TECHNOLOGY, CREATIVITY, AND A FLEXIBLE APPROACH ARE THE DRIVING FORCES BEHIND THE CONTINUAL SHIFT. DESIGN MIDDLE EAST APPLAUDS THE REGION’S LEADING FIT-OUT CONTRACTORS 2023 FOR ADAPTING TO THE TIMES, EXCEEDING CLIENTS' EXPECTATIONS, AND CREATING REMARKABLE PROJECTS THAT ENHANCE THE REGION'S LANDSCAPE.
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A peaceful enclave hidden within the woodland.
Choose from a range of well-appointed homes, from two-bedroom townhouses to six-bedroom signature villas. Every residence at Sequoia blends nature-inspired design and features with the latest smart home technology, bringing you environmentally friendly convenience and comfort.
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16
INTERVIEW
En route to En Fuego
Sarah-Jane Grant, Managing Director for GCC at LXA, discusses the design idea of the spectacular En Fuego Restaurant at Atlantis the Palm in Dubai.
20 INTERVIEW
Awe-Inspiring
Nicola Coropulis, Chief Executive Officer of Poltrona Frau, discusses the brand's illustrious history, tapping into the region's premium furniture market, and what is exciting in the pipeline.
50 DÉCOR REVIEW
Roving Around Deborah Lecci, Hotel Manager – Rove Hotels, discusses her leadership role, the brand’s distinctive design features, and how technology and sustainability are changing the face of the industry.
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PROJECT
Muted & Marvellous
Yasmin Farahmandy, the founder of Y Design Interiors, worked her magic on the refurbishment of The Grand Hyatt's luxury private residences.
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Celebrating Heritage
Collective Africa, a luxury concept store, presents an extraordinary variety of products that reflect the multitalented continent via cutting-edge designs inspired by Africa and collected from all over the world. Collective Africa, located in Jumeirah Al Naseem and Bungalo34 Pearl Jumeira Island, displays stunning ranges of handcrafted home decor and jewellery, as well as designer clothes and beauty products.
Huge thanks to the ever-changing and incredibly dynamic fit-out contractors for being the backbone of every project we see./ NOZOMI, RIYADH A new five-star restaurant on King Fahed Road in Riyadh for Al Moajil Hospitality, adding to existing Nozomi outlets in Khobar and Jeddah. This project is by RAM. In 1999, KPS expanded to Saudi Arabia where it was branded as RAM Construction. /
Many years ago, when I first started working as a journalist, I was astounded at how quickly the day would pass; the pace of being in the publishing sector is something that no other field can match. The rush, the deadlines, the shoots, the videos, the social media, and so much more.....
We received so many responses that the given days were quickly consumed, and it was quite challenging to compile the Powerlist. We'd like to thank everyone for their tremendous support and enthusiasm for this issue. The June issue honours the top fit-out contractors for being the foundation of every project we see.
When I began working on the Fit-Out Powerlist 2023 in this special June edition, I felt all of these and more. Trends in the commercial fitout sector are shifting faster than ever before to meet the needs of the clients. Companies are being compelled to develop and compete in a quickly changing environment in a more multifaceted and digitally connected world. Growth relies heavily on agility and flexibility. Employee activities and responsibilities are changing as a result of technological advancements. It's not an easy task to keep up with rising demand, but kudos to these incredible fit-out vendors who are doing it with utmost devotion. They provide unparalleled help to the design business.
Roma Arora Editor roma@bncpublishing.net
CEO WISSAM YOUNANE wissam@bncpublishing.net
DIRECTOR RABIH NAJM rabih@bncpublishing.net
GROUP PUBLISHING DIRECTOR JOAQUIM D’COSTA jo@bncpublishing.net +971 50 440 2706
EDITOR ROMA ARORA roma@bncpublishing.net
CREATIVE LEAD ODETTE KAHWAGI design@bncpublishing.net
ART DIRECTOR SIMONA EL KHOURY
MARKETING EXECUTIVE AARON JOSHUA aj@bncpublishing.net
DIGITAL MEDIA PRODUCER ALEXANDER BUNGAS Alexandar@bncpublishing.net
Herman Miller and Tokyobased designer Naoto Fukasawa
introduce the Asari Chair by Herman Miller (Asari)—a new chair that provides sophisticated ergonomic performance in a soft form—and a design that is as comfortable as it is beautiful.
Asari was inspired by organic forms found in nature. Its name means “clam” in Japanese and is an anthropomorphic metaphor for the shape of the chair’s back, which is available in high- and mid-back height. Eight color flood options accentuate the sculptural form by featuring one hue across the base, arms, and chair body. Bespoke blended options are also available, with over 180 color combinations available to contract customers.
Asari is Herman Miller’s latest demonstration of problem solving through modern design. As professionals have established remote and hybrid work arrangements that include dedicated offices or multi-purpose living spaces, there is a need for seating that combines ergonomics and
refined aesthetics. At the same time, organizations returning to physical spaces are considering a more residential environment that makes the office a destination with the comforts of home.
“The evolution of work means the needs for spaces both at home and the office have transformed,” says Ben Watson, President, Herman Miller. “Asari, created with visionary designer Naoto Fukasawa, delivers what today’s workers need through intuitive adjustment, new leather and fabric offerings, clean aesthetic, and ergonomic performance.”
“My goal was to inspire joy and create a new form, ultimately becoming the next upholstered icon,” says Fukasawa. “A core part of my design ethos is to simplify the way we live, imbuing each creation with an attraction that makes people feel dear to it, a timelessness and longevity that enhances a human process.”
Hard-working soft seating:
Asari provides the initial instant comfort desired in an upholstered chair with the long-term benefits expected from a work chair. Tailored for the user, a synchronous self-adjusting tilt provides natural
movement while PostureFit® adjusts to fill the void that exists between the lower back and the back of the chair, providing natural alignment of the spine. The contoured seat pad minimises pressure points and provides the ultimate support.
Artfully curated textiles and leather:
Herman Miller collaborated with leading interiors textile creator Maharam, a brand within the MillerKnoll collective, to introduce new materials to the office seating portfolio. Guided by the Maharam Design Studio’s expertise, two textiles and a leather have been curated to suit the character of the chair: Meld, Luce, and Stow. Maharam’s Meld and Luce woven textiles are constructed with wool and polyester sustainably sourced throughout Europe. Maharam’s Stow leather is sourced from a boutique tannery in Northern Italy and reflects the brand’s carefully honed techniques passed down over generations as one of the oldest leather producers in the world. Asari can be purchased online or through Herman Miller & MillerKnoll dealers for contract customers.
Dubai Reefs,’ a floating living experiment for marine restoration and ecotourism, is unveiled by URB. The project seeks to create more than 30,000 green economy jobs. Residential, hospitality, retail, educational, and research facilities are all part of the project.
The marine institute will be the heart of the project, working towards greater protection of the marine and coastal environment of Dubai. It aims to accelerate the marine science and conservation capacity of Dubai, whilst building the most diverse artificial reef, covering 200sqm. It also aims to create a home to more than 1 billion corals and 100 million mangrove trees.
The project will offer unique experiences in marine ecotourism with various floating eco lodges, all of which are powered by 100%
renewable energy from various types of solar and hydropower. These include wave farms that will also produce additional clean energy for Dubai’s growing population.
CEO of URB, Baharash Bagherian, highlights the significance of the project for Dubai as well as coastal cities at risk of sea level rise. “The health of our cities is intrinsically tied to the health of our oceans. The ocean is the source of life controlling everything. Given that everything on our planet is connected, a healthy ocean is a healthy city. Our ocean will be entirely different by the end of the century if we don’t take action today. We need an entrepreneurial spirit in the planning of coastal cities and the types of infrastructure as well as developments that are linked to the ocean. As an innovative coastal city, Dubai is best positioned to lead such a transformation. Beyond creating a unique resilient destination for ecotourism & marine research, Dubai Reefs aims to become a blueprint for ocean living, whilst mitigating the impacts of climate change.”
In the Saudi Arabian metropolis of Riyadh, 4SPACE has built a sanctuary named Cosmo Café that fosters and encourages the creativity of its visitors. Diners are encouraged to follow their artistic interests and to engage in an artistic exploration community.
The earthy tones of the colour palette and the natural materials used in the interiors create a warm and welcoming atmosphere. The rustic beige-hued walls and curved lines mirror the organic shapes typically found in nature. There are hints of blue in the banquettes and chairs, adding a touch of vibrancy to the space. The
blue terrazzo flooring is eyecatching, leading to a minimalist curved staircase that takes visitors to the first floor.
Engraved Cosmo brand icons adorn the walls, and the suspended ceiling organicshaped rope lights evoke the fluidity of an artist’s intriguing scribble or sketch. In the centre of the staircase void, 4SPACE has carefully placed a tree with branches extending to the first floor to add a touch of life to Cosmo Café.
The café’s dedication to encouraging and exposing regional talent is further demonstrated by the modest gallery of patron paintings that covers a whole wall showcasing exceptional art. There are colouring books and paper available for visitors to use as they choose.
OOMNIYAT unveils VELA, Dorchester Collection, its latest luxury masterpiece in Marasi Marina.
The launch builds on the success of The Lana, a neighbouring distinctive hotel and residential offering from OMNIYAT operated by the Dorchester Collection.
VELA – Latin for sail – has been masterfully crafted to combine the dynamism of the city with the calm of the waterfront. Located in Burj Khalifa district, VELA will comprise 38 residences that reflect OMNIYAT’s unique philosophy of exclusivity as if it were a rare work of art.
These stunning renders will translate into an architectural masterpiece through the artistic designs of Foster + Partners and curated interiors of Gilles & Boissier – elevated by unmatched, exclusive services from the iconic Dorchester Collection.
The serene structure will rise over 150-m tall, with over 270,000sqft spread across 30 floors of exquisitely curated, immersive living space.
Once brought to life, VELA will embody the fluidity and beauty of the bay. OMNIYAT’s signature curves, wraparound pools, and glass façades perfectly mirror the natural, rippling motion of the waves to inspire seamless indooroutdoor living. Layers of water features draw the marina up to the majestic heights of VELA, allowing the property to harmoniously respond to its environment.
Unparalleled artisanship, exquisite finishes, and in-built technology will be at the heart of VELA. Whether indoors or outdoors, every element delivers a singular experience of premium living.
Floor to ceiling windows flood the interiors with light by day, whilst capturing the glittering cityscape of Downtown Dubai by night. Double height spaces ensure panoramic vistas of sky and water in every direction.
This resounding sense of openness is brought home by Gilles & Boissier intuitive elegance, hand-selected furnishings, and bespoke materials and sculptures. Distinctive L-shaped corner pools, unseen elsewhere in Dubai, frame each residence with a ribbon of serenity.
VELA will be underpinned by leisure and refinement throughout, offering an infinity-edge lap pool, triple-height gym, spa suite and salon, cinema room, valet, and more tailored services dedicated to residents.
VELA residents will gain exclusive access to the Dorchester Collection’s world-class amenities at The Lana Hotel, with a golfbuggy service to transport guests along the promenade, as well as the luxurious beach club, One at Palm Jumeirah.
With construction set to begin in summer 2023, VELA exists in the imagination of Dubai, an ode to the creative possibilities of the world’s most dynamic city.
elegant Arabesque finish to their homes and commercial projects.”
He added: “The range is also environment friendly, and its launch coincides with the UAE’s Year of Sustainability, when the nation is also hosting COP28. In addition, the product offers exceptional characteristics such as high water vapour permeability, higher water repellence, higher durability even in harsh weather and anti-mould properties”
Asian Paints Berger, a subsidiary of Asian Paints Limited, has launched its latest and innovative decorative wall finishing product inspired by Arabesque motifs and specially curated for the region to bring back the glorious look and feel of the region’s design heritage.
The all-new ‘Royale Play Artistica’ was launched at INDEX 2023 held at the Dubai World Trade Centre, where Asian Paints Berger showcased its diverse range of decorative coating products at its dedicated pavilion. Announcing the new product, of Asian Paints Berger, Joseph Eapen, Associate Vice President, Middle East and Africa, said: “Our new Royale Play Artistica is a tribute to the Arab world, and deeply inspired by regional motifs. Designed for the new generation of designers and architects who seek the retro feel and are pushing their boundaries with innovative approaches to design
aesthetics, the new line speaks a language of its own. With our strong presence in the region, we see our innovative decorative wall finishing as a game changer that will bring exceptional value for customers who seek the
Royale Play Artistic is available in three ranges – Rust, Clay and Concrete – each with subofferings. For example, Royale Play Artistica Rust and Stardust and Copper Breeze are an ode to the region and inspired by motifs across time. Costing less than real metal, the application of this decorative paint products a real oxidative effect exactly like the effect of an iron surface exposed to atmospheric agents’ natural corrosion.
Asian Paints Berger has announced its ambitious growth plans in the region on the back of an AED244 million investment in a white cement manufacturing plant in Fujairah.
SARAH-JANE GRANT, Managing Director for GCC at LXA, discusses the design idea of the spectacular En Fuego Restaurant at Atlantis the Palm in Dubai.
Could you elaborate on LXA's role in the project?
LXA played a pivotal role as the Lead Consultants in this thrilling and vibrant project. Our mission was to ensure that the stunning interiors of En Fuego perfectly complement the outstanding cuisine while capturing the soul, culture, passion, and craftsmanship of South America right here in Dubai. Stepping into the restaurant feels like strolling down a charming Colombian alley en route to a delightful dining experience. We were honoured to be officially appointed as lead consultants by Atlantis, The Palm. Collaboration was key, and we worked closely hand in hand with various key parties. Atlantis, the Palm, served as our esteemed client, Turner Townsend provided excellent project management and cost control, Bishop Design lent their expertise as the talented designers and Solutions Leisure brought their operational excellence to the table. Together, we were determined to bring their collective vision for the venue to its highest potential.
What was the verall concept and design of En Fuego?
En Fuego, the sizzling new restaurant nestled within Atlantis the Palm in Dubai, takes you on a vibrant journey through the captivating world of South American culture. With its name translating to "on fire," this hot spot beautifully blends diverse aesthetics to ignite your senses and leave you craving more.
To ensure the utmost accuracy and adherence to the approved renders and drawings, LXA meticulously verified all shop and material drawing submittals with the main contractor, Al Tayer Stocks. This meticulous attention to detail ensured that the site was managed in line with the initial vision, leaving no room for compromise.
What design elements did you bring to the project?
LXA's contribution to En Fuego primarily revolved around our strong and fruitful collaboration with Bishop Design. Although we did not directly contribute to the design of the project, our partnership with Bishop Design played an important role in making it a success. In partnership with Bishop Design, we leveraged our synergies to develop the best possible outcomes for En Fuego. We seamlessly merged the expertise and creativity of both teams, creating a harmonious blend of design elements that perfectly captured the essence of South American culture.
At LXA, we believe in the power of collaboration, and our collaboration with Bishop Design exemplifies how a strong relationship can lead to exceptional results. We worked together to create a captivating ambience and atmosphere
for En Fuego, making it a more enjoyable dining experience for all.
Share unique features of the project
This place boasts several unique features that add to its charm and distinctiveness. Among these features is the mesmerising ceiling display of vintage Colombian hung objects. Besides serving as captivating visual elements, these carefully curated pieces contribute to the overall ambience and transport guests to the heart of Colombian culture. Additionally, En Fuego incorporates rig points for entertainers along with vintage hanging objects. These strategic points allow for seamless performances and captivating shows, enhancing the dining experience with live entertainment that complements the vibrant atmosphere.
What were the challenges faced during the project?
The En Fuego project presented us with several challenges that required careful coordination and problem-solving. Coordination of over 8 consultants while adhering to Atlantis' brand standards and operational needs was one of the major challenges. One example was the central dining area, where a central winch was installed to support the main Flamingo chandelier. The challenge was to ensure that the chandelier, along with four additional rig points for decorative lighting, events lighting, MEP, sprinklers, and the ribbon design >>>
feature, all met the requirements without exceeding a 50kg weight limit.
Another significant challenge involved the procurement of hanging items sourced from Colombia. LXA oversaw the logistics, ensuring that the items arrived in Dubai and were suitable for installation. Working closely with Atlantis, The Palm, and Bishop Design, LXA coordinated the selection, inspection, and fire
Upon arrival in Dubai, all objects were carefully arranged in the Atlantis Tent, ready to be sprayed with fire retardant and varnished before hanging from the ceiling at their designated locations. LXA meticulously planned the installation process, prioritising the hanging of large and heavy objects first, followed by medium to small items. The installation phase was an intense five-day period, during which LXA worked closely with Bishop Design,
Regular workshops were held with all consultants outside of the project progress meetings. These workshops served as opportunities to review progress, address any challenges, and ensure that everyone had a clear action plan moving forward, and also ensure that all consultants were wellprepared for the weekly client progress meetings.
By emphasising a process-driven mindset and a positive attitude, we fostered effective collaboration. Our goal was to support consultants and stakeholders, alleviate stress, and achieve success as a team.
How did you ensure that the project met the vision and standards of both Atlantis, The Palm and Bishop Design?
treatment of approximately 1300 objects. This included applying fire-retardant varnish to timber objects and ensuring that all fabric items met Dubai Municipality fire-retardant standards. LXA meticulously reviewed photos of the items in advance and collaborated with the main contractor to determine the most suitable hanging methods.
Solutions Leisure, and Atlantis to ensure a seamless and successful installation.
How did you work with other consultants and stakeholders?
The key to ensuring a successful process was to build rapport and maintain open lines of communication. Here's how we worked together as a team.
To ensure alignment with Atlantis brand standards, we proactively requested and familiarised ourselves with the guidelines. Building a strong rapport with the client allowed for daily conversations about specific Atlantis requirements. In turn, we shared this valuable information with the operations team, Bishop Design, and other consultants involved. Working closely with Bishop Design was a fantastic experience, as their vision was communicated clearly from the beginning, minimising any potential misunderstandings. This collaborative approach ensured that we, as LXA, and all stakeholders were on the same page and working towards a shared goal.
With the brand's focus on craftsmanship, quality, and heritage, Poltrona Frau is a natural fit for the region's elite customers seeking exclusive solutions for their homes, offices, and public spaces.
NICOLA COROPULIS, CHIEF EXECUTIVE OFFICER OF POLTRONA FRAU, DISCUSSES THE BRAND'S ILLUSTRIOUS HISTORY, TAPPING INTO THE REGION'S PREMIUM FURNITURE MARKET, AND WHAT IS EXCITING IN THE PIPELINE.
You studied Political Science. How did you come to switch to the furniture industry?
I studied political science because I wanted to be an ambassador in the diplomatic sphere. When my studies ended, I had the opportunity to work for the Italian furniture firm Natuzzi, and I discovered that this is what I like doing, so I became an ambassador for well-known furniture brands instead.
Could you elaborate on Poltrona Frau’s history?
Poltrona Frau is one of Italy's oldest brands. It has a 111-year heritage that is profoundly rooted in a tradition of exceptional craftsmanship, high-quality materials, meticulous attention to detail, and a strong devotion to a very clean sense of Italian beauty. We have updated our designs over the previous century while remaining true to the brand's historical legacy.
How do you see the Middle East as a very competitive market for luxury furniture? Who are your key customers here?
The Middle East is an intriguing market with significant growth potential in the luxury sector, design, and furnishings. Not only because of its economic might, but also because the market values high-quality goods. When we consider the quantity of luxury vehicles and watches sold in the Middle East in comparison to the rest of the globe, there is no reason why this would not apply to luxury furniture.
Who are your key customers? Why did you choose Majid Al Futtaim Lifestyle as a partner?
One of the reasons we partnered with Majid Al Futtaim Lifestyle is because of their deep knowledge of the regional market and luxury customers. We know there is a broad
range of potential customers for our products which range from local families to wealthy expats. Through leveraging our relationship with Majid Al Futtaim Lifestyle and their network, we can certainly target these customers better. We also share common values and have a mutual understanding on the journey we want to pursue.
We have extensive product ranges, which allows us to cater to a variety of sectors, including but not limited to retail, hospitality, retail, residential, and office spaces. However, in the region, we do a lot of work to support company’s residential accommodation furnishing, as well as support business and hotels.
Through Majid Al Futtaim Lifestyle we found strong financial partners that also brings value, support and culture to our brand in the region. With the rise of e-commerce, how have you modified your
marketing efforts to entice customers to visit your current brick-and-mortar locations?
We decided as a company to introduce e-commerce in October 201, just before the pandemic and this gave us a competitive advantage. Our e-commerce offering shortens the distance between our clients and the brand, as well as drives business to our brick-and-mortar stores. It’s an investment that I believe will continue to grow and deliver strong results when it comes to sales.
Could you explain about your latest collection and the trends you're focussing on? With such a long history as a company, we have to ensure we protect our historical heritage and products. But we look to develop products that intersect new trends and broaden the boundaries of our offerings. We followed these three directions with the latest developments. On one hand, we revived some of our historical pieces like the Dezza Armchair. We rediscovered the Ouverture Sofa by Pierluigi Cerri that celebrated its 40th birthday last year. Finally, we developed new products that can interpret contemporary tastes. We also expanded our offering by introducing new categories like
the outdoor collection a couple of years ago.
What do you think the biggest challenge is for luxury retail in the next five years?
I believe that keeping the customer engaged and offering customers experiences that provide value are the key elements for luxury retail in the next few years. I also believe that there are numerous products in the field of furniture, resulting in an excess compared to the demand. However, the ability to tell stories and create unique experiences that foster a sense of intimate luxury, which forms the foundation of our brand experience, belongs only to a few brands. We proudly believe that we are one of them.
How do you plan to keep the company innovative?
I am half Italian and half Greek so from my Greek ancestors, I took the understanding and belief that everything flows and changes constantly and to keep the brand always contemporary and vibrant, and able to give the right replies to customers – we have to keep innovating and make a few but significant changes every day. You don’t necessarily see them as they happen but when you look back you see the subtle changes.
What else can we expect to see from the brand in the coming years?
Our brand will experiment and collaborate with the world of fashion, and we hope to engage with fashion designers to create a new interpretation of our products. Simultaneously, we will diversify our offerings in order to provide a new entrance point for the brand. Indeed, we are developing new collections for pet furniture, gaming (such as checkers and backgammon), and even fitness.
HUGE THANKS TO THE EVERCHANGING AND INCREDIBLY DYNAMIC FIT-OUT CONTRACTORS FOR BEING THE BACKBONE OF EVERY PROJECT WE SEE.
ALEC FITOUT, through its in-house network of specialist contractors and an extensive local and international supply chain, is able to provide a complete interior solution that meets the needs of project management, engineering, value engineering, design-built, procurement, and fit out, all under one contractor and to the highest standards.
LEC FITOUT, a part of ALEC Group, focusses in the design and restoration of 5-star hotels and resorts, cinemas, commercial offices, retail, cultural, and luxury mixed-use developments.
Since its inception in 2009, the company has successfully completed over 100 projects in four countries, totalling 1.474 million square metres and valued at AED 5.8 billion. Having completed several iconic projects in the UAE over the years, including the fit out for the Burj Al Arab and the renovation of the iconic At.mosphere restaurant, which sits 442m above the ground on the 122nd floor of the Burj Khalifa, the company is now actively expanding across the region.
From 2022 forward, Saudi Arabia has become a main focal market for ALEC FITOUT, with the company obtaining its first large-scale project in the Kingdom. This, together with the company's successful delivery of the Saudi Arabia Pavilion at
EXPO 2020, is a powerful testament to the company's skills for Saudi prospects.
ALEC FITOUT wants to concentrate its efforts largely on premium hospitality and business head office projects in Saudi Arabia. This comes on the heels of the company's success in executing projects for luxury operators such One&Only, Jumeirah, Waldorf Astoria, Address by Emaar, Bulgari, and Mandarin Oriental, among others. In addition, the company is interested in working on museum and immersive cultural display fit out projects in the Kingdom.
The company is also capitalising on the significant opportunities presented by the fit-out markets in Qatar and Egypt.
Laurent Farge, general manager, ALEC FITOUT, explains: “We are seeing impressive momentum across the region and are executing on several projects that set new benchmarks for luxury finishes and technology-enabled experiences. ALEC FITOUT is currently delivering fit-out work for 5-star hotels operated by the likes of One&Only Resorts, Mandarin Oriental and the Jumeirah Group to name a few.
Moreover, in recent years, we have noticed that many of the new projects are being designed with sustainability at the forefront, and this helps the industry naturally evolve and mature over time in terms of adopting sustainability. We are very excited with the variety
and scale of projects planned across our key markets and believe that significant opportunities related to our core sectors of activity, including but not limited to luxury hospitality, cultural and immersive projects, entertainment and luxury mixed-use developments are gaining traction."
SINCE ITS INCEPTION IN 2009, THE COMPANY HAS SUCCESSFULLY COMPLETED OVER 100 PROJECTS IN FOUR COUNTRIES, TOTALLING 1.474 MILLION SQUARE METRES AND VALUED AT AED 5.8 BILLION.
/ Havelock One interiors collaborated extensively with local contractors and other vendors on the NHY Ethiopia project to ensure that everything exceeded expectations. This partnership with HNY for the airport duty-free is a testament of Havelock One Interiors' expertise and commitment to excellence. /
ince 1998, Havelock One Interiors has established itself as one of the leading fit-out contractors and custom manufacturing in the Middle East. They have operations across all GCC locations (covering seven offices/two factories and five markets – Bahrain, Kuwait, Qatar, Saudi Arabia and UAE). They have an unrivalled reputation for innovation and excellence, as evident in our work for international and regional brands in the hospitality, F&B, retail, travel retail, entertainment, commercial, and healthcare sectors.
Havelock One Interiors have also fitted out government buildings, royal palaces and prestigious private residences in the GCC and beyond. Havelock One operates two extensive manufacturing and warehouse facilities in Bahrain that covers a combined area of 520,000sqft. In addition, they have smaller but equally advanced operations in every country where we operate and a
Sbroad network of suppliers on a global scale. The fit-out firm is able to deliver world-class projects at competitive prices by leveraging economies of scale, our state-of-theart technology, a highly trained workforce and a strong management team experienced in handling large-scale and complex projects.
Havelock One is dedicated to overcoming its clients' challenges and is motivated by precision and a high frequency of project delivery.
Some of their major current projects include: Four Seasons Hotel, Jeddah in KSA - the successful completion of this project will position Havelock One at the forefront of Saudi Arabia's growing hospitality sector; Kimpton, King Abdullah Financial District, KSA; The Oberoi Madina, refurbishment, KSA; St. Regis, VIA Riyadh, KS; Empire Cinemas, KSA (three locations); a number of high-end retail projects across the GCC including Alexander McQueen, Gucci, D&G, Burberry, Moschino; and multiple locations in Abu Dhabi Airport’s midfield terminal building including Bottega
Veneta and Balenciaga. Jumeriah Gulf of Bahrain Resort and Spa; Duty-free Shopping Headquarters in Abu Dhabi; Talabat office in Kuwait; International Centre for Culinary Arts, Abu Dhabi; and multiple locations in Hamad Inter-
national Airport, Qatar Duty Free, including Penhaligons, Omega, and Montblanc are among Havelock One's recent notable projects. Havelock One Interiors is celebrating its 25th anniversary this year, which is one of its most significant
achievements. It has received numerous awards for its outstanding work, including Design Middle East KSA Awards - Fit Out Firm of the Year 2023 and Design Middle East Awards - Specialised Manufacturer of the Year 2022.
/ Lebanese cinema chain Empire Cinemas is on track to fulfil its part in the Vision 2030 of supporting a vibrant and culturally aware society by adding three more destinations to its KSA network of a combined project investment of USD 25m. HAVELOCK ONE has worked with Empire Cinemas throughout the KSA region, providing top turnkey services. /
/ Havelock One delivered the fit-out of Talabat Kuwait office. The project involved full turnkey fit-out works to transform the space into a modern and efficient workspace that could accommodate Talabat's growing team. /
Khansaheb Interiors - part of the Khansaheb Group established in 1935, is a major fit-out contractor in the UAE with a stellar reputation for a diverse portfolio of high-quality fit-outs across all industries.
Khansaheb Interiors, known for successfully completing complex fit-out projects under challenging conditions in live operational environments, remains the contractor of choice for
many clients undertaking major refurbishment/repurposing fit-out works in the commercial, hospitality, and retail sectors.
Khansaheb Interiors takes pride in knowing its clients' businesses and works relentlessly to provide minimal disturbance to customers/guests and ongoing operations while improving the overall customer/guest experience of the facilities.
Furthermore, Khansaheb Interiors is striving to strategically enhance their market share in developing areas such as high-end residential and education, capitalising on new opportunities. On the technological front, they are completely embracing the power of digital construction by implementing industry-leading technologies for AI data visualisation, automated sitebased procedures, cloud computing, and data management.
The Khansaheb name is synonymous with the strictest Health and Safety requirements. Their ‘Aim to be Accident-Free’ program sits at the
core of their HSE strategy.
The company is dedicated to protecting and enhancing its brand reputation as a symbol of quality, dependability, and customer pleasure. As they move forward, the key focus will be on delivering excellent projects that exceed customers' expectations, while maintaining the highest standards of health, safety, and quality, all while retaining the current business scale and size.
Khansaheb Interiors boats of exceptional HSE standards in the industry, being 67 months and over 27 million manhours LTI-free [as of April 2023].
Khansaheb Interiors continues to adapt and incorporate the latest technologies and best practises into every process and operation, in addition to assuring effective project delivery and preserving the highest safety standards. Interiors now uses cutting-edge processes to off-site manufacture/modularise all gypsum and joinery items, reducing installation time on-site and enhancing product quality.
By embracing mobile technology early on, the corporation was able to reduce its dependency on physical sites and on-premises equipment. With the deployment of integrated digital systems, it has transitioned all support services to digital platforms while keeping "one version of the truth"--which has various advantages, both upstream and downstream to their subcontractors.
Over the course of the firm's 88-year history, they have earned an exceptional name in the fit-out and refurbishment landscape having worked on some of the country's most iconic projects and with several renowned clients. In the future, they plan to increase their renovation skills, particularly in the hotel sector and live environments that include operational malls and commercial buildings.
Bab Al Shams Desert Resort, Dubai Exhibition Centre at Expo, Ski Dubai, Movenpick Hotel Bur Dubai, Bright Start Head Office, The Dubai Mall Lower Ground Floor
and Atria upgrades, and others are among its notable projects.
Khansaheb Interiors is currently working on a number of exciting projects, including One Za'abeel Link Bridge, Bulgari Marina Lofts Fit Out and External Works, Thematic Districts Infill- COP28 at Expo, Jumeirah Emirates Towers Boulevard, Gym and Spa at Bab al Shams Desert Resort, and others.
Ross Trivett, General Manager, Khansaheb Interiors, says: “Following a very successful 2022, we have a healthy pipeline of suitable opportunities for our key clients which gives us great optimism for the years ahead. Renowned for successfully delivering complex, high-end projects under challenging circumstances in live operational environments, we continue to be the contractor of choice for many clients undertaking major refurbishment / repurposing fit out works within the commercial, hospitality and retail sectors which puts us in a fantastic position moving forward.”
The leading fit-out firm has received numerous accolades in the field, including Fit Out Project of the Year (The Dubai Mall project), at Design Middle East Awards, Fit-Out Contractor of the Year, at CW Awards, Fit-Out Contractor of the Year (Highly Commended), Construction Innovation Awards, and SaintGobain Gypsum International Trophy - Middle East WinnersUniversity of Birmingham project.
In 1992, KPS was born out of a challenge. While travelling in the UAE, the founder, Kristian Petersson, stumbled across an opportunity that was too big to miss. The region’s largest telecom provider had just opened a new office and it needed to be furnished. Not sure where to start, or where this would lead, the founder got in touch with Kinnarps, the most successful producer of Swedish office furniture – but they weren’t interested. And that was KPS’s first challenge. But with a determined heart he persisted. He boldly asked Kinnarps, “Are you too busy to even provide an offer?” This sparked a response, and in the end, they finally got on board. The founder then submitted his quote to the telecom provider.
But unfortunately, he lost the tender.
Even with a failed tender, Kristian still looked on the bright side. Surely there were more opportunities like this in the UAE. He spent a few weeks learning how to select the best furniture, draw layouts and price projects. And it paid off, because shortly after, Kristian came across a project that would lead to the beginning of KPS. The first project was furnishing Dubai’s Economic Department. The founder was determined to do a great job and exceed expectations so that people would speak
well of KPS. Project after project KPS raised the standard. It did better every time, continuing to grow the business and gaining expertise in different fields. Every new project had different needs, and each was an opportunity to learn more to best serve the client. Adopting this approach led KPS to evolve from
furnishing offices to becoming a design-led interior construction company that caters to all sectors. Retail, hospitality, education, innovation hubs, healthcare, residential, and entertainment - to name just a few. Thirty years after that first project in 1992, today the company has offices across Europe and the
Middle East, including the UAE, Saudi Arabia, Lebanon, Egypt, and France.
In 1999, the company expanded to Saudi Arabia where it is branded as RAM Construction and has branches in Khobar, Jeddah, and its head office in Riyadh. RAM is headed in Saudi by Managing Director, Saad Said. As RAM and KPS lead the market, they make sure to stay on top by staying relevant and adapting to the changes in the industry quickly and efficiently. Just because “it’s always been that way” doesn’t mean there isn’t room for a better way. High levels of quality, consistency and flexibility appeal to clients who seek the same in their projects. These characteristics define the work, and RAM and KPS strive to maintain the same high standard.
KPS UAE Managing Director, Stephen Taylor, said: “If you asked what RAM and KPS has that others don’t, we would say it’s our interest in people. We value human relationships and aim to make every project personal. We do this by taking the time to understand each client and their business and work side-by-side with them to bring their vision and goals to life. At the end of the day, our business is human.”
Today’s pressure of budget cuts, limited resources and restricted timeframes can make it challenging for clients to achieve their goals. RAM and KPS respects this and admires their determination to get projects done on time and within budget. When the company takes on a project, meeting these requirements is a commitment, whilst delivering quality and value. They are what drive RAM and KPS to be more innovative, to develop better solutions, to be incredibly dependable and efficient, and to seek out partners that are as adaptable as they are to assist with pro-
ject delivery. RAM and KPS are available to their clients long after a project has been completed. They offer an infinite time of aftercare to ensure that everything works well.
In the words of RAM Managing Director, Saad Said: “By being there for our clients, we make a difference. We guide our clients through their projects with positivity. In the early stages we excite them about the potential
despite their size and reputation, RAM and KPS is still 100% privately-owned, which means the personal approach the company values in all its work is reflected in everything it does.
They have used the flexibility of this ownership structure to invest in leading-edge technology and training, and to use this technology-led approach to construction to innovate new and better ways of doing things.
their spaces hold. Throughout the process we keep them motivated when challenges arise. And we always demystify what we do, so that every client, even if they aren't familiar with our industry, can follow along and enjoy the journey. As the market changes, bringing about new trends and innovations, our customers' needs will constantly change as well.”
RAM and KPS, believes in maintaining long-term customer relationships. These lifelong friendships, as they call them at RAM and KPS, have not only fuelled the company’s spectacular growth over the years, but have also ensured an unusually high share of repeat business. RAM and KPS have a global network, which is great for tapping into trends, innovations, and resources, as well as for clients with multinational operations. With 30 years of expertise, they are more determined than ever to deliver on time and with the best results. However,
This includes everything from ASITE, to manage the company’s end-toend pre-construction, construction, and aftercare services; paperless HRIS systems to manage all HR functions online; and the use of hi-res 3D scans to manage client approvals on site.
These ‘Spaces of Opportunities’ as RAM and KPS calls them, have recently included workspaces for Saudi Company for Artificial Intelligence owned by PIF, Saudi Exim Bank, Bateel, Systra, Latham & Watkins, ADQ, Gulf Capital, D-Quarters in Dubai Science Park, Lockton Insurance and Procore; and hospitality projects for Nozomi, Nando’s, and the Radisson Blu group. Last year celebrated the group's 30th anniversary, and during the last 12 months, RAM and KPS have had their most prolific year yet, with scores of projects completed successfully for its clients as the company looks forward to the next thirty years of growth and success.
ith a mission that is firmly established in the ethics of maintaining strong client relationships and taking them on an enjoyable journey from vision to reality while providing full turnkey design and fit-out solutions within the commercial, hospitality, and retail sectors covering the UAE and KSA, KOJ Interiors is now a significant company and one of the fastest growing fit-out providers in the GCC region.
Its rapid growth and secure position in this highly competitive market have been built on its knowledge of Middle East clients, manufacturing prowess, strong customer service focus, development of best multicultural staff, and implementation of ISO standards and processes while utilising our online platforms that have
Wproven successful in the remote working environment.
KOJ Interiors has perfected the art of interior design and fit-out with our highly skilled team. Delivering innovative space from concept, schematic, and detailed design through successful construction that truly encapsulates the end-user needs while implementing a Zero Defects policy process with Compliance Managers ensuring that staff and clients are fully utilising the collaborative online applications for tracking and elimination of all the usual problems that are experienced within the high-quality finish industry. Group investment supports regional expansion to deliver quality service to all expanding places and to collaborate with the greatest employers, designers, and consultants in the industry.
Investing in cutting-edge building technology allows the company to promote digital transitions and stay one step ahead of the competition.
This project's concept is glitzy and Instagrammable. Throughout the restaurant's fit-out, the team made certain that furnishings and fixtures reflected the enchantment and beauty of the Cycladic Island. /
LEFT
/ First Abu Dhabi Bank Headquarters
This project for First Abu Dhabi Bank Office emphasises on what KOJ Interiors' excel at: delivering projects on time, on budget, and with great quality for the clients. /
To track and manage their projects across the GCC region, KOJ Interiors' team employs the Procore construction management platform to oversee every part of the workflow. This greatly assists the organisation in completing the final challenging aspects of a project promptly and ensuring that all unresolved issues are appropriately closed out, resulting in projects that are routinely completed on time and to a high degree.
Matterport is another construction technology used in the team by the fit-out firm; by guiding their clients through the development of the project off-site using 3D scans, they are able to save time, enable quick decision-making for faster project progress, and
improve the overall client experience.
Furthermore, by gathering extremely specific information on building sites, it helps KOJ Interiors' team improve their accuracy and may be used for a number of activities such as design, planning, safety, and documentation.
Warren Gemlik, group development director, KOJ Interiors, explains: “Transforming spaces. Transforming lives” established in 2018, KOJ Interiors has promoted a holistic approach from day one. We provide personal connection with our clients that realize the value of a well-built environment as we believe that the projects we build are a proud investment and play a vital role in our Clients’ lives.” •
This new modern-era speakeasy showcases fit-out capabilities of KOJ Interiors, with an interesting environment including art-deco meets animal elements, like custom-made tiger flooring and custommade oil painting direct to ceiling and wall covers, to mention a few. This space's
lighting strategy includes both architectural and decorative lighting inspired by the twilight sky in a forest. To match this aesthetic, the restaurant has two doors that open to reveal a view of Jumeirah Al Naseem, bringing the outside in and creating an interplay of natural and artificial light. /
A&T Group Interiors, a prominent provider of interior fit-out and turnkey solutions, has been delivering exceptional projects for over a decade. Specialising in various sectors such as restaurants, hotels, retail, and commercial spaces, the company has earned a reputation for its unique expertise in overcoming challenges and prioritising the needs of its people, clients, and end-users. Operating in the UAE and Saudi Arabia, the company has extended its services throughout the GCC region. A&T Group Interiors aims to maintain its commitment to excellence by implementing new construction technology strategies that ensure faster construction, cost efficiency, and improved quality of work.
Recognising the importance of staying ahead of industry innovations, A&T Group Interiors is enthusiastically adopting new building technology that will be available in the market soon. By becoming an early user of this technology, the company hopes to align its objectives and goals, which are centred on delivering projects of the greatest quality, within defined timelines, and at the lowest possible cost. By integrating innovative tools and techniques into its operations, A&T Group Interiors seeks to elevate the standards of interior fit-out projects across the GCC region.
With the establishment of its headquarters in Saudi Arabia, A&T Group Interiors has
/ "As part of its growth strategy, A&T aims to expand operations beyond the UAE and Saudi Arabia and explore opportunities for further expansion in other GCC countries. This ambitious plan reflects the company's vision for continued success and solidifies its position as a regional leader in the industry." /
made significant investments in the country's construction sector. Actively approaching the hospitality industry, including hotels, resorts, entertainment venues, and restaurants, the company's efforts align with Saudi Arabia's Vision 2030. By catering to the evolving needs of this sector, A&T Group Interiors aims to contribute to the transformation and growth of Saudi Arabia's economy. Furthermore, the company has already secured iconic projects in the country, which will be announced soon through their social platforms, reinforcing their commitment to excellence.
Tareq Khalafawi, CEO and Co-founder of A&T Group Interiors, comments: “The year 2023 marks a remarkable period of success for A&T Group Interiors. The company has witnessed a surge in projects, both in terms of quantity and value, as well as talent acquisition, showcasing its ability to secure high-profile assignments. Additionally, A&T has welcomed new talents to its team, augmenting its existing pool of expertise and experience. As part of its growth strategy, A&T aims to expand operations beyond the UAE and Saudi Arabia and explore opportunities for further expansion in other GCC countries. This ambitious plan reflects the company's vision for continued success and solidifies its position as a regional leader in the industry.”
/ Talabat Regional HQ/ A testimony to efficiency and timeliness
One of the top achievements and remarkable projects undertaken by A&T Group Interiors was the completion of the Talabat Regional Headquarters. This project involved creating a sprawling 100,000 square feet commercial space within a short timeframe of less than five months. Despite the complexity of the project, A&T Group Interiors demonstrated their exceptional project management skills, delivering the project on time without compromising on quality. This achievement showcases their efficiency, attention to detail, and ability to transform large-scale spaces within demanding timelines.
/ FRNDS GRAND Cafe/ Fusion of structure and creativity
Another standout project in A&T Group Interiors' portfolio is the FRNDS Cafe, known for its unique structural details. This 15,000 square feet high-end restaurant and lounge, located at Address Fountain Views, required intricate installations and design elements. A&T Group Interiors successfully overcame multiple challenges, including the installation of jointless stainless steel electroplated decorative elements that stand 6 meters tall and the creation of a floating mezzanine floor structure.
Their technical expertise and meticulous coordination resulted in a stunning and functional space that seamlessly blended structural innovation with artistic design.
/ ECOS Hotel/ Affordable luxury redefined for millennials
A&T Group Interiors achieves a remarkable feat with ECOS Hotel, a new lifestyle establishment in Al Furjan, Dubai. This 30,000 sqft hotel showcases 314 guest rooms along with enticing amenities such as an all-day dining spot, a rooftop pool, a gym, a laundry room, business hubs, and a dedicated coffee bar. A&T seamlessly aligns the client's budget with practicality concerns, delivering a visually dynamic ambiance that
sets a new benchmark for lifestyle hotels. Experience affordable luxury tailored to the millennial demographic at ECOS Hotel, a true testament to A&T Group Interiors' excellence.
/ Gallery 7.40/ A mosaic masterpiece
A&T Group Interiors not only excels in design but also in execution, as demonstrated by their work on Gallery 7.40. This vibrant beachside restaurant at Palm West Beach showcases its impeccable craftsmanship and attention to detail. With its curved ceilings and floors adorned with colorful mosaics, the interior of Gallery 7.40 is a true visual spectacle. The playful yet sophisticated design incorporates diverse textures, materials, and colours, including iridescent marble, illuminated stain-glass mosaics, and
Murano glass chandeliers. A&T Group Interiors' expertise brought this artistic vision to life, creating a unique and captivating space.
A&T Group Interiors has established itself as a premier interior fit-out contractor in the UAE and Saudi Arabia. Their dedication to excellence, innovative solutions, and successful project delivery have earned them a reputable position in the industry. With specialisation in various sectors and notable achievements such as the Talabat Regional HQ, ECOS Hotel, the FRNDS Cafe, and Gallery 7.40, A&T Group Interiors continues to redefine interior excellence. Whether it's hospitality, retail, or commercial spaces, A&T Group Interiors remains a trusted partner, transforming spaces into unforgettable works of art. •
/ “We believe that every project is an opportunity to create outstanding designs. We focus on quality and attention to detail. That has allowed us to succeed in creating great results. We are committed to excellence and evolving in everything we do.”
AHMED SULTAN, General Manager,
Finasi is a quality-driven interior design firm that strives to produce great design solutions. Finasi is part of the Gargash group of companies in the UAE. Offering complete turnkey solutions to homeowners, designers, architects, and developers. With offices in the UAE, Africa, and Italy, they specialise in high-end fit-out, Design & Build, bespoke joinery, and landscaping services.
Finasi has successfully launched various high-end projects in the last year, including a full-fit-out restaurant, Alaya and LY-LA in the DIFC, Design and Build projects such as SAKS Capital offices in the Boulevard Plaza Towers and Roya showroom on Sheikh Zayed Road. Finasi is currently working on several large-scale projects this year, including a full fit-out for a 745sqm office in Port Rashid. We were recently awarded by Omniyat a new beach club project named La Vita at One Palm, which will have two restaurants, a beach club, and a saltwater pool.
As a large portion of the firm's responsibilities has been focussed on largescale developments such as Al Barari and commercial projects, their goal for continued growth and creating exceptional spaces is to connect with clients on a more personal level and expand on our residential fit-outs and design division.
Finasi is excited to launch the new furniture showroom at 725 Sheikh Zayed Road and introduce their new partnerships with brands that will be displayed in the new location, including Joe Armitage, a lighting company inspired by a lamp designed in 1952 by architect Edward Armitage. They are also working with Dahlgren Duck to create a line of luxury accessories.
Finasi's complete team is thrilled to be growing in the World Expo journey, with a dedicated staff in Japan working with the International Participants of Expo 2025 in Osaka, Kansai, Japan in conjunction with SPI and Dietmar Kautschitz. They are dedicated to producing exceptional results.
Finasi
THE FITOUT, one of the UAE’s leading companies providing total interior solutions and a subsidiary of Union Properties, has been innovating its business to keep pace with the progressing industry demands since its inception in 1987.
Evolving from a joinery company, THE FITOUT, proved that it can keep up with the changing industry demand by adding Design & Build, and exclusive furniture to its services. Over the years, the progress of the company has been steered by the expertise and innovative strategies. Sherif Nagy, general manager, has played a key role in driving the success of the company.
He has been influential in introducing various ground-breaking technologies to the industry and altering it. He has made further steps in modernising THE FITOUT's factory facilities by combining state-of-the-art and modern technology-driven machinery, owing to his broad understanding in the fit-out as well as manufacturing industries. Adhering to the highest quality standards of THE FITOUT, he has restructured its manufacturing and production facilities to deliver bespoke products with superior finishes.
THE FITOUT has established a regional standard for quality finishes, in line with its objective of becoming one of the
leading providers of high-end bespoke joinery and fit-out solutions. The firm offers wide range of services, including project management, design and build, manufacturing, and fit-out contracting. By fostering a culture of teamwork, the company has also been managing and inspiring its workforce of more than 750 employees.
The company has successfully completed several prime projects such as SLS Dubai Hotel & Residences, Marriott, The Palm Tower, University of Wollongong, Royal Atlantis, RIU Hotel, Huawei, and many more. THE FITOUT completed world-class fit-out works for the Expo 2020, World Expo hosted by Dubai. Implementing the global standards of excellence, the company finished two pavilions, 10 stores, and multiple restaurants at the Expo 2020 site in a short span of three to four months.
THE FITOUT received various awards within and outside the UAE owing to its effective marketing, public relations, and branding efforts, further cementing its position as a
/ The FITOUT provided the complete fit-out services to luxury landmark SLS Dubai Hotel & Residences /
leading player in the industry. Additionally, in line with THE FITOUT’s commitment to green and sustainable construction, it has received various international accreditations, including ISO 9001 (Quality Management System), ISO 14001 (Environment Management System), ISO 45001 (Health & Safety Management System), and FSC (Forest Stewardship Council) certificates.
Commenting on the regional fit-out market landscape, Sherif Nagy, General Manager of THE FITOUT said: “Currently, the fit-out industry of the Middle East region is rapidly evolving, particularly driven by a growing demand for innovative, sustainable, and cost-effective solutions. Amid this market shift, the industry demonstrates greater prospects in the coming years. With a focus on creating modern and dynamic spaces that reflect the rich cultural heritage of the region, we are confident to contribute to this growth by fostering innovative and eco-friendly architectural and interior design projects.”
Xworks Interiors is a leading provider of collaborative commercial fit-out, design, and furniture solutions in the UAE. The company was founded in 2009, with its doors
formally opening on September 9, 2009, the same historic day that the Dubai Metro began operations. It is the objective of Xworks Interiors to serve the market with worldwide quality products and services. They specialises in designing offices with a particular emphasis on ergonomics and the entire work environment.
Driven by its commitment to excellence, Xworks Interiors expanded its operations to Abu Dhabi within just six years of its founding. This expansion showcases the company's dedication to delivering exceptional service and meeting the evolving needs of its clients in the region.
Xworks has successfully completed over 300 remarkable and highly functional offices throughout the years. The first quarter of 2023 has been particularly exciting as we have secured new projects from a range of diverse industries, including energy, oil & gas, real estate, shipping, health, banking, and finance.
Some of the firm's significant projects include IBM Middle East, Cathay Pacific, Bridgestone Middle East & Africa, Visa Middle East, Siemens, Wizz Air, and others.
Worley, Grenke, Emirates Shipping Lines, Al Plus Global DMCC, Maarah Holdings, Terma, and Aldar Investment Properties are among Xworks' current exciting commissions.
Xworks’ Dubai office was proudly recognised as a recipient of "Highly Commended" award for our Sustainable Interior Design Initiative in 2017. This recognition serves as a testament to their unwavering commitment to sustainable practices and innovative design, setting a new standard for interior design excellence.
In 2017 and 2019, the Dubai Office achieved the LEED and WELL Gold Certifications, marking a significant accomplishment for Xworks Interiors. The company remains dedicated to advancing the standards of workplace well-being and sustainability in the region.
They were also honoured to receive the esteemed "Happiness @Work Award” for SME’s in 2019 and 2020. This recognition shows the firm’s commitment to fostering a positive work environment that focusses on the well-being and happiness of the employees.
Xworks Interiors is working towards several key goals, including ISO certification, Zero Carbon policy implementation, hiring new talents, and educational programs for staff such as LEED AP, PMP certifications.
By achieving these objectives, this will further enhance the company's credibility, reduce the carbon footprint, build a diverse and highly skilled workforce, and invest in their staff's professional development. These goals are critical to their long-term growth and success and will position Xworks Interiors as one of the top leaders in the industry.
The firm is also committed to maintaining a positive workplace culture that values open communication, attracts, and retains young talent, and encourages work-life balance. One of the most notable features is that the company takes great pride in its low staff turnover rate, with nearly half of its employees having worked for the brand for more than five years.
A large villa with double light and an impressive view of the golf course. In this interior, MuseDesign used green accents that harmoniously complement the view from the windows. In the main hall, they emphasised the ceiling height and gave even more volume with a high mirror, the total height of which is 9m. Luxury and accent are created by natural marble laid out in a geometric composition on the edges of the mirror panel and a large chandelier made specifically for this project. /
MuseDesign is the brainchild of Michael Dudnyk and Stanislava Rudas Dudnyk, a husband and wife design and innovation duo. Dudnyk has over 15 years of industry expertise, and Stanislava is a gifted interior designer with an eye for detail.
Together, they founded MuseDesign to provide exceptional design services to clients in the UAE and beyond. Their unique approach to design combines their expertise in architecture and graphic design, resulting in innovative and visually stunning projects.
An impressive three-story penthouse in the heart of Dubai in the Burj Vista building, with stunning views of the fountains and Burj Khalifa. Creating the interior concept of this penthouse, MuseDesign employed a contrast of walls and floors, distinct textures of materials with fantastic prints, and chandeliers that appear like diamond rain to emphasise the beauty and richness of these homes, as well as all of Dubai viewable from a bird's eye view. /
The name MuseDesign is a nod to the couple's first names, with the "M" representing Michael and the "S" representing Stanislava. This personal touch displays their dedication to crafting custom designs that are tailored to each client's specific wants and tastes.
Their dedication to their craft has earned them a loyal client base and numerous accolades, including the prestigious A' Design Award for their innovative design of a modular seating system. With Michael and Stanislava at the helm, MuseDesign is poised for continued success and growth in the years to come.
At MuseDesign, Michael and Stanislava are committed to continuously expanding their services and reach. Their future goals include expanding our portfolio to include more sustainable and eco-friendly designs, as well as incorporating the latest technologies in our projects.
MuseDesign is located in the heart of Dubai Design District (d3), a thriving community of designers, artists, and creative professionals. d3 is a hub for the design industry in the Middle East, with state-ofthe-art facilities and resources for designers to showcase their work and collaborate with others in the field.
One of the major benefits of being located in d3 is access to cutting-edge technology and resources. The district offers worldclass facilities such as 3D printing labs, design studios, and exhibition spaces, which allow MuseDesign to stay at the forefront of the industry and provide exceptional services to its clients.
In addition to the resources available in d3, the district also offers a vibrant community of designers and creatives. MuseDesign can collaborate with other professionals in the field, share ideas, and stay up-to-date with the latest trends and technologies.
They stay current on industry trends and developments as a top luxury architecture and interior fit-out firm in Dubai. One of the
AT MUSEDESIGN, STANISLAVA AND MICHAEL ARE COMMITTED TO CONTINUOUSLY EXPANDING THEIR SERVICES AND REACH. THEIR FUTURE GOALS INCLUDE EXPANDING THEIR PORTFOLIO TO INCLUDE MORE SUSTAINABLE AND ECO-FRIENDLY DESIGNS, AS WELL AS INCORPORATING THE LATEST TECHNOLOGIES.
most visible trends is a shift towards more environmentally friendly and sustainable designs. Clients are becoming more aware of their environmental impact and are looking for ways to reduce it in their homes and workplaces.
Another trend that the duo has noticed is the incorporation of technology into home design. Smart homes, for example, are becoming increasingly popular as clients seek ways to operate their houses via smartphones or voice-activated devices.
At MuseDesign, Michael and Stanislava understand the importance of using energy-efficient solutions in their fit-out projects. They believe that sustainable design is the future of architecture and interior design, and are committed to incorporating eco-friendly materials and technologies into our projects. By using energy-efficient solutions, they not only reduce our clients' environmental impact but also help them save on energy costs in the long run. Their skilled staff has successfully implemented energy-efficient solutions in a variety of projects ranging from commercial buildings to luxury residences, all without sacrificing aesthetics or functionality. They think that by putting sustainability first, they can design beautiful and practical facilities that benefit both our clients and the environment.
Smart home technology is one of the ways they execute energy efficiency. Clients are increasingly interested in smart homes, and they want to be able to control them using their smartphones or voice-activated devices. MuseDesign incorporates smart home technology into their projects to give their clients the most convenience and control over their living spaces.
New trends and styles are constantly emerging in the interior design industry, and at MuseDesign, this helps them stay ahead of the curve by keeping up with the trends. One of the latest trends they have noticed is a shift towards minimalism and simplicity in design. Clients are looking for clean lines, neutral colours, and simple yet elegant designs. The increasing focus on wellness and well-being in interior design is another new trend. Clients are looking for spaces that promote relaxation, mindfulness, and self-care. At MuseDesign, they incorporate elements such as natural light, greenery, and calming colour schemes to create spaces that promote well-being.
The company's AED25,000,000 annual turnover for the previous year is evidence of its commitment to excellence and to providing their clients with work of the highest calibre.
Michael and Stanislava say: "At MuseDesign, we take pride in being a member of the Dubai interior design community. We strive to set the standard for luxury architecture and interior fit out companies in Dubai, and are committed to delivering exceptional results to our clients. Our team of experts is passionate about creating lavish living and working spaces that exceed expectations, and we look forward to continuing to innovate and expand our services in the years to come."
BBlue Camel Design is an innovative and well-established boutique and fit-out partner on your journey to creating eye-catching functional places. Blue Camel Design and its group of companies offer provide turnkey interior fit-out services for the F&B, commercial, corporate, retail, hospitality, and high-end residential markets.
Their area of work includes civil works, comprehensive in-house MEP services (HVAC, ELV, Plumbing, Fire and Smoke Work, Structured IT Cabling), and FFE such as fabrics, upholstery, and furniture.
They approach on-site work like conducting an orchestra, bringing all project elements together in harmony: “your design vision made real.”
Blue Camel Design approaches each project with a hands-on team approach. This personalised approach begins the moment they meet with the client. The team spends time understanding the project brief and requirements before determining the best approaches to bring it to life. They then go over the project cost, lifecycle, and deliverables. Once Blue Camel Design has agreed to the proposal, the grafting procedure may begin. A project at any given time includes a wide spectrum of dedicated experts, including directors, designers and architects, MEP engineers, project managers, and contractors/suppliers, all of whom are fully committed to the project's success.
DESIGNED BY NIKKI B Design
PROJECT MANAGEMENT BY Lead North51 Consulting
KITCHEN BY Sofia /
They have a highly skilled operations and technical team that is experienced in dealing with authority approvals and responding to the complexities of local authority requirements so that their clients do not have to.
Blue Camel Design is a main contractor (G+1) registered with the Dubai Municipality and the Dubai Economic Department. They have their own MEP Design and MEP Contracting teams. The company is also registered as an MEP contractor with DEWA and the Dubai Economic Department.
They also have an in-house technical design team that works with various kitchen and third-party vendors. The fit-out contractor has an in-house OPS
team that handles authority permissions, such as DM, food authority, Civil Defence, DEWA (they are also DEWA-licenced), and so on. Blue Camel Design's excellent team is well-versed with Dubai Municipality rules and regulations for Shisha Projects.
DESIGNED BY SAGRADA
PROJECT MANAGEMENT BY YSeventy7
KITCHEN AND COORDINATION BY Builtrite
/ “Since it’s inception in 2004, whose founders have grown up in dubai and been here since the late ‘70s, to work in such a vibrant and continuously evolving market of architecture, design and fit-out, and contracting.
It’s a challenging, be it dealing with cash flow and project financing, trying to mediate between site conditions and project requirements, managing customer expectations and requests, and of course keeping a healthy margin given the competitive market and pricing point. But one thing we continuously strive for and objectively work on, is to deliver an unparalleled level of quality, within the right project timelines, and ensure our clients the utmost satisfaction.” /
Westbrook Interiors has built a niche for itself in the commercial interior design sector
over the last decade by combining innovation, expertise, and client-centric services. Their creative and technical teams collaborate with architects, designers, and commercial clients to create innovative environments that combine unique concepts with practical solutions. Their portfolio includes office buildings, commercial centres, educational institutions, and retail spaces.
Their projects best tell their story, and their clientele best market their services. The story of Westbrook Interiors, which began with an idea of two young professionals and evolved into an entrepreneurial endeavour with little more than grit and dedication, is what distinguishes them. These two individuals, who have extensive hands-on experience in the commercial real estate and workspace fit-out markets, continue to steer the team in the right direction. This organisation was a vision built on solid pillars of commerciality and client service, acknowledging the need of offering personalised services and focusing on craftsmanship.
The journey that began over 12 years ago to become the region's leading interior design firm is still ongoing. They are constantly looking for new ways to increase the value of their brand, as well as
new areas to enter and learning about changing industry practises throughout the world. With the dedicated efforts of our expert team, Westbrook has successfully completed over a thousand projects totalling over 2 million square feet across the Emirates in less than a decade. Westbrook is headquartered in Dubai, the country where dreams become realities, and employs over a hundred skilled experts who specialise in developing distinctive design stories.
Despite the challenging post-COVID-19 environment, the team has delivered a wide range of fit-out and refurbishment solutions for our loyal clients, while also achieving a record turnover for the company. In the previous year, Westbrook Interiors has completed various business centre and commercial fit-out projects in Dubai, including Marina Gate, DAFZA, DWTC, Innovation Hub DIC, JLT, and Sharjah RTI Park. Westbrook Interiors takes pride in maintaining a work culture that values creative flexibility while setting great execution standards.
Their team continues to develop and build strong professional collaborations with leading design consultants to ensure that quality designs are executed with utmost precision and in the most budget friendly approach for clients. The projects that they have handpicked for our nomination in this category showcases an impressive reflection of our works completed over the previous year. Every project that has been listed has come with few
foreseeable challenges which they strategically combated through brain storming sessions seeking out commercially feasible solutions. The sense of achievement while addressing such challenges has been an overwhelmingly rewarding experience for the team. Every challenge is measured as a threshold to push their limits, and this always keeps the team spirit high in terms of completing each project within the timeline whilst keeping the quality of craftmanship intact. Having been part of various major workspace acquisitions and representing tenants, the management team have imbibed vast experiences in
the market dynamics and has a very client centric approach. Investing the time and effort to get to know their clients well not only allows them to forge long-term and successful relationships, but enables the team to fully understand the clients’ needs in providing all-round superior services. Without a question, the personal touch of their services remains the most powerful connecting factor and business tool.
Microstrategy is a US headquartered company that provides business intelligence and cloud-based services. Westbrook Interiors used acoustic ceilings and wall panels to improve the acoustic performance of their Dubai office, and the pantry and workstation area was given an aesthetic makeover with artificial green on the wall and ceiling.
At Westbrook, their strategy is to carefully balance creative freedom and commercial feasibility in delivering quality services. They remain excited by the opportunities the future presents, combining creativity and innovative technology whilst remaining true to our core principle of delivering quality services, through a personalised human touch.
At Westbrook, their strategy is to carefully balance creative freedom and commercial feasibility in delivering quality services. They remain excited by the opportunities the future presents, combining creativity and innovative technology whilst remaining true to our core principle of delivering quality services, through a personalised human touch. Westbrook Interiors has been helping clients to structure inspirational office spaces using creative concepts that blends in with their line of
business. They are proud to have been associated with designing and building spaces for a wide range of recognized retail, corporates, and MNCs clientele. Over the years, the team has worked to add value to a space by implementing a smart design for the layout of each room that we change. Flexible workspace that can be scaled up and down in response to
economic swings gives a client greater control over the space they move into in terms of the financial consequences at a later point and is one of the most important considerations in the design process as we embark on a project. Another important consideration is the use of technology to create a more efficient workspace in real time.
Synergy University Dubai campus is a branch campus of Moscow University for Industry and Finance. The highlights of the campus are the reception lounge done with the slated logo wall embedded with green elements and an informal bench seating facing the picturesque JLT landscape.
Horton Interiors, which was founded in Dubai in 2012, has grown to become one of the region's most trusted design and build partners. Douglas Drummond, who took over as managing director in 2022, leads the firm. Under his leadership, its headcount and turnover have grown significantly as it moves into an ambitious era focused on technology, sustainability, creativity, and well-being.
2022 was Horton Interiors' most successful year yet, and it intends to capitalise on opportunities further, with more milestones expected in 2023.
Horton Interiors recently opened its first office in Abu Dhabi, which is already performing well. With additional clients expanding to KSA, it is likely to create an office in the Kingdom in 2023 to meet demand.
Horton Interiors constantly strives to integrate cutting-edge technology for the benefit of its clients and to enhance its operations and procedures. It recently incorporated Procore, a construction and data management platform that will automate and streamline project coordination, including design management, procurement, document control, site management and project cash flows. In addition, Horton Interiors employs Matterport Technology
for their 3D scanning services, which provides highly accurate and detailed digital models of interior spaces.
Alongside its expertise in the commercial real estate sector, Horton Interiors has seen more projects in industries such as hospitality, education, and wellness. Notable ones completed over the last 12 months include The Bureau Business Centre, the UAE's first female-focussed co-working centre; the first physical store for sustainable fashion retailers The Giving Movement in Mall of the Emirates; a new regional office for architecture giants Gensler in Abu Dhabi; Allsopp & Allsopp’s new Agent Hub in Motor City; Ras Al Khaimah's largest co-working centre; Middlesex University's new Academic City campus. The firm is currently in phase three of the renovation of the J Club health and wellness destination in Jumeriah Beach Hotel. Other projects underway include Watania Takaful in The Galleries, Orange Group in Opus by Omniyat, Soulside Studio, and Ifchor Middle East’s office.
Douglas Drummond, managing director, Horton Interiors: “The UAE's commercial fit-out sector has experienced impressive growth in recent years, fuelled by the region's booming construction and real estate sectors. The industry is characterised by several trends and advancements, including growing demand for faster and more affordable projects, a preference for design and build, and a focus on technology.
“The shift towards design and build is linked to demand for efficiency and affordability as this approach can be more streamlined and easily controlled, reduce costs and optimise timelines. We expect it to continue gaining popularity in the coming years.
“In addition, technological developments have had a major impact.
Advancements in AI, BIM, and 3D scanning (to name a few) have enabled more accurate and efficient project deliveries, and greater flexibility in design and construction.”
services such as design, interior construction, furniture supply, and IT solutions.
INC Group has expanded its position in the Middle East and Africa by opening additional offices in Saudi Arabia in 2019 and Africa in 2021 in response to rising demand for commercial space from global blue-chip firms, many of which have been long-term clients. INC's global expansion has resulted in the company's workforce growing by more than 150 individuals across all countries, thanks to its three pillars of empowering employees, clients, and projects.
Additionally, INC Group offers innovative furniture solutions that not only look good but also enhance the overall design of each project. As part of its state-of-theart IT solutions services, the firm remains up-to-date with industry trends, delivering exceptional, high-tech services that add value to its clients’ portfolios.
/ Sean Nicholson, CEO, INC Group /Since 2008, INC Group has been a prominent player in the UAE, providing full turnkey interior solutions with a strong foundation in structure, transparency, and confidence. Driven by the aspiration to deliver tailor-made projects, the firm’s inspiring and creative workforce is dedicated to delivering unique projects through premium
The company’s dedication to being a trusted partner in the industry has ensured its growth and adaptability, with successful projects such as Cloud Spaces, FitnGlam Dubai Hills Mall, Mubadala, Olendorff, and Amazon already under their belt.
In addition to expanding its presence in the region, INC Group has also partnered with Alabbar Energy and Sustainability Group (AESG) to further implement corporate strategies to reduce the company’s carbon footprint moving forward.
Swiss Bureau Interior Design (SBID) is a multi-award-winning interior design and build firm situated in Dubai.
Joakim de Rham, a Swiss interior architect, and his local partner, Maher Al Zarooni, founded the company in 2003. SBID has developed from a medium-sized studio to a market-leading consultant and fit-out contractor since then. Their clients include well-known blue-chip multinationals, global entities, governments, and boutique firms from both the UAE and around the world.
Some notable projects nearing completion this year include a Galadari Brothers office, an exciting new University set in the heart of One Central, a stunning lobby space for Khaleej Times, and they are nearly finished with their 11th project within the iconic ICD Brookfield Place, including the new 25,000sqft Richemont & Cartier Offices.
Summertown Interiors is a pioneer in sustainable interior fit-out solutions. With 25 years of experience, the organization specializes in creating exceptional workspaces for global Fortune 500 companies, government authorities, and local businesses in the commercial office, healthcare, and education sectors.
On a mission to deliver high-end sustainable interior projects within budget and on time, Summertown has achieved LEED Gold certification for its own office interiors, and helped many other companies achieve LEED Certification for their workplace fit-outs. Recently, Summertown completed the refurbishment of LinkedIn's MENA Headquarters in collaboration with Dubai-based designers SAY studio, CBRE Project Management, and Cundall.
Fino International is an interior design and build service provider firm that specialises in residential, commercial interior design, and fit-out décor projects.
The organisation, led by managing partner Talal Saeed of fino International, is committed to providing a special blend of total harmony between quality and price.
fino Joinery is one of fino International's key divisions, focussing in a wide range of services such as manufacturing and installation of all conventional, modern, and classical furniture, fixed joinery, and wall panneling.
Some of their notable projects include Marina Mall, Louvre Museum Abu Dhabi, Mall of the Emirates, Conrad Hotel, The Westin Dubai, Al Habtoor City, and others.
This
Tedeschi began his career as a Senior Product Manager at Henkel, one of Italy's largest brands, when he was 29 years old.
He joined Reckitt Benckiser as Marketing Manager in Dubai at the age of 33, when the city was still in its early stages of development. In 1996, they built an office in Dubai with a crew of about ten individuals. The company worked with major brands and quickly grew to over 200 employees. During this period, Tedeschi felt like he was not exploiting his complete potential of his aptitude.
He and his friends established Superior Living, a regional brand. Superior Living had the concept of making the best architecture with the best comfort – a house that is perfectly insulated.
During the European crisis in 2013, he built an office in Dubai, starting from a garage and scaling it up to the market today.
Marco Tedeschi was born in Italy and received his degree in Finance from SDA Bocconi University, where he had the opportunity to serve as an assistant to a well-known and respected professor at the same university. Following that, he obtained an exchange with the London School of Economics and Political Science, where he studied Statistics and Corporate Finance for three months.
This enabled him to build around the concept of Smart Renovation. Tedeschi's ability to deal with numbers, strategy, and an instinctive affinity for design make him an ideal CEO. Smart Renovation is the result of many years of marketing and financial management experience combined with a passion for design. He has led the organisation through various fit-out projects over the last 10 years. The Villa Chanel, Arabian Ranches Saheel 42, and the commercial office space for Rothschild & Co. are among the significant recent projects.
Tedeschi has been at the helm of Smart Renovation for the last 10 years, he has been largely responsible for the firm today being recognised as a leader in the interior design fit out and refurbishment of massive residential projects across UAE. He develops and directs the implementation of business plans, aligning employees and creating strong relationships with key stakeholders.
Pinnacle Interiors is dedicated to quality; they have reshaped the new normal and navigated client concepts and aspirations. Headed by Joseoh Charles, Pinnacle Interiors restructures and promotes agile working to enrich exceptional designs with a workforce providing expertise in sophisticated technology, quality and elegance to circumnavigate the continuous changes in spaces, interactive virtual elements and intelligent automation. While embracing recycling, sustainability, and natural features of biophilic designs that link directly to nature, place, and circumstances. Pinnacle Interiors incorporates acoustical aspects into the actual interior environment to encourage and augment health and wellness. Pinnacle Interiors comprises a core of talented, international, diverse individuals. The organisation reflects over a decade of integrity, exceptional designs and projects constructed to the highest quality. The team is dedicated and committed to developing new offices, healthcare facilities, F B, and residential projects that provide extensive experiences to improve happiness, health, and wellness in the workplace or institution
Rain Cafe, Capital Club Limited, A Capella Restaurant, Issam Villa, Tresind Studio Restaurant, and others are among their completed projects.
Depa Group is a renowned interior contractor with three key business units and investments across several segments of the interior construction market.
The group delivers hospitality, commercial (offices and retail), social infrastructure, economic infrastructure, yachts and marine, high-rise and low-rise residential, and aircraft projects in selected countries in the Middle East and North Africa, Europe, Asia, and North America. Listed on the Nasdaq Dubai and headquartered in the United Arab Emirates, Depa Group provides a solid supporting structure and guidance to its Key Business
Deborah Lecci, Hotel Manager – Rove Hotels, discusses her leadership role, the brand’s distinctive design features, and how technology and sustainability are changing the face of the industry.
Tell us about your journey. How did it all start?
My career journey began when I studied Economy and Sustainable Tourism, which sparked my interest in the hospitality industry. I gained valuable experience during an internship in a hostel on Northern Island, which confirmed my passion for this field. After completing my studies, I moved to London to build my career in hospitality.
I worked hard throughout the years to gather experience and enhance my talents, which eventually brought me to the UAE. I had the amazing pleasure to meet the Rove team there, and I knew it was the ideal fit for me. Today, I am pleased to be a member of the Rove family and look forward to furthering my career in this fascinating and dynamic sector.
How important are leadership skills in your role, and how do you motivate your employees regularly?
Leadership skills are critical in the hospitality industry. In a people-centred industry, effective leaders need to be skilled at managing a diverse workforce and creating a positive work environment that encourages teamwork, motivation, and productivity.
To motivate employees regularly, I rely on several strategies:
/ Setting clear goals: Everyone on the team needs to know what they’re working towards, and how their contributions contribute to the success of the team as a whole.
/ Empowerment: By empowering employees to make decisions and take ownership of their work, we’re able to create a sense of ownership and pride in their work.
/ Recognitions and rewards: Celebrating the successes and achievements of our team members is critical to keeping morale high and motivating employees to continue performing at their best.
/ Development: Providing opportunities for employees to learn new skills, take on new responsibilities, and advance in their careers is key to keeping them engaged and motivated.
/ Encouraging feedback: By creating an environment where employees feel comfortable providing feedback and >>>
suggestions for improvement, we’re able to continually improve our operations and show our team members that their opinions are valued.
Can you tell us what are distinct features of this property?
At Rove, connectivity and a fuss-free environment where people can be themselves with all the amenities at their disposal, is what defines the whole Rover experience. Whether you are travelling for business, looking for a beach staycation with your family, or in town to explore the city, Rove Dubai Marina puts right at the heart of Dubai Marina, one of the city’s most bustling neighbourhoods. The hotel is steps away from the promenade and within easy reach of the beach and Dubai Marina Mall, using our complimentary shuttle bus.
Furthermore, we provide plenty of convenient facilities for our Rovers (guests), such as a 24-hour gym, a laundromat, self-parking, a photo and video studio in conjunction with Nikon, and a variety of games in our public spaces, such as foosball or tennis tables!
In the business hospitality segment, many new hotels are opening. What distinguishes your brand from the competition? Rove properties are much more than a bed for the night, they are a basecamp for global travellers and local residents to explore and meet. We regularly hold art exhibitions with locally based artists, engage in community events happening in town, organise photography tours and many other events. Furthermore, we find that Rovers
(guests) appreciate that the experience we provide across all our hotels is quite consistent. No matter which property you go to, you’ll always enjoy the same service style and facilities across all locations, except a few unique features present only in specific properties such as the aforementioned Photo and Video Studio in Rove Dubai Marina or the Gamer Caves (dedicated gaming rooms) at Rove Downtown and Rove At The Park.
What are some of the trends you see impacting the hospitality industry?
Sustainability is going to remain a front-runner, and we’re keen to get this right for our Rovers and the planet. We’re already Green Key Certified, which puts us among a selected group of only 3,700 hotels around the world, but we consider sustainability is always a work in progress and we have big plans to continue making our operations eco-friendlier in 2023.
Inclusivity is another key area of focus for Dubai as well as the hospitality industry. At Rove, all our hotels offer accessible facilities for Rovers with reduced mobility. Additionally, we consider that Web3 and digitalisation are important trends for the hospitality industry, and we believe that we’ll see more technological innovation in hotels.
Tell us about the hotel’s restaurants and bars, and how they provide a unique experience. What are some dishes and drinks that you recommend everyone try?
At Rove Dubai Marina we have The Daily, Rove’s own food and beverage concept.
The Daily offers a casual and contemporary dining experience, serving a variety of international cuisines with a focus on fresh, healthy ingredients.
We regularly update our menu with neighbourhood specials and have also worked on enhancing our vegan offering, adding many vegan dishes to our menu.
It’s also a great spot for co-working, with great coffee, an inspiring design and high-speed Wi-Fi.
My personal favourite is the potato gnocchi with beef chorizo, it’s great. Also, we have some nice healthy booster drinks like the ‘Green Machine’, which has spinach, celery, broccoli, mango, banana, and pineapple.
Great hospitality is now made possible by technology. Can you tell us about some of the technologies that go into creating your guest experience?
Our team has worked hard over the last year to advance areas that are important to us, such as our digitalisation and sustainability plans, and we've accomplished a lot.
We understand that technology is increasingly important in the hospitality space, not just from a guest perspective, but also to help hotel operations and gain insights into our Rovers. Some of the most recent initiatives we've implemented throughout our hotels include installing a digital check-in system, introducing a digital solution for the housekeeping department, and utilising automation tools to help our finance team's operations. >>>
At the moment, the hotel is in the process of testing the replacement of plastic bottles from our rooms with refillable glass bottles here at Rove Dubai Marina, intending to roll the same out across all Rove Hotels.
What difficulties come with maintaining a business hotel?
Because business visitors prefer efficiency and comfort, the primary problems associated with a business hotel include ensuring that the personnel is highly trained and that operations such as check-in and check-out work smoothly.
Convenient facilities like our self-service laundromat, selfparking, co-working spaces or our 24-hour gym are greatly appreciated by those coming for business. It allows them to do things at their own pace, and manage their own time more effectively.
Is sustainability important for the hotel? If so, how do you work it into your designs?
At Rove, sustainability is an important area of focus.
All our hotels have been built following strict sustainability guidelines, and we keep applying new learnings to our operations across our hotels. Some of our initiatives include 100% sustainable amenities, the usage of LED lights for reduced energy consumption, in-property waste segregation, recycling and much more. Additionally, we conduct regular training sessions to increase the environmental awareness of our team.
We’ve also been very active in cutting down on paper consumption and single-use plastic consumption. Some of the initiatives implanted over the last 12 months include:
/ Installing filtered water taps in hotel public areas and meeting spaces to reduce the use of single-use plastic bottles, in line with the Dubai Can initiative
/ Introducing new brand uniforms made of recycled plastic across all hotels
/ Removing single-use plastic bin bags in bedrooms
/ Trialing the implementation of re-fillable glass bottles in hotel rooms to replace plastic bottles
What opportunities and challenges lie ahead for hoteliers in the coming years?
Looking ahead, hoteliers face both opportunities and challenges in the coming years.
On the opportunity side, there are two major areas where hoteliers can make strides: sustainability and new technologies. Similarly, new technologies are transforming the hospitality industry, from mobile check-ins to keyless room entry. Hoteliers who stay up-to-date with the latest tech trends and invest in new technologies will be better positioned to provide an exceptional guest experience.
Regarding challenges, there are a few things that hoteliers must navigate. Firstly, competition is increasing with new players entering the market, particularly in the shared accommodation space. This means that hoteliers must find ways to differentiate themselves and offer unique value propositions to attract guests.
Tourism has had a massive comeback in the region – how do you see this translating to bigger growth in the hospitality sector in 2023 and beyond?
We are very positive about 2023, demand for Dubai has remained very strong during the first quarter. Furthermore, we are expecting that with some of the restrictions in China being relaxed, we’ll start seeing another key source market coming back to UAE.
Also, we see many Rovers living and working from our hotels and we believe that Dubai will continue consolidating its position as a leisure destination, with more and more people relocating into the city to work remotely or have working holidays.
Events will be another important area to tap into. The regular calendar of city events including some new additions will continue to bring many visitors from around the world. With several hotels in and around Expo City Dubai, where the event will be hosted, we expect that COP 28 will provide an important uplift in business levels during Q4 for the Rove brand as well as for the rest of the hospitality sector.
Yasmin
The Grand Hyatt's brief was to restore its internationally recognised villas for the first time in almost 18 years. The Grand Hyatt has long been one of Dubai's most prominent hotels, and the client selected YDesign Interior to oversee the design of a new interior that reflects the hotel's reputation for timeless elegance and is best enjoyed by largely long-staying guests. Yasmin Farahmandy, explains: “Our end result was reached by entirely redesigning the interiors of the Grand Hyatt's villas to create new-look spaces that are as open, homely, and flexible as they are timelessly elegant, muted, and magnificent. The dark and dated interiors of the past have given way to new bright whites and villas ready for the next generation of treasured family moments, born in one of the UAE's most popular hotel resorts.”
Farahmandy's first and most important consideration in remodelling the interiors of the villas was the end-user and what they felt they would actually want.
The design team had to keep the obvious foundation structure of each villa in their adaptive reuse, so the concept was centred on shifting the flow inside the living spaces that allowed families spaces to be fully together, yet at the same time - and when necessary - apart.
Originally, each villa’s space was very clearly divided into different individual zones: a kitchen and a living area. This allowed for absolutely limited flexibility, especially for long-stay guests looking to play around with their space over a prolonged period of time. The kitchens were small, which meant further limits on adaptive opportunities.
As a result, the walls were demolished. Specifically, those that divided the kitchen from the main living area, instantly opening up the space and making it significantly more adaptable for the end user. That one simple yet creative solution to a problem
Throughout the space, the overall tone is muted and light, with occasional pops of colour and the use of high-quality materials.
appears more spacious and more adaptable.
we suspected existed instantly created one completely open space, allowing all occupants total flexibility across the layout of their space, with no divisions allowing them to host guests with ease, plus have more general lounging area, or - by positioning the furniture to their liking - essentially two living rooms within the one central area, ideal for larger families or families with a noticeable age divide. In addition, they expanded the balconies on each villa to give more room in the living room area, and ensured we added more storage throughout.
The white marble floors and white wood panelled walls across the main living room and kitchen were chosen, instantly giving the homes the sensation of luxury tranquillity at its core. They introduced dark woods to the space (again elevating the luxuriousness of the aesthetic), most often in the upholstery of our chairs, tables, and lighting, and routinely contrasted with lighter whites, >>>
In the quest for sustainability and ultimate efficiency, all the villas were designed with only natural materials, locally sourced and installed by a local team.
creams, and cereal shades handpicked for our material finishes - and, once again, balanced with the whites of the wider space.
In the quest for sustainability and ultimate efficiency, all the villas were designed with only natural materials,
locally sourced and installed by a local team.
As well as the wooden elements, all tiling throughout each property is porcelain, ensuring long-term maintenance and durability, especially in the face of Dubai heat, against which they are particularly reliable and efficient. Porcelain tiles are also recyclable, and their production process creates zero waste due to their use of natural, and always reusable, materials.
Marble is the very definition of a sustainable building material, ergo our reliance on travertine marble throughout each of our villas. Travertine marble is incredibly durable and environmentally friendly, plus has the added benefit of being extremely easy to maintain and unabsorbant when it comes to dust or chemicals.
These villas can now be enjoyed in a whole new way, with more people than ever before able to gather and celebrate life, as well as new designs that scream elegance and luxury at every step.
Linealuce evolves with a new, miniaturised, high performance version: a slash of threedimensional light, just 2,7 cm deep.
Linealuce mini 27R is a masterpiece of technological precision, offering patented triple optic technology that shapes light to meet any requirement.
Collective Africa, a luxury concept store, presents an extraordinary variety of products that reflect the multi-talented continent via cutting-edge designs inspired by Africa and collected from all over the world. Collective Africa, located in Jumeirah Al Naseem and Bungalo34 Pearl Jumeira Island, displays stunning ranges of handcrafted home decor and jewellery, as well as designer clothes and beauty products.
Collective Africa was founded by Nicola Greig on a passion for discovery and family. Their dedication to refinement and attention to detail is evident in every product they acquire from boutique brands. Collective Africa is a retail concept that symbolises sophistication and elegance, with a focus on great quality and creativity.
Collective Africa's two locations, Al Naseem and Bungalo34, each provide a unique and memorable experience. The Al Naseem location features handcrafted home decor items, accessories, and fragrances that reflect the grandeur of the continent, whereas the Bungalo34 location features designer clothing and exquisite jewellery inspired by the blue sea and white sand beaches. Additionally, both locations feature beautiful Assouline coffee-table books that complement the carefully curated selection of products.
