The Coachzing Show E P I S O D E 1 : T H E B A C K S TO R Y
EPISODE 23:
How to Build a Raving Fan Base and Become More Visible
1 Featured Guest: Your Host: © ACQYR Inc. All rights reserved. JOAN STEWART DOUG FORESTA
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The Coachzing Show EPISODE 23: TRANSCRIPT
DISCLAIMER ALL RIGHTS RESERVED. No part of this report may be modified or altered in any form whatsoever, electronic, or mechanical, including photocopying, recording, or by any informational storage or retrieval system without express written, dated and signed permission from the author. AFFILIATE DISCLAIMER. The short, direct, non-legal version is this: Some of the links in this report may be affiliate links which means that I earn money if you choose to buy from that vendor at some point in the near future. Yes, I am proud that I feed my family by finding the best resources on the net and sharing them with you and I am humbled and thankful that you trust me to do so. I do not choose which products and services to promote based upon which pay me the most, I choose based upon my decision of which I would recommend to a dear friend. You will never pay more for an item by clicking through my affiliate link, and, in fact, may pay less since I negotiate special offers for my readers that are not available elsewhere. DISCLAIMER AND/OR LEGAL NOTICES: The information presented herein represents the view of the author as of the date of publication. Because of the rate with which conditions change, the author reserves the right to alter and update his opinion based on the new conditions. The report is for informational purposes only. While every attempt has been made to verify the information provided in this report, neither the author nor his affiliates/partners assume any responsibility for errors, inaccuracies or omissions. Any slights of people or organizations are unintentional. If advice concerning legal or related matters is needed, the services of a fully qualified professional should be sought. This report is not intended for use as a source of legal or accounting advice. You should be aware of any laws which govern business transactions or other business practices in your country and state. Any reference to any person or business whether living or dead is purely coincidental. © ACQYR Inc. & Coachzing.com
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The Coachzing Show EPISODE 23: TRANSCRIPT
EPISODE 23: How to Build a Raving Fan Base and Become More Visible Listen Here: http://www.coachzing.com/podcast/e023-joan-stewart
Our Featured Guest: Joan Stewart, also known as the Publicity Hound, discusses how to become more visible, as well as her favorite content marketing strategies for her own business. Publicity expert Joan Stewart is a coach and mentor who works with business owners who want to use free publicity from traditional and social media to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. She has worked with thousands of CEO’s, authors, speakers and experts who needed to tell their story to the world.
In This Episode, You'll Discover: ✓
A SIMPLE and FUN way to create viral content
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Two resources for creating eye popping graphics and illustrations
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A POWERFUL action you must take to get more visibility for your content
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The Coachzing Show EPISODE 23: TRANSCRIPT
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A secret trick that Joan uses to drive massive traffic using Pinterest
Tips From The Episode: ✓
Think about the top 4 problems that your market faces and solve that with your content
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Start with a free Wordpress Blog that you host
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Make sure to add humor and fun to your content
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Make sure to niche and find your target market online
Links & Resources: ✓
Publicity Hound
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89 Press Release Tips
WE NEED YOUR HELP! Please leave us an honest iTunes rating and review by clicking here. It really helps us to reach and help more people. Thank you! :)
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The Coachzing Show EPISODE 23: TRANSCRIPT
Introduction Doug:
Hello, welcome back to The Coachzing Show. This is your host, Doug Foresta, and this is the show that helps you, coaches, speakers, therapists and authors, to work less, earn more and help more people, through creative content marketing. Thank you so much to all of you for supporting the show. We continue to rise up in iTunes. We've got as high as number four in business and number four or five in self-help. So please continue to send in your ratings and reviews, and starting next episode we'll go ahead and continue to read those ratings and reviews as well. We're obviously always talking about content, we're talking about creative content marketing, but we're also going to talk about publicity. I have with me today, publicity expert Joan Stewart, who I know many of you might know from www.PublicityHound.com. I'll just say a little bit about Joan, and I'll bring her right on. Publicity expert Joan Stewart, also known as the publicity hound, is a coach and mentor who works with business owners, just like you, who want to use free publicity from traditional and social media, to establish your credibility, enhance your reputation, position yourself as an expert and sell more products and services. She has worked with thousands of CEOs, authors, speakers and experts who needed to tell their story to the world, and she has helped her clients pitch themselves to media, to get onto The Today Show and onto the front page of the Wall Street Journal. She's the author of 4 eBooks on publicity and is quoted in more than 60 books on marketing, public relations and small business. She also shares her publicity tips twice a month, for articles in Entrepreneur.com. Joan Stewart, thank you for joining me.
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The Coachzing Show EPISODE 23: TRANSCRIPT
Joan:
Great to be here, Doug. Hi, everybody.
Doug:
Thank you. As we were saying before, you've done one or two interviews before in your life, I know.
Joan:
Yeah, 100 or 200.
Doug:
100 or 200, right.
Content Creation Strategy (01:35) Doug:
This will dovetail into publicity, but I'm curious about, obviously you help business owners to become visible, I'm curious about what are your favorite content marketing strategies for your own business?
Joan:
This is one that I just started paying a lot of attention to this past year, and it's a fun one. Doug, you know when you talk about creating content, I can hear them whining and groaning, "Oh, but it's so much work." Okay, this tip is a lot of fun. Start dressing up your content with really fun graphics.
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The Coachzing Show
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