reporting on them for many, many years to come.

Olivier Felicio Publisher/Editor-in-Chief

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WWW.CANADIANJEWELLER.COM

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Make your store the leading fashion jewellery destination with Ti Sento Milano.

Sophisticated and affordable Italian-style fashion jewellery has arrived in North America and is available NOW with Ti Sento Milano. Handcrafted quality and fashion forward designs in .925 Sterling Silver and 18CT Gold Vermeil with pearl, natural onyx, Italian leather and CZ in a dazzling array of colours.

It’s time to move beyond yesterday’s silver jewellery. Make your store a leader with the evolving European fashion jewellery trends. Ti Sento Milano is the next level of versatile, mix & match fashion jewellery.

Expect more from your fashion jewellery lines.

Ti Sento Milano has the industry leading programme to bring you a superior ROI, high turn performance with stronger profit per square foot potential. © 2013 Premier Fashion Brands LLC.

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Experience the Ti Sento Milano difference: •

National PR, Social Media, Brand Development

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Best-in-Class Store Training & Sales Support

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Outstanding Visual Merchandising & Furniture Programme

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Marketing Co-op

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Store Events - Turnkey

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Packaging, Catalogues

Contact: Aren Arkarakas, 416-301-8869 or email aren@nouvomode.com Two-time winner (2010 & 2011) “UK Jewellery Brand of the Year”

Visit us at JCK 2013 (Booth #B5656) www.tisento-milano.com

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thecontributors

BONNIE SIEGLER

JOHN LAMONT

MARK BENNET T

VÉRONIQUE DUBÉ

Los Angeles-based entertainment writer and Viva’s West Coast Entertainment Director Bonnie Siegler has been covering the celebrity circuit for more than a decade. Her resume includes two books combining her knowledge of celebrity living and entertaining, as well as contributing to InStyle, Redbook, Elle, Biography and Shape magazines to name a few.

John Lamont spent 20 years with the Toronto Police Service and the last 6 years of his police career was with the Toronto Holdup Squad investigating all types of armed robberies.

John then joined Peoples Jewellers as a Loss Prevention Manager. For 25 years his area of responsibility included all Peoples and Mappins stores in Canada.

John is now the Director of Loss Prevention for Jewellers Vigilance Canada, a not for profit organization who has made part of its mandate to provide loss prevention to the jewellery and watch industry throughout Canada.

Mark Bennett is an interdisciplinary visualist.

Originally from Newfoundland, he is currently based out of Toronto, Ontario, often times collaborating and switching mediums and roles on projects.

His focus is in the contemporary art and editorial field in photography, design, film, and art direction.

Véronique Dubé is a trilingual freelance copywriter, translator and proofreader living in the greater Montreal area. After many years working in the fascinating world of jewellery, she joined an advertising agency, where she realized that writing had always been her passion.

Her university studies in French, English and Spanish copywriting and translation, and her private training in journalism, as well as her professional background have made Véronique a versatile contributor.

Bonnie compiled this month's hottest celebrity looks on page 26.

John discusses networking programs on page 70.

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Mark shot this issue's cover and cover story on page 40

Véronique wrote this month’s French news section starting on page 51.

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productshowcase

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2. Je w e l e rs Mu t ual Ins u ranc e Co mpa ny Check out the “Pearls of Wisdom” jewellery care brochure, free from Jewelers Mutual Insurance Company, chock-full of tips to help customers keep their jewellery safe and sparkling. Makes a great leave-behind, and it’s also downloadable for websites. For requests, call 800-558-6411, ext. 2118.

1 . A u g enst er n Here’s the perfect product to commemorate a very special moment in life, such as a wedding or the arrival of a new baby. Augenstern manufactures diamonds using the carbon from hair supplied by clients — either their own, or that of their dearest loved ones. For example, children can seal their bond of love within an Augenstern Hair Diamond by combining their hair carbon, thus offering their parents a truly unique piece of jewellery.

3 . BEST BA RG A INS Multi-coloured gemstones will be all the rage in 2013. We suggest you try one of the several new bold earring styles in multi-colour gemstones from the Jewels by Anita collection; available in two sizes and with a variety of colours in both white and yellow gold, these lovely chandelier earrings won’t stay in stock for long. The large size is set with over 20cts of gems and a smaller version is set with 12cts of gems. They are set with complementary colours of green and purple amethysts, citrine, lemon quartz, aquamarines and peridots. You can also have your stones customized with gems of your choice. Retail value: $1,800.

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www.canadianjeweller.com

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productshowcase

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4. L OT U S JE W E L L E RY

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GemDrops is a new interchangeable jewellery line from Lotus Jewellery that lets you mix and match your pendants and bales to create a look that is truly unique. For more information, call 877-593-0922, contact lotusorders@eastlink.ca or visit www.jewelpop.com.

5. NO VA DIA MO NDS Nova Diamonds’ simple-but-elegant bow rings provide the perfect wrap around your finger. On the left, Nova displays the black and white ribbon design featuring almost five carats of diamonds set in 18k white gold, with a retail price of $14,000. On the right, Nova features its pierced scroll bowtie ring, with just over 1 carat of white diamonds and also set in 18k white gold.

Call Nova Diamonds for more information. Retail price: $4,925.

6 . T I S E NT O Ti Sento Milano offers a full-range of rings, bracelets, necklaces, pendants and earrings crafted with rhodium plating, .925 sterling silver, cubic zirconia stones, and lustrous pave. The Portofino Collection highlights fuchsia pink, bright peach, ocean turquoise and emerald green hues. New collection highlights include yellow and rose gold finishing. www.TiSento-Milano.com.

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9 . GIA 4C S A PP – RE TA IL E R E DIT IO N FO R IPA D GIA is using the latest technology to help educate and engage consumers in a conversation about the 4Cs of diamond quality.

7 . EL L E J EWEL R Y C O L L E C T I O N S

Designed to be used at point of sale, the app features video and

This spring, celebrate the newest in fashion trends with the “Sugar

interactive tools to educate customers about how GIA grades

Melon” Collection by ELLE Jewelry. Sorbet pastels in soft hues of

colour, clarity, cut and carat weight and how grades affect a dia-

rose, grey, blues and greens are the focus of this new collection with

mond’s value. The app also explains the origins of the carat system,

special emphasis on semi-precious stones such as Rose Quartz,

provides information about fluorescence, diamond treatments and

Grey Agate, Blue Lace and Chinese Amazonite.

synthetics, and features direct access to GIA Report Check – GIA’s online database of GIA reports, where contents of a GIA report can

8. ST U L L ER

be viewed and verified directly from the iPad.

Stuller’s Toronto Service Center is centrally located to serve you, our valued Canadian partners. Minimize your shipping costs and

10 . E T HA N S TA RS

eliminate the need to pay duties by calling our Toronto team to

Ethan Stars presents one of their latest creations; a sterling silver

place your order. Or take advantage of our walk-in service to get

ring set with scintillating emerald green and alluring blue London

what you need immediately. All the service you expect from Stuller.

crystals. The composition of the stones within the surface of the

All the convenience you appreciate from a local supplier. Contact us

dome-shaped ring give the piece a lustrous playfulness as it sits

today at 866-815-5511. That’s the beauty of it all.

elegantly on your finger.

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starwatch

H AU T E W HE N YOU ’ RE C OL D T h e t i m e of y e a r m igh t sign a l c ol d , s now y d ay s a n d c ol de r n igh t s , bu t t h i ng s a r e s t i l l hot a n d gl i tt e r i ng w h e n i t c om e s t o c e l e br i t i e s a n d t h e i r fa s h ion s t at e m e n tS .

1

K at y Perry at t ended t he Drea m Fou ndat ion C elebrat ion of Drea m s at Ba c a ra Re sor t a nd Spa i n Sa nt a Ba rba ra , C a lifor n ia look i ng spec t a c u la r i n a L e V i a n 14 k St ra wbe r r y 2

G ol d Fl o we r r ing w it h choc olat e a nd va n i l la d ia mond s ($6,1 97).

2

On a recent “The Tonight Show With Jay Leno” appearance, J e n n i f e r L aw r e nc e sparkled in a Brumani Nude Casual Collection 18k white gold ring with a smoky quartz center stone with diamonds ($4,446).

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For the Twilight Breaking Dawn: Part 2 premiere in Los Angeles, J u l i a n n e Hough looked sizzling in a Baccarat Bouchons DeCarafe Collection Mist Crystal ring set in sterling silver (price upon request).

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www.canadianjeweller.com

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2013-02-05 12:00 PM

who’s news who’snews

PEOPL E M A K I NG HE A DLI N E S I N T HE JE W EL L ERY I N DUST RY

to the post of Bourse director. Kumar will assume a director’s post vacated by Filip Zimmerman, of Zimmy Diamonds.

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MARK CUTIFANI

In Memoriam: Mr. Peter Polan

DE Beers appoints new CEO Anglo American, the majority shareholder of De Beers, appointed Mark Cutifani as CEO, effective April 3rd.

He replaces Cynthia Carroll, who resigned from the company in October. Carroll also served as De Beers chairperson, but as of yet it is unclear whether Cutifani will take over this position.

Cutifani has served as CEO of AngloGold Ashtani Limited, a major South African gold miner, since 2007. He was also chief operating officer of CVRD Inco, the Canadian nickel company. He has a degree in mining engineering and is the current president of the South African Chamber of Mines.

Diamond Bourse of Canada elects new director The Diamond Bourse of Canada has unanimously voted to nominate Deepak Kumar, from Deepak International Ltd,

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Deepak International has recently concluded its purchase of two diamond manufacturing plants in Yellowknife and was granted the exclusive rights by the Government of the Northwest Territories to manufacture the “Polar Bear” diamond brand. Kumar has been an active member of the Diamond Bourse of Canada for the last two years and has become an asset to the Bourse and its members.

Beloved father of Sean Polan of Sothil Inc., Mr. Peter Polan passed away on Friday, December 14th, 2012.

Mr. Polan of Agences de Ventes P.M.P. Ltd. is remembered for being a highly regarded member of the jewellery world. He was a reputable distributor of Tag Heuer watches and a representative of the respectable Canadian Jewellery Travelers’ Association (CJTA) Quebec Chapter.

fundraising and special projects. She has previously worked in nonprofit marketing divisions and in the education sector.

Jewelers of America president retires Matthew A. Runci, president of Jewelers of America (JA) has retired after serving the national jewellery trade association for over 17 years. David J. Bonaparte, former vice president of JCK Brands for Reed Exhibitions, will step in and will on continuing JA’s public policy work.

“As someone who considered himself an ‘outsider’ to the jewellery industry, I have become one of its most devoted advocates.

I thank all my board directors, Jewelers of America’s passionate membership and my friends at other esteemed organizations for their support throughout the years,” said Runci.

We at Canadian Jeweller magazine extend our sincere condolences to the Polan family.

Mr. Polan leaves behind a long-standing legacy to the jewellery industry and will be remembered for his passion for life.

New appointment at Jewelers Vigilance Committee The Jewelers Vigilance Committee (JVC) has recently introduced Jasmin Greene as the company’s new marketing/development associate. Greene will be responsible for JVC’s quarterly newsletter, eNews Alerts, social media, membership outreach,

Matthew Runci

www.canadianjeweller.com

2013-02-07 3:22 PM

who’snews

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Hearts on Fire creates new internal positions Hearts on Fire, a diamond jewellery manufacturer retailing in the US and Canada, has announced several changes within its company. Peter Smith, executive vice president, has joined polished diamond manufacturer Leo Schachter as the new executive vice president of global sales.

“We’ve got some really great projects in the works and I’m very excited about it,” Smith told JCK. Hearts on Fire also announced the creation of several new executive positions to further develop the company’s international platform. Gilly Strauss, who helped build the brand’s international business, has been promoted to executive vice president of global sales. Hearts on Fire can be found

at jewellery retailer Secret Sapphire in Vancouver, B.C. and Troy Shoppe Jewellers in Calgary, Alta.

SheEla Agrawal of Best Bargains is “Woman Exporter of the Year” On January 29th, at the 9th-annual Organization of Women in International Trade (OWIT) gala, Sheela Agrawal of Best Bargains won the award for “Woman Exporter of the Year.” Sheela’s daughter (and Best Bargains business partner) Anita was also a nominee. The Agrawals were nominated by Lilie Ford of the Western Canada Jewellery Expo & Toronto Expo, Karen Simpson of Karing and Lois Stein of Shimmers. “It was exciting just to be nominated,” Anita said. For more on the Agrawals, see p68. {CJ}

To subscribe, go to

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SheEla and Anita Agrawal

Email address:

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Fax To: 1-888-849-0155

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cjgallery

K NA R U N V EIL S TORON TO’S N E W E S T J E W E L L E RY HO T SP O T A custom jeweller specializing in engagement rings, diamonds, bridal jewellery and watches for over 34 years, Knar Jewellery unveiled its newest location on Avenue Road in Toronto. The Yorkville store is Knar’s fourth location and first in Toronto. Focusing on unique pieces for its customers, Knar carries lines that are exclusive to Toronto — including Hearts on Fire (four pieces, pictured below) and Soho — and, exclusive to Canada, Tamara Comolli. Knar was founded in 1978 in Guelph, Ontario by brothers Greg and Jeff Buzbuzian, who pride themselves on the exclusivity of their offerings.

“We are thrilled to enter the Toronto market after experiencing success in Oakville, Waterloo and Guelph. Our client has a cosmopolitan mindset with a desire for quality and professional service. We chose Yorkville as the perfect setting to expand our offerings,” says co-owner Jeff Buzbuzian. “We will offer valet parking on a daily basis, and we look forward to offering re-styling of jewellery.”

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PRESS C O NFERENCE IN LA CITÉ DU TEMPS IN GENEVA

DR . MICHEL WILLEMIN , CE O O F ASULAB

DR . THIERRY C O NUS O F ETA

OMEGA A N NOU NCES THE FIRST TRU E A N TIM AGN ET IC WA T C H M O V E M E N T Om e g a h a s a n n ou n c e d t h e c r e a t io n

FR O M LEFT T O RIGHT : MATTHEW O ULEVY , TRIB O L O GY AND MATERIALS

ENGINEER AT ETA ; THIERRY C O NUS , DIRECT O R O F RESEARCH & DEVEL O PMENT

AT ETA ; RAY AESCHLIMANN , O MEGA VICE PRESIDENT ; J EAN - CLAUDE M O NACH O N ,

HEAD O F PR O DUCT DEVEL O PMENT AND O MEGA VICE PRESIDENT

of a wa t c h t h a t i s r e s i s t a n t t o m ag n e t ic f i e l d s g r e a t e r t h a n 1 . 5 t e s l a , a t a pr e s s c o n f e r e n c e a t t h e C i t é du T e m p s i n G e n e va .

T h e n e w mov e m e n t e xc e e d s t h e l e v e l s of m ag n e t ic r e s i s t a n c e ac h i e v e d b y a n y pr e v iou s wa t c h a n d s olv e s a pr obl e m t h a t h a s c h a l l e n g e d wa t c h m a k e r s f or y e a r s .

The press conference was opened by Raynald Aeschlimann, Omega vice president and member of Swatch Group’s Extended Group Management Board, who welcomed JeanClaude Monachon, Omega vice president and head of product development, Michel Willemin, Asulab CEO, Thierry Conus, director of research and development at ETA and Mathieu Oulevey, trobilogy and materials engineer at ETA.

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Aeschlimann gave credit to Swatch Group’s unique ability to benefit from the contributions of the best engineers and researchers from all of its brand and companies. The technology developed by the team led to the first prototype of the movement, which has been fitted in an Omega Seamaster Aqua Terra.

www.canadianjeweller.com

2013-02-07 3:22 PM

formerly Western Canadian Jewellery Expo Canada’s largest jewellery displays North America’s pre-eminent artisans Toronto’s best in class newly renovated exhibition hall Ontario’s finest entertainment district and waterfront Unique and new retailer - exhibitor socializing events Exclusive discounts to buyers

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NEWS / TRENDS / EVENTS IGI announces new e d u c at i o n a l o p p o r t u n i t i e s Based in Antwerp, the International Gemological Institute (IGI) announced new additions to its existing educational courses. The courses are meant to upgrade existing gemological knowledge in the wake of industry concerns surrounding synthetic diamonds and treatments.

“Jewellers and consumers read news related to synthetics almost on a weekly basis and this is becoming a major area of concern for those not familiar with the diamond industry,” says IGI CEO Roland Lorié.

“We have seen a clear increase in demand for knowledge, hence the decision to extend the IGI Polished Diamond Course from eight to 10 days as well as the addition of more detailed information and practices on synthetic diamonds, diamond treatments and enhancements, and grading of mounted stones, to the current program.”

A poll revealed 33 per cent of jewellery retailers and manufacturers believe silver to have the most growth, while 24 per cent expect palladium to deliver the highest growth. 18ct gold was the pick of 21 per cent, 17 per cent chose platinum, while only one per cent saw the potential in nine-carat gold.

Si lv e r s a i d t o h o l d t o p g r o w t h p o t e n t i a l for the year ahead

La Swiss opens first Breitling Gold Wi n g S t o r e i n Mi s s i s s a u g a

Industry professionals predict that silver jewellery will deliver top growth potential over the next year.

La Swiss, one of Canada’s leading watch retailers, has announced its first Breitling Gold Wing Store in Mississauga, Ontario.

Ri ta n i l a u n c h e s n e w d i a m o n d l i n e Ritani, an engagement ring and fine jewellery brand, has launched the ‘Reserve’ diamonds collection that features round stones with “exceptional sparkle characteristics.”

The diamonds have been graded by the American Gem Society Laboratories (AGS Labs), earning the highest scores for cut, polish and symmetry.

“Everyone shopping for a diamond wants sparkle, but unlike any of the four Cs, sparkle has always been the subjective aspect of the purchase process,” says Brian.

La Swiss opened its doors in 1991 and has grown from a boutique location in the Toronto Eaton Centre to a major timepiece retailer across Canada.

Today, you can f ind a wide-ranging collection of luxurious watches, some of which are unique to La Swiss.

Breilting, one of the industry’s hottest brands, has chosen La Swiss as one of its few Canadian distributors.

Nun av u t c oul d p o t en t i a l ly t urn C a n a da in t o di a mond mining p ow erhou se Gold, diamonds and iron ore mining have been the main contributor to Canada’s Nunavut Gross domestic product (GDP), but experts now believe that diamonds are set to be the most profitable for the 13-year-old territory.

According to geologist and diamond expert, Herb Helmstaedt, this means that there is extreme potential for the region to grow the nation into a precious gemsmining powerhouse.

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fortherecord Canada’s diamonds brought in almost $12 billion between 1995 and 2005 – $2 billion more than what Australian diamond miners earned in the same period. However, several diamond exploration projects currently ongoing in Nunavut most of them seem to have hit a rough patch.

For over twenty-five years, Canadian celebrity jewellery maker Mark Lash has designed for numerous entertainers on every major red carpet.

The notables who have worn Mark Lash Jewelry include: Celine Dion, Shania Twain, Michael Buble, Cee Lo Green, Drake and Joan Rivers.

Due to popular demand, Lash has opened his inventory and select exclusive collection pieces for online purchase. “I’m very excited about our company’s expansion to the online marketplace and bringing our jewelry to our loyal customers everywhere!”

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STULLER ANNOUNCES BRIDGE CONFERENCE DATES FOR 2013 Stuller Inc., a DTC Sightholder, has listed eight dates as part of its Bridge conference in 2013 that offers retailers innovative solutions for maximizing profits.

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The dates are as follows: Apr. 7 to 9, May 20 to 22, Jun. 17 to 19, Jun. 23 to 25, Aug. 4 to 6, Sept. 22 to 24, Sept. 29 to Oct. 1, and Oct. 7 to 9.

The conference series will entail educational seminars and group discussions on various topics that include customer & peer-to-peer networking and strategies for successful businesses.

For more information and to request an invitation, visit Stuller.com/Bridge.

WESTERN CANADIAN JEWELLERY EXPO EXPANDS TO TORONTO The renowned Western Canadian Jewellery Expo, which has named Canadian Jeweller magazine as its official publication, is expanding to Toronto.

After nearly 50 years in Alberta, now at the Shaw Convention Centre in Edmonton, the expo is coming to the Metro Toronto Convention Centre Aug. 11, 12, 13 of 2013.

On Aug. 16, 17, and 18, the expo will be back in Alberta.

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The event coordinators are based in Toronto, with marketing and corporate operations running in Edmonton. Exhibition spaces may be reserved by contacting Lilie at 905706-4249 or clientservices_wcje@bell.net.

The website is currently under construction.

NWT diamond mines not meeting hiring quotas The largest diamond companies operating in Canada’s north, De Beers, Harry Winston, Rio Tinto and BHP Billiton, are not meeting hiring quotas originally agreed upon nearly 16 years ago.

Almost half of all workers employed at Snap Lake came from outside of NWT, violating contractual agreements.

Value of Canadian mining and metals deals drops in 2012 Ernst & Young has reported that the value of Canadian mining and metals deals dropped 43 per cent for the first nine months of 2012.

The biannual Global Capital Confidence Barometer: Mining & Metals survey found that cost inf lation, slowing economic growth, increased geopolitical risk and volatile prices have shifted companies’ focus from growth to cost reduction.

According to negotiated agreements, 60 per cent of labourers were meant to be indigenous Inuit and Aboriginal peoples, while in actuality only 37 per cent of the “Our survey results reveal that only 38 per Snap Lake diamond mine’s workers are. cent of companies, down from 53 per cent The statistics at both the Ekati and Diavik in April, are focused on growth in the next mines are relatively the same.

12 months, while 27 per cent are refocusing on business fundamentals, including cost reduction and operational efficiency,” says Bruce Sprague, Ernst & Young’s Canadian mining and metals leader.

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Haute joaillerie is the new haute couture

Bain & Company has released the 2011 market overview, illustrating the major growth and developments in the diamond industry.

The latest trend among top designers, including Louis Vuitton and Chanel, is solidifying a place in the world of haute joaillerie – meaning ‘high jewellery,’ opening boutiques focusing solely on ornate baubles and jewels.

Miners such as ALROSA, BHP Bilton, De Beers, Rio Tinto and smaller companies produced 124 million carats of rough diamonds at a value of $15 billion. Value grows along the way as the $15 billion in rough diamonds turns into $24 billion in polished stones, with diamond jewellery resulting in an retail value of $71 billion.

Louis Vuitton opened a shop and workshop last July on the Place Vendôme in Paris, on what is thought to be one of the most sought-after retail corners in the world, displaying only jewellery without any handbags or other accessories.

The Polar Bear Diamond back in production After a short hibernation, Canada’s Polar Bear Diamonds will resume production.

The territorial government of the North West Territories has reached an agreement with Deepak International, giving the company approved manufacturer status.

Chanel has also recently opened a boutique on Place Vendôme and Hermès has released an Haute Bijouterie line. While these collections may be decadent and very high end, they are designed to be wearable, and more accessible.

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2013-02-07 3:23 PM

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Deepak will now be able to purchase rough diamonds from NWT, manufacture the stones locally and market them as government-certified Canadian diamonds. The two original companies manufacturing the Polar Bear Diamonds, Arslanian Cutting Works and Polar Bear Diamonds, went into receivership temporarily halting the production of the stones.

Umicore Precious Metals teams up with Trees 4 Life Umicore Precious Metals Canada has announced a new partnership with Trees 4 Life Canada, a volunteer-based, charitable organization dedicated to educating children about the environment.

Umicore’s donation will go towards providing teacher’s manuals, student’s workbooks and Grow a Tree project kits for Toronto students. The project kits include

educational materials, regional tree seeds, biodegradable planters and tree care instructions.

indexed on search engines and social network sites.

Luxury watch brands win anti-counterfeiting suit

Rolex is now the official timekeeper and timepiece of Formula 1 auto racing. In its new role, Rolex will provide time in different locations during Grand Prix events and its notable crown logo will feature around the circuit and in strategic corners.

Rolex, official timepiece of Formula 1 Racing A group of Richemont brands have won a lawsuit against hundreds of websites that allegedly sell counterfeit watches and are set to be taken down in the next week.

The brands include Cartier, A. Lange & Söhne, Officine Panerai, Roger Dubuis and The brand said the partnership will Alfred Dunhill. The suit was launched last continue to develop over the course of August in New York, charged a number of future racing seasons. websites with counterfeiting infringement, cyber-squatting and trademark dilution. “In our respective fields, Rolex and The site owners never answered the Formula 1 embody the spirit of adventure, Richemont companies’ complaints and superlative engineering and a strong were subject to default. desire to push the limits of technology,” said Rolex SA CEO Gian Riccardo Marini.

The latest judgment orders the sites to be disabled and prevents them from being

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LONGINES FORMALIZES 10-YEAR PARTNERSHIP WITH THE FEI The Fédération Equestre Internationale (FEI) and Longines have formalised a partnership that sees the Swiss watchmaker become the FEI’s first Top Partner in a record multi-million Euro deal. This marks the biggest partnership deal ever brokered by the FEI and one of the most important global sports partnerships in recent years. Under the new agreement, Longines has become the Official Timekeeper and Official Watch of the FEI. FEI President HRH Princess Haya and Chair of the Board of Directors of the Swatch Group, Nayla Hayek, were the joint-signatories of the contract in an official signing ceremony, held during a press conference in Lausanne, Switzerland, home of the FEI.

PRIME MINISTER HARPER AND CANADIAN ICE CEO HONOUR CANADIAN IMMIGRANT SUCCESS STORIES Canadian Prime Minister Stephen Harper met with Joseph Shilon, CEO of Canadian Ice to celebrate Canadian

immigrant success stories. Today Shilon is a proud Canadian who immigrated to Canada back in 1985.

“Canada is my home and there is no place on earth I would rather live,” says Shilon. “The opportunity this country provided for me and my family was incredible. I’m proud my brand, Canadian Ice, has won the world over but even more so, the success here at home in Canada.”

S WAT C H G R O U P P U R C H A S E S H A R R Y WINSTON FOR $750-MILLION Harry Winston Diamond Corp. will be renamed Dominion Diamond Corp. once the deal with Swatch Group Ltd. is closed. The new deal, entailing that Harry Winston is exiting the luxury jewellery and watch business to focus on diamonds in the rough, reveals that Swatch Group has purchased the Toronto-based jewellery division for US$750-million cash. The Swiss giant will expand into Harry Winston’s range of high-end products and take on US$250-million in debt.

By turning its focus into mining, Harry Winston will become one of only a few pure-play diamond companies in the world. {CJ}

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DE S T I N Y CAST IN G OL D Most people take years to find their true calling in life. Even then, very few are lucky enough to find a career that brings them complete satisfaction on a daily basis. Socrates Reppas is unlike most people.

He knew what he wanted to do since the age of 13.

BY IRI NA LY TCH A K PHOTOGR A PH Y BY M A RK BEN N ET T

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Socrates Reppas recalls a childhood in Greece, working as a delivery boy. He discovered a passion for goldsmithing via an observant neighbour’s suggestions. Even though the young Reppas didn’t know anything about gold or metalworking, the idea intrigued him, and he went to a nearby goldsmithing workshop.

A goldsmith in the making “When I walked into the store, my eyes just lit up,” he remembers, “and I said, ‘That’s it. That’s what I want to do. I don’t want to do anything else!’ The rest is history because I never turned back.”

Today, Reppas runs Marquis Jewellers, a jewellery retailer and manufacturer located in the busy city centre of Toronto at Bloor and Yonge streets. The store has become an icon for tradition and craftsmanship in the art of jewellery making, and has stood in the same location ever since it first opened in January 1974. Back then, Reppas says, there were more than 50 other jewellers lined up along Bloor Street from Yonge Street to Avenue Road.

Today there are fewer than 10.

Reppas emigrated from Greece to Canada alone at the age of 19. He lacked knowledge of the English language and had very little money in his

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pocket. However, the young goldsmith didn’t let that deter him from pursuing his dreams. He secured a goldsmithing job working in a downtown Toronto factory, putting in nearly 80 hours for $60 per week.

“I didn’t give up, and I didn’t put myself down,” he says. “I persevered

and kept telling myself that I can make it in this country, and I’m not going to fail.”

Reppas went through a string of side jobs, working for various jewellery houses and doing minor repairs. He even picked up shifts working as a waiter, leaving him with no spare time.

“I would take the repairs I had from the jewellery stores and work on them at home,” he says. “I didn’t go to sleep, working on my bench in the basement until I finished.”

By the time Reppas reached his early 20s, he’d had enough of doing small side work and working the unbearable hours. By this point, he had also managed to save around $5,000 and he was ready to open his own store.

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He remembers coming to the current location of Marquis for the first time when he was 22, and having the building’s managing staff turn down his request to open a jewellery store. “After a couple of months, I tried again,” he says. “The third time I came back, it worked.”

Reppas borrowed more money from the bank, and officially opened the doors to Marquis Jewellers in 1975. At that time, there were six other jewellers in the same building complex.

C r a f t i n g t o t h e h i g h e s t s ta n d a r d s The key to Reppas’ success lies in his unyielding passion for his art combined with the distinct, distinguished artistry that goes on right in the store. While the front of the store displays an array of stunning works of art that Reppas custom designed for Marquis and for some of his most devoted clientele, the back room is a ref lection of Reppas’ long-standing ode to the creativity of goldsmithing. Marquis’ workshop is a rarity in today’s business environment, when most jewellery is mass produced for chain stores and huge brand name corporations.

“Because the jewellery industry has changed so much, today there are very few skilled goldsmiths around,” he says.

“Goldsmithing has to be taught to someone at a very young age.

Not many people are willing to teach it, and few are willing to learn. What ends up happening is that someone makes a unique mould for a ring, and then it’s used by everyone else in the industry. The jewellery loses its originality.”

That is the precise reason Marquis Jewellers stands out from the rest after so many years in the business. Reppas’ store venerates the time when creating custom jewellery pieces was a form of art that included hours of labour, precision and finesse.

While Reppas designs and crafts a lot of the pieces that are sold at Marquis, he also works with four in-house, full-time goldsmiths, who cover everything from minor repairs to the custom design of elaborate pieces.

The fact that Reppas is 62 and still works 12-hour days is a statement to the kind of enthusiasm he holds for crafting jewellery since the time he was a little boy. And this hasn’t gone unnoticed by the rest of the industry. Over the years, Reppas’ design work won numerous awards, many of which include the Excellence in Design award hosted by Canadian Jeweller magazine (he was first honoured with this award in 1981 and has been a multiple winner over the ensuing years). In 1985, Reppas’ engagement ring design won the Diamonds Today award and in 1986 he was honoured by the Diamond International Awards, sponsored by De Beers.

I n s p i r e d b y e v e r y d ay l i v i n g “I try to follow trends but sometimes I like to make my own trends as well,” says Reppas. “When I design jewellery, I keep in mind the wearability of the piece. Some designers create a piece without thinking of how it would feel to the person that wears it, instead focusing on how it looks. What happens is that a ring would look beautiful but once you try it on, it is very uncomfortable. That’s not my philosophy. If I design something, I want the woman to wear it and feel comfortable.”

A lot of the pieces at Marquis range between very traditional designs to more contemporary proportions, which is a result of what inspires Reppas before he designs. Having travelled around the world to places such as Israel, Switzerland, India and Belgium, to name just a few, Reppas has been able to bring a lot of global style insights right back to his little studio in downtown Toronto.

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Reppas doesn’t have to travel halfway around the world to feel moved by something. He finds the same effect in the simplicity of everyday things. He recalls being inspired by a piece of curled ribbon he saw on the floor of his workshop last Christmas after some co-workers finished wrapping holiday gifts. What followed was the creation of a beautifully designed pendant necklace.

“This is the type of person I am,” says Reppas.

“I am very dedicated to my business. And the products that I create in my workshop have to be perfect; otherwise, it’s not good enough for the customer.”

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A l o n g - s ta n d i n g d e v o t i o n f r o m c l i e n t s “Throughout the years, I’ve built a trust with my customers,” says Reppas. “Everybody knows me in the neighbourhood and around here, if you want something to be fixed, you know to come to Marquis. I offer repairs, engraving, and everything else there is to be done when it comes to jewellery. I very, very rarely say no.”

Some of Reppas’ most interesting requests include a bee smoker for a farmer living north of Toronto, a miniature Mack truck in 14k solid gold, and a 14k gold Coke bottle. “We’re here to serve everybody, and I will do my very best to make them happy and do the best job possible,” he says. “As one of my old bosses once said, ‘You can try your best. If your best is not good enough for others, you will never make them happy.’ That’s my philosophy: try to make them happy. That’s all I can do.”

Today, Marquis Jewellers has the pleasure of designing jewellery for multiple generations of families. Reppas recalls having created an engagement ring for a customer back when he was 25; just a few months ago, the same customer brought in his own son for a custom-designed engagement ring.

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coverstory “It’s such a nice feeling when you see things like that,” he says. “It’s encouragement. These loyal customers make me want to continue in this business.”

Continuing a legacy At the end of this year, Marquis Jewellers will be celebrating 40 years of outstanding craftsmanship and service. It’s refreshing to see that Reppas’ passion hasn’t weakened even after so many decades of being part of this industry.

He confesses that he dreams of opening a larger workshop from the one he owns now in order to be able to teach teens about goldsmithing: “I would love to get about 10 students in the workshop and teach them how to create these pieces with their hands.”

Reppas does not hesitate to declare that he has absolutely no plans to do anything other than the work he’s been doing for the past 40 years. “This is my trade,” he says. “Goldsmithing is in my blood and in my veins.” { C J }

AT A GL A NCE M A R Q UI S J E W ELLE R S Number of stores: 1 Products and services: j e w e l l e r y, wat c h e s , r e pa i rs , c u s t o m w o r k , e n g r av i n g , m o u n t s L o c at i o n : C u m b e r l a n d T e rr a c e , 2 B l o o r S t. W e s t, T o r o n t o , O n ta r i o M 4 W 3 E 2 S ta f f: 8 W e b s i t e : m a rq u i sj e w e l l e rs . c o m Awa r d s : C a n a d i a n J e w e l l e r E x c e l l e n c e i n D e s i g n

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designerprofile | crescendojewellers

W HITE A N D Y ELLOW GOLD DI A MOND PE N DA N T; AVA I L A B L E IN 10K, 14K, 18K

ENGAGEMEN T RING W ITH BLUE SA PPHIRES

DI A MOND A ND T OPA Z W H I T E L A DIES’ RING

ETERNITY BAND

H IT T IN G A H IGH NOTE With a new website, new designs and a focus on customers first, Crescendo Jewellery is soaring to new heights

B Y J O A N N E M . B R A T H WA I T E

ON Y X MEN’S RING

AMETHYST AND

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crescendojewellers | designerprofile

Crescendo Jewellery Inc. is a third-generation jewellery manufacturer tucked away in a small industrial-business area in the east end of Toronto, and owned and operated by partners Matt Rudin and David Reuben. David is a Graduate Gemmologist with over 20 years of industry experience, while Matt has a background in marketing. Both have familial ties to the business.

As a partnership, the duo cite their management styles, strengths and similar visions for the company (originally started as Siffari in 1941), as the keys to honouring the 70-year-old company’s tradition of design, quality and service.

“I’d say we do have very similar work ethics and a similar view of where we see the industry, our company, and its place in it,” says David referring to how they split their daily duties. “We are both very focused, and we complement each other very nicely.”

“Essentially, in terms of roles and what we do — we both do everything,” adds Matt.

And one of the things Crescendo does very well is custom design and manufacture. David is proud to point out that the company is 100 per cent Canadian in virtually every aspect of its business. “It’s one thing we’re really proud of, “ he says. “Of course, we’re not the only ones who do it, but we make everything in Canada.”

Their extensive product line of over 10,000 styles includes engagement rings; wedding bands, men’s and ladies stone rings, pendants, earrings and bracelets, as well as men’s accessories. The entire selection is available in 10k, 14k and 18k gold as well as platinum.

In terms of design, the only limit is the customer’s imagination. “We offer an incredible level of customization to our customers, whether it’s custom pieces from scratch or altering existing pieces in our line,” David explains. “Whether it’s an art deco piece, or filigreed, we cover all bases.

W HITE A N D Y ELLOW G OLD

Our line is quite large, and we try to cover most design motifs out there.

It’s rare for someone to say, ‘You don’t have what I’m looking for’ — and if we don’t, we can certainly make it for them.”

Matt reveals that the company recently made their products available to their retail clients online — an exciting development that means Crescendo’s retail clients in Canada and the United States are able to price out their products in retail dollars on the website and work with the images online to sell to their customers.

“It’s an online catalogue that they can use to sell which is a really nice.

They really appreciate that we have that element to the website. It gives them a greater inventory in a sense,” he says.

Because Crescendo does all of its designs and manufacture in-house, it gives them the opportunity to release new pieces into the line both seasonally and when the timing is right. The partners allude to the impending release of a new addition to Crescendo’s collection, yet are reticent to reveal too much. Matt does admit that, “we’re very excited about the new collection coming out. Design-wise it’s going to be something different from what we had in the past — and we’re expecting it to do quite well. We’re launching somewhat of a brand-new category.”

Crescendo’s company structure allows them to accommodate the growing needs of retailers by offering custom or CAD work. “In addition to a stock order, our customers are buying special orders or customized pieces. Our consumers know what they want, and we make it easy for our retailers to sell Crescendo products.”

Their emphasis on delivering the personal touch will help carry the company successfully into the future. “We’re in constant contact with our customers,” says Matt. “It’s a great opportunity for us to be able to communicate to them what we’re doing and how we’re doing it.”

David adds that personally answering the phones only strengthens the close relationships Crescendo shares with its clients. “It enables us to have a close connection with our retailers. I think we have a much better understanding of what they want because of it.”

ENGAGEMEN T RING FE ATURING ROU ND CEN TRE DI A MOND; AVA I L A B L E I N 1 0 K , 1 4 K , 1 8 K

With a roster of happy clients and a positive work environment goes a long way to ensuring Crescendo’s success, says David. “A positive work culture and environment extends to the product. We want our retailers to be happy. It makes us proud to know that we have quality products, made in Canada — ones that the retailer can sell with confidence.” { C J }

WWW.CANADIANJEWELLER.COM

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RHODIU M PL ATED

J E W E L L E RY T R E N D S 2013

S T I R L I N G S I LV E R , GOLD A ND CUB ZIRCONIA PORTOFINO PE N DA N T ( T I S E N T O)

Diamonds have always been a girl’s best friend, but this year’s jewellery trends allow you to go big without being gauche.

Forecasts show that when it comes to bling, bigger is definitely better in 2013. Big bracelets, shoulder-sweeping earrings and statement rings are all the rage. Coloured diamonds and rose tinged gold add a little pizzazz, while emerald is the new black after Pantone gave it the colour-of-the-year nod. All of these terrific trends could be seen on the red carpet at this year’s Golden Globe Awards ceremony.

BY NICOLE FOTHERINGM A N

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trendfeature P ORT O DI P ORT OF I NO N E C K L AC E ( T I S E N T O)

MESH NA RROW RING IN ROSE G OLD FROM

B A NGL E S A N D C AT S E Y E BR AC E L E T,

MUSE COLLECTION (BIRKS)

P ORT OF I NO C OL L E C T ION ( T I S E N T O)

S I LV E R L I N I N G S

N O W T H AT ' S A W R A P !

Silver is the belle of the ball in 2013 and Italian fashion house Ti Sento might be fairest of them all. As the Ontario spokesperson for ‘A Passion for Living,’ Battista Di Gennaro, explains: “Ti Sento Milano was the 2010 and 2011 Retail Jeweller of the Year award winner in the UK, and launched its lines in the Americas last quarter. They feature beautifully crafted rhodium-plated sterling silver jewellery with exceptional mix-and-match potential. The Ti Sento Milano spring and summer 2013 line is inspired by “La Dolce Vita.” Consumers can look forward to 18k vermeil, pave set stones, and fashion-inspired colors such as emerald green, pastel pink and caramel.

They combine rose gold and silver in this collection which creates an elegant and luxurious look.”

Wrap bracelets worn together make a big, bold statement for the independent woman. Per Battista Di Gennaro, “Roberto Mantellassi and TwoA have an amazing selection of wrap bracelets. Roberto Mantellassi is imported directly from Italy, and is exclusive in Ontario to ‘A Passion for Living.’ Using only the finest calf leathers and Swarovski Crystals, they create memorable, striking pieces. Roberto Mantellassi’s wrap bracelets come in many different colours with secure gold-plated or silver-plated clasps.

TwoA bracelets are an interesting blend of tribal elements with gold accents that imbue a touch of class. The TwoA line of necklaces, bracelets and earrings was made for the bold woman.”

O U T A N D A B O U T AT T H E G O L D E N G L O B E S A ROSE BY ANY OTHER NAME Rose gold is a big must this year and the new Birks Muse Collection features several rose gold and silver pieces exceptional in their intricacy and memorable for their delicacy. Per a spokesperson from Birks, regarding the Muse Collection: “The intricate scrollwork motif replicates the decorative grillwork found on the ceiling of the first Birks boutique on St. James Street in Montreal, 1879. All pieces are made of 18kt rose or white gold, some with diamond accents.”

CHARMED, I’M SURE… Dispel any possible bad luck associated with having a 13 in your date by wearing charm bracelets. (Actually: there’s no 13 required to wear these.) In 2013, with the wildly popular Pandora bracelets lead the oh-socharming pack. Pandora also favours pave stones this season, as Battista Di Gennaro observes: “The last two charm collections released by Pandora have included a lot of pave set charms, such as their pave lights, pave dangle hearts, pave hearts and pave dangle stars.”

The Golden Globes in early January are the litmus test for jewellery trends, as designers vie to have their brands worn by the stars. This year was no exception as Hollywood’s finest gave the nod to striking statement pieces, pave stones, emeralds and big, bold bracelets.

2013 Golden Globe jewellery trends included big jeweled drop earrings worn by Jennifer Lopez, Debra Messing, Megan Fox and Alyssa Milano.

Lorraine Schwartz’ decadent pieces were the choice of Taylor Swift, Emily Blunt, Heidi Klum, Lea Michele and Naomi Watts. Statement necklaces included Jessica Alba’s $5.8 million collar necklace by Harry Winston, which created quite a stir on the red carpet.

Whether you’re stepping out on the town or washing the dishes, this year’s jewellery trends will ensure that you stay glamorous. While there may not be a space for grandma’s pearls in your ensemble, you can look forward to having fun and letting your hair down. Go ahead… express yourself! { C J }

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Canadian Jeweller ISSUE: Specs: 9” x 10.875” MATERIALS: PDF/X1A ATTN: Elizabeth Valiaho, Production Manager • Rive Gauche Media • 60 Bloor St West Ste. 1106 • Toronto ON M4W 3B8

Sooner or later, the world’s most extraordinary gems will cross paths with

RAHUL KADAKIA. Here, Christie’s Senior VP, Head of Jewelry Americas, shares priceless insight into the jewelry business and the value of an expert education.

A master eye for gems … born or made? Coming from four generations of jewelers undoubtedly piqued my interest in this great business. But one needs to constantly train their eye by looking at gems – the more you learn, the better you will be at identifying and pricing gems, as well as being an effective salesperson and well-rounded businessman.

Something most people don’t know about you. GIA is what brought me to Christie’s. After studying in Santa Monica, I attended a GIA Career Fair where I had my first interview with the company.

Ok. Definitely a story there? I started work when I was 17 and five years into it, I thought I knew pretty much everything there was to know … until I enrolled at GIA. The Institute’s meticulous training and high standards exposed me to a whole new world of expertise.

Ultimate sales edge … emotion or expertise? Jewelry is an emotional shopping experience, but expertise plays a decisive role. It’s wonderful to show people a brilliant diamond, but it means more when you can follow up with a skillful explanation of the 4Cs exemplified in that particular gem.

Lean economy. Less jewelry? At the nexus of the downturn in late 2008, we sold the Wittelsbach Blue Diamond for $24 million, a world record price back then for any gem ever sold at auction. When you have great gems and jewels, the money makes itself available.

Any advice to the up and coming? Don’t lose the passion that brought you to this business, and above all, keep learning every day.

GIA gratefully acknowledges those who, for 80 years, have used our resources to further world expertise in gems. Invest in your success at WWW.GIA.EDU

AGENCY: The Shand Group, Chris Weakley 805 969 1068 x113

CanadianJeweller_FNL.indd 1 CJAPR2012_DOCKET_ADVERTISER_PRODUCT_FP.indd 19 ADVERTISER: GIA

PRODUCTION CONTACT: Melissa Helvey 805 969 1068 x119 ISSUE: Canadian Jeweller

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LES NOU V ELLES

Par Véronique Dubé

L’a r g e n t o x y d é fa i t d e n o u v e a u x a d e p t e s Alors que l’argent oxydé avait longtemps été réservé aux bijoux d’allure antique, par exemple avec des ambres, les créateurs le mettent désormais à toutes les sauces. Que ce soit pour un effet dramatique, rustique ou glamour, on le retrouve chez plusieurs grands créateurs de bijoux tels que David Yurman. Ce procédé permet de faire ressortir entre autres les diamants, mais aussi les pierres précieuses colorées, très tendance en 2013. L’argent oxydé est utilisé pour les bijoux Persona, distribués par Martin Ross Group, afin de créer un aspect riche et luxueux.

D e s i n v e s t i s s e m e n t s d e ta i ll e L’industrie minière fracasse de nouveaux records avec des investissements de 3,92 milliards de dollars en 2011, ce qui représente une augmentation de 35% par rapport à 2010. Selon l’Institut de la statistique du Québec, tout indique que 2012 pourrait s’avérer très lucrative avec des investissements projetés de 5,39 milliards de dollars, un bond de 37% par rapport à l’année précédente. Les régions de l’Abitibi-Témiscamingue, de la CôteNord et du Nord-du-Québec représentent à elles seules 96,2% de l’investissement

total. Avec de telles prévisions, ce scénario placerait le Québec en première position des provinces et territoires au Canada pour l’investissement minier.

L e p l at i n e d é pa s s e l’ o r Les cours du platine ont grimpé de 10% depuis le début de l’année, si bien que le 15 janvier dernier, l’once de platine est passée au-dessus du prix de l’once d’or. Alors que le métal jaune tend à stagner depuis les deux dernières semaines, le platine, dont le principal débouché est l’industrie automobile, ne cesse de monter.

L e v e r t é m e r a u d e , c o u l e u r d e l’a n n é e 2 0 1 3 Si le rouge orangé Tangerine Tango a été la couleur de 2012, le vert émeraude (référence PANTONE® 17-5641), radieux et luxueux, s’imposera en 2013. Annoncée par Pantone, la référence incontestée en matière de design, cette teinte dominera les domaines de la mode, de la décoration et de la beauté. Depuis des lustres, l’émeraude fascine pour sa brillance et sa rareté. La Devonshire, extraite de la mine de Muso en Colombie, est probablement la plus célèbre. Cette émeraude de 1384 carats a été offerte à William Cavendish, le 6e duc de Devonshire, par l’empereur Pierre 1er du Brésil en 1831. Signe de richesse et d’élégance, le vert émeraude évoque le bienêtre, l’équilibre et l’harmonie.

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L e s d i a m a n ta i r e s i n d i e n s s o n t v i g i l a n t s

Swatch Group acquiert l a marque Harry Winston

Les diamantaires de Surat, groupés dans le plus grand centre au monde de coupe et de polissage de diamants, sont devenus très vigilants suite à l’annonce émise par le processus de Kimberly. On les informait d’une possible fuite de diamants de contrebande qui proviendraient des régions contrôlées par les rebelles de la République centrafricaine (RCA). Les rebelles seraient présents à Bria, Sam Ouandja et Bamingui, là où sont extraits de 50 000 à 60 000 carats de diamants bruts par année. À elle seule, l’Inde en importe entre 9 et 10 milliards chaque année. Les manufacturiers, les importateurs et les marchands de diamants doivent donc garder l’œil ouvert quant aux diamants qui seraient vendus sans certificat du processus de Kimberly.

Le groupe Swatch, numéro un mondial de l’horlogerie connu pour ses montres en plastiques multicolores, va racheter 100% de Harry Winston pour une valeur d’entreprise maximale de 1 milliard de dollars. Elle déboursera 750 millions de dollars auxquels s’ajoutera la reprise de la dette nette à hauteur de 250 millions de dollars maximum. La transaction doit être approuvée par les différentes autorités de régulation. L’opération inclut la marque, les activités liées à la joaillerie et à l’horlogerie ainsi que la reprise des 535 employés et la société de production. Toutefois, les activités minières de Harry Winston Diamond Corporation à Toronto sont exclues. Cette acquisition a pour but de compléter le segment Prestige du groupe Swatch.

L e p r i x d e l’ o r f o r t e m e n t i n f l u e n c é pa r l a d e m a n d e d e l a C h i n e Victime d’importantes f luctuations lors de la première semaine de janvier, le cours de l’or s’est finalement un peu stabilisé.

Le métal précieux a été tiré par de bonnes performances sur les marchés boursiers, parallèlement au net renforcement de l’euro face au dollar. La dépréciation du dollar contribue à rendre plus attrayants les achats de métaux précieux, libellés en dollars, pour les détenteurs d’autres devises. Le marché de l’or est également solidement soutenu par l’appétit de la Chine, principal consommateur de métal jaune après l’Inde. Les consommateurs chinois continuent d’acquérir de l’or à l’approche du Nouvel An lunaire, qui débute en février.

S t u l l e r a n n o n c e l e s d at e s d e s é v é n e m e n t s B r i d g e Sans relâche, Stuller cherche les meilleurs moyens pour faciliter les affaires commerciales des bijoutiers québécois. À cet effet, la compagnie annonce les dates des prochains événements Bridge de l’année 2013. L’événement Bridge est une conférence présentée par Stuller et s’adresse aux propriétaires qui souhaitent devenir les bijoutiers de demain. En plus du programme régulier, Stuller a conçu des solutions structurées spécialement adaptées aux besoins de ses clients, incluant de nouvelltes technologies de vente en magasin, des procédures de livraison internationales efficaces et un stock virtuel qui ne compromettra pas leur liquidité. Pour de plus amples informations, n’hésitez pas à contacter Mark Attales (mark_attales@stuller.com) ou Martial Dubé (martial_dube@stuller.com).

Dates des événements Bridge pour 2013: 7 au 9 avril, 20 au 22 mai, 17 au 19 juin, 23 au 25 juin, 4 au 6 août, 22 au 24 septembre, 29 septembre au 1er octobre, 7 au 9 octobre

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Camera. Clarity. Criminal. Caught.

The Four C’s of the JVC Crime Alert.

JVC Crime Alerts provide timely information and photographs on jewellery crime in Canada that may help protect your store from fraud, diamond thefts or diamond switches.

This valuable service is part of the JVC Crime Prevention Package, which also includes: • Crime Prevention Manual (CD format) • Access to JVC’s Security Library

• Crime Prevention Bulletins on effective security procedures • Security Supplier directory

Visit www.jewellerycrimecanada.ca or call 1-800-636-9536 to sign up for your 2012 JVC Crime Prevention Package.

Jewellers Vigilance Canada An independent, non-profit association to advance ethical practices within the Canadian jewellery industry.

CRIME PREVENTION • RESOURCE PROTECTION • SAFETY AWARENESS In partnership with

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J o a i ll e r i e J e a n L a n g e v i n d é m é n a g e à D e l s o n Joaillerie Langevin a déménagé sa bijouterie de Saint-Constant dans un nouveau local à Delson. C’est dans un décor minimaliste empreint de bon goût que Jean Langevin et toute son équipe ont célébré l’ouverture officielle de la nouvelle bijouterie le 28 novembre dernier. Ils ont accueilli pour l’occasion de nombreux visiteurs. En plus de créer sa propre ligne de bijoux, Joaillerie Langevin demeure fidèle à sa réputation en offrant un service de qualité et des produits de marques renommées.

L e s a l o n B a s e lw o r l d 2 0 1 3 Du 25 avril au 2 mai 2013 se tiendra le Salon Mondial de l’Horlogerie et de la Bijouterie à Bâle, en Suisse. De gigantesques travaux préparatoires ont été déployés afin que chaque exposant puisse bénéficier d’une plate-forme lui permettant un succès commercial. Baselworld tient à se démarquer et rapproche les frontières qui autrefois étaient plus marquées entre le monde de l’horlogerie et de la bijouterie. Le slogan « Brilliance Meets » définit bien la tendance qu’on souhaite mettre de l’avant, celle de rassembler la plus grande concentration de marques prestigieuses au monde. www.baselworld.com

Tendances 2013 et bijouterie

Stratton’s Jewellery’s

Rembrandt Charm Department

“We are located in a heavy tourist area and purchased a Rembrandt display that holds 720 charms. This single tower has become a ‘destination’ for repeat customers and attracts people from everywhere. We are selling A TON of charms!”

Dave Stratton, owner

Stratton’s Jewellery, Banff, Alberta

Les cinq dernières années ont été marquées par un contexte économique incertain. Tout porte à croire que les pionniers du monde de la mode veulent nous faire oublier cette noirceur.

Créoles imposantes chez Balmain, perles surdimensionnées chez Chanel, chapelets portés façon Madonna chez Jean Paul Gaultier... Les tendances sont à la fois affirmées et romantiques.

Plusieurs s’entendent pour dire que la couleur prend toute la place.

L’or jaune fait un retour en force. Les crocodiles, les serpents et les panthères se portent aux poignets, au cou, ou bien pendent aux oreilles. Faites comme eux et osez…

NUCO PRODUCTS

.com Thousands of charms in silver and gold.

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B e v e r ly H i l l s J e w e l l e r s p r é pa r e l e p r i n t e m p s Beverly Hills Jewellers anticipe avec optimisme l’arrivée du printemps et de la saison des mariages. La compagnie compte mettre l’accent sur l’expansion de leur collection de diamants canadiens, tant pour les bijoux de mariés que pour ceux de fantaisie, en offrant différents styles pour tous les goûts et les budgets. Les ventes ont démontré que les diamants canadiens sont très prisés chez les acheteurs. De plus, Beverly Hills Jewellers mettra en valeur les bijoux sertis de diamants qui mélangent les tons d’or. Des pierres précieuses aux nouvelles couleurs, teintes et coupes seront proposées dans des designs autant traditionnels que spécialisés.

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La Salon de la bijouterie de Londres Le Salon de la bijouterie de Londres aura lieu les 11 et 12 juin 2013 à la Somerset House on the Strand, un des endroits les plus emblématiques de la ville. L’événement a pour objectif de mettre en valeur les marques internationales les plus influentes ainsi que les fournisseurs et créateurs de bijoux britanniques dans un environnement à la fine pointe. Les acheteurs pourront tirer profit d’une occasion unique de prévoir leurs achats pour l’année 2013 et 2014 parmi des collections de bijoux exclusives triées sur le volet. www.thejewelleryshow.com [en anglais]

Découverte de la planète « Diamant » La planète 55 Cancri-E. est en grande partie formée de diamants, affirment des chercheurs américains et français. Selon une étude qu’ils ont menée, elle serait probablement recouverte de graphite et de diamants plutôt que d’eau et de granite. Cette planète possède un rayon de 12 747 km, ce qui équivaut à deux fois celui de la terre.

Le calcul des chercheurs laisse croire que le diamant représenterait au moins un tiers de 55 Cancri-E., soit trois fois la masse de la terre.

Les températures à la surface atteignant 2 148 degrés la rendent toutefois inhospitalière.

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Les plus gros vendeurs du temps des Fê tes Les ventes de la période des Fêtes de l’année 2012 ont suivi trois courants bien déterminés. D’abord, les bijoux en argent ont eu la cote. Les bracelets pour femmes à larges maillons et les bijoux de soirée sont des incontournables. Ensuite, les diamants sont demeurés très prisés. On n’a qu’à penser aux fréquentes demandes en mariage qui ont lieu à Noël. Finalement, on retrouve les bijoux personnalisés, déjà très en vogue depuis les dernières années.

Les marques comme Pandora ne cessent de gagner en popularité.

L e p r i n t e m p s fa i t s o n a r r i v é e c h e z S wa r o v s k i D e B e e r s e s t d e r e t o u r a u x É tat s - U n i s Après une rencontre avec la Diamond Manufacturers & Importers Association of America (DMIA) le 8 janvier dernier à New York, la compagnie De Beers a annoncé son retour en sol américain après une absence de 70 ans. Le PDG de De Beers, Philippe Mellier, a souligné le désir de vouloir faire partie d’une industrie qui prône la transparence. Il a aussi ajouté : Nous voulons être mis au courant de ce qui se passe en aval ». Bien que des dirigeants de la De Beers étaient apparus au cours des dernières années, surtout lors d’événements caritatifs, ils ressortaient en public aux États-Unis afin de discuter d’enjeux commerciaux pour la première fois depuis longtemps. Notons que la De Beers opère au Canada depuis maintenant près de 50 ans.

Le monde minier en pleine effervescence Bien que mondialement, l’incertitude économique, les variations des prix des métaux et les interrogations sur l’économie chinoise soient encore très présentes, la chasse aux métaux se poursuit. Pour les sociétés minières, l’enjeu est de taille.

Elles doivent à la fois composer avec la fluctuation des prix à court terme et prévoir l’offre à long terme. Mais une chose revient toujours : les populations de partout à travers le monde exigent davantage de retombées de l’exploitation minière.

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La collection printemps/été 2013 Nirvana de Swarovski est maintenant disponible.

Les nouveaux bijoux offerts par la maison complètent à merveille cette collection et se veulent doux et scintillants, proposant des couleurs estivales. La bague emblématique Nirvana faite de cristal Rosaline ou Émeraude évoque le printemps. On a aussi ajouté des bracelets et des colliers arborant des cristaux turquoise pâle. Swarovski offre une fois de plus une grande variété de bijoux et invite sa clientèle à se laisser envoûter par les couleurs.

Découverte d’un diamant de 9,78 car at s au Québec En décembre dernier, la minière Stornoway a trouvé dans l’échantillon en vrac de Renard 65 un diamant de 9,78 carats qui vaudrait près de 7000$ le carat. Un autre diamant de 6,41 carats, dont la valeur préliminaire a été fixée à 4 700 $ le carat, a également été extrait. En 2003, un diamant de 4 carats avait été récupéré. Cette découverte a eu pour effet immédiat de propulser le titre (TSX-SWY) de plus de 15%. Ce programme d’échantillonnage en vrac est effectué dans le but d’évaluer une quantité suffisante de diamants afin de permettre à Stornoway de convertir les minerais présentement classés comme Ressources Minérales Présumées en Ressources Minérales Indiquées et, s’il y a lieu, en Réserves Minérales. { C J }

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RENAISSANCE Q U E L E S T L’ I N T É R Ê T D E S C O N S O M M A T E U R S P O U R L E S P I E R R E S D E N A I S S A N C E ?

BAGUE DE FA M I L L E DE L A COLLECTION “FA M I LY JEW ELL ERY ” (PERSONA LIZED G E M S , I N C .)

L’a n n ée 2 013 s era haute en c ou leu r. Parto u t su r les po di u ms, qu e ce so i t à Par i s, à M i lan ou à New York, les d es igners nous en o n t mi s plei n la vu e : mo ti fs au x c o u le u rs v i v e s, i m pr i m é s a s i a t i q ues et haw aïens , re f lets mi ro i tan ts et san s o u bli er les o r éblo u i ssan t s. La b ij ou t e r i e é t a n t intim ement liée à la mo de, elle n’a pu fai re au tremen t qu e de su iv re c e t t e t e n dan c e .

Par Veronique Dubé

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cjenfrançais BOUCLES D’OREILLES

Les pierres précieuses et semi-précieuses font donc un retour en force et reprenne la place qu’elles ont autrefois occupée dans les vitrines des bijoutiers. Qu’on l’aime ou pas, nous avons tous une pierre de naissance qui nous est attribuée selon le mois de l’année où nous sommes nés. Portons un regard sur ces joyaux qui ne cessent de fasciner les populations depuis des siècles et sur l’évolution des pierres de naissance à travers les années.

Changement de mentalité Dans les années 60, 70 et 80, les gens accordaient une grande importance aux pierres de naissance et à leur signification.

Les bagues dites « de famille », où chaque pierre représente un membre de cette dernière, étaient très populaires. Puis, au fil du temps, cette mode a quelque peu perdu de son ampleur. On est demeuré attaché aux bijoux de famille pour ce qu’ils évoquent, mais on a laissé de côté leur sens.

Martin Gills, de la compagnie Personalized Gems, explique : « Les bijoux traditionnels auront toujours leur place dans le marché.

Mais nous avons, au fil des années, adapté nos collections pour qu’elles puissent rejoindre une clientèle plus jeune. » La compagnie a alors créé des modèles de bagues de famille contemporaines et offre aussi à sa clientèle des pendentifs et des bracelets. M. Gill ajoute : « Nous sommes les premiers au Canada à proposer des bijoux où l’on peut graver les noms des membres de la famille sur le bijou, et non à l’intérieur seulement. Et nous offrons à notre clientèle la possibilité de personnaliser leur bijou à même notre site Internet ». Les bagues de couple et pour filles sont aussi populaires.

Anita Agrawal, PDG chez Best Bargains Jewellery, une entreprise spécialisée dans la vente de pierres précieuses et semiprécieuses, a remarqué au cours des dernières années un changement quant à l’attitude des consommateurs. Les pierres précieuses ne seraient plus nécessairement attribuées qu’aux mois de naissance ou réservées uniquement aux bijoux pour

enfants ou aux bagues familiales. À titre d’exemple, il est de plus en plus fréquent que les acheteurs se tournent vers une bague de fiançailles ornée de pierres précieuses autre que le diamant. « Cette tendance est à la hausse, surtout pour les clients qui ont moins de 40 ans. Ils souhaitent faire autrement et optent pour le saphir, la tanzanite, l’émeraude ou les diamants de couleur », me disait-elle lors de notre entretien.

Toutefois, les bagues et les boucles d’oreilles serties de pierres de naissance sont toujours demandées. Presque toutes les femmes possèdent une paire de petites boucles d’oreilles avec leur pierre de naissance, sans pour autant que les acheteurs se procurent de leur plein gré leur pierre s’ils ne l’aiment pas. Selon Mme Agrawal, « […] la pierre de naissance la plus populaire est le saphir. On aime son côté classique et son aspect royal. Tout le monde aime les saphirs.

Les émeraudes et les rubis sont aussi de très bons vendeurs. » Martin Gill poursuit dans la même direction : « Chez Persona, une autre compagnie pour laquelle je travaille, la clientèle se procurera des bijoux avec des pierres de naissance pour le look ou la couleur bien avant la signification. » Aujourd’hui, la tendance d’acheter le bijou pour son apparence prédomine, surtout chez la jeune clientèle.

Et les moins populaires…

De toutes les pierres de naissances, la citrine et le péridot sont les moins appréciées. « Beaucoup de femmes boudent leur pierre de naissance s’il s’agit de la citrine ou du péridot. La principale raison évoquée est qu’elles sont difficiles à agencer à d’autres bijoux ou aux vêtements », soulignait Anita Agrawal. Cette idée pourrait être préconçue, puisque bon nombre de bijoutiers les utilisent en les mélangeant à d’autres pierres.

Aussi, de nos jours, les nouvelles tendances influencent davantage les acheteurs.

EN OR 14 CA R ATS AV E C E M E R AU D S DE L A COLLECTION “J E W E L S B Y A N I T A” (BEST BA RGAINS JEW ELL ERY)

Par exemple, pendant plusieurs années, l’émeraude n’a pas toujours été la pierre favorite des natives du mois de mai.

Cependant, depuis quelque temps, elle regagne du terrain. « Comme la couleur de l’année est l’émeraude, nous prévoyons déjà en vendre plus [sic]… », a ajouté Mme Agrawal.

La bijouterie n’échappe pas aux nouvelles tendances Les couleurs-clés des dernières années, le corail et le turquoise, par exemple, ont grandement influencé les créateurs. La bijouterie est unie à l’industrie de la mode; elle a donc suivi ce courant. On veut les pierres brillantes, lumineuses… et surdimensionnées. À cela s’ensuit une complication : le prix.

Vouloir briller coûte cher. On trouve désormais sur le marché d’énormes pierres semiprécieuses, telles les agates, les quartz et les onyx qui s’apparentent aux pierres précieuses comme les saphirs, les diamants ou même les perles, mais elles coûtent une fraction du prix.

On aurait donc tenté de démocratiser le blingbling tout en conservant le côté prestigieux des bijoux. Ces pierres sont ainsi utilisées avec l’or et l’argent tout comme le seraient les pierres précieuses. Comme quoi le monde de la bijouterie ne cesse d’innover. { C J }

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AY E Z U N C ŒUR

Les h a b i t u d e s d ’a c h a t s des consommateurs

à l a S a i n t -Va l e n t i n

Par Veronique Dubé

On doit remonter au XIVe siècle, en Angleterre, pour découvrir la première mention du jour de la Saint-Valentin avec une connotation amoureuse. En fait, le 14 février marquait le début de la saison des amours chez les oiseaux. Depuis, la Saint-Valentin est synonyme de lettres d’amour et de tendresse, de roses rouges, de chocolats, mais surtout de bijoux. Offrir un bijou à l’occasion de cette fête est peut-être convenu, mais on avouera que le geste tombe souvent juste.

PENDEN TIF EN ARGENT ET CERA MIQUE

Pourquoi les hommes offrent-ils des bijoux à l’occasion de la Saint-Valentin ?

La réponse est bien simple : les bijoux sont une valeur sûre. Un regard sur les habitudes d’achat des hommes pour la Saint-Valentin nous ouvrirait aussi la porte sur la façon dont la gent masculine magasine tout au long de l’année. Le plus important pour eux, c’est que leur cadeau ne soit pas rejeté. Voilà pourquoi bon nombre d’hommes se tournent vers les bijoux. Selon Sam Mikhail, de la compagnie Five Star Gold, « les bijoux sont et resteront des cadeaux populaires pour la SaintValentin ». Essentiellement, les hommes tendent à dépenser pour un article qu’ils jugent sans risque et qui procurera le « wow » tant espéré.

ORNE DE ZIRCONS CUBIQUES, ULTIM ATE CERA MIC (FIV E S T A R G OL D I N C .)

Quand vient le temps de choisir un cadeau pour la Saint-Valentin, les femmes et les hommes abordent le processus d’achat très différemment. Elles butinent, alors qu’ils chassent. Les femmes aiment entrer dans les bijouteries, se promènent tranquillement, examinent les vitrines, scrutent les comptoirs, demandent les prix, consultent la personne qui les accompagne ou les vendeurs. D’un autre côté, les hommes considèrent les expériences d’achat en bijouterie comme une mission.

Ne généralisons pas, mais la plupart du temps, ils trouvent l’article ciblé, le visent – ce qui constitue l’achat – et quittent le magasin aussi vite que possible.

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cjenfrançais B R A C E L E T AV E C P E R L E S , A MORE & BACI (FI V E STA R G OL D I N C .)

Les femmes sont très sensibles aux interactions interpersonnelles avec les vendeurs. En effet, leur fidélité à une bijouterie est souvent liée aux affinités qu’elles auront développées avec un(e) vendeur(se). Elles aiment aussi qu’on leur accorde de l’importance.

Pour les hommes, ces situations les rendent inconfortables. Alors qu’ils aimeraient acheter de la lingerie ou un simple chandail pour leur compagne, ils trouvent que de s’engager avec un(e) vendeur(se) est quelque peu complexe. De par leur nature, les hommes sont plus enclins à s’intéresser aux aspects utilitaires de l’expérience - comme le stationnement disponible, si l’article qu’il cherche est en stock, la longueur de la file à la caisse. Pour ces raisons, les femmes sont donc beaucoup plus investies et engagées lors de l’expérience d’achat, alors que les hommes veulent acheter un article spécifique et sortir.

Fait intéressant, les hommes adoptent la même approche lorsqu’ils magasinent sur Internet. Et de l’autre côté, les femmes ne voient aucun problème à « butiner » sur Internet et à utiliser les outils permettant de modifier les couleurs de l’or ou des pierres, les styles du bijou et à consulter les autres articles suggérés.

Le Lecœur cœur Bien que cette fête soit associée au coeur, on a revisité cette forme emblématique pour lui donner un look plus moderne. « La SaintValentin est LE moment de l’année où on offre des cœurs », me disait Sam Mikhail. Symbole d’amour, de passion et de romance, les femmes l’aiment, bien entendu. Mais le temps où l’offrait un pendentif en forme de coeur scindé en deux est révolu. Certains opteront ainsi pour une breloque qui complétera à souhait un bracelet personnalisé ou pour un pendentif de style pavé clinquant. Amore & Baci propose d’ailleurs une collection spécialement conçue pour la Saint-Valentin – où le rouge, le rose et les cœurs sont en vedette - et Ultimate Ceramic réinterprète brillamment certains classiques de la bijouterie en proposant ce sublime pendentif (voir photo ci-jointe). Cependant, les bagues ou les petites boucles d’oreilles ornées d’une pierre précieuse en forme de cœur demeurent des incontournables.

Les diamants D’autres voudront offrir un diamant pour la Saint-Valentin. Quoi de plus beau comme cadeau; une preuve d’amour éternel, de

pureté et un symbole à la fois. Surtout que l’or rose renaît et on le sait, le rose est associé au bonheur. Le choix est donc grand; les diamants se vendent dans toutes les grandeurs et les formes et les bijoux se déclinent en bagues, en boucles d’oreilles et en pendentifs. Toutefois, dans le contexte économique actuel, les gens dépenseront en moyenne entre 100$ et 350$ pour un cadeau de Saint-Valentin. Voilà qui explique le succès des compagnies qui offrent des alternatives à l’or. Elles misent sur la création de bijoux sertis de diamants, mais innovent avec des matériaux tels l’acier, l’argent et la céramique.

Et pour les hommes Celles qui voudront surprendre leur amoureux avec un cadeau pour la SaintValentin le feront très certainement en offrant une montre. D’autres opteront plutôt pour une bague ou un bracelet. « En règle générale, ce sont les hommes qui achètent des bijoux pour la Saint-Valentin, et non les femmes… » me précisait M. Mikhail.

La fête de la Saint-Valentin restera associée aux bijoux pour encore longtemps. La bijouterie offre les cœurs, la couleur rouge, la promesse d’amour et de bonheur. Les chocolats se mangent, les fleurs se fanent, mais les bijoux restent. Même si les femmes et les hommes magasinent différemment, ils ont la même idée en tête : ils veulent dénicher un cadeau qui saura plaire. Et la bijouterie procure aux acheteurs ce sentiment de sécurité. { C J }

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AGTAawards

Greg ore Joa il lier s - 18K w hite gold a nd bl ack ru theniu m ring featuring an Opa l ac c e n t e d w i t h Di a mon d s (. 0 9 c t w ) a n d spessa rtite Ga rnets (1 . 01 c t w )

BY FR A NK DE JESUS

Last fall, the American Gem Trade Association (AGTA) announced the 2013 winners for its 29th-annual Spectrum Awards. Launched in 1984, the Spectrum Awards program honours, recognizes and promotes designers whose work utilizes natural-coloured gemstones and cultured pearls in finished fine-jewellery design. In 1991, the AGTA created the Cutting Edge Awards to honour creativity in lapidary arts, including faceted gems and pearls, carvings and objects of art. All aspiring and established jewellery designers and lapidaries are encouraged to enter this contest of workmanship, creativity and innovation.

The judging panel changes each year and consists of experts from different disciplines within the jewellery industry. Each piece is examined by hand with an eye for craftsmanship and quality of the materials used.

The competition was judged October 20-21 in New York City. Judges for the 2013 competition were Candace Edelman of Alex Sepkus, Jennifer Heebner of JCK magazine, fine jewellery buyer Abby Huhtanen of Bergdorf Goodman, lapidarist Kiwon Jang and designer Kimberly McDonald. The annual AGTA Spectrum Awards Media Day was held October 22, also in New York City, and featured all of the jewellery and gemstone submissions. Attendees included top fashion and accessory editors from the trade and consumer press, stylists and bloggers.

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Greg ore Joa il lier s - “A i k o ” - a Ja pa n e s e “Kok e shi” scu l p t u re featuring a 256ct green Opa l ac c e n t e d w i t h Cora l , Ferro-Horn blende a nd Di a monds set in pl atinum atop a s i lv e r b a s e

Colour Me Competitive Competition categories included: bridal wear, business/day wear, classical, evening wear and men’s wear. There were also special divisions such as platinum honors, sponsored by Platinum Guild International, palladium prestige, sponsored by Palladium Alliance and the new gem diva category, sponsored by WJA, were presented in the bridal wear, evening wear and business/day wear categories. All women who entered the Spectrum Awards competition and marked the entry form check-box for “gem diva” were eligible for this category.

The AGTA Cutting Edge Awards honoured excellence and creativity in the lapidary arts, including natural coloured gemstones and cultured pearls, carvings, other gem materials and objects of art in the U.S. and Canada. Categories for the Cutting Edge awards included: classic gemstones (ruby, emerald and sapphire with traditional gemstone cutting techniques), all other faceted gemstones, phenomenal gemstones (stars, cat’s eyes, opals, etc.), pairs & suites (two or more gemstones to be judged as a set), innovative faceting, carving (any natural gem material in any style) and objects of art (carvings, bowls, sculpture, intarsia, etc., of gem materials not intended to be worn).

Of the 498 entries, six won honours for three designers either from or based in Canada.

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Greg ore Joa il lier s - 18K w hite gold earrings featuring pi n k O pa l (8 . 6 c t w ) Ja pa n e s e pl u m blossoms accen ted w ith bl ack a nd w hite Di a mon d s (. 87 c t w )

H o m e- G r o w n H e r o The big Canadian winner was Gregoré Morin (Gregore Joailliers), born and raised in Vancouver and now living in Santa Barbara, who swept the business/day wear category. Morin won 1st place for 18k white gold earrings featuring pink opal (8.6ctw) Japanese plum blossoms accented with black and white diamonds (.87ctw), 2nd place for an 18k white gold and black ruthenium ring featuring an opal accented with diamonds (.09ctw) and spessartite garnets (1.01ctw) and 3rd place for 18k white gold “Lady leaf” earrings featuring jade leaf drops (53ctw) accented with Opal (5.5ctw), white diamonds (.36ctw) and black diamond ladybugs (.45ctw).

Morin also won 1st prize in the objects of art category for “Aiko”, a Japanese Kokeshi (small wooden doll) sculpture featuring a 256ct green opal accented with coral, ferro-hornblende and diamonds set in platinum atop a silver base. Morin also won an AGTA Spectrum in 2011 with his jeweller’s twist on the traditional folk art. Morin was introduced to Kokeshi when in New York for the JA show, he stopped in at a Japanese bookstore. “I saw these wooden things as gemstone encrusted items,” he explained. For a jeweller who admittedly “leans toward clear-coloured stones and use them like paint,” the kokeshi are the ultimate creative expression. “They are the closest thing to me in a way, a way to experiment with new techniques.

I don’t care if they sell because I enjoy them so much.”

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Costen Catbalue Pl atinum “Meteoric S a pp h i r e ” m e n ’ s r i n g featuring a 34.50ct Gibeon Meteorite a nd 4.03ct trillion b l u e S a pp h i r e

Meteoric Rise Andrew Costen, of Costen Catbalue Goldsmiths and honours Design studio workshop in Vancouver, won the platinum honors for men’s wear with a platinum “Meteoric Sapphire” men’s ring featuring a 34.50ct gibeon meteorite and 4.03ct trillion blue sapphire. The British expat, has been a jewellery force on the west coast of Canada since he relocated there in 1982. In 1985 Costen opened his own studio workshop and merged with Mary Ann Buis in 2000. Though no stranger to accolades, having won over 20 national and international awards, Costen said, “I was inspired by the competition itself. I had the idea of playing with meteorite and this [competition] made me push the barriers. The key thing [about winning] is, it makes you feel as if you are still current, your ideas are still relevant.”

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Lisa Elser, Custom Cu t Gems Co. - 14.24ct o va l r e d T o u r m a l i n e

A Cut Above Lisa Elser of Lisa Elser Custom Cut Gemstones, a gemcutter trained in Switzerland and living in the Vancouver area, won 3rd place in all other faceted gemstones with a 14.24ct oval red tourmaline. Unlike the other Canadian winners, this was Elser’s first win. Elser was an IT expert before entering the jewellery industry. “I really loved gems and I was traveling all over the world for work. I didn’t have time to take the 3 day gemology course so I took the one day stone cutting course and fell in love with it,” she explained. Elser later went on to take the gemology course and hasn’t looked back since. “My favourite stone to work with is tourmaline, it’s my baby. I also love green garnets,” gushed Elser.

Canadian Jeweller congratulates the Canadian and Canadabased winners of this year’s AGTA Spectrum Awards.

Award winners were celebrated during the AGTA Dinner Dance and Awards Gala on Feb. 9, in Tucson, Arizona, during the 2013 AGTA GemFair Tucson. { C J }

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FINE STERLING SILVER JEWELLERY 1.888.388.4736 WWW.ETHANSTARS.COM

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companyprofile | bestbargains

SHOW T HEM WHO’S BOS S AT T OR ON T O ’ S BE S T BA R G A I NS , A MO T H E R -A N D -DAUGH T E R S T E A M USE S T H E S OF T T OUC H T O TAC K L E A M A L E -D OMI N AT E D I N DUS T RY B Y J O A N N E M . B R A T H WA I T E

A relationship with a parent can sometimes be a challenge on an ordinary day.

That familial bond is compounded by business partnership — especially when Mom is also your boss. The Toronto-based family business Best Bargains has risen to that challenge and turned it into an asset.

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bestbargains | companyprofile Anita Agarwal is the Chief Operating Officer of Best Bargains, a business that she co-runs with her mother and sister. She says that being a leader in a female-run enterprise has come with equal shares of frustration and fulfillment.

W ho ’ s in ch a r ge , he r e ?

“People instinctively expect a man to be in charge,” Anita states.

“The jewellery industry is still pretty much male-dominated. We get a lot of first-time clients coming in and asking, ‘Can I speak to the boss?’ and it’s always a shock to them when one of us turns around and says, ‘I am the boss!’”

While the Agarwals may face additional challenges that their male peers are less likely to encounter, Anita feels that as women, she and her mother and sister bring natural abilities that are useful in business: women tend to be great networkers, have inherent skills for negotiating and are good at multi-tasking. These are all of the same skills that women rely on to manage their families.

“As a small business, I think our female clients appreciate us more.

We offer advice and ideas… it’s more of an exchange,” Anita says.

“Sometimes it’s intimidating for women to make purchasing decisions for their stores, so we develop close business relationships with our clients, and invest in them.”

“We add that personal touch,” says Anita’s mother, Sheela.

W ome n he l p ing w ome n Anita says it’s important to empower women in the jewellery industry, whether they are new to the business or long-standing business owners. “We try our best to support other female-owned operations, whether its sourcing appraisers, suppliers or vendors,” she says. “It’s hard to find them sometimes, but we do our best.

I think that’s important.”

Both Sheela and Anita are excited by the next steps that they have taken to diversify their business. Most recently, the company became Certified Women-Owned through WEConnect, an international network dedicated to helping female business owners. “It’s also about changing the perception of female-owned businesses. We can do the same things as men in this industry,” says Anita. “There are no limitations.”

She adds that Best Bargains recently teamed up with Accenture’s mentorship program. “It will help us with business development, strategic planning and bolstering client relations. We decided that in our twenty-second year of business it might be a good strategy to be part of these exciting new networks. Hopefully we can share some of this new knowledge with others.”

In addition to her efforts to empower women in the industry, Anita continues to advocate for investing in youth and making it easier for young people and students interested in the jewellery business to enter the field. “It would be nice to have more youth involvement and mentorship programs, to give them business coaching, and opportunities to work, grow and learn within the jewellery industry,” she says.

Bu s ine s s a s u s ua l In the meantime, the family continues to deliver on the other aspects of their business that they feel set Best Bargains apart from its competitors. For Sheela Agarwal, that means providing timely delivery and a focus on customer service.

In fact, Sheela has been recognized for her business acumen. The organization of Women in International Trade recently named her “Women Exporter of the Year (2012).”

Anita agrees: “We always handle our customer feedback. If there’s a comment or inquiry, it won’t go into some empty void.

Our customers will always hear from us. I love interacting with people, every day.”

She adds that being one’s own boss means that the hours can be long, although the payoffs are rewarding: “The extra hours can sometimes be a little challenging, for sure. We work long days, not your typical nine-to-five… But I love that I get to do other things, like consulting.

“Being self-employed and family-run also means that I also get the freedom to take on new challenges and find new ways to solve them. I’m more involved in strategy, and I organize the day-to-day details. “Mom handles the finances. She pays close attention to legislation and policy, and the bulk of the details related to business. She’s really the boss!”

Anita turns to her mother. “Right, mom?” she asks. Sheela gives an almost imperceptible nod, and smiles. { C J }

www.canadianjeweller.com

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Best Bargains

CELEBRATING

Sweetheart deal for Valentine’s: Receive 5% off all orders over $500 only until February 28th, 2013.

YEARS

IN THE SHOW BUSINESS

Package 201: Genuine Gemstone and Fresh

Water Pearl Brooch set in base metal, available in a. Amethyst (shown), b. Peridot, c. White Topaz d. Tourmaline, e. Aquamarine, f. Turquoise, g. Black Onyx

Package 402: 10kt YGold Cross Pendants with

3mm Gemstone a. Emerald b. Ruby c. Sapphire d.

Tanzanite a.

b.

c.

d.

All 7 for $54 (Your Choice $9/pc.)

Your choice: $40/pc.

Package 408: 10kt Y Gold French Wire Earrings set

Package 705: 10/14kt. Gold assorted Gemstone Pendants, set with Peridot, Blue Topaz, Garnet, Moonstone, Citrine, Amethyst, Iolite, etc (total wt. app. 6.0cts).

with 6x4mm Gemstones and White Sapphires: a. Amethyst, b. Blue Topaz, c. Opal, d. Aquamarine, e. Citrine, f. Garnet, g. Ruby, & h. Peridot a.

b.

c.

Package 410: 10kt Y Gold 6x4mm Gemstone

(2.5-3cts) Hoop Earrings a. Blue Topaz, b. Garnet & c. Ruby a.

b.

c.

Your choice:

All 6 Nose Pins for $75 (as low as $12.50/ea.)

$75/pr.

Package 706: 10kt W gold 3mm - 12 month

gemstone earrings.

All 12 pairs for $144 (Your choice $15/pr.)

Package 722: 10kt W/Y gold 5mm - 12 month gemstone earrings.

All 12 pairs for $270 (Your choice $30/pr.)

d.

Package 702: 10/14kt. Gold Nose Pins, set with 2mm Pink, white, & Blue Sapphire, Ruby, Tsavorite etc.

Package 751: 10kt. Gold Earrings, set with

Gemstone (7x5mm): a. Garnet, b. Blue Topaz, c. Citrine, d. Opal, e. Sapphire, f. Peridot, g. Iolite, h. Amethyst, i. Aquamarine. a.

b.

d. e.

f.

g.

h.

Package 784: 10kt. Gold Ring, set with 2 Diamonds & 6x4 gemstones: a. Garnet, b. Amethyst, c. Ruby, d. Aquamarine, e. Blue Topaz, f. Emerald, g. Sapphire, h. Citrine a.

Package 812: 10kt. Y/W Gold Bracelets

accented by 2 Dia. & 10 Gemstones (5x3mm): a. Ruby, b. Tanzanite, c. Emerald, d. Sapphire

f.

h.

i.

All 9 pairs for $270 (Your choice: $45/pr.)

All 8 Pendants for $72 (as low as $9/ea.)

Package855: Assorted Rhodium plated heavy St. Silver Rings (approx. 28g), set with genuine Gemstones: Garnet, Lemon Quartz, Blue Topaz, Citrine, Emerald, and Amethyst.

e. a.

b.

e.

g.

All 8 pairs for $250 (Your Choice $35/pr.)

c.

Package 901: 14kt heavy W/Y gold pendants set

with 0.03 cts of diamonds and 3-4cts of genuine gemstones. Available in other stones, pls. inquire. a.

Aquamarine, b. Ruby, c. Sapphire d. Blue Topaz, e. Opal, f. Amethyst a.

b.

d.

e.

c.

f. b.

c.

g.

d.

c. h.

d.

All 8 Rings: $450 (Your Choice: $65/ea.)

Your choice of any Bracelet $175 (available in other stones)

Please Visit us at the following Shows 2012

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1. Tuscon 2. Bangkok 3. Las Vegas 4. New York 5. Toronto 6. Toronto

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f.

All 6 pendants for: $750 (Your choice: $140/pc.)

All 6 Rings for $125 (as low as: $21/ring)

YOUR SATISFACTION IS GUARANTEED Offer is valid while quantities last. ORDER NOW! Please order by package NO’S. Please Add $20.00 for S&H, OR $50.00/ 1lb. FEDEX.

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21 Dundas SQ., Suite 306 Toronto, ON M5B 1B7 CANADA Tel: 416-214-2582 Fax: 416-214-4626

For more Products visit our website at

www.bbjw.com info@bbjw.com 1-800-661-4871

2013-02-05 11:34 AM

jvcfeature

SAF3T Y 1N NUMB3R5 FOR J E W E L L E RY RETA IL E R S, E STA BL ISHI NG A SUCCE S SF U L N ET WORK T O PRE V E N T CRI MI NA L AC T I V I T Y DE PE N DS ON S H A R I N G I N F O R M A T I O N W I T H L O C A L L AW E N F O R C E M E N T

BY JOH N L A MON T, J VC ’ S DI R E C T OR OF C R I M E PR E V E N T ION

Over the last few years, JVC has tried to set up local networks for retailers to alert each other about suspected criminal activity in a particular community. Perhaps we were before our time but they were not successful. Recently some industry members have expressed interest in trying local networking again. We know it can work so let’s try. JVC has been successful in sharing information with law enforcement so let’s draw on our strengths.

If you have an interest in setting up a local network, contact us at info@jewellersvigilance.ca.

We welcome the opportunity to work with you. — Phyllis Richard, Executive Director, JVC

www.canadianjeweller.com

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jvcfeature

R e c e n t ly, t h e C a lga ry a n d V i c to r i a P o l i c e S e rv i c e s d e v e lo p e d a n e t wo r k i n g pr o g r a m , ava i l a b l e o n l i n e , c a l l e d

r e ta i l c o p . S i n c e t h e pr o g r a m l au n c h e d, c l e a r a n c e r at e s f o r c r i m e h av e g o n e t h r o u g h t h e r o o f. T h e p o l i c e a n d pr i vat e r e ta i l e rs a r e s h a r i n g i n f o r m at i o n . S o u n d fa m i l i a r ? J VC h a s b e e n d o i n g t h i s f o r s e v e r a l y e a rs a n d h a s a l s o h a d s o m e g r e at s u c c e ss e s .

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jvcfeature

HER E A R E J ust a fe w e x a mples OF J VC ’S LOSS PR E V ENTION A ND NE TWOR KING INITIATIV ES IN AC TION

•

Toronto Police arrested a drug dealer and found a box of gold findings in 10k, 14k and 18k. They did not know where this merchandise came from. They contacted JVC and an alert bulletin was put out to the JVC network. Within a few days the rightful owner of the merchandise contacted the police. Added charges were laid against the accused and eventually the merchandise was returned to its owner.

•

After a long investigation, York Regional Police arrested a group of jewellery thieves. When they executed search warrants a large quantity of unique merchandise was found. The accused subjects refused to tell the police where the product came from. The police contacted JVC and provided pictures of the merchandise. A JVC alert was sent out and almost immediately the product was identified as coming from a jeweller in another part of Ontario who had his business broken into and this product stolen. More charges were laid and eventually the product was returned to the owner.

•

Following the theft of an expensive tanzanite ring, Toronto Police contacted JVC and provided surveillance pictures of the subjects responsible for the theft. The pictures came from the victim security cameras. The police requested JVC distribute these pictures through its network. Literally within hours of the alert going out the police were contacted by a JVC member who indicated these subjects had been in their store. Store staff was aware of these men because they had just received the alert and watched them very closely. When the subjects were unable to steal any merchandise they left and store staff obtained the license number of their car. It was turned over to police who now were able to identify the subjects and after they were arrested police discovered they were members of organized crime with connections internationally.

•

An older male and young female were travelling throughout Ontario involved in switching diamond solitaire earrings. Surveillance pictures of the subjects were obtained by JVC and an alert bulletin was sent out. Within a short period of time the two arrived in a retail jewellery store in a small community in Southern Ontario. The staff having seen the bulletin knew what they were up to and watched them closely. As a result the store did not suffer a loss.

•

A male subject went into a jewellery store in Toronto where he was successful in switching a large solitaire diamond for a cubic zirconia. A picture of the subject was obtained and sent out over the JVC network. When the subject entered a retail jewellery store in Windsor the staff were aware, while he was looking at a diamond they called local police. When the police arrived the subject swallowed the solitaire. He was arrested and after a few days the police were able to return the diamond to its rightful owner.

JVC suggests that every day you are open for business, an opportunity thief will enter your store. Wouldn’t it be nice if you knew in advance what this person was up to?

A recent article written in the Windsor Star quoted Cpl Kelly Ross of the RCMP National Diamond Program, “we have five per cent of the world’s population and we consume half of all the diamond jewellery produced on an annual basis. The number of places to purchase it and to sell it is probably better than any place in the world.”

This would make us a large target for jewellery crime and one of the most successful ways to protect yourself is to be part of a network like JVC. Knowledge gives you power. { C J }

www.canadianjeweller.com

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showcase A D V E R T I S I N G For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

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showcase showcase

A D V E R T I S I N G A D V E R T I S I N G

For more information on how to advertise in this section of Canadian Jeweller magazine please contact: Lucy Holden 514-381-5196, lucy@rivegauchemedia.com

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For more information on how to advertise in the classified section of Canadian Jeweller magazine please MCD contact:Pearls Lucy Holden Toll free 1/20/11 888-358-8186 ext.PM 6117Page or e-mail

MCD PEARL IMPORTS a selection of strands, loose pearls and pearl jewellery

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27 Queen St, East, Suite 1100, Toronto, Ontario M5C 2M6 800-558-6411, ext. 2118 T: 416.955.9415 • Toll Free: 800.216.0899 • F: 416.955.9621 www.midasjewelryinc.ca • Email: info@midasjewelryinc.ca PerfectCircleInsurance.com/Jeweler

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A D V E R T I S I N G

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For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

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marketplace A D V E R T I S I N G For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

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marketplace A D V E R T I S I N G For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

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marketplace A D V E R T I S I N G For more information on how to advertise in the classified section of Canadian Jeweller magazine please contact: Lucy Holden Toll free 888-358-8186 ext. 6117 or e-mail lucy@rivegauchemedia.com.

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© Grant Thornton LLP. A Canadian Member of Grant Thornton International Ltd

C

Importer & Wholesaler of

South Sea,Tahitian, Akoya & Freshwater Pearls

M

Y

CM

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CY

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55 Queen Street East, Suite 502 Toronto, Ontario M5C 1R6 P: 416.363.0110 F: 416.363.2720 T: 1.888.435.9677 www.CrownPearl.com

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FOR SALE

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Armandor Enterprises Inc. New Tel: 416.642.0280 New Fax: 416.642.0281 New Email: info@akbgold.com New Website: www.akbgold.com New Address: 107 Church St. Unit B1 Toronto, Ontario M5C 2G5

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SALESPERSON

4 store well established jewellery company in South Western Ontario (Grey-BruceSimcoe counties) is seeking an experienced salesperson to expand our existing corporate sales division. This position has growth opportunities. Send resume to ptaylor@dctaylor.com.

New Location in the heart of Downtown Toronto!

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www.canadianjeweller.com

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DI A MON DS ON T HE H A L F– SHEL L

BY IRINA LY TCH A K

Inspired by the chambered spiral of the nautilus shell, this luxurious pair of 18k white gold earrings from Simon G. is nothing short of spectacular. Bejewelled with an enchanting sequence on round white diamonds, weighing a total of 1.76cts, this tiny masterpiece hails from the brand’s prestigious Duchess Collection.

Retails for $6,600.

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866.837.ELLE elle@paj.ca ELLEJEWELRY.COM

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