REGIONAL NEWS | ONTARIO
ONTARIO PARTNERSHIP Roberlo has announced an exclusive partnership agreement with Wilson Air Tools & Equipment Ltd. for the province of Ontario. Wilson Air Tools & Equipment Ltd. is a Canadian owned and operated independent warehouse distributor, servicing the automotive, industrial and woodworking industries. Wilson Air Tools & Equipment Ltd. will distribute the full range of Roberlo products including Sagola, a spray gun manufacturer and Blucrom, and automotive water-based paint. Roberlo is a member of the Briolf group and a family-run company which specializes in the development, manufacturing and sale of coatings and other repair solutions for the refinish aftermarket and for industrial applications. This agreement will help Roberlo continue its development strategy across Canada.
DEALERSHIP DATA TRADER Corporation, a digital automotive solutions provider has teamed up with EQ Works to commission a survey examining foot traffic among 750 different Ontario dealerships. The findings of the study confirm a substantial increase in foot traffic between May and June 2020. Walk-in data collected during the study revealed a 56 percent surge in unique visitors and an 81 percent increase in total dealership visits in June. The tracked Ontario dealerships also experienced a 46 percent increase in one-time visits, while repeat visits grew by 85 percent. This influx of consumer shopping demand is reinforced by a record-breaking month of traffic to the autoTRADER.ca marketplace, which reached a milestone of 22 million visits, after a previous record high in May. The study also found that both independent and franchise dealerships are benefiting from a sizable lift in consumer engagement. When examining footfall comparatively, the study recorded a 36 percent increase in visits to independent dealerships, while franchise dealerships experienced a staggering 154 percent increase in foot traffic.
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A June survey shows a substantial increase in foot traffic in Ontario dealerships, throughout the month of June.
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