60mins Day 3 - 5 PM (2016) by CPI GITEX

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Show dates: 16-20 October 2016, Dubai World Trade Centre | AT GITEX TECHNOLOGY WEEK | Exhibition hours: 10am -7pm

Rittal highlights physical security for data centres

Rajesh Rajan, Rittal Middle East

Rittal, a manufacturer of IT racks and data centre solutions, is showcasing its ‘New generation smart systems for IT infrastructure and data centre with physical security’ at this year’s GITEX Technology Week. According to the company, it is also highlighting its smart scalable modular architecture solutions for SMEs and large enterprise businesses, which includes Network Enclosure

TE 8000, Datacentre-in-a-Box tailored products, the TS-IT frame and its variants with the in-rack cooling solution, outdoor IT racks, and a variety of cooling solutions and Rittal DCIM software. “Our participation at this year’s show is very different from previous years, because previously we focused on the physical 4 CONTINUED ON PAGE 3

AlJammaz Distribution to reinforce partner enablement

Asim AlJammaz, AlJammaz Distribution

Saudi-based value-added distributor AlJammaz Distribution is looking to enable and empower partners in their digital transformation journey. A key element of this strategy is to strengthen its offerings as a holistic solutions provider. In this regard, the company has announced its appointment as the KSA telecom provider, STC Business’

distributor in the country at GITEX 2016. Asim AlJammaz, Vice President, AlJammaz Distribution says, “Our partnership with STC will open up immense opportunities for IT resellers in the market. Partners will be able to go and sell STC services, which will also provide better margins. “Market dynamics 4 CONTINUED ON PAGE 5

WHAT’S INSIDE Visa flaunts biometric prototypes

Jafza showcases smart services at GITEX

GITEX 2016 highlights

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Rittal... infrastructure of data centres,” said Rajesh Rajan, Sales Manager, IT Infrastructure, Rittal Middle East. “This year we are showcasing both physical infrastructure and physical security for data centres.” Rajan noted that currently, organisations in the market are increasingly becoming critical when it comes to the physical security of their data centres. “Data centres are crucial to the operations of today’s businesses. Therefore, as much as possible, they have to be protected from any natural or man-made disasters. That’s why we believe that it is pertinent that we showcase our

offerings in this space. When talking about physical security, people often think that it’s just about CCTV or any kind of surveillance. But they also have to think about the security of the data centre itself. In this regard, we can offer them the physical enclosure or cabinets. To cater for this, we have our Micro Data Centre and IT Security Room offerings.” Rittal highlighted that it also aims to reiterate its commitment to customer growth through the show by focusing on the needs of small and medium sized entities as well on their journey to meet the industry demands. “We

Data centres are crucial to the operations of today’s businesses. They have to be as protected as possible from any natural or man-made disasters.” have always regarded GITEX to be one of the best platforms for us to engage with our partners to get any feedback or recommendations from them as

to how we can further enhance our offerings. In addition, it is a great opportunity for us to peak to current and potential customers,” said Rajan.

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Visa flaunts biometric prototypes Each of the prototypes Visa has developed enables customers to process payment and service transactions without having to carry a physical device.”

With biometrics being utilised as a major contributor towards secure, fast and innovative payment means, Visa is at GITEX Technology Week 2016 to showcase the latest prototypes it has developed to demonstrate the simplicity of digital payments in the near future. Morphowave Coffee Shop allows customers to pay by fingerprinting;

Biometrics ATM enables banks to let customers use fingerprinting to process ATM transactions; Iris Scan facilitates payment transactions simply by having customers scan their eye; and Banking Chatbot is an Artificial Intelligence technology that services customers and saves them a hassle of waiting in virtual and physical queues. Visa is currently collaborating

with partners, including banks and government bodies like TECOM Group to encourage and foster innovation, entrepreneurship and digital advancements, including working together on pilot programs. John McGuire, Vice President of Innovation and Strategic Partnerships, Visa, CEMEA region, said, “Each of the prototypes Visa has developed enables customers to process payment and service transactions

LogRhythm to address Middle East’s growing cybersecurity needs

Mazen Dohaji, LogRhythm

Security intelligence and analytics firm LogRhythm is showcasing its Security Intelligence and Analytics Platform at this year’s installment of GITEX.

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Businesses in the Middle East are more likely to suffer from cyber attacks when compared to their global counterparts, says latest research. A recent report found the regional average for cyber attacks on businesses stands at 85%, compared to a global average of 79%. These results have encouraged LogRhythm that there is a dire need for their service’s in the region. “Our primary focus is to spread awareness on the importance of innovative security intelligence and analytics,” said Mazen Dohaji, regional

director, MENA, LogRhythm. “To stop attacks from resulting in a data breach or any other cyber incident, organisations need a unified view into all threats. Our platform detects emerging threats and neutralises them quickly and efficiently.” Businesses operating within the Middle East are growing increasingly aware of the new threat landscape associated with digitisation. To bolster their cyber security capabilities and elevate the protection level of their critical information infrastructures, many

without having to carry a physical device. The future of digital payments lies heavily in the field of biometrics, and Visa is there to ensure that the network that facilitates these technologies is seamless, fast and secure. As TECOM looks to implement these innovations to build a smart community, Visa seeks to catalyse the development and further the UAE’s vision of a becoming a cashless society.”

are looking to step up their cyber security activities. “Cyber security is an end-to-end challenge and it needs an end-to-end response. Companies in the Middle East need solutions well aligned with their businesses. Given the rapid growth of the digital ecosystem and connectivity, cyber security solutions need to be efficient, scalable and sophisticated,” adds Dohaji. LogRhythm’s Security Intelligence and Analytics Platform unifies SIEM, log management, network and endpoint monitoring and forensics, and advanced security analytics. The company will be showcasing at Exclusive Networks Middle East (Hall 1, D1-20), StarLink (Hall 1, D1-1) and Dubai Silicon Oasis (Zabeel Hall, Z-B20).

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AlJammaz... are evolving at an exponential rate. Years ago, we saw the market evolution being driven by consumer products such as through smartphones and tablets. Business products had a longer lifecycle than technologies in the B2B business. But today, technologies are transforming at a rapid pace.” According to AlJammaz, digital transformation is the single-most important objective that organisations need to achieve today. There are several elements that need to change when going through the digital journey. The digital era includes

more cloud ser vices and connectivity. He adds, “The way we are going to do business in the next four to five years will be completely different to what we are doing today. We are tr ying to enable and help IT resellers to maximise the opportunities the digital era brings on board.” Today, the distributor’s portfolio boasts a selection of global vendors such as Cisco, Dell EMC and newly-added, STC Business, offering solutions across the spectrum.

Business products had a longer life-cycle than technologies in the B2B business. But today, technologies are transforming at a rapid pace.” AlJammaz adds, “Key executives from vendors and partners attend GITEX, making it one of the top three shows for us in the world. It is great to see the exhibition maintain

the momentum of the IT industry.” Over the coming months, partners can look for ward to important announcements from the distributor.

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Jafza showcases smart services at GITEX

Sultan Ahmed bin Sulayem, Jafza

Jebel Ali Free Zone (Jafza) is showcasing an integrated package of ser vices and smart new solutions for customers and companies, during GITEX. In line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to transform Dubai into a Smart City, Jafza has introduced an array of tech driven solutions throughout the free zone. Sultan Ahmed bin Sulayem, Group Chairman and Chief Executive Officer of DP World and Chairman of Ports, Customs and Free Zone Corporation said, “Jafza has always put customers at the top of our priorities and offers new innovative ser vices StarLink_Strip Ads_AW.pdf for investors and traders to

carr y out their transactions effectively and efficiently in record time. “The launch of smart ser vices signifies Jafza’s efforts in achieving the vision of His Highness to transform our ser vices into smart government ser vices in order to achieve the highest level of happiness for customers and investors. We aim to transform Jafza into an ideal free zone through the development and use of the latest applications and become a global knowledge and innovation hub.” iJafza is a new ser vice provided on the Jafza Mobile App for incident reporting within the free zone to improve the community. Customers, employees, residents and visitors can now report environment, maintenance and security incidents through the app that is equipped to upload pictures, track locations etc. for incidents. The ser vice is completely integrated with the back-end systems of Jafza, Imdaad and World Security to follow-up and action the report till closure. iJafza is available on iOS & Android platforms. Jafza has also recently begun using drones to super vise construction sites to oversee work progress and technical accuracy. It also helps Jafza to 10 10/12/16 7:53norms PM confirm with safety of

the structure aligned with the health and safety regulations. The free zone has also is planning to implement the Automatic Plate Recognition System, a long-range card reader with access control and high definition CCTV to register the vehicles passing through Jafza gates while creating a comprehensive database by logging the entr y and exit of vehicles to the free zone. Bin Sulayem added, “At the Ports, Customs and Free Zone Corporation, we emphasise on developing smart and innovative applications that provide Dubai with a competitive edge as a regional and global international trade hub offering real value for traders and investors through saving time, increasing efficiency and improving the return of their business in the Emirate.” Jebel Ali Free Zone (Jafza) is one of the world’s leading free trade zones. A DP Worldowned company, the free zone was created in 1985 to promote trade and support container throughput at the Jebel Ali Port. Today it is one of the largest free zones globally and the region’s most efficient logistics hub. Located in Dubai, United Arab Emirates, between the world’s most productive container terminal, Jebel Ali Port, and Al Maktoum

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Jafza has always put customers at the top of our priorities, and offers new innovative services for investors and traders to carry out their transactions effectively and efficiently in record time.”

International Airport, Jafza provides the best in multimodal connectivity. Jafza accounts for almost 32% of total FDI (Foreign Direct Investment) flow into the countr y. The free zone contributes 21% of Dubai’s GDP on a yearly basis and it sustains the employment of more than 144,000 people in the United Arab Emirates. In 2015, Jafza generated trade worth USD 87.6 billion.

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