Delectable boards

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Brief: Delectable

Context

Kendal’s fruit & veg stall has been around since 1886 and offers fresh, local produce to local customers. The company is in need of a fresh re-brand as it is feeling outdated.

Tone of Voice/ Target Audience

The stall is aimed at people of all ages, adopting a fresh, organic style to reflect the local produce.

Brief

Re-brand Kendal’s local fruit and veg stall towards a more modern audience. This should include a whole new identity including the name.

Deliverables

Business Card, Rewards Card, Van, Order form

Dan Everitt

Extended Practice 22/ 05/ 2015

delectable

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