FEATURE
THE FAST AND
THE CURIOUS
The Dubai Motor Show returns as a supercar cruise with a green conscience
A
t first glance, the noisy petrol head crawls around Dubai’s more touristy locations make #NoFilterDXB look like a late-to-dinner Dubai resident’s worst Thursday evening nightmare, but peering through the fumes of the hyper-exclusive supercars you could find launches, debuts and a surprisingly long list of the latest and unreleased Electric Vehicle (EV) and hybrid models aplenty. Indeed, the region’s only and self-styled urban lifestyle and motoring festival arrived at the end of 2021 with a green conscience. With the UAE progressing numerous Green Mobility initiatvies, including the 28 JANUARY 2022
Dubai Clean Energy Strategy and a Federal Government decree to convert 20% of public sector car fleets to EVs in-line with national aims to have 42,000 EVs on the country’s streets by 2030, the UAE currently boasts more than 250 charging stations for EVs – making the Emirates the world’s leading nation for EV charging stations per capita. #NOFILTERDXB – a redefined edition of Dubai World Trade Centre’s popular Dubai International Motor Show – embraced the automotive industry’s shift to sustainable practices with a showcase of the nextgeneration EV and hybrid vehicles that will contribute to national Green Mobility targets in the event’s ‘Go Electric’ showcase.
It’s been incredible and a bit surreal, even for us petrol heads”
Bringing a major regional launch to #NOFILTERDXB, Arabian Automobiles the flagship company of the AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah and the Northern Emirates - is showcasing Nissan’s first-ever EV crossover, the Nissan Ariya, which is ‘likely’ to hit UAE streets in the middle of next year. Michel Ayat, CEO of AWR Automotive, described the Ariya’s debut as part of the firm’s continuing mission to align with the Dubai Clean Energy Strategy to make public transport emission-free by 2050. “It gives us great pride to leverage #NOFILTERDXB to showcase the Nissan Ariya, which seeks to deliver the brand’s meconstructionnews.com
