DOUBLE THE REACH!
BEEF Country goes to 24,000 sheep & beef farmers in 2025
beef farmers in 2024 that we are doubling our reach to 24,000 sheep and beef farmers via rural delivery (distributed free).
Our high quality kitchen table annual journal is a key planning tool for farmers to breed and finish better beef. With 112 pages of breeding and finishing advice from genetics to agronomy, BEEF Country is not a throw-away!
Our targeted farming audience is not only engaged with BEEF Country as a resource with the bull sale calendar and breeding workbook, but the CPM (Cost per thousand - reach) is incredibly competitive!
Book by the 20 December 2024 and get 10% off
EARLYBIRD PAYMENT DUE
20 January 2025 (or 30 January 2025 for agency)
MATERIAL DEADLINE
28 February 2025
RELEASE DATE
31 March 2025
MAIN PAYMENT DUE
20 April 2025
DISTRIBUTION
24,000
Our distribution is made up of 22,000 selected and targeted sheep and beef farmers through Rural Delivery. PLUS Country-Wide subscribers. PLUS Industry leaders and rural professionals database.
“I’ve been surprised how often I’ve returned to BEEF Country for the tips and advice the handy bull sale calendar at the back” - Will, Fairlie
PARTNERSHIP EDITORIAL WORKS
We have had great feedback from farmers that the case studies we provide genuinely change their perception of a brand!
A Partnership Editorial is either a Full Page or Double Page containing 400 or 800 words with photography (supplied) and graphs/tables to showcase your unique ROI or point of difference through a valuable case study, both as an online article on country-wide.co.nz and in BEEF Country printed magazine.
Ask us for a copy of the 4-page Halter case study with Northland farmer James Parson that saw Halter’s qualified enquiry for their Beef product increase significantly.
WHY BEEF HAS THE BEST REACH
BEEF Country is independent and speaks to everyone involved in the industry. Because it includes all breeds it gets attention and has retention with all beef farmers. Published by a team of experienced independent journalists, BEEF Country in partnership with industry experts offers a valuable resource for sheep and beef farmers.
No other publication reaches 24,000 farmers in a high-quality magazine form that is kept on the farmer kitchen table or lounge coffee table like BEEF Country
“BEEF Country provides a neutral place for sheep and beef farmers to read about all the breeds as well as broader market information, onfarm case studies and technical advice. I highly recommend being in BEEF Country as a cornerstone of your marketing.” - Sarah Horrocks, AngusPro
BOOK A PARTNERSHIP EDITORIAL
Give your campaign a DIGITAL BOOST through our trusted channels for measurable results
Country-Wide's Digital Marketing
EXTEND YOUR REACH IN OUR TARGETED & MEASURABLE WAY!
We all know that farmers are all different - some enjoy reading, some enjoy podcasts, and a majority enjoy our email newsletters or seeing posts on social media. We have your digital marketing covered - whether you are in print or not!
EMAIL NEWSLETTER
Take out a brand spotlight in our Country-Wide BEEF Country email newsletter that goes out fortnightly in April, May and June 2025
Distribution 7,934 sheep and beef farming email subscribers
Target your messaging on our Country-Wide Facebook and Instagram feed as a sponsored post
Distribution Facebook 2,500, Instagram 2,400
Average open rate 42% (15-20% industry standard)
COST $1,450
Estimated Reach approx 7,000
Do an interview on the Country-Wide Podcast in April, May and June 2025
Distribution 10,000 monthly listeners
Ask us about how you can target specific regions with our email newsletter or social posts.
Breeder Prices HELD for 5th year in a row!
Upgrade to full page and receive either a free podcast interview or eNewsletter spotlight!
DIGITAL RATES
NOTES
• Acceptable files: High resolution PDF only. All links must be high resolution and fonts embedded. Cropmarks are required on double page spreads and full page bleed adverts, offset by 5mm. Double page spread: Allow for a 20mm centre gutter. Avoid running text over the centre gutter.
• Contract Customer Rate is based on an annual spend of $15,000 across all of CountryWide Media products. All rates are GST exclusive and commission bearing. 10% loading for set position. 20% loading for premium placements: Inside Front Cover DPS / Inside Back Cover / Outside Back Cover. Partnership Editorial are to be written by our in-house team of journalists, high resolution images to be supplied. 25% Premium for advertisement solo on a page.
BREEDER BUNDLE
• UPGRADE TO FULL PAGE and receive either a free podcast interview or eNewsletter spotlight valued at $1,450
• EVERY BREEDER AD In the BEEF Country sale calendar feature at the back of the magazine
Please fill out the form below or print then email to
Early Bird Option Pivot Design
PRINT ADVERT DETAILS
Repeat advert
Redesign advert
Advert being supplied
Alterations to previous advert
From:
BEEF Country 2024
Hereford Magazine 2024
ANGUS NZ or AngusPro Magazine 2024
Notes
TERMS AND CONDITIONS - By signing this form you adhere to the terms and conditions of CountryWide Media which include our payment terms of the 20th April 2025 for payment unless you have ticked Early Bird Option where payment is due on the 20th January 2025. Any overdue invoices will be at risk of cash terms on future publications. Correct advert copy & directory/sale calendar listing information signed off with the designer by the print deadline is the sole responsibility of the stud and CountryWide Media doesn’t take responsibility for mistakes.
