Dakine Brand Editorial Coverage North America - February 2019

Page 1

Brand Editorial Coverage February 2019 North America


February 2019 Brand Editorial Coverage – North America

Press Contact: Kate Gaeir kate@akimbopr.com I 206.334.0863

Total seen monthly circulation: + 30,638,835 Total seen circulation to date: + 136,921,184 SNOW Elite Daily – Deville Jacket - 14,000,000 Gear Patrol – EP Signature Poacher Pack – 3,200,000 Freeskier – Eliot Jacket – 153,396 Freeskier – Blockade Glove – 153,396 Freeskier – 2020 Trend Book– 70,000 Outdoor Insight – Gearhart Gore-Tex 3L Jacket – 8,500 Outdoor Insight Online – Gearhart Gore-Tex 3L Jacket – 5,000 The Voice – Beretta Jacket – 25,000 Newschoolers.com – 2020 Ski Gear – 443,000 Singletrack Snow – Brentwood Jacket – 1,159,276 Singletrack Snow – Women’s Heli Pack 12L – 1,159,276 SKI Mag Online – Chris Benchetler x Grateful Dead Collab - 618,720 Transworld Snowboarding – Snorkle Hoodie – 39,351 Freeskier – Women’s Poacher R.A.S. 32L – 153,396 Hi Consumption – Heli Pro Backpack – 1,286,816 SURF Men’s Journal.com – Cyclone Wet Dry Pack– 5,100,000

BIKE Bicycling Magazine – Descent Duffle – 338,461 Bicycling Magazine Online – Descent Duffle – 1,660,018 Singletracks – Bike Roller Bag & Revival Kit – 439,794 Singletracks – Pickup Pad DLX – 439,794 Dirt Rag - Hot Laps 5L Pack, Hot Laps Gripper & Hot Laps Stealth Waist Bag – 130,000 LIFESTYLE PACK & BAG Outdoor Insight – Concourse Messenger – 8,500 NEWS Shop Eat Surf – David Orr Interview: What’s Next for Dakine – 47,141


Outlet: Elite Daily Product: Deville Jacket Unique Visitors Per Month: 14,000,000 Link: https://www.elitedaily.com/p/the-best-down-jackets-for-women-15836016

Brand Editorial Coverage – February 2019


Outlet: Gear Patrol Product: EP Signature Poacher Pack Unique Visitors Per Month: 3,200,000 Link: https://gearpatrol.com/2019/02/25/preview-ski-snowboard-gear-2020/

**Full review to be published in Fall 2019

Brand Editorial Coverage – February 2019


Outlet: Freeskier.com Product: Eliot Jacket Unique Visitors Per Month: 153,396 Link: https://freeskier.com/product-reviews/gear-spotlight-sled-skiing

Brand Editorial Coverage – February 2019


Outlet: Freeskier.com Product: Blockade Glove Unique Visitors Per Month: 153,396 Link: https://freeskier.com/product-reviews/gear-spotlight-ski-mountaineering

Brand Editorial Coverage – February 2019


Outlet: Freeskier 2020 Trend Book Product: Gearhart Jacket, Reverb Infinium GTX Jacket Circulation: 70,000

Brand Editorial Coverage – February 2019


Outlet: Freeskier 2020 Trend Book Circulation: 70,000

Brand Editorial Coverage – February 2019


Outlet: Freeskier 2020 Trend Book Circulation: 70,000

Brand Editorial Coverage – February 2019


Outlet: Outdoor Insight Issue: January 2019 Product: Gearhart Jacket Circulation: 8,500

Brand Editorial Coverage – February 2019


Outlet: Outdoor Insight Online Product: Gearhart Gore-Tex 3L Jacket Unique Visitors Per Month: 5,000 Link: http://www.outdoorinsightmag.com/2019/jan/technically-speaking.html

Brand Editorial Coverage – February 2019


Outlet: The Voice Issue: January 2019 Product: Beretta Jacket Circulation: 25,000

Brand Editorial Coverage – February 2019


Outlet: Newschoolers.com Product: 2020 Ski Gear Unique Views Per Month: 443,000 Link: https://www.newschoolers.com/ski-gear-2020/manufacturer/88/Dakine

Brand Editorial Coverage – February 2019


Outlet: Singletrack Snow Product: Brentwood Jacket Unique Views Per Month: 1,159,276 Link: https://singletrackworld.com/snow/2019/02/womens-dakine-brentwood-jacket-a-snowboarder-review/

Brand Editorial Coverage – February 2019


Outlet: Singletrack Snow Product: Women’s Heli Pack 12L Unique Views Per Month: 1,159,276 Link: https://singletrackworld.com/snow/2019/02/ride-pack-review-dakine-heli-pack-12l-womens-specific-pack/

Brand Editorial Coverage – February 2019


Outlet: Ski Magazine Online Product: Chris Benchetler x Grateful Dead Collab Unique Visitors Per Month: 618,720 Link: https://www.skimag.com/gear/outdoor-retailer-day-3-highlights

Brand Editorial Coverage – February 2019


Outlet: TransworldSnowboarding.com Product: Snorkel Hoodie Unique Views Per Month: 39,351 Link: https://snowboarding.transworld.net/gear/best-snowboarding-baselayers-2018-2019/

Brand Editorial Coverage – February 2019


Outlet: Freeskier.com Product: Women’s Poacher R.A.S. 32L Unique Visitors Per Month: 153,396 Link: https://freeskier.com/product-reviews/gear-spotlight-womens-day-tour

Brand Editorial Coverage – February 2019


Outlet: Hi Consumption Product: Heli Pro Backpack Unique Visitors Per Month: 1,286,816 Link: https://hiconsumption.com/2019/02/best-ski-snowboard-backpacks/

Brand Editorial Coverage – February 2019


Outlet: Men’s Journal.com Product: Cyclone Wet/Dry Backpack Unique Visitors Per Month: 5,100,000 Link: https://www.mensjournal.com/gear/10-cold-water-surfing-essentials-you-need-for-winter-2019/

Brand Editorial Coverage – February 2019


Outlet: Bicycling Magazine Issue: Issue 2 Product: Descent Duffle Circulation: 336,600

Brand Editorial Coverage – February 2019


Outlet: Bicycling Magazine Online Product: Descent Duffle Unique Visitors Per Month: 1,543,108 Link: https://www.bicycling.com/bikes-gear/a26310565/best-travel-gear/

Brand Editorial Coverage – February 2019


Outlet: Singletracks Issue: February 4, 2019 Newsletter Product: Bike Roller Bag & Revival Kit Unique Visitors Per Month: 439,794

Brand Editorial Coverage – February 2019


Outlet: Singletracks Issue: February 25, 2019 Newsletter Product: Pickup Pad DLX Unique Visitors Per Month: 439,794

Brand Editorial Coverage – February 2019


Outlet: Dirt Rag Online Product: Hot Laps 5L Pack, Hot Laps Gripper & Hot Laps Stealth Waist Bag Unique Visitors Per Month: 130,000 Link: https://dirtragmag.com/dakine-hot-laps-bag/

Brand Editorial Coverage – February 2019


Outlet: Outdoor Insight Issue: January 2019 Product: Concourse Messenger Circulation: 8,500

Brand Editorial Coverage – February 2019


Outlet: Shop Eat Surf Story: New Dakine Global GM Shares What’s Next for the Brand Unique Visitors Per Month: 47,141 Link: https://www.shop-eat-surf.com/2019/02/new-dakine-global-gm-shareswhats-next-for-the-brand/?mc_cid=26d2e0ab34&mc_eid=8c2d19d571

Brand Editorial Coverage – February 2019


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.