60 Mins - Day 2 - 4PM

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Strategic ICT Partner

Technology Partners

60 Mins Show dates: 14-18 October 2012, Dubai World Trade Centre

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| AT GITEX TECHNOLOGY WEEK | Exhibition hours: 11am -7pm

Lexmark raises the bar What technologies are most in demand from your customers? As a leader in the imaging solutions business, we have seen our customers increasingly shifting away from basic imaging solutions such as printing, scanning and copying to a more integrated system that features increasing use of electronic content management. Customers, both large corporate and SMEs are increasingly looking for solutions that will enable them to efficiently manage their document flow, minimise the costs of unchecked printing, while at the same time enhancing their work processes. This has led to the development of dedicated software and print service management systems designed to fit individual needs. Lexmark offers a wide range of managed print services, industrial solutions and dedicated software applications to meet these needs, the market for which is expected to grow at a healthy pace. What do you think is the most important technology for users to understand at present? Looking at things from our perspective, we find that the increasing interplay and integration of software systems that streamline business processes

14 -16 MAY 2013, QATAR

PICTURE OF THE HOUR Mathias Militzer, GM, Lexmark International, Middle East is set to change the way the world works. Innovative new systems that promote higher efficiency, cuts down waste and duplication and reduces costs are increasingly being integrated into many aspects of our everyday lives. it is important to be able to take advantage of the potential benefits offered by harnessing the power of purpose-built interactive software packages being developed today. For visitors to Gitex, what ICT messages should they take away with them? What issues do they need to discuss with vendors? And what products or technologies should they make sure of seeing?

Trade visitors to a mega event such as GITEX will of course be primarily concerned with what they themselves are interested in. However the event also provides great opportunity to re-connect and interact with the regional and international ICT community as well as learn about and examine at first hand the new trends and developments that are impacting the world of technology and communications. Vendors are on the spot to address individual needs and concerns and discussing issues with them can be extremely positive. GITEX is today a must-attend event for those involved or interested in the ICT industry in the region.


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