DC EMEA Marketing report april 2017

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EVENTS

PUBLICRELATIONS

MARKETINGREPORTAPRIL2017

•The

ASTOR received a lot of traction this month. Here on GQ , Playboy , Espahla factos .

11.5M Monthly Visitors

22/04 - RING THE BELL Hosted by Sebbe de Buck & Friends – Recap of the Stubai Spring session on DC Blog, Onboard , Prime Snowboarding , Method Mag. •

01/04- DC HELTER SKELTER - A funny Banked Slalom contest on DC Snowpark Slovakia. Watch the edit here •

CJ’s AFTERBURNER part on Hypebeast, Thrasher, BeSkate Mag, Baker , Goodtimes Mag, Welcome Sk8 and many more •

•22/04

- OBSESSION SPRING SESSION - 5th edition took place in Slovenia. Check the video and the trick of the day

The DC | BAKER collaboration featured on The Ride Channel, The Berrics , GrindTV, Ripped Laces and Thrasher. •

7-15/04 - DC STREET SESSION - Street contest during the Caparica Spring Surf Fest in Portugal with DC regional skate team demo, street contest and skate initation. Read more here •

Represented by the talents of Cyril Jackson and Tristan Funkhouser, we’re proud to introduce the DC | Baker collaboration capsule. To pay tribute to the collab Baker came to the table with an entire part worth of footage of CJ, blazing spots in Los Angeles and beyond. DC and Baker proudly present Cyril Jackson in “Afterburner” playing now from Thrasher Magazine. •

ELARE 3 - Skate Movie Premiere with DC Czech Skate team riders Peter Molec and Ondrej Leskoviansky and exclusive premiere on Red Bull TV DC AW17 PRESS DAY took place in DC UK Showroom and welcomed key medias such as: Sidewalk, Shortlist, Kingpin, Indie Mag, Style pilot and many more, completed with famous fashion influencers and stylists.

SOCIALMEDIA

29/04 - OTR OPEN 2017 - Started with its first stop in Eindhoven. Video and more info •

ATHLETENEWS ANTONY LOPEZ Streetnology Video Part in Trasher and shared by elpatin, Beskate Mag , El Spot Magazine , Welcomk8

PRINT The DC | BAKER ad and product placement in Thrasher, The Skateboard Mag, Solo mag and Sugar. •

The ASTOR ad + product placement in Lodown Mag and Sugar#183

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Social Support for: • Support of Evan Smith’s “Light-Sound-Brain” Part 3 • Launch and support of DC | Baker Capsule Collection • Product support- Heathrow IA, Astor S, Astor, Council

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JOSEFF SCOTT AND FRIENDS - For Hella Dramatic RAW’ edit on Transworld , Tacky , Pendrek Mag , Hella clips •

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JONAS BOESIGER - Won the 3rd place Slopestyle and 1st place Big Air at the Swiss Championships •

Highest Engagement Posts Facebook: Astor Instagram Photo: Heathrow IA Instagram Video: Chase Webb/Stair Video at 82,000+ views

•JOSEPH

GARBACCIO - Took the 4th place at OI STU OPEN, Rio de Janeiro-Brazil, World Cup Skateboarding stop.

GTM •DC

OUTDOOR BRAND CAMPAIGN featuring Evan Smith shoe with Schuh in UK.

462k REACH

SEBDOSHOW Features Leo Valls - Special edit schedule in each futur Sugar Mag. •

UPCOMINGMAY / JUNE •

May 15 : DC digital contest ‘win a Trip to SOTW2017’- India May 18: Hub Exhibition ‘The Sebdoshow’ - Paris • June 12: Sales Conference S183 at SJDL- France • June 19: Starting Special Delivery Tour III - Barcelona •

5,900 People like this

21,912


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