Local Focal Bingley by Dave Riches

The Local Focal 32 Issue

Bingley - Keep it Local

LL T E S E W

.. . D L R WO

SolarGro

the future in renewable energy Since April 2010 the government has announced the new “Feed-In-Tariffs” which means you will get a guaranteed payment of 41.3p per Kwh for any electric you produce from the solar panels guaranteed for the next 25 years whether you use it yourself or not! That’s right you can use all the electric yourself and still get paid to generate electric. What this means in the real world is if you in invest in the region of £7700 into a solar system for your home, this will buy a 1.4Kwp system that will produce approximately 1200 Kwh per year (based on a southerly facing roof). Times this by 41.3p and that gives you a yearly income tax free of £495.60 indexed linked, plus it will save you buying 1200kwh from an electric supplier, saving you another £168.00 (based on you buying at 14p per unit). Not only that, but in addition the utility company will assume you export 50% of your generation which will give you another £18 based on a export rate of 3p per unit! Total savings and payments per year is £681.60. Solar system is £7700/£681.60 which makes payback for the system in year 11, and you continue to earn another 14 years of £681.60 per year, which is £9542.40 tax free, rising over the years because its indexed linked. What are you waiting for?

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Welcome...

The Local Focal is a FREE monthly door-to-door publication.distributed in Apperley Bridge, Greengates, Idle, Thackley, Calverley, Baildon and Bingley with 10,000 readership per area per month. Advertising rates start from just £30 per month!

Cost effective advertising in my local target market is The Local Focal! OvenU

The Local Focal brings new customers each month to our restaurant! Cardaman

The Local Focal They’re everywhere you want your business to be!

For further details about advertising in The Local Focal please call us on 01274 420091.

Get your ideal suite - Wilsden Suite Centre Page 31

Shipley Building Plastics Ltd are now well into their seventh year supplying local tradesmen and DIY enthusiasts, and they are proud to announce that to enhance the fantastic service they provide, they now have a superb new showroom and service area. Through their friendly and knowledgeable approach, Shipley Building Plastics have built a solid reputation for providing the very best in customer service and the keenest prices in the area. Their staff can assist any customer with any requirement, and they pride themselves on specialising in the sale of bespoke Rehau upvc windows, doors, conservatories, fascias and soffits. Their spokesman explained: “Our main priority at Shipley Building Plastics Ltd is giving our customers the keenest prices and best service possible; from the time they place an order to taking delivery, we keep customers informed every step of the way. We believe that information is of paramount importance in giving the customer that little bit extra - they know to within an hour as to when their order will be delivered. We are able to stick to this 99% of the time, the other 1% the customer is informed of what is happening at all times, especially as tradesmen don’t want to be hanging around waiting for materials.” Recently added products and services include Decorative Cladding which can be installed in about half the time required for tiling, and does not need grouting, and the Fibre Glass Flat Roof System. This superb product can be supplied in kit form with everything needed to deal with virtually every type of flat roof, and the product is guaranteed!

What a service! Why go anywhere else?

4 To advertise in The Local Focal call us on 01274 420091

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Shirty Success Cancer Support Bradford and Airedale’s new shirt sponsorship initiative in conjunction with The Bees (Bradford and Bingley Rugby Club) proved to be a landslide victory at its inaugural event on Saturday 11th December. Despite the poor playing conditions The Bees pulled off an outstanding performance and so did the charity with eight local companies pledging their support. “By sponsoring The Bees’ shirts at our special Christmas Charity Rugby match, the companies involved not only benefitted from fabulous exposure at the event itself but had the satisfaction of knowing that their marketing money was being put to very good use,” explained Hayley Collis, Cancer Support Bradford and Airedale’s Fundraiser. “We really are unique in the region in that we provide personal 1-2-1 face to face cancer support – no other charity in the area is able to do this. The special commemorative shirt designed specifically for this match featured all the sponsors’ logos and our own new redesigned charity logo. Each sponsor was given

a shirt to keep – once it’s been laundered of course!” The charity, based in Smith Lane, Bradford was previously referred to as Bradford Cancer Support but has recently revised its logo to incorporate mention of the wider Airedale district which it also supports. “We have always provided help to people in Airedale, but it seems to be our work in Bradford that is better known. By updating our image we hope to reassure people beyond the immediate Bradford area that there is support available for them too. This was our first fundraising initiative to feature the new logo and we are so grateful to The Bees and the sponsors, it was a terrific match,” added Hayley. The big hearted local companies sponsoring the bespoke shirts include Damart, Sovereign Health Care, Melrose Textiles, Woodhead Plumbing, Lucid Events, 23 Club, Dalesman and Halder Bros. Damart’s Marketing Director, John Bottomley said: “Damart is a big fan of the rugby club and the charity who both do excellent work supporting the local community in which Damart is based. We’re delighted to be supporting them by sponsoring a shirt for this very worthwhile campaign.” Other companies wishing to contribute should contact Hayley Collis on 07968 786 555 or email Hayley.collis@bradfordcancersupport.org.uk

6 To advertise in The Local Focal call us on 01274 420091

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Bake A Carrot Cake - Riverford Organics on Page 27

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Get your ideal Kitchen - See Wickes Page 22

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Fine Quality Tiles from the Continent for that Mediterranean Look

LATINO TILES OF GUISELEY

Opposite Dalesman Coaches, Latino Tiles are frimly established as the number one specialist store in the area. Having built up a formidable reputation for quality, price and service. We are a family business, working and living in Guiseley. The company prides itself on finding quality tiles that you are unlikely to see elsewhere many being exclusive to Latino Tiles. We also offer a huge range of mosaics, slate, limestone, and marble to supplement our enormous range of tiles. Italian porcelain floor tiles are a major part of the displays in the showroom. As a local family we run the business in an informal way, many of the customers have become friends. so call in soon and be amazed Victoria Road, Guiseley, Leeds, LS20 8DG

T: 01943 884 546 W: www.latinoceramics.co.uk

at the choice on offer at Latino Tiles, a friendly family company

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YORKSHIRE BATHROOMS

LAUFENVITRAJACUZZISMEDBO ACCESSORIES SANITANRAKGROHEKUDOS MANHATTANAQUALISAMIRA ROYCE MORGANCROSSWATERPEGLAR BISQUE DESIGNER RADIATORSKARDEAN FLOORING UTOPIA FURNITURE AMBIANCE BAIN FURNITURE 285 / 291 LOWER WORTLEY ROAD, LEEDS LS12 4PZ Tel: 0113 231 0477 • Fax: 0113 231 1417 • Web: www.yorkshirebathrooms.co.uk

THE PERFECT BATHROOM... DO YOU WANT IT? We’re betting your answer is yes and if we are correct then allow us to introduce you to possibly the best bathroom supplier in the area, providing the best customer service we have come across! Yorkshire Bathroom Company in Lower Wortley, just a little further down the Leeds Ring Road from The Owlcotes Centre in Pudsey, is headed up by owner, Jonathan Norris, and his showroom manager, Adam Gregg. Together they are the perfect combination with outstanding technical skill and knowledge from Adam, who started with the company 12 years ago as a plumbers apprentice, Adam has grown with the business, and can find the solution to any bathroom challenge for their customers. Owner Jonathan has over 21 years experience in retail and ensures that every customer through the door receives a personal, one to one consultation and the highest level of specialist service and advice, so that each one achieves the bathroom of their dreams without blowing their budget! Jonathan and Adam know only too well how easy it can be to spend far more than you have budgeted for on a project such as a new bathroom, and are proud of their

total customer satisfaction rating, achieved through gaining a thorough understanding of what each person needs, wants and dreams of for their perfect bathroom. The showroom at Yorkshire Bathroom Company is impressive to say the least, be prepared to stay a while and browse. Whether you are looking for a bathroom on a shoestring for a rental property, a classic design replacement for your family home, the latest contemporary style for your modern house or apartment, or you want the next generation of bathroom, a wet room...it’s all here. There is even an in house wet room specialist, Pete Armitage, to make sure you don’t make any costly mistakes. However bathrooms are not complete without the correct flooring,

lighting, tiles and accessories, and yes you will find everything here to compliment and complete your design. There are over 40 displays to browse and a dedicated tile room to help you with the best combination of wall and floor tiles to compliment your chosen bathroom suite. Yorkshire Bathroom Company is a long established family run business, having been in business for the last 15 years, it is easy to see why they are bucking the current economic climate. They offer the best choice, outstanding customer service and can make your dream bathroom a reality without taking you over your budget, and with 80% of products on guaranteed next day delivery, there is absolutely no reason to go anywhere else. Let us know if we’re right!

PRESTIGIOUS HOMES AT HERITAGE VIEW live’. The many features include a two luxurious en-suite bathrooms and spacious kitchen dining area, perfect for a family get together. This fabulous property was priced at £321,995 and is now only £299,995 saving one lucky buyer a massive £22k.

UYERS wanting to be settled into a prestigious new home in time for Christmas need look no further than David Wilson’s Yorkshire West’s spectacular development Heritage View. Heritage View is a superb development, situated in Baildon, offering home hunters a range of impressive house types in a desirable rural setting. North Cliff Woods are just a stones throw away offering an abundance of nature and wildlife whilst superb transport links are available to the nearby cities of Bradford and Leeds.

Buyers looking to exchange their existing home for the Cadeby can take advantage of the housebuilders legendary Part Exchange deal. The process is simple, chose a new DWH home and the sales team will arrange for independent professional valuations of the current property, then make an offer based on those. Part Exchange is an ideal solution to aid the move from a house to a home. It means no hassle, no chain, no estate agents fees and no last minute price haggling. Jacqui Passman, Sales Advisor at Heritage View said; “Heritage View is an exquisite development perfect for families looking for a luxurious home in a secure environment.”

This wonderful development has received phenomenal interest from buyers keen to snap up a luxury home complete with some great money saving offers.

“We are confident that that the Cadeby will be snapped up in time for Christmas, so interested buyers need to pay us a visit before it’s too late.”

The star of the show is plot 47, the Cadeby. This spectacular four bedroom home is presented over three floors providing a ‘unique space to

For more information on Heritage View call the Sales Team on 0844 5566155 open Thursday to Monday from 10.30am to 5.30pm or visit www.dwh.co.uk

16 To advertise in The Local Focal call us on 01274 420091

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Your ideal bathroom - Yorkshire Bathrooms Page 14

Tuppence a bag? W

ell, not quite these days, but feeding the birds still remains close to the hearts of animal lovers, especially as the bitter chill of winter sets in. However, things have moved on a good deal since the days of Mary Poppins. Veterinary surgeon Iain Booth of VetUK explains that there is a lot more to it than a few breadcrumbs and toast crusts. Wild bird seeds, mixes, peanuts, mealworms, seeded fat balls along with robust weather and rodent resistant accessories provide a comprehensive selection of products available to help us to do our bit to help our feathered friends. Nutritionally wild birds have very specific needs all year round and it is important to offer foods that have been developed specially to ensure the health of the birds we feed. Not only that, but different blends are now available which will appeal to different species, so there is quite a range to choose from. Goldfinches, for example, have a penchant for Niger seeds. Be patient and just as you think they’re not buying it, a flock will descend. Spotted Woodpeckers meanwhile are partial to peanuts. Squirrels like them too though, so it’s an idea to invest in a feeder designed to foil them. The British Trust for Ornithology and the Royal Society for the Protection on Birds both recommend wild birds are fed all year round. Naturally their requirements are greater in late

autumn and winter when natural resources are in shorter supply. High energy levels from feeds rich in oils, suet or fat are also needed during spring when birds are busy breeding and raising young. The time of day for feeding is significant as birds lose energy maintaining body temperature overnight, so a good breakfast is essential to set them up for the day. Once you have established a feeding regime it is important not to disappoint them, as they will depend on you. Iain recommends establishing several feeding areas and moving them regularly to avoid bacterial build up. Predators need to be considered when selecting suitable feeding sites, so you need to ensure that you set table and feeder heights accordingly and make sure birds feeding on the ground have a good line of sight. Hygiene is also important, so it is advisable to feed little and often, replacing old or wet food to prevent build-up of bacteria or mould, particularly on table and ground feeding stations. These should be regularly cleaned with a safe disinfectant and you should always wash your hands after handling bird products. Feeding the birds is rewarding especially when new species are attracted to your garden and the specially formulated high quality feed mixtures encourage a variety of colour, song and habit in your garden visitors – they’re far more tempting than a bit of burnt toast now and then.

20 To advertise in The Local Focal call us on 01274 420091

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Kick Start Your Business in 2011 H

ere at MAD Publications Ltd we offer every marketing service you could possibly need to launch a new venture or give an existing business that much needed kick start in the New Year. Through our publications, Here & Now and The Local Focal, we will put your business directly into the homes of your local target market from as little as ÂŁ30 plus VAT per month! We know through experience how powerful this way of showcasing your business can be as the whole reason we started doing what we do was to raise awareness of a new business venture Dave, my husband,

Dave Riches

by Angela Riches, Editor

took a chance on five years ago. We realised that if we produced and distributed a targeted, local publication advertising his and other businesses in the area, there was a much better chance of kick starting interest from local residents who were probably buying products and services from outside of their immediate district. By delivering the finished publication ourselves, we knew exactly where and when it was being delivered, and as our own new business was included we could very easily monitor the response rate and success of such a publication, and to our delight it was amazing. We started very locally with Here & Now for Idle, Thackley, Apperley Bridge and Greengates; word soon spread and our distribution quickly grew to include Calverley, Rawdon, Yeadon, Guiseley and Baildon, with additional distribution through Sainsburyâ&#x20AC;&#x2122;s stores in Greengates and Otley, plus Nuffield Health Clubs, Marriott Hollins Hall Hotel & Country Club and The Yorkshire Clinic.

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24 To advertise in The Local Focal call us on 01274 420091

Realising how time consuming this was becoming, we needed to make a decision on whether or not to make this a full time business, so I took a huge leap of faith and resigned from a secure, well paid job to concentrate on launching a new edition of Here & Now for the Aire Valley. This gave us two editions of the magazine being produced and distributed alternate months with the Aire Valley distribution being: Baildon, Bingley, Eldwick, Gilstead, East Morton, Keighley, Steeton, Silsden and Crosshills, plus Sainsbury’s in Keighley and the same other distribution centres as for the Leeds/ Bradford edition. A Leaflet Distribution service and The Local Focal soon followed, with editions for Bingley, Baildon, Apperley Bridge and Greengates, Idle and Thackley and a Calverley edition. We were both now working in the business full time with David Dunne our full time designer, and realised last year that if we offered a design and print service we would then be able to provide a seamless, one stop centre for all the marketing needs of

David Dunne

local businesses. At this point we became the local Printing.com which enables us to offer savings on print costs of up to 76%! Things have changed enormously in the last five years, times are much tougher for everyone and the first cut back most businesses will make is on their marketing and advertising – WRONG! When cash is tight you just need to be more selective about what opportunities you choose, increasing your marketing in a recession puts you in a much stronger position after it has passed, plus those who continue to spend gain market share from competitors during tough periods. This is where we can help any business in whichever marketing activity they choose advertising, leaflet design, print and distribution, newsletters, scratch card promotions and marketing material makeovers, in fact whatever is required to help you succeed and stand out from your competitors. R = Recovery – NOT Recession! To see everything we do, find out more about us and read any of our publications online - www.madpublications.co.uk MAD Publications and Printing.com Offer No False Promises Just Good Business.

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Hate Cleaning the Oven - See OvenU Page 11

box schemes think pink this Valentine’s Day with Riverford chef Jane Baxter’s recipes

by J

Instru Preh carro in oil caram with cum pine extra

alentine’s Day started in the time of the Roman Empire, in tribute to the Goddess Juno. The following day was the Feast of Lupercalia, where sacrifices and rituals took place in honour of a heathen god. While sacrifices seem rather terrifying, feasts always sound good to us, and a humble root vegetable may well be your secret to success this February 14th. Forget imported, out of season asparagus, beetroot is the ultimate Valentine’s Day vegetable. Since Roman times, beetroot juice has been considered an aphrodisiac and its vibrant bright pink colour is stunningly romantic. Jane’s Beetroot Soup is a great Valentine’s Day dish, light and full of flavour, with a striking swirl of sour cream and chives. Beetroot is also incredibly versatile, so for something sweet, impress your date

cru pin ch

wh in m

pot pur cele arti

with Beetroot Cake. To really get into the spirit, make your soup or cake using a Valentine’s wooden spoon. In Wales, wooden love spoons were given as gifts on February 14th, carved with hearts, keys and keyholes. Giving a carved spoon to your loved one symbolised the unlocking of your heart. Fancy a glimpse into your future? According to an old wives’ tale, try twisting the stem of an apple whilst reciting the names of people you might marry. You will marry the person whose name you’re calling when the stem falls off. Then, cut the apple in half and count the pips. This is, so they say, the number of children you’ll have. Whoever you’re planning to surprise this year, Jane’s recipes are sure to make an impact. Look out for the Riverford Cookbook hitting the shops this spring.

Serves 4 2 tbsp olive oil 1 onion, chopped 1 potato, diced 1 inch piece ginger, grated or finely chopped 2 oranges, zest of one, juice of both 3 medium beetroots, steamed until tender and diced 2 pints water salt and pepper sour cream & chopped chives, to serve

beetroot soup by Jane Baxter Instructions: Fry the onion in the oil until soft (do not brown). Add the potato and ginger and fry for 3 mins. Add all the remaining ingredients except the seasoning. Bring to the boil and simmer for 20 mins. Blend until smooth. Season to taste and serve decorated with a swirl of sour cream and chopped chives.

26 To advertise in The Local Focal call us on 01274 420091

bee cak

Instru Prehe line a toget suga sulta beetr

crushed carrots with pine nuts and goats cheese by Jane Baxter

Serves 4 1 bunch carrots (approx. 750g) 4 tbsp olive oil 2 tsp cumin seeds, lightly toasted and ground 2 tsp pine nuts, lightly toasted 75g goats cheese, crumbled 1 tbsp mint, chopped good extra virgin olive oil

Instructions: Preheat the oven to 200°C. Scrub the carrots, cut in half lengthways and roast in oil until they are slightly brown and caramelised. Mash the roasted carrots with a fork, masher or your hands. Mix with the ground cumin. Spread the carrot on a plate and sprinkle with pine nuts, goats cheese and mint. Drizzle with good extra virgin olive oil. Serve with toasted pitta bread.

about the box scheme

what you might find in your vegbox this month potatoes, carrots, onions, parsnips, purple sprouting broccoli, beetroot, celeriac, leeks, cauliflower, jerusalem artichokes, cabbage, kale

beetroot (or carrot) cake by Jane Baxter Instructions: Preheat the oven to 165°C. Grease and line a 25cm loose-based cake tin. Mix together the flour, baking powder and sugar in a large bowl. Add the sultanas and grated beetroot. Beat

the oil and eggs together, then add to the bowl. Combine with either a wooden spoon or electric mixer. Spoon the mixture into the prepared tin and bake for 1-1¼ hours. Insert a metal skewer into the cake; if it comes out clean, then the cake is cooked. Cool on a wire rack. As an alternative, substitute beetroot for carrots to make a carrot cake – it works just as well.

Makes 1 large cake 250g self-raising flour, sieved 2 tsp baking powder 150g soft brown sugar 100g sultanas 200g beetroot, peeled and grated (2-3 medium sized beetroots) 150ml vegetable or sunflower oil 2 medium sized eggs, beaten

Guy Watson began farming at Riverford in Devon over 20 years ago. He was an organic vegbox pioneer, giving customers the freshest possible seasonal fruit and veg at a fair price to customers and growers. Many of our customers are as passionate about the business as he is; no-one wanted the business to be largescale. Guy teamed up with ‘sister’ farms who shared his passion and wanted to re-build the connection between grower and consumer. River Nene was the first sister farm in 2005. From Sacrewell Lodge Farm near Peterborough, we deliver to homes throughout the east of England. River Swale followed in 2007, from Home Farm in North Yorkshire. River Swale supplies veg boxes across Yorkshire and the North East. Riverford at Norton has since opened, delivering organic veg to homes around the Hampshire area. Working as a family of farms means we can maintain our commitment to low food miles, local employment and the support of local farmers and keep a close link between grower and consumer.

For more recipes and to join our box scheme visit: www.riverford.co.uk, www.rivernene.co.uk and www.riverswale.co.uk.

Fed up with Misted Windows - Armour Glaze Page 5

Keep it Local The

Local Focal Eighth Page £30 Qtr Page £50

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H OF E 29T H IN L D NT DEA Y MO EVER ADVERTISEMENT DETAILS Artwork: We can accept digital artwork in JPEG, TIFF, EPS and PDF format. It should be sent ‘ready to place’ in the magazine. Please ensure a minimum of 300 dpi for images. Microsoft Word and Publisher can be problematic and may incur an artwork fee, depending on conversion/rework required. Design: If required we can prepare artwork for you. Basic ad design/make up is charged at £15. SPECIAL FEATURES / RESTAURANT REVIEWS Business Profiles or Advertorials: A high impact way to increase the awareness of your business or services in the community. This approach is proven to be very effective. LEAFLET DISTRIBUTION Leaflet Distribution is available priced at £25 per thousand inserted in each booklet and distributed into each household. Imagine all the shoe leather that will save you!

28 To advertise in The Local Focal call us on 01274 420091

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Local Focal

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Armour Glaze

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Ovenu

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printing.com

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SBP - Shipley Building Plastics

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Solargro

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David Wilson Homes Baildon Development

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WICKES Bradford

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Goals Soccer Centre

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Women with Vision

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Idle Travel

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Wilsden Suite Centre

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Luxor Upholstery

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Yorkshire Bathrooms

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