ATM 2019 Day 1

Part of

DAY 1 SUN 28 APR

Discover Expo 2020 Hall 3, Stand ME2520

Welcome to ATM 2019 Arabian Travel Market is back and it’s better than ever. Over the next four days we’ll shine a spotlight on the topics that matter most to the industry, providing thoughtprovoking discussion and critical insight

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ATM 2019 D1___Cover.indd 1

4/25/19 11:41 AM

louvreabudhabi.ae ©Department of Culture and Tourism – Abu Dhabi / Photo by Mohamed Somji. Architect: Jean Nouvel

louvreabudhabi.ae

Part of

DAY 1 SUN 28 APR

Journey through time and space, as history and architecture intertwine

© Department of Culture and Tourism – Abu Dhabi / Photo by Hufton+Crow. Architect: Jean Nouvel

© Department of Culture and Tourism – Abu Dhabi / Photo by Hufton+Crow

This is a universal museum. Universal in every way. So when you step under its dome, and into any of its twelve galleries, you’ll chart the human story and begin to feel things common to all

© Department of Culture and Tourism – Abu Dhabi Photo by Hufton+Crow. Architect: Jean Nouvel

LONG GAZES WELCOME

of us. Wonder. Confusion. Connection.

Empathy. And all of these feelings will lead to questions, revelations and more questions. That is the point of art, and that is the beauty of being human.

©Department of Culture and Tourism – Abu Dhabi

SEE HUMANITY IN A NEW LIGHT From the first look, you’ll realize Louvre Abu Dhabi isn’t like any other museum. A micro-city on the sea. An ethereal, iron dome formed from almost eight thousand stars. Floating. Protecting. Linking the past to the future, and gathering the world under a canopy of light. At Louvre Abu Dhabi, when you encounter art, you come face to face with all that it means to be human. Come with questions. Leave with more.

louvreabudhabi.ae

WARNER BROS. WORLD™ ABU DHABI Get ready for a one-of-a-kind experience at the world’s first ever Warner Bros. branded indoor theme park, Warner Bros. World™ Abu Dhabi.

Prepare to be transported to six truly IMMERSIVE LANDS. Experience 29 state-of-the-art EXHILARATING RIDES, interactive family-friendly attractions, unique LIVE ENTERTAINMENT and meet over 35 DC and Animation LIVE CHARACTERS. What’s more? Dig in at a variety of distinctive restaurants and shop to your heart’s content for exclusive merchandise and souvenirs at 22 authentically themed stores.

BUY YOUR TICKETS AT WBWORLD.COM TM & © DC., TM & © HB., TM & © TEC., TM & © WBEI. (s19)

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4/23/19 11:27 AM

WELCOME TO YAS ISLAND ABU DHABI A world of opportunity awaits you at Yas Island! Located just 25 minutes to Abu Dhabi and only 45 minutes to Dubai, guests will discover worlds within worlds as they explore the various charms Yas Island has to offer.

TAKE A SWING AT YAS ISLAND’S CHAMPIONSHIP GOLF COURSE

On the western shores of the island, overlooking the sparkling Arabian Gulf, Yas Links is a picture perfect golf course.

TM & © DC., TM & © HB., TM & © WBEI. (s19)

FIND YOUR SPARK IN NEW THRILLS

Thrill. Adventure. Imagination. Curiosity. Joy. That’s what moments are made of at Ferrari World Abu Dhabi. With 37 record-breaking rides & attractions for everyone in the family, your spark could be closer than you think.

WATER’S GREATEST PLAYGROUND

Splash into over 40 rides, slides and attractions at the Middle East’s leading waterpark and enjoy everything from the region’s first water cinema to the world’s longest suspended rollercoaster.

EXPERIENCE EVERYTHING YOU’VE IMAGINED!

EXPERIENCE THE ROAR OF FORMULA 1® RACING

GET A LITTLE SUN, SAND AND SURF

7 INTERNATIONAL HOTELS FOR GOOD NIGHT’S SLEEP

Enjoy a variety of premium motorsport events, or take part in a driving experience in Yas Marina Circuit’s own fleet.

White sands, crystal clear waters and natural mangrove surroundings make Yas Beach a serene escape from the bustle of the island.

BE WHERE IT’S ALL HAPPENING

LIVE ACTION AT YAS ISLAND’S

Abu Dhabi’s largest mall offers an exciting range of enhanced shopping concepts, more than 400 retailers, 20-screen VOX cinema and Fun Works.

OUTDOOR ENTERTAINMENT VENUE

Feel the buzz of the crowd at the city’s largest open-air, live venue from musical legends to cutting edge new talent.

Enjoy six uniquely themed lands, 29 stateof-the-art rides, interactive family-friendly attractions and unique live entertainment at the world’s first ever Warner Bros. branded indoor theme park.

YAS ISLAND From 3-5 stars, Yas Island’s range of internaHOTELS tionally branded hotels provides 2200 rooms

and more than 15 world clas restaurants for you to choose from.

DINE, DOCK, DISCOVER

‘The place to be’ with it its long corridors, sea views, 7 al-fresco restaurants and children’s play areas. Here, jet cruises and yachts take you to the tranquil sunset glow along the Abu Dhabi coast.

Meet us at Hall 2, Stand ME 2350 yasisland.ae

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4/23/19 11:27 AM

Discover Expo 2020 in Hall 3, Stand ME2520

OFFICIAL PREMIER PARTNERS

OFFICIAL PARTNERS

EXPO_23362 ___ATM 2019 Arabian D1_AD____.indd Travel Market 3 Assets FULL PAGE ADVERT (240mm x 320mm plus 5mm) V02.indd 1 OFFICIAL PROVIDERS

16/04/2019 4/23/19 11:27 09:35 AM

5

Welcome

Welcome to the 26th edition of Arabian Travel Market Arabian Travel Market (ATM) opened its doors for the first time in Dubai in 1994, covering just 2,000 sqm of space and attracting 7,000 visitors. Today, ATM has grown to cover more than 26,000 sqm, attracting over 40,000 travel professionals including Buyers’ Club members, CEOs and senior executives.

Showcasing more than 2,500 exhibiting companies, with representation from in excess of 150 countries and 65 national pavilions, we welcome more than 100 new exhibitors to ATM 2019.

Building on the success of 2018, this year we will unveil Arabian Travel Week, an umbrella brand that comprises ATM 2019 and ILTM Arabia as well as CONNECT Middle East, India and Africa 2019 – a new route development forum launching this year - and ATM Holiday Shopper which is a new consumer-led event which took place on Saturday, April 27.

Identifying the top tourism trends showing the greatest growth potential is one of the most valuable insights ATM has to offer, and the 26th

edition will be no different as it adopts cutting-edge technology and innovation as its official show theme.

Discussing the defining evolutions of hospitality technology, the Travel Tech Show will return to ATM 2019 with 45 dedicated international exhibitors and an influential agenda of discussion and debate in the Travel Tech Theatre – sponsored by Sabre Corporation.

Also new to ATM 2019 will be the Arabia China Tourism Forum. With China set to account for a quarter of international tourism by 2030,

Danielle Curtis, Exhibition Director ME, Arabian Travel Market

an expert panel will discuss how destinations around the world can capitalise on this growth.

This year we will showcase the largest exhibition from Asia in the history of ATM, with the continent witnessing an 8% YoY increase in total show area.

Other Global Stage highlights will include sessions on the future of selling travel, Saudi Arabia’s tourism potential, the Global Halal Tourism Summit and the debut ATM Hotel Industry Summit which will host various expert panels to debate and provide an insight on the latest hotel developments and innovative digital infrastructure shaping the future of the hospitality sector.

As well as the Digital Influencers and Buyers Speed Networking Events, other popular features of this year’s show include the Best Stand Awards, Career in Travel and the Travel Agents’ Academy.

Finally, on behalf of the Reed Travel Exhibitions team, I’d like to thank you for your continued support of ATM over the last 26 years and wish you every success throughout 2019.

Contents 06 | News 24 | Travel transformation

The importance of technology

28 | City of the future

The changing face of Dubai 30 | Seminar schedule 38 | An enticing offering Tourism in Sharjah

40 | A complete experience

A look at the Dominican Republic 42 | Destination profiles 46 | Vox pops 43

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Technology to benefit the entire tourism industry Technology and innovation is the central theme for this year’s Arabian Travel Market as digital developments continue to shake up all facets of the travel industry.

Every supplier is keen to grow revenues and cut costs – and new technology will be instrumental in achieving both goals. Indeed, latest figures by Colliers International predict Artificial Intelligence (AI) will help increase hotel revenues by around 10 percent and cut costs by more than 15 percent.

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In today’s competitive, global hospitality market, these are encouraging statistics.

“It is important to highlight that the GCC is one of the fastest growing regional hospitality markets on a global scale and an innovative technologyreliant industry,” says Danielle Curtis, Exhibition Director ME, Arabian Travel Market.

“Its impact on hotels and travel and tourism is multidimensional, ranging from voice and facial recognition, chatbots and beacon technology

to virtual reality, blockchain and robot concierges.

“Throughout ATM 2019, the theme will be a platform to create awareness and inspire the travel and hospitality industry about the next generation of technology, while bringing together senior travel executives to meet and conduct business with innovative tech providers.”

With technologies like AI and automation quickly maturing, the hospitality and travel and tourism industry must prepare for a wave of disruption in order to reap the benefits.

Despite some initial trepidation, the advantage of introducing robots into the workplace is apparent, with the global sale of guestrelation robots expected to reach 66,000 units by 2020.

Curtis adds: “While a robot may not smile, it can recognise faces, remember names and, most importantly, remember guest preferences, characteristics and behaviours.”

Sun 28 Apr - Wed 1 May 2019 The Arabian Travel Market show dailies are published on behalf of:

Gateway House 28 The Quadrant, Richmond, Surrey TW9 1DN, United Kingdom  +44 (0) 20 8271 2158,  arabian.helpline@reedexpo.co.uk  www.arabiantravelmarket.wtm.com The Arabian Travel Market logo, ATM and Hosted Buyer are trade marks of Reed Exhibitions Limited. RELX Group, RE symbol, Reed Exhibitions and Reed Travel Exhibitions are trade marks of RELX Group plc.

Published by: npimedia

PO Box 500573, Office 704, Executive Heights, Barsha Heights, Dubai, UAE Tel: +971 4 4243640, Fax: +971 4 4327505 Email: enquiries@npimedia.com Web: www.npimedia.com

© Copyright The Arabian Travel Market show dailies are published by npimedia under licence from Reed Exhibitions Limited. The copyright in the design and content of the Arabian Travel Market show dailies is owned by npimedia, Reed Exhibitions Limited and its licensors. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form, by any means – electronic, photocopying or otherwise - without the prior written permission of Reed Exhibitions Limited.

VISIT NPI AT STAND ME1350 All images from npimedia archive, Shutterstock Images or supplied

4/23/19 6:19 PM

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News

Emirates signs new deal with Airbus Dubai-based carrier to buy 70 aircraft after A380 programme closes

carrier with added flexibility in terms of capacity deployment on eight-to-12 hour flights from its Dubai hub.

Guillaume Faury, president of Airbus Commercial Aircraft, added: “The A380 is Emirates’ flagship and has contributed to the airline’s success for more than ten years. Selecting the A330neo and A350 for its future growth is a great endorsement of our very competitive widebody aircraft family.

“Going forward, we are fully committed to deliver on the longstanding confidence Emirates is placing in Airbus.”

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Emirates Airline has reached an agreement with Airbus for the purchase of 70 more planes as it looks to significantly bolster its fleet.

The Dubai-based company has ordered 40 A330-900s and 30 A350900s, pegged at AED78 billion (US$21 billion) at list prices, following the decision of Airbus to end the production of the popular A380 airliner in 2021.

Airbus and Emirates also reached an agreement on outstanding A380 deliveries, with the airline set to receive 14 more superjumbos in the coming two years, taking its total A380 order book to 123 units.

Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline and Group, said the new orders will “give us more

flexibility to better serve seasonal or opportunistic demand”.

The airline also confirmed that the A330neos would be used to serve its regional destinations, as well as smaller airports, thereby opening up new routes and connectivity for its global network.

The A350s will supplement Emirates’ long-haul operations, providing the

Sheikh Ahmed bin Saeed Al Maktoum

Marriott adding 19 hotels and 3,000 rooms in MEA this year

Mandarin Oriental makes debut in the Middle East Luxury operator Mandarin Oriental has opened Mandarin Oriental Jumeira, Dubai, marking its first property in the Middle East.

Located opposite Mercato Mall, the city resort contains 178 rooms and 78 suites.

Highlights include a 2,000sqm spa, artistically designed pool and lobby water features. Walls are dotted with art and ornaments, blending Asian and Middle Eastern heritage.

The central location - a short drive from Downtown Dubai - means it has one eye on corporate business too, reflected in the 650sqm glass-walled

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Marriott International expects to add 19 new properties and more than 3,000 rooms to its Middle East and Africa portfolio in 2019.

The additions are in line with the company’s expansion plans to launch 100 new properties and 26,000 rooms across the region by the end of 2023.

Reporting “unwavering demand for luxury”, new five-star openings include W Dubai – The Palm, W Yas Island (rebrand), W Muscat, St. Regis hotels in Amman and Cairo, JW Marriott Muscat Convention Center and North Island (Luxury Collection).

Other premium openings include Sankara Nairobi, Autograph

Collection’s debut in Kenya, a dualcomplex Marriott hotel and Marriott Executive Apartments (MEA) in Riyadh’s Diplomatic Quarter (pictured), another MEA in Madinah later this year and second Marriott Hotels in Algeria.

Seven hotels are set to open in the select-service sector including a quartet of Four Points by Sheratons, Residence Inn’s debut in Algeria, Protea Hotel by Marriott Naguru Skyz in Uganda and Element Dar es Salaam.

Marriott is looking to add between 275,000 and 295,000 rooms by 2021 as part of a new three-year growth plan.

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ballroom which merges into an attractive pre-function area, and clients can book ‘Mindful Meetings’.

F&B options include Netsu (Japanese steakhouse), The Bay (brasserie), Mandarin Cake Shop and poolside bar/restaurant Sun Vibe, while the fifth floor Club Lounge offers expansive city and Burj Khalifa views.

Rooms have been designed by Jeffrey Wilkes in bright blues and earthy tones, while outside, 14 bronze metal trees with 900 lights lead down to the beach.

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4/24/19 4:55 PM

VISIT VISIT US US AS AS WE WE UNVEIL UNVEIL EXCITING EXCITING NEW NEW UPDATES UPDATES JOIN US AT THE ARABIAN TRAVEL MARKET 2019, AS WE ANNOUNCE JOIN US AT THE ARABIAN TRAVEL MARKET 2019, AS WE ANNOUNCE AN EXCITING NEW PROJECT, GIVE UPDATES ON THE 3 LUXURIOUS PALM AN EXCITING NEW PROJECT, GIVE UPDATES ON THE 3 LUXURIOUS PALM HOTELS AND SHARE INSIGHTS FROM THE MARKET LEADERS! HOTELS AND SHARE INSIGHTS FROM THE MARKET LEADERS! ARABIAN TRAVEL MARKET EXHIBITION 2019 ARABIAN MARKET EXHIBITION 2019 STAND HCTRAVEL 960 - DUBAI INTERNATIONAL CONVENTION & EXHIBITION STAND HC 960 DUBAI INTERNATIONAL CONVENTION & EXHIBITION CENTER, SHEIKH SAEED HALL 1 CENTER, SAEED HALL TRADE 1 - 1ST MAY CENTER I WORLD 28TH APRILSHEIKH 28TH APRIL - 1ST MAY I WORLD TRADE CENTER

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4/23/19 11:27 AM

8

News

Dubai World Trade Centre wins 10 major congresses Further strengthening Dubai’s position as a distinctive and competitive destination for the business events industry, Dubai World Trade Centre (DWTC) has won bids to host 10 new international congresses in the next four years.

These high-profile events will bring in around 37,000 delegates from around the world and are expected to deliver an economic boost for the emirate of an estimated AED700 million (US$190 million).

“Securing the new congresses demonstrates DWTC’s growing appeal as a business events destination, with a range of capabilities and offerings to suit professionals in the MICE sector across the globe,” said Mahir Julfar, Senior Vice President - Venue Services Management, DWTC. “The diversity of the upcoming events calendar endorses DWTC’s international reputation as a gamechanging business events destination.”

Taking centre stage in 2019 will be two space-themed congresses hosted

by Mohammed Bin Rashid Space Centre.

In recognition of the UAE’s efforts to encourage youth in the field of space science and technology, an anticipated 2,500 delegates will attend the 4th Young

Professionals in Space Conference (YPS) in October, which will be followed by the 22nd International Academy of Astronautics Human in Space Symposium in November, which is being held in the Middle East for the first time.

Confirmed congresses for 2020 include the 6th Global Symposium on Health Systems Research which will welcome 2,500 delegates.

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Anantara set for major expansion

Dubai posts record visitor numbers India, Saudi and the UK retained their onetwo-three positions but China is growing fast Dubai handled a record 15.92 million international overnight visitors in 2018 – a marginal increase on the 15.8 million visitors arriving in 2017.

With hotel supply growing eight percent and the city having 115,967 hotel and apartment keys across 716 establishments, competition remains fierce, although volumes held up with average occupancies standing at 76 percent and occupied room nights totalling 30.13 million.

Helal Saeed Almarri, Director General, Dubai Tourism, said the department remains focused on ensuring that Dubai becomes the most visited city globally.

Strategic investments, innovative destination promotions, responsive federal policy reforms and long-term

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Minor Hotels’ premium Anantara brand is set to open several new hotels in the coming years, with significant launches in Tunisia, Mauritius and throughout the UAE. This year will see the completion of the 93-key Tozeur Resort in Tunisia and the opening of a 164-room resort in Mauritius.

North Africa is also shaping up to be a key region with the 150-key Anantara Al Houara Tangier Resort, Morocco, due to open in 2021.

Meanwhile, upcoming UAE properties include the 130-room Anantara Mina Al Arab Ras Al Khaimah Resort – complete with Maldivian-style overwater villas – and the 233-room Anantara Sharjah Resort, both scheduled to open in 2021.

Minor Hotels has transformed into a “truly global hospitality company” after buying NH Hotel Group, which raised its portfolio to 517 hotels and resorts in 53 countries.

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global partnerships also “continue to yield strong results”, added Almarri.

India (2 million), Saudi Arabia (1.6 million) and the UK (1.2 million) retained their one-two-three positions respectively. while China, in fourth, saw 12 percent growth to 857,000 tourists.

Russia shot up 28 percent and Germany performed well. Nigeria was among the fastest-growing markets with visitor numbers spiking 36 percent to 185,000 visitors.

Meanwhile, new attractions in the emirate include Al Seef, Dubai Frame and opening of the Bluewaters Island and shortly the city will open Al Marmoum, the UAE’s first national park, as it looks to attract eco-tourists.

VISIT STANDS ME3110, ME3140

4/23/19 6:05 PM

News

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Etihad and Elenium team up on future airport experience

Hyatt returns to Kuwait after 30 years Hyatt has made a welcome return to Kuwait after 30 years with the first of two openings in collaboration with the Tamdeen Group.

The Hyatt Regency Al Kout Mall is a 200-room hotel that contains junior, regency and two-bedroom suites and is located in the city’s largest waterfront retail and leisure destination.

The property features a number of food and beverage options and a fitness centre, and is set to become a MICE landmark thanks to 2,400sqm of flexible meeting space.

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“We are certain that the Hyatt Regency brand, known for its superior facilities and seamless service, will resonate with business and leisure travellers visiting Kuwait,” said Tamdeem Group chairman Mohammed Jassim Khalid Al Marzouq.

The second property from the two companies will be a Grand Hyatt Kuwait which is set to open in 2020.

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Etihad Airways is taking technology and innovation to heart by teaming up with automation solutions provider Elenium.

The pair are working on the ‘airport experience of the future’, utilising cloud technology, artificial intelligence, voice-activated kiosks, computer vision and human interfacing.

In practical terms, passengers will be able to check in through registered biometric data and walk through automatically validated boarding channels. Bag-drop terminals will also scan each suitcase using AI and assign it to the guest reservation, removing the need for tags.

Jorg Oppermann, VP HUB and Midfield Operations, Etihad Airways said: “With biometric installations increasing across airports globally, Etihad is recognising the growing demand to streamline not just the passenger verification process but to also decrease passenger queues and to increase operational efficiency.”

Its collaboration with Elenium will allow it to use their advanced technologies and expertise to cultivate new ideas for the aviation industry “and foster the vision of future travel”.

Mike Papamichael, VP Technology and Innovation, Etihad Airways added: “The technological vision and strategy is to make the guest journey a frictionless and digitally enabled experience across all channels and touch points at the airport. Etihad’s relationship with Elenium builds on this vision and allows us to co-create a seamless guest experience.”

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4/23/19 6:05 PM

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News

Region’s largest Hilton first for business

Swiss-Belhotel to open seven hotels in MENA this year Bahrain and Kuwait have been identified as priorities in 2019 as the global operator looks to significantly expand across the GCC Swiss-Belhotel International has confirmed plans to open seven hotels across the MENA region in 2019.

Within the priority markets of Bahrain and Kuwait, openings include Swiss-Belsuites Admiral Juffair Bahrain, Grand Swiss-Belresort Seef, Swiss-Belresidences Al Sharq and Swiss-Belboutique Bneid Al-Gar. “This year is very significant for us with seven stunning properties lined up for opening in quick succession over the next few months,” said Laurent A. Voivenel, Senior Vice President, Operations and Development for the Middle East, Africa and India, Swiss-Belhotel International.

“We are very excited about these openings that will give us access to fabulous new destinations while expanding our presence in existing locations such as Bahrain thus giving greater choice to our guests.

“For the first time in the Middle East we have introduced brands such as Grand Swiss-Belresort, Swiss-Belsuites, Swiss-Belboutique and Swiss- Belinn.

Therefore, each of these properties will be unique in their own way.”

“These developments are aimed at diversifying our offering in the region while meeting the growing demand for quality accommodation at affordable rates.”

Hilton Dubai Al Habtoor City is showcasing its impressive MICE offering at this year’s Arabian Travel Market as it looks to welcome more business visitors.

The largest Hilton in the Middle East, the hotel contains 1,004 rooms and suites, and boasts an impressive 27,000sqm of indoor and outdoor event space.

The 1,425sqm Al Joud Ballroom has a separate entrance and pre-function hall, ideal for accommodating big weddings and conferences for up to 1,200 guests, while there are 15 adjustable meeting rooms for planners to choose from. Its proximity to Dubai’s bustling business districts also makes it appealing to corporate travellers.

Alongside king, twin and executive rooms in the 44-floor hotel are art decoinspired suites offering striking views of Burj Khalifa and Downtown Dubai.

Unwinding after work is also no problem with three rooftop pools, a kids club, an expansive Elixir Spa and award-winning restaurant concepts including The City Brunch.

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Other openings this year include Swiss-Belinn Airport Muscat in Oman, Swiss-Belhotel Al Aziziyah Makkah in Saudi Arabia and SwissBelhotel Marseilia, Alexandria Beach which is also under development.

Voivenel added: “Our global footprint, compelling portfolio of diverse brands and strong distribution platforms and loyalty affiliations continue to position us at the forefront of the industry, enabling us to leverage the latest trends to benefit our stakeholders in the region.”

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Jordan prospers from tourism revenue rebound Jordan’s rebounding tourism industry saw revenues break through the AED18 billion (US$5 billion) mark in 2018 on the back of eight percent year-onyear revenue growth, according to data released by the Central Bank of Jordan.

Around 800,000 visitors took in the historical sights of Petra last November, a 33 percent rise, while Jerash saw a 30 percent spike in the same month.

The Ministry of Tourism and Antiquities hopes to improve on these numbers this year and stressed the importance of prioritising the implementation of accessible tourism through projects in popular areas that aim to significantly improve

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services for people of determination.

They also revealed that they would promote new forms of tourism, such as environmental, adventure, medical and MICE tourism.

In the first two months of this year, Jordan has already witnessed the number of overnight tourists rising to 633,246 visitors, up by 6.4 percent compared with the same period in 2018.

Meanwhile, Jordan’s hospitality offering is also improving with a W Hotel and Fairmont property opening in Amman, while an Ayla Resort and Saraya Hotel are opening in Aqaba.

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4/23/19 6:07 PM

News

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New hotel brand voco makes Dubai debut

Serbia celebrates fifth year at ATM The National Tourism Organisation of Serbia – exhibiting at ATM for the fifth year running – welcomed 1.7 million visitors last year, a 14 percent increase on 2017.

Wide-ranging infrastructure investment, which has seen Belgrade Airport refurbished and new boutique and design hotels open, has gone hand-in-hand with visitor growth.

Visa-free travel with emerging markets such as the UAE, China, Russia and India, as well as Europe and the US, has also prompted the tourism charge and spurred tourism revenues

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InterContinental Hotels Group (IHG) has brought one of its newest brands to the Middle East after voco Dubai opened in the UAE. The newest addition to the company’s portfolio, voco aims to attract both leisure and business guests thanks to its proximity to The Dubai Mall, Burj Khalifa and Dubai World Trade Centre.

Previously known as Nassima Royal Hotel, all 471 rooms have been recently refurbished. The property features recreational facilities such as an outdoor swimming pool, a gymnasium and a spa, while corporate guests can take advantage of a practical

workspace and four floors dedicated to meetings and events. This includes 21 dedicated meeting rooms.

Commenting on the opening, Pascal Gauvin, Managing Director, India, Middle East & Africa, IHG, said: “We are incredibly excited to be opening the very first voco in the Middle East as it brings a vibrant and dependable guest experience to the region that stands out from the crowd. We look forward to welcoming guests from around the world who are looking for something different from your usual stay.”

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to AED4.8 million (US$1.3 billion).

Adventure tourism is a growing sector with a number of inbound operators providing tailor-made tours in hiking, rafting, cycling and mountaineering. Novi Sad, Serbia’s second largest city, will be European Capital of Culture in 2021.

Exhibitors on the stand include the Tourist Organisation of Belgrade, Crowne Plaza Belgrade, Sky Hotel Belgrade, Serbia Tour Operator, Omniturs, Glob Metropoliten Tours, Intertours and Alpha travel SEE. VISIT STAND EU5810

4/23/19 6:08 PM

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News

Shurooq’s Al Bait Sharjah lays down a boutique cultural marker Sharjah Investment and Development Authority (Shurooq) is hoping to redefine authentic tourism in the UAE with the opening of the country’s first five-star luxury hotel brand inspired by Emirati heritage.

The AED200 million (US$54.5 million) Al Bait Sharjah features 53 rooms and suites and is located in the historical restoration project known as the Heart of Sharjah - a unique development which follows traditional Sharjah architecture built upon the original foundations of old houses that once belonged to the most esteemed families in the country.

Marwan bin Jassim Al Sarkal, Executive Chairman, Shurooq, said it is committed to enhancing Sharjah’s appeal as an investment, tourism and business destination. He said: “With Al Bait Hotel, we have brought Shurooq’s boutique hotel concept to life, where guests who seek the perfect balance of luxury and authenticity will be able to immerse themselves in true Emirati surroundings, and experience second-to-none Arabic hospitality.”

In a nod to modernity, guests can travel in a 2019 Mercedes or hail a 1967 Mercedes Pullman limousine.

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Abu Dhabi bowls over cricket fans with five-year T10 league Cricket fans are in for a treat with Zayed Cricket Stadium, Abu Dhabi set to host the T10 league exclusively for five years.

The shortest form of the game is the result of an inter-governmental partnership involving Abu Dhabi Cricket, Abu Dhabi Sports Council and the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi). The 2019 tournament will be held between October 23 and November 3.

Saif Saeed Ghobash, Undersecretary of DCT Abu Dhabi, said the T10 league provides an exciting opportunity to attract even more international visitors, especially from India, one of Abu Dhabi’s key markets.

“DCT Abu Dhabi is keen to broaden the appeal of the emirate to as wide a demographic as possible and this agreement will help us reach out to many more potential visitors who can come and discover our extraordinary destination for themselves,” he said.

T10, in which only 120 balls are played in a fast-paced 90-minute game, was first introduced to the UAE in 2017.

There will be eight squads vying for victory, with players who have entertained the crowds including big hitters such as Chris Gayle, Shoaib Malik, Sarfraz Ahmed and Shane Watson.

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Emaar Hospitality Group to open five new hotels in Dubai this year Emaar Hospitality Group, the hospitality and leisure business of global developer Emaar Properties, announced that it will open five new hotels in Dubai this year, including four under its premium and upscale lifestyle brands.

Two hotels will open under Address Hotels + Resorts – both in Downtown Dubai: Address Fountain Views and Address Sky View. There will also be two opening under Vida

Hotels and Resorts, which are Vida The Hills and Vida Harbour Point.

Meanwhile, further adding to the midscale hotel choices in the city is Rove The Park, which features 579 rooms and will be located within Dubai Parks and Resorts, making it an ideal choice for families.

“The five new hotel openings this year further cement our credentials and competencies as the leading

ATM 2019

Chris Newman

homegrown hospitality provider, welcoming visitors from around the world with a diverse portfolio of hotels that meet their lifestyle aspirations,” said Chris Newman, Chief Operating Officer of Emaar Hospitality Group.

“We are committed to supporting the Dubai Tourism Strategy to welcome 25 million annual visitors by 2025 through our robust portfolio of upcoming hotel projects and will also focus on expanding our geographic footprint through new hotel management agreements.”

Spotlight on Technology and Innovation

New to the show

Hotel Industry Summit Saudi Arabia Tourism Arab China Tourism Forum CONNECT Middle East, India and Africa

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4/24/19 4:35 PM

Come for the sunshine, stay for the unforgettable experiences.

Whether you want to hike to the lush fern canyon in Redwoods national park, splurge at a high-end exclusive resort on the coast, ride your bike along the Golden Gate Bridge, or shop till you drop on Rodeo Drive, California has you covered. The endless array of experiences in the Golden State will leave you California dreaming long after you’ve returned home.

Tia Hoang

Travel Trade Manager thoang@visitcalifornia.com

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News

Hilton targets 100 openings across MENA

Global operator eyes growth across the region as it celebrates its 100th anniversary Hilton expects to open 100 hotels across the Middle East and North Africa in the next five years, principally in the UAE, KSA, Kuwait, Bahrain, Morocco and Egypt.

The 304-room Hilton Tangier Al Houara Resort & Spa is among the most recent openings, appealing to those “on business visits and staycations” with two golf courses on site.

New signings include Hampton

by Hilton Kuwait Salmiya (111 rooms), Canopy by Hilton Al Khobar the Avenues (200), Embassy Suites by Hilton Dubai Business Bay (99) and Hilton Garden Inn Dubai Business Bay (234), with opening dates of 2022/2023.

Hampton by Hilton Dubai Al Barsha is expected to open later this year, marking the upper mid-scale brand’s second property in the city, and Waldorf Astoria Dubai International Financial Centre is another new arrival in the luxury space.

With nine Hampton by Hilton properties in the pipeline in locations such as Riyadh and Khobar, the brand’s portfolio in the Middle East is expected to grow significantly over the next few years.

Another newcomer later this year will be DoubleTree by Hilton Makkah. In January, it opened Hilton Riyadh Hotel & Residences.

Hilton operates 12 hotels in the Kingdom and has more than 34 in the pipeline, representing its largest pipeline regionally.

Patrick Fitzgibbon, Senior Vice President Development EMEA, Hilton, said: “As Hilton enters its 100th year, we have almost 30,000 rooms in our MENA pipeline.” He said the 100 hotels will create around 25,000 new jobs as they open in the coming years.

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Choice Hotels expands on US west coast with 14 projects Choice Hotels International has awarded an agreement to ServiceStar Hospitality to develop 14 new WoodSpring Suites hotels throughout the United States.

The new properties will be in Colorado, Arizona and Nevada and target the needs of extended-stay travellers with in-room kitchens and full-size fridges in addition to amenities such as fitness centers, guest laundry rooms and free Wi-Fi. “The WoodSpring Suites brand continues to draw strong interest from developers across the country, furthering its position as a leader both in extendedstay and the economy segment overall,” said Ron Burgett, VP, extended-stay hotels development at Choice Hotels.

“This transaction builds on WoodSpring’s record-setting 2018 growth and will accelerate the brand’s presence across the western United States. ServiceStar Hospitality has an intimate knowledge of the region and is the ideal developer to bring WoodSpring to these new markets for travellers.”

Jim Stilwell, co-founder and principal of ServiceStar Capital Management, said he was looking forward to guests experiencing this top-notch product. “Our objective is to build a long and successful relationship with Choice Hotels.”

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Bulgaria on track for 10 million visitors in 2019

The Ministry of Tourism of The Republic of Bulgaria hopes that a number of new initiatives will help the country achieve its target of attracting 10 million visitors by the end of the year.

Last year saw 8.8 million foreign tourists visit Bulgaria, an increase of 4.9 percent on 2017, with Romania remaining the primary source market (1.3 million), followed by Greece (1.02 million) and Germany (833,000).

There was also a significant rise in the number of visitors from Ukraine and the UK, with the former registering 25 percent growth and the latter 14.6 percent.

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In order to bolster these numbers, the Ministry are promoting the growing sectors of ‘Ecotourism and village life’, as well as cultural tourism and gastronomy.

They have also invited local businesses to join this year’s ‘Unexpected Vacation’ campaign which aims to stimulate domestic tourism.

Renowned for its Black Sea beaches and soaring mountains, Bulgaria has 600 mineral water springs and many landmarks. Its tourism sector accounts for around 15 percent of GDP. VISIT STAND EU5725

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GoDominicanRepublic.com Punta Cana

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News

HMH unveils ECOS lifestyle brand ECOS Dubai Al Furjan will open in Q3 next year and target visitors to Expo 2020 Dubai Hospitality Management Holding (HMH) has announced the launch of a brand new lifestyle brand named ECOS Hotels.

ECOS Dubai Al Furjan Hotel, located 5km from the Expo 2020 site, is expected to open its doors to guests in Q3 2020. The 321-room hotel will target business and leisure travellers.

The new property will look to leverage its ‘smart and innovative design’ and features a modern infrastructure.

Sheikh Mohammed Bin Faisal Bin Sultan Al Qassimi- Chairman – Manafa and Managing Director-Faisal Holding (which owns HMH together with Manafa) said ECOS Hotels targets “millennial-minded guests” seeking unique and affordable stays.

“ECOS Hotels will be the benchmark for the hospitality sector across the region,” he said.

Preferred Hotels steps up global expansion

Brett Schafer, Chief Executive Officer of Faisal Holding said the hospitality sector is moving towards an innovative and technology-driven offering.

“Investing in a new concept and expanding our portfolio is something we are passionate about and we will always work towards improving and redefining our guests’ hotel experiences. It also reinforces our commitment to steady growth across MENA,” he added.

Aboudi Asali, Chief Executive Officer of HMH, said, “We look forward to the ECOS Hotels brand becoming the go-to hotel for tech savvy travellers seeking style and comfort in the city.”

HMH’s brand portfolio also includes Bahi Hotels & Resorts, Coral Hotels & Resorts, Corp Hotels and EWA Hotel Apartments.

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Preferred Hotels & Resorts is planning to open 23 hotels globally this year as it significantly strengthens its portfolio across the United States, Europe and Asia.

Among the newest openings are a couple of secluded retreats, the Lelewatu Resort Sumba in Indonesia (April) and Hotel Samzeo in Omala, Georgia (May), and its sole Middle East launch, Paramount Dubai.

Opening in September, the Dubai property will contain 823 rooms and 1,140 serviced residences as part of a four-tower development by DAMAC near Business Bay. Facilities will include 12 restaurants, a screening room, luxury spa, meeting and events spaces, a swimming pool, gym and retail outlets.

The US also remains a hive of activity with several planned openings before the end of the year, including Hotel Bennett in Charleston, Hotel Hendricks in New York City, The Greystone Miami Beach, Encore Boston Harbor, The Laszlo – Parker, Colorado, The Daytona Beach Convention Hotel, Florida and Amrit Resort – Singer Island in Palm Beach, Florida.

Mexico has been another expansion focus with a trio of openings at the turn of the year – Atelier Playa Mujeres, Estudio Playa Mujeres and Garza Blanca Los Cabos – and Costa Rica saw the opening of Santarena Hotel in Las Catalinas.

New hotels will also open in Hungary, Spain, Italy, Germany and Norway, while The Kitano Hotel Tokyo in Japan is opening this month and The Chedi Mumbai in India will open in June.

Radisson Blu raises competition in Riyadh’s Diplomatic Quarter Riyadh’s Diplomatic Quarter remains a hotbed of hospitality activity with Radisson Blu Hotel & Residence among the latest launches.

Featuring 110 rooms and suites that combine Italian and Middle Eastern designs, the property contains 1,000 original Saudi handcrafted artworks as part of The Living Exhibition.

Each room has digital media players and a fully equipped kitchen or kitchenette – as well as 24-hour room service – making it suitable for long-stay guests.

F&B includes the Larder Restaurant and Lounge (with outdoor terrace)

and leisure facilities comprise a gym, indoor pool, two treatment steam rooms and family room.

MICE facilities cover 125sqm of space with four rooms equipped with the latest AV technology and free Wi-Fi. General Manager Ferran Brufau said the hotel is sure to be a popular business destination with convenient access to the international embassies and many regional headquarters located in and around the Diplomatic Quarter.

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Central Hotels to double its portfolio of hotels in Dubai by 2022 Central Hotels has confirmed that it plans to double its portfolio of hotels in Dubai as it aims to operate seven hotels in the emirate by the end of 2022.

The upcoming properties include Diamond Central Business Bay (220 keys), Island Central (set on Deira Island and boasting 267 rooms and suites) and Central House Citywalk, which will have 60 keys and will be focused on attracting millennials.

“We are working towards a strategic road map with a key objective of being a distinctive homegrown hospitality brand offering unique

Abdulla Al Abdulla

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experiences to travellers with local know-how,” said Abdulla Al Abdulla, Chief Operating Officer, Central Hotels.

“We are dedicated to supporting the remarkable tourism vision of Dubai while playing a part in serving the growth in visitors as well as creating exciting growth opportunities for our associates and employees.”

Central Hotels currently operates three hotels in Dubai; the Royal Central Hotel The Palm; Canal Central Hotel Business Bay and First Central Hotel Suites. Work on the C Central Beach Hotel The Palm has also just been completed.

Ammar Kanaan, Group General Manager of Central Hotels, added: “We are thrilled to continue growing the Central Hotels brand in Dubai with exceptional hotels in beautiful locations.

“The upcoming properties will reinforce our presence in the market while giving greater choice to our guests.

With continued investment in technology and revenue driving platforms, all our hotels are performing well, and we are working hard to drive greater profitability for our owners and better value and convenience for our customers.”

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News

SLS to make regional hotel debut

SLS Dubai Hotel & Residences is set to open in the third quarter of 2020 in Dubai’s bustling downtown district, marking the first SLS property in the Middle East.

The 75-storey building will contain 254 hotel rooms, 321 hotel apartments and 371 residences, and is a partnership between global hospitality company sbe and World of Wonders Real Estate Development.

The property will feature sbe signature culinary concepts Fi’lia and

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Carna, a mixology lounge in the lobby, two rooftop infinity pools that offer 360-degree views of the city and a nightlife venue on the 75th floor called Privilege.

“We couldn’t be prouder to bring one of our signature brands to one of the world’s luxury capitals,” said Sam Nazarian, founder and CEO of hospitality group sbe.

“Dubai is not only the Middle East’s biggest tourism and business hub, but it is also the epicentre for all things luxury and we are so excited to be there. It is

Accor targets 20 openings this year

truly an honour to partner with World of Wonders Real Estate Development, I am confident that this is just the beginning of a long-lasting relationship with many more projects to come.”

SLS Dubai will further boost sbe’s regional profile following Accor buying a 50 percent stake in sbe in October 2018. Its portfolio also includes Delano, The House of Originals, Mondrian and Hyde brands.

Accor aims to open 20 projects this year covering residences, extended stay properties, lifestyle hotels and all-inclusive luxury resorts.

The first two sectors dominate its pipeline with recent launches in the Middle East and Africa including Fairmont Residences Royal Palm Marrakech, which offers 39 private villas and represents the first residences of its kind in the Moroccan city.

Its lifestyle brands, earmarked for GCC markets, are gaining momentum with the first Mama Shelter, 25Hours and SLS properties on track to make their Dubai debuts in 2020.

Mark Willis, CEO, Accor Middle East & Africa, said: “We have identified a strong consumer appetite for innovative hotels, residences and resorts that have a distinct lifestyle and entertainment focus in strategicallyimportant markets region-wide.”

The global operator, which operates more than 260 properties with 60,000-plus rooms across the region, is also in “advanced discussions” to manage several more all-inclusive entertainment resorts operated by Rixos.

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Shangri-La unveils new Bali resort Finland launches unique campaign aimed at Middle East tourists Visit Finland has revealed that almost 12,000 tourists from the UAE descended on the Scandinavian country in 2018, a number it hopes will increase in the coming years after the tourist authority launched a campaign aimed especially at Middle East tourists.

Speaking at a press conference, Visit Finland representative, Joonas Halla, said: “2018 was another successful year for the Finnish tourism industry as the number of visitors from the UAE increased by 20.6 percent from 9,906 in 2017 to 11,951 in 2018.

Hong Kong-based luxury hotel operator Shangri-La is set to open an upscale resort on the island of Bali in the fourth quarter of this year.

Located in Nusa Dua, just 25 minutes away from the Ngurah Rai International Airport in Bali, Shangri-La Bali Resort & Spa, The Maj Nusa Dua is spread across 96 acres and is fringed by 5km of white sandy beach.

The property boasts a total of 339 rooms, suites and villas, each with their own private pool and views of the award-winning 18-hole championship Bali National Golf Club.

“This year, we have already witnessed remarkable growth, with UAE visitor numbers increasing by 131 percent in January compared to January 2018, so we are confident our tourism numbers and receipts will eclipse the successes of 2018.

“Finland has long been a popular destination within the European market, however, we now want to extend our source markets and pique the interest of UAE, and of course GCC residents, who are looking for a new and exciting destination to explore.”

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“As the Group approaches its 50th anniversary in 2021, it remains committed to being at the forefront of Asian hospitality,” said John Northen, Executive Vice President, Middle East, India and Indian Ocean for Shangri-La Group.“Our vision is to further expand our portfolio in the Middle East over the next three years.”

During ATM, Shangri-La will also highlight its twin properties in Sri Lanka, the Maldives and Malaysia, as well as one hotel in Turkey.

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At TIME Hotels, our simple approach to hospitality means that you can always expect to receive the warmest welcome straight from the heart and an uncomplicated yet professional service delivery. Whether for business or leisure, short-stay or long-stay, we currently have four different property brands represented across a growing portfolio of properties. To find out more about our present and future locations, visit our website www.timehotels.ae

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News

New packages available for Abu Dhabi Grand Prix

Yas Marina Circuit will again host final race of the Formula 1 season

Rove pushes ahead with major expansion

A host of new ticket packages have been made available for this year’s Formula 1 Etihad Airways Abu Dhabi Grand Prix, with events held each day from November 27 until December 2.

Taking place at Yas Marina Circuit, which this year also hosted the FIA World Rallycross Championship for the first time, the grand prix will once again be the final race of the season.

Tickets are now on sale for international race enthusiasts and cover bespoke travel arrangements, improved

hospitality and new grandstand seating.

“We have seen international visitation increasing every year,” said Al Tareq Al Ameri, Chief Executive of Yas Marina Circuit. “We are one of the most internationally visited Grands Prix, thanks to our efforts to entertain and excite consumers with a strong destination story and we look forward to welcoming racing fans from all around the world in 2019.”

There will also be a family-friendly ‘Super Parks Pass’ package that will

allow unlimited access to all three Yas Island parks, including Ferrari World Abu Dhabi, Yas Waterworld and Warner Bros. World™ Abu Dhabi.

The Yasalam music festival will also return for the 11th consecutive year, providing ticket holders with four nights of performances by acclaimed international music stars.

For more information, please visit www.yasmarinacircuit.com

Contemporary midscale brand Rove Hotels & Resorts has signed contracts for another seven hotels, adding to the five that are already open in Dubai.

Part of Emaar Hospitality Group, the brand’s most recent opening was the 384-room Rove Dubai Marina, which opened its doors just one year ago.

This added to the portfolio of properties that includes hotels in Healthcare City, Deira City Centre, Downtown and alongside Dubai World Trade Centre.

The new projects will include properties outside of Dubai, including Rove Aljada Sharjah, Rove Al Marjan Island at Ras Al Khaimah and Rove Manar Mall in Abu Dhabi.

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Campbell Gray makes GCC debut Campbell Gray Hotels has made its GCC debut with the opening of The Merchant House in Bahrain.

The 46-suite boutique hotel, located close to Bab el-Bahrain souk, features especially commissioned design pieces and an art collection that has been carefully put together over the last few years. A graffiti pillar makes a bold first impression and

overlooking the lobby is a curated library containing almost 1,000 books.

The Indigo restaurant and bar, accompanied by an outdoor garden terrace, are located on the eighth floor and leisure facilities include a PureGray Spa with two treatment rooms, rooftop pool and gym.

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W Muscat boosts city’s lifestyle vibe The recently opened W Muscat is set to take the Oman capital’s lifestyle scene to new heights.

Located along Shatti Al Qurum beachfront, the 279-room luxury resort – which features ‘Wonderful’ and ‘Spectacular’ rooms – blends Omani heritage with contemporary design.

Guests can mix and mingle at Living Room, ‘live it up’ at the WET Deck and unwind in a full-service spa.

Seven restaurants are available including CHAR (steaks) and Siddharta Lounge by Buddha-Bar, and corporates are served with 850sqm of meeting space with natural daylight.

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It marks the second high-profile GCC resort launch for W Hotels following the opening of W Dubai – The Palm on the western crescent of Palm Jumeirah.

Guests can explore Al Qurum north of the city and Muttrah, where ‘heritage meets modernity’, and shops at Al Khuwair.

Work on the JW Marriott at Oman Convention & Exhibition Centre is progressing ahead of a scheduled Q4 launch. The 305-room hotel will contain more than 1,200sqm of flexible meeting space.

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Special Feature - Expo 2020 Dubai

1 Outside Al Wasl Plaza 2 A unique experience within the Sustainability Pavilion 3 The Expo 2020 Dubai site

A once-in-a-lifetime celebration at Expo 2020 Dubai The largest event ever held in the Arab world will be an unmissable experience for millions – and one visit will not be enough What’s the most unusual national cuisine you’ve never tasted? Will you be hyperlooping to work anytime soon? How might we communicate with an alien species?

Expo 2020 Dubai will explore questions like these, and many more, as the UAE welcomes 190 participating countries to showcase their culture, innovations and ideas for six months from October 20, 2020.

The next World Expo will take place for 173 days, each one brimming with new experiences. Visitors will have the chance to discover future-shaping technologies, sample global dishes from more than 200 restaurants, engage in thought-provoking discussions, criss-cross the planet via the Country Pavilions and enjoy a jam-packed programme of 60 live performances a day, including world-famous stars, comedy greats and local talent.

Visitors to Expo’s 4.38sqkm site in Dubai South will also be inspired to become change-makers and help build a sustainable future for generations to come. This will be explored through the theme of ‘Connecting Minds, Creating the Future’ and the subthemes of Opportunity, Mobility

and Sustainability, each of which will have its own Thematic Pavilion.

Sanjive Khosla, Deputy Chief Visitor Experience Officer, Expo 2020 Dubai, said: “Expo 2020 Dubai will give millions of people from all over the world a once-in-a-lifetime opportunity to see what tomorrow will bring and to be part of creating a better future.

“We are inviting the world to ‘welcome the future’ while experiencing the extraordinary at the same time. We also hope to show the positive and progressive spirit that has made the UAE a special hub for innovation and collaboration.”

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We are inviting the world to ‘welcome the future’ while experiencing the extraordinary at the same time 2

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Organisers expect to record 25 million visits, with 70 percent of visitors projected to come from outside the UAE – the highest proportion of international visitors in the 168-year history of World Expos.

Groundbreaking architecture will be visible at every turn, from a massive 360-degree projection surface on Al Wasl Plaza’s steel trellis dome, to the all-natural materials that make the Opportunity Pavilion, including 2,500 tonnes of stone and 111km of rope.

Visitors will be able to participate in special celebrations from Diwali to Chinese New Year and try mindfulness sessions, extreme sports and everything in between. Pyrotechnic displays, concerts, digital theatre productions, poetry slams and fashion shows are just a handful of other ways that Expo 2020 will create a lifetime of memories.

The 5G-enabled site will also highlight cutting-edge technologies, such as a hyperloop experience showcasing the future of transport at the USA Pavilion and a journey into space at the Mobility Pavilion, which will explore the UAE’s plans to colonise Mars.

This is very much in the tradition of World Expos, which have launched innovations from the telephone to the ice cream cone and the X-ray machine to the Eiffel Tower.

Expo 2020 Dubai is also embracing the idea of sustainability and leaving a lasting legacy. To achieve this, the organisers hope to educate and empower people to make a positive change in their lives and communities, as well as showcase cutting-edge practices of sustainability within its own structures and operations.

Marjan Faraidooni, Deputy Chief Visitor Experience Officer, Expo 2020 Dubai, said: “From the very beginning, we set the goal to deliver an exceptional Expo with a meaningful and sustainable legacy, extending its impact and benefits beyond the UAE to the wider region and the rest of the world.

“We want visitors to experience a range of exhibitions and programmes that will not only be informative but engaging, inspiring and exciting, one that they fondly remember for years to come.”

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Come and Visit Indonesia Pavilion at Arabian Travel Market - Dubai on April 28 - May 1, 2019 Dubai International Convention and Exhibition Centre

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Feature - Technology

Travel transformation Airlines and hotels are putting technology and innovation at the heart of their commercial strategies as demand for AI and personalisation grows With 80 percent of travellers now searching, shopping and booking travel online through mobile devices, technology is now as central to the travel experience as airline seats and hotel rooms. Valued at AED2,825.9 billion (US$770 billion) in 2017, the online travel market is projected to jump to AED7,196.87 billion (US$1,961 billion) by 2026.

While holiday packages are expected to be the largest revenue segment this year, the rising frequency of business travel is also driving online travel.

Fuelled by the ubiquity of mobiles and wider tech sphere, all aspects of back-office and front-facing hospitality are undergoing digital scrutiny – and it explains why ‘Technology and Innovation’ is the central theme of this year’s exhibition, as these two elements are at the heart of operators’ commercial strategies.

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Digital transformation is now all-encompassing, covering reservations, pre-arrival messages, mobile check-in and key entry, in-room preferences and experiences, upgrades and checkouts, and the efficiencies presented

by Artificial Intelligence (AI) look set to be an industry game changer.

According to research conducted

by Colliers International, personalisation through AI could increase hotel revenues by over 10 percent and reduce costs by more than 15 percent – with hotel operators expecting technology such as voice and facial recognition, virtual reality and biometrics to be mainstream by 2025 – though as Paul Richer, Senior Partner at Genesys observed, “it is a baby that has just learned to crawl”.

Danielle Curtis, Exhibition Director ME, Arabian Travel Market, said: “Hoteliers have been cautious of technology taking away the human

touch from the guest service and overall experience. However, by giving guests the autonomy to choose at each touch point during their hotel stay, hoteliers can learn the right balance between staff interaction and AI-powered, automated customer service.”

Chris Newman, COO, Emaar Hospitality Group – appointed the Expo 2020 Dubai Official Hotel and Hospitality Partner – said digitalisation means blending the warmth of the human touch with the power of technology.

He explained: “Guest personalisation is about building brand interaction in the digital or physical realm – which shows that we, as hospitality providers, are willing to go over and beyond their expectations. We have embarked on the digital journey and we are looking forward to innovating in this field.”

Anil Goel, Global Chief Technology Officer, OYO Hotels & Homes, said

app-based solutions have turned the business around and led to faster industry growth. Its recent acquisition of AblePlus is in line with its mission of enhancing its technology portfolio.

“We are already utilising new age technologies like AI and machine learning that allow us to deliver a highly personalised experience to customers while giving us insights into their preferences, travel patterns and expectations,” he said. “We are further experimenting with speech recognition, natural language processing, deep learning and other AI techniques to improve the guest experience.”

AI-enabled systems, coupled with data on customer’s previous visits, enables OYO to predict the frequency of repeat business.

With regards to the ongoing debate surrounding technology and personalisation, Goel said it is “about

4/23/19 6:00 PM

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26

Feature - Technology 1 Connie, the robot concierge from Hilton 2 Smart phones can now be used as room keys 3 A robot at the Henn na hotel in Japan

the target audience and geography you are operating in... I feel there should be a right balance between both to stay ahead in the hospitality industry”.

But he is in no doubt that the breadth of technological developments will continue to revolutionise the business landscape. “With advances in AI, CRM, POS, IoT, cloud computing, voice/facial recognition, biometrics, VR and AR, the sky’s the limit.”

It is not just the hospitality industry who are fully embracing technology, the aviation sector is also exploring ways to transform the customer experience through digitalisation. Emirates is working on the world’s first ‘biometric path’ whereby passengers will check in for their flights, complete immigration formalities, enter the Emirates lounge and board their flights – without breaking their stride at Dubai International Airport.

First and business class passengers can already access the ‘Smart Tunnel’ at Emirates Terminal 3, in which passengers can clear immigration without human intervention or a passport stamp.

Major General Mohammed Ahmed Almarri, Dubai General Directorate of Residency and Foreigners Affairs (GDRFA), said: “All these initiatives are in line with the government’s vision to be a world leader in innovation and public services.”

Abu Dhabi flag carrier Etihad Airways has also recently teamed up with Microsoft in order to launch its first in-house AI Academy regionally. All Etihad employees will have access to an online training programme and Microsoft specialists are conducting AI business workshops to identify challenges that can be solved through the new technology.

Tony Douglas, CEO, Etihad Aviation Group, said: “By upskilling employees to use technology powered by AI, we are future-proofing our organisation.

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We believe that human interaction augmented by technology delivers an enhanced experience for our guests which will give us a competitive edge.”

Microsoft cloud data centres in Abu Dhabi and Dubai, are being set up for Middle East customers this year, while innovation platform Plug and Play and Abu Dhabi Global Market recently announced Etihad and the Department of Culture and Tourism Abu Dhabi as their founding corporate partners for their new Travel and Hospitality Accelerator programme.

With new technology constantly being developed and sectors within the larger tourism industry always looking for ways to enhance the customer experience, there is no doubt that the airlines and hotels of the future will rely heavily on digital products.

The future has already arrived in digital-fond Japan. The Henn na hotel is billed as the world’s first property staffed entirely by robots – although it reportedly laid off half of them as

By upskilling employees to use technology powered by AI, we are future-proofing our organisation

they kept breaking down, showing it’s not only front office staff who must perform in today’s age of efficiency.

But there is no doubt robots are here to stay with more operators turning to them as ‘room butlers’; Studio M Hotel Singapore has Aura who delivers items to guests’ doors – you can also order a couple of mechanically made fried eggs in the ground floor restaurant.

Aloft introduced its first ‘botlr’ back in 2014, Marriott Hotel Ghent has the humanoid robot Mario and Hilton’s Connie greets guests at its McLean hotel in a collaboration with IBM. 3

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NEW TECH BENEFITS

AI helps personalise experiences to boost revenue and loyalty; identify occupancy patterns; reduce booking friction; and provide data on everything from upgrades to social media posts.

Chatbots increase engagement during booking stage and useful for after-stay feedback.

Mobile key entry is starting to come of age, since Starwood Hotels first trialled it five years ago. Travellers can bypass reception and go straight to their room while operators don’t have to waste time replacing lost cards.

Augmented reality helps with navigation and integrates with third parties providing travellers with convenient access to products and services.

Cloud based systems eliminated the need for expensive, space-consuming on-site servers.

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Feature - Dubai Tourism

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City of the future With Dubai taking a pioneering role in everything from delivery drones and self-driving cars to automated ports, we look at how the emirate is marketing itself as one of the smartest cities on the planet Transforming from a small fishing village to a thriving metropolis that is renowned for its malls, skyscrapers and luxurious hotels, Dubai has received its fair share of praise for its ability to think big and think ahead. The emirate has always looked to the future and has employed a number of bold strategies that have helped it become one of the most visited destinations in the world.

Now Dubai is aiming to build on its credentials as one of the fasting growing technology hubs as it bids to become the world’s most innovative city. In 2016, the UAE was named the second-most techsavvy government in the world, while the Dubai government has itself developed several ambitious programmes to ensure the city’s growth as a centre of innovation.

One example is The Dubai Future Accelerators programme which will see the investment of AED1.01 billion (US$275 million) over the coming years in domestic and international companies spearheading innovative projects in everything from healthcare and transportation to renewable energy and security. The emirate also plans to build the world’s first 3D-printed skyscraper and is aiming for 25 percent of its buildings to be 3D-printed by 2030, cutting construction costs by 80 percent and taking up to 70 percent less time to build.

Innovative methods are also being used by Dubai Corporation for Tourism and Commerce Marketing (DCTCM), which promotes the emirate as a leading destination around the world. At its helm is CEO Issam Kazim, who explains how technology is being utilised in the tourism industry to help

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the emirate reach its target of attracting 20 million annual visitors by 2020.

“As a global hub of innovation, Dubai has already embraced a ‘digital, mobile and social first’ agenda that places future readiness at the core and promotes the adoption of disruptive technology,” says Kazim. “The overarching aim of this is to evolve both our destination offering and the way we engage with today’s digitally savvy travellers.

“With an emphasis on leveraging the power of data and the opportunities it offers in reinventing the customer journey, Dubai Tourism’s approach also looks to use cutting-edge solutions that enable industry growth and champion sustainable tourism initiatives.

“Another key focus has been to provide the city’s attractions and experiences with a unified digital framework to encourage continuity and connectivity within the industry. The B2B Attractions Marketplace by Dubai Tourism and platform provider PrioHub

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Dubai Tourism - Feature

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is an online platform that ensures attractions are empowered to market themselves more effectively to a wider audience, while opening channels to the global industry’s expansive network of resellers and distribution channels.

“Furthermore, this platform will empower online travel agents (OTAs), hotels, tour operators, aggregators and destination management companies (DMCs) to capitalise on the potential of today’s value-driven, well-informed and technology-savvy traveller.”

Another major shift in marketing the emirate came last year when DCTCM chose to work with social media influencers to garner interest in Dubai.

This diversified market approach aimed to draw in tourists from existing and emerging source markets by tapping into a tech-savvy generation that is increasingly turning to online portals such as Instagram and YouTube to discover more about a destination.

“Today, social curation and usergenerated content (UGC) has replaced conventional channels of travel planning. Word of mouth and social media posts by aspirational influencers are a large part of trip planning and inspiration,” explains Kazim.

“With each of our top source markets, we have adopted a customised approach and developed special influencer-driven activations to not only encourage repeat visitation and longer length of stay but also address key travel barriers.”

Of course the face of the emirate is set to drastically change in the coming years and decades as it aims to become

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As a global hub of innovation, Dubai has embraced a ‘digital, mobile and social first’ agenda that places future readiness at the core the world’s leading smart and sustainable city. Dubai has already tested a flying drone taxi and hopes to have 25 percent of all transport autonomous by 2030.

This could include the “Hyperloop” link, an electric propulsion that moves a capsule, or autonomous vehicle, along a pipe in a low pressure environment, reaching speeds of at least 1,200kmph.

These schemes would significantly ease congestion and reduce carbon emissions - which is a key driver for Dubai; it is working on numerous strategies to tackle responsible and sustainable tourism.

“The Dubai Sustainable Tourism (DST) programme has a far reaching roadmap that has been designed to work

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in harmony with city-wide initiatives, such as the Carbon Abatement Strategy and Dubai Municipality’s ‘Green Buildings Specifications’ guidelines,” adds Kazim.

“For example, the Carbon Calculator is an automated tool developed in partnership with Dubai Carbon that measures the carbon footprint arising from Dubai’s hotel industry. It forms part of the Tourism Dirham (TD) platform; all Dubai hotels have access to it and are required to submit activity and data on their emissions on a monthly basis.

“Once the information has been inputted, the Carbon Calculator analyses the results, providing a CO2 emission baseline, benchmarking the industry and identifying costsaving opportunities for hotels.”

As Dubai continues its journey towards becoming a smart city, Kazim is quick to stress that technology is ultimately there to enhance the experience of visitors and will never entirely replace the human element.

“Whilst the desire for tailor-made experiences has prompted the advent of digital tools that create curated itineraries for travellers, this will never fully replace the importance of consumer facing representatives across all stages of the visitor journey,” he says.

“Within the next few years there will be 500,000 people working across the hospitality and tourism sectors in Dubai. We are determined that everyone working within these industries is trained to the same high standard in order to ensure an exceptional traveller experience. This is why we inaugurated Dubai College of Tourism, an entity responsible for both the introduction of industry training tools (such as Dubai Way), and for training the next generation of tourism and hospitality professionals through its vocational training college.”

1 Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing 2 Dubai skyline 3 A 3D printed building 4 Dubai Metro 5 Drone taxi

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Seminar Schedule - Global Stage

ATM Global Stage SUNDAY 28TH APRIL 15:30 - 17:30 ARABIA CHINA TOURISM FORUM According to UNWTO, Chinese visitors are the highest spenders on overseas travel, having spent US$258 billion in 2017. This is twice as much as Americans, three times that of Germans, four times of Brits and six times more than the French. As a result, many destinations and businesses are keen to attract Chinese visitors. The main objective of Arabia China Tourism Forum at ATM is to provide foreign

destinations, promotion authorities at national, regional and local level, as well as local suppliers and incoming operators with the opportunity to learn the latest development in outbound travel from China. As well as, how to attract and cater for the ever changing trends of outbound travel from China such as increasing number of FIT visitors versus group travel; fast growing younger generation versus significant decreases of official delegations etc. The forum

consists of a panel discussion from 15.30-16.30, followed by networking and B2B meetings from 16.30-17.30, with over 80 Chinese tour operators attending Arabian Travel Market as buyers.

Moderator: Dr. Adam Wu, CEO, CBN Travel and MICE and World Travel Online Speakers: Xiuhuan Gao, Head of Asian Market -Overseas Promotions Department, Sharjah Commerce and Tourism Development Authority; Mrs. Helen Helena Shapovalova, Ex Minister

of Tourism of Ukraine & CEO of Tour Operator “Pan Ukraine”; Mr. Gary Cao, President, Beijing Diamond International Travel Service; Rami A. Moukarzel, Vice President Development & Acquisitions, MENA of Louvre Hotels Group; Terry von Bibra, General ManagerEurope, Alibaba Group

MONDAY 29TH APRIL 11:00 - 11:50 THE BIG PICTURE: WHO WILL SELL TRAVEL BEST IN THE FUTURE The global travel landscape is rapidly evolving with the lines between traditional and non-traditional travel retailers blurring. Tech giants such as Amazon and Google, who already have successful retail models, are increasingly influencing traveller purchasing decisions and muscling in on the travel space, while airlines, hotel groups and travelrelated platforms such as AccorHotels, TripAdvisor and Airbnb are looking to become online travel and lifestyle retailers in their own right. Even social media and online messenger platforms are getting in on the action, while traditional OTAs, fearful of being cut out of the picture as the ‘middle man’, are investing in emerging technologies such as AI and voice search to stay relevant and customer focused. Our high-profile

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panellists will discuss what the future holds for an industry where every major tech firm, social media channel and online retailer is fighting to sell travel and what it means for traditional providers.

Moderator: Richard Dean, presenter of the Business Breakfast on Dubai Eye 103.8FM and Director of Roar Interior Design Speakers: Charbel Sarkis, Regional Business Lead for Travel & Retail, Google; Matt Raos, Senior Vice President B2B Corporate and Leisure, Emirates; Fouad Talaat, Regional Manager of Partner Services - MEA, Booking.com; Ben Vinod, Senior VP & Chief Scientist, Sabre Corporation 12:10 - 13:10 EMIRATES: STILL LEADING THE WAY Emirates is the leading airline in the Gulf and remains amongst the top global players. Its President, Sir Tim

Clark, is recognised globally as one of the most experienced and influential airline leaders and there will be many topics to discuss with him. Despite numerous challenges, including higher fuel prices and geopolitical issues, Emirates continues to be profitable and innovative in its approach to network and product development. It is rolling out an increasingly important partnership with flyDubai, offering many joint route opportunities to customers. Emirates will also introduce new generation aircraft in the coming years including Boeing’s 787 Dreamliner, which will facilitate new network growth. On the product front, the airline has recently refreshed its First Class offering and is also working on the introduction of a premium economy cabin. There is also considerable investment in digital technology, both for customers and in terms of business processes and efficiency. Don’t miss this

exclusive keynote session which will be sure to provide some fascinating insights.

Moderator: John Strickland, Director, JLS Consulting Speaker: Sir Tim Clark, KBE, President, Emirates Airline 13:30 - 14:30 ATTRACTING THE SUSTAINABLE VISITOR This panel discusses the impact of attracting the sustainability-focused visitor, both locally and globally, through various sustainability, eco-tourism and biodiversity initiatives in the UAE. It will also highlight the importance of studying the visitor/tourist demographics that the country aims to attract and how the tourism industry is seeing this movement as an opportunity for growth. In addition, the panel provides an insight into Expo 2020’s aim to be a catalyst for sustainable practices

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Global Stage - Seminar Schedule

and the partnerships taking place to influence and attract mindful visitors.

Moderator: Gus Schellekens, Partner, Ernst & Young Speakers: Shannon Scott, Senior Manager Environment Affairs, Emirates; Alma Au Yeung, Corporate DirectorStrategic Projects & Partnerships, Emaar Hospitality Group; Dina Mustafa, Head of Sustainability Operations, Expo 2020 Dubai: Yousuf Lootah, Executive Director, Dubai Tourism; Jasmina Popov-Locke, Director of Programme and Research Development, Modul University 14:50 - 16:00 WHY TOURISM IS SAUDI’S NEW ‘WHITE OIL’ As Saudi Arabia undergoes a period of rapid economic diversification and forges ahead with its forward-thinking Vision 2030 blueprint for the nation’s socio-economic

development, this session discusses the positive impact on the Kingdom’s travel, tourism and hospitality sectors.

Industry experts will discuss what steps need to be taken to maximise Saudi’s tourism potential and boost its economic contribution, from attracting investment in hotel developments, infrastructure and tourism attractions to supporting and spearheading policy reforms and promoting tourism and hospitality as a number one career choice for Saudi nationals. The opportunities to further leverage Saudi’s religious tourism industry, but also put the Kingdom on the map as a global leisure and MICE destination, will also be up for discussion.

Moderator: Richard Dean, presenter of the Business Breakfast on Dubai Eye 103.8FM and Director of Roar Interior Design Speakers: Majed M. AlGhanim,

Segment Director of Tourism, Saudi General Investment Authority; Reema Al Mokhtar, Head of Destination Marketing, Jabal Omar Development Company; Dr. Fahad Aljarboa, CEO, Saudia Private Aviation; Dr. Badr Al Badr, CEO, Dur Hospitality; John Davis, CEO, Colliers International; Alex Kyriakidis, President MEA, Marriott International 16:15 - 17:15 WHAT ARE THE HOT TOPICS IN THE AIRLINE WORLD? AN AIRLINE AND AIRPORT PANEL DISCUSSION In the fast moving airline world, we’ll examine some of the key issues currently on the agenda. How is traffic performing against a backdrop of geopolitical challenges and volatile fuel prices? What are the latest developments in airline products such as long haul low cost and long haul premium service? Are there any

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specific opportunities and differences for next generation passengers? How is stopover traffic developing? We’ll also consider the importance of new airport infrastructure developments and assess how the digital world is affecting services and options for customers in their airline and airport experiences.

Moderator: John Strickland, Director, JLS Consulting Speakers: Gavin Harris, Commercial Director, Skyscanner; Joey Seow, Regional Vice President West Asia & Africa, Singapore Airlines; Deema Anani, Commercial & Customer Service Director, Airport International Group

TUESDAY 30TH APRIL 11:00 - 13:00 ATM GLOBAL HALAL TOURISM SUMMIT 2019: THE FUTURE OF HALAL TOURISM The third ATM Global Halal Tourism Summit will look to the prosperous future of this fast-growing sector. Some of the world’s leading halal travel authorities will talk top trends and the growing role of technology in the Muslim space, including the digitisation of Umrah, while non-Muslim destinations will reveal their successful halal tourism strategies.

Moderator: Gemma Greenwood, Director, Content Inc. 11:00 - 11:40 SESSION 1: HALAL TOURISM TREND WATCH Find out the latest trends dominating the halal travel and tourism space, from noodle trips and the rise of affordable leisure and Umrah packages to ‘niches’ now considered mainstream including eco, ethical, CSR, all-female, experiential, personal development, gastro and adventure tourism. Halal travel experts reveal what’s hot, what’s not and what halal travellers of the future will demand from destinations and travel providers.

Speakers: Rafiuddin Shikoh, CEO and MD, DinarStandard; Chris Nader, Vice President-Development, Shaza Hotels; Mamoun Hmedan, Managing Director-MENA, Wego Middle East 11:40 - 12:20 SESSION 2: THE DIGITISATION OF MUSLIM TRAVEL We look at trends and players in the online travel space with new OTAs emerging offering a range of packages, travel options and experiences that meet the leisure and Umrah needs of Muslim travellers.

Speakers: Faeez Fadhlillah, CEO, Tripfez; Nabeel Shariff, Founder, Serendipity Tailormade; Nazaruddin

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Othman, Founder and CEO, Mosafer C by Ummah Collaboration; Mohammed M.S Binmahfouz, Founder and CEO, Umrah Business at HolidayMe 12:20 - 13:00 SESSION 3: HALAL TOURISM SUCCESS STORIES Non-Muslim travel destinations around the world are successfully targeting and catering to the halal tourism sector. We find out their strategies for attracting this lucrative market, from their provision of accommodation, facilities and services, to their marketing tactics, and more.

What are their next steps as they look to attract Muslim travellers of the future?

Speakers: Ed Fuller, CEO, Orange County Visitors Association, California; Enver Duminy, CEO, Cape Town Tourism; Mr. Kenji Ichimura, Deputy Manager, Global Projects Group, Global Projects Department, Japan National Tourism Organization 13:20 - 14:20 ONE TO ONE WITH ADEL ALI, CEO AIR ARABIA Air Arabia trail blazed the LCC (Low Cost Carrier) business concept to the Gulf region and recently celebrated its 15th birthday. From small beginnings the airline has grown to its current size as an operator of more than 50 A320 aircraft, flying more than eight million passengers a year and delivering strong profitability.

From the outset, Air Arabia has been led

by Adel Ali, a widely respected leader with vast experience in the industry. In this ATM exclusive interview with him, we’ll explore the reasons behind the airline’s success and discuss its plans for future network and fleet growth as well as learning about its customer profile.

Moderator: John Strickland, Director, JLS Consulting Speaker: Adel Ali, CEO, Air Arabia

14:40 - 17.00 ATM HOTEL INDUSTRY SUMMIT: OPPORTUNITY KNOCKS The first ATM Hotel Industry Summit will turn the spotlight on upcoming developments, technologies and concepts that will shape the region’s hospitality sector going forward. From new infrastructure and regional development hotspots to technologies and hotel models that put the guest experience first, a panel of industry experts will discuss how the industry will evolve.

Moderator: Gemma Greenwood, Director, Content Inc. 14:45 - 15:30 SESSION 1: REGIONAL DEVELOPMENT AND INVESTMENT HOTSPOTS Discover which areas of the Middle East are hotel development hotspots and why.

Speakers: Christopher Lund, Head of Hotels, Colliers International MENA; Louis Abboud, VP Development, Accor; Tariq Bsharat, Director of Strategy & Business Development, Marjan Properties; Tim Cordon, Area Senior Vice President Middle East and Africa, Radisson Hotel Group 15:30 - 16:05 SESSION 2: THE ‘NEW NORMAL’ - DIGITAL TRANSFORMATION SECRETS REVEALED To stay relevant, hospitality brands must place guests at the centre of all innovation and transformation strategies, leveraging technology to create meaningful experiences at scale. How can hotel firms create seamless, cross-channel journeys for their customers that prioritise personalisation? Our speakers reveal how hotel groups can excel in digital transformation, successfully satisfying the self-interest of each and every guest.

Speakers: Olaf Slater, Senior Director International Strategy & Innovation, Sabre Hospitality Solutions; James Britchford,

VP Commercial for IMEA, IHG; Gaurav Vijh, Regional Director Digital, Accor MEA; Kamal Parida, Vice President, Retail & Commerce, Data & Services, Mastercard 16:05 - 16:20 SESSION 3: GUEST SPEAKER DIRECT BOOKINGS IN THE BAG It’s time for hotels to stand up to commission-hungry OTAs and claim back ownership of their guests, says guest speaker Charlotte Gossage, the founder of new direct hotel bookings platform BookedHappy. Gossage will explain how her Dubai-based start-up empowers hotels to be much more than a room booking portal and drives direct business to their websites. The result?

Happy hotels, happy customers, happy partners, so it’s a win-win-win situation.

Don’t miss this lively session designed to make hoteliers think outside of the box.

Speaker: Charlotte Gossage, Founder, BookedHappy 16:20 - 17:00 SESSION 4: NEW HOSPITALITY CONCEPTS MAKING WAVES IN THE MIDDLE EAST Fresh hotel concepts are making their Middle East debut as the region attracts a more diverse range of visitors, as well as the next generation of modern travellers who demand a new type of hotel and dining experience. This session takes a look at upcoming market entrants that are reinventing the Middle East’s hospitality offering to find out what’s different – and why.

Speakers: Duncan Fraser-Smith, Vice President TFG Food & Beverage, The First Group; Ritesh Agarwal, Founder & CEO, OYO Hotels & Homes; David Lessard, Design Director, H+A; Bastien Blanc, Vice President Operations, InterContinental Hotels

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Seminar Schedule - Travel Tech Theatre

Travel Tech Theatre

Sponsored by

SUNDAY 28TH APRIL 13:00 - 14:00 GLIMPSE INTO THE FUTURE: HOW EMERGING TECHNOLOGY IS SIMPLIFYING THE TRAVEL EXPERIENCE Ben Vinod, Sabre Chief Scientist, will speak about how emerging technologies, such as AI, machine learning and customer segmentation can be used to simplify and personalise the customer experience and how new industry and behavioural trends are transforming the travel sector. He will share exciting real-world examples from both in- and outside the travel industry, and how the travel experience is likely to change as these technologies become more widely adopted.

Speaker: Ben Vinod, Senior VP & Chief Scientist, Sabre Corporation 14:15 - 15:15 HOW TO USE SOCIAL MEDIA TO REACH RUSSIAN AND CHINESE TOURISTS Russia and China are two of the most important markets for inbound tourism

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in the MENA region. One of the most effective tools to reach these markets is social media, but what social media platforms are best to use, and what content gains the most attention in Russia and China? Learn from people with expertise in the Russian and Chinese markets how to use social media in these two countries.

Moderator: Shane Dallas, Social Media Specialist, The Travel Camel Speakers: Jeremy Tran, MENA Regional Director, Reuter Communications; David AbiDaoud, Director - Digital & Social, Expo 2020 Dubai; Arina Nekrasova, Marketing and Communications Specialist, Q Communications 15:30 - 16:15 GET READY FOR DESTINATION X WHILE WINNING TRAVELLER TRUST AND LOYALTY WITH ANCILLARIES Demand for travel activities is expected to reach AED671 billion (US$183 billion) by 2020. Plus increasing emphasis

on dining, ground transportation, parking and insurance by travellers make delivering on-the-go access to destination services a must.

At the same time, nearly half of direct online bookings for destination services are now on mobile, meaning travel providers are missing out on this dynamic economy and are at risk of losing their travel clients’ loyalty.

The vast array of destination content and point of sales channels presents a unique experiential challenge for travellers, who demand transparency, trust and flawless execution with a swipe and a tap of their mobile screens.

Are you ready? Ghassan Teffaha will share findings from a recent global study and deep dive into: The strategic value of cross-selling; the role mobile and other emerging digital channels will play in the ancillary game and a look at effective merchandising practices to capture more of the traveller’s wallet in Destination X.

Speaker: Ghassan Teffaha, Global Head of Sales & Partnerships for Mobile, Amadeus 16:30 - 17:15 ZERO FRICTION FUTURE IN TRAVEL Join Terry Kane, Senior Executive Facebook MENA, to hear about how consumer expectations are changing and evolving all the time. Today’s travel consumers expect levels of convenience, speed and simplicity that weren’t possible a few years ago.

They want things now, any additional effort, step or inconvenience is friction. The travel businesses who will continue to succeed are those who remove friction for their customers.

Speaker: Terry Kane, Senior Executive, Facebook MENA

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4/23/19 11:27 AM

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Seminar Schedule - Travel Tech Theatre

MONDAY 29TH APRIL 10:30 - 11:15 HOW IMMERSIVE TECHNOLOGY WILL TRANSFORM THE VISITOR EXPERIENCE AT MEGA-EVENTS Visitors are increasingly seeking immersive experiences, with technologies such as augmented reality (AR) and virtual reality (VR) becoming commonplace and often expected. This trend is transforming how we design experiences to engage visitors with their surroundings and create a holistic experience.

Speakers: Iman Alomrani, Deputy Chief Technology Officer, Innovation and Future Technology, Expo 2020 Dubai; Alaa AlShroogi, Director – Immersive Technology – Innovation and Future Technology, Expo 2020 Dubai 11:45 - 12:15 VIRTUAL PAYMENTS FOR A SEAMLESS TRAVELLER EXPERIENCE Technology is playing a significant role in boosting companies’ efficiencies and payment methods are no exception.

Traditional payment methods such as credit cards, BTAs, cash and accounts payable, carry fraud risk and

reconciliation process costs. Evolving consumer payment trends are influencing changes in business payments. The increased availability and acceptance of consumer technology has created the need for corporates to adapt and respond to customers’ expectations.

Join this session to learn how virtual payments solutions help provide a seamless traveller experience and solve many other obstacles in business travel.

Speakers: Robin Boudsocq, Strategic Products Sales, Sabre EMEA; Andrew Sims, CEO, NEC Payments B.S.C 12:30 - 13:30 HOW TO POSITIVELY CHANGE THE PERCEPTION OF DESTINATIONS USING THE POWER OF SOCIAL MEDIA People use social media for inspiration when planning their travel, and how a place is perceived strongly impacts their travel choices. Learn how DMOs have used Social Media to positively change perceptions about their destination.

Moderator: Shane Dallas, Social Media Specialist, The Travel Camel Speakers: Paul Johnson, Editor, A Luxury Travel Blog; Natasha Amar,

Digital Content Creator, TheBohoChica. com; Siba Zada, Community Manager, The Jordan Tourism Board 13:45 - 14:30 TECHNOLOGY TAKING THE TRAVELLER EXPERIENCE TO THE NEXT LEVEL People travel to explore new countries, meet old friends. And travel is about emotion. Technology and innovation are enablers which help us personalise, offer end-to-end services and remove friction.

Come discover how it’s done at Amadeus.

Speaker: Julia Barry, Innovation Manager, Amadeus IT Group 14:45 - 15:45 THE DIGITAL VISITOR CYCLE RE-IMAGINED: A FRESH PERSPECTIVE FOR 2020 In this session, the Digital Tourism Think Tank will take a fresh look at the visitor path to purchase and look at the disruptive factors from the past five years which have changed the way we think, plan, book and experience travel. We’ll be bringing together experts from across the industry to share insights and discuss their take based on the latest data, first-hand knowledge and strategies.

Moderator: Nick Hall, CEO, Digital Tourism Think Tank Speakers: Iva Kutle Skrlec, Industry Manager Travel and Tourism, Google; Ernesto Sanchez Beaumont, Director - MEA Partner Markets & Retail Commercial Operations, Amadeus 16:00-17:00 THE STRATEGIES INFLUENCER MARKETING EXPERTS USE TO MAXIMISE CAMPAIGN VALUE AND AMPLIFY REACH This seminar will teach you how to leverage the two main strategies experts use to squeeze maximum value out of influencer campaigns: 1) Generating owned content for multiple brand platforms and 2) Planning plug-andplay evergreen content campaigns that will continue to generate leads and customers year after year.

Moderator: Matt Gibson, CEO, UpThink Speakers: Amanda Mouttaki, Owner, MarocMama; Ken De Pauw, DirectorDigital, Edelman Middle East

TUESDAY 30TH APRIL 10:30 - 11:15 CIRIUM WILL EXPLORE HOW INDUSTRY LEADERS ARE SHAPING AN INTELLIGENT FUTURE FOR TRAVEL Hear from a mix of airline, airport and technology experts as they discuss partnership opportunities that improve the traveller experience, now and in the future.

• How are your partnerships designed around positively impacting the traveller journey?

• What are examples of how that is impacting travellers now?

• What do you see coming in the future through these new open partnerships?

Moderator: Kevin O’Toole, VP Strategy, Cirium Speakers: Abdul Mikati, Managing Director, Dubai Technology Partners LLC; Louise Blake, VP Data, Seera (formerly Al Tayyar Travel Group); Khalil Lamrabet, Senior Vice President, Aviation Development at Abu Dhabi Airports 11:30 - 12:30 USING SOCIAL MEDIA TO IMPROVE CUSTOMER SERVICE AND ENCOURAGE YOUR STAFF TO BECOME YOUR ONLINE AMBASSADORS Social media can be used in many ways. It is an important tool in dealing with customer issues – but how can you make better use of this medium?

Plus, your staff can promote your brand on their own social media channels – but how do you best achieve this? Learn from tourism professionals on how to increase the

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effectiveness of your Social Media.

Moderator: Shane Dallas, Social Media Specialist, The Travel Camel Speakers: Fatin Said, Regional Communications Manager, Sabre Corporation; Shefali Vyas, Head of Social Media, Etihad Airways 12:45 - 13:45 HOW TO CHOOSE THE PERFECT INFLUENCERS FOR YOUR BRAND IN AN EVOLVING DIGITAL LANDSCAPE This talk will first teach you current influencer vetting best practices you can start using right now before moving on to discuss the future of influencer marketing, how the digital landscape is evolving, and the challenges and opportunities these changes will create.

Moderator: Matt Gibson, CEO, UpThink Speakers: Joonas Halla, PR & Media Manager, Visit Finland; Natasha Amar, Digital Content Creator, TheBohoChica.com; Amanda Mouttaki, Owner, MarocMama

customer service and experience in other sectors, are setting the expectation high in the business travel market.

Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East will speak to Sajish Tampi, Regional Manager- Saudi Arabia & Bahrain ITL World Travel Management Company, the leading travel company in the Middle East, about the landscape and dynamics of the business travel sector, challenges and opportunities in the Middle East and how Business Travel can be smarter to elevate the business traveller’s experience.

Moderator: Abdul-Razzaq Iyer, Vice President, Sabre Travel Network Middle East Speaker: Sajish Tampi, Regional Manager- Saudi Arabia & Bahrain, ITL World Travel Management Company

14:45-16:15 CONTENT & STORY TRENDS GIVING CENTRE STAGE TO EXPERIENTIAL TRAVEL The Experience Economy is ripe for the picking and we’ve seen rapid growth over the past two years in the activities sector as everybody tries to get on board with this growing trend. We’ll be looking at what makes a robust product and experience strategy for a destination, how to dovetail this with authentic messaging and storytelling and how to deliver this with effective targeting.

Moderator: Nick Hall, CEO, Digital Tourism Think Tank Speakers: Dominique Audibert, Associate Director, Whalar; Sofia Panagiotaki, CEO & Founder, NEEDaFIXER; Mary Ames, Director of Strategy, Xische & Co

14:00 - 14:30 SMART BUSINESS TRAVEL TO ELEVATE TRAVELLER’S EXPERIENCE: AN INTERVIEW WITH ITL TRAVEL Business travel in the Middle East is going through many transformations driven by high investments in the travel and technology infrastructure as well as well informed and techsavvy travellers with high adoption of latest technology. Those travellers, who are accustomed to a high level of

4/24/19 4:43 PM

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Global Stage - SEMINAR SCHEDULE

WEDNESDAY 1ST MAY 11:00 - 11:45 THE FUTURE OF PRICING INTELLIGENCE IN THE AGE OF NDC, PERSONALISATION AND MACHINE LEARNING In the age of NDC, airlines are regaining control of their distribution model, allowing for more sophisticated retailing techniques with differentiated and personalised offers. Complexity is increasing, along with the pressure on revenue. Pricing intelligence based

on up-to-date airfare information is changing the rules of the game not only for airlines but for the travel industry at large. Join us to hear how the travel landscape is changing and how machine learning and business intelligence are playing a role in this transformational journey.

Speaker: Harald Eisenaecher, Chief Commercial Officer, Infare

12:00-13:00 CREATING DESTINATIONS OF CHOICE Tourism Organisations are committed to developing and implementing successful Destination Marketing strategies and tactics to maximise tourism value for visitors while ensuring local benefits and sustainability.

Moderator: Maya Hojeij, Chief Editor & Senior Presenter, Dubai Media Incorporated

Speakers: Tricia Warwick, Director - Asia Pacific, Middle East, Africa, VisitBritain; Sigrid De Mazieres, Director - Gulf Countries, German National Tourist Office; Gamal Sadek, Regional Director, Oman Ministry of Tourism; Hazem Al Sawaf, Director of Marketing and Communications, Sharjah Commerce & Tourism Development Authority; Mamoun Hmedan, Managing Director - MENA and India, Wego

Inspiration Theatre 1 TUESDAY 30TH APRIL 10:30 - 11:15 TRUE OR FALSE: THE INTERACTIVE TRAVEL QUIZ Think you know all there is to know about the link between data creative?

Place your bets and beat the audience as some creative and travel myths are busted. See some real applications of the data and creative working together in harmony, for the most effective results. An interactive session that analyses what works best in the creative advertising world of travel with the chance to win some vouchers.

Speakers: Jenny Stanley, Founder & CEO, Appetite Creative; Nick Mott, Managing Director Data Architecture & Strategy EMEA, ADARA 11:30 - 12:15 HOW CAN TRAVEL AND TOURISM BEST REDUCE THE CARBON EMISSIONS OF OUR INDUSTRY? With high rates of growth, the sector will become more and more significant as polluters come under increasing pressure from regulators applying the polluter pays principle. The business case for reducing greenhouse gas emissions across all parts of the sector has never been stronger and public awareness of the issue and its consequences is rising. Climate change is happening now with wildfires, heat waves, flooding sea level rise and extreme weather events. The most recent IPCC report reminds us that human activities have caused a one degree celsius increase on pre-industrial levels. Recently emissions have begun to rise again and the IPCC is now forecasting, with a high degree of confidence, that global warming is likely to reach 1.5 degree celsius between 2030 and 2052 if it continues to increase at the current rate. Life will become increasingly unpleasant and dangerous for millions of us unless we take action.

Moderator: Harold Goodwin, WTM Responsible Tourism Advisor Speakers: Aravind Bryanna, Director

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of Engineering, Middle East & Africa, InterContinental Hotels Group (IHG); Amer Arafat, Technical Manager, Dubai Carbon Centre of Excellence; Laurent A. Voivenel, Senior Vice President, Operations and Development-MEA and India, Swiss-Belhotel International 12:45 - 13:30 UTILISING DESTINATION BRANDS TO ATTRACT HIGHER VALUE TRAVEL CONSUMERS With the ongoing disruption in digital technologies, travel consumers around the world are increasingly empowered in the travel path to purchase – able to view, research and engage directly with accommodation and transportation providers, attractions and in-market tour operators. This industry shift has resulted in a highly competitive environment for destinations, especially those in the Middle East. Brands and specifically how destinations position their unique selling points (USPs) are becoming increasingly important, as well as key for tour operators to align to. This session, jointly sponsored by travel and tourism management consultancies Twenty31 and Skylight Intelligence will explore the business case for strong destination brands, how tour operators can align their product and experience offerings and methods for measuring impact. The session will start with a presentation from Skylight’s latest destination brand assessment index, TravelView and then involve an engaging facilitated discussion with marketing strategists from select DMOs. Moderator: Oliver Martin, Partner, Twenty31 Consulting Inc. Speakers: Joe Naaman, EVP, Skylight Intelligence Corp.; Olof Yrr Atladottir, Director, Destination Marketing, The Red Sea Development Company; Sveccha Kumar, Director of Marketing & Promotion, Ras Al Khaimah Tourism Development Authority

13:45 - 14:45 THE EVOLUTION OF BESPOKE LUXURY TRAVEL Once upon a time we used to sit across a desk from a high street “travel agent” whenever we wanted to book a holiday.

It may sound strange, but it’s true.

Factoring in our holiday goals, timeline and available budget, these face-toface interactions would determine our best possible travel options - until these package holiday vendors gave way to the convenience of online booking.

History may not quite be repeating itself but (for some) the experience has almost come full circle. Luxury travellers now have the opportunity to experience a hybridised experience that combines the convenience of the internet with the hyper-personalised experience of liaising with travel experts to curate bespoke itineraries. One of

the key growth areas is destination weddings, where a third party is more likely to be involved in order to design the “perfect day”. This seminar explores the trajectory of bespoke luxury travel, with brand leaders and travel operators weighing in on how established brands can adapt their products and facilitate customers who are seeking something far from a generic hotel or resort experience.

Moderator: Steven Bond, Editor, Destinations of the World News Speakers: Michael Marshall, Chief Commercial Officer, Minor Hotel Group; Candice D’Cruz, VP Luxury Brand Marketing & Management, Marriott Luxury Brands MEA; Saurabh Rai, Executive VP-South Asia, MEA and Australasia, Preferred Hotels; Philippe Zuber, Chief Operating Officer and President, One&Only Resorts

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Seminar Schedule - Inspiration Theatre 1

15:00 - 15:45 RAISING AWARENESS OF SUSTAINABILITY For centuries, people across the MENA region have developed in countries subject to water stress and more aware than most of the importance of conserving natural resources. Three speakers from the region will discuss what role the travel and tourism

industry can play in raising awareness of the importance of addressing sustainability and showcasing the practical solutions to the challenge of sustainability which have been developed in the region.

Moderator: Harold Goodwin, WTM Responsible Tourism Advisor Speakers: Dina Mustafa, Head of Sustainability Operations, Expo

2020; Peter Stubbs, Director of HSE & Compliance, Jumeirah Group; Xavier Halbi, Hotel Manager & Regional Responsible Business Coordinator, Radisson UAE 16:15 - 17:00 TRAVEL ACROSS THE GCC: WHAT’S NEXT FOR THE WORLD’S MOST LUXURIOUS REGION?

Condé Nast Traveller Middle East Editor-in-Chief, Rhea Saran and CEO of Chalhoub Group, Patrick Chalhoub discuss trends in regional travel, luxury retail and the relationship between the two.

Moderator: Rhea Saran, Editor in Chief, Condé Nast Traveller Middle East Speaker: Patrick Chalhoub, CEO, Chalhoub Group

WEDNESDAY 1ST MAY 10:15 - 11:15 BURGEONING BLEISURE TRAVELLERS: HOW TO MAKE THE MOST OF THE BOOMING TREND Bleisure travel, the practice of combining business and leisure travel, has seen significant growth year after year, and will likely continue to boom as younger generations enter the workforce. A recent study commissioned by Expedia Group Media Solutions and conducted by Luth Research reveals what influences bleisure traveller decisions, including their preferences, priorities, resources and

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financial factors, as well as what makes a destination appealing for bleisure.

Through in-depth research findings and industry case studies, attendees will gain a deeper understanding of how to reach, engage and convert bleisure travellers from around the world, and leave with actionable insights to apply in their own marketing strategies.

Speaker: Andrew van der Feltz, Senior Director, EMEA & APAC, Expedia Group Media Solutions

11:30 - 12:15 TOURISM BROADENS THE MIND: CAN WE DO MORE? Tourists are increasingly demanding memorable experiences and opportunities for meaningful connections with local people. One of the great benefits of travel and tourism is the opportunities it creates for people from very different religions, cultures and backgrounds to meet and for the traveller or tourist to learn more of the history and way of life of the communities they visit. As Krippendorf, the founder of

Responsible Tourism pointed out, “every individual tourist builds up or destroys human values while travelling”. What can those of us in the industry do to foster understanding and celebrate diversity?

Moderator: Harold Goodwin, WTM Responsible Tourism Advisor Speakers: Husam Jubran, Director of Tour Guide Development, MEJDI Tours; Nada Badran, Founder, Wander With Nada; Dr. Hayat Shamsuddin, VP, Arts and Culture, Visitor Experience Division, Expo 2020 Dubai

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Inspiration Theatre 1 - SEMINAR SCHEDULE

Inspiration Theatre 2 TUESDAY 30TH APRIL 10:30 - 13:00 MEDICAL TOURISM AND WELLNESS TOURISM: UNDERSTANDING THE OPPORTUNITIES Major trends heating up in wellness travel and medical travel will be explored with our esteemed group of speakers and panellists. We will discover the challenges and opportunities for both medical tourism and wellness tourism in the MENA region (and globally) and the rise of a new kind of holistic – or integrative – or medical wellness travel. How can travel professionals get involved? Where are the opportunities to make money? Attendees will also hear the latest research and insights on the Middle East-North Africa wellness tourism and spa markets – the fastest-growing regional market in the world. With MENA wellness tourism growing 13.4 percent annually and MENA spa revenues growing 30.4 percent yearly. This new data will span everything from which nations are rising fastest in wellness travel across MENA to the eye-opening spending premiums wellness travellers are paying in some MENA nations.

10:30 - 10:45 LATEST RESEARCH, LATEST TRENDS: MEDICAL TOURISM AND WELLNESS TOURISM Speaker: Susie Ellis, Chairman & CEO, Global Wellness Institute, United States 10:45 - 11:00 PAST, PRESENT AND FUTURE OF HEALTH TOURISM FOR DUBAI Speaker: Linda Abdullah, Consultant, Health Tourism Department, United Arab Emirates 11:00 - 11:15 THE INTERNATIONAL PICTURE AND THE LATEST MEDICAL WELLNESS CONCEPTS Speaker: Dr. Yasser Moshref, CEO, Premedion, Germany 11:15 - 11:35 CEO PERSPECTIVE: THE STATE OF MEDICAL TOURISM Speaker: Andre Daoud, CEO,

Medcare, United Arab Emirates 11:35 - 11:50 THE FIRST MIDDLE EAST HOLISTIC WELLBEING RESORT: WHAT IS THE DISTINCTION? Speaker: Samir Arora, General Manager, The Retreat Palm Dubai, United Arab Emirates 11:50 - 12:05 AYURVEDA IS BECOMING WILDLY POPULAR: WHAT TRAVEL PROFESSIONALS SHOULD KNOW Speaker: Dr. Hafeel Ambalath, Founder & CEO, The Healers’ Clinic, United Arab Emirates 12:05 - 12:20 UNDERSTANDING INTEGRATIVE WELLNESS AND WHAT CONSUMERS WANT Speaker: Dr. Abhishek Jain, VP International Operations, WTS International, Inc., United States 12:20 - 12:55 PANEL Q&A: LET’S TALK ABOUT THE FUTURE Moderator: Susie Ellis, Chairman & CEO, Global Wellness Institute Speakers: Linda Abdullah, Consultant, Dubai Health Authority, United Arab Emirates; Andre Daoud, CEO, Medcare, United Arab Emirates; Dr. Abhishek Jain, Vice President, International Operations, WTS International, United States; Yasser Moshref, PhD, CEO, Premedion, Germany 12:55 - 13:00 MINDFULNESS BODYSCAN MEDITATION Speaker: Maria Paz, Wellness Coach & Co-Founder, MBS- A Happiness Center 13:15-14:15 TTN AND AUDIENCE ALIVE - PECHA KUCHA TRAVEL AGENTS COMPETITION 20 slides, 20 seconds, 20 questions.

Aimed at travel agents, destinations will be showcased through Pecha Kucha style presentations followed by a 20 question quiz with prizes up for grabs Moderator: Zamir Uddin, Presentologist, Audience Alive Speakers: Christopher Tutty, Director

of Sales-Leisure, JA Hotels & Resorts; Sherin Francis, CEO, Seychelles Tourism Board; Timothy Njihia, Area ManagerUAE-GCC Countries-Pakistan-Offline Markets, RwandAir; Arnold Anthony, Sales Manager UAE, RwandAir 14:30 - 15:15 UNLOCK THE SECRET OF EMOTIONALLY ENGAGING AND MEMORABLE TRAVEL CONTENT Branded content in the travel sector means telling stories, but how can you be sure you are delivering your brand story with impact and efficiency? What is the relationship between emotions, memories and brand outcomes and how can this be used to create more impactful content for travel brands?

The Science of Memory – the latest research project from BBC Global News – set out to answer this. By combining our award-winning Science of Engagement methodology with cutting-edge neuroscience, we tracked the emotion and memory impact of six brand films, including Dubai Tourism, with audiences around the world.

Speaker: Dr. Hamish McPharlin, Head of Insight, BBC Global News 15:30 - 16:30 ATM & WOMEN IN TRAVEL PRESENTS TAKING THE PLUNGE – EMBRACING OPPORTUNITY In 2019, women are looking to forge opportunities of their own in the industry, either as entrepreneurs or professionals and see the sector as an increasingly important channel, given its growing role in the UAE. Expo 2020 Dubai and new island destinations are just some of the opportunities for women who wish to launch or grow businesses. Women who are seeking employment or are already employed in the sector are also looking at the current opportunity for a chance to self-develop, progress their professional career and gain invaluable skills. Yet all of this requires leadership, selfconfidence and great resilience, qualities that women often have inherently yet question through self-doubt and imposter syndrome. How do you take the plunge and get the confidence to

lose sight of familiar ground in order to achieve success? How do you access your innermost strengths and call upon them at the most challenging yet possibly rewarding times? The Women in Travel meetup at ATM 2019 will discuss these topics with an exceptional team of speakers and mentors. Attendees will find themselves inspired, challenged and yet encouraged to take the plunge in order to pursue and succeed in their own ambitions in travel and tourism.

Moderator: Alessandra Alonso, Founder, Women in Travel CIC Speakers: Sarah Gasim, Hospitality, Travel & Tourism Consultant, NEOM; Andrea Bailey, Travel Counsellor, Travel Counsellors LLC; Emma Banks, VP F&B strategy & development EMEA, Hilton 16:30 - 18:00 ATM & WOMEN IN TRAVEL PRESENTS ENTREPRENEURSHIP IN TRAVELMENTORING & NETWORKING For the second year we introduce mentoring to Arabian Travel Market.

Once again we have gathered some amazing women who are industry professionals and entrepreneurs to act as your mentors. We are offering group mentoring sessions on pre-agreed topics of relevance to today’s women in travel that you will be able to book in advance.

Topics for discussion may include: Entrepreneurship, Female leadership, Work and Career, Personal and Professional Development. From 17.30 18.00 the event will conclude with some great networking. Refreshments will be available and we will continue developing the conversations, finding the inspiration and building this amazing international community of women over a drink.

Mentors: Sarah Longbottom, Director of Strategy and Planning, Cicero & Bernay; Sarah Gasim, Hospitality, Travel & Tourism Consultant; Andrea Bailey, Travel Counsellor, Travel Counsellors LLC; Emma Banks, VP F&B Strategy & Development EMEA; Cristina Tschuppert, CEO, Pearls of Switzerland; Nada Badran, Founder, Wander With Nada; Dr. Heather Jeffrey, Senior Lecturer - Middlesex University Dubai Campus; Gemma Sisia, Founder, The School of St Jude

WEDNESDAY 1ST MAY 11:45 - 12:45 ATM CAREER IN TRAVEL CARVING A SUCCESSFUL CAREER IN TRAVEL: ‘MY STORY’ Come and hear how these influential travel professionals have risen through the ranks and achieved their goals, as they share insight and anecdotes about what it takes to succeed. Whether you dream of being a sought-after travel influencer, or want to operate at the top of a leading hospitality company, our inspirational,

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all-female panel will talk you through the challenges they faced and their greatest accomplishments, with lots of great advice about following your own path.

This session is open to all attending ATM. Moderator: Faye Bartle, Managing Editor, Hot Media Publishing Speakers: Carly Neave, Content Creator and Influencer, Travel and Wellness Blog; Ailsa Pollard, SVP consumer ME&I, dnata Travel; Victoria Thatcher, Managing Director, Hot Media Publishing;

Gresha Schuilling, Manager, Field Marketing, Middle East & Africa, IHG 13:00 - 14:00 ATM CAREER IN TRAVEL - HOW TO GAIN A CAREER IN DIGITAL MARKETING: TIPS & RECOMMENDATIONS FROM THE PROS In this panel you will learn first-hand from expert influencers and digital marketers about their personal paths to success in the ever-changing digital landscape,

the tips they wish somebody had given them when they were first starting out, and their best advice for aspiring digital professionals in travel, followed by an open Q&A session with the audience. This session is open to all attending ATM. Moderator: Matt Gibson, CEO, UpThink Speakers: Natasha Amar, Travel Writer & Blogger, TheBohoChica.com; Paul Johnson, Editor, A Luxury Travel Blog

4/23/19 7:47 PM

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Feature - Exhibitor Profile

An enticing offering Marwan bin Jassim Al Sarkal, Executive Chairman of Shurooq, explains how Sharjah’s multitude of memorable experiences have helped boost the emirate’s profile around the world Renowned for its cultural attractions and authentic experiences, Sharjah has always proved popular with travellers throughout the Middle East. However, in recent years the emirate has looked to increase its global appeal as it bids to attract more than 10 million tourists by 2021.

In order to achieve this the emirate has looked to diversify its offering, developing a wide range of projects that cover everything from leisure and adventure to business and eco-tourism.

We speak to Marwan bin Jassim Al Sarkal, Executive Chairman of Sharjah Investment and Development Authority (Shurooq) to learn more about the emirate’s ongoing transformation.

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HOW HAS SHUROOQ LED THE DEVELOPMENT AND DIVERSIFICATION OF THE EMIRATE? Shurooq has been one of the top government entities leading the positive growth the sector has been experiencing, with a forecast of an increasing 2.7 percent in GDP growth between 2018 to 2019 attributed to the tourism and trade sectors. We contributed more than US$400 million (AED1.5 billion) to new hotel investments in 2017 and have been instrumental in developing leading destinations within the city such as Al Qasba, Al Majaz Waterfront, Noor Island, Al Montazah Park and the Heart of Sharjah project.

These have played a great role in boosting the emirate’s leisure and cultural status, while also attracting unique business, entrepreneurs, retailers and hospitably operators. This will in turn provide visitors with a multitude of memorable experiences. Furthermore, we continue to build on partnership ventures in areas such as retails, real estate, environment, healthcare and investments, which all contribute to the emirate’s tourism status.

WHAT ARE SOME OF THE MOST RECENT PROJECTS DEVELOPED BY SHUROOQ THAT YOU BELIEVE WILL BE CRUCIAL TO THE TOURISM SECTOR? There are numerous projects but amongst the most vital are the Sharjah Collection, Al Bait Hotel, Khorfakkan 3

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1 Marwan bin Jassim Al Sarkal 2 Buhaira Corniche in Sharjah 3 The Kingfisher Lodge

beach, Maryam Island and Kalba Waterfront. The Sharjah Collection is a group of distinctive luxury lodges and eco-retreats purposefully located in key locations throughout the emirate.

Consisting of the Kingfisher Lodge, Al Faya Lodge and Al Badayer Oasis Lodge, each will have a distinct identity. We are also excited about Al Bait, which means home in Arabic, as it is part of an Emirati conservation project in Sharjah spearheaded Shurooq. A first of its kind five-star luxury and cultural destination, it has 53 rooms and suites and is home to a museum and library that archives Sharjah’s history.

We are also keen to make Khorfakkan beach one of the most attractive beach destinations in the emirate.

Once completed, it will feature an array of service facilities and world-class hospitality amenities – including an amphitheatre, a walkway overlooking the beach, a skating rink, sports courts, picnic areas and a children’s play area.

There will also be restaurants, cafés, beachfront retail outlets and gardens that reflect Islamic architecture.

WHAT ARE SOME OF SHUROOQ’S LONG-TERM GOALS AND OBJECTIVES THAT WILL HELP GROW THE APPEAL OF SHARJAH AROUND THE WORLD? We want to continue to attract the most unique investments, partnerships and projects that introduce new options for growth and diversification of assets for global markets. As an example, we launched the emirate’s first-ever megasustainability project in partnership with Diamond Developers, called the ‘Sharjah Sustainability City’. Spanning a total area of 7.2 million square feet, it will be completely powered by a fully renewable energy gridline with 100 percent water and waste recycling capabilities.

Most recently, we have partnered with REI Holdings, which will facilitate the introduction of the UAE’s first Korean hospital in Sharjah. Specialising in openheart surgeries, it will play a key role in boosting the emirate’s healthcare sector, also contributing to the growth of healthcare tourism across the country.

In conclusion, Sharjah has an economy with numerous untapped sectors and possibilities that provide direct advantage to local and global businesses looking to expand their operations in the UAE and the region. Our existing and ongoing projects and partnerships are a reflection to the flexible and diverse possibilities the emirates has to offer.

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Feature - Exhibitor profile

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A complete experience The Dominican Republic will be showcasing its tourism diversity as the Caribbean country looks to entice more visitors to its shores Despite its location in the heart of the Caribbean, the Dominican Republic remains something of an unknown entity to many Middle Eastern travellers – as you’d expect for a destination 12,346kms from Dubai.

Don’t be misled about its tourism appeal though: 6.5 million visitors passed through its eight international airports last year and tourism continues to grow at a fast click, recording an average annual increase of 6.2 percent.

With more international connectivity – Emirates is eyeing services to Panama City and Mexico – the omens appear favourable. The Dominican Republic is the most popular tourist destination in the Caribbean and ranks in the top five overall in the Americas.

As the country’s tourism officials touch down at Arabian Travel Market, the key messaging

will be to emphasise the country’s diversity under its ‘Has it all’ slogan.

“We are proud to be the most diverse island in the Caribbean,” said Alexandra Streltsova, Director, Dominican Republic Tourism Board, Office for Central Asia, Turkey and Middle East.

“It remains the premier destination for visitors looking to play golf, arrange romantic celebrations and organise meetings – and we have some of the best beaches, great nightlife, and plenty of shopping, history and culture.”

This year also sees a greater emphasis on Experience Tourism, providing new and returning visitors with ideas for getting the most out of their stays.

Alongside some of the best beaches in the world – scattered along more than 1,600km of coastline – and high standards of accommodation, visitors

We have some of the best beaches and plenty of history and culture 2

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feel the rhythm of the Caribbean with merengue and bachata dancing, delicious Dominican cuisine and unrivalled attractions covering national parks, mountains and rivers.

Underneath the ‘complete destination’ umbrella, the country – whose population stands at 10 million – promotes seven sub-destinations and key tourism segments. “We will keep working hard on improving our services and extending the range of offers to the consumers aiming at meeting every need and satisfying every category of the client,” added Streltsova.

Its MICE offering is similarly diverse with modern convention centres and historical venues capable of hosting events from 200 to 5,000 people.

Dominican Republic is turning into an attractive ‘bleisure’ destination with corporate-friendly facilities complemented by fun, relaxing locations. Business and leisure travel spending is growing by 5.6 percent and 4.1 percent respectively, according to World Travel & Tourism Council data, and travel and tourism investment grew 8.1 percent in 2018, making it the stand-out performer in the region.

With its picturesque beaches, welcoming people and ideal yearround climate, the Caribbean country is drawing more visitors to its sun-kissed shores. Bávaro Beach was one of the most ‘Instragrammed’ beaches last year, attracting more than 83,000 posts.

“Our diverse tourist attractions and terrain speak to visitors with a broad range of interests,” said Magaly Toribio, Marketing Advisor for the Dominican Republic Ministry of Tourism.

“Travellers are delighted by the variety of experiences, from whale watching to

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1 El Limon Waterfall 2 Puerto Plata 3 Santo Domingo

exploring our national parks system to indulging in traditional Dominican fare.”

Hiking, biking and diving spearhead the country’s experiential travel – and this year the country is pushing its wellness offering, from oceanfront yoga retreats to spa treatments for mind and body.

Meanwhile, visitors to the capital Santo Domingo, can take culinary tours as well as guided tours on cigar and coffee production.

Dominican Republic Ministry of Tourism is also keen to promote destinations off the beaten path, such as Montecristi’s wild landscape in the north-west.

“We invite everyone to live the great experience of the Dominican Republic with us and become the part of the journey of your life, whether it be a business trip, a honeymoon escape, or a family vacation trip,” added Streltsova.

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Destinations

Dubai

Dubai International Airport’s passenger traffic reached 89.1 million in 2018, maintaining its position as the world’s busiest airport for the fifth consecutive year

Dubai Tourism / ME3110, ME3140

It’s not just the record-breaking attractions defining the emirate’s world-famous skyline that set Dubai apart. In fact, it’s the diverse and well-rounded offering that attracts millions of tourists to this modern metropolis year after year.

Families visiting with little ones will find an overwhelming array of things to do, from theme parks like Legoland Dubai to tropical rainforests – The Green Planet – in the heart of the desert.

Those looking for a culture fix will find enough and more across the city’s many art galleries, including the newly opened Jameel Arts Centre. For live entertainment, Dubai Opera and Al

Dubai Water Canal

With all efforts geared towards Expo 2020 next year, Dubai is all set to welcome a host of exciting new additions to the emirate’s tourism proposition Habtoor Theatre promise a spectacular showcase of performances each month, while the city’s historic quarters offer a rare glimpse into Dubai in the pre-oil era.

Also promising a true dose of retail therapy is the world’s largest shopping space, The Dubai Mall, alongside many other shopping

Dubai Opera

Abu Dhabi

Department of Culture and Tourism – Abu Dhabi / ME2115, ME2250

The year 2017 saw Abu Dhabi cement its status as a major cultural hub with the much-anticipated opening of Louvre Abu Dhabi. But given the UAE capital’s penchant for all things extraordinary, Abu Dhabi did not cease to amaze tourists and residents alike in the year that followed. The emirate welcomed Warner Bros. World Abu Dhabi in the summer, bringing a whole new experience in

entertainment to Yas Island, while December saw the capital celebrate its rich heritage with the opening of cultural landmark Qasr Al Hosn. In the years to follow, Abu Dhabi will also be home to cultural heavyweights Guggenheim Abu Dhabi and Zayed National Museum.

Add to that a slew of new hotel openings, and the destination is well positioned for a leap in visitor numbers.

December saw the capital celebrate its rich heritage with the opening of cultural landmark Qasr Al Hosn

Louvre Abu Dhabi

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Dubai Museum

venues that promise big labels and great bargains during sale periods.

Dubai’s diverse proposition continues to evolve in 2019 as the emirate gears up to host Expo 2020, starting October next year. In the lead up to the Expo, the city will welcome a string of new hotels, leisure destinations, iconic attractions including The Tower at Dubai Creek harbour – all set to beat the Burj Khalifa as the world’s tallest building – as well as changes

to the public transport network to accommodate for the increase in arrivals during the six-month period.

During the first half of 2018 alone, Dubai welcomed 8.1 million tourists, with India, Saudi Arabia and the United Kingdom bagging the top three source market spots. But, thanks to relaxation in visa rules, Chinese and Russian visitor numbers saw a sharp rise, with this steady growth expected to continue throughout 2019.

Now home to nearly three million residents, the emirate was initially designed by Japanese architect Katsuhiko Takahashi in 1967 for a population of 40,000 Figures released by the Department of Culture and Tourism (DCT) – Abu Dhabi revealed that during the first eight months of 2018, the emirate recorded more than 1.3 million visitors, an increase of 5.8 percent compared to 2018. This year, the capital has its sights firmly set on new markets in Asia, thanks to increased arrivals from India. Visitor numbers from the subcontinent were up by 19 percent during the first six months of the year alone with Chinese tourists following closely behind. In 2019, Abu Dhabi expects India to continue to be the largest source market for overseas arrivals.

Supported by the loosening of entry visa requirements, Russian tourism figures also received a major boost last year.

An eclectic mix of attractions draws tourists to Abu Dhabi all year round. From the majestic Sheikh Zayed Grand Mosque and Louvre Abu Dhabi, to high-profile events like the Formula 1 Etihad Airways Abu Dhabi Grand Prix that takes place

Qasr Al Hosn

annually on Yas Marina Circuit, there’s plenty to see and do. But the spectacular showcase of everything Abu Dhabi has to offer does not end with its record-breaking manmade marvels. The emirate also boasts an abundance of natural attractions with lush green mangrove forests dotted around the capital, turquoise blue waters surrounding more than 200 islands that call Abu Dhabi home and an incredible array of desert wildlife.

4/24/19 4:53 PM

Destinations

Germany

German National Tourist Board / EU5930

With greater country-wide connectivity, world-renowned vibrant cities and a range of cultural and natural attractions, it is little wonder Germany continues to shine as a tourism destination.

Home to medieval castles, Roman ruins, epic forests and romantic palaces, the country has an offering that can rival any destination in the world.

When it comes to the big cities, Munich’s year-round calendar of events, Hamburg’s ongoing renaissance and multicultural Frankfurt continue to draw visitors of all ages. Meanwhile, cultural interest in Berlin has been heightened this year with the 30th anniversary of the falling of the Berlin Wall. The capital is also home to iconic locations such

Home to more than 6,200 museums, around 820 theatres and close to 8,800 libraries, Germany has more cultural centres than any other country in the world

Munich

It is not just Berlin and Munich which are drawing international tourists, Saxony attracted more than one million visitors for the first time in 2018 Dresden

Berlin

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as Brandenburg Gate, which has played a major role in Germany’s history.

Aside from the major towns and big cities, there is plenty to explore from the Alps in Bavaria to the quaint villages in the Black Forest. There are also mustattend events like Oktoberfest, while the Christmas markets each December perfectly embody the festive spirit.

With so much on offer it is no surprise to learn that the number of overnight stays by foreigners increased by five percent to 87.7 million last year. And it is not just Berlin and Munich which are drawing international tourists, Saxony attracted more than one million visitors for the first time in 2018. And according to UNWTO forecasts, this year is set to be even more successful with international arrivals projected to rise by around four percent.

The hospitality industry has been quick to react to the increase in arrivals, with a host of new hotels set to open in the coming years. Four IntercityHotels are set to open in the next 18 months as well as two Steigenberger properties in 2020. The country is also investing heavily in infrastructure, with plans in place for AED1,100billion (US$299.6 billion) to be spent on overhauling and interlinking Germany’s transport system.

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Destinations

Bhutan

The local name for Bhutan is Druk Yul which means “Land of the Thunder Dragon.” The dragon also appears on the Bhutanese flag

The Tourism Council of Bhutan / AS2066

From adventure travel to a spiritual retreat, Bhutan’s natural landscape and cultural traditions offer travellers a world of opportunity. Set amongst the majestic Himalayas, activities include hiking, trekking, kayaking, mountain biking and fishing. Rafting down crystal clear, glacier-fed rivers or trekking through lush, virgin forests, Bhutan brings together culture and adventure in an unspoilt and unexplored environment. With its roots in Buddhist tradition, Bhutan has become a spiritual destination. Offering a range of meditation and wellbeing retreats, therapeutic hot springs and traditional Bhutanese medicine, Sowa Rigpa, which dates back to the 17th century, Bhutan has become somewhat of a wellbeing escape. The festivals though religious, offer an insight into the local culture and tradition, and a chance to see the beautiful, colourful celebrations of the Bhutanese people.

Nature lovers have plenty to experience. A paradise for bird lovers and ornithologists, there are over 670 species of birds recorded and many more yet to be discovered. Around 50 species of the known birds are winter migrants, including ducks, waders, birds of prey, thrushes, finches and buntings. Its

national parks, nature preserves, and wildlife sanctuaries are protected and cherished. Most of these protected areas were first set aside in the 1960s, originally covering most of the northern and southern regions of Bhutan. Today, protected areas cover more than 42 percent of the kingdom, mostly in the northern regions

Its national parks, nature preserves and wildlife sanctuaries are protected and cherished

Himalayan valley

The Tiger’s Nest

and most line much of Bhutan’s international borders with China and India. From 2016 to 2017, Bhutan saw a growth of 21.5 percent in visitor numbers, reaching 254,704. Cultural tourists made up 88.4 percent of the total leisure arrivals followed by adventure and less than one percent comprised of spiritual and wellness and nature. The exit survey has also revealed that major draw cards for the international tourists are culture and tradition (68.6 percent) to consider Bhutan as a destination followed by nature and ecology (8.7 percent).

CENTARA’S REGIONAL GROWTH PICKS UP SPEED WITH DOHA OPENING

Centara Muscat Hotel

Centara Deira Islands Beach Resort Dubai Centara West Bay Residences & Suites Doha

Centara’s development in this important growth region is set to continue. Next year will see the opening of the upper upscale Centara Grand Hotel Doha as well as Centara Deira Island Beach Resort in Dubai. The latter, Centara’s first hotel in the UAE will offer a themed wonderland for families and will include a water park and extensive children’s entertainment.

Centara Hotels & Resorts, Thailand’s leading hotel operator, has reached a major milestone in its expansion into the dynamic Middle East with the much anticipated opening of Centara West Bay Residences & Suites Doha.

This is the group’s debut hotel in Qatar and its opening marks the arrival of the group’s second operating hotel in the Middle East following the launch of Centara Muscat Hotel in Oman in 2017.

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Destinations

Saudi Arabia

Saudi Arabia possesses approximately 22 percent of the world’s oil reserves and is the world’s largest exporter of petroleum liquids

Saudi Commission for Tourism and National Heritage / ME4410

its offering. The destination is touted to span nearly 34,000sqkms between the cities of Umluf and Alwaj, and includes the development of 50 islands on the coast, which will be turned into luxury resorts.

But for those looking to visit before the site opens up in 2022, there are nearly 10,000 natural and cultural heritage sites in the country, from the mountain city of Taif to ancient Nabatean tombs and the colourful underwater world of the Red Sea. Visitors can also enjoy outdoor

Riyadh skyline

Clock tower, Makkah

Traditional dress

The kingdom revealed plans to create a tourism hotspot along the Red Sea coastline to enhance its offering

Elephant rock

Religious tourism has always been a mainstay of the Kingdom of Saudi Arabia, with the holy city of Makkah being one of the most visited sites in the world.

But in line with Vision 2030, the country is seeking to attract a growing number of business and leisure travellers while also giving its economy a boost by diversifying from its dependence on oil.

In 2018, the strict visa requirements were eased, giving visitors the opportunity to travel to the country on an ordinary 14-day tourist visa. Earlier last year, the kingdom also revealed plans to create a tourism hotspot along the Red Sea coastline in a bid to enhance

activities such as climbing, cycling, diving and desert camping in addition to exploring a host of archaeological sites and palaces.

Figures from the Tourism Research & Information Centre predict visitor numbers are expected to increase sharply in the coming years — from 18 million in 2015 to 25.8 million in 2020. To meet that need, the kingdom is working with hospitality partners to bring an array of new openings to the country, including the world’s largest hotel, the 10,000-bedroom Abraj Kudai, due to open in Makkah in 2019.

Morocco

Morocco hosts Africa’s highest ski resort in Oukaïmeden. Located in the Atlas Mountains, it stands between 8,500 and 10,500 feet above sea level

Moroccan National Provincial Tourist Office / AF5110

From Marrakesh to Fez, Rabat to Casablanca, the country is brimming with culture of all kinds. Known for its vibrant colours, from artwork to terrains, pottery to architecture, spices to costume, Morocco is a unique jewel in the north African crown.

A vibrant mixture of traditional and contemporary, Marrakech, known as the red city, brings its bazaars with their bright colours and oriental scents,

and will transport you into another world in the blink of an eye. Rides in horsedrawn carriages, sun-soaked terraces, street artists and other activities bring a vibrancy both day and night. From themed venues to trendy clubs and more traditional cultural evenings, the city spoils visitors with its abundance of choice.

Fez offers music festivals, UNESCO heritage sites and an array of other delights while the capital Rabat has

Jamaa El Fna Market

Chefchaouen

Over 30 major new hotels are due to open in the coming two years

Kasbah Ait Ben Haddou

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been dubbed the green city with its lush botanical gardens.

Development around the country is rife. Its location at the intersection of Europe and Africa make Morocco a crossroads bordered by the waters of the Mediterranean and open to the vast stretches of the Atlantic Ocean. Visitors will find vestiges of the great Mediterranean civilisations, such as the

Roman ruins at Volubilis in the north and architectural works attesting to the old French presence in Rabat, in addition to the treasures of Muslim civilisations scattered throughout the rest of the country, including the Kasbah of the Udayas, and many other examples of the myriad dynasties that succeeded one another.

Visitor numbers continue to grow, rising to 12.3 million in 2018 from 11 million in 2017, while more than 30 major new hotels are due to open in the coming two years. Radisson Blu will open its first property in Morocco later this year, in Casablanca, with Ritz-Carlton also launching a new resort 10 miles from Tetouan.

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Vox Pops

What the exhibitors say...

HE KHALID JASIM AL MIDFA Chairman SHARJAH COMMERCE AND TOURISM DEVELOPMENT AUTHORITY “ATM is considered one of the most important international gatherings in the field of tourism, which SCTDA seeks to capitalise on as we work toward attracting 10 million tourists by the year 2021. Our goal for ATM is to promote Sharjah as the perfect family-friendly destination in addition to the diverse landscape and outdoor tourism attractions. We also hope to adopt more innovative technology to enhance delivery of our tourism packages.”

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LAURENT A. VOIVENEL Senior Vice President, Operations and Development for the Middle East, Africa and India SWISS-BELHOTEL INTERNATIONAL “The Middle East region continues to present us with a fantastic chance to further enhance and diversify our portfolio. In the GCC this year, we are going to open seven exceptional hotels. In addition, we have a robust development pipeline that will double our inventory of keys by 2020.

We look forward to a strong participation in ATM where we will showcase our existing and upcoming projects.”

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DAVID GARNER Vice President Sales & Marketing

DECLAN HURLEY Corporate Vice President – Sales

MINOR HOTELS “As the hospitality market in the GCC region becomes more competitive each year, it’s important for Minor Hotels to have a strong presence at ATM, both showcasing our brands and highlighting our properties on destination stands. At ATM, we plan to showcase our brands and properties, and grow our brand awareness and market share within the region. We will also be launching new hotels opening in 2019, this includes properties in Tunisia, Mauritius and in Lebanon.”

ROTANA HOTELS AND RESORTS “We look forward to participating in ATM 2019 to reinforce our position as one of the leading hotel management companies in the region and highlight our impressive portfolio of branded accommodation, including new properties set to open this year.

As we continue to push ahead with our long-term growth strategy, we are optimistic that ATM will provide us an excellent opportunity to connect with our partners and strengthen our business relationships.”

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EMAAR HOSPITALITY GROUP “ATM is a key platform for Emaar Hospitality Group and provides the strongest exposure for brands to experts and decision-makers and is a mustattend event for all industry stakeholders. We will put the spotlight on our ongoing and under-development projects and also have exciting news for the industry, which we will announce in due course.

Through our participation, we aim to further underline our credentials as the UAE’s homegrown hospitality business that is going global.”

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DOMINICAN REPUBLIC TOURISM BOARD OFFICE FOR CENTRAL ASIA, TURKEY AND MIDDLE EAST “ATM is undoubtedly the main platform for GCC companies and organisations in the tourism sector. This year, we plan to showcase the variety of options for leisure and travel in the Dominican Republic. It is a diverse multifaceted destination where everyone can find things to do and places to go, for every budget and preference.

Those who believe it is just a romantic beach escape will find much more to discover.”

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AJMAN TOURISM DEVELOPMENT DEPARTMENT “ATDD promotes tourism in the emirate at the local, regional and international level, and we plan to showcase the many offerings for visitors and the investment opportunities in the emirate’s flourishing tourism sector at ATM. Ajman is attracting growing numbers of tourists and investors, with a year-on-year increase of 16 percent in the number of guests at our hotels and resorts. Our goal is to welcome 800,000 visitors per year by 2021.”

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HE SALEH MOHAMED AL GEZIRY Director General

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As Arabian Travel Market 2019 opens its doors, a selection of international exhibitors share their goals and ambitions for this year’s show

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ABDULLA AL ABDULLA Chief Operating Officer

SAMIR HAMADEH General Manager

NAYEF AL MOOSA Chief Executive Officer

CENTRAL HOTELS “ATM 2019 is the perfect platform for us to showcase and promote our existing and upcoming portfolio of hotels as well as expand our network by securing new business partners. In 2018, we successfully launched two five-star properties in Dubai and will continue our expansion this year with another luxurious opening. We also have three other fabulous properties under development in the emirate, namely the Diamond Central Business Bay, Island Central and Central House Citywalk.”

ALPHA DESTINATION MANAGEMENT “We are proud to play a pivotal role in supporting Dubai’s tourism vision and delighted to showcase the best of the emirate to our partners. ATM presents us with the opportunity to leverage awareness about the latest developments in Dubai as well as give our partners a first-hand understanding of the unique experiences awaiting travellers all year round. We will be receiving more than 200 tour operators at our stand to discuss stronger business to the destination in 2019.”

A.A. AL MOOSA ENTERPRISES “There is no better platform for the hospitality industry to inform trade professionals, investors and developers of our latest updates than ATM. Our participation last year was a great success and we expect no less than the same turnout this year. As our hospitality wing continues to grow, it is important to keep the industry well informed about our recent developments. This year we are announcing the rebranding of one of our hotel properties as well as sharing updates about our upcoming hotels.”

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MARHABA

Savour the tranquility of this island escape nested by the mangroves and wildlife of Sharjah's east coast

+971 9 201 1900 | myskhotels.com |

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call for an even

Introducing the all-new InAbuDhabi.com Visit Stand ME2115 and ME2250 To Sort Your Plans #InAbuDhabi ___ATM 2019 D1_AD____.indd 14

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