Renault Trucks Middle East

Renault Trucks is a French commercial truck manufacturer with a formidable track record in the region. Always innovating it has been a pioneer in proving that heavy vehicles can be desert-proof and endure – and even thrive – in the challenging conditions of the Middle East and Africa over many decades. Even today, the region remains a vital testing ground and strategically important market for the company.

The origins of Renault Trucks date back to 1894 when Marius Berliet (founder of the company) built the first engine in Lyon, and rapidly built the first the first modern truck, the “M” in 1910.

In 2013, Renault Trucks renewed its entire range of commercial vehicles, Long Haul, Construction & Heavy Construction and Distribution range. Over €2 billion investment and the most stringent testing Renault Trucks has ever carried out in its entire history. This was the first time that any truck manufacturer has ever renewed its entire range at a single stroke.

Today, Renault Trucks is present in over 80 countries, with 9,500 employees throughout the world. It manufactures vehicles in France at Blainville-sur-Orne (Calvados), Bourg-en-Bresse (Ain), Lyon (Rhône) and Limoges (HauteVienne). In 2020, Renault Trucks sold 41,117 trucks globally, a 19% rise over 2019 despite disruption caused by the COVID-19 pandemic. Across the Middle East, Renault Trucks supplies transport professionals with a wide range of services and vehicles, ranging from 2.8 to 120 T, that are adapted to local and regional distribution, construction and long-distance activities.

Globally renowned for being sturdy and reliable, with low fuel consumption that delivers greater productivity and enhanced operating costs, the model line-up includes D, C and K ranges.

Renault Trucks Greater Middle East, with their head office in Dubai, covers most of the region of Middle East. 21 countries from Sudan to Pakistan.

Renault Trucks first started selling its range in 1999; and then opened a small branch in 2003 to cover all GCC countries. Renault Trucks rapidly signed distributor partnership with big companies in a number of countries including: Oman, Qatar, Dubai, Abu Dhabi and Egypt.

Its major markets in the region are the UAE, KSA, Qatar and Egypt, but it also has importers in many countries like Pakistan, Iraq, Lebanon and Kuwait where its robust and reliable vehicles have high potential.

The company believes it is important to have offices in each of the countries in which it operates and has people on the ground to understand what the customer really wants. Fundamental to its market strategy and philosophy is a desire to work with closely with the importers that are running each country on its behalf as they know and respect the local culture. The trust in its importers is ultimately the key for how it wants to build its infrastructure worldwide.

Renault Trucks understands that its aftermarket support is vital to

A BRIEF HISTORY OF RENAULT TRUCKS

1894 – In Lyon, Marius Berliet designed and produced a single cylinder engine and made his first petrol car. In 1906, he made his first truck. 1898 – In Billancourt, near Paris, Louis Renault developed a 4 speed gearbox and introduced his first motorised vehicle, a small car with a quarter horse power. He produced the first direct drive utility vehicle (LCV) from 1900 and in 1906 invented the fore runner to the Paris bus. 1914 – At Berliet, 40 CBA trucks were produced each day to join those going to the front at Verdun. 1917 – The first 4x4 truck in 1917 was built by Latil. 1923 – Renault becomes first brand to offer a roadgoing tractor unit. 1928 – The first diesel engine was fitted to a truck. 1957 – Berliet made the T100, the largest truck in the world. 1955 – Saviem was formed from the merger of Latil, the Trucks division of Renault and Somua. 1978 – Berliet and Saviem merged to form the only HGV manufacturer in France which became Renault Véhicules Industriels, the Trucks division of the Renault Group. 2001 – Renault V.I. became part of the Volvo Group. In 2002, the worldwide brand Renault Trucks was formally constituted. 2013– Renault Trucks renews its entire range of commercial vehicles. 2021– Major upgrades to the T, T High, C and K ranges.

Renault Trucks understands that its strong regional and aftermarket support is vital to customers to ensure that they are a success.

customers to ensure that they are a success. Encouragement to use its genuine spare parts and tap into its maintenance programme has been widely successful with the manufacturer notching a significant increase in its parts business last year. The company is now taking this approach further by extending its genuine parts warranty to two years, which is a demonstration of its confidence in the quality of its manufacturing.

Renault wants to prove that one part is not equal to the other and buying genuine parts will make a difference. Customers can trust that it is selling the right product for their vehicles. To launch this two-year warranty worldwide at the same time was a strong message to our customers that it believes in the quality of its parts, says the company.

Major improvements are coming in 2021 with Renault Trucks upgrading the driving comfort, on-board comfort, safety and productivity of its T, T High, C and K ranges.

Sleek and modern in design, the new trucks promise reduced fuel consumption (fuel savings are

The Renault Trucks range is built on safety, robustness, reliability and working closely with its local partners.

expected to be at least 3%), and optimised maintenance, this is the most important evolution since the total renewal of the ranges in 2013.

Its vehicles are adopting a more assertive style, particularly in terms of the headlights, which have been reduced in size in order to increase the painted surface of the lower body section. The cab’s aerodynamics have also been improved around its new honeycomb grille and wheel arch extensions which have been added to improve airflow.

The vehicles have been fitted with new technology to further reduce fuel consumption. These include a new version of the Optivision predictive cruise control system with two selectable driving modes. ‘Eco on’ is the default mode and optimises fuel consumption by adjusting acceleration, gear shifting, cruise control and deceleration, whereas “Eco off” allows drivers to change the driving mode. An indicator gives drivers real-time information about their driving style; the greater the number of leaves, the more economical the driving. The new Renault Trucks T and T High vehicles are fitted as standard with class A tyres, the most efficient on the market in terms of fuel economy.

High safety levels for drivers and road users have also been a core focus in the development of the ranges. Fitted as standard LED lights give drivers improve night-time visibility and therefore safety.

Also standard is a new threeaxis adjustable steering column that enables drivers to adopt the driving position that suits them best, tailored to their morphology, mission requirements or personal preferences.

For the optimal safety of drivers, their loads and road users, a number of options are also available, including a mechanical anti-intrusion device (safety door-lock), cameras and presence sensors, as well as vision doors providing excellent visibility of pedestrians and cyclists. A parking brake emergency application reduces the risk of unexpected vehicle movement when the driver leaves the cab, by automatically activating the wheel lock to stop the truck.

Looking towards the next generation of trucks, the company is stepping up the production of its first fully electric vehicles at its factory in Normandy.

CONTACT

Renault Trucks Middle East Jebel Ali Free Zone Dubai, United Arab Emirates Tel: +971 4 803 8590 Website: www.renault-trucks.com

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Across the Middle East, Renault Trucks supplies transport professionals with a wide range of services and vehicles that are adapted to local and regional applications and roles.