Business Plan
WORK BOOK
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CONTENTS
Enjoy this exclusive business planner from Macon Designs. This planner was created to make starting & running your business into a more organized and rewarding experience. Because entrepreneurship is an exciting and captivating adventure. •
Planner Goals:
Use the contained work sheets to plan your business and take it to another level.
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Link to the Macon Designs’ Business Plan Workbook using social media.
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Pin images of this workbook on your social media or website.
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YOUR BUSINESS Mission Statement, Audience & Brand
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YOUR MONTH Weekly and Monthly Goals PROJECT PLAN Sketch out your ideas and make priorities
SOCIAL MEDIA Plan out your posts for the week for your business social media pages. ADVERTISEMENTS Write out the details of your ads running to promote your business deals and specials.
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ANNUAL GOALS Monthly Goals to plan and expand your business for the year.
EXPENSE REPORTS Review and track your expenses, income and mileage in regards to your business.
GIVEAWAYS Note any giveaways you are offering in your business marketing plans and your goals.
HOLIDAYS / CALENDAR Major Holidays for the year
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YOUR BUSINESS MISSION STATEMENT Start your business ideas off on the right start. Make sure you really get to know and consider your core values and your ideal clients. Really get the feel of your brand.
KNOW YOUR AUDIENCE DEMOGRAPHICS
YOUR IDEAL CLIENT
AGES
% MEN
% WOMEN
% %
KNOW YOUR BRAND WHAT INSPIRES YOU?
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KEY COLORS & FONTS
HOW ARE YOU UNIQUE?
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YOUR MONTH MONTH: MONTHLY GOALS
WEEKLY GOALS S M T W T F S
WHAT WORKED?
YOUR STATS SITE SHOP BEGINNING
END
PAGE VIEWS UNIQUE VIEWS SUBSCRIBERS
SOCIAL MEDIA
WHAT DIDN’T WORKED?
BEGINNING
END
FACEBOOK INSTAGRAM TWITTER
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ANNUAL GOALS JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
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PROJECT PLAN YOUR BIG IDEA
SKETCH IT OUT
DUE DATE: PRIORITIES
SET GOALS TASK
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WANT IT DONE BY:
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“I am not a product of my circumstances...
I am a product of my DECISIONS.”
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SOCIAL MEDIA
SUNDAY
SATURDAY
FRIDAY
THURSDAY
WEDNESDAY
TUESDAY
MONDAY
OTHER
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ADVERTISEMENTS ABOUT DATES
SOURCE
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BEFORE PRICE
GOAL
BEFORE STATS
AFTER AFTER STATS
DID YOU MEET YOUR GOAL?
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EXPENSE REPORTS EXPENSES DATE
CATEGORY
AMOUNT
TOTAL
INCOME DATE
TOTAL
AMOUNT
MILEAGE DATE
AMOUNT
TOTAL
MONTHLY PROFIT (PROFIT + EXPENSES):
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M O N T H LY G I V E A W AY S WHO
WHAT
WHEN
WHERE
WHY
WHO IS HOSTING?
WHAT ARE YOU GIVING AWAY?
WHEN DOES IT START AND END?
WHERE IS IT TAKING PLACE?
WHAT IS YOUR GOAL?
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2018 CALENDAR
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MACON DESIGNS BUSINESS PLAN WORKBOOK
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